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What is ORM?
Online Reputation Management is a full-form of ORM. It is a practice of monitoring the conversation going on about you or the brand and building trust and online loyalty. It can be via various types of forms of social media. This can be like blogs, social networks, forums, ranking, and review sites and else people have the opportunity to express their opinion.
It can be attained by countering and eliminating the negative material found on the internet. You should be short out it with positive material to improve your credibility and customer’s trust in you. It helps to analyse what a customer will find about your business, brand, service, or your products when they search online. Several customers find products or what services they want by looking for them on Google. What he or she finds on Google decides if they will proceed to your website or give you a call.
So, you must ask yourself -
WHAT WILL THEY FIND WHEN THEY SEARCH FOR YOUR BRAND ONLINE ON ANY SEARCH ENGINE?
AND WILL THEY LIKE IT?
To put in simple words, the online presence of your brand can work for or against you. This is what makes ORM( Online Reputation Management ) important.
Before you start to work on ORM, it is important to understand the "Online Reputation Bombs" and also known as threats.
* NEGATIVE REVIEWS
* HATE SITES
* COMPLAINTS ON SOCIAL MEDIA PLATFORMS
* MEDIA STORIES
* BAD COMMENTS
HOW DO YOU CHECK YOUR ONLINE REPUTATION?
Well, If you are aware of the reputation bombs, you should be wondering about the online reputation of your firm/brand. But how can you check that? There are few tips mentioned below to help you.
* REVIEW WEBSITES
* SOCIAL MEDIA PLATFORMS
* BUSINESS LISTING
* SET-UP MONITORS TO TRACK YOUR REPUTATION
* WORK ON SEARCH RANKING
* SEEK HELP
* START BY CLAIMING
Reasons to Consider Online Reputation Management –
* Increase sales – So many people are researching brands, services, and online products on Search engines before making the final decision.
* Online insights – It is very common to see a celebrity or business with associated scandals, gossips, speculations, and rumours that have destroyed brands and businesses simply vanished.
Its strategy involves three components:–
1. Solving online negative reputation problems
2. Maximizing the appearance of positive online references.
3. Building an online identity in the event.
There are primarily two ways to do:-
DO IT YOURSELFOR CONNECT WITH SPECIALIZED ORM(Online Reputation Management) AGENCY.
* Build trust and loyalty – Having the trust of your clients is a major part of success. The internet makes everyone a citizen journalist. At now, you should worry about online wildfire (negative content spreading).
Online Reputation Management (ORM) Tools –
* Hootsuite – It focused only on the social media part and it helps the company to manage activities.
* Google Alerts – One of the best and most effective ORM services and it helps in updating and keeping you informed about what you mention on the web.
* Tweet Alarm –You can search the tweets that are about you via Twitter Search and it will send you email alerts whenever someone tweets about your brand.
* Tracker– Tracker tracks – Facebook, Twitter, Google+, Instagram, YouTube, News, Blogs, Forums as well as online reviews.
* Embed Reviews in your Website – Embedding third-party reviews on your website can improve your customer experience and it also helps to control which reviews your customers see first.
* Image & Videos – Usage of images and videos in your content or blog posts can help you in Online Reputation Management (ORM) efforts. If you introduce yourself or give a brief of your service, product and business can go a long way.
ORM Service Provider Agency
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Digital Assistance is the best digital marketing agency. The agency work on every digital work like the Digital marketing, App development, web development. In the infographic, I show the information related to the digital assistance SEO service process.
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How to Style Friends Outfits with Bewakoof | The 90s Fashion
Hey fashion freaks, new stylers and trend-setters, I guess many of you have grown up seeing the famous TV soap - F.R.I.E.N.D.S...So, here's something to just set your mood right. Kanika, our video blogger and Bewakoof fashion stylist has come up with something super cool this winter, something warm to add to your wardrobe. After all, Christmas bells can be heard in a distance and the shopping fiesta is gonna be maddening too. Come along; try out something new with Bewakoof's online fashion styles.
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10 Sweaters With Jeans Outfit Ideas Approved By Fashionistas
Sweaters with jeans are not only comfortable but are also easy to style when you know the right way of doing so! It helps you add charm to your outfit without compromising on comfort. We have compiled a list of styling tips to upgrade your wintertime look. Read on for some real fashion inspiration.
