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unixcommerce · 3 years

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20 Best New Websites, May 2021

This month we have several examples of brutalism used to good effect as a foil to showcase products and/or work. By contrast, at the other end of the scale, we have brands who have chosen to go more of an immersive experience route, using full-screen images, sound, animation, and even VR.

Both are valid approaches, depending on the content. The former tends to work better as a backdrop for artwork, photography, and artisanal craft goods — acting as a virtual gallery space — while the latter is better for consumer goods and experiences, particularly food, drink, and accommodation.

There is, of course, a whole range in between these extremes, and we’ve got that covered too. Enjoy!

Grainne Morton

A simple layout, soft pastel colors, and clear navigation provide an excellent backdrop for Grainne Morton’s handmade jewelry creations.

Gage Hotel

Good photography and a heritage-inspired color scheme give the Gage Hotel’s site a luxury feel.

Tejidos Roca

Tejidos Roca is a fabric manufacturer, and the design of their site uses a circle motif to bring rolls of fabric to mind.

La Passation Synerghetic 2021

Synerghetic is part of the Junior Enterprises Europe scheme – a network of businesses run by students. This year they are not holding the usual handover ceremony, so Synerghetic created this rather fun little digital celebration instead.

Redwood Empire

For Earth Month, Redwood Empire Whiskey has created a microsite promoting a competition styled to match their bottle labels.

Gabriel Cuallado

This site focusing on Spanish photographer Gabriel Cullado’s life and work features some great transitions and good use of horizontal scrolling.

Ombia Studio

In Ombia Studio’s site, atmospheric photographs stand out in a minimal layout. There is a sense of almost gallery curation here.

Headup

Headup uses a pleasing color scheme and geometric graphics to create a welcoming but businesslike approach.

the Figo

Spherical curves and line animations create interest in this site for boutique hotel, the Figo.

Boon Market

Boon Market is about promoting a toxin-free and waste-free lifestyle, and their site reflects this with its use of simple type and soft colors.

Unspoken Agreement

Unspoken Agreement’s website has a quietly confident feel, with clean lines and some pleasing type.

hnst

Another brutalist-inspired design here, but the use of bright red makes it fresh in hnst’s take on the style.

InteriorLAB

Part minimalist, part glossy magazine, InteriorLAB have succeeded in making the simple feel luxurious.

Bowmore Experience

Bowmore has opted for immersive video and visually beautiful images to present their limited-edition Timeless whisky range.

Oly Sheet

There is a slightly old-school start-up feel to Oly Sheet’s website, but it is still appealing with fresh, spring colors and well-organized content.

Aalto University

Aalto University has provided a pretty in-depth tour of its campus here. The navigation is clear, and the information is presented in ideal-sized chunks — enough detail, but not too much at once.

Wisr

Wisr features a Heath Robinson style machine that ‘runs’ as the user scrolls down the page. It provides a bit of interest (no pun intended) to the not very exciting subject of personal loans.

Rudl und Schwarm

Bright colors, cute, but not too cutesy, illustration, some nice scrolling, and transition effects are used really well on Rudl und Schwarm. And it’s got bees; bees are good.

Dr. Maul

This site for Dr. T. Maul manages to take orthodontistry past the usual image of uncomfortable wiring, elastic bands, and ‘train tracks and make it seem just a little more glamorous.

My Drink

There is a slightly vintage feel to this site for My Drink with its cocktail illustration. The blue text on grey is soothing without being bland.

Bonus Site: Imperial Style Guide

And finally not new, but a bonus in honor of May 4th, the Imperial style guide. Well, the Web would get boring if it was serious all the time.

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supergirlmelbenoist · 5 years

