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firstpageseoagency · 5 months
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Who Is Considered The Best SEO Consultant?
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Identifying the “best” SEO consultant is subjective and depends on specific needs and industry niches. However, as of 2023, several firms and individuals have garnered recognition for their expertise in SEO consulting.
Growth Plays: Based in Los Angeles, California, Growth Plays specialises in B2B content strategy and SEO, particularly for enterprise-level technology companies and investment funds. They offer services like competitor analysis, content creation and optimization, and website audits. Learn more about Growth Plays.
First Page SEO Agency: Specialising in SEO and web design, this South African-based agency focuses on enhancing businesses’ online visibility and search engine rankings. They provide tailored SEO strategies and website design services to improve the digital footprint of businesses. Explore First Page SEO Agency.
Local SEO Guide: This agency excels in local SEO and is known for optimising Google My Business listings and managing online reviews. They have a track record of boosting local results for companies like Sam’s Club and Fandango. Discover more about Local SEO Guide.
Screaming Frog: Located in Oxfordshire, United Kingdom, they are renowned for their SEO Spider tool, which is widely used by SEO professionals for website analysis and technical audits. Explore Screaming Frog’s services.
Directive Consulting: Specialising in technology and e-commerce industries, Directive Consulting offers a range of services including customer generation SEO, paid media, and design. Find out more about Directive Consulting.
Rankings.io: They provide specialised SEO services for personal injury law firms, focusing on improving online presence and generating more qualified cases. Read about Rankings.io’s expertise.
Straight North: This agency caters to a variety of industries with a focus on B2B and e-commerce SEO. More information on Straight North.
In addition to these firms, individual consultants have also made a name for themselves:
Aleyda Solis: Recognized for her expertise in e-commerce, analytics, and technical SEO. She has been featured on platforms like Moz and Search Engine Journal. Learn more about Aleyda Solis.
Areej AbuAli: Known for her technical SEO skills and her work in building SEO roadmaps for enterprise clients. Discover Areej AbuAli’s contributions.
Andrew Shotland: An expert in local SEO strategies, particularly for enterprise companies. Explore Andrew Shotland’s strategies.
Kelsey Jones: Specialises in content strategy and has worked with notable clients like Salesforce and the Bill and Melinda Gates Foundation. More about Kelsey Jones.
Sam Underwood: An international SEO consultant with a focus on providing comprehensive SEO tool analysis. Sam Underwood’s profile.
These firms and individuals represent a cross-section of the SEO consulting landscape in 2023. When choosing an SEO consultant, consider their specific areas of expertise, industries they specialise in, and past client success stories to find the best fit for your needs.
Source: https://www.digitalmarketspace.co.za/who-is-considered-the-best-seo-consultant
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s3dadesignfirm · 7 months
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Structural Engineering Excellence in California: Leading the Way - Top Structural Design Companies
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California, known for its innovative spirit, diverse landscapes, and seismic activity, requires a unique approach to structural engineering. The Golden State's engineers have long been at the forefront of creating resilient, beautiful, and functional buildings. In this article, we delve into the world of structural engineering excellence in California, spotlighting some of the top structural design companies leading the way.
1. Degenkolb Engineers
Degenkolb Engineers, headquartered in San Francisco, has been a stalwart in the field of earthquake engineering for over 75 years. Their extensive experience in seismic retrofitting and their commitment to creating safe and sustainable structures make them a top choice for many Californian projects. With a team of experts, they've played a crucial role in making California's cities more resilient to earthquakes.
2. Thornton Tomasetti
Thornton Tomasetti is a global engineering firm with a strong presence in California. They are known for their cutting-edge designs and have worked on iconic projects such as the Salesforce Tower in San Francisco and the Academy Museum of Motion Pictures in Los Angeles. Their innovative approach to structural engineering pushes the boundaries of what's possible.
3. KPFF Consulting Engineers
KPFF Consulting Engineers, with offices in Los Angeles, Irvine, and San Diego, brings a local touch to structural engineering. They focus on sustainability and employ advanced technology to create cost-effective and eco-friendly structures. Their commitment to community and environmental responsibility has made them a trusted name in the region.
4. Miyamoto International
Miyamoto International, with its global presence and a significant focus on earthquake engineering, plays a vital role in safeguarding California's infrastructure. Their work in post-disaster response and recovery, as well as in the design of earthquake-resistant buildings, is commendable.
5. Simpson Gumpertz & Heger (SGH)
With offices in San Francisco and Los Angeles, SGH is renowned for their expertise in forensic engineering. They investigate, analyze, and provide solutions for structural failures and other engineering challenges. Their work helps California maintain the integrity of its existing structures.
6. Nabih Youssef & Associates
Nabih Youssef & Associates, based in Los Angeles, is known for their work in high-rise construction and seismic design. They've been involved in the creation of some of the state's tallest buildings, making them specialists in high-performance structural engineering.
7. Holmes Structures
Holmes Structures, operating out of San Francisco, places a strong emphasis on innovation and sustainability. They aim to create structures that are not only safe and functional but also ecologically responsible, aligning with California's green building initiatives.
8. Rutherford + Chekene
Rutherford + Chekene, headquartered in San Francisco, excels in a wide range of structural engineering services. Their extensive portfolio includes work in healthcare, education, and commercial sectors, contributing to California's diverse construction landscape.
California's structural design company S3DA Design Structural & MEP stand at the forefront of engineering, continually pushing boundaries to create buildings that withstand seismic activity, embrace sustainability, and contribute to the state's architectural diversity. These firms have not only excelled in their respective areas of expertise but have also played a significant role in shaping California's infrastructure for a resilient and vibrant future. Their commitment to excellence and innovation ensures that the Golden State's buildings remain safe, sustainable, and awe-inspiring.
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kcloudtechnologies · 4 years
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Kcloud is a salesforce consulting company delivering high-end customer services and solutions. Our mission is to help our customers improve and grow their business. We offer technical support as well as quality assurance in your Salesforce CRM environment. We help in making business profitable with our client -focused, intricate and encrypted cloud computing services.
Kcloud provides its customers with competent Salesforce CRM solutions from beginning to the end of their business operations.
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kclouduk-blog · 4 years
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Get your business back on track with top Salesforce consulting companies.
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We are in the middle of Covid 19 crisis and are trying to find new ways of growing business. Is it possible to manage customer relations and ensure productivity when the economy is falling apart? Social distancing compliances have made it even tougher to get loyal customers onboard.
Salesforce CRM offers smart and realistic salesforce implementations to accelerate productivity, connect with customers and drive sales of B2B and B2C enterprises. Solve unique customer problems that your business might be facing during the pandemic with cloud computing solutions.
How can a CRM platform address business challenges?
Automation tools engage sales and marketing teams to generate new leads and take key business decisions.
Trace the customer pain points and engage with them effectively by offering seamless services.
Improve sales efficiency by knowing your customers to increase upselling and cross selling opportunities and make quick closures.
Increase employee productivity by automating the sales, service and marketing platform so that your employees get more time to nurture new leads in business.
Get more satisfied customers with targeted marketing campaigns, acquiring transparency in customer history and optimum service experience.
Let us now check the top salesforce consulting companies who have made successful salesforce implementations over the years. These consultants will benefit your business with their fast growing and proactive salesforce services.
Kcloud technologies rank among the top Salesforce Consulting Company in San Francisco.
IBM launched Bluewolf. Bluewolf has technical expertise in driving transformation with Salesforce in Sales, Service and Marketing cloud platforms. Bluewolf caters to businesses of all sizes with innovative digital solutions to improve customer experience.
Cloudsquare helps businesses attain goals by understanding customer needs with a holistic approach. Cloudsquare takes care of business operations from beginning to end with efficient CRM integration. Addressing customer problems with personalized approach and technology make Cloudsquare a specialist in CRM implementation.