Let’s begin
1) Off Shoulder Sweater with Cropped Jeans
Off the shoulder clothing trend has been an evergreen one. It not only makes you feel comfortable and look feminine, but also gives you an option where you can flaunt both the shoulders or only one, depending upon your mood and the outing.
Wear it with trendy cropped denim jeans for a cool yet chic look. You can experiment with the look with multiple colors, for example, white, dark tones, lighter tones, they can be ripped or faded or classic ones. You can accessories it with a neckpiece and heeled boots.
2) Cropped Cable Knit Sweater with Skinny Jeans
The cropped cable knit sweaters for women are a great idea to ace the winter vibes. From all the sweater types out there, nothing seems more pleasing than a cropped cable knit sweater, of course, when it is cool outside.
It can be effortlessly styled with a pair of skinny jeans. We suggest you go for darker shades to catch the autumn vibe gracefully. You can also go for a monochromatic look, consisting of a black sweater and black skinny jeans. You can complete the look with a pair of black leather ankle boots.
3) Slouchy Sweater with Ripped Jeans
A slouchy sweater can give you a cool, relaxed look as well as a cozy street look. It all depends on how you style it. For a relaxed look, choose an oversized slouchy sweater and a ripped boyfriend jeans. Remember to keep the colors neutral on top! Complete the look with a pair of sneakers or chunky shoes.
For a cozy, edgy street look, pick a slouchy sweater in the color of your choice with a pair of slim-fit ripped jeans. It not only makes you look edgy but can also make you look taller and lean.
To make the look elegant, wear a pair of strappy heeled sandals and carry a leather handbag. And you are good to go from day to night!
Whereas, to pull a low-key sexy look, wear a cool dark blue sweater with jeans. Pair it up with brown boots to add extra elegance.
Alternatively, you can also go for a black-on-black look. Wear a black sweater with jeans. For footwear, choose a pair of neutral heeled shoes. It will surely add a feminine touch.
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5 Different Ways of Draping a saree this Festive Season
When it comes to Indian culture and tradition, there are several things we love. The endless varieties of food enjoyed by every community, the festivals that are celebrated regardless of one’s mother tongue, the age-old traditions and practices that are still considered to be just as essential as they once were; everything is fascinating and deeply treasured! Even our weddings are a ‘celebration’ in the most literal sense of the term. People from the world over come to our nation to experience its diverse and vibrant nature, and NEVER go back disappointed. Really, what’s not to adore?
Just as we hold our ancestral practices close, we also cherish and preserve our heirloom pieces that are passed down over generations. For us, they’re the real ‘wealth’ and certainly shouldn’t be taken lightly. From jewellery to clothing, household items to precious kitchenware - everything holds a designated spot in our homes.
But there is one thing that is considered to be an ‘essential’ by every Indian woman no matter her age and ethnicity, and that’s the saree. Considered to be a staple in our country, the saree is a timeless treat! Ask any woman and she’ll tell you how true this is, and she might also have a story to tell about one of the drapes in her closet! This simple piece of clothing has established itself as a masterpiece, and that status is never going away - but only getting better.
Sarees age like fine wine! They’re not just a top pick for daily wear or office dress codes but are also highly sought-after for festivities and wedding celebrations. We aren’t surprised - because the humble saree can do it all and do it well! Even non-Indians have not been immune to its charm. It is sensual yet elegant, free-flowing yet bold. Sounds a lot like a superpower; doesn’t it?
Sarees have seen innumerable renditions over the years, and are considered to be one of the oldest surviving clothing items. They have taken the runways by storm, but they still remain true to their roots in every possible way, no matter how many makeovers they have gone through! Broadly, sarees can be classified into 2 very important categories - modern & classic. If you’re new to the Saree scene, then this one’s for you. After we take a closer look at what each of these categories hold, we’ll then see how sarees can be draped for the festivities - so stay with us right till the end.
Modern Sarees - The New-Age Favourites!
We’re sure you’ve seen Priyanka Chopra rock the dance floor in the music video of Desi Girl! (If you haven’t then this is your cue!) Her bikini blouse and shimmering drape still sends chills down our spine - not because of how tantalising it was but because many a times, that’s exactly how we’ve pictured our dream outfit to be! Well, this is what an Indo western saree look is all about; it combines a global trend with the traditional number and the result is an outfit that is as timeless as it is current-day. While a lot of these are also inspired by Hollywood movies and the influence of the same on Bollywood, there are many that have had global runway hits pose as the muse.
