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Marketing Tips for Real Estate Agents
Marketing Tips for Real Estate Agents
Once you get your real estate license and become the local real estate expert, it’s time to start your marketing efforts. While you’ll make some progress in this regard through your neighborhood farming plan, it’s important to always have marketing on your mind. You are, after all, your own boss. That means it’s up to you to promote your business and ensure a steady flow of new clients. But it doesn’t have to be an overwhelming task! Follow these five tips to get started on your marketing campaign.
Grow your email list
First things first. After you’ve gained a reputation as a local real estate expert, ensure that all your outreach efforts tie back into growing your email list. Once you’ve established yourself in the community through gifts and snail mail, encourage people to sign up for your email newsletter. In the newsletter you can share local updates and keep your name on residents' minds, so that when they start to consider selling their homes they’ll think of you. This will also guide people back to your website where they can learn more about you. Add a little fun to your emails with GIFs and humor, and make sure they're packed with value so people continue to look forward to your next newsletter.
Website lead capture forms
Make sure to include plenty of opportunities on your website for visitors to share their information with you. This goes beyond the contact page itself. Set up “calls to action” at the end of your blogs and other pages, with offers for free downloads and information when they sign up for your newsletter. Once they’re signed up, you can maintain them as leads. Make sure to couple this step with building an email strategy. Once you get visitors' information, you’ll need to establish specific email threads with information tailored to their stage in their journey towards becoming a client.
Referral program
As you meet your marketing goals and start getting clients, make sure that you get referrals and testimonials! This will be a big way of building your client list, as people making the big decision to sell their homes will want to do so under the direction of someone they know they can trust. Testimonials and referrals – especially from people they know well – can do wonders for your credibility. Incentivize reviews by also offering a little something special for those who do help recommend you. And of course, great service is an incentive all on its own - if you provide value to your clients, they'll be more than happy to provide testimonials and references for you.
Social media
Always stay connected on social media. Find which social platforms local residents are using most frequently, and then make yourself present there. Join community pages, put out social ads, and share important information on local real estate and community trends. This is one more space for you to establish yourself as an expert and gain the trust of those you hope to work with.
Know your local media
Don’t forget the value of local media outlets. Find out what materials – online, in print, on TV – local residents most enjoy, and put ads there! You can also pitch stories to local publications. Stay up to date on local real estate news, pitch the stories to local publications, and serve as an expert they can quote in the article. If you can provide value to the community and have this value highlighted in an article or TV segment that local residents will see, this will get your name out there and boost your credibility.
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How to Crush it at Neighborhood Farming
How to Crush it at Neighborhood Farming
After getting your real estate license, it’s time to start farming your community to become the local real estate expert. Follow these tips and you’ll be the go-to agent in no time!
Walk and Drive
Master your mental map of the community you’re farming. In order to become the go-to source for all info on homes in the area, you should have not only a statistical familiarity with it, but a personal account of it. Drive around and take walks through the neighborhoods, noting trends in properties and culture. Learn tips that would be of use to future residents – what are the best routes to local stores, which are the most walkable areas, where are the best parks and schools?
Send Post Cards and Little Treats
Once you get to know the area, it’s time to start reaching out to residents. Make your name and expertise known, and allow platforms for residents to feel heard as well. This may seem like a tall order, but it can be simple to start. Make a good impression with gifts – from notepads to magnets. Follow up with postcards so they know just where to find you. It will take consistent contact to make a lasting impression, so make weekly contact using different types of materials. Try coupling this mailing campaign with a door-knocking campaign – an in-person meeting has the potential to make an even stronger impression.
Get Involved
What’s better than being an expert? Being an expert who people know and relate to personally. Ensure that you make a strong and lasting impression by getting involved in the community and showing residents that you care. But how do you go about doing this? There are plenty of opportunities. Take your farming walks on Saturday mornings and visit garage sales. Don’t just stop by – talk to and connect with the people there. Visit local businesses and chat with the owners and clientele. Host plenty of open houses – and advertise them well with your mailing campaign. If you want to go really above and beyond, throw a block party! You’ll be providing a community service plus getting a new opportunity to connect with residents.
Update Your Real Estate Blog with Local News
As you learn about the area and stay up to date with all its happenings, keep residents in the loop! A great way to do this is through your blog. Write up regular newsletters that share local real estate trends and news, and share this through your mailing list – both snail mail and email. Encourage people you meet to follow you and sign up for your email list, and as they learn they can depend on you they’ll be more likely to sign up and stay signed up. This will help establish a consistent flow between you and the residents, while also strengthening your position as the local expert.
