#google

[mostlysignssomeportents]

Even if you think AI search could be good, it won’t be good

TONIGHT (May 15), I'm in NORTH HOLLYWOOD for a screening of STEPHANIE KELTON'S FINDING THE MONEY; FRIDAY (May 17), I'm at the INTERNET ARCHIVE in SAN FRANCISCO to keynote the 10th anniversary of the AUTHORS ALLIANCE.

The big news in search this week is that Google is continuing its transition to "AI search" – instead of typing in search terms and getting links to websites, you'll ask Google a question and an AI will compose an answer based on things it finds on the web:

https://blog.google/products/search/generative-ai-google-search-may-2024/

Google bills this as "let Google do the googling for you." Rather than searching the web yourself, you'll delegate this task to Google. Hidden in this pitch is a tacit admission that Google is no longer a convenient or reliable way to retrieve information, drowning as it is in AI-generated spam, poorly labeled ads, and SEO garbage:

https://pluralistic.net/2024/05/03/keyword-swarming/#site-reputation-abuse

Googling used to be easy: type in a query, get back a screen of highly relevant results. Today, clicking the top links will take you to sites that paid for placement at the top of the screen (rather than the sites that best match your query). Clicking further down will get you scams, AI slop, or bulk-produced SEO nonsense.

AI-powered search promises to fix this, not by making Google search results better, but by having a bot sort through the search results and discard the nonsense that Google will continue to serve up, and summarize the high quality results.

Now, there are plenty of obvious objections to this plan. For starters, why wouldn't Google just make its search results better? Rather than building a LLM for the sole purpose of sorting through the garbage Google is either paid or tricked into serving up, why not just stop serving up garbage? We know that's possible, because other search engines serve really good results by paying for access to Google's back-end and then filtering the results:

https://pluralistic.net/2024/04/04/teach-me-how-to-shruggie/#kagi

Another obvious objection: why would anyone write the web if the only purpose for doing so is to feed a bot that will summarize what you've written without sending anyone to your webpage? Whether you're a commercial publisher hoping to make money from advertising or subscriptions, or – like me – an open access publisher hoping to change people's minds, why would you invite Google to summarize your work without ever showing it to internet users? Nevermind how unfair that is, think about how implausible it is: if this is the way Google will work in the future, why wouldn't every publisher just block Google's crawler?

A third obvious objection: AI is bad. Not morally bad (though maybe morally bad, too!), but technically bad. It "hallucinates" nonsense answers, including dangerous nonsense. It's a supremely confident liar that can get you killed:

https://www.theguardian.com/technology/2023/sep/01/mushroom-pickers-urged-to-avoid-foraging-books-on-amazon-that-appear-to-be-written-by-ai

The promises of AI are grossly oversold, including the promises Google makes, like its claim that its AI had discovered millions of useful new materials. In reality, the number of useful new materials Deepmind had discovered was zero:

https://pluralistic.net/2024/04/23/maximal-plausibility/#reverse-centaurs

This is true of all of AI's most impressive demos. Often, "AI" turns out to be low-waged human workers in a distant call-center pretending to be robots:

https://pluralistic.net/2024/01/31/neural-interface-beta-tester/#tailfins

Sometimes, the AI robot dancing on stage turns out to literally be just a person in a robot suit pretending to be a robot:

https://pluralistic.net/2024/01/29/pay-no-attention/#to-the-little-man-behind-the-curtain

The AI video demos that represent "an existential threat to Hollywood filmmaking" turn out to be so cumbersome as to be practically useless (and vastly inferior to existing production techniques):

https://www.wheresyoured.at/expectations-versus-reality/

But let's take Google at its word. Let's stipulate that:

a) It can't fix search, only add a slop-filtering AI layer on top of it; and

b) The rest of the world will continue to let Google index its pages even if they derive no benefit from doing so; and

c) Google will shortly fix its AI, and all the lies about AI capabilities will be revealed to be premature truths that are finally realized.

AI search is still a bad idea. Because beyond all the obvious reasons that AI search is a terrible idea, there's a subtle – and incurable – defect in this plan: AI search – even excellent AI search – makes it far too easy for Google to cheat us, and Google can't stop cheating us.

