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9 Ways Mobile Apps Will Help Your Startup Grow
Your startup’s success doesn’t hinge on the size of your office or your number of employees, but rather how efficiently you can grow and expand in an increasingly digital world. If you’re looking to take your business to the next level, start by giving yourself an edge with an application designed to help you get noticed by more people and grow more quickly than ever before.
 Developing mobile apps can be instrumental to the success of your business and the growth of your startup. That’s why many companies are turning to top mobile app development companies to get their products out there, increase customer engagement, and make their businesses more effective overall. If you have an idea that could be useful in the mobile space, here are some ways that mobile apps can help your business grow.
1) Sales: Startups often look for ways to increase sales, but sometimes it’s tough to figure out what’s working and what isn’t. Mobile apps can be a good way to track your customers’ purchasing habits and get valuable insights into which marketing efforts are working best for your business. This can allow you to effectively target your audience, make sales more quickly, and expand your client base. For example, if you notice a spike in-app purchases after running an advertisement on Facebook or Google—then you know where to invest in advertising going forward. It may also help your startup identify its niche market; if most of your app sales are coming from men ages 18–24 years old then you probably don’t want to run that ad on Fox News!
2) Marketing Mobile marketing apps improve your reach, engage potential customers and enhance your brand’s visibility. Investing in a mobile app is an excellent way to improve your marketing efforts because you can make use of push notifications, offer coupons to entice people to buy right away, or track how many people open your email. With mobile marketing becoming more advanced each year, there are new ways you can implement it into every aspect of your business’s life: Streamline internal operations with a mobile app that allows employees to access information on the go; Reach out to new clients via text message marketing.
3) Collaboration Mobile apps don’t just increase productivity; they also increase collaboration. As you saw earlier, mobile apps help people do their jobs better and faster. Some businesses have completely revamped their entire workflow with mobile apps, making them more efficient than ever before. If you’re still thinking about going mobile, think of how much time your team spends on collaboration—email chains, meeting schedules, etc.—and consider if an app could streamline some of that work. Then go forth and reap those rewards!
 4) SchedulingHaving a mobile app for your startup increases tasks scheduling. Use iCalendar or Google Calendar for Android and iPhone to help track tasks and appointments. The app stores all your client, event, and personal data in one place on your phone or tablet. Just set up a few recurring events and reminders and keep tabs on what’s due from anywhere! If you forget to schedule something during your day, no worries; just open up your calendar app at any time during the day to look back on previous appointments made that day—and if you want to change or add something, just update it right then without having to type everything out again in iCalendar or Google Calendar. This can save lots of time when it comes down to scheduling business meetings later with clients.Â
5) Self-service support In a survey, 96% of consumers stated that they preferred self-serve support. Keeping up with service requests via social media and your website is almost always a faster way to resolve an issue than calling or emailing support. Implementing a self-service app for your customers can help you improve your overall customer satisfaction and reduce time to resolution—it also makes it easy for your team to know what's going on in real-time and allows your company to work more efficiently. Sure, there are plenty of things that can go wrong when developing mobile apps--but if you have talented developers on board and you choose an enterprise mobility solution that makes implementing a self-service app easy, chances are good that any issues will be minimal.
6) Social Selling One of the mobile app's biggest advantages is its ability to tap into social media and other social networks. It makes sense, then, that having a mobile app means you can reach out to more people on their phones, which are most likely their preferred way of staying in touch with friends and loved ones. With more access points, your startup stands a better chance of selling both to current and future customers! This includes being able to use services like social selling to increase sales efforts. For example, you can add buttons within your app that allows users to buy products or sign up for newsletters right from inside it; some social selling platforms are even available in-app so that you can use them on the go.
7) Messaging Allowing customers to communicate with you via app messaging is a great way to keep them in touch, especially if you have an established app. Not only do messaging apps improve efficiency, but they also make it easier for customers to reach out and maintain their relationship with your brand. Messaging is a powerful tool that allows mobile app developers to seamlessly embed into your app, creating opportunities for information exchange and communication that would otherwise not be possible. When new updates are available or when a customer needs assistance, having them contact you directly through your messaging app will allow you to react faster and provide better service.