Connect on Social Media
Find community groups on social media sites and get connected! Many neighborhoods have group pages on Facebook where they share local updates. Join the conversations. Offer updates and advice of your own. Don’t use it as a time to blatantly advertise, but as an opportunity to actually build relationships. Your other marketing materials can do the advertising for you. The purpose of your social media presence is to solidify your name as a trustworthy source of information and as a valuable member of the community who is invested in its well being.
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Become a Local Real Estate Expert
Become a Local Real Estate Expert
There are a number of ways to establish yourself as a local expert as you begin your real estate career (see our tips on how to become a real estate agent and our guide to the typical day of a real estate agent). However, one major way to get yourself started is to practice geographic farming.
Just what is geographic farming?
Geographic farming is the practice of focusing on a specific neighborhood or area for the bulk of your business. You learn everything there is to know about the neighborhood the general culture of its residents, and you set yourself up as the local real estate expert. Anytime someone in the area needs real estate services, they should think of you.
How do you get started with geographic farming?
As you start the process of geographic farming, there are a few things you’ll want to keep in mind to ensure that your efforts are rewarded and well-spent.
Choose a location
First things first – you’ll have to pick a location to focus on! Especially as a new real estate agent, it’s a good idea to pick a location that’s relatively close to where you live and/or work. This will cut down on commuting costs and will allow you to come in with at least a basic level of understanding of the place to begin with. It’ll also be much easier to network in an area where you might already know a few of the residents personally. Make sure you take the time to do the research on your local market before you make your final decision, as there are a number of other factors that also come into play when picking a good location. For example, make sure the area has clear boundaries, is large enough to sustain your business, has solid average sales prices, and isn’t already overrun with local real estate agents.
Research
Research comes into play both before and after you pick a location. Plan to do some preliminary research as you narrow down your focus and select a neighborhood (see above). But even after you pick a location, the research isn’t over! Once you select your spot, it’s time to get to know it in detail. What are the residents like? What are their interests like? You can use this information to market to directly to their interests and to set up better communication with them from the start. Is there a neighborhood association? What does a typical family look like? All of this is valuable information so you know how to best advertise yourself to your potential clients. You’ll also need to do further research into the housing market of the area, so that you’re able to not only market yourself as a local expert but actually serve as and be a local expert.
Introduce yourself and set up a plan of consistent contact
Once you’ve selected your neighborhood and done your research to position yourself as the local expert, it’s time to make yourself known to your future clientele! You can start by introducing yourself, through something like a post card or a newsletter. Keep it short, pretty, and interesting, while showing right away that you 1) care about the neighborhood and 2) know your stuff. Make it personal and professional so you stand out as the local expert from day one. But don’t stop there! Continue to follow up with residents weekly for at least a few weeks, and spice up your methods of contact. Offer freebies, like local coupons and free post-its or notepads, and write up newsletters with insight into local real estate trends. Make your points of contact an opportunity to encourage residents to associate your name with offering value, even before they’ve signed up with you.
Set up open houses
The art of the open house is a new real estate agent’s best friend. Once you’ve acquired a local client, make sure you take the chance to do an open house. People love getting insight into their neighborhood’s market value and will be curious to explore, thus giving you yet another chance to network and make contact with your potential future clients. Plus, they’ll be meeting you in your element so you’ll have plenty of room to shine and make your mark. Make sure you accompany this with newsletters giving updates on local listings and sales. This will help people feel more in the loop with their neighborhood, and they’ll thank you for it!
These tips are just the beginning of all the fun and creative ways you can establish yourself as the local go-to real estate agent through the practice of geographical farming. Stay tuned for Part 2, in which you’ll learn even more great tips to become recognized as the local real estate agent that goes above and beyond for their clients and their neighborhood.
In the meantime, click below to download a complimentary real estate license exam practice test, and get started on your real estate journey!
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A Typical Day for a Real Estate Agent
A Typical Day for a Real Estate Agent
In an industry where you typically work independently and create your own schedule, there’s not exactly a standard for a real estate agent’s typical day on the job. Each agent’s day could look different from another. However, there are some pretty standard elements of any real estate agent’s day, and you can look forward to experiencing them as you begin your journey.
Getting Leads
Expect a good amount of your time to be devoted to gaining leads! More leads means more clients, which means leads are your ticket to making a living! There are a number of ways to gather leads, including cold-calling and working with your sphere of influence. Hopefully you’ve read our previous tips and have already started building your network of mentors. This network then becomes a vital part of your sphere of influence, assisting you in generating additional leads. This sphere will also include current clients who refer you to their friends. In addition to this, never underestimate the power of good marketing for getting your name out there. You’ll need to spend part of each day growing your leads so your business can consistently grow.
