#photoshop pls reveal your secrets

[maareyas]

you kno what i’m just gonna. write all this down bc Ep 7 was messed up and I need to get this outta my system frickin. theories for what’s gonna happen in CotW and thoughts abt the characters and everything so SPOILERS i guess. very long!!

Honestly??? I prefer that this series remains romance-free for the most part but i won’t complain if there is. But Lykos??? having a crush on Chakuro?? really??? My issue isn’t in the ship itself but of the pacing. We aren’t even 10 episodes in, it felt like it was just shoe-horned into the plot at the last minute.

Honestly the biggest problem I see is the pacing. Things are either too fast or too slow. Also art is fantastic but tbh at times the style of the characters vs backgrounds clash so much that it looks like the characters we’re photoshopped in. tho its gotten better with the recent eps imo.

I honestly expected Eyepatch/Shoe-one to be the friendly but mysterious, cryptic, kind of character. Well. my hopes have been dashed. he’s at least 65% jerk. pls don’t betray the Mud Whale peeps i still have faith in you

Ouni. where the frick do I begin with Ouni. I honestly expected him to be the cool rival character who doesn’t get an actual personality until 10 eps in, but dang. while it wasn’t outwardly shown I’m glad he actually cares abt his friends and suffered when two of them died.

I think Ouni might’ve come from outside the Mud Whale?? his backstory says he just ‘suddenly appeared in town one day’ and add the fact that he’s stoic af, almost like the Apathoia soldiers AND his combat skills. i think Shoe-one might be the same.

pls don’t let Nibi die. pls don’t ket the mechanic duo die. All my favorite side characters keep dying

SUOU MY BOY’S TRYING HIS BEST. like holy frick dude he lost his sister, the chieftain he looked up to, and probably has PTSD from the skylos attack and was made new chieftain AND has to lead a defense against the skylos soldiers in the span of a few days. holy frick.

ACTUALLY THAT GOES FOR EVERYONE ON THE MUD WHALE NOW THAT I THINK ABOUT IT

@Ema and Neri: WHAT ARE YOU?? WHO ARE YOU??

i expected this series was gonna get dark. I just didn’t know it was gonna happen so soon.

I kno i said Shuan’s a jerk but i hope he obliterates Liontari. Liontari is the embodiment of a Cursed shitpost mixed with homicidal tendencies and I want him g o n e

he’s probs not gonna die yet tho

his outfit is cool but his hair literally looks like a cheap wig

I was hoping Suou would 1v1 Liontari and reveal hidden combat prowess and at least parry Liontari’s attacks

shuan might also betray the Mud Whale. his smile hides secrets. What secrets is he hiding??? why is your eye like that??? WHY DOES YOUR WIFE CHOOSE TO STAY WITH YOU

Skylos’ commander is pretty tho ngl. Also Lykos’ brother.

people should listen to Lykos more often imo. also. I like her. a lot

I kinda find it interesting that Chakuro is more of an “observer” type of protag rather than “initiator”. Chakuro doesn’t do anything major (much), and most of the action are from the elder council, Suou, Ouni, the apathoia guys...etc

I feel like the ‘Chakuro the Destroyer’ thing wasn’t elaborated upon too much? Chakuro seems to have okay control over his thymia other than that one time with the bamboo, so where did it come from??

GINSHU NEE-SAMA. ALSO OTHER SDF GUY WHO I FORGOT THE NAME OF

why’d you have to kill off squad captain. I saw it coming but why

I’ve said this before but, CotW and MiA remind me of eachother alot. Beautiful art, interesting premise/setting, interesting characters, twists that punch you in the gut. though, MiA gives you a couple of subtle heads ups, while CotW says a warning only 3 seconds before. Also!! they’re both messed up but in different ways

How many viewers have trust issues after watching this. How many of us look at the happy moments in the anime and think ‘that guy’s gonna die next epsiode’.

I already looked up spoilers on tvtropes. When is that roxalito guy gonna show up and bring comedic relief to heal our scarred hearts??

The thymia marks are very pretty!!

#im using words #children of the whales #i become emotionally drained after each episode like last week's dang

[minnievirizarry]

5 Powerful Insights an Instagram Tracker Should Reveal to Your Brand

While Instagram might have felt like uncharted territory in the past, the platform represents major possibilities for marketers today.

The numbers don’t lie. According to recent Instagram statistics, brands are hopping on board en masse as the platform approaches 1 billion users.

Meanwhile, approximately 80% of Instagram users regularly follow and engage with their favorite brands who are seeing more revenue than ever as a result.

However, a major struggle for brands on Instagram has been a lack of in-depth analytics and tracking tools versus the likes of Facebook or Twitter. Growing and scaling is nearly impossible on any social platform without understanding your presence by the numbers, right?

Thankfully, times have changed.

Having an Instagram tracker on deck (such as Sprout’s very own) can clue your brand in on some major insights that could potentially transform your social presence. Whether you’re looking for more followers, engagement or revenue, the importance of investing in analytics for Instagram can’t be understated.

