#vividsydney (Vivid Sydney 2014)
There’s no escaping data. Our everyday actions generate it in abundance, with much of it going unnoticed—until now. “#vividsydney” is an interactive installation that collects realtime data and interprets it as vibrant colours that dance within a framework of LED tubes. When you hashtag “#vividsydney”, realtime statistics will be collected and used to trigger colour chases and patterns through the LED tubes. The amount of hashtags collected over a time period are compared to the running mean, or continuously varying average. The result is then mapped to the playback rate and intensity.
“#vividsydney” features 110 custom high-brightness LED tubes with a total of 880 individually controllable pixels. A custom app harvests social media activity to influence the lighting effect. As the virality of the hashtag increases, the effects become more expressive and dynamic; subtle effects represent decreasing virality.
As we all know, the hashtag has been embraced by all major social media platforms and acts as a powerful metadata tool that indicates and shares trending topics and online behaviour. At Vivid Sydney 2014, the hashtag takes on a new persona and comes out to play in full-blown light and spectacular colour.
Kathryn Bevz and Martin Bevz have worked together as a collaborative team since first exhibiting “Immersion” for Vivid Sydney in early 2011. They exhibited again in 2012 with the works “Sea Grass” and “Light Hop”, and “Sky Grass” in 2013.