#skoot apparel | Explore Tumblr Posts and Blogs

riconastyfan · 8 months

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#rico nasty #close up #2022 #lyrical lemonade #space buns #skoot apparel #white eyebrows #makeup details #hd #makeup to recreate

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hoodkidmadcity · 1 year

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#melovemealot #skoot apparel

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cosmicanger · 1 year

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seraph wing padding by skoot apparel

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gladiolidiaries · 1 year

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it screams skoot apparels like this sleeve here

https://twitter.com/sapnapoutfits/status/1562236208289300480?s=46&t=LOZJg5DTmLmpBJ58FRR2pA

yess its that type of sleeve

it's definitel from sapnap's closet 😭 she never wears that usually

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nuri-design · 2 years

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Logo and social media integration

Research

Logo's are vitally important for brand recognition and identity so it was essential to looking into research of what makes an effective logo. "So, why is a logo important? Because it grabs attention, makes a strong first impression, is the foundation of your brand identity, is memorable, separates you from competition, fosters brand loyalty, and is expected by your audience." During the 2010's we saw that minimalism was by far the biggest trend in product and logo design with the most notable example being phone apps switching from previously block-like /bubbly 3 dimensional designs to what we have now over the course of the past decade which are flat and minimalist. But that has slowly began to fall out of favour especially with a younger generation who see it as too corporate and off-putting to actually invest into, where as more authentic designs have began to increase in popularity. bearing all of this in mind I endevaourded to create something both authentic and genuine to my style of creativity as I feel this is more impactful in today's market.

Reference:

Goni - website

The brand Goni is a small business I have been following for a year now. They specialise in making alternative printed clothes. Their logo is the mascot Goni drawn in a little messy style, as much as I like their minimalist take on the logo it's still a little too messy. What I like about the logo is that it's not just text but also a little mascot which makes the brand stand out from others.

Their website is not that good either, the idea is there but the execution isn't the best. It's very simple the only thing throwing me off is that the background on the header isn't black.

Lord Griss’ website is straightforward to navigate with all the sub-pages being linked under the logo in the same place on all pages, creating a very fluid experience. Their homepage showcases their creation in a very eye-catching manner being the main attention grabber whilst providing the visitor with excellent examples of the products you’ll be able to purchase on their website. She also provides sections to answer FAQ’s as well as options to register for the website for future visits and subscription to an electronic newsletter. However, I do feel like the website lacks any real personality and feels generic with the plain white background throughout which feels a bit shameful considering how outstanding her creations are.

Lord Gris - website

Skoot apparel - website

In my opinion, the website that had the best overall design among the websites I researched was Skoot Apparel , Although it doesn’t excel in any particular aspect when compared to Lord Griss’ artwork/logo designs or Goni’s simplicity I believe it has far more identity and is far more impactful with bold eyecatching colours, animated product features on a single page. When you do click on a product you’re shown multiple angles of the fashion as well as multiple models giving the visitor enough information to make an informed decision on whether the product is something they would want to purchase. In addition to the actual website analysis, the products being sold have a fluid theme and all incredibly unique designs further gaining interest of a customer as there are unlikely to be replicas found cheaper elsewhere furthering the authenticity of the product.

Development

For the task of creating my logo I challenged myself creating a large variation of possible designs to uncover which one felt the most sincerely authentic to me

What makes my logo more distinguishable than others is that I use an alias as oppose to my Turkic name for better recognition and readability making it more memorable than it would otherwise be, it is also an extension of my personal identity.

I decided to create a simple portrait of myself as an expression of how I perceive myself as I felt it best displayed my brand/identity which is exactly what I believe is what a logo should represent

Animating my logo

I used Procreate to animate my logo by individually drawing each frame.

Social media integration

Being that my logo is a transparent PNG it’s easily transferable and cropable between multiple media platforms, additionally, it was produced in high resolution meaning that the resolution remains high even after being resized. I’ve used my logo for my CV, Instagram and my website as well as being used for business cards.

Instagram