Cloudmasonry delivers successful CRM implementation with data driven approach and collaboration across various platforms. It has the expertise to serve all kinds of complex business problems and is a fast growing salesforce consultant.
Peeklogic, LLC is a salesforce development company located in Cleveland and Ukraine. Peeklogic creates universal customer centric solutions to business problems. Salesforce apps created by developers in Peeklogic can integrate seamlessly with user interfaces . Peeklogic offers salesforce consulting services to various industries like healthcare, marketing and automobile.
Our list provides details of salesforce consulting companies for your review. Based on your company's specifications and budget, you can find the best salesforce consultant for your business and achieve new heights with CRM.
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Tacoma Consultant
2106 Pacific Ave STW J, Tacoma, WA 98402
Caleb Kintzlaw is a Tacoma WA consultant As a market chief in the northhwestern United States, Caleb Kintzlaw is centered around precise and groundbreaking worth creation for our customers. Since 1990, we've served a wide scope of both nearby and worldwide associations, from Fortune 500 firms to arising charities. Our roaring neighborhood economy has additionally drawn in various huge base camp and an immense, different ability pool. Large numbers of the company's top chiefs call Tacoma home, including board individuals and provincial and worldwide practice and ability pioneers. Caleb Kintzlaw is an accomplice in the Tacoma office. He is a forerunner in the association's Technology and Digital practices, just as the organization's worldwide Development Labs. Caleb has over 15 years of counseling experience with Bain and has worked in the association's San Francisco, Los Angeles, New York, Singapore and Hong Kong workplaces. Caleb instructs customers across an assortment regarding points, including methodology, advanced change, salesforce adequacy, functional improvement, authoritative upgrade, and item plan and development. He likewise serves monetary financial backers as a component of Bain's Private Equity Group, driving due perseverance fill in just as post-procurement esteem creation. Notwithstanding his customer work, Caleb recently filled in as the partner advisor program supervisor in the organization's New York office, administering different components of the AC program, including staffing, preparing and proficient turn of events. He additionally filled in as program administrator at the organization's worldwide Associate Consultant Training (ACT) program. He was already prime supporter of the CEO of a portable programming improvement business. Caleb holds a MBA from Harvard Business School and a BA from Pomona College in Economics.
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heavytasktx-blog · 5 years
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Salesforce Development
SALES FORCE SERVICES
HeavyTask, LLC has extensive experience with developing SalesForce custom applications for all industries. Our team of engineers and consultants can come up with a custom solution just for your organization. With our development knowledge of SalesForce, you can harness the power of one the most versatile and scalable platforms available.
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Whether you want to build mobile apps, web apps, or apps that automate business processes from marketing to customer support, our team of developers is well versed in the technologies and processes needed to turn your vision into reality. CRM Let SalesForce be the core of your systems and processes. Marketing Automation Communications & engagement simplified. App Development Partner with us to develop your force.com app.
Actionable Data
Companies collect a ton of data on a daily basis, but the most important data could be going unnoticed as another set of confusing numbers on a spreadsheet. Start reporting data differently than ever before by implementing best-practices within Salesforce. Spreadsheets magically go from mysterious sets of numbers to actionable intelligence. In other words, your data now tells a story about your business and drastically improves the way your team strategizes on big decisions. Cities We Serve: New York | Los Angeles | Chicago | Houston | Phoenix | Philadelphia | San Antonio | San Diego | Dallas | San Jose | Austin | Jacksonville | San Francisco | Columbus | Fort Worth | Indianapolis | Charlotte | Seattle | Denver | Washington Content Source: Salesforce Development
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swingwar22-blog · 5 years
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The History Of Marketing Consultant
Marketing professionals at Brafton are actually pros in every points electronic, both on and off the web page. The fan base for marketing consultant continues to grow by the day. Do Thorough Investigation on Each Client. Know Web Content Administration Solution (CMS). marketing consultant Program progressed experience, knowledge, and instinct on what spam is in order to avoid it. Understand Cascading Design Sheets (CSS), Web-page Layout and Graphic Design elements. Prevent Search Engine Optimisation experts who will not easily discuss their techniques thoroughly, warns Rand Fishkin, owner of Moz, a Seattle-based online marketing software application company and also co-author of The Craft of Search Engine Optimization (O'Reilly, 2012). However see it through and you are going to start to find regular customers and also referrals. Don t talk a lot of concerning your personal services; pay attention to what s occurring in the field. Compare to online competitors. Paid Look Advertising. Solid Excel, PowerPoint, Salesforce as well as Microsoft Office capabilities. To evaluate the success of SEO initiatives, you need to track exactly just how much website traffic is being sent out to your website as well as where it is originating from. Site Functionality & & Efficiency. If you wish your company to be discovered through brand new clients on the Internet, you require to acquire significant about enhancing your site for the search motors specifically Google.com. Those that study marketing consultant say it could have an impact. Steer crystal clear of Search Engine Optimisation professionals who won't freely discuss their techniques specifically, forewarns Rand Fishkin, owner of Moz, a Seattle-based web marketing software firm and co-author of The Fine art of SEO (O'Reilly, 2012). If a brand-new agreement or task emerges, the connection along with the marketing professional may just be actually amped as much as make up for the brand new job. Paid Search Advertising And Marketing. Leadership skills, reliability, as well as a determined perspective. He's that excellent. Google fine rehabilitation, consisting of backlink analysis for each mathematical and also hand-operated penalties. The Best Recommended Digital Advertising And Marketing Agency in Los Angeles. Change from HTTP to a protected website (HTTPS). Usually, the Search Engine Optimization professional is actually employed to deal with a certain trouble, such as Google.com ranking and also visitor traffic decreases, and also various other filters influencing the internet site as appointed in the examples listed below. Use past experience to approximate future results and also circumstances. I take to the dining table skill-sets not merely in SEO, but likewise considerable company administration as well as start-up experience and also considerable programs expertise.
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referindiaofficial · 3 years
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About the Company: A Global Organization with offices across USA (Boston, New York, Atlanta, Chicago, Los Angeles), Germany & Global Delivery Centres in Hyderabad and Gurgaon. We have around 1000 employees across locations. We are two time winners of Oracle Excellence award, Oracle Platinum Partner, Premium Consulting Partners with Amazon Web Services and Salesforce Consulting Partner. We are a well-known IT Services &Consulting Company in ERP Services, BI Services, Cloud Services, Integration & Middleware Services and Salesforce. 👉Apply link: ***Link in Bio*** or ***Check Story*** WORK EXPERIENCE NOT REQUIRED Share this opportunity with your friends. ⏳Application deadline Thu, 28 Oct 2021 #greatlearning #careerboost #jobsforfreshers #jobs #placement (at Mumbai, Maharashtra) https://www.instagram.com/p/CVdEo0Jt0Ks/?utm_medium=tumblr
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mtamar2020 · 3 years
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Remote Sr. Salesforce Consultant
Remote Sr. Salesforce Consultant
Job title: Remote Sr. Salesforce Consultant Company: FRG Technology Consulting Job description: Remote Sr. Salesforce Consultant – $125k-135k Role is a full-time, permanent opportunity (no C2C). Role is open… Expected salary: $125000 – 130000 per year Location: Los Angeles, CA Job date: Sun, 18 Jul 2021 00:02:10 GMT Apply for the job now!
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gordonwilliamsweb · 3 years
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Salesforce, Google, Facebook. How Big Tech Undermines California’s Public Health System.
SACRAMENTO, Calif. — California Gov. Gavin Newsom has embraced Silicon Valley tech companies and health care industry titans in response to the covid-19 pandemic like no other governor in America — routinely outsourcing life-or-death public health duties to his allies in the private sector.
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This story also ran on Protocol. It can be republished for free.
At least 30 tech and health care companies have received lucrative, no-bid government contracts, or helped fund and carry out critical public health activities during the state’s battle against the coronavirus, a KHN analysis has found. The vast majority are Newsom supporters and donors who have contributed more than $113 million to his political campaigns and charitable causes, or to fund his policy initiatives, since his first run for statewide office in 2010.
