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mariacallous · 8 months

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China is reeling from a record-breaking summer of rainfall and flooding that submerged furrows and destroyed crops, offering a window into how climate change-fueled extreme weather will complicate Beijing’s long-standing quest for food security.

China’s leaders have long agonized over how to feed the country’s sizable population—nearly one-fifth of the world—when it is home to just 9 percent of the world’s arable land, territory that has been shrinking as a result of excessive fertilization and overuse. For Chinese officials, those fears stretch back thousands of years, when issues of hunger and food insecurity sparked protests and imperiled regimes; more recently, food shortages during the COVID-19 pandemic sparked unrest in cities.

If Beijing was already worried about food security, rising geopolitical tensions have only turbocharged its bid for self-sufficiency in agricultural production. Over the years, China has grown increasingly reliant on foreign food imports—a habit that Beijing is trying to kick to kick by expanding its farmland. But as climate change drives increasingly extreme weather, the resulting fallout could pose yet another challenge to Beijing’s food security campaign.

“Food security is a very important concern for the Chinese government,” said Zongyuan Zoe Liu, an international political economist at the Council on Foreign Relations. “Most of the ancient Chinese dynasties were toppled by an uprising of the farmers because of extreme weather conditions that caused famine or food crises.”

Those fears haven’t gone away. Floods battered southern China again this week, the latest disruption in a string of extreme weather events that have pummeled the country’s agricultural sector and inundated harvests. In the cities of Harbin and Shangzhi, floodwaters mauled 220,000 and 105,000 acres respectively of crops last month; earlier this summer, extreme rainfall is estimated to have impacted as much as 30 million metric tons of grain in Henan province, a region that is widely called the granary of China. As farmers braced for more disruptions last month, officials announced that they would pour $60 million in flood relief funds dedicated to agricultural production.

“The number is rising, and the intensity is rising, in terms of the floods and the extreme droughts” hitting China, said Wendong Zhang, a professor at Cornell University. “There is less climate resiliency in the Chinese agricultural production system.”

It’s not just floodwaters that threaten to impact China’s agricultural output, either. In other regions, extreme heat has killed pigs and fish, and also stoked uncertainty about China’s rice crop and its production of key staples such as wheat, corn, and soybeans.

While flooding and drought aren’t unusual in China, climate change—which is fueled by human activity—makes precipitation and extreme heat both more intense and more frequent. China was drenched this summer by some of its heaviest rainfall in 140 years, according to officials, extreme weather that was also driven by this year’s El Niño weather pattern.

“There’s a very strong link between climate change and a growing number of extreme hydrologic events, including both flooding and drought,” said Peter Gleick, a climate scientist and senior fellow at the Pacific Institute. “We’re already seeing, around the world, increases in extreme rainfall events that we know are influenced by climate change, and that has contributed to a lot of the flooding that we see not just in China, but all around the world.”

Rising geopolitical tensions have given fresh impetus to Beijing’s efforts, underscoring how food security has become increasingly intertwined with broader security concerns. While China is the source of one-quarter of global grain production, it has become progressively dependent on food imports in recent decades.

“Food security used to be more of a departmental priority,” Zhang said. “But this [has been] heightened to a level that is thinking from a major portfolio approach, thinking about this as one of the main key aspects of the national security for China, along with energy security” and other issues, he said.

This year, China is importing more wheat, corn, and sorghum than it expected to. Wary of its growing reliance on agricultural imports, Beijing has ramped up efforts to expand its arable land, reclaiming as many as 420,000 acres since 2021. As climate threats become more pronounced, Liu, the Council on Foreign Relations expert, said that Beijing has also focused its response on improving food technology and developing climate-resilient crops while also working to expand arable land and improve soil quality.

“The Chinese government feels like they shouldn’t depend on a particular country or a particular part of the world for supplying their food,” said Holly Wang, an agricultural economist at Purdue University. “That will only make them work harder and take it more seriously to emphasize domestic production. But at least so far, China still acknowledges that it will depend on the world market to supplement some food.”

Instead of preparing to attend the upcoming G-20 summit in New Delhi, Chinese President Xi Jinping traveled on Thursday to flood-hit villages in northeast China, where he inspected the floods’ impact on rice crops. But Beijing has been reluctant to explicitly link this summer’s extreme flooding and heat to climate change, instead doubling down on its permitting spree for coal power plants.

What happens in China won’t necessarily stay in China, either. Given the size of the Chinese agricultural market and the scale of its demand, Zhang, the Cornell economist, said that severe climate disruptions impacting Chinese producers could ramp up demand in the global marketplace. Last month, Fitch Ratings, a U.S.-based ratings agency, warned that heavy rainfall in three Chinese provinces—Heilongjiang, Jilin, and Inner Mongolia—could intensify pressures on the global rice market.

The disruptions to Chinese harvests come at a time when global grain supplies are already strained by Russia’s continued interference with exports of Ukrainian wheat. Moscow not only refuses to renew a deal to allow the unfettered export of Ukrainian grains, but has also attacked agricultural export facilities in southern Ukraine and forced other countries to intervene in a bid to protect the flow of food. That, coupled with crazy weather, makes China’s headache a pain for the whole world.