Janhvi Kapoor Saree draping style - Bewakoof Blog
Source: Pinterest
It’s not just the pallu that gets transformed into a diva-esque drape, but also the blouse. Dhoti Sarees, Pant Sarees, Gown Sarees, Lehenga Sarees, etc. are all the rage among the women of today, along with crop top blouses, off-shoulder blouses, shirts paired with sarees, etc. Since saree draping can prove to be tedious for some, there are also pre-stitched sarees now that you just have to slip into, without a care in the world!
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Flaunt a classy look with chilly day heroes in this Black Strip Jacket. Style this jacket with a pair of joggers and classy espadrilles for a relaxed cool look.
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This extremely cool Iron Man Arc Reactor Glow In Dark Full Sleeve T-Shirt will bring out the superhero in you! Pair it with casual shorts and sneakers for a complete heroic look.
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TOP CSS GALLERY is an exclusive global css web design platform presenting and awarding the top css gallery theme websites and templates, by promoting the work of pioneering web designers, developers and agencies
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Ensign Blue Side Panel Cut & Sew Hoodie Sweat Shirt
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5 Best Perfumes for Men - Fresh Scents & Sensual Notes
“No elegance is possible without perfume. It is the unseen, unforgettable, ultimate accessory.” – Coco Chanel
Our sense of smell is expressive, vivid and powerful. Perfumes and fragrances can beautifully express moods in a subtle and highly evocative manner —from freshness and vibrancy to confidence and power.
Make a lasting impression by wearing the right fragrance, at the right time and occasion. Amplify your magnetism gentlemen, with the aid of mankind’s most underrated sense - the ability to smell, and associate a strong and memorable connection with each scent.
Warm and woody or fresh and clean, branded perfumes for men go a long way in boosting the desirability, energy and aura of the wearer.
Are you looking for a classic scent that will carry you through your meetings breezily without being too overpowering? Or are you looking for a minty fresh fragrance that will wake you up and those around you too? Well, we’ve decided to divide our 5 recommendations for best perfumes for men into 5 categories inspired by the 5 elements of nature - Fire, Earth, Air, Water and Space. Ranging from ‘Date Night’ to ‘Daytime Glory’ - we’ve also assigned notes on the ideal time and/or occasion for each scent so that you will go for the one that best suits your fashion arsenal.
Before we start our journey through a list that is sure to be an olfactory delight, let’s go through a few points to remember when choosing the right perfume for yourself:
A man’s relationship with his scent is as personal as it is an outward expression of his mood or personality. Choosing the right fragrance, that compliments the man wearing it, is important. Start with a few keywords that describe your personality. Write down at least 5 - and consider these characteristics when picking your signature scent.
Every man must have 3 kinds of scents: 1. A signature scent, 2. A day scent, 3. An evening/black-tie scent.
Think about what kind of textures and colors you prefer. These can give you a great indication of what kinds of fragrances you would enjoy.
What’s the big deal? As long as I like it, I can wear a scent whenever & wherever right? Wrong. You must take into consideration that the scent you are wearing is bound to affect and influence the people around you just as much. Wearing the right perfume for the right occasion is very important. For example, you wouldn’t want to interview someone wearing a very musky, deep-noted evening scent that overtakes the entire room now, would you? It would distract and be counter-productive to the event in question.
Do a little research on the notes of various scents and how they interact before you make your choice, if possible. It will give you some standing ground when deciding.
Do not rush your decision. Make your choice in your own time. Test as many perfumes as possible before you go for the kill. Test ones that you think you may like by buying samples and minis online. Get familiar with each scent for at least a few hours before deciding if you want to buy it or not. The ball is always in your court.
Every perfume comes with a unique story. Just as deep and layered as the design process, the development of scents and fragrances is a nuanced art. Each classic and new perfume comes with a fascinating back story or history. Look up articles on the ones you are interested in for a fascinating experience.
Learn to apply your perfumes right, so that you will get the most out of your testing sessions. Apply too much, and you make everyone want to be miles away from you. Apply in the wrong touch-points and your expensive perfume might fade away as quickly as sandcastles under a mighty wave. Never apply perfume on your clothes, always apply it to your skin directly. Spray or dab your scent on important sensory points such as the neck-shoulder points, behind the earlobes and the inside of wrists (do not rub your wrists together after application - this changes the scent slightly).