Marketing
While your network of mentors and your place within your brokerage should assist you in generating leads, you’ll also need to widen your reach with marketing. There are plenty of ways you can get your name out there, from getting referrals through current clients to throwing housewarming parties to listing on real estate search sites. But one simple place to start is by building a website and social profiles. This gives everyone who finds your name an easy way to search your services online. Whatever marketing methods you utilize, you’ll want to check in on your methods and their progress each day.
Checking in on Clients
Maintaining solid positive client relationships is essential to your success. Not only does pleasing your clients lead to earning your commission, but the greater impact you make on your clients the more likely they are to refer you to their friends. This requires daily upkeep as you check in with each client through learning their needs, researching the market to meet their needs, taking photos of properties, and negotiating between buyers and sellers. Checking in on clients also includes showing properties through making appointments and setting up open houses. You should also be checking in with clients even after you make a sale.
Paperwork and Administrative Tasks
Sold a house? There’s paperwork to go with that! In addition to the more active aspects of life as a real estate agent, there are plenty of administrative duties to support them. Budgets, agreements and lease records, distributing marketing materials, data entry, and more will all be required to keep your business flowing. Once you get your business running, you might consider hiring an assistant to help with these responsibilities. But until then, prepare for this to be part of your daily routine!
Continuing Education
Your state probably requires you to meet a quota of hours for continuing real estate education each year, in order to maintain the validity of your license. But if you want to stay ahead of the curve, you should also work to go beyond these required courses to learn everything you can. This means staying up to date with trends in your local market and seeking additional certifications.
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How Much do Real Estate Agents Make?
How Much do Real Estate Agents Make?
As you begin your real estate agent career, you may be envisioning glamorous television real estate moguls and anticipating making the big bucks. The potential for making big commissions is a definite possibility, but it’s important to have realistic expectations of what you’ll be making, especially in your first year.
The median annual earnings of a real estate agent in the U.S. are about $46,410. However, this is by no means a limit to your potential annual pay. In fact, you could make much more (or much less) than this depending on several factors including location, experience, taxes and expenses, and overall effectiveness at selling homes.
Location
The housing market where you work could make all the difference in how much money you make as a real estate agent. If you’re working in an area with lower housing values, there is less room for your commission to grow. However, if you’re working in an area with significantly higher housing values, such as Beverly Hills, your commission will naturally grow along with it – running even into the millions annually! Of course, this also requires a significant level of experience and sales talent.
Experience
When you first start out, you’ll need to work under a real estate broker. You may choose to continue doing so even down the line, or you may eventually become a broker yourself. Either way, when you’re working under a broker, your level of experience will effect the percentage of commission that you actually take home per sale. In the beginning, you’ll likely be giving your broker over half of whatever commission you earn.
Taxes and Expenses
As a real estate agent, even within a brokerage, you’ll be working as an independent contractor. As such, you’ll be responsible for paying your own taxes and paying for necessities such as health insurance and marketing. Prepare for these expenses to take a portion out of your earnings, and set aside a portion of your income throughout the year in preparation for paying taxes.
Effectiveness
Ultimately, the most important determining factor in your earnings will be the effort you put in and your effectiveness as an agent. If you consistently work hard, go above and beyond for your clients, do your research and always provide the best service, you’re likely to end up earning a much better income than someone who only sells occasionally or who doesn’t give their best to their clients. You’ll be able to sell higher value homes and more of them, which will ultimately be reflected in the amount you take home with you.
As you’re getting started, it may be tempting to envision a glamorous lifestyle and simple work. However, as you start working as your own boss in a highly competitive field, you’ll need to bring your A game and be prepared for the additional expenses you’ll incur as an independent contractor. The more you know the playing field, and the more you’re willing to work, the more potential you have to make that luxurious commission.
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Is a Real Estate career Right for You?
Is a Real Estate career Right for You?
So, you’re considering a career as a real estate agent! You’ve chosen a great industry, with plenty of opportunities for growth. But how do you know if it’s right for you?
You don’t have to be a housing expert to become a real estate agent, and you don’t have to come to the field pre-equipped with all the skills and knowledge. You’ll learn many of the technical things through your licensing course and on the job. But before you take those steps, see if your interests are in alignment with a real estate career by looking at some of the typical requirements of real estate agents.
Below, we’ve listed some of the ways you can tell if a career in real estate is right for you. So you can get out that pen and paper, and start making your pros and cons list now!
Be Your Own Boss
Although you’ll be working under a real estate broker (at least at first), as a real estate agent, you’ll need to possess the ability to work independently. Whether you continue working with a broker or become a broker yourself, you’ll need all the skills of being your own boss! On the surface, this may sound like a no-brainer in the “pros” column, but keep in mind that this also requires a high degree of organization, focus, and dedication.