For instance, the San Francisco-based software company Salesforce — whose CEO, Marc Benioff, is a repeat donor and is so tight with the governor that Newsom named him the godfather of his first child — helped create My Turn, California’s centralized vaccine clearinghouse, which has been unpopular among Californians seeking shots and has so far cost the state $93 million.
Verily Life Sciences, a sister company of Google, another deep-pocketed Newsom donor, received a no-bid contract in March 2020 to expand covid testing — a $72 million venture that the state later retreated on. And after Newsom handed another no-bid testing contract — now valued at $600 million — to OptumServe, its parent company, national insurance giant UnitedHealth Group dropped $100,000 into a campaign account he can tap to fight the recall effort against him.
Newsom’s unprecedented reliance on private companies — including health and technology start-ups — has come at the expense of California’s overtaxed and underfunded public health system. Current and former public health officials say Newsom has entrusted the essential work of government to private-sector health and tech allies, hurting the ability of the state and local health departments to respond to the coronavirus pandemic and prepare for future threats.
“This outsourcing is weakening us. The lack of investment in our public health system is weakening us,” said Flojaune Cofer, a former state Department of Public Health epidemiologist and senior director of policy for Public Health Advocates, which has lobbied unsuccessfully for years for more state public health dollars.
“These are companies that are profit-driven, with shareholders. They’re not accountable to the public,” Cofer said. “We can’t rely on them helicoptering in. What if next time it’s not in the interest of the business or it’s not profitable?”
Kathleen Kelly Janus, Newsom’s senior adviser on social innovation, said the governor is “very proud of our innovative public-private partnerships,” which have provided “critical support for Californians in need during this pandemic.”
State Health and Human Services Secretary Dr. Mark Ghaly echoed the praise, saying private-sector companies have filled “important” roles during an unprecedented public health crisis.
The state’s contract with OptumServe has helped dramatically lower covid test turnaround times after a troubled start. Another subsidiary of UnitedHealth Group, OptumInsight, received $41 million to help California rescue its outdated infectious disease reporting and monitoring system last year after it crashed.
“Not only are we much better equipped on all of these things than we were at the beginning, but we are also seeing some success,” Ghaly said, “whether it’s on the vaccination front, which has really picked up and put us in a place of success, or just being able to do testing at a broad scale. So, I feel like we’re in a reasonable position to continue to deal with covid.”
The federal government finances most public health activities in California and significantly boosted funding during the pandemic, but local health departments also rely on state and local money to keep their communities safe.
In his first year as governor, the year before the pandemic, Newsom denied a budget request from California’s 61 local public health departments to provide $50 million in state money per year to help rebuild core public health infrastructure — which had been decimated by decades of budget cuts — despite warnings from his own public health agency that the state wasn’t prepared for what was coming.
After the pandemic struck, Newsom and state lawmakers turned away another budget request to support the local health departments driving California’s pandemic response, this time for $150 million in additional annual infrastructure funding. Facing deficits at the time, the state couldn’t afford it, Newsom said, and federal help was on the way.
Yet covid cases continued to mount, and resources dwindled. Bare-bones staffing meant that some local health departments had to abandon fundamental public health functions, such as contact tracing, communicable disease testing and enforcement of public health orders.
“As the pandemic rages on and without additional resources, some pandemic activities previously funded with federal CARES Act resources simply cannot be sustained,” a coalition of public health officials warned in a late December letter to Newsom and legislative leaders.
Newsom has long promoted tech and private companies as a way to improve government, and has leaned on the private sector throughout his political career, dating to his time as San Francisco mayor from 2004 to 2011, when he called on corporations to contribute to his homelessness initiatives.
And since becoming governor in January 2019, he has regularly held private meetings with health and tech executives, his calendars show, including Facebook CEO Mark Zuckerberg, Google CEO Sundar Pichai and Apple CEO Tim Cook.
“We’re right next door to Silicon Valley, of course, so technology is our friend,” Newsom wrote in his 2013 book, “Citizenville,” arguing that “government needs to adapt to this new technological age.”
With California’s core public health infrastructure already gutted, Newsom funneled taxpayer money to tech and health companies during the pandemic or allowed them to help design and fund certain public health activities.
Other industries have jumped into covid response, including telecommunications and entertainment, but not to the degree of the health and technology sectors.
“It’s not the ideal situation,” said Daniel Zingale, who has steered consequential health policy decisions under three California governors, including Newsom. “What is best for Google is not necessarily best for the people of California.”
Among the corporate titans that have received government contracts to conduct core public health functions is Google’s sister company Verily.
Google and its executives have given more than $10 million to Newsom’s gubernatorial campaigns and special causes since 2010, according to state records. It has infiltrated the state’s pandemic response: The company, along with Apple, helped build a smartphone alert system called CA Notify to assist state and local health officials with contact tracing, a venture Newsom hailed as an innovative, “data-driven” approach to reducing community spread. Google, Apple and Facebook are sharing tracking data with the state to help chart the spread of covid. Google — as well as Facebook, Snapchat, TikTok, Twitter and other platforms — also contributed millions of dollars in free advertising to California, in Newsom’s name, for public health messaging.
Other companies that have received lucrative contracts to help carry out the state’s covid plans include health insurance company Blue Shield of California, which received a $15 million no-bid contract to oversee vaccine allocation and distribution, and the private consulting firm McKinsey & Co., which has received $48 million in government contracts to boost vaccinations and testing and work on genomic sequencing to help track and monitor covid variants. Together, they have given Newsom more than $20 million in campaign and charitable donations since 2010.
Private companies have also helped finance government programs and core public health functions during the pandemic — at times bypassing local public health departments — under the guise of making charitable or governmental contributions, known as “behested payments,” in Newsom’s name. They have helped fund vaccination clinics, hosted public service announcements on their platforms, and paid for hotel rooms to safely shelter and quarantine homeless people.
Facebook and the Chan Zuckerberg Initiative, the philanthropic organization started by Facebook founder Mark Zuckerberg and his wife, Priscilla Chan, have been among the most generous, and have given $36.5 million to Newsom, either directly or to causes and policy initiatives on his behalf. Much of that money was spent on pandemic response efforts championed by Newsom, such as hotel rooms and child care for front-line health care workers; computers and internet access for kids learning at home; and social services for incarcerated people leaving prison because of covid outbreaks.
Facebook said it is also partnering with the state to deploy pop-up vaccination clinics in hard-hit areas like the Central Valley, Inland Empire and South Los Angeles.
In prepared statements, Google and Facebook said they threw themselves into the pandemic response because they wanted to help struggling workers and businesses in their home state, and to respond to the needs of vulnerable communities.
Venture capitalist Dr. Bob Kocher, a Newsom ally who was one of the governor’s earliest pandemic advisers, said private-sector involvement helped California tremendously.
“We’re doing really well. We got almost 20 million people vaccinated and our test positivity rate is at an all-time low,” Kocher said. “Our public health system was set up to handle small-scale outbreaks like E. coli or hepatitis. Things work better when you build coalitions that go beyond government.”
Public health leaders acknowledge that private-sector participation during an emergency can help the state respond quickly and on a large scale. But by outsourcing so much work to the private sector, they say, California has also undercut its already struggling public health system — and missed an opportunity to invest in it.
Take Verily. Newsom tapped the company to help expand testing to underserved populations, but the state chose to end its relationship with the company in January after county health departments rejected the partnership, in part because testing was not adequately reaching Black and Latino neighborhoods. In addition to requiring that residents have a car and Gmail account, Verily was seen by many local health officials as an outsider that didn’t understand the communities.
It takes years of shoe leather public health work to build trusted relationships within communities, said Dr. Noha Aboelata, founder and CEO of the Roots Community Health Center in the predominantly Black and Latino neighborhood of East Oakland.