Remember: enshittification isn't the result of worse people running tech companies today than in the years when tech services were good and useful. Rather, enshittification is rooted in the collapse of constraints that used to prevent those same people from making their services worse in service to increasing their profit margins:

https://pluralistic.net/2024/03/26/glitchbread/#electronic-shelf-tags

These companies always had the capacity to siphon value away from business customers (like publishers) and end-users (like searchers). That comes with the territory: digital businesses can alter their "business logic" from instant to instant, and for each user, allowing them to change payouts, prices and ranking. I call this "twiddling": turning the knobs on the system's back-end to make sure the house always wins:

https://pluralistic.net/2023/02/19/twiddler/

What changed wasn't the character of the leaders of these businesses, nor their capacity to cheat us. What changed was the consequences for cheating. When the tech companies merged to monopoly, they ceased to fear losing your business to a competitor.

Google's 90% search market share was attained by bribing everyone who operates a service or platform where you might encounter a search box to connect that box to Google. Spending tens of billions of dollars every year to make sure no one ever encounters a non-Google search is a cheaper way to retain your business than making sure Google is the very best search engine:

https://pluralistic.net/2024/02/21/im-feeling-unlucky/#not-up-to-the-task

Competition was once a threat to Google; for years, its mantra was "competition is a click away." Today, competition is all but nonexistent.

Then the surveillance business consolidated into a small number of firms. Two companies dominate the commercial surveillance industry: Google and Meta, and they collude to rig the market:

https://en.wikipedia.org/wiki/Jedi_Blue

That consolidation inevitably leads to regulatory capture: shorn of competitive pressure, the companies that dominate the sector can converge on a single message to policymakers and use their monopoly profits to turn that message into policy:

https://pluralistic.net/2022/06/05/regulatory-capture/

This is why Google doesn't have to worry about privacy laws. They've successfully prevented the passage of a US federal consumer privacy law. The last time the US passed a federal consumer privacy law was in 1988. It's a law that bans video store clerks from telling the newspapers which VHS cassettes you rented:

https://en.wikipedia.org/wiki/Video_Privacy_Protection_Act

In Europe, Google's vast profits lets it fly an Irish flag of convenience, thus taking advantage of Ireland's tolerance for tax evasion and violations of European privacy law:

https://pluralistic.net/2023/05/15/finnegans-snooze/#dirty-old-town

Google doesn't fear competition, it doesn't fear regulation, and it also doesn't fear rival technologies. Google and its fellow Big Tech cartel members have expanded IP law to allow it to prevent third parties from reverse-engineer, hacking, or scraping its services. Google doesn't have to worry about ad-blocking, tracker blocking, or scrapers that filter out Google's lucrative, low-quality results:

https://locusmag.com/2020/09/cory-doctorow-ip/

Google doesn't fear competition, it doesn't fear regulation, it doesn't fear rival technology and it doesn't fear its workers. Google's workforce once enjoyed enormous sway over the company's direction, thanks to their scarcity and market power. But Google has outgrown its dependence on its workers, and lays them off in vast numbers, even as it increases its profits and pisses away tens of billions on stock buybacks:

https://pluralistic.net/2023/11/25/moral-injury/#enshittification

Google is fearless. It doesn't fear losing your business, or being punished by regulators, or being mired in guerrilla warfare with rival engineers. It certainly doesn't fear its workers.

Making search worse is good for Google. Reducing search quality increases the number of queries, and thus ads, that each user must make to find their answers:

https://pluralistic.net/2024/04/24/naming-names/#prabhakar-raghavan

If Google can make things worse for searchers without losing their business, it can make more money for itself. Without the discipline of markets, regulators, tech or workers, it has no impediment to transferring value from searchers and publishers to itself.

Which brings me back to AI search. When Google substitutes its own summaries for links to pages, it creates innumerable opportunities to charge publishers for preferential placement in those summaries.

This is true of any algorithmic feed: while such feeds are important – even vital – for making sense of huge amounts of information, they can also be used to play a high-speed shell-game that makes suckers out of the rest of us:

https://pluralistic.net/2024/05/11/for-you/#the-algorithm-tm

When you trust someone to summarize the truth for you, you become terribly vulnerable to their self-serving lies. In an ideal world, these intermediaries would be "fiduciaries," with a solemn (and legally binding) duty to put your interests ahead of their own:

https://pluralistic.net/2024/05/07/treacherous-computing/#rewilding-the-internet

But Google is clear that its first duty is to its shareholders: not to publishers, not to searchers, not to "partners" or employees.