“China is so big that these domestic shocks that arguably mainly affected the Chinese market are increasingly [having] significant global market implications,” Zhang said.

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bookofjin · 10 months

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Biography of Wang Pi (ZS18)

[General on the southern border during the final years of Northern Wei, then served under Yuwen Tai as commander of the important fortress of Huazhou.]

Wang Pi, courtesy name Xiongpi, was a native of Bacheng in Jingzhao. He was a descendant of Han's Governor of Henan, Wang Zun. For generations his family was among the province and commandery's distinguished clans. Pi was unyielding, straight, and strong as wood, and he judged people fair and equally. The province and commandery respected and flinched away from him.

Middle of Wei's Taihe [477 – 499], he was appointed General Within the Halls. Before this, the Di and Qiang from Nanqi# and Dongyi turned to rebellion, and the imperial host fought unsuccessfully. They therefore ordered Pi to lead 5 000 of the Feathered Forest to garrison Liang# province, and chastise and pacify the various traitors. When he came back, he was granted General of the Right and Interior Clerk of Xihe. He turned it down and did not serve. At the time people spoke to him, saying:

Xihe is a big country, the salary and beneficence rich and lavish. Why are you turning it down?

Pi said:

The capital on the Luo is a lumber forest extending beyond Xihe. The court nobles who built mansions and residences have all sought sought pardons[?]. If they are handling it privately, the strength for it is inadequate. Suppose ordnances are issued out among the people, they will also defy the laws and statutes. It was due to this I declined, and that is all.

Liang's general Cao Yizong besieged Jing province [in 528 AD]. Directed Pi, together with the Detached Commander Pei Yan to lead troops and proceed to the rescue. Thereupon he fought with the people of Liang, and greatly routed them. At the time the cauldrons were boiling over in various regions, and those places withered and decayed. Jing province had newly passed through difficulties with bandits, and particularly depended on comforting and consoling. Used Pi as Inspector of Jing province, and advanced his title to General who Consoles the Army.

Liang again dispatched Jia Yizong with a multitude of several ten thousand to besiege Jing province. He dammed the river to flood the city, that which did not sink was several planks [high?]. At the time then inside and outside there was much worrying, and there was not yet time to spare for rescue and aid. They therefore ignored Pi's iron bond, and stated that for the city to be kept whole it had to be given to the original province Inspector. Within the city, provisions were exhausted. Pi cooked congee and divided it equally with the generals and soldiers, and ate it. Every time he set out to fight, he did not put on armour and helmet, but with a great shout said:

Jing province's city was set up by the Filial and Civil August Emperor. If Heaven does not support the house of state, it will cause the traitors' arrows to hit Wang Pi. If they do not, Wang Pi will rout the traitors.

He again and again went through battles in the battle line, and also was never wounded. Fully three years went past, and just then did Yizong withdraw.

He advanced in fief to Duke of Bacheng county. Soon after he moved the Great General of Chariots and Cavalry and Inspector of Jing# province. He had not yet reached his division, when during Taizu's raising up of campaigning troops to be diligent for the ruler, he requested the vanguard and offered up his life. Thereupon he became Great Chief Controller, garrisoning Hua province.

When Xiaowu of Wei moved west, he was designated Great General of Agile Cavalry, and in addition Attendant-at-Centre and Opening Office. He attempted to repair the provincial city but was not yet finished, and the ladders were outside. Shenwu of Qi dispatched Han Gui and Sima Ziru to make a night crossing from east of the He, and assault Pi, and Pi was not aware of it. By daybreak, Gui's multitudes had already climbed the ladders and entered the walls [or “city”]. Pi was still lying down and had not yet risen when he heard from close up [?] outside sounds of cries and clamour. He promptly, naked body, open topknot, and walking bare footed, grasped a white staff, made a great shout and set out. The enemy were surprised by him, and thereupon he reached the eastern gate. Left and right bit by bit assembled and joined the battle, and they routed them. Gui's multitudes thereupon jumped from the walls and escaped and fled.

At the time in Guanzhong there was great hunger, and they levied and taxed the people for grain and food to provide for army consumption. Sometimes those who concealed and hid away were made to successively report on each other, and many were caned and beaten, and due to that people were fleeing and scattering. Only Pi trusted and divulged to people, and did not have those who concealed. The grain he obtained was not the least among the various provinces, and yet there was no resentment or denunciations.

During the campaign of Shayuan [in 537 AD], Shenwu of Qi's solders and horses were extremely flourishing. Taizu, since Hua province was a strategic thoroughfare, dispatched messengers reassure Pi, and make him increase defensive preparations. Pi told the messenger, saying:

[While] the Old Bear is sleeping on the road, how will the Little Badger get to pass!

Taizu heard and was heartened [?] by it.

[Wang Pi's personal name 羆 literally means “bear”, while Gao Huan's, 歡, is a homophone of 貆, “badger”.]

When Shenwu of Qi arrived beneath the walls, he spoke to Pi, saying:

Why not surrender early?