“I think what’s not fine is when these corporations are claiming to be the center of equity, when in fact it can manifest as the opposite,” she said. “We’re in a neighborhood where people walk to our clinic, which is why when Verily testing first started and they were drive-up and you needed a Gmail account, most of our community wasn’t able to take advantage of it.”
To fill the gap, the clinic worked with Alameda County to offer old-fashioned walk-up appointments. “We’re very focused on disparities, and we’re definitely seeing the folks who are most at risk,” Aboelata said.
The state took a similar approach to vaccination. Instead of giving local health departments the funding and power to manage their own vaccination programs with community partners, it looked to the private sector again. Among the companies that received a vaccination contract is Color Health Inc., awarded $10 million to run 10 vaccine clinics across the state, among other covid-related work. Since partnering with California, Color has seen its valuation soar to $1.5 billion — helping it achieve “unicorn” start-up status.
As the state’s Silicon Valley partners rake in money, staffing at local health departments has suffered, in part because they don’t have enough funding to hire or replace workers. “It is our biggest commodity and it’s our No. 1 need,” said Kat DeBurgh, executive director of the Health Officers Association of California.
With inadequate staffing to address the pandemic, the state is falling further behind on other basic public health duties, such as updating data systems and technology — many county health departments still rely on fax machines to report lab results — and combating record-setting levels of sexually transmitted diseases such as syphilis.
“We’ve put so many resources into law enforcement and private tech companies instead of public health,” said Kiran Savage-Sangwan, executive director of the California Pan-Ethnic Health Network. “This is having a devastating impact.”
Dr. Karen Smith, former director of the state Department of Public Health, left the state in July 2019 and now is a consultant with Google Health, one of Big Tech’s forays into the business of health care.
She believes Silicon Valley can improve the state’s crumbling public health infrastructure, especially when it comes to collecting and sharing data, but it can’t be done without substantial investment from the state. “Who the heck still uses fax? Public health doesn’t have the kind of money that tech companies have,” said Smith, who said she wasn’t speaking on behalf of Google.
Without adequate funding to rebuild its infrastructure and hire permanent workers, Smith and others fear California isn’t prepared to ride out the remainder of this pandemic — let alone manage the next public health crisis.
Statewide public health advocacy groups have formed a coalition called “California Can’t Wait” to pressure state lawmakers and Newsom to put more money into the state budget for local public health departments. They’re asking for $200 million annually. Newsom will unveil his latest state budget proposal by mid-May.
“We’re in one of those change-or-die moments,” Capitol health care veteran Zingale said. “Newsom has been at the vanguard of the nation in marshaling the help of our robust technological private sector, and we’re thankful for their contributions, but change is better than charity. I don’t want to show ingratitude, but we should keep our eyes on building a better system.”
KHN data editor Elizabeth Lucas and California politics correspondent Samantha Young contributed to this report.
Methodology: How KHN compiled data about political spending and the role of technology and health care companies in California’s covid response.
Private-sector companies from Silicon Valley and the health care industry have participated in California’s public health response to covid-19 in a variety of ways, big and small. Some have received multimillion-dollar contracts from the state of California to perform testing, vaccination and other activities. Others have donated money and resources to the effort, such as free public health advertising time.
KHN identified the companies that received pandemic-related contracts or work from the state by filing Public Records Act requests with state agencies; searching other sources, including California’s “Released COVID-19 Response Contracts” page; and contacting state agencies and companies directly.
We then searched the California Fair Political Practices Commission website for tech and health care companies that didn’t receive contracts but played a role in the state’s pandemic response by donating money and resources. Through what are known as “behested payments,” these companies donated to charitable causes or Gov. Gavin Newsom’s policy initiatives on his behalf. These contributions included money to help fund and design state public health initiatives such as quarantine hotel rooms.
Based on those searches, we found at least 30 health or technology companies that have participated in the state’s pandemic response: Google and its sister company Verily Life Sciences; Salesforce; Facebook; Apple; McKinsey & Co.; OptumServe and OptumInsight — subsidiaries of national health care company UnitedHealth Group; Netflix; Pandora; Spotify; Zoom Video Communications Inc.; electric car manufacturer BYD; Bloom Energy; Color Health Inc.; DoorDash; Twitter; Amazon; Accenture; Skedulo; Primary.Health; Pfizer; HP Inc.; Microsoft; Snapchat; Blue Shield of California; Kaiser Permanente; Lenovo Inc.; YouTube; and TikTok. The Chan Zuckerberg Initiative, the philanthropic organization started by Facebook founder Mark Zuckerberg and his wife, Priscilla Chan, also participated.
We then searched the California secretary of state’s website to determine which of those companies, and their executives, gave direct political contributions to Newsom’s personal campaign accounts and a ballot measure account run by the governor called “Newsom’s Ballot Measure Committee” during his five campaigns for statewide office since 2010, plus the ongoing recall effort against him.
We found that at least 24 of the tech or health companies that participated in the state’s pandemic response, or their executives, gave direct political contributions to Newsom, made behested payments in his name or both.
This story was produced by KHN, which publishes California Healthline, an editorially independent service of the California Health Care Foundation.
KHN (Kaiser Health News) is a national newsroom that produces in-depth journalism about health issues. Together with Policy Analysis and Polling, KHN is one of the three major operating programs at KFF (Kaiser Family Foundation). KFF is an endowed nonprofit organization providing information on health issues to the nation.
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kcloudtechnologies · 4 years
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Kcloud is a salesforce consulting company delivering high-end customer services and solutions. Our mission is to help our customers improve and grow their business. 
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kclouduk-blog · 4 years
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Kcloud is a salesforce consulting company delivering high-end customer services and solutions. Our mission is to help our customers improve and grow their business. 
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stephenmccull · 3 years
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Salesforce, Google, Facebook. How Big Tech Undermines California’s Public Health System.
SACRAMENTO, Calif. — California Gov. Gavin Newsom has embraced Silicon Valley tech companies and health care industry titans in response to the covid-19 pandemic like no other governor in America — routinely outsourcing life-or-death public health duties to his allies in the private sector.
Tumblr media
This story also ran on Protocol. It can be republished for free.
At least 30 tech and health care companies have received lucrative, no-bid government contracts, or helped fund and carry out critical public health activities during the state’s battle against the coronavirus, a KHN analysis has found. The vast majority are Newsom supporters and donors who have contributed more than $113 million to his political campaigns and charitable causes, or to fund his policy initiatives, since his first run for statewide office in 2010.
For instance, the San Francisco-based software company Salesforce — whose CEO, Marc Benioff, is a repeat donor and is so tight with the governor that Newsom named him the godfather of his first child — helped create My Turn, California’s centralized vaccine clearinghouse, which has been unpopular among Californians seeking shots and has so far cost the state $93 million.
Verily Life Sciences, a sister company of Google, another deep-pocketed Newsom donor, received a no-bid contract in March 2020 to expand covid testing — a $72 million venture that the state later retreated on. And after Newsom handed another no-bid testing contract — now valued at $600 million — to OptumServe, its parent company, national insurance giant UnitedHealth Group dropped $100,000 into a campaign account he can tap to fight the recall effort against him.
Newsom’s unprecedented reliance on private companies — including health and technology start-ups — has come at the expense of California’s overtaxed and underfunded public health system. Current and former public health officials say Newsom has entrusted the essential work of government to private-sector health and tech allies, hurting the ability of the state and local health departments to respond to the coronavirus pandemic and prepare for future threats.
“This outsourcing is weakening us. The lack of investment in our public health system is weakening us,” said Flojaune Cofer, a former state Department of Public Health epidemiologist and senior director of policy for Public Health Advocates, which has lobbied unsuccessfully for years for more state public health dollars.
“These are companies that are profit-driven, with shareholders. They’re not accountable to the public,” Cofer said. “We can’t rely on them helicoptering in. What if next time it’s not in the interest of the business or it’s not profitable?”