8) Accessibility If you are in a business that requires customers to visit your physical location, mobile apps will help increase accessibility for those with disabilities. For example, if you own a restaurant that is physically difficult to get into (for example, it’s on the second floor), then having an app can make getting reservations easier. A potential customer can use an app to call your business directly or get directions using GPS. Mobile apps are also great for businesses that rely on foot traffic because they offer an extra way to connect with clients. When someone goes into your shop and has a good experience, they can be encouraged to make reviews and check out other information about your brand right there on their phone.
 9) Mobile Payments Mobile payments continue to improve and provide users with a more streamlined way to pay for goods. According to a recent study, by 2018 mobile payments will be used by 38% of consumers; however, you don’t have to wait that long. Mobile payments are simpler than ever and can even save you money on every purchase when using certain apps. As an entrepreneur, it’s crucial that you understand how mobile technology is changing payments—so you can take advantage of these opportunities.Â
Conclusion If you’re at all serious about growing your startup, mobile apps are no longer an option. Today’s consumers expect a seamless, simple experience from businesses, and apps deliver that in spades. The best part? Mobile app development is easier than ever before and can cost thousands less than you might think! With a good team on your side, finding smart investors, and strong marketing campaigns to back you up, there’s no limit to how far your business can go!
Source: https://www.topseobrands.com/best-software-development-firms-in-usa
#mobile app development#mobile app development companies#best mobile app development companies in usa#mobile app development companies in canada
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8 Important SEO Question to Ask
Search engine optimization (SEO) can be one of the most powerful tools available to your business, helping you get found online by search engines like Google and Bing. But it can also be confusing and overwhelming, especially if you’re new to SEO or don’t have the budget to hire a top digital marketing company. Luckily, there are a few basic questions you can ask yourself that will help you understand how to increase your search engine ranking and how to get started with your strategy. Check out our guide on 8 common SEO questions that everyone needs to know below.
 1) What is SEO?
 Search engine optimization (SEO) is one of those buzzwords that’s hard to pin down because it means different things to different people. In general, though, search engine optimization refers to strategies designed to make a website easier for search engines like Google and Bing to crawl and index effectively. These are things like links from other websites and identifying key terms that your audience uses when searching for you online. We’ve included three common questions about SEO so you can get started optimizing your site today. What does SEO stand for? Do all search engines use SEO? What is link building? How do I get more traffic?
 2) What does SEM stand for?
 Search Engine Marketing (SEM) is a term used to describe all forms of online marketing that involve bringing potential customers to your site via paid advertisements. SEM uses multiple channels to reach consumers, including pay-per-click advertising and social media marketing. While there are several different types of SEM, it's important for business owners who want to grow their revenue by increasing traffic on their sites to understand how each works and what each can do for them.
 3) Why does my website need social media accounts?
 Websites with a significant social media presence perform better on search engines, in terms of rankings and site traffic. A good example is how Twitter has begun indexing tweets which increases page views by orders of magnitude. In short, every form of social media should help add visibility, impressions, and links that improve ranking over time. And yes, you can use Twitter’s analytics to track referrals from your other social media accounts as well.
 4) How do I use keywords in my web pages and blog posts?
 When people search for specific products or services, they’re likely using a particular keyword or two in their query. This means that it’s important for you to include those keywords on your site and in any content you create. But remember: keyword stuffing is off-putting (and could even be penalized by Google), so use these as hints rather than shoehorning them into your content. Generally speaking, including a high number of relevant keywords in some places will help your SEO without doing too much damage to your website copy.
 5) What are some ways to get links to my site?
 There are tons of ways to get backlinks, but any digital marketing agency will bet on the fact that guest blogging is one of their favorite. Not only is it a great way to build quality links, but it’s also a fantastic way to attract new leads or customers. You can contact companies directly and offer your services or find them through directories like Business-to-Business Yellow Pages. In either case, if you follow some basic rules (no self-promotion or spammy comments!), your efforts will pay off.
 6) Where can I find the latest news in search engine optimization trends?
