“Life” was released as the second single from Haddaway’s 1993 album, The Album (renamed as a self-titled album in the United States). The single was released on November 5, 1993, and peaked at number 41 on the Billboard Hot 100.
I was 18 years old and in my first year of college when “Life” was released as a single. I had really enjoyed his previous single, “What Is Love,” and was curious to hear what else he had to offer. I really liked “Life,” and was disappointed that it didn’t do better on the pop charts at the time. I still really like this song now, although looking back, I can see why this didn’t do as well as it could have. It didn’t entirely fit in with what was going on in pop music in the United States at the time. Also, I think audiences were hoping for another song that sounded like “What Is Love”… which, obviously, this one doesn’t.
The music video is definitely inspired by the 1927 silent film, Metropolis. In the video, Haddaway portrays a scientist and inventor who is trying to invent a dancing robot. The creation of the robot, especially the effects used when it comes to life, came straight from Metropolis. This is actually the second music video I know of that was inspired by Metropolis (the first one being Madonna’s “Express Yourself”).