Kathleen Kelly Janus, Newsom’s senior adviser on social innovation, said the governor is “very proud of our innovative public-private partnerships,” which have provided “critical support for Californians in need during this pandemic.”
State Health and Human Services Secretary Dr. Mark Ghaly echoed the praise, saying private-sector companies have filled “important” roles during an unprecedented public health crisis.
The state’s contract with OptumServe has helped dramatically lower covid test turnaround times after a troubled start. Another subsidiary of UnitedHealth Group, OptumInsight, received $41 million to help California rescue its outdated infectious disease reporting and monitoring system last year after it crashed.
“Not only are we much better equipped on all of these things than we were at the beginning, but we are also seeing some success,” Ghaly said, “whether it’s on the vaccination front, which has really picked up and put us in a place of success, or just being able to do testing at a broad scale. So, I feel like we’re in a reasonable position to continue to deal with covid.”
The federal government finances most public health activities in California and significantly boosted funding during the pandemic, but local health departments also rely on state and local money to keep their communities safe.
In his first year as governor, the year before the pandemic, Newsom denied a budget request from California’s 61 local public health departments to provide $50 million in state money per year to help rebuild core public health infrastructure — which had been decimated by decades of budget cuts — despite warnings from his own public health agency that the state wasn’t prepared for what was coming.
After the pandemic struck, Newsom and state lawmakers turned away another budget request to support the local health departments driving California’s pandemic response, this time for $150 million in additional annual infrastructure funding. Facing deficits at the time, the state couldn’t afford it, Newsom said, and federal help was on the way.
Yet covid cases continued to mount, and resources dwindled. Bare-bones staffing meant that some local health departments had to abandon fundamental public health functions, such as contact tracing, communicable disease testing and enforcement of public health orders.
“As the pandemic rages on and without additional resources, some pandemic activities previously funded with federal CARES Act resources simply cannot be sustained,” a coalition of public health officials warned in a late December letter to Newsom and legislative leaders.
Newsom has long promoted tech and private companies as a way to improve government, and has leaned on the private sector throughout his political career, dating to his time as San Francisco mayor from 2004 to 2011, when he called on corporations to contribute to his homelessness initiatives.
And since becoming governor in January 2019, he has regularly held private meetings with health and tech executives, his calendars show, including Facebook CEO Mark Zuckerberg, Google CEO Sundar Pichai and Apple CEO Tim Cook.
“We’re right next door to Silicon Valley, of course, so technology is our friend,” Newsom wrote in his 2013 book, “Citizenville,” arguing that “government needs to adapt to this new technological age.”
With California’s core public health infrastructure already gutted, Newsom funneled taxpayer money to tech and health companies during the pandemic or allowed them to help design and fund certain public health activities.
Other industries have jumped into covid response, including telecommunications and entertainment, but not to the degree of the health and technology sectors.
“It’s not the ideal situation,” said Daniel Zingale, who has steered consequential health policy decisions under three California governors, including Newsom. “What is best for Google is not necessarily best for the people of California.”
Among the corporate titans that have received government contracts to conduct core public health functions is Google’s sister company Verily.
Google and its executives have given more than $10 million to Newsom’s gubernatorial campaigns and special causes since 2010, according to state records. It has infiltrated the state’s pandemic response: The company, along with Apple, helped build a smartphone alert system called CA Notify to assist state and local health officials with contact tracing, a venture Newsom hailed as an innovative, “data-driven” approach to reducing community spread. Google, Apple and Facebook are sharing tracking data with the state to help chart the spread of covid. Google — as well as Facebook, Snapchat, TikTok, Twitter and other platforms — also contributed millions of dollars in free advertising to California, in Newsom’s name, for public health messaging.
Other companies that have received lucrative contracts to help carry out the state’s covid plans include health insurance company Blue Shield of California, which received a $15 million no-bid contract to oversee vaccine allocation and distribution, and the private consulting firm McKinsey & Co., which has received $48 million in government contracts to boost vaccinations and testing and work on genomic sequencing to help track and monitor covid variants. Together, they have given Newsom more than $20 million in campaign and charitable donations since 2010.
Private companies have also helped finance government programs and core public health functions during the pandemic — at times bypassing local public health departments — under the guise of making charitable or governmental contributions, known as “behested payments,” in Newsom’s name. They have helped fund vaccination clinics, hosted public service announcements on their platforms, and paid for hotel rooms to safely shelter and quarantine homeless people.
Facebook and the Chan Zuckerberg Initiative, the philanthropic organization started by Facebook founder Mark Zuckerberg and his wife, Priscilla Chan, have been among the most generous, and have given $36.5 million to Newsom, either directly or to causes and policy initiatives on his behalf. Much of that money was spent on pandemic response efforts championed by Newsom, such as hotel rooms and child care for front-line health care workers; computers and internet access for kids learning at home; and social services for incarcerated people leaving prison because of covid outbreaks.
Facebook said it is also partnering with the state to deploy pop-up vaccination clinics in hard-hit areas like the Central Valley, Inland Empire and South Los Angeles.
In prepared statements, Google and Facebook said they threw themselves into the pandemic response because they wanted to help struggling workers and businesses in their home state, and to respond to the needs of vulnerable communities.
Venture capitalist Dr. Bob Kocher, a Newsom ally who was one of the governor’s earliest pandemic advisers, said private-sector involvement helped California tremendously.
“We’re doing really well. We got almost 20 million people vaccinated and our test positivity rate is at an all-time low,” Kocher said. “Our public health system was set up to handle small-scale outbreaks like E. coli or hepatitis. Things work better when you build coalitions that go beyond government.”
Public health leaders acknowledge that private-sector participation during an emergency can help the state respond quickly and on a large scale. But by outsourcing so much work to the private sector, they say, California has also undercut its already struggling public health system — and missed an opportunity to invest in it.
Take Verily. Newsom tapped the company to help expand testing to underserved populations, but the state chose to end its relationship with the company in January after county health departments rejected the partnership, in part because testing was not adequately reaching Black and Latino neighborhoods. In addition to requiring that residents have a car and Gmail account, Verily was seen by many local health officials as an outsider that didn’t understand the communities.
It takes years of shoe leather public health work to build trusted relationships within communities, said Dr. Noha Aboelata, founder and CEO of the Roots Community Health Center in the predominantly Black and Latino neighborhood of East Oakland.
“I think what’s not fine is when these corporations are claiming to be the center of equity, when in fact it can manifest as the opposite,” she said. “We’re in a neighborhood where people walk to our clinic, which is why when Verily testing first started and they were drive-up and you needed a Gmail account, most of our community wasn’t able to take advantage of it.”
To fill the gap, the clinic worked with Alameda County to offer old-fashioned walk-up appointments. “We’re very focused on disparities, and we’re definitely seeing the folks who are most at risk,” Aboelata said.
The state took a similar approach to vaccination. Instead of giving local health departments the funding and power to manage their own vaccination programs with community partners, it looked to the private sector again. Among the companies that received a vaccination contract is Color Health Inc., awarded $10 million to run 10 vaccine clinics across the state, among other covid-related work. Since partnering with California, Color has seen its valuation soar to $1.5 billion — helping it achieve “unicorn” start-up status.
As the state’s Silicon Valley partners rake in money, staffing at local health departments has suffered, in part because they don’t have enough funding to hire or replace workers. “It is our biggest commodity and it’s our No. 1 need,” said Kat DeBurgh, executive director of the Health Officers Association of California.
With inadequate staffing to address the pandemic, the state is falling further behind on other basic public health duties, such as updating data systems and technology — many county health departments still rely on fax machines to report lab results — and combating record-setting levels of sexually transmitted diseases such as syphilis.
“We’ve put so many resources into law enforcement and private tech companies instead of public health,” said Kiran Savage-Sangwan, executive director of the California Pan-Ethnic Health Network. “This is having a devastating impact.”
