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Budget

Example budget for the Northshore project combining fishing experiences with culinary activities:

Northshore Project Start-up Costs:

Legal Expenses: $500

Rent: $800

Inventory (fishing equipment, gear bags, raingear, maps, etc.): $7,000

Display Equipment: $2,000

Store Signage: $2,000

Cash Assets Required: $12,700

Total Funding Required: $25,000

BBQ Stand Production Business Start-up Costs:

Minimum Startup Costs: $62

Maximum Startup Costs: $60,032

Average Startup Costs: $33,230

Total Budget Estimate for Digital Banners:

Minimum Budget: $18,190 (assuming all static banners)

Maximum Budget: $41,345 (assuming all interactive banners with additional aspect ratios)

Please note that the total budget for the Northshore project can range from $43,252 to $99,345 depending on the specific choices and requirements. Actual costs may vary based on factors such as location, design complexity, and market conditions. It's advisable to conduct thorough research and consult with industry experts to finalize the budget for your project accurately.

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Banner budget example

There are three types of digital banners with varying costs:

Static Digital Banner: These banners feature designed images and graphics without any animation or movement. The cost ranges from $5,000 to $14,500 and includes five different aspect ratios of the same design.

Dynamic (Animated) Digital Banner: These banners include motion graphics or videos and cost between $7,500 to $17,000. Similar to static banners, you also receive five different aspect ratios with this option.

Interactive Digital Banner: These banners have clickable functions with motion and/or videos and are priced from $6,365 to $10,345. However, unlike static and dynamic banners, you only receive one aspect ratio within this price range. Additional aspect ratios for interactive banners cost between $2,325 to $4,675, depending on complexity.

Sassara, C. (no date) How much does graphic design cost? (branding, custom, website), How Much Does Graphic Design Cost? (Branding, Custom, Website). Available at: https://blog.vmgstudios.com/how-much-does-graphic-design-cost (Accessed: 24 March 2024). 

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Bbq stand production budget example

For starting a BBQ stand production business, the initial investment can fluctuate depending on various factors. Typically, the startup costs range from as low as $62 to as high as $60,032, with an average expenditure of around $33,230. Here is a breakdown of the specific startup costs involved in establishing a BBQ stand production business.

Walls, P. (no date) Starter story: Learn how people are starting successful businesses, Starter Story RSS. Available at: https://www.starterstory.com/ideas/bbq-stand-production-business/startup-costs# (Accessed: 24 March 2024). 

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Fishing store budget example

McKenzie Tackle and Bait Shop is a sole proprietorship owned by Brad West. The estimated start-up costs and expenses for the business include legal fees, rent, inventory, display equipment, and store signage, totaling $12,300. Additionally, $12,700 is required as cash on hand for start-up assets. Brad West plans to invest a total of $25,000 in the business, covering both start-up expenses and assets. The shop will offer a variety of fishing products such as fly rods, reels, lines, leaders, tippets, fishing gadgets, footwear, raingear, maps, flies, fly tying materials, gear bags, and tubes.

See why 1.2 million entrepreneurs have written their business plans with LivePlanCreate Your Plan (2021) Fishing Shop Business Plan example, Bplans. Available at: https://www.bplans.com/fishing-shop-business-plan/ (Accessed: 24 March 2024). 

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Feasibility, Sustainability & Enduring Significance

Feasibility, sustainability, and enduring significance are crucial considerations for the concept's success. Careful budgeting, resource allocation, and strategic planning are essential to ensure the project falls within the client's budget and timeframe. The concept's sustainability is ensured through responsible fishing practices, waste management strategies, and eco-friendly initiatives. In the long term, the concept aims to create a lasting and meaningful attraction that contributes to Northshore's reputation as a vibrant and innovative destination, leaving a legacy for years to come.

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Audience Engagement, Ethics, and Diversity

What sets this concept apart is its site-specificity and originality. Leveraging Northshore's natural features and cultural heritage, the concept brings together traditional fishing practices with modern culinary adventures. This creative fusion not only enhances the site's geographic and historical significance but also contributes a unique and innovative element that distinguishes it from similar projects globally.