But what exactly can you learn from an Instagram tracker? What burning questions should your analytics answer?

We’re so glad you asked. Here are five insights you can gain from an Instagram tracker:

1. Which Hashtags Should I Focus On?

Brands that understand how to use hashtags receive more love from their followers, plain and simple. That said, there’s a lot of room for error and improvement when leveraging hashtags for any given brand.

Think about it. Your hashtags are ultimately what make your posts searchable and crucial for drawing in new followers. Check out how Canva uses hashtags akin to keywords without coming off as spammy or salesy:

It's the weekend! Don't forget to treat yourself! 🍦Inspo and Photo by @blarejune.♥️

A post shared by Canva (@canva) on Aug 26, 2017 at 1:38pm PDT

Furthermore, branded hashtags are essential for keeping track of your marketing campaigns. Considering that 7 out of 10 hashtags are branded, creating your own hashtag is also an expectation of modern marketers.

Here’s how Photoshop uses their #PS_Summertime tag to help curate user-generated content for their feed:

Get lost in the curl with this #Ps_Summertime piece by @molham.haidar.

A post shared by Adobe Photoshop (@photoshop) on Aug 31, 2017 at 9:50am PDT

It also pays to uncover new hashtags relevant to your audience and brand beyond your own. Community hashtags such as #motivationmonday and #workoutwednesday can help expose your brand to fresh faces who otherwise might not interact with you. Here’s a prime example from the official English Premier League Instagram using the #throwbackthursday tag:

Since netting against Liverpool in 2012, @10aguerosergiokun has scored in all five #pl matches he's played against the Reds at Etihad Stadium . #tbt #throwbackthursday #premierleague #aguero #mcfc @mancity

A post shared by Premier League (@premierleague) on Sep 7, 2017 at 5:44am PDT

Plenty of variety, right?

Whether you’re trying to figure out which hashtags to use or how often to use them, an Instagram tracker eliminates the guesswork. For example, Sprout can inform users at a glance which hashtags are receiving the most love from your audience.

From determining which types of tags resonate most with your followers to avoiding using the same tags again and again, an Instagram tracker keeps you from playing guessing games. In other words, you always know which hashtags to use based on your business’ data.

2. What the Perfect Time for My Brand to Post?

Time is everything when it comes to social media. This rings true when determining what time of day to post and how many unique photos you should push per day too.

Perfect timing is a two-way street, though.

Posting infrequently means fewer opportunities to engage your followers and bring in new ones. On the flip side, posting too often could label you as a spammer. Finding that sweet spot in terms of frequency means understanding the best practices of your industry and the best times to post on Instagram, respectively.

Many major brands do well with just one carefully-crafted post per day, still receiving plenty of “Likes” and comments. For example, daily posts are commons for ecommerce brands like ThinkGeek who consistently push products and deals to their followers:

From Hoth to hearth. Star Wars Wampa Cave Snow Globe

A post shared by ThinkGeek (@thinkgeek) on Sep 6, 2017 at 1:23pm PDT

However, some brands and industries such as beauty and fashion regularly post three times or more per day. Brands like Victoria’s Secret and H&M, who are among the most popular brands on Instagram, are notorious for this:

We're halfway through the week. Here's a great outfit to wear during the weekend! #HM❤️

A post shared by H&M (@hm) on Sep 5, 2017 at 11:03pm PDT

Posting less frequently is fair game depending on your goals. Larger brands like Arby’s who are known for their humorous and creative posts obviously put a lot of work into their content. As such, their hungry followers don’t mind waiting:

Seat belts, everyone!

A post shared by Arby's (@arbys) on Sep 5, 2017 at 9:02am PDT

But what does “ideal” timing and frequency look like for you?

With the help of an Instagram tracker, you can experiment yourself and see what times your posts typically garner the most engagement. Furthermore, Sprout’s Instagram scheduling better ensures you can stick to a timing schedule without sweating about being glued to Instagram 24/7.

3. Which Types of Posts Are the Most Popular?

In terms of the types of content you can publish on Instagram, there’s often much more than meets the eye.

Literally.

While Instagram might be viewed as little more than a place to post memes or snapshots of cocktails, it’s a prime platform for promotional content. In fact, Instagram users spend the most on products purchased through the platform versus any of the other major social site.

Of course you can’t just go blasting product photos and expect traction. Brands are expected to diversify their content accordingly. With the help of an Instagram tracker, brands can hone in on the exact promotional posts that win over followers. At the same time, you can phase out non-performing post types and only focus on what’s driving your engagement upward.

For example, user-generated content is absolutely crushing it right now as regrams are among the most popular types of posts on Instagram.

Not only do such posts show off your followers, but they also provide opportunities to let your fans promote your products and brands on your behalf. oVertone’s feed is almost exclusively UGC as fans are constantly willing to submit their own photos and leave positive feedback on those same posts:

@gscarolinelbr: "Custom hair painting by Caroline (pre-lighten) and incredible pastel pink conditioner by #overtone."

