on the closure of MochaJump, and why we're our own worst enemies in this industry.
"MochaJump? What was that?" is probably your first question, and I'm gonna simply respond with, "Exactly."
MochaJump was a small startup platform made by /u/nunojay2 and a second site engineer (whose name I am not informed of) on reddit. It wasn't anything extraordinary, just a startup site that aimed to offer a more viable alternative to Webtoons and Tapas, with a focus on offering equal visibility to creators, focused recommendation algorithms, loosened restrictions on NSFW content, and bigger cuts for creators on their generated revenue.
Of course, such promises are a tall order, but the creator did their best to host regular discussions with creators in art and webtoon communities to get feedback on what creators really wanted out of their platforms, and they researched what they would need to make in order to keep the site afloat (it came out pretty low at $2 per user per month). Hopes were high and the site launched with a small but eager userbase.
It stayed small. The site shut down in November 2022, just 6 months after launching in May 2022.
Now, I'm not gonna sit here on some soapbox and blame anyone for the site closing down. I unfortunately didn't get much chance to use the site myself so there's surely more I could have done on my own part to help it gain traction. But this is a regular occurrence for start-ups like this, especially in an industry that's as notoriously unprofitable as webcomics. We've seen titans such as SmackJeeves and Inkblazers fall, and MochaJump was merely an infant by comparison.
But it makes me think of how we view and treat these startups as a whole. How we as readers and creators alike have become so trained to exclusively use corporate platforms like Webtoons and Tapas on the promise of "bigger gains". Unlike these bigger companies, platforms like MochaJump depend on building a strong userbase as quickly as possible, and need to find ways to generate revenue to keep things running, otherwise it's only a matter of time before they close down. They don't have a massive conglomerate like Naver or Kakao to pad their pockets through their failures. They don't have the money or reach to inject themselves into society through bus terminal ads and convention sponsorships. They don't have the investors to sink money into their platform until it becomes profitable in return.
So we don't use them. Readers don't use them because we don't see the point in using a platform that has no content... and thus creators don't use them because we don't see the point in publishing our content on a platform with no userbase. Creators seek a place that's "tight knit" and "easy to get seen", but will only post to places that come pre-loaded with massive audiences; because it's not enough anymore to have a couple hundred followers, we're in 2023 now, in the year of consumer bloat, where we expect to now pull in thousands if not millions to be considered a "success". And readers seek a place that offers high-quality high-amount content at the tip of their fingertips, but don't want to pay for the access to these works, and in the case of apps like WT, have given up in trying to support these creators through the platforms themselves because they know that those artists they want to support will likely never see a dime.
The fact of this problem is simple, yet many people seem to ignore it - we cannot expect to have a platform that is tight knit, profitable, and sustainable. These places do not exist, not so long as we continue to raise the bar on what makes a "successful" subscriber count, not so long as we continue to patronize platforms that exploit their artists and writers, and not so long as we keep chasing the dragon of "what these websites used to be". These platforms never used to 'be' anything, they merely existed in one point of time that is now long gone, when owning a smartphone was a luxury and not a need, when online video content wasn't being tethered together by ads, and when the Internet wasn't owned and entirely managed by the same three corporations, the likes of which we haven't seen since cable TV.
Platforms like Tapas and Webtoons are - besides unsustainable - unable to exist and profit in the way they do without undercutting someone along the way. Whether it's underpaying their creators, undercutting their communities, or underexposing the works that have been buried, someone will get the shit hand in the deal and that someone is usually ALWAYS someone who will rarely ever stand to gain anything in the long run from using these platforms despite their issues. The 1% got theirs, and the 10% are barely getting by, while the remaining 89% are pushing onwards, because they have faith in the systemic online enshittification that demands conformity to a single formula for "success".