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Melissa Benoist Wants to Use Her Platform as an Actress, on Supergirl and Waco, to Remind Women That They Are Strong In march, it will be exactly three years since Glee, the unexpected, yet completely world-dominating a cappella TV hit, aired its final episode. But for Melissa Benoist, it feels like it was a lifetime ago. “I was a baby,” said the actress, who appeared on the show for the final two seasons. “It was my first foray into any on camera work and I knew nothing. I was so naive. It was like a massive, ten car pile-up crash course.” Benoist said this while sitting in a New York photo studio—a location that may be somewhat triggering of musical flashbacks; “Sometimes I’ll hear the songs [we sang] in the grocery stores, like ‘New York State of Mind,’” and I’ll be like, ‘Wow, this is so weird," she noted. Now, Benoist's recent work is eons away from the family friendly show that catapulted her career. Case in point: her latest project, the new mini-series Waco, which debuted on the Paramount network just last night. Benoist wears Carven dress, Grainne Morton charm necklace, Paul Andrew shoes. Photo by Zachary Chick for W Magazine. Styled by Caroline Grosso. Hair by Josue Perez at Tracey Mattingly. Makeup by Min Min Ma using CHANEL Palette Essentielle. In the show, Benoist plays Rachel Koresh, wife of David Koresh, the leader of the Branch Davidians religious cult, who was the center of a 51-day standoff with the FBI and ATF in Texas that resulted in a deadly fire—a far cry from William McKinley High School. “When my managers said the word Waco, immediately I remembered,” said the 29-year-old actress, who was just four when the 1993 events occurred. “There were a few sensationalized events in the beginning of the ‘90s that I vividly remember where everyone was glued to the TV, and Waco was one of them, so that peaked my interest. Then when I spoke to [the directors], the Dowdle brothers, who are fantastic and compassionate people, and they told me what their vision was and how they wanted it to be this gray area where people were able to make up their own minds about really happened and how they felt about it, that was very much a draw for me. After that, I fought pretty hard to play Rachel.” Benoist co-stars alongside an impressive cast that includes actors Michael Shannon, Andrea Riseborough, John Leguizamo, Julia Garner, and Rory Culkin. Her on-screen husband, and the lead of the show, if played by another actor who has had his own experience starring on a fan-favorite TV show: Taylor Kitsch, aka Friday Night Lights’ beloved Tim Riggins. “He was so dedicated and he cared so much, and I don’t think people have ever seen him like this,” said Benoist. ”He was wonderful. On set, he was Koresh… You have to justify when you are trying to get under someone’s skin like that, and try to portray them with integrity and honesty and respect, and that was what Taylor did really well, and really passed on to the cast.” For her own portrayal of Rachel, Benoist looked to the few photos and first-hand accounts of the real life person, filling in the blanks where she could. “She was born a Dividian and died a Dividian and she had never really been anything else besides David’s wife, which she was chosen to be when she was 14,” she said. “She left with him in the middle of the night and traveled the world with him. This girl’s existence perplexed me. I was so fascinated by her.” Benoist wears Carven dress, Grainne Morton charm necklace. Caroline Grosso. Hair by Josue Perez at Tracey Mattingly. Makeup by Min Min Ma using CHANEL Palette Essentielle. The six-part mini-series filmed in Santa Fe, New Mexico, last spring, and over the course of three months, a time period during which Benoist also happened to be consecutively filming another project—a little TV show you may have heard of called Supergirl. “It was a miracle that it worked,” she said. “Luckily I have this amazing team who worked their butts off to make it happen, but it overlapped and for a moment I almost didn’t think it was going to work.” Beyond the minor logistical challenges of time and space, Benoist also was the faced with the task of switching between an iconic alien superhero and real-life, mysterious figure. But somewhere in-between, some similarities emerged. “They are different, and obviously they have extremely different circumstances and they are in extremely different worlds. But Rachel is perhaps even stronger than Supergirl,” she said. “Supergirl is this unattainable, idealistic optimist of an alien, and all of us can escape into her world, and she always saves the day. Rachel is stronger because she is dealing with all of these circumstances that aren’t normal, for lack of a better term, and are sometimes not palatable to what you would call a quote unquote normal life. What she went through in the FBI siege is unimaginable." “Essentially what I do on Supergirl is I’m acting out comic vignettes,” she continued. “That is its own muscle to flex, and it is its own skill. [Playing Rachel] was difficult, but I loved it. You get to live in these quiet moments. Even though the men in this show are doing most of the talking, the women are not invisible, despite being silent.” Benoist wears Erdem jacket, shirt, and pants, and Faris petal drop earrings. Styled by Caroline Grosso. Hair by Josue Perez at Tracey Mattingly. Makeup by Min Min Ma using CHANEL Palette Essentielle. Unlike her character, Benoist is far from silent. Just last week, she penned a poignant piece for Time’s Motto about the one-year anniversary of the Women’s March, where her sign, with the words, “Hey Donald, don't try to grab my pussy—it's made of steel” emblazoned in capital letters, went viral. “I always considered myself really non-confrontational and shy and introverted. But now I just can’t help but be active and participate," she said. "I always try to have my mother’s voice in my head, because I am very proud of the morals that she tried to instill in us. She has always been my moral compass, so I talked to her about it, and so I try to imagine what she would think about what I was saying. And I also imagine a daughter, if I have one, and what I would want her to feel and see. If it is an inappropriate word like ‘pussy,’ which our president used, maybe they need to see it to know that it is not okay and the reality of, ‘This is someone who is not being respectful and this is the wrong word to use and this is something that you shouldn’t accept because you are better and worth more than that, and you are capable and strong.’” In the year since the Women’s March, Hollywood itself has undergone a major shift, stemming from the Harvey Weinstein expose; subsequently, Supergirl showrunner Andrew Kreisberg was fired after sexual harassment claims were made against him. “I feel a shift, and I feel a shift at work, on set,” said Benoist when asked if she had noticed a change in Hollywood. “I am very hopeful because PGA just released the new set of rules about sexual harassment, and that is a really good start in the right direction. I’m just happy that conversations are more frequent and that honesty is being favored over shutting people up.” As for the shift she’s felt in her own life since first slipping on Supergirl’s cape three years ago? “I feel more transparent than I ever have. I’m not as worried about being a yes man, which I was for a very long time, and now I feel a sense of ownership of the role and the position that I have.” Melissa Benoist Wore a Technicolor Dreamcoat on Her Birthday

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