Pi then with a great shout said:

This city is Wang Pi's burial mound, he will live and die at this place. Come, those who wish to die.

Shenwu of Qi consequently did not dare to attack.

At the time the Ruru crossed south of the He to rob [in 540 AD?], and scout cavalry had already reached Bin province, the imperial court was worried about their deep penetration. They therefore summoned and issued out soldiers and horses to stay and defend the imperial city, and dug moats in the various streets and lanes to prepare for intrusive raids. The Archer-Servant of the Left, Zhou Huida summoned Pi to discuss with him. Pi did not respond to the instructions, but spoke to his messenger, saying:

If the Ruru arrive north of the Wei, Wang Pi will lead his home village to rout them himself, and not trouble the troops and horses of the house of state. Who is it within the Son of Heaven's city who carried out devising skittish actions like this. It was the Zhou family's young boy timid cowardice which caused this.

Pi made light of insulting power and authority, but defended propriety without deviating, in everything he was this way. Before long he moved to garrison Hedong.

Pi was by nature frugal without exception and was not concerned with appearances. Once there was a messenger from the palace, and Pi had him [?] set out food. The messenger then tore apart the edges of his thin rice-cakes. Pi said:

Ploughing, planting, gathering, and hunting, these achievements are very profound. Pounding [with a mortar], cooking, creating and completing, employs strength that is not small. Therefore [since] you select what to pick up, it must be that you are not yet hungry.

He instructed left and right to clear out and leave them. The messenger was shocked and greatly ashamed.

There was also a guest who ate melon with Pi. The guest cut away the melon skin, and slowly the skin became rather thick. Pi thought he disliked it. When the melon skin fell to the ground, he therefore put out his hand to towards the ground, and took and ate it. The guest very much had a shameful face. He was by nature also severe and prickly. There once was a functionary who counted on his private [interests] to arrange affairs. Pi did not make instructions for his beating, but then with his own hand took a boot, and held it to strike him.

He was by nature also severe and impatient. There once was a functionary who counted on his private [interests] to arrange affairs. Pi did not make instructions for his beating, but then with his own hand took a boot, and held it to strike him. Always when arriving at a banquet assembly, he would personally weigh and measure the alcohol and meat, and divide it up and give it to the generals and soldiers. At the time people held high his equal fairness, and mocked his vulgar minutiae[?].

7th Year of Datong [541 AD], he passed at the garrison. He was conferred Grand Commandant.

His son Qingyuan, as a young man, due to being the son of a merited subject, was designated Straight Match General. He passed before Pi, and the grandson Shu inherited.

Shu, courtesy name Changshu, as young was perceptive and smart, and had a capacity for understanding. Aged eight sui, Taizu saw him and marvelled at him, saying:

That Excellency Wang has this grandson is enough that he will not be forgotten.

He promptly used him as General who Quells the Distant and designated him Retainer to the Heir-Apparent. Due to worries for his grandfather he left he post.

Shu mourned his father at a young age and was reared and brought up by Pi. During the mourning period he was deeply in union with the ritual norms. At that time east and west were engaged in a dispute, and the metal and leather [i.e. warfare] had just begun. Those among the crowd officials who came upon mourning, after they had finished wailing they all rose up with orders to attend to affairs. Shu requested to finish [according to] the ritual regulations, his speech reasoned sincerely and incisively. Taizu ordered a palace messenger to go and observe him. He understood his extreme grief, and therefore specially allowed it. When the mourning was concluded, he inherited the feudal rank of Duke of Fufeng commandery, and amassed moves to Upper Great General.

#zs18

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news-of-the-day · 1 year

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1/10/23

Biden's lawyers discovered about 10 classified documents in his former office at the Penn Biden Center, an institute that Biden founded. The Justice Department has launched an investigation, and the documents were given to the National Archives.

The House did pass and codify some of the concessions McCarthy made to become Speaker.

Brazil has arrested at least 1500 people for the Brasilia riots. Bolsonaro is currently in the hospital for abdominal pains (he was stabbed in 2018), but said he plans to return to Brazil.

China's COVID wave continues. An official said Henan province, which has 88M people, is about 80% infected. Shanghai, with 27M, is estimated at 70% infected. It's unknown how many people got the vaccine, but the numbers are low. It's also unknown how many have died because China doesn't count it as a COVID death unless it's respiratory-related, but crematoriums are overwhelmed.

US greenhouse emissions made a rebound after its 2020 pandemic decline, even though renewable energy surpassed coal for the first time. Some good news though is the ozone layer is healing after China banned CFCs, which was helping destroy it.

California, known for its drought in recent years, has been pummeled with storm after storm since Christmas. Swaths of the state are under flood watch and some areas lost power.

1) NYT, Washington Post 2) NYT 3) National News 4) Guardian, NYT 5) Financial Times, CNN 6) SF Gate, LA Times

#news #biden #classified documents #house speaker #brazil

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yqxpolymer · 2 months

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Special Topic on the Application of Epoxy Resin in the Construction Field: Xiaolangdi Project

The application of epoxy resin in construction mainly includes the following aspects: first, floor coating, second, building anti-corrosion, and third, structural reinforcement.