Flexible Schedules
This one goes right alongside being your own boss. Real estate isn’t your typical 9-5 job. Again - whether this goes in the pros or cons list is entirely up to you! On the pros side, you won’t have to be in an office for eight or nine hours every day, and you’ll have more freedom to take care of miscellaneous personal tasks throughout the week. However, as a real estate agent you’ll need to be open to working some odd hours, and sometimes up to 7 days a week. Your schedule depends on the needs of your clients. Keep in mind that for many people, the only time they have free to look at houses is after work hours or on weekends.
Helping People
Do you love working with and talking to other people? This is a must for real estate agents! Your job will be to assist people as they make one of the biggest financial decisions of their lifetime, and for most this is also a big emotional and personal decision. As a real estate agent, you’ll need to be prepared to assist your clients with care and compassion. If you’re ready to do so and enjoy helping people, real estate could be a hugely rewarding career for you!
Problem Solving
No job comes without its fair share of hiccups and roadblocks. Real estate is no exception. You’re bound to face unexpected complications in your transactions, and you’ll need to be prepared to solve those problems and walk your clients through them (with at least the appearance of ease).
Interest in Housing, Interior Design, or Architecture
You don’t need to be an expert in architecture to become a real estate agent, but you should at least have an interest in home design, architecture, or decor. It might get pretty difficult to sell a home if you yourself aren’t interested!
So - is real estate right for you? You can use these tips to start building your pros and cons list, gain a little insight into your interests and strengths, and see how they might serve you in a real estate career!
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Is a Real Estate career Right for You?
Is a Real Estate career Right for You?
So, you’re considering a career as a real estate agent! You’ve chosen a great industry, with plenty of opportunities for growth. But how do you know if it’s right for you?
You don’t have to be a housing expert to become a real estate agent, and you don’t have to come to the field pre-equipped with all the skills and knowledge. You’ll learn many of the technical things through your licensing course and on the job. But before you take those steps, see if your interests are in alignment with a real estate career by looking at some of the typical requirements of real estate agents.
Below, we’ve listed some of the ways you can tell if a career in real estate is right for you. So you can get out that pen and paper, and start making your pros and cons list now!
Be Your Own Boss
Although you’ll be working under a real estate broker (at least at first), as a real estate agent, you’ll need to possess the ability to work independently. Whether you continue working with a broker or become a broker yourself, you’ll need all the skills of being your own boss! On the surface, this may sound like a no-brainer in the “pros” column, but keep in mind that this also requires a high degree of organization, focus, and dedication.
Flexible Schedules
This one goes right alongside being your own boss. Real estate isn’t your typical 9-5 job. Again - whether this goes in the pros or cons list is entirely up to you! On the pros side, you won’t have to be in an office for eight or nine hours every day, and you’ll have more freedom to take care of miscellaneous personal tasks throughout the week. However, as a real estate agent you’ll need to be open to working some odd hours, and sometimes up to 7 days a week. Your schedule depends on the needs of your clients. Keep in mind that for many people, the only time they have free to look at houses is after work hours or on weekends.
Helping People
Do you love working with and talking to other people? This is a must for real estate agents! Your job will be to assist people as they make one of the biggest financial decisions of their lifetime, and for most this is also a big emotional and personal decision. As a real estate agent, you’ll need to be prepared to assist your clients with care and compassion. If you’re ready to do so and enjoy helping people, real estate could be a hugely rewarding career for you!
Problem Solving
No job comes without its fair share of hiccups and roadblocks. Real estate is no exception. You’re bound to face unexpected complications in your transactions, and you’ll need to be prepared to solve those problems and walk your clients through them (with at least the appearance of ease).
Interest in Housing, Interior Design, or Architecture
You don’t need to be an expert in architecture to become a real estate agent, but you should at least have an interest in home design, architecture, or decor. It might get pretty difficult to sell a home if you yourself aren’t interested!
So - is real estate right for you? You can use these tips to start building your pros and cons list, gain a little insight into your interests and strengths, and see how they might serve you in a real estate career!
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REAL ESTATE PRACTICE EXAM QUESTIONS
REAL ESTATE PRACTICE EXAM QUESTIONS
Exam takers are naturally apprehensive of what their exam will be like. Those who want to be real estate agents are no different, especially since it's a professional real estate agent licensure exam administered by the state. The good thing is there are several school sites that provide real estate practice exam questions. Finding one is of great help to students to get the feel of what to expect and how the actual real estate license exam questions are constructed.