If you are a part of a couple, you and your significant other can match and complement each other’s scents. This does not necessarily mean that you must wear the same one or dab the for men & women’s versions of the same perfume respectively. You can easily go for ones that belong to similar olfactory families. With a plethora of options available in every online shopping app, cash on delivery included, we’re sure you can hunt for just the right combination.
Whew! Now that we know some basics, we’re ready to get into the natural elements that perfectly capture each recommendation in our listing for the 5 best perfumes for men - let’s go!
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ABCs Of Honeymoon Dress - Up And Styling
Honeymoon holidays are always a special time and an experience that every couple must-have. There’s a lot that can go right on a honeymoon trip - from chilling with your significant other in romantic settings, to going for a refreshing hike in the winter hills.
Always a romantic time, honeymoons can be intense bonding experiences for couples and can truly help couples rewind and rekindle their spark. Reflecting the importance of this trip and its potential to create life-long memories; a little effort into looking as happy as you feel goes a long way!
The good news? We’ve already done most of the leg-work for you with our fabulous list of honeymoon outfit fundamentals.
Whichever your vacay preference may be - sunny beaches or wintery cities; we’ve got the perfect list for honeymoon fashion must-haves. Just pack the ones that resonate with you & you’ll be ready as ever for a romantic getaway!
The Summer Getaway:
The Beach Hat:
Big, rustic and ultra grammable, a ‘beach hat’ is an absolute essential for any honeymoon vacationer with a tropical destination. Chic, relaxed and perfect for blue & green back-drops, these hats are usually woven out of wicker and designed to be soothing to the face under high temperatures.
Wear your beach hat with a graphic-printed shirt for a vibrant effect.
A great companion to honeymoon dresses for couples, the beach hat goes with almost anything - for men & for women.
Get your ‘Mr & Mrs’ names printed or embroidered on your big floppy beach hat to show off your newly-wed glow.
Pairs best with: Sundresses, flip-flops, chinos, printed shirts, floaters, beachwear, swimsuits, wrap-dresses, crochet cover-ups, minimal sunglasses.
Creative Cover - Ups:
Cover-ups for swimming and down-time are absolute necessities if your honeymoon is by the beach or at a resort of any kind. An opportunity to elevate your entire look with the addition of just one element, this is a must-have when it comes to honeymoon dresses for women.
Crochet cover-ups are chic, durable & high-fashion AF.
Go for something light and fluid to keep your outfit breezy and stylish.
Pairs best with: Bejeweled tongs, Wicker-woven hats, beachwear, tote-bags and charm bracelets.
Graphically Aligned:
Get graphically aligned with your outfits and honeymoon dresses for couples on your romantic getaway. Showcase your couple-coordination by wearing co-ordinated graphic printed outfits.
For men: Opt for a tropical printed shirt instead of a t-shirt to update your look.
For women: Shop for shirts, pants, culottes and skirts with patchwork elements and a mixed bag effect for a quirky honeymoon outfit.
Opt for a dress and shirt with the same print, to twin & win in your honeymoon clothes.
Pairs best with: Sneakers, scarves, wedge heels, minimal jewellery.
Boxy Boy Boxers:
Boy boxers are a menswear essential for a summery honeymoon outfit. Usually made in thin cotton, boxy boy shorts are available in a huge variety of prints online. Choose one that matches your personality, boys - this one’s a lazy win.
A great boy short comes in a cool print with a personality. Team it up with your fave t-shirt for a chilled out lounge look.
Your boy boxers can be great for indoor chilling, with a loose men’s vest or sleeveless t-shirt.
Pairs best with: Barefeet, a can of beer, and a sunning bed.
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5 Easy Ways to tie a T-shirt | How to Tie & Tuck a T-shirt
Hey, fashion-freak! What's the best way to tie a T-shirt? Do you have a favourite style that makes you a fashion diva among your friends and colleagues? Priyanka is here to perk you up with Bewakoof's latest video showing latest women's T-shirt hacks and offer styling tips on how to tie a T-shirt. Maybe you've bought a new Tee or wish to try on a fashion pose with one of your favourite Tees in your wardrobe. So, stop whatever you're doing and get going with our new and most popular video
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10 Irresistible Beard Styles for Men this
There’s no denying it - #NoShaveNovember just hits differently this year. The #NoShaveNovember wave has found its soulmate in 2020. With the trend’s origins being from a charity movement, and the good ol’ WFH life still going strong, this is the right month of the right year to forgo a shave, get your beard in shape and donate the money you would otherwise spend on shaving supplies to a worthy cause.
