Hi! Feel free to ignore if you don't feel like answering. I see you've been posting about selling pokemon merchandise, and I wanted to ask if you maybe have any advice for someone who's also interested in selling merchandise but isn't quite sure where to begin?
Sure, I can give a little bit of advice! Sorry if this is super haphazard, I'm just talking off the top of my head.
Ok tbh the first thing to be aware of is that making merch is expensive. I really do not recommend getting into making and selling merch if you're struggling financially. I don't make a lot of money from this.
If you're interested in learning more about manufacturers/where to get stuff made, there's a list of them on the account @howtobeaconartist under the "resources" tab. They also have a lot of advice for selling merch in general, tho they're mostly geared toward anime convention artists.
There's also vograce, a company based in china that makes a variety of things:
I use them a lot but there's also often communication issues/minor printing complications, and shipping can get quite pricy if you're ordering a lot of things. (for example, shipping on the order of submas pillow cases + misc merch samples was almost $100.) (also I live in the US.) That said, I like to use them because they have low minimum order quantities; I don't sell a ton of merch, so it's convenient for me to be able to buy small quantities of items. They also let you split up orders between multiple designs (again, useful for lowering quantities).
Anyway, my personal recommendation for your first merch would be buttons. I get them made by cheapestbuttonsnet on Etsy:
Their prices are very affordable, and they also let customers split up an order between multiple designs. Typically I order a batch of 50 buttons, and then split it between 5 designs to end up with 10 buttons of each design. Customer service is also very responsive; if you have further questions I'd recommend messaging them on Etsy or sending them an e-mail.
Anyway you don't have to start with buttons, but that's just what I think would be the best balance between affordable for the artist + affordable/attractive for customers.
Also, keep in mind that artwork you draw for merch should be sized at least 300 PPI for prints, charms, buttons, and stickers, and at least 150 PPI for fabric printing (like pillows). This means if you want to print a 1.5 inch button, the canvas you draw on should be at least 450 px by 450 px (because 300 * 1.5 = 450). Typically I draw larger than this anyway (like 2500 px by 2500 px for most things), but note that if you draw larger that some small details may get lost.
There's a bunch of other logistic things you'll need to do before selling merch, including:
setting up an online shop (I use Etsy because they're convenient for shipping and send tax forms at the end of the year to make it easier to report income, but they have a lot of random fees)
Purchasing shipping materials (for buttons/charms, usually just bubble mailers from amazon or wherever are fine)
Setting prices (I reference other sellers on Etsy to gauge a good price for products. Another thing people often do is take the cost of manufacturing one unit, multiplying it by 3, and using that as the price.)
Purchasing business cards to include in orders (optional; I get mine from catprint.com bc I like their holographic finish and I get prints from them anyway, but there are much cheaper options out there for business cards)
Taking product photos/making graphics for products (this goes with "setting up an online shop" tbh. i hate taking product photos LMAO;;;)
Drawing the actual artwork for the merchandise lskdjflsdjf
There's probably more than this and there's more details that I'm not mentioning because this is just a short little intro, but tbh a lot of merch making is about learning along the way and seeing what works and what can be improved on.
13 notes
·
View notes