AI search makes cheating so easy, and Google cheats so much. Indeed, the defects in AI give Google a readymade excuse for any apparent self-dealing: "we didn't tell you a lie because someone paid us to (for example, to recommend a product, or a hotel room, or a political point of view). Sure, they did pay us, but that was just an AI 'hallucination.'"

The existence of well-known AI hallucinations creates a zone of plausible deniability for even more enshittification of Google search. As Madeleine Clare Elish writes, AI serves as a "moral crumple zone":

https://estsjournal.org/index.php/ests/article/view/260

That's why, even if you're willing to believe that Google could make a great AI-based search, we can nevertheless be certain that they won't.

If you'd like an essay-formatted version of this post to read or share, here's a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:

https://pluralistic.net/2024/05/15/they-trust-me-dumb-fucks/#ai-search

Image: Cryteria (modified) https://commons.wikimedia.org/wiki/File:HAL9000.svg

CC BY 3.0 https://creativecommons.org/licenses/by/3.0/deed.en

--

djhughman https://commons.wikimedia.org/wiki/File:Modular_synthesizer_-_%22Control_Voltage%22_electronic_music_shop_in_Portland_OR_-_School_Photos_PCC_%282015-05-23_12.43.01_by_djhughman%29.jpg

CC BY 2.0 https://creativecommons.org/licenses/by/2.0/deed.en

#pluralistic #twiddling #ai #ai search #enshittification #discipline #google #search #monopolies #moral crumple zones #plausible deniability #algorithmic feeds

[copperbadge]

I have a lot of feelings about the use of AI in Everything These Days, but they're not particularly strong feelings, like I've got other shit going on. That said, when I use a desktop computer, every single file I use in Google Drive now has a constant irritating popup on the right-hand side asking me how Gemini AI Can Help Me. You can't, Gemini. You are in the way. I'm not even mad there's an AI there, I'm mad there's a constantly recurring popup taking up space and attention on my screen.

Here's the problem, however: even Gemini doesn't know how to disable Gemini. I did my own research and then finally, with a deep appreciation of the irony of this, I asked it how to turn it off. It said in any google drive file go to Help > Gemini and there will be an option to turn it off. Guess what isn't a menu item under Help?

I've had a look around at web tutorials for removing or blocking it, but they are either out of date or for the Gemini personal assistant, which I already don't have, and thus cannot turn off. Gemini for Drive is an integrated "service" within Google Drive, which I guess means I'm going to have to look into moving off Google Drive.

So, does anyone have references for a service as seamless and accessible as Google Drive? I need document, spreadsheet, slideshow, and storage, but I don't have any fancy widgets installed or anything. I do technically own Microsoft Office so I suppose I could use that but I've never found its cloud function to actually, uh, function. I could use OneNote for documents if things get desperate but OneNote is very limited overall. I want to be able to open and edit files, including on an Android phone, and I'd prefer if I didn't have to receive a security code in my text messages every time I log in. I also will likely need to be able to give non-users access, but I suppose I could kludge that in Drive as long as I only have to deal with it short-term.

Any thoughts, friends? If I find a good functional replacement I'm happy to post about it once I've tested it.

Also, saying this because I love you guys but if I don't spell it out I will get a bunch of comments about it: If you yourself have managed to banish Gemini from your Drive account including from popping up in individual files, I'm interested! Please share. If you have not actually implemented a solution yourself, rest assured, anything you find I have already tried and it does not work.

