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The big day is finally upon us. Wow! Diwali is here and you can sense the buzz!

Flipkart and Amazon have been going gung-ho through their Diwali sale tempting one and all with offers running from electronics to apparel. With so much focus on Diwali, and its impending festivities, we had to dedicate a special piece for Diwali and its significance. We are flooded with so many Diwali personal loan applications simply for the purpose of Diwali shopping. Hang around till the end of this article to learn more about Diwali, its traditional significance and its impact on businesses and consumers alike. We will also tell you how to apply for a Diwali personal loan from the best digital lending platform in India – Yours truly, Loan Singh!

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The Festival of Lights

Diwali is a Hindu festival of lights that is celebrated with traditional reverence and pomp throughout India. Diwali is a public holiday which couples for greater unity, bonding and fun. It spiritually signifies the victory of light over darkness, good over evil, hope over despair and knowledge over ignorance.

The festival unfolds over a 5-day period, with Diwali being the main festival night.

People clean, renovate, upgrade and decorate their homes and offices. Purchase and wearing of new clothes or apparel is a must. Clay diyas and sky lanterns are illuminated outside each home. Puja is performed for the Goddess Lakshmi – to invite prosperity and fertility into the home. Exchange of gifts and welcoming of guests with sweets is mandatory.

Diwali Days

Being a 5 day festival, the festive period begins much before the actual day of Diwali. The 5 days of this festive period are

Day 1 – Dhanteras

It is a day when houses and business premises are cleaned and decorated. Entrances of homes are adorned with Rangoli, including the walkways of offices. The setting up of lighting for the 5 day period begins on this day. Dhanteras is marked as the birth day of Goddess Lakshmi, and hence spurs the buying of gold or silver articles as a good omen. Merchants, traders and online portals stock up their products and offer hefty discounts.

Day 2 – Naraka Chaturdasi

The second day is also sometimes referred to as ‘Choti Diwali’ or ‘Mini Diwali’. It is symbolized as the day when the asura demon Narakasura was killed by Lord Krishna. In some states of India, this day is celebrated as the main day of Diwali (rather than the next). Families are seen to be busy preparing shopping lists or making homemade sweets and savories.

Day 3 – Lakshmi Puja

Celebrated as Diwali across most of India, people celebrate this day wearing the best outfits they can afford. Pujas are offered, earthenware lamps are lit with oil, doors are left ajar for guests to come and the festivities begin in full swing. After the puja, people go outside their homes and light an array of fireworks. Cultural programmes are held everywhere.

Day 4 – Padwa

This day is celebrated as a token of love between a husband and wife. Husbands purchase thoughtful gifts for their better halves. So in case you want to make your wife get a bigger smile, pamper her with leather bags or an expensive wardrobe filled with designer shoes or clothes this Diwali.

Day 5 – Bhai Dooj

The fifth day of the period is celebrated as Bhai Dooj. The day ritually emphasizes the love and lifelong bond between siblings. A puja is performed by sisters for their brothers, culminating with sharing of gifts.

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Diwali Shopping Offers

Diwali is easily the most awaited time during the year to shop and spend money on whatever you feel like buying. As seen from the information above, Diwali is a festival for everyone – Young, old, siblings, couples and even millennials like us. Each year it is estimated that close to Rs.25000 Crore is spent by Indians on just the shopping during Diwali. This number is set to further increase this year. Private company employees await Diwali for the annual bonus. Those who feel they have no other source of funds to indulge in Diwali shopping can easily avail a Diwali personal loan from Loan Singh. More on that later…

Marketing ploys by major retailers largely go unnoticed. Giant billboards, commercial jingles and Facebook Ads hardly let us turn a blind eye from Diwali’s spending lure. Past years saw a sluggish economy and spiraling inflation which affected sales. Crowds are attracted to malls by celebrities, whereas offers, discounts and schemes know no bound. The e-commerce side of business cannot be lagging behind, can it? Heavy discounts, Diwali centric super sales and free delivery waivers tend to turn our attention to spending big on e-commerce websites.

Long queues force some of us to plan and spend for Diwali much in advance. This is a good tactic to employ. People are not interested in simply buying shoe racks or coffee tables; their need now encompassed sofas and dining table sets. Such items of furniture do not work on the ‘discount formula’ because not always do we need furniture. But, Diwali is that time of the year when an upgrade to your home is paramount. As per a recent study, ‘Gifting Friends and Family’ was the top most reason to spend big during Diwali last year. It is our love and affection to one another that a reason like this has topped other materialistic reasons such as ‘Clothes and fireworks’, ‘Gold’, ‘Electronics’ and ‘Second Hand Vehicles’.