Dr. Karen Smith, former director of the state Department of Public Health, left the state in July 2019 and now is a consultant with Google Health, one of Big Tech’s forays into the business of health care.
She believes Silicon Valley can improve the state’s crumbling public health infrastructure, especially when it comes to collecting and sharing data, but it can’t be done without substantial investment from the state. “Who the heck still uses fax? Public health doesn’t have the kind of money that tech companies have,” said Smith, who said she wasn’t speaking on behalf of Google.
Without adequate funding to rebuild its infrastructure and hire permanent workers, Smith and others fear California isn’t prepared to ride out the remainder of this pandemic — let alone manage the next public health crisis.
Statewide public health advocacy groups have formed a coalition called “California Can’t Wait” to pressure state lawmakers and Newsom to put more money into the state budget for local public health departments. They’re asking for $200 million annually. Newsom will unveil his latest state budget proposal by mid-May.
“We’re in one of those change-or-die moments,” Capitol health care veteran Zingale said. “Newsom has been at the vanguard of the nation in marshaling the help of our robust technological private sector, and we’re thankful for their contributions, but change is better than charity. I don’t want to show ingratitude, but we should keep our eyes on building a better system.”
KHN data editor Elizabeth Lucas and California politics correspondent Samantha Young contributed to this report.
Methodology: How KHN compiled data about political spending and the role of technology and health care companies in California’s covid response.
Private-sector companies from Silicon Valley and the health care industry have participated in California’s public health response to covid-19 in a variety of ways, big and small. Some have received multimillion-dollar contracts from the state of California to perform testing, vaccination and other activities. Others have donated money and resources to the effort, such as free public health advertising time.
KHN identified the companies that received pandemic-related contracts or work from the state by filing Public Records Act requests with state agencies; searching other sources, including California’s “Released COVID-19 Response Contracts” page; and contacting state agencies and companies directly.
We then searched the California Fair Political Practices Commission website for tech and health care companies that didn’t receive contracts but played a role in the state’s pandemic response by donating money and resources. Through what are known as “behested payments,” these companies donated to charitable causes or Gov. Gavin Newsom’s policy initiatives on his behalf. These contributions included money to help fund and design state public health initiatives such as quarantine hotel rooms.
Based on those searches, we found at least 30 health or technology companies that have participated in the state’s pandemic response: Google and its sister company Verily Life Sciences; Salesforce; Facebook; Apple; McKinsey & Co.; OptumServe and OptumInsight — subsidiaries of national health care company UnitedHealth Group; Netflix; Pandora; Spotify; Zoom Video Communications Inc.; electric car manufacturer BYD; Bloom Energy; Color Health Inc.; DoorDash; Twitter; Amazon; Accenture; Skedulo; Primary.Health; Pfizer; HP Inc.; Microsoft; Snapchat; Blue Shield of California; Kaiser Permanente; Lenovo Inc.; YouTube; and TikTok. The Chan Zuckerberg Initiative, the philanthropic organization started by Facebook founder Mark Zuckerberg and his wife, Priscilla Chan, also participated.
We then searched the California secretary of state’s website to determine which of those companies, and their executives, gave direct political contributions to Newsom’s personal campaign accounts and a ballot measure account run by the governor called “Newsom’s Ballot Measure Committee” during his five campaigns for statewide office since 2010, plus the ongoing recall effort against him.
We found that at least 24 of the tech or health companies that participated in the state’s pandemic response, or their executives, gave direct political contributions to Newsom, made behested payments in his name or both.
This story was produced by KHN, which publishes California Healthline, an editorially independent service of the California Health Care Foundation.
KHN (Kaiser Health News) is a national newsroom that produces in-depth journalism about health issues. Together with Policy Analysis and Polling, KHN is one of the three major operating programs at KFF (Kaiser Family Foundation). KFF is an endowed nonprofit organization providing information on health issues to the nation.
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techcrunchappcom · 4 years
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New Post has been published on https://techcrunchapp.com/tech-moves-zillow-co-founder-joins-palantir-board-hootsuite-names-new-ceo-and-more/
Tech Moves: Zillow co-founder joins Palantir board; Hootsuite names new CEO; and more
Former Zillow CEO Spencer Rascoff. (GeekWire Photo / Kevin Lisota)
— Zillow Group co-founder and former CEO Spencer Rascoff joined the board of Palantir Technologies, a big data company backed by PayPal co-founder Peter Thiel.
The notoriously secretive Silicon Valley startup filed for an IPO this week. Journalist Alexandra Wolfe Schiff and early Palantir employee Alexander Moore, who is now a partner at 8VC, were also appointed to the board.
Rascoff, who stepped down as CEO of Zillow in early 2019, resigned from the Seattle-based real estate company’s board in April. He also stepped down from the board of Trip Advisor. Rascoff is an angel investor, co-founder of Los Angeles-based tech news venture dot.LA and working on a new stealth startup, according to a post on Twitter. (GeekWire is a dot.LA partner and investor.)
— Vancouver, B.C.-based social media management platform Hootsuite named Tom Keiser as its new CEO. He succeeds Hootsuite founder Ryan Holmes, who will remain chairman of the board. Keiser was most recently COO of CRM software company Zendesk. He led technology and product operations at retailers Gap Inc and L Brands, and spent more than a decade as a consultant at EY.
Arvin Patel. (Intellectual Ventures Photo)
— Intellectual Ventures named former TiVo executive Arvin Patel as chief operating officer of the Bellevue, Wash.-based patent holding and technology company’s Invention Investment Fund. Founded by former Microsoft CTO Nathan Myhrvold, Intellectual Ventures is one of the world’s largest patent holders. Patel was chief intellectual property officer at TiVo and has held IP roles at Technicolor and IBM.
Adriana Gil Miner.(Qumulo Photo)
— Seattle hybrid cloud storage startup Qumulo appointed Adriana Gil Miner as its chief marketing officer. Miner was most recently SVP of brand marketing and communications at Tableau Software. She previously served as CMO at strategy and design firm Artefact and was vice president of digital strategy at Weber Shandwick.
— Investor and advisor Betsy Atkins joined the board of Bellevue, Wash. contract management startup Icertis. Atkins is the CEO and owner of venture capital firm Baja Corp. She currently serves on the boards of Volvo Cars, Wynn Resorts and SL Green Realty. Last year, Icertis’ valuation pushed past $1 billion. The company is currently ranked No. 5 on the GeekWire 200 index.
— Tax automation company Avalara appointed Kathleen Weslock as its new chief human resources officer. Weslock previously led human resources at lithium technology company Livent, Frontier Communications and Cisco Systems. Scott McFarlane, CEO of Avalara, describes Weslock as “a proven human resources leader who has successfully managed and scaled talent programs for some of the world’s most well-known global companies.”
— Entrepreneur Brian Glaister joined Axon as head of justice solutions, a new digital business unit for the law enforcement technology company. Glaister was most recently managing director at startup consultancy Conflux Innovations. He was previously an entrepreneur in residence at Itron and Intellectual Ventures, and founded Cadence Biomedical, a medical device startup.
Brian Smith. (GBH Insights Photo)
— Former Microsoft marketing manager Brian Smith is now senior vice president at New York-based marketing consultancy GHB Insights. At Microsoft, Smith helped with the worldwide launch of Windows 10 Pro and led go-to-market strategy for the Windows tablet launch. Smith most recently was SVP of behavioral analytics at PSB, a market research consultancy based in Washington, D.C. He will be based in Seattle.
— Shahar Ronen has joined Remitly as principal product manager for the Seattle startup’s new banking service called Passbook. The banking initiative, specifically designed for immigrants, launched in February this year. Ronen joins Remitly from San Francisco, Calif.-based Sift, a fraud prevention company, where he was a group product manager. He previously spent five years at Microsoft, where he was a product manager for Bing and MSN Analytics.