#google #gemini #it should be illegal to add features to an app that you can't turn off

[000100010001000]

東京都

#tokyo #japan #cottagecore #whimsicore #art #streetcore #street photography #google #google maps #urban #cute #kawaii

[each-sign]

#dollete aesthetic #denver spun #metal music #breakfast #enderman #mensfashion #vegaspete #jinsoul #seven deadly sins #weasley twins #jongin #google

[need-learn]

#dahyun #prompt #dollete aesthetic #metal music #mensfashion #vegaspete #jinsoul #seven deadly sins #weasley twins #google #simon riley x reader #the band ghost #chenford #creepycore

[allthegeopolitics]

Several Google employees were arrested Tuesday evening (April 16) at the company’s offices in New York City and Sunnyvale, California, after the company called police to break up a protest against Google’s work with the Israeli government. Police were seen entering a conference room at Google’s office in Sunnyvale and removing protesters wearing Palestinian keffiyehs and T-shirts reading, “Googler Against Genocide”. The protestors said their sit-in at company offices would continue until they were removed or their employer dropped its $1.2bn "Project Nimbus" contract with Israel’s government.

Continue Reading

#tech news #google #israel #protests #project nimbus

[mintaikcorpse]

Okay what the fuck. Like actually, what the fuck. Why is that even a thing? Why are people searching that up?

#was looking up thongs bcuz the olympic outfit was getting to ke and i wanted to see if thongs fully covered your crotch #WHY THE FUCK IS THIS THE FIRST THING THAT APPEARS WHEN YOU LOOK UP THONGS?? #i think google sorts by the most searched #god why are people searching this?? #what do i even tag this as? #google #tw child abuse

[pkmatrix]

On the plus side, at least now there's a "Please work like you're supposed to" button on Google.

On the down side...how did we end up at the point where such a button was even necessary?!

#google #enshittification #search engine #internet

[meret118]

When Google decides you have an AI-appropriate query, it now takes a lot of scrolling to see web results. Google scrolls infinitely, so there are no "pages" anymore, but let's consider a "page" to be a full browser viewport height: The first page is an AI overview that takes up half the screen and then another answer box extracted from some website. Page two is a "People also ask" box suggesting other queries, then one search result, then a box for videos. Page three is the bottom half of the video box, then a "Discussions and forums" section with Reddit and Quora posts. It's not until page four and miles of scrolling that we get the traditional 10 blue links. 

#Google #Ai #Technology #enshittification

[raddagher]

hello google chrome refugees

don't use any of these browsers, they're also chrome

Here are my favorite firefox plugins for security/anti-tracking/anti-ad that I recommend you get

please get off chrome google is currently being investigated for being an Illegal Monopoly so get outta there okay love you bye

#google #google chrome #firefox #chrome #opera gx #opera #brave browser #microsoft

[not-terezi-pyrope]

I haven't personally verified this as I'm not at a computer, but multiple people in multiple places are saying the same thing. This is fucking insane. First the endless war on UBlock, then the Chromium changes to shut out some blocker functionalities entirely next year, now this?

Something is deeply rotten in recent Google/YouTube policy. I can't imagine that this is legal - how is this not anticompetitive? Google needs to get mega fucked in the press and the courts sooner rather than later.

And I need to switch to Firefox as soon as I get home.

#not-terezi-speaks #Google #YouTube #Chrome #Firefox

[joyflameball]

DON'T LET THIS GO OUT OF CIRCULATION. ADD MORE ONTO IT. QUEUE IT. DON'T LET THIS SITE FUCKING FORGET. THIS TRIAL COULD HAVE MASSIVE CONSEQUENCES FOR THE WHOLE INTERNET.

EDIT:

Originally I linked an MSN article. I was unaware they're not a trustworthy source, but many lovely people in the notes pointed it out and pointed out that the article I linked had issues, linking much better sources.

Here's an excellent addition to the post by @/thesoulofthebeautiful:

Also, I saw a lot of people freaking out in the notes like "Oh shit, is Google gonna get completely taken down????" No. It won't. Google's a trillion dollar company, this won't completely destroy it. What it'll hopefully do is keep them from having Google be the default engine EVERYWHERE. If Google loses, that is a good thing. This WILL shake up the internet, but it won't be the end.

Cool? Cool. Here's a Destiel meme:

IF YOU REPOST THIS MEME, LINK THE SOURCES

#cassie rambles #google #department of justice #doj #google v doj #anti capitalism

[elfgrove]

New Things to Beware on the Internet

On May 3rd, Google released 8 new top-level domains (TLDs) -- these are new values like .com, .org, .biz, domain names. These new TLDs were made available for public registration via any domain registrar on May 10th.