In terms of audience engagement, ethics, and diversity, the concept caters to a wide range of visitors, including adults aged 18-35 and families. It promotes sustainable fishing practices, respects Indigenous heritage related to fishing, and fosters unity among families through shared experiences. Beyond the target demographic, the concept has the potential to attract tourists interested in immersive and authentic experiences, thereby broadening Northshore's appeal and visitor base.

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Response to the Site & Client Brief

The Northshore concept of combining fishing with culinary experiences presents a thoughtful response to the site's unique characteristics and the client's aspirations. Situated along the Brisbane River with a backdrop of the Gateway Bridge and Kingsford Smith Drive, Northshore's 304-hectare precinct is steeped in Indigenous, nautical, and industrial history. The site, evolving as a mixed-use and commercial urban renewal project, provides an ideal canvas for creative activations that resonate with visitors.

By integrating fishing activities into the Northshore experience, the concept directly addresses the client's key challenge of enhancing engagement along the waterfront, especially outside operating hours of existing attractions like Eat Street Northshore. This initiative not only adds value to Northshore but also aligns with the client's vision of creating appeal through unique and innovative experiences that complement the site's history and offerings.

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Inspired but Differs

Northshore's concept of combining fishing with culinary activities sets it apart from the Morning Fish Market in Da Nang, Vietnam. While both involve seafood, Northshore offers a holistic experience in a scenic waterfront setting, catering to diverse audiences and emphasizing experiential tourism. This unique approach distinguishes Northshore as a vibrant destination for fishing, culinary exploration, and leisure enjoyment.

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Challenges

The concept addresses the client's challenges by activating communal spaces, promoting local cuisine and culture, and fostering community engagement. Through workshops, events, and tastings, we encourage visitors to connect with Northshore's identity and contribute to its vibrant atmosphere.

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Target Audience Engagement

The concept appeals to a wide range of audiences, including families, food enthusiasts, and nature lovers. By offering fishing activities followed by cooking sessions using the fresh catch, we provide an interactive and educational experience that resonates with our target demographic.

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Site-Specificity

Northshore's stunning waterfront and rich historical legacy provide the perfect setting for our concept. By embracing the site's natural allure and cultural significance, we create an experience that is uniquely Northshore, enriching the overall atmosphere and leaving visitors with unforgettable memories of their time spent in this vibrant destination.

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Originality

Our concept at Northshore uniquely blends the pleasures of fishing with culinary delights, offering visitors a holistic and immersive experience. Despite similarities with other initiatives, our integrated approach sets us apart, ensuring a memorable and engaging journey that caters to diverse interests and creates lasting memories.

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Legacy-Building for Olympic Games

Looking ahead to the 2032 Olympic Games, creating a public fishing attraction at Maritime Green can leave a lasting legacy. This initiative aligns with EDQ's goal of offering unique experiences that complement future developments like Civic Park, enhancing Northshore's reputation as an innovative and engaging destination.

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Unique Experience for Entrepreneurs

For The Wheelhouse, fishing-themed placemaking and activation initiatives can appeal to innovators, entrepreneurs, and start-up businesses. It positions the precinct as a desirable location where thought leaders and new businesses thrive, aligning with the client's vision of attracting tenants who contribute to a vibrant and successful ecosystem.

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Attraction for Wider Community

Incorporating fishing experiences attracts a broader audience to the Enterprise and Innovation Precinct. It connects the wider community with the collective offerings of The Workshops, Maker Spaces, and The Wheelhouse, promoting engagement and visitation.

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Enhanced Community Interaction

Fishing workshops and demonstrations can activate the communal spaces within The Workshops, bringing together businesses and the local community. This fosters a sense of inclusiveness and collaboration among tenants and visitors.

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Idea

Fishing opportunity at Northshore not only meets the client's needs but also enhances the overall appeal and functionality of the Enterprise and Innovation Precinct, including The Workshops and Maker Spaces and The Wheelhouse Community. By integrating fishing activities into the precinct, several key objectives are achieved.