The available real estate practice exam questions may vary slightly as each state has different curriculum requirements. But it's usual to find practice exams with 100 questions covering various categories. Some are downloadable, so you can practice answering them offline, when you have the time. Some are to be done online, just like taking an exam and you are also graded, which require you to provide an answer to the question before you can move on to the next. The practice questions can range from:
Brokerage responsibility and agency management
Transfer of properties
Real estate practice and disclosures
Property valuation and appraisal
Property and ownership laws
Financing
Contracts
There are states that require a student to pass 60 credit hours of study. In California, students must finish and pass 160 credit hours, while in Florida, the state only requires students to study a curriculum that covers 63 credit hours.
Let us explore the similarities and differences in the real estate practice exam questions of these two states.
California real estate license exam questions
The CA real estate license exam questions covers knowledge of English (reading, spelling and writing), computations used in the practice of real estate and business opportunity and understanding the real estate and business opportunity principles in the conduct of business.
Broadly, the CA real estate exam questions cover seven categories with several topics under each category, as follows:
Property ownership and land use controls and regulations
Laws of agency (agency definitions, creation, relationships, responsibilities, commissions, fees)
Valuation and market analysis
Financing
Laws of agency (title insurance, deeds, escrow, reports, taxes)
Practice of real estate and mandated disclosures
Contracts
All test items in the California real estate exam are multiple choice. Examples:
Question:
Under no circumstances may a broker:
(a) receive a commission from both buyer and seller
(b) appoint a subagent
(c) misrepresent material facts
(d) sell the principal's property to a relative.
The exam taker must be aware that some of the questions are tricky, so it is very important to understand exactly what the question needs, such as:
Question:
A valid deed must contain all of the following, except:
(a) the signature of the grantor
(b) a granting clause
(c) an adequate description of the property
(d) an acknowledgment of the grantor’s signature.
Florida real estate license exam questions
The real estate license Florida exam questions vary slightly, but generally speaking, it will have between 100 and 150 multiple-choice questions. The longer part of the exam will cover all that you have learned in your pre-licensing course, while the shorter portion of the exam focuses on state-specific real estate laws and regulations. The minimum passing score is 75%.
Sample practice questions (taken from actual practice exam questions):
Question
Possession of a current and valid license will be considered by a court
a. to have no effect.
b. as undeniable proof that the holder of that license may perform the services of real estate.
c. as sufficient evidence to prove the license status unless stronger evidence to the contrary is introduced.
d. as certification by the Commission that the license is in good standing.
Question
In order to be a licensee member of the Florida Real Estate Commission, an individual must have been licensed a minimum of
a. 1 year.
b. 2 years.
c. 4 years.
d. 5 years.
Question
Which is not correct?
a. A licensee may be paid a commission only by his employer.
b. A licensee may not work for more than one employer.
c. A real estate licensee may not appraise a single family residence unless she has been licensed as a state licensed or certified appraiser.
d. A licensee has no grace period for renewing a license, and may not operate while the license is expired.
Question
A Kentucky lawyer and a Florida broker joint venture to sell property in Florida for a friend of the Kentucky lawyer. What can the Kentucky lawyer receive?
a. a commission provided he doesn't come to Florida
b. a referral fee if he doesn't come to Florida
c. a commission if he actually performs services in the transaction
d. no part of the real estate commission
You can see from these actual practice exam questions for the Florida real estate agent licensing exam the range of categories that the state licensing examination covers. Some are tricky to answer even if all of them are multiple-choice questions. Like the exam in California, you must have a good command of the English language. You should also understand the question fully before you provide an answer.
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WHAT IS THE REAL ESTATE TEST LIKE?
WHAT IS THE REAL ESTATE TEST LIKE?
A job as a real estate agent is very rewarding once you have established yourself. The path to becoming one involves hard work, though. For one thing, you need specialized education. If you decide to be a real estate agent, you have to follow the state regulations.
The first thing to do is enroll in a college level pre-licensing course, the requirements of which vary depending on the state where you are going to practice your profession.
The courses are often around 60 credit hours long, but some are much longer. For example, California requires 160 credit hours, whereas New York requires 75 credit hours. The residents in Texas must study even more than those in other states - they need to meet a whopping 180 credit hours.
After you have passed the pre-licensing course, it's time to sit for the state licensing exam.
So. What exactly is on the real estate test?
If you're interested in the job and searching for information, you must be wondering what is on the real estate test and how the real estate test is conducted. The pre-licensing exam is state regulated and some schools, whether online or onsite, offer a review and mock test program built into the curriculum, to give students a preview of what's on the real estate license test.
Let's take a sneak peek on what is on the real estate license test.
Getting a license as a real estate agent is not a walk in the park. You have to work hard for it. The pre-licensing course requires serious studying and dedication and you have to approach it like you're taking a course in college.