The past weekend saw a heightened level of shopping as families headed out to purchase clothes, dry fruit boxes, sweet hampers, lights, decorations and what not. The ones who want to upgrade their home, buy a second hand vehicle or purchase expensive furniture are always on the lookout for a source of quick funds because going to a bank and applying for a personal loan will not just take time but also require a long list of documentation. This is where Loan Singh enters…

Online Diwali Loan

One of Loan Singh’s unique offerings is to provide an online personal loan to salaried individuals who have never availed credit before. To cater to the long list of Diwali expenses, it is obvious that you need a source of funds to celebrate the festival in all its pomp and fervor. Personal loans are unsecured loans that are availed to meet these exact fund requirements. As it is an unsecured loan, it does not require any collateral.

Loan Singh looks at your creditworthiness to determine if you can pay the loan EMIs regularly, or not. The idea is to not strain you with credit but to make sure that your salary and savings permit you to avail credit. Your credit report acts like a gauge for Loan Singh. It shows how prompt you have been in your previous credit responsibilities and how trustworthy you are. Loan Singh is perfect because of

No collateral – Having no collateral gives personal loan an advantage over a secured loan. Even if you do not own any fixed assets, you can at still get funds from Loan Singh.

Multiple purposes – A personal loan can be availed for a number of purposes such as shopping for Diwali, purchasing household appliances, electronic gadgets, purchasing gold, holiday travel, home improvement, job relocation, medical expenses, marriage, etc.

Personal Loan Benefits in India

Loan Singh’s hassle-free process and quick approval personal loans are perfect for salaried individuals like you who are too busy to even get a rest. The attractive EMIs and interest rates at Loan Singh, make personal loans affordable to repay back. Add luxury to your mundane lives without putting too much strain on your finances. Your dreams are our dreams. We help turn your dreams into reality. Brand new appliances and electronic products are also needed in case you are relocating due to your job. The job relocation personal loan at Loan Singh helps cover exactly this.

Loan Singh’s emi calculator will help you understand how much you need to pay in order to clear your consumer durable loan. The calculator only needs your intending loan amount and tenure for telling you how much you need to pay each month. A personal loan can be availed between Rs. 50,000 and Rs. 10 Lakhs.

Another huge benefit you have with a Loan Singh online personal loan is that you have the freedom to choose where you want to spend your loan amount on. You can apply for a shopping loan and utilize the cash to spend on an Amazon, some on Flipkart or some on Snapdeal. Unlike so many ecommerce websites that let you gain discounts for possessing a debit card or points of a particular finance provider, Loan Singh’s personal loan can be utilized to be spent on the website you want and on the product you want to spend on.

About Loan Singh

Loan Singh is a digital lending platform that prides in providing online personal finance loan or unsecured personal loan to salaried individuals. You can apply for quick funds as an easy emergency loan which is not a bank loan. We provide a loan with the best personal loan interest rates. The instant funds, or instant loans, are loans between Rs. 50,000 and Rs.10,00,000 taken for purposes such as:

Home improvement loan/Home renovation loan

Marriage loan/ Wedding loan

Medical loan

Used vehicle loan

Consumer durable loan

Vacation loan

Debt consolidation loan

Credit card refinancing loan

Job relocation loan

Smartphone loan

Travel loan

Festival loans

Gold jewelry loan

Shopping loan

Lifestyle loan

Short term loans

You can calculate your easy EMIs using our personal loan EMI calculator. We accept bank statement and PAN, for quick loan approval. A bad credit score or credit report errors can lead to personal loan rejection. The ‘Loan Singh Finance Blog’ is one of the best finance blogs in India. Loan Singh is a product of Seynse Technologies Pvt Ltd and is a partner to the Airtel Online Store.

Loan Singh’s Online Presence

Loan Singh is not an anonymous digital platform. We are present on almost all leading social media platforms. All you need to do is look for us. You can find us on Loan Singh Facebook, Loan Singh Twitter,Loan Singh Google+, Loan Singh YouTube, Loan Singh Pinterest, Loan Singh Instagram, Loan Singh LinkedIn, Loan Singh Blogarama, Loan Singh Google Business, Loan Singh Medium, Loan Singh Reddit, Loan Singh Tumblr, Loan Singh Scoop It, Loan Singh Feed, Loan Singh Storify, Loan Singh Digg and Loan Singh Blogger.