Regarding floor coatings, the most commonly used film-forming material is synthetic resin materials represented by epoxy resin; coatings are generally divided into solvent-free, solvent-based and water-soluble types. Solvent-based systems have shortcomings such as solvent volatilization, low paint viscosity, low solid content, thin primary film, and easy color floating during construction. The film-forming material has weak impact resistance. Since the solvent-free system does not contain inactive solvents, the solid content can be adjusted to nearly 100%, the film thickness can be formed at one time, and Bernard's nests and floating colors will not occur during construction. Water-soluble clean and wear-resistant floor coating has good adhesion to wet base surfaces.

On the construction of corrosion prevention, due to acid, alkali, salt and organic solvents and other media, building materials produce different degrees, all kinds of physical and chemical damage, this corrosion process is generally slow, short-term consequences do not show, once the harm is quite serious. In the construction project epoxy resin anti-corrosion, commonly used materials and products including resin cement, resin mortar, glass fibre reinforced plastic and resin glass scales. Resin mastic, resin mortar and resin glass scale, is to resin for binder add hardener, toughening agent (some materials need to add accelerator or diluent), and powder, fine aggregate, coarse aggregate, and after treatment of glass scale formulated.

On the structure strengthening, concrete and reinforced concrete structure use process, often due to various factors suffered different damage, affecting the service life of various buildings after many years of use, most of them will have a different degree of damage, the need for maintenance and repair. Epoxy resin made of epoxy adhesive superior performance, more modification pathway, more for the bonding of concrete components, and repair, bridge engineering, airstrips, highway repair, concrete structure crack reinforcement reinforcement or seepage plugging grouting, and so on.

Causes and prevention of cracks in high-grade concrete in Xiaolangdi flood release project

Xiaolangdi Water Conservancy Hub Project is located 40km north of Luoyang City, Henan Province, at the exit of the last section of the canyon in the middle reaches of Yellow River. It is 130km away from Sanmenxia Water Conservancy Hub and 128km away from Huayuankou, with a total reservoir capacity of 12.65 billion m3, of which the effective capacity is 5.1 billion m3. The main task of the hub is to focus on flood control, bulging prevention, silt reduction, taking into account water supply, irrigation and power generation, storing and clearing up and draining the muddy water, removing hazards and improving benefits, and making comprehensive use of the water. The flood relief project of Xiaolangdi mainly includes: inlet diversion channel, inlet tower composed of 10 towers with different functions, 3 orifice plate (inflow) holes, 3 open-flow flood relief holes, 3 sand discharge holes, 1 normal spillway, outlet dissipation pond and relief channel, tail water nullah. C70 high grade silica fume concrete with good cavitation and abrasion resistance is used in the body section below the gate chamber of the 3 orifice plate (inflow) holes, the open flow section of the 3 sand discharge holes, the 3 open flow holes and the spillway.

Concrete with a label below 40MPa is commonly used in our country and has rich construction experience and research results. However, the use of 70MPa concrete in large volumes and on a large scale is still rare in our country's water conservancy projects. During the construction process of C70 high-grade silica fume concrete in the section below the sluice chamber of the Xiaolangdi orifice (diversion) tunnel, the open flow section of the sand drainage tunnel, the open flow tunnel and the spillway, cracks of varying degrees appeared in the concrete. The crack width is generally 0.4~0.8mm, the maximum width is 2mm, and the average crack length is 4m.

Causes of cracks in high-strength concrete

1. Analysis of early cracks Early cracks in concrete are mainly related to the internal and external temperature difference caused by cement hydration heat and the internal and external humidity difference caused by drying (especially after formwork removal). After concrete is poured, the temperature rises rapidly due to the heat of cement hydration. In addition, the thermal conductivity of concrete is very poor, resulting in a temperature difference between the inside and outside of the concrete. Due to the thermal expansion and contraction of the material, internal pressure and external tension are caused. When the tensile strength of the concrete at this time is less than the external temperature tensile stress, cracks will appear. Cracks have appeared in some parts when the formwork is removed (about 2 to 3 days old), and in some parts cracks appear within 1 to 2 days after the formwork is removed. There will generally be no cracks before the formwork is removed. From the on-site construction situation, it was found that cracks appeared when the formwork was removed. Most of them were due to the use of concrete pumps to increase the amount of cement, or the extremely cold weather after pouring and the failure to perform winter insulation well, or the above two factors were present at the same time. At this time, the temperature difference between the inner and outer surfaces of the concrete during the heating process is greater than 12°C, so cracks have already occurred in the concrete when the formwork is removed. Cracks were found on the 54th piece of concrete on the left wall of No. 3 Mingliu Cave when the formwork was removed.