The state licensing exam for real estate agents is a multiple-choice exam. The questions are mostly multiple choice definition questions. For example, they might ask which item in a list is a personal property, or which choice is considered a colorless, odorless, radioactive gas. The questions are divided between those testing your understanding of the course subjects and those requiring memorization.
The content of the questions will be based on what you learn in your pre-licensing course, such as real estate and state regulations, valuation, physical descriptions and forms of ownership. There will be questions that require math, like computing your commission from a sale. Other questions involve zoning laws, tax deductions, escrow, ROI, computing the actual price of a home, coverage of the Real Estate Settlement Procedure Act, who pays for your commission, computing payment for ARM loan and more.
Overall, expect to answer at least 300 questions, divided into two parts. About 80 to 100 will be multiple-choice questions about general concepts in real estate. The rest of the questions are specific to the licensing laws of the state.
Sample Real Estate Tests
You will find a variety of practice tests for the state licensing exam on the web. Most that are free offer limited questions while other sites offer a comprehensive review and practice test for a fee. There are quite a few that are specific to your location, giving you a better preview of what the real estate agent licensing exam in your area is like.
You can start practicing today, by downloading Real Estate Study Buddy's own comprehensive free practice exam below!
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How to Become a Real Estate Agent
How to Become a Real Estate Agent
You've become acquainted with some real estate agents and realized that this is a job that you want to do. The first few questions to ask would be "how do I become one?" and "how do I get my real estate license?"
Becoming a real estate agent does not happen very quickly, like other jobs. This needs specific education, finding a good broker that can help you with your work and other requirements and sitting for (and passing) the state and national licensing exams for agents. You should meet the basic requirements: at least a high school graduate, 18 to 19 years old and a legal resident of the United States.
Take a pre-licensing course
The real estate business is regulated by the state, thus, wherever you are located, you have to follow the regulations governing it. The regulations may differ by state but everyone interested in being a real estate agent must enroll in pre-licensing courses. The curriculum also varies by state. In Texas, the required credits hours are 180, while in California, it's 160, which is equivalent to three college-level courses. In Idaho, residents are only required to have a total of 90 hours or two courses. You can get more information from the real estate commission where you are residing.
There are a variety of different state courses. Each state is going to have its own courses, so depending on where you plan on practicing you are going to have to find out and pass the different types of available courses to become a real estate agent.
Work with a broker
While you are getting educated in real estate procedures, find a reputable real estate brokerage office or agency. It is inevitable that you have to find employment in one to gain practice and experience, so you must do it before you finish your course. The last part of your pre-licensing education and the paper work you will require before you sit for the state licensing exams require the help of the broker. Choose a sponsoring broker with employing broker's license.
Sit for the licensure exams
After you've passed your pre-licensing course, see to it that you get the certificate of completion and/or your transcript of records, as you will need that when applying for the real estate agent license. The application fee as well as the requirements varies by state as well. In some states, a criminal background check as well as fingerprints must be submitted first.
After passing the licensure exam
The procedures for the acquisition of license differ. In California for example, your application for a real estate agent license include the receipt of a Salesperson License Application. This should be completed and submitted together with the required fee within one year after you have passed the licensure exams. The application also lists down the other requirements that you should submit together with the license application. As a would-be real estate agent, you must submit proof of completion of the required courses.
How do you get realtor license?
A real estate agent and a realtor are similar in that both of them are licensed to sell real estate properties. A real estate agent has taken and passed the pre-licensing course, passed the real estate licensing exam and later, the national licensing exam. He or she may have taken continuing education courses to advance their careers and for license renewal.
A realtor is also a licensed and professional real estate agent. However, the individual is called a realtor when he/she becomes a member of the National Association of Realtors (NAR). The association has a code of ethics and standards that all members must adhere to.
The rewards for being a good real estate agent can be enormous. However, it takes time to build a solid reputation as one. Take a serious look at each step of how to become a real estate agent. Be sure to follow each step and pass all the requirements. Furthermore, see to it that you have enough funds to tide you over before you can put up that first "sold" sign.
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Types of Available Courses to Become a Real Estate Agent
Types of Available Courses to Become a Real Estate Agent
There is so much to gain by becoming a real estate agent. There's the exhilaration of being your own boss, the warmth of finding the right kind of home for buyers, and the joy of helping a homeowner find a good buyer for their home. Of course, there's also the commission that you are going to get from the sale!
Becoming a real estate agent is exciting, but it doesn't happen overnight. It's a job that requires specific knowledge. Before you can be a real estate agent, you need to have a license. Prior to acquiring a license, you need to attain a pre-licensing education. And remember - real estate is a state-regulated occupation and so the requirements, for education and for the acquiring of license, vary by state.