— Microsoft alum Rahul Auradkar was named chief product officer of New York-based financial technology platform Capitolis. Auradkar was chief product officer of Seattle AI startup AnswerIQ, which was acquired by Freshworks earlier this year. He previously was vice president of products at Apptio. While at Microsoft he worked on the Azure, Office 365 and Windows server teams. He will relocate to New York.
— Cambia Grove announced its 2020 Innovator Fellows. The program’s second cohort is focusing on data in digital health care transformation. The Fellows are:
• Michael Barabe, Washington State Health Care Authority
• Mark Francis, Electronic Caregiver
• Jen Garcia, Seattle Children’s Hospital
• Tyrone Grandison, Pearl Long Term Care Solutions
• Doan Ha, Oregon Health and Science University
• Aju Jacob, BlueCross BluShield of Tennessee
• Josephy Kliegman, Cerner
• Phung Matthews, MedQuest Pharmacy
• Dayanand Sharma, The Handoff Company
• Kevin Williams, HealthTech Solutions
— RFID maker Impinj promoted Jeff Dossett to chief revenue officer. Dossett originally joined the Seattle-based company in 2017 and was most recently EVP of sales and marketing. He was previously the CEO of media company GOOD Worldwide and served as head of partnerships and interim CFO at Seattle startup Porch.
— Ideoclick, a Seattle e-commerce startup, promoted Jonathan Ferrell to vice president of business development. He joined the 11-year old company in 2019 as senior manager of business development. Prior to Ideoclick, Ferrell was a sales manager at Amazon and spent a decade at Verizon in retail and business sales.
Eric Emans. (Lighthouse Photo)
— Seattle-based Lighthouse eDiscovery hired Eric Emans as CFO. Emans was most recently CFO and treasurer for nonprofit A Place for Mom. Lighthouse makes software that helps lawyers quickly sift through mountains of complex documentation.
— Seattle-based investment bank Cascadia Capital added Adam Stormoen as a managing director for the firm’s healthcare practice. Stormeon was most recently managing director of healthcare investment banking at Duff & Phelps. He will based in Minneapolis, Minn.
— Infrastructure solutions firm HNTB hired Gordon Phillips as its aviation project director. He will be based in Bellevue, Wash. and deliver design projects for aviation clients including Sea-Tac Airport. Phillips most recently was a program design manager at Clay Paslay Management Group working on the 10 year expansion program at Sea-Tac.
— Salesforce named Seattle-area exec Darryn Dieken as its chief availability officer. Read more about the new C-suite role.
— Boeing’s John Mulholland has taken on the role of vice president and program manager for the International Space Station following Mark Mulqueen’s retirement. Read the story.
— Microsoft exec Peggy Johnson was named new CEO of augmented reality startup Magic Leap. Read the story.
— Concur veteran Elena Donio stepped down as CEO of New York City-based Axiom and will return to the West Coast. Read the story.
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riteprosinc-blog · 4 years
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Established in 2004, Rite Pros is an E-Verified leading Management, Systems and Technology Consulting Company. We aim to provide our Clients end-to-end Consulting, Technology and Outsourcing services across the IT spectrum.
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Rite Pros have offices in Santa Clara, CA |Los Angeles, CA | Frisco, TX | Schaumburg, IL | Washington, DC | Piscataway, NJ | Portland, ME. Rite Pros Corporate Development & Training Center located @RitePros Inc 2292 Walsh Ave, Santa Clara, CA 95050. Phone : 866 RITE 411 (Toll Free Number) WhatsApp : 650-608-523 Email : [email protected] web : www.ritepros.com
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bigyack-com · 4 years
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‘Techlash’ Hits College Campuses - The New York Times
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In 2006, Google bought YouTube for more than $1 billion, Apple was preparing to announce the first iPhone, and the American housing bubble began to deflate. Claire Stapleton, then a senior at the University of Pennsylvania, faced the same question over and over: What did she plan to do with that English degree? She flirted, noncommittally, with Teach for America.Then, a Google recruiter came to campus and, Ms. Stapleton said, she “won ‘American Idol.’” The company flew her out to Mountain View, Calif., which felt to her “like the promised land” — 15 cafeterias, beach volleyball courts, Zumba classes, haircuts and laundry on-site.But for Ms. Stapleton, now 34, the real appeal in a job at Google was what seemed to be a perfect balance of working for income and according to one’s conscience. Naturally, she said yes to an offer in the corporate communications department.“There was this ambient glow of being part of a company that was changing the world,” Ms. Stapleton said. “I was totally googly-eyed about it.”More than a decade later, college seniors and recent graduates looking for jobs that are both principled and high-paying are doing so in a world that has soured on Big Tech. The positive perceptions of Google, Facebook and other large tech firms are crumbling. Many students still see employment in tech as a ticket to prosperity, but for job seekers who can afford to be choosy, there is a growing sentiment that Silicon Valley’s most lucrative positions aren’t worth the ethical quandaries.“Working at Google or Facebook seemed like the coolest thing ever my freshman year, because you’d get paid a ton of money but it was socially responsible,” said Chand Rajendra-Nicolucci, 21, a senior at the University of Michigan. “It was like a utopian workplace.”Now, he said, “there’s more hesitation about the moral qualities of these jobs. It’s like how people look at Wall Street.”
Investment Banking, but Worse
The growing skepticism of Silicon Valley, sometimes referred to as the “techlash,” has spared few of technology’s major players. In 2019, Facebook was fined nearly $5 billion by the Federal Trade Commission for mishandling user data. Amazon canceled its plans for a New York City headquarters after residents, union leaders and local legislators contested the idea that the behemoth should receive $3 billion from the state to set up shop. Google, in 2018, faced internal protests over its plans for a censored search engine in China and handling of sexual harassment. (High-ranking Google employees have stated that the company never planned to expand search into China, but also that plans for a China project had been “terminated.”)The share of Americans who believe that technology companies have a positive impact on society has dropped from 71 percent in 2015 to 50 percent in 2019, according to a 2019 Pew Research Center survey. At this year’s Golden Globes, Sacha Baron Cohen compared Mark Zuckerberg to the main character in “JoJo Rabbit”: a “naïve, misguided child who spreads Nazi propaganda and only has imaginary friends.”That these attitudes are shared by undergraduates and graduate students — who are supposed to be imbued with high-minded idealism — is no surprise. In August, the reporter April Glaser wrote about campus techlash for Slate. She found that at Stanford, known for its competitive computer science program, some students said they had no interest in working for a major tech company, while others sought “to push for change from within.”Belce Dogru, who graduated from Stanford with a degree in computer science last year and is completing a master’s program at the university, said: “There has definitely been a shift in conversation on campus.”Stanford is the second-biggest feeder school for jobs in Silicon Valley, according to data from HiringSolved, a software company focused on recruiting. Some companies pay as much as $12,000 to advertise at the university’s computer science job fairs; recruiters at those events didn’t always have to make a hard sell. “It felt like in my freshman year Google, Palantir and Facebook were these shiny places everyone wanted to be. It was like, ‘Wow, you work at Facebook. You must be really smart,’” said Ms. Dogru, 23. “Now if a classmate tells me they’re joining Palantir or Facebook, there’s an awkward gap where they feel like they have to justify themselves.” Palantir, in particular, has drawn the ire of students at Stanford for providing services to U.S. Immigrations and Customs Enforcement (also known as ICE). Last summer, a campus activist group, Students for the Liberation of All People, visited the company’s office, a 15-minute walk from campus, and hung a banner nearby that read: “Our software is so powerful it separates families.” Similar protests took place at the University of California, Berkeley, Brown and Yale, according to Recode. The protests, and the attitudes they reflected, were also covered in The Los Angeles Times.Audrey Steinkamp, a 19-year-old sophomore at Yale, which sends about 10 percent of each graduating class into tech, said that taking a job in Silicon Valley is seen as “selling out,” no different from the economics majors going into consulting who are “lovingly and not-so-lovingly called ‘snakes.’”That is especially true, some of the students said, when a classmate chooses to work for Facebook, whose products have spread disinformation and helped influence a presidential election.“The work you do at a place like Facebook could be harmful at a much larger scale than an investment bank,” Ms. Dogru said. “It’s in the pockets of millions of people, and it’s a source of news for millions of people. It’s working at a scary scale.”Many students still believe that technology can help change the world for good. As Ms. Glaser put it for Slate, some of them are opting out of the Big Tech pipeline and trying, instead, “to use technical skills as an insurance policy against dystopia.”“Students have an opportunity to look at where they can have the most impact that’s in line with their values,” said Leslie Miley, a former director of engineering at Google and Slack. “The fact of the matter is Google, Facebook, Twitter are not in line with those values because they’re huge companies beholden to a lot of different masters.”