Factoid time! Here’s what you need to know about #NoShaveNovember -
Some take part in No Shave November just for fun, but many take the monthly commitment to heart. Often sparking conversation about health issues that affect men, this is an important trend globally.
No Shave November refers to an annual charity event where men don’t shave off their facial hair for an entire month, to raise awareness and money to fight cancer.
This digital movement started all the way back in 2009. No Shave November began as a Facebook campaign to raise awareness and money for cancer research and charities.
The goal of this movement is also to provide men an opportunity to embrace their natural hair, which many cancer patients lose, and to let the facial hair grow wild and free.
The Movember Foundation, founded in 2003 in Melbourne, Australia, is focused on #noshavenovember and uses fundraising to target prostate cancer.
Women love taking part in this yearly event of ‘un-grooming’ by not shaving their body hair as well and going completely natural. In fact, considering it's almost 2021, we think women should do exactly as they please with their body hair all year long - and #noshavenovember can be a powerful statement for ladies who are focused on breaking stereotypes and rejecting toxic beauty standards.
Following the rules of No Shave November is easy-breezy. Just put your razor down for a month and donate your hair-maintenance expenses for November to a cause. If you are working & need to maintain a certain neatness in appearance for the office or video calls, worry not! All kinds of participation are welcomed in this online movement, even if that means you need to periodically groom or trim your coiffure.
Let’s get to it. This month is the perfect opportunity for men to participate in a meaningful challenge online, have some fun with it, raise awareness, support charities, and also get the chance to grow & maintain the beard style of their dreams.
So, for those gentlemen who are participating in this awesome challenge, or are just looking to groom a beard of their own; we’ve got some great insights and the 10 best beard styles that are fashion-forward and trending this season. Look out for footnotes on the personality traits that suit each type of beard. Scroll on!
1) The Full Beard:
Full-grown & fully immersed in its own natural glory, a full beard sans any type of cutting, trimming, or grooming, is what #noshavenovember is really about. If you would like to go ahead and grow a full mane for some laughs, or would just like to give yourself a good foundation to trim a perfect beard shape of your choice once the month ends - this style is perfect for those whose lifestyle would permit.
Pros:
This style of beard is super low on maintenance. Obviously.
You get to show off a truly majestic, lion-like mane.
Cons:
Although it is November, if you live in the kind of climate that is humid, or hot during the day, this is not the best option for you from a comfort and hygiene point of view (unless you are perpetually at home, like some of us).
It is most certainly not work or corporate-friendly unless your entire team is participating with you on the same level & it can also lead to a few potentially awkward social moments.
Even your closest friends and acquaintances might have a little trouble recognizing you for the first few times. Be prepared with a quickfire round of answers to their many questions!
Personality Type: Chiller, Low-key, A Natural Beauty.
2) The Long Beard:
The long beard is a version of the full beard that does retain the length of the full beard at times but is more neatly shaped and slightly trimmed than a full and natural mane. Usually shaped to drop down into a wide ‘U’ shape, this one of the more traditional and charming beard styles for men in India.
Pros:
A proud and voluminous statement, this beard style is high on the fashion radar.
This beard can be more smooth with added shaping or can be just lightly shaped for a more rugged appeal.
Any ethnic Indian menswear is an amazing match for this beard style.
Cons:
Not ideal for humid climates.
The trimming involved in shaping a full beard into a long one, involves time, patience and skill. This is not the easiest style to maintain.
Personality Type: Suave, Cultured, Dexterous.
3) The Short Beard:
Another derivative; a full beard style can be maintained in a much more lightweight and decently groomed manner, in the form of a short beard. Shorter and crisper than a long beard, and yet still maintaining that full-face style, this type of beard is suave and macho at the same time.
Pros:
Messy, or neat - this is a beard style for boys and men, that is guaranteed to -go well with almost any hairstyle.
From CEOs to artists - this is one of the short beard styles that can flatter and elevate anyone.
Great for oval and heart-shaped faces.
This beard is the only corporate-friendly derivative of the full natural beard.
Cons:
Not ideal for a hot & humid climate.
The time & work involved in shaping, grooming & trimming this beard, make it high maintenance.
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