Pre-licensing courses
The pre-licensing courses to become a real estate agent conform to the regulations issued by individual states. The length of the credit hours required varies. Here's an example from the six largest states in the U.S.:
California – 160 credit hours
Florida – 63 credit hours
Illinois – 90 credit hours
New York – 75 credit hours
Pennsylvania – 60 credit hours
Texas – 180 credit hours
You need to be 18 or 19 years old, at least a high school graduate and a legal resident of the United States before you can qualify for the pre-licensing course. These courses are college level and focused on the fundamentals of real estate. The topics covered range from fiduciary responsibilities, types of property ownership, fair housing laws, property taxes and state regulations.
The licensing exam, regulated by the state, must also be passed before you are qualified to get a license. However, you must be sponsored by a real estate broker and you and the broker must complete the last of the paperwork before you can get the license. Many states also require you to have continuing education courses every two years so your license can remain active.
Other courses for real estate agents
If you are about to enter college and foresee that working in the real estate business is for you, you have several options to get full academic degrees. You can choose from an associate’s, bachelor’s and master’s degree in real estate. The first thing you have to do is find an accredited school, many of which offer onsite and online courses. If you are already working as a real estate agent and want to further your studies, this is for you, too!
1. Associate's degree
This is the shortest route if you are after a college degree in real estate. The course takes two years to finish. This will give you a good head start. You can sit for the state licensing exam after graduation and work in a real estate broker's office. You have the educational credential in your resume and can add to it by further studies.
2. Bachelor’s degree
More real estate companies are hiring college graduates because the responsibilities and financial transactions involved in real estate sales are becoming more complex. A bachelor's degree in real estate will also allow you to advance into more specific business areas like commercial real estate. You can also choose to focus on finance, business administration, marketing or real estate. At the same time, you can take additional subjects, such as environmental issues, ethics, land-use planning and real estate laws, which will be beneficial if you see yourself establishing your own real estate company later.
Master's degrees for real estate prepare individuals for a more serious full time career that can lead to being a broker or a commercial real estate developer.
3. Master of Business Administration (MBA)
If your goal is to establish a life-long career in real estate, getting an MBA is a good option. While this is a general business master's degree, you can choose specific programs related to real estate for your specialization, such as:
Urban systems
Real estate development
Real estate capital markets
and complement this with other courses to broaden your knowledge, such as:
Sovereign wealth funds
Hedge funds
Sales and trading
4. Master’s degree in real estate development (MRED)
If your goal is to be a real estate developer, this is the tool to succeed. You have two choices here. You can either study for a Master of Science in Real Estate Development (MSRED) or Master in Real Estate Development (MRED). This master's degree will train you on the intricacies and complexities of long-term profitability projections, construction costs and financing. Some of the courses for MRED are:
Real estate law for developers
Advanced financial analysis for commercial real estate
Design of the built environment
Real estate market analysis
Being a real estate agent can be glamorous and offer you huge incentives once you're established. Be prepared to invest time and money to your training to get a license and continue learning, because it is the only way to succeed in the business.
For information about some of our other articles, click the links below:
Real estate agent pre-license test
How to get your real estate license
Download a free real estate license practice test
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About the Real Estate Agent Pre-Licensing Course
About the Real Estate Agent Pre-Licensing Course
So, you've made the big decision to become a real estate agent! If you're thinking right now that you're in for an exciting career - and maybe even some good money - these thoughts are true. However, before you can become a real estate agent, you need the right education.
Being a real estate agent requires a license issued by your state. The requirements, from the course curriculum, number of hours of learning, and the licensing procedures also vary, depending on which state you are located in.
The course for real estate agents is called a pre-licensing course, and has a required number of qualifying hours. Once you complete and pass the college-level course, it's time to get ready to take the licensing exam, which is also regulated by the state.
Credit hours required to become a real estate agent
The number of credit hours required and the pre-licensing curriculum vary by state. The basic requirements include being 18 years of age, at least a high school graduate, and a legal resident of the United States. Beyond this, everything else has a slight variation.
For example, in Louisiana, a person interested in becoming a real estate agent must take a 90-hour Real Estate 101 course. The course includes Real Estate Principles and Practices, Louisiana Real Estate License Law, Commission Rules and Regulations, Law of Agency (Title 9 of the Revised Statutes of Louisiana) and Civil Law (pertaining to the real estate transactions).
In New York, the pre-licensing course takes 75 hours while in Texas, the required course work lasts for 180 hours (it's one of the longest). If you live in Texas, the pre-licensing course includes 60 credit hours for Real Estate Principles, 30 credit hours for Law of Agency, 30 credit hours for Law of Contracts and another 30 credit hours for Real Estate Finance. The last 30 credit hours are for learning Promulgated Forms.
