How I would’ve marketed “Doctor Strange in the Multiverse of Madness”:
1) Don’t even mention the Illuminati. Don’t hype up any of the cameos, especially since they’re not that important in the long run.
2) Release the movie in October and hype the HELL out of it as Marvel’s Halloween special. Basically, the “Hawkeye is a Christmas show” treatment.
3) Focus on the overall spookiness/horror vibes of the movie. And I don’t mean a horror trailer like “Insidious” or “The Nun” where the focus is on scaring people. I mean a horror-inspired trailer, something along the lines of “Nightmare Before Christmas”. Horror elements, but you let the audience know that this is still a superhero movie.
4) Still mention the use of the multiverse, but don’t go too deep into it. Focus more on the movie being Doctor Strange and Wanda’s journey THROUGH the multiverse, not so much being ABOUT the multiverse. Does that make sense? I’m trying to say that this is more of a character journey rather than world-building, which a lot of people thought this movie would be due to the Illuminati and the multiverse.
5) Hype the hell out of this being Sam Raimi’s return to horror and filmmaking. “Eternals” really caught everyone’s attention by pointing out that the director just won an Academy Award. Marvel should’ve done something similar for Raimi, especially since DSitMoM was basically Evil Dead 4.
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Stephen went from being feeling weird with Peter calling him Stephen to America casually calling him Stephen. He is a literal DILF of the MCU adopting stray super powered teenagers.
His bow to Wong at the end to show respect. He definitely is not arrogant people claim him to be. Just doesn't like following rules
That's some of his character development. Some sort of non spoilery observation.
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Doctor Strange in the Multiverse of Madness (2022)
Try not to b r e a k the Multiverse, S t e p h e n
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