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Honestly thought I'd never hear the word "usborne" again. My mom used to live and breathe that company, and while I certainly don't regret a fair chunk, I do find it amusing as I look back now. I legitimately thought it had fallen off faster than Juice+.
In reference to a post where i mention my kid has the usborne “see inside germs” book.
So if people don’t know, usborne is a weird publishing company that has done indispensable books for British children for generations; they’re in every library, school and nursery, and have shelves devoted to them in every bookstore. They are how many people learned to read, and are the originators of many hyper focuses. They’re famed for doing educational lift the flap books for all ages, like “see inside your body”, as well as as the ubiquitous touch-and-feel series, “that’s not my….” In which a mouse comments improbably on various creatures not being their creature. “That’s not my dragon,” the mouse says, inviting you to stroke a dragon with a patch of fur on it, “its tummy is too soft. That’s not my dragon,” on the next page, where the dragon’s ears are lined with textured paper, “its ears are too bumpy.” This seems like such an inefficient way to find one’s missing dragon, a fact that simmers underneath you through endless repetition. Why does the mouse own so many things (pirates, ducks, polar bears) and why is it interrogating other people’s pirates etc by feeling their legs.
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At any rate, turn a parents’ house upside down and these books fall out.
Which is why it’s completely hilarious that they are also an MLM.
Well. Kind of. In the old school sense. It’s less about signing up a pyramid scheme and more about getting a random citizen to buy a crate of perfectly popular books and try to sell them on from their home. It’s very traditional for Mums On Maternity Leave to do this. Pre-social media and online ordering, they’d hook up other mums at toddler group. Today, they post awkwardly on social media. The idea is that buying from another parent is cheaper than the bookstore, and they get to keep the markup. They get intense about things, and I believe they attend conferences. Nobody makes a huge amount of money and it’s unclear how undercutting local bookstores is helpful; it’s also basically the same RRP as Amazon I think.
And the books are perfectly respectable and sell perfectly well in bookstores.
So. Like. This marketing scheme is completely weird. Why?? Why does it still exist? People buy the books normally! You don’t need to promote them aggressively! You don’t need elaborate independent local middlemen schemes! You can just buy them! I have never understood this. I just file it under one of those weird mat leave hustles.
But don’t worry OP. They’re still going. They’ll never stop. The thing is that your mom got bored and online sales probably ate whatever residual profit margins were left and it’s probably very liberating for everyone to grow out of the “that’s not my cow” stage, but Usborne books are going strong.
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😳
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Recently, I made a promise to myself that the next time I got a boyfriend, I’d be on the lookout for red flags. And if I saw any, I would do the healthy thing and I would murder him.
The Suicide Squad (2021) dir. James Gunn
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Sometimes you just have one of those moments where the progress we've made as a culture get thrown into stark relief. You look at something and go "Holy shit, that would never have happened when I was a kid."
Today, I had one of those moments when I realized that the teenage boys I'm working with are just. genuinely, openly enthusiastic about going to Build-a-Bear for their outing.
These are sixteen and seventeen year old boys! They just had a whole conversation about what to name their "cute", mostly new squishmallows! They're genuinely excited that they're going to Build-a-Bear this weekend and asking other kids to pick up specific accessories for them!!
Holy shit, that never would've happened when I was 16. None of the boys would have dared to be visibly interested - and neither would most of the girls! There would have been a million gay jokes and "Haha, you're a girl" jokes and "What are you, a baby?" jokes. Teenagers weren't even supposed to care about anything back then!
Less than 15 years later, and I'm watching three 17 year old boys treat all that as not even worthy of comment.
So let's call that a reason for hope. Even when the kids aren't alright, in some ways apparently they are alright. Go Gen Z, honestly. It's so lovely to watch you guys just openly doing and saying stuff that, when I was a teen, would've been a social death sentence.
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I love when I'm watching scifi and the doctors or scientists or whatever argue about each other's technobabble like No quantum beams won't work. You fool. You fucking idiot. As the audience I wasn't even gonna question it like damn my bad... I thought quantum beams might work
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by KAREN JERZYK
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The smell of incense
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"if you ship this thing it's because you're too naïve to understand that it's toxic and that you wouldn't like a relationship like this" actually it's because I see one of them as a mentos drop and the other as a bottle of coke zero and I want to watch the mess they'll be together
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Very Silly Concept: a show called "Accessibility Nightmares" but it's structured exactly like Kitchen Nightmares. An accessibility specialist goes to different establishments and helps them make their businesses more accessible.
The accessibility specialist asks why the door at the top of the small set of stairs has a wheelchair symbol on it. The owner replies that's the accessible bathroom. The camera zooms in on the specialist as they process this information.
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A customer with a service dog comes in to a restaurant. The hostess tells them they don't allow dogs. The accessibly specialist looks over at the hostess like
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And there are web accessibility episodes too. The accessibility specialist stares at the white text on the light pink background of the home page like
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The specialist asks why not a single product picture has alt text, and the business owner says "Well I mean, it's makeup, why would a blind person be shopping for makeup?" The specialist just
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The specialist asks the web designer how a screen reader user is supposed to complete the captcha portion of the password reset process when there is no audio alternative. The designer admits they don't know.
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Imagine graduating from Starfleet Academy and getting assigned to the flagship with a brand new captain (whos a super genius and the youngest captain ever). So you find his portrait to see what he looks like because you don't want to embarass yourself if you ever run into him in the hallway or something. Then you meet him in person and he looks just like the picture, but he also has the fattest ass, just the most cake you've ever seen in those standard issue pants
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I still occasionally get the sir uh no ma’am no sorry sir comments almost 6 years on T and a lot of people don’t get why that happens to me but what people don’t get is that most people out in the world aren’t like expecting to see trans people so if they catch sight of my bra line under my shirt or hear me talk slightly high pitched something short circuits in their brain as they try to rationalize that with the rest of my appearance.
I mean I pass the vast majority of the time. Even without binding or packing. But sometimes you’re gonna cause a little short circuit. And you know what? Usually the other person is the one embarrassed in that situation. Not you. For the most part with strangers what gender they think you are isn’t your problem. If you act like your gender should be obvious to them then they’re the ones who will be flustered. Not you.
Make a confused and slightly judgmental face at them or correct them like uh, sir like it’s obvious when they misgender you and that’ll take care of a lot of your problems, I’ve found.
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happy old gnoll
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