When the concrete is without any protection after the formwork is removed, it is calculated that the cooling gradient on the surface of C70 concrete is the steepest on the first day after the formwork is removed, generally reaching about 12 to 20°C. According to calculation and analysis results, the temperature stress generated when the surface temperature drops by 10°C in one day is enough to pull the concrete surface apart. Actual statistics show that effective protection measures were not taken for the concrete after the formwork was removed. When encountering low temperatures, the surface temperature of the concrete drops suddenly, causing greater temperature changes and making the tensile stress on the surface of the concrete greater. In this way, surface cracks will appear in the concrete within 1 to 2 days after the formwork is removed. No cracks were found in the F layer (layer height 3m) of the WL-510K block on the left wall of the spillway when the formwork was removed. No protection was provided after the formwork was removed. Three vertical through cracks were found on the second day after the formwork was removed. Early concrete cracks are generally surface cracks with uncertain directions and large quantities. According to on-site statistics, this type of cracks accounts for 69% of the total.

2. Analysis of late-stage cracks Late-stage cracks in concrete are mainly caused by foundation temperature differences and are related to factors such as construction block size, concrete elastic modulus/bedrock elastic modulus and other factors. For a concrete floor or side wall with a thickness of 1 to 2 meters, when the temperature of the concrete block drops from the highest to the lowest (or stable temperature), a large tensile stress will be generated due to the strong constraints of the bedrock. If the foundation temperature difference is large or the block size is large, the tensile stress generated is greater than the tensile strength of the concrete, and cracks will occur in the concrete.

On pouring blocks without early cracks, later cracks generally appear in the middle of the pouring block, while in pouring blocks with early cracks, late cracks only continue to elongate and deepen on the existing cracks. Due to the strong basic binding force formed by the floor and surrounding rock, the resulting cracks are deep cracks and penetrating cracks. These types of cracks are less numerous but are the most harmful. According to on-site statistics, this type of cracks accounts for 31% of the total.

The Xiaolangdi flood discharge project uses C70 high-grade silica fume concrete, and the probability of various types of cracks is higher than that of C40 and below concrete parts. Judging from the time of crack generation, there are mostly early cracks. Judging from the types of surface cracks, deep cracks, and penetrating cracks, C70 high-grade silica fume concrete has more deep cracks and penetrating cracks than concrete below C40. By analyzing the causes of early cracks and late cracks, effective preventive measures were taken, and the implementation of these measures achieved good results in preventing the formation of cracks. According to the requirements of technical specifications, all cracks with a width greater than 0.5mm or a length greater than 1.5m should be treated. Xiaolangdi uses epoxy resin grouting and ultra-fine cement grouting to treat cracks. These two methods are mature and the compressive strength after treatment meets the design requirements. In order to avoid and reduce cracks in high-strength concrete, optimizing the mix design and developing "shrinkage-compensating concrete" are new topics in the civil engineering materials discipline.

More information or free samples or price quotations, please contact us via email: [email protected] , or voice to us at: +86-28-8411-1861.

#epoxy resin #epoxy resin manufacturer #epoxy adhesive #epoxy resin supplier #der 331 #bisphenol a type epoxy resin #epoxy coating #crack filling resin

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cassavamachinery · 3 months

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The list of cassava starch processing system

According to the survey, the global market value of the cassava industry, estimated at $183 billion in 2023, projected to reach $254 billion by 2032. Cassava starch, as an important driven engine, enjoys a strong demand from the food and beverage industry due to its use as sweeteners, natural binding agents, texturizers. Based on this, people flooded into cassava starch business have a strong desire to know some info on the cassava starch processing system list so that they can calculate the ROI. Henan Jinrui, as a professional manufacturer of cassava processing system with over 10 years’ experience, here will show you the list of the cassava starch processing system.

The list of cassava starch processing system mainly include six secondary systems: the cleaning system, crushing system, separating system, refining and concentrating system, dehydrating system, and drying system. Here is the 3D video of cassava starch processing system showing you the list of cassava starch processing system.

youtube

The cleaning system

Dry sieve: a widely used cassava starch machine for impurities removal;

Paddle washer-a machine to wash the primary sieved cassava roots thoroughly by adopting the counter-current washing principle.

The crushing system

Cassava cutter: a device configured to cut large roots into small pieces;

Cassava rasper: with a grating rate more than 94%, it achieves the most effective grating effect at present, and the starch can be fully released;

The separating system

Centrifugal sieve: a main machinery in the cassava starch processing system to separate fibers out of the starch slurry;

Desander: based on the principle of centrifugal separation to remove sand to improve the taste of starch and ensure the quality of starch.

The refining and concentrating system

Hydrocyclone station - With its unique structure and different combination forms, this cassava starch machine can independently complete the separation, washing, clarification, concentration, screening and other operational tasks in starch processing.

The dehydrating system

Peeler centrifuge: a commonly used cassava starch machine for starch dehydration,effectively decreases moisture content of starch to 36.5%.

The drying system

Flash dryer: a dryer to dry the wet cassava starch powder by adopting the negative drying principle, and the dried starch has a moisture content of about 14%.

The above is a brief introduction to the list of cassava starch processing system. If you want to get the specification and quotation of the cassava starch processing system, warmly welcome to send us an message! Henan Jinrui’s project manager will offer you the accordingly product list and best solution design based on your accurate requirements!

http://www.starchprojectsolution.com WhatsApp/Phone:+86 135 2661 5783 Email:[email protected]

#cassava #cassava processing #nigeria #youtube #cassava starch processing machine #Youtube

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arafatssss1267 · 3 months

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Traffic + old domestic products, can it really become popular in waves?