We are our own worst enemies in this industry. Webcomics are one of the few online mediums that still truly belong to the people - anyone can make them, anyone can find joy in them, but we're letting platforms like Webtoons and Tapas and all the other massive corporate apps rob us of that joy and accessibility in the pursuit of "success" and profiting. Webtoons was never the sole way to profit off this medium and yet I still see people every day who underestimate the existence of legitimate publishing houses and self-publishing, who think that publishing on Webtoons and landing an Originals deal is the only way to find success in this industry. This is meant to be the era of creators, of self-starting and self-actualization, and yet we're still handing all of that control over to corporations that only seek to exploit our art, bodies, and labor, while convincing ourselves that this will somehow all be worth it. We stick with Webtoons, despite the numerous controversies it's been involved in and the lack of support it's given even its own hired creators. We stick with Tapas, despite the undercutting of its most core components such as its community and the outlier genres it used to be known for hosting. We find new ways to justify using platforms that are steadily going downhill - Patreon, Twitter/X, Youtube, Instagram, Facebook - because we've been convinced that these are the routes to success, so if we acknowledge their failures, then "success" can no longer exist.
Because we need to pay rent. Because we need to eat. Because we need to survive. Because it's a lot more complicated than just "stepping away". Because the startups just don't have any of the surface level potential for us to immediately identify and get on board with, so we don't give them a chance.
I realize this post got very existential and depressing. I've been creating comics for well over a decade now, largely unnoticed, and I've fallen victim to these same limiting mindsets that we have to stick to one way, one "formula" for success - a formula that changes with the wind and only works for those who get in on the ground floor. It's been slowly killing me from the very beginning, robbing me of my joy to create, of my reason to even do this in the first place - to tell and share stories with others, to express myself creatively, to live my life surrounded by art and stories and creations made by and for others. It's made me tired and miserable, and I can tell it's done the same to those who have shared that boat with me.
But there's one silver lining I can always be sure of, and it's one I was reminded of after realizing I was still in the MochaJump Discord, with one announcement post that I hadn't yet read.
Webcomics are one of the few online mediums that still truly belong to the people. Corporations are trying their hardest to take that power away. Let's not continue to let them.
If you want to help sustain, patronize, and contribute to the growth of sites that are still being operated by small teams (or even one man armies), please, consider checking out the following websites, some of which serve as platforms or publishers, others which operate as link directories for independent sites run by creators.
ComicFury
GlobalComix
TopWebcomics
The Webcomic List
The Webcomic Library
Hiveworks
SpiderForest
SmackJeeves Archive
Inkblot.art
And whoever wants to use the GitHub source code used for MochaJump (RIP)
Let's do our part to decentralize webcomics again. We may not be able to leave the platforms that weakly sustain us, but we can still support those that strengthen and support us.
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okay. but riddle me this. it's wrong for dimitri to want revenge on the person whom he believes is responsible for his trauma and the subsequent disasters that befell both faerghus and duscur - which, even if she didn't do it personally, was done FOR HER BENEFIT EXPLICITLY... but when edelgard revenge kills TWSITD it's like, yas queen slay? weird.
Lot of it has to do with how they frame Dimitri's vengeance vs Edelgard's. Dimitri's vengeance is bad because it's against the "wrong target," while Edelgard's... isn't typically framed as vengeance.
Given how I've consistently seen edelstans portray Dimitri's vengeance, they tend to focus most of their energy going on about how Dimitri's vengeance is bad because it's against the "wrong" person - not that it intrinsically tends to drive people to a destructive path for both themselves and others, but that it's aimed in the wrong direction. Just look at how Fleche's similar quest for vengeance is treated by the exact same group of people; she's justified in getting her vengeance, her vengeance is "rightful," despite it also leading her down a path of singularly focusing on vengeance at the dismissal of all else just like it does Dimitri when he stays on his path of vengeance. Hers is directed in the "right" direction, meaning it is okay and even right of her to have.
(This is ignoring how if Fleche is right in wanting vengeance against Dimitri despite him not being the one to actually kill Randolph, then Dimitri is damn sure right to want vengeance against Edelgard despite her not actually committing the Tragedy. Dimitri pushed Byleth into killing Randolph as a mercy kill; the desire to assist Edelgard later on down the line has TWS conspire and commit the Tragedy. If Dimitri being the cause of Randolph's death rather than him being the one to outright kill him makes Fleche in the right to want to kill him, then Edelgard being the cause of the Tragedy's happening rather than her being the one to outright commit it would make Dimitri right in wanting to kill her. It shouldn't matter that Dimitri is technically wrong in why he wants vengeance, since it doesn't matter to them that Fleche is technically wrong in why she wants vengeance.)