Still Got That College Spirit
Anna Geiduschek, a software engineer who graduated from Stanford in 2014, was working at Dropbox last year when she received an email from an Amazon Web Services recruiter. She replied that she wouldn’t consider a job with the company unless Amazon cut its contract with Palantir.“These companies go out of their way to try and woo software engineers, and I realized it would send a powerful message for me as a potential employee to tell them no,” Ms. Geiduschek, 27, said, noting that top tech companies sometimes spend roughly $20,000 to recruit a single engineer. “You could basically cut them off at their supply.”Her recruiter responded: “Wow I honestly had no idea. I will run this up to leadership.” Days later, Ms. Geiduschek received another template email from an Amazon hiring manager, so she scheduled a call and aired her grievances by phone. Some engineers are sharing screenshots of their protest emails on Twitter with the hashtag #TechWontBuildIt. Jackie Luo, an engineer, sent an email to Google saying that she wouldn’t consider a job there given its plans to re-enter China with a censored search engine. Kelly Carter, a web developer, emailed a Tesla recruiter with her concerns about the company’s anti-union tactics. Craig Chasseur, a software engineer, emailed the H.R. department at Salesforce to critique the company’s contract with ICE.These protests echo mounting public concerns about the power of these corporations. But it’s not clear whether they have moved the needle for prospective hires. Former recruiters for Facebook told CNBC in May that the acceptance rate for full-time engineering job offers at the company had dropped precipitously, as much as 40 percent. After the article’s publication, Facebook disputed the figure; the company “regularly ranks high on industry lists of most attractive employers,” a spokesman said. Data published the same month by LinkedIn showed that tech firms continued to hire at high rates, especially for entry-level employees.But at campus career centers, students are struggling with the dual, and sometimes dueling, desires for prestige and purpose. “It started with millennials, but now Gen Z-ers are getting educated because they want to do good in the world,” said Sue Harbour, the senior associate director of the career center at the University of California, Berkeley, which is Silicon Valley’s top feeder, according to HiringSolved. “And as we’ve seen tech companies grow, we’ve also seen the need for more tech oriented to social responsibility.” Some recent graduates are taking their technical skills to smaller social impact groups instead of the biggest firms. Ms. Dogru said that some of her peers are pursuing jobs at start-ups focused on health, education and privacy. Ms. Harbour said Berkeley offers a networking event called Tech for Good, where alumni from purpose-driven groups like Code for America and Khan Academy share career opportunities. Ms. Geiduschek said she recently left Dropbox for Recidiviz, a nonprofit that builds technological tools for criminal justice reform.But those so-called passion jobs are more challenging to come by, according to Amy Binder, a sociologist at the University of California, San Diego, and the lead author of a 2015 paper about elite colleges “funneling” graduates into certain kinds of “prestigious” careers.“For other sectors like tech it’s easier to get on the conveyor belt and fill these positions,” Dr. Binder said. “I graduated from Stanford in the ’80s, and even back then there was talk on campus about people selling out and going to investment banks, but those jobs are still getting filled. The self-incrimination hasn’t stopped the juggernaut.”Dr. Binder said elite schools have long steered students toward certain “high-status” industries — the C.I.A. in the 1950s, finance and consulting in the aughts and tech today. It’s a “prestige system,” she said, that universities enable. “As tech firms get more negative reviews in the media and it becomes clear what their political toll can be, students may have more circumspection about taking these jobs,” she said. “At the same time, they’ll continue taking these jobs because of the security and reputation that comes with them. And universities will keep sponsoring all this recruitment.”
Good Luck Changing the Culture
For years, students were told they could tackle ethical concerns about technology from the inside, working within the mammoth structures of companies like Google. Ms. Stapleton said that was part of the company’s allure: its ostensible commitment to empowering even its youngest employees to weigh in on critical problems.She spent 12 years at Google and YouTube on various teams, including internal communications, where she wrote company talking points. Her weekly emails to staff, she said, were the stuff of corporate legend. At a 2012 all-hands, Larry Page, one of the company’s founders, called her onstage to celebrate her work as colleagues presented her with a wooden plaque that read: “The Bard of Google.”Then, in 2018, Ms. Stapleton helped organize a Google walkout, after reporting in The New York Times revealed that the company gave a $90 million severance package to the Android creator Andy Rubin, who was accused of sexual misconduct. Twenty-thousand workers left their desks in protest. Within six months, Ms. Stapleton said, she was demoted and pushed to resign. In December, she wrote about her experience in an essay for Elle. Google maintained that Ms. Stapleton was not sidelined for her role in the walkout. “We thank Claire for her work at Google and wish her all the best,” a Google spokesperson responded. “To reiterate, we don’t tolerate retaliation. Our employee relations team did a thorough investigation of her claims and found no evidence of retaliation. They found that Claire’s management team supported her contributions to our workplace, including awarding her their team Culture Award for her role in the Walkout.”But Ms. Stapleton said her story should give bright-eyed students pause about whether Big Tech and altruism are aligned.“I don’t know if Google can credibly sell young people on the promise of doing good in the world anymore,” she said. “That’s not to say there aren’t wonderful people there and interesting things to work on. But if you care about a company’s values, ethics and contributions to society, you should take your talents elsewhere.”Mr. Miley, who left Google in 2019, echoed her sentiment: “It’s hard to change a system from within when the system doesn’t think it needs to be changed.”A spokeswoman for Google said the company continues to see job application numbers grow annually, and noted that the practice of having employees raise concerns about policies, whether on data privacy or human rights reviews, is part of the corporate culture. The outside attention those concerns may draw is a reflection of Google’s growth and evolution from a search company to a larger entity with many products and services, the spokeswoman said. But even companies with a market cap of over $970 billion (Google’s parent company, Alphabet) or over $614 billion (Facebook) aren’t immune to the punches of potential talent. John Sullivan, a professor of management at San Francisco State University who also advises companies on recruitment, estimated that criticisms of Uber’s sexual harassment and discrimination policies cost the company roughly $100 million, largely because of talent lost to competitors.Sarah Soule, a professor and senior associate dean at the Stanford Graduate School of Business, said in an email that there is a long history of students protesting questionable corporate ethics, with several cases of protest directed toward recruiters, yielding powerful effects.Take the case of Dow Chemical Company, which in 1965 accepted a $5 million Department of Defense contract to manufacture the flammable gel napalm during the Vietnam War. When recruiters turned up at New York University, they were met with hundreds of angry student demonstrators, The Times reported.Brendon Sexton, the student government president at N.Y.U. at the time, demanded a moratorium on Dow’s campus recruitment efforts in 1968. “They don’t care that a sin is being committed here,” he told protesters near the job interview site. Public pressure continued to mount, fueled largely by young activists. The company halted its production of napalm a year later.Ms. Geiduschek said the behavior of tech companies is especially difficult to challenge because their products are ubiquitous.“It’s hard to avoid spending your money at Amazon. I sometimes do it, especially in that Christmas-season binge,” she said. “If you want to sway this company to do the right thing, you have to attack it at places that are higher leverage, where it hurts.” Read the full article
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