What can you buy at Fenghua HE Tuber for 79 yuan? Compared with Huaxizi, which is less than one gram, Fenghua has launched a washing and care set that can be bought for 79 yuan. The new product sparked widespread discussion among netizens as soon as it was released. Many netizens felt that bee flower was the real thing. The 79 yuan washing and care set was sold out within hours of its release. Not long ago, Fenghua was so poor that it used carton packaging from other brands to ship its products, which earned a wave of sympathy from netizens.

In addition to Bee Flower, the domestic skin care brand Yu Meijing also attracted attention on social media with the gimmick that "the company is too backward and did not have an official account until recently." After the popularity of these brands, many old domestic brands began to take advantage of this trend to promote their own brands.

Various official accounts on social media shout out to each other, and the fancy linkages in various brands’ live broadcast rooms compete with each other. These days, established domestic products have gained a lot of attention.

On September 13th, the "Big Platter" of domestic brands launched by Erke brought more than 10 well-established domestic brands, including Fenghua, Mixue Bingcheng, and Huiyuan Juice, to appear in the live broadcast room of Erke, making various domestic brands lively for a while.

There are White Elephant and Mixue Bingcheng on the table, and then they use their own shoes dipped in bee flower shampoo to wash them. This is just the tip of the iceberg in the performance methods of each company during the live broadcast. In order to promote the brand, many corporate executives directly appeared in the live broadcast room, Chairman Yu Meijing danced, and the foundry of Vitality 28 directly asked middle and high-level teams to be the anchors. The diligent marketing efforts of these brands have achieved remarkable results. On the day of Hongxing Erke’s live broadcast, the 79 yuan sneakers were sold out, and Vitality 28 sold 230,000 orders.

In addition, Vitality 28 even had new gains. Due to improper sales operations, the 230,000 items sold were increased by 10 yuan, thus announcing the withdrawal of previous orders. This performance of honest management made Vitality 28’s popularity rise instead of falling, and the news of order cancellations once became a hot search topic on the Internet.

1. Old-brand domestic products are addicted to hot topics

Just when everyone thinks that the old domestic products finally understand marketing, in fact, this is not the first time that the old domestic products have done this.

In March this year, when Yaya, the panda living in the United States, was hotly discussed on the Internet, Binghua was rumored to spend hundreds of thousands of yuan to adopt a giant panda. Although it is still uncertain whether the panda was adopted in the end, Binghua was embarrassed by it. The popularity is indeed there, and the Fenghua live broadcast room was once sold out.

Going back a few years, the label only increased by two yuan, which once made Fenghua a social hot spot. There is also Hongxing Erke. With its 50 million yuan donation from the 2021 Henan flood incident, Hongxing Erke's favorability in the hearts of netizens has doubled. After the incident, many netizens went straight to the live broadcast room and snapped up the products. Hongxing Erke, who has tasted the benefits, will come out to spread the word every time there is a disaster in the future.

Obviously, these long-established domestic products seem to be addicted to hot spots, but why do these old domestic products like to use hot spots for marketing?

This actually has a lot to do with the development problems of old domestic products in the new era.

Commentator Xie Xiaowen told Yilan Business: "With economic development and changes in consumer attitudes, the competitive pressure of emerging brands and international brands continues to increase. Some old domestic brands may face challenges such as product updates and brand image updates. And in these processes Emerging brands are impacting the market of established domestic products, and the popularity of established domestic products is greatly declining. Therefore, it is very important to quickly find a marketing method that can enhance one's own reputation.

Yilan Business believes that hot-pot marketing has many benefits for the development problems of established domestic products.

First of all, the old domestic brands do not have a marketing strategy in line with their own tonality in the marketing process. For example, although Fenghua and Hongxing Erke are mentioned in every hot topic, they leave basically no impression on consumers in marketing. Just like when everyone mentions "Starbucks" and "McDonald's", they have corresponding images in their minds, while Fenghua Many old-brand domestic products such as Hua have not been able to leave very distinctive characteristics.

In the absence of a marketing method that is consistent with one's own tonality, what kind of marketing is the fastest and easiest? There is no doubt that it is hot spots. After all, for these brands, if there are more than a dozen hot spots, one of them will become popular. This was the case with the Hua Xizi incident, and it was also the case with the previous panda Yaya.

Secondly, established brands use the brand attributes of domestic products to gain popularity and "golden" their brands. Judging from the hot spots of these brands, most of them are related to the "national trend". For example, in the Huaxizi incident this time, Huaxizi itself is a domestic brand, and Fenghua stepped forward at this time. The two have the same brand attributes. Different approaches can arouse topics. In the previous panda Yaya incident, Fenghua used its own domestic product attributes to link up with Yaya's national treasure attributes, which aroused heated discussion. In the face of these hot spots, domestic product labels are their best “money-attracting stone”.