A post shared by oVertone (@overtonecolor) on Sep 6, 2017 at 6:57pm PDT

Analytics are key to effective UGC campaigns as you determine who your brand evangelists are, what types of posts get people talking and what products are most popular on Instagram. The same rules apply to other types of content including text-based posts, contest posts, videos and everything between.

With the help of an Instagram tracker, you can even assess often-overlooked aspects of your posts such as captions. For example, popular Instagram pages such as that of Humans of New York boast huge numbers with long-form, storytelling captions and no hashtags. Not exactly conventional, but clearly effective for their unique brand:

“My English is not good. Spoken English is very difficult. But I want to study at Columbia so I am trying to improve. I decided to come to America because of Forrest Gump. I’ve watched the movie five times. I like Forrest very much. Forrest is very simple. He picks one thing, and he keeps going. When I was young, I thought Forrest was stupid. But now I have a different view. I think people are too complicated. They complain about everything. Forrest never complains. Forrest chooses one thing and he keeps going. I watched the movie last month to encourage me. My life is hard because people don’t ever know what I’m saying. But I just think of Forrest. Forrest figured everything out because he just kept going.”

A post shared by Humans of New York (@humansofny) on Jun 16, 2017 at 11:47am PDT

Again, the possibilities on Instagram are seemingly endless. That’s why keeping stock of your content is so important. While hashtags and frequency are easier to break down by the numbers, the type of content you post requires a strong sense of awareness.

Maybe over time you learn that your followers are in love with selfies. Perhaps you text-based motivational content gets the most “likes.” Either way, an Instagram tracker can paint a clearer picture of what’s performing and what’s not by tagging your campaigns and tracking them accordingly.

4. What Do My Followers (& Competitors) Actually Look Like?

Ask yourself: how well do you really know your Instagram followers? What about competing brands in your space?

When you’re running multiple social platforms, keeping track of your followers and competitors alike can feel like an uphill battle. With an Instagram tracker and keen attention to your Instagram analytics, the task becomes much, much easier.

Important variables to note when considering your content and tone on Instagram include:

The demographics of your followers (age, gender, geolocation)

Where your followers are coming from (your website, email list or other social sites)

How often your followers engage with your content (and what they’re saying when they do)

For starters, don’t assume that your followers on Facebook or Twitter are the same as your followers on Instagram. After all, you don’t want to simply repeat the same posts over and over across all of your social platforms, right? That’s why having content tailored exclusively for Instagram is always a plus.

Also, users on Instagram tend to skew younger and female according to demographics data, which might, therefore, influence what sorts of content you push to the platform.

And finally: what about your competition?

Although chasing your competition’s follower count shouldn’t be a total rat race, it does help to understand where your numbers stack up against each other. An Instagram tracker can help you keep an eye on competing accounts without totally obsessing over them.

Sprout’s Instagram competitors report allows you to “spy” on what the competition is doing, and identify potential opportunities for your own brand.

5. How Are People Engaging With Your Posts?

Last but not least, with engagement being one of the key pieces to Instagram’s algorithm, you need to track comments and likes. The more often people engage with your content, the more likely you’ll be to pop up in their feeds.

But don’t just stop there. Make sure you’re taking the time to reply to any comments you receive. According to one of our surveys, 15% of consumers will unfollow a brand if they fail to reply to their messages.

In order to avoid losing followers due to unresponsiveness, use Sprout to reply to Instagram comments on desktop or our mobile app.

One of the biggest advantages to using Sprout to track Instagram comments versus replying directly on Instagram is you have all of your comments in a single stream. On Instagram, incoming comments are mixed in with all your other notifications like new followers or likes. And Instagram only shows your 75 latest notifications. So if you get a lot of likes and new followers, you can easily miss new comments, especially on older posts.

With Sprout, you can filter engagement to just show all your comments.

Then you can reply directly within our app and mark messages as complete so everyone on your team knows they’ve been responded to.

Are You Using an Instagram Tracker to Fine-Tune Your Social Presence?

Even though the platform is still relatively young, your Instagram presence shouldn’t be covered in question marks.

Long gone are the days where marketers can treat Instagram as a sort of “great unknown.” Through analytics tools and monitoring metrics, we can better glean what types of content encourages new followers, when to post it and how often to push out new content.

If you aren’t using an Instagram tracker, there’s a good chance you’re flying blind in terms of your social presence. Instead, take control and fine-tune your posts based on data versus guessing. Start by signing up for a free trial of Sprout to experience how beneficial an Instagram tracking tool can be for your brand.

For those of you who’ve been sleeping on Instagram analytics, what’s been holding you back? What’s your biggest struggle when it comes to locking down your Instagram presence? Let us know in the comments below.

This post 5 Powerful Insights an Instagram Tracker Should Reveal to Your Brand originally appeared on Sprout Social.

from SM Tips By Minnie https://sproutsocial.com/insights/instagram-tracker/