 Make sure you are up-to-date on all current trends in search engine optimization. Knowing what is new, what works, and what doesn’t can help you make better decisions when it comes to designing your site. Search Engine Land is one place where you can keep an eye on industry news, articles, and blogs. It has information geared towards both beginners and experts alike. The site features several columns on a variety of topics, as well as breaking news and thoughtful commentary. If you're looking for in-depth analysis on what's happening with search engines, it's hard to beat Search Engine Land. Another option is Google itself.
 7) Are there any things I should avoid doing when optimizing my site for search engines?
 One big mistake that many webmasters make is thinking that search engine optimization (SEO) is easy. It’s not that hard, but it does require some careful planning and strategy, as well as a decent amount of knowledge about how web crawlers and users interact with websites. The problem is when people try to optimize their sites on their own; they sometimes do things that ultimately hurt rather than help their site’s visibility in search engines. To avoid making any major missteps when you’re trying to get your site noticed by search engines, it helps to be aware of certain common SEO mistakes you should avoid whenever possible. Or you can go for hiring a digital marketing company for strategic planning and execution
 8) Can you recommend any free tools that will help me with my SEO efforts on my WordPress website (or blog)?
 This is an excellent question for people who are relatively new to optimizing a website. There are dozens of free tools that you can use in order to improve your on-page and off-page search engine optimization (SEO). You can ask questions about keyword research, technical issues with your site, or how you should go about implementing changes. Here’s a list of some of our favorite free tools: Yoast SEO, SEMRush, Ubersuggest, Google Analytics, Google Console, etc.Â
 Conclusion
 By learning about SEO, you’ll be able to improve your website's rankings. The more you know about how search engines work, and what people want, can improve your relationships with clients and provide a steady stream of referrals. It will also allow you to look at things from another perspective—the customer’s—and make recommendations based on what they really need. While SEO is constantly changing due to updates in Google algorithms and small changes that affect your rankings, these eight questions should give you a strong start on understanding what it takes for someone to rank better. You can also take help from top digital marketing companies that help you with SEO and SMO efforts.
To read more related articles before hiring a software development agency click here: https://mark-steven-official.blogspot.com
#top digital marketing agencies#best digital marketing agencies#seo agencies#top seo agencies#seo companies in usa#seo companies in canada#business listing sites
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10 Question to ask before hiring Mobile App Development Agencies
Thinking about hiring mobile app development companies? Great! But before you do, it’s important to ask some questions about the company’s past experience and the development approach that they will take. While hiring Mobile App Development Agencies you need to do proper research before hiring any mobile app development agencies companies. There are many companies that offer mobile app development services but they vary in prices and quality of services they provide. So, here we have come up with the 10 questions that would help you choose the right Mobile App Development Agencies company! The questions will help you learn more about the services offered by the company and check their responsiveness to various queries. So, let’s start!
 What kind of experience do you have in this industry?
The mobile app development industry is a fast-moving field with new technologies and trends emerging every day. To ensure that your prospective team has experience relevant to your project, you should ask them how long they have been involved in mobile app development. Asking what types of apps they have previously worked on will also help you determine whether or not they are capable of delivering high-quality work in your specific industry. Experience doesn’t necessarily mean that their projects were successful; it just means that they’ve had a chance to gain knowledge about what does and doesn’t work for specific industries, as well as technologies such as iOS vs Android. Ultimately, having direct experience in delivering a similar product will save you valuable time (and money) when building yours.
 What are your best practices for working with clients like me?
A good mobile app development agency will have a team with diverse backgrounds. For example, it should include design specialists and marketers. The key is finding someone who has experience building for your particular platform of choice. As you can imagine, different platforms come with their own set of idiosyncrasies that need to be taken into account when designing an app for your business needs. Asking potential developers about their past projects and their approach toward working with clients gives you a better idea of how they work.
 How does your team develop applications?
It’s not always possible or even a good idea for development work to be done in-house. In fact, most organizations have a distinct advantage when an external team is on board. Whether it’s because of expertise or cost, hiring developers that aren’t in-house can help companies save time and money. While there are quite a few benefits, external development does come with some unique risks too. It’s important to think about how your organization can maximize its chances of success when working with external partners.
 How do you market apps and what results can I expect from it?