Finally, hot topics are the easiest marketing method to keep up with the trend. Lagging marketing concepts is an important problem that established brands will encounter in the development process. As the times change, past marketing strategies are often unable to adapt to the changes in the new era. For example, for many long-established domestic brands such as Yumeijing and Fenghua, TV advertising was the main means of marketing in the past, which marked the childhood memories of many post-90s generations with their labels.

With the rise of the Internet and new media brands, these brands are not able to adapt well to these changes and often gradually lose their popularity among brands. This is very fatal for brands, and hot spots can make established brands lose popularity. The popularity of domestic brands has once again become known to everyone in a short period of time.

2. The flow of drinking poison to quench thirst

However, focusing on hot spots is not a long-term solution for established domestic brands.

On the one hand, the popularity of hot spots is limited. When the hot spot fades away, the traffic brought by the brand will also dissipate. If you really use the hot spot as your long-term marketing plan, the benefits obtained will only be temporary.

On the other hand, there are risks in hot spots, and there is no guarantee that all hot spots will go in a direction that is beneficial to them. For these brands, although focusing on hot topics can bring many benefits, if they are not careful, the brand itself will also be affected by the adverse public opinion of hot events, and the brand is extremely likely to be harmed.

Obviously, if you want to always rely on this kind of random hot spot traffic to win the position, it is tantamount to drinking poison to quench your thirst. According to Yilan Business, long-term planning is needed for long-term domestic products to adapt to the development of the new era.

First of all, long-established domestic products can strengthen brand image building and communication, and create unique cultural connotations and values. Enhance brand influence and loyalty through differentiated brand image and cultural identity.

Secondly, long-established domestic products can focus on product innovation and upgrading, and launch new products that are in line with the trends of the times and consumer needs. In addition, time-honored brands can expand sales channels and fan groups through a combination of online and offline methods, and actively use new media platforms such as social media for brand promotion and dissemination.

At the same time, long-established domestic products can also be combined with current hot topics to create unique marketing methods and activities to attract more consumers’ attention and participation. Finally, time-honored brands can strengthen internal management and cultivate talents to improve core competitiveness and corporate operating efficiency.

Only by making more efforts in these aspects can the long-term development of established domestic products be reliable. Otherwise, if they rely solely on hot spots, the future of these brands will quickly dissipate like temporary hot spots.

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sadlyfailingqinggovernment · 4 months

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Flooding Issues; more than just the Yellow River

1 December 1850

Farmer peasants in Henan have launched a REBELLION, ammassing around 5000 forces!!!

In the early morning last week, a dyke break, also known as a levee breach, occurred in the banks of the Yellow River at the Henan Province, flooding the banks and the farmlands that surrounded it, and putting many junks, both civilian and military, out of commission. Many such warehouses to store grains and crops were completely destroyed, losing plenty of the food stored up for winter from the harvest.

“Why isn’t the government doing anything about this? Why didn’t they prevent this?” an infuriated outcry broke out from the farmer peasants, concerned about the lack of food that could potentially lead to a famine breaking out. With early signs of a famine starting, many peasants are suffering from food shortage, especially considering the bad harvest that China suffered from this year.

The dyke break has also caused a health crisis, with drinking water becoming polluted by soil, resulting in a few hundred peasants along the river to suffer from diseases. China, plagued with flooding issues, is also seeing an economic issue from lack of agricultural crops in an important province, causing many civilians to feel terrified.

“If our Emperor cannot do this, how can we trust in him? We need action, and we want action immediately!”

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mightyflamethrower · 8 months

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UPDATED 14 AUGUST, 2023 - 22:56 NATHAN FALDE

Archaeologists Find 4,000-Year-Old Ceramic Pipe Drainage System in China

READ LATER

A team of archaeologists from China who specialize in the study of ancient water management systems discovered the earliest ceramic pipe drainage system ever found on Chinese soil. This marvel of prehistoric engineering was unearthed during excavations at a long-deserted Neolithic settlement known as Pingliangtai in the Henan Province of North Central China. The construction of the drainage system, which included a vast network of interconnected ditches and a huge moat in addition to the underground pipes, is believed to have taken place between 2,100 and 1,900 BC.

This construction of such a complex water management system was necessary to allow the community of Pingliangtai to exist. The ancient settlement was built on a floodplain in the vicinity of the Upper Huai River, in a region where the summer monsoon season can deliver as much as 20 inches (50 centimeters) of rainfall in a single month. Through an examination of 4,200-year-old sediment samples, the Chinese archaeologists found evidence of extremely heavy and potentially catastrophic rainfall events that took place at that time, confirming that flooding would have been a huge issue in the region in the late Neolithic just as it is now.

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Closeup photo of water pipe segments fitted together in situ at Pingliangtai. (Yanpeng Cao/ Nature)

Severe Environmental Conditions Brought Social Cohesion

One of the fascinating aspects of the drainage system was its egalitarian design.

Individual drainage ditches were built for each separate home in the village, ensuring that every one of Pingliangtai’s 450 -600 residents would have been protected from floods. Meanwhile, public areas in Pingliangtai featured deeper ditches that connected to the ceramic pipes that diverted the water to a moat that encircled the earthen walls that enclosed the community.