Usually, this should be a cool info, move on with your life and largely ignore it moment.

Except a couple of these new domain names are common file type extensions: ".zip" and ".mov".

This means typing out a file name could resolve into a link that takes you to one of these new URLs, whether it's in an email, on your tumblr blog post, a tweet, or in file explorer on your desktop.

What was previously plain text could now resolve as link and go to a malicious website where people are expecting to go to a file and therefore download malware without realizing it.

Folk monitoring these new domain registrations are already seeing some clearly malicious actors registering and setting this up. Some are squatting the domain names trying to point out what a bad idea this was. Some already trying to steal your login in credentials and personal info.

This is what we're seeing only 12 days into the domains being available. Only 5 days being publicly available.

What can you do? For now, be very careful where you type in .zip or .mov, watch what website URLs you're on, don't enable automatic downloads, be very careful when visiting any site on these new domains, and do not type in file names without spaces or other interrupters.

I'm seeing security officers for companies talking about wholesale blocking .zip and .mov domains from within the company's internet, and that's probably wise.

Be cautious out there.

#tech #google #domain names #the more you know #zip #.zip #mov #.mov #yikes #BIG FUCKING YIKES #WHO THOUGHT THIS WAS AGOOD IDEA HOLY SHIT ARE YOU A FOOL

[tevruden]

You Have until June To Dump Chrome

Google has announced that starting in June 2024, ad blockers such as uBlock Origin will be disabled in Chrome 127 and later with the rollout of Manifest V3 (#Mv3).

Firefox is RIGHT there

#chrome #google

[cardentist]

hey, so people need to be aware that youtube is now (randomly) holding basic features for ransom (such as being able to pin comments under your own videos) in exchange for Your State ID/Drivers License, or a 30 Second Video Of Your Face.

not to pull a "think of the children," but No Actually. I've been making videos as a hobby since 2015 (and I've had my channel since middle school), I was a minor when I started and I'm not sure I would have understood the kind of damage something a seemingly simple as a video of your face can do.

this is a Massive breach of privacy and over-reach on google's part No Matter What, but if they're going to randomly demand a state ID or license then they absolutely should not allow minors to be creators.

google having a stockpile of identifying information on teenagers is bad enough, but the Alternative of recording your face and handing it over to be filed away is Alarming considering it opens the gates for minors who Aren't old enough to have a license.

and yes, there is a third option, but it's intentionally obtuse. a long wait period (2 months), with no guarantee of access (unlike, say, the convenience of using your phone's cameras for either of the other two), with absolutely No elaboration on what the criteria is or how it's being measured.

it's the same psychological effect that mobile games rely on. offer a slow, unreliable solution with no payment to make the Paid instant gratification look more appealing (the "payment" in this case being You. you are the product being offered).

and it's Particularly a system that (I think intentionally) disadvantages people who don't treat their channels like a job. hobbyists or niche creators who don't create regularly enough or aren't popular enough to meet whatever Vague criteria needs to be met to pass.

markiplier would have no problem passing, your little brother might not be able to. and while Mark's name is already out there there's no reason why your little brother's should be too.

something like pinned comments may seem simple, you don't technically Need it. but it's a feature that's been available for years. most people don't look at descriptions anymore. so when there's relevant information that needs to be delivered then the pinned comment is usually the go to.

for my little channel that information is about the niche series I create for. guides on how to get into the series, sources on where to find the content At All (and reliably so). for other creators it can be used for things Much More Important.

Moreover, if we let them get away with cutting away "small" features and selling it back to you for the price of your privacy, then they Will creep further. they Will take more.

Note: I have an update to this post here: [Link]

#enshittification #discourse #youtube #google #evillious chronicles #evillious #ec #this isn't overtly About that fandom #but it is #because it affects how I'm able to run my channel going forwards #I have no clue if I'm going to pass whatever 'test' they're giving my channel #so it's possible there won't be any pinned comments under the tobimisa channel ever again #I won't be able to edit old ones either #as that unpins the comment #which I won't be able to pin again

[the-real-google]

What's up with your 1997 logo?

OH MY GOSH. I'VE NEVER SEEN THIS BEFORE BUT IT'S BEAUTIFUL.

#I might make this my banner #google is the best search engine #google posting #google #asks