Marketing is one of your biggest expenses. As such, it’s vital you get a return on your investment by using mobile marketing tactics that will actually work for your business. The goal of app marketing isn’t just about driving downloads; it’s about turning those installs into loyal users, who become advocates and help spread your brand message organically. If you don’t have an effective plan in place from day one, you run the risk of spending thousands of dollars and still floundering in obscurity.
 Do you offer any guarantees on quality, timeliness, and pricing?
Any respectable development company should offer a guarantee of some kind, even if it’s just an extra year of support on your app. If they don’t want to commit to quality, timeliness, or pricing, that's a big red flag. Most companies will also offer guarantees because they know that their competitors do and they don't want you going elsewhere with your business. A reputable company will stand behind its work and prove it with a guarantee!
 Do you work across multiple platforms, or specialize in one or two specific ones?
If you have your heart set on a particular platform, work with a developer who specializes in that platform. The same goes for working across multiple platforms. If cross-platform is your goal, choose an agency or development partner that does it well. How do you handle updates and maintenance?: Ongoing support is essential for any app, particularly if you want ongoing revenue. Will there be an upfront fee and an ongoing service fee? Are there minimum payments required? If so, how are those amounts calculated? How much do individual updates cost?: Is there a flat rate per update or will they vary depending on what's involved? Are all updates included in one payment or are they broken out into small parts?
 Can I see some of your past projects or references from previous clients?
If you are working with a bigger agency, don’t be shy about asking for references. The larger agencies should have already worked on at least a few projects similar to yours and may even have some case studies for your review. Also, make sure that you check if their previous clients are open to future communication as well so that you can reach out for more detailed feedback on your mobile app development project. It is always good to talk with actual clients who have experience working with your team. This would save you from unexpected surprises later in your project when it’s too late to change anything (if things turn out wrong).
 Are there any negative aspects of working with you that I should know about now rather than later down the road?
Does your company have a solid reputation? If not, will you tell me now rather than waiting until I’ve spent thousands of dollars on your work? Do you want an agency that focuses on both marketing and development or do you need separate entities for each function? Are there any steps along the way that my business must complete before we can move forward with our project? And by what date should those steps be completed if we are going to stay on track for our launch date. How many phases will my project undergo from concept to completion and how long should each phase take in general? How far along are other clients when they enter their different phases of development or production: from concept, pre-production, production, post-production and launching their new website or app.
 Do you require me to sign a contract or make an upfront payment before we begin our work together?
You should never be required to sign a contract or make an upfront payment just to get started with a mobile app development company. The agencies who do require you to make such payments are likely not interested in your business. If they did, they would simply try and get you working with them immediately rather than asking for a deposit. Always remember that any company worth working with will always want you to start doing business with them as soon as possible, rather than waiting until after a contract has been signed and money has changed hands. You don't want to work with agencies that operate in that fashion because it is unlikely that you will have good experiences together over time.
 Do you sign a strict Non-disclosure-agreement?
It is important that you hire a mobile app development company that can keep your project confidential. Before agreeing on any deal, discuss with them what information they would need from you and how they will use it. Ask whether or not they are willing to sign an NDA so that they don’t share your idea or any information regarding your project with anyone else. The NDA is intended to protect both parties and ensure that there is no potential conflict in the future due to someone sharing sensitive information with a third party. The agreement should clearly mention what happens if such conflicts do occur, who has legal rights over ideas, etc. Above all, make sure you have reviewed their previous works and portfolio as well as client testimonials before deciding on one company in particular.
 Conclusion
There are plenty of agencies out there that offer app development services, but they won’t all be right for your project. It’s your job as a client to have expectations and a clear idea of what you want before meeting with companies so you can make an informed decision about who will bring your vision to life. If possible, find only the top mobile app development companies with employees who actually develop apps on a daily basis. You may not be able to meet face-to-face in these situations, but it’s better than being walked through everything by someone who doesn’t know their way around code. Don’t forget that small agencies may also be capable of doing great work at lower prices – sometimes even less expensive than large firms!
 Get a list of top Mobile App Development Agencies in USA here: https://www.topseobrands.com/best-mobile-app-development-firms-in-usa/
To find the TOP Software Companies and Digital Marketing Experts Click here: https://www.topseobrands.com
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