The credit hours in California for would-be real estate agents are also long, at 160 hours. The course curriculum is also comprehensive, just like in Texas. The curriculum for California pre-licensing education consists of Real Estate Principles, Real Estate Practice and Legal Aspects of Real Estate. Each of this course work includes reading assignments in textbooks, workbook assignments, practice exams and quizzes as well as final examinations.
Among these examples, the common course work is Real Estate Principles, which is also specific to each state. The subject covers various topics, such as time management, financing, escrow procedure, listing and selling process, closing the sale, property valuation and taxes. This also covers Ethics, Agency and Business Principles, Contract, Leases, Liens and Encumbrances, Unlawful Discrimination, Acquisition and Transfer of Real Property and Land Descriptions and Subdivisions.
Real Estate Practice is more about running the real estate agency while the Legal Aspects is about all the laws, rules and regulations that cover real estate.
Before you reap the rewards of being a real estate agent, which many say are greater than you'd expect from a white-collar job, be prepared to work hard. Get the proper education by enrolling in an onsite or online course for real estate agent, pass it and get ready for the license examination.
If you are looking for more information about how to get a real estate license, you can learn more here.
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How Do You Get Your Real Estate License
How Do You Get Your Real Estate License
Being a real estate agent is a lucrative job, although still a very challenging one. Many real estate brokers and sellers did not start out as such. They usually have prior careers and occupations. For many people, it became an alternative source of income, giving them some free time to be with their family. Although your reason for considering real estate as your next career may be different from the rest, the question among yours and everyone's minds is, "How do I get a real estate license?"
Requirements
If you're considering a career move and eyeing a job in real estate, there are several requirements you have to accomplish. Maybe you're thinking that getting a real estate license is simple.
If someone asks you, "how do I get my real estate license?" Your answer should be that it depends on the location where you want to practice being a real estate broker or agent. Each state in the U.S. has its own regulation for the real estate licensing procedure and these regulations may vary slightly. However, there are some requirements that are consistent, wherever you are located.
How do you get your real estate license?
To be eligible as a salesperson for real estate you must meet these basic requirements:
Legal resident of the U.S.
At least 18 or 19 years old (age depends on the specific state)
Completion of required pre-license education (number of hours dependent on state requirements)
Successfully pass the real estate licensure exam
Note: There is also a national real estate licensing exam
The pre-license education must be college level courses that include Real Estate Principles, Real Estate Practice and any one of the following courses:
Property Management
Real Estate Appraisal
Real Estate Economics
Legal Aspects of Real Estate
Real Estate Finance
General Accounting
Escrows
Business Law
Computer Applications in Real Estate
Real Estate Office Administration
Mortgage Loan Brokering and Lending
Common Interest Developments
The real estate pre-licensing course is offered usually at real estate schools, technical schools, universities, and realty firms. You can also check online courses. Choose the best option and see to it that the school is accredited as a real estate licensing school and has a good reputation. The course topics and the required number of hours may also vary depending on your state. After course completion, get your official transcripts and/or certificate of completion. These are needed when you apply for a license.
Real Estate License Schedule
Check with your state on the schedule of the real estate agent exam. It is best if you can sit for it right after you've completed your course. Again, the process is state-specific. There's a fee to be paid. State regulations may include a background check and submission of fingerprints. It takes several weeks for this procedure to be processed and should be done prior to the exam schedule.
Find out if there is a real estate test prep program available. It is not mandatory but this will greatly help you to practice for the exams and study the correct materials. This is where Real Estate Study Buddy test preparation comes in, just click to link to learn more, click here.
Becoming a Real Estate Saleperson
Once you have passed the real estate licensing exam, find employment with a real estate broker. You cannot set out on your own because you don't have a license yet. The real estate broker and you need to complete the final paperwork. Again this can vary. If the form is accepted by your state, you will be issued your license. This allows you to be a real estate agent under your broker's sponsorship.
Some state requires that you take a post-licensing education that will move your status from probationary to full licensure.
Your best course of action if you think that being a real estate agent is for you is to check all the requirements from the Real Estate Commission of your state.
Questions for the future additions:
How long does it take to get a real estate license?
What classes do I need to take to become a real estate agent?
How much does it cost to get a real estate license?
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Real Estate study aids
We are a team of Real Estate Professionals who specialize in helping prep for the Real Estate Exam. We have the resources and we have the support you need to pass and get started on the next step of your life. Join our community and let us help you today.
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Real Estate study aids
We are a team of Real Estate Professionals who specialize in helping prep for the Real Estate Exam. We have the resources and we have the support you need to pass and get started on the next step of your life. Join our community and let us help you today.
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