The latter part of this two-tiered system was exceptionally complicated and would have required an enormous amount of labor to construct and maintain. What is notable here is that each household and public area in the settlement was equally well drained, showing that no one was given special privileges when the system was constructed.

One unanswered question is about the use of the moat. While the moat plus the earthen walls could have kept the community safe from invasion, it also would have provided a source of standing water that could be used for irrigation during dry months. It’s likely the moat was used for both purposes, although there is no way to know for sure without the existence of any written records.

The excavated ceramic pipes, which are still mostly in excellent condition, are between eight and 12 inches (20 and 30 centimeters) in diameter and were manufactured in sections that were between 12 and 16 inches long and could be fitted together as needed. The settlement was built on a slight slope angling downward to the south, and the drainage system was aligned to make sure the water all ran downhill and away from residential neighborhoods.

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Photo of in situ water pipes leading to a drainage ditch near Pingliangtai's southern gate. (Yanpeng Cao/ Nature)

The water management system was clearly built to protect everyone in the community from flooding. This commitment to equality was further reflected by the fact that all the houses excavated at Pingliangtai were of the same modest size, and all were grouped together in rows that betrayed no suggestion of social divisions. Burials in the community’s cemetery also showed no sign of difference between elites and more common citizens, as all excavated graves and tombs were dug to the same proportions and featured no elaborate tombstones or collections of grave goods.

According to the Chinese archaeologists, the design and layout of the drainage system and the community as a whole reflect a democratic power-sharing structure and decision-making process.

“Rather than a ‘centralized hierarchy’, the drainage activities were mainly practiced at household and communal levels, through which Pingliangtai society was drawn to more pragmatic aspects of social governance,” the archaeologists wrote in an article published in the journal Nature Water . “Through their emphasis on spatial uniformity, cooperation in public affairs, and a series of technological innovations, water management at Pingliangtai gravitated to collective shared interest as the society responded to recurrent environmental contingencies.”

Rethinking the Story of Water Management and the Rise of China’s Dynasties

The discovery of the ancient ceramic pipes shows that sophisticated water management systems were being engineered in China even before the Neolithic age gave way to the Bronze Age around 2,000 BC. But this find also reveals that large-scale water management infrastructure construction did not pave the way for centralized political control in this area of North Central China, as it did elsewhere.

In other parts of China, political leaders solved flooding problems by ordering their citizens to dig long and deep canals that diverted raging river waters elsewhere. Scholars are convinced these exhausting projects contributed to the growth of dynastic political power in the country, as they were launched by despotic leaders who could order the population to do as they wished.

The dynastic era in China began with the rise of the legendary Xia Dynasty , which was founded by Yu the Great in 2,070 BC. Notably, Yu became emperor as a result of his success constructing a vast network of canals for the purposes of flood control, which was made necessary by persistent flooding along the Yellow River .

But as the enlightening discoveries at Pingliangtai show, centralized authority was not necessary to manage floods or complete water management projects in ancient China, as had been assumed for so long. This community survived because they came up with a cooperative solution that brought the community together and made engineering history at the same time.

It remains to be seen if further excavations in Central China or elsewhere will produce more evidence of water management infrastructure being built by communities with egalitarian or democratic ruling structures. If they do, it may prove that the rise of despotic dynastic control was not as inevitable in ancient China as was once believed.

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beetelmi · 8 months

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Street Sweeper Market Forecast 2024 to 2032

A street sweeper is a specialized vehicle used for cleaning streets, roads, and other paved surfaces. Its primary purpose is to remove dirt, debris, litter, leaves, and other materials from the surface of the road, thereby maintaining cleanliness and improving the overall appearance of urban and suburban areas. Street sweepers play an essential role in keeping public spaces clean and preventing debris from entering stormwater systems, which can help prevent pollution and flooding.

The Street Sweeper Market was valued at USD 256.33 Million in 2022 and is expected to register CAGR of 5.74 % by 2032.

The Street Sweeper market is driven by key factors such as increasing urbanization, rising awareness about cleanliness and advancements in sweeper technology.

Get PDF Sample Report: https://www.xcellentinsights.com/enquiry/sample/1242

By Market Vendors:

Bucher (Johnston)

ZOOMLION

Hako

Elgin

FULONGMA

Aebi Schmidt

FAYAT GROUP

Exprolink

Alamo Group

Alfred Kärcher

FAUN

Dulevo

Tennant

Boschung

TYMCO

Global Sweeper

AEROSUN

Henan Senyuan

KATO

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By Types:

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Truck Mounted Sweeper

By Applications:

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Airport

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Xcellent Insights is a market intelligence provider and consulting firm. We offer data-driven research services based on multiple analysis frameworks which helps businesses across the globe to understand current market scenario and align their strategic initiatives.

We offer syndicated research reports, customized research reports, consulting services and datasets which are mapped across multiple datapoints.

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#Street Sweeper Market #Street Sweeper Market size #Street Sweeper Market share #Street Sweeper

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