(it also ignores that yeah edelgard literally is complicit in the tragedy by hiding it for years just so her allies don't get ratted out lmao so yeah)
Now look how both of those things compare to Edelgard's vengeance and how it's framed by edelstans. She, unlike either Dimitri or Fleche, is above such base and narrow-minded pursuits such as revenge - she is doing what she is doing not out of selfish vengeance, but out of heroic altruism. She may have been wronged, yes, but she has moved past the want to relieve herself of that pain and now all that she wants to do is prevent others from ever going through what she went through. And if she could, she would help Dimitri and Fleche move on from their vengeance just as she has moved on from hers, even if she's "rejected" by them (like Dimitri), because she's just a sweetie pie like that.
Now, this kiiiiinda ignores the fact that Edelgard literally does want vengeance for what was done to her family, or at least it can easily be argued that's she wants. She frames it as "doing it for their sakes" which is literally also how Dimitri and Fleche basically frame their vengeance, as doing it for the sake of those killed. But acknowledging that Edelgard is doing what she's doing even partially for revenge doesn't make her as uwu special and better than the poor lost souls that she gives guidance to. So instead of saying that Edelgard could even arguably be motivated partially by vengeance (as well as being a violent imperialist lol) they make her completely selfless. She has to be the hero of the story, out to help and save as many people as possible, motivated by nothing more than a want to help others.
And it also ignores how Dimitri wants revenge not for himself, but because he genuinely thinks that is what the dead want him to do. It ignores that the entire reason Dimitri gets so consumed with vengeance is because of his empathy and want to help others morphing into something destructive and deadly - he can't have those good traits, because those are good traits and Dimitri must be the villain to Edelgard's heroism. It ignores how Fleche is wrong in her quest for vengeance, and that regardless of who actually killed Randolph she was wrong to let herself be so overwhelmed with the need for vengeance just like Dimitri - she is directing her hatred towards Dimitri, The Villain, and thus she must be right in doing so.
It, either deliberately or not, ignores so much of what the game is telling, because the focus for edelstans first and foremost is to make Edelgard out to be the best and most morally upstanding character in the game. They have a conclusion they want to be true, and then work backwards from there to make everything fit into place. And then when others don't perform the gymnastics required to come to those conclusions they belittle and mock those people for not "understanding the game" as much as they do. Annoying as shit lmao
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God you're such a fucking faggot freak with this Tony guy the hell is wrong with you?
Not only are you probably some faggot, you ALSO believe you're a fucking did system? Grow the hell up or slit down to the fucking bone bitch
Youre a waste of space please fucking kill yourself
Tony is my gay lover and we live in Europe ♥️♥️♥️
It's our 1 year today we r gonna have violent gay sex and think about you ^_^ 😚♥️
Get your panties out of a twist dawg
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i think youve answered this before but im struggling to find it; is there any alternative names thats been proposed to the mushing / etc breeds that use slurs / deragatory words targeted towards indigenous people in their names? ive just been shortening their names / using the non-offensive parts but that can sometimes get confusing
You can find the post where I discuss alternative naming HERE.
Something we must understand about dogs with slur breed names, slur derivative breed names, and even dogs that use indigenous naming as a way to add intrigue is that a majority of the solutions we have now are currently imperfect. It is REALLY difficult to get people to understand what dog breed or type you are talking about when you don't use the most common terminology used for them and it's even harder to get non-indigenous folk to care about the names they use for dog breeds (because it's just a dog breed stop being so sensitive!!).
Additionally the dog world is incredibly white and privileged. Most dog breeds with slur names (and there are even some I didn't touch on in my original post) were taken from their respective communities and applied a western idealized standard, racist naming and in many cases a mythologized and alternative history.
So what can you do? Just try your best to use respectful naming. For example it is very easy to just go "Oh you mean Canadian Inuit Dogs/Inuit Qimmiq." and continue with what you're conversing about. Change is difficult in the dog world, especially with established breeds, but when more and more people begin using and pushing non racist names into the breed conversation and terminology then that broader change becomes a LOT easier.
Something we can do right now though is put an immediate stop to the creation of more breeds that use indigenous imagery and wording to exotify new dog breeds. It's 2022 and we should know better. Tamaskans, Northern Inuit Dogs, Native American Indian Dogs etc. I am looking at you.
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