#the idea here is that when someone hasnt seen Oppenheimer or some shit you go “ok thats fine!” instead of “WHAT you havent SEEN IT YET???”

[hentired]

A lot of people are missing the point for that marketing post i think about Barbie / Oppenheimer / Grimace Shake challenges etc.

Its not about not posting about seeing a movie. You can see a movie and tell your friends about it, post about liking it or whatever. That's fine. The problem is that it's becoming a trend to go see these movies or participate in these challenges. People aren't doing it out of intrinsic motivation, but because they want to be part of the trend. This is what makes every corporate marketeer cum their pants.

Marketing is not to cater to people who would watch these movies nonetheless. Its to convince the people who normally wouldn't to do so anyway. Its about making people who don't participate feel left out so they'll go see it anyway and post their pink Barbie-watching outfits on Instagram so everyone else knows they're in on it. Its social manipulation to convince people to be part of something. Its very healthy to be conscious about it when you post about these trends and its also good to remind yourself that you shouldn't do anyone's marketing for them for free.

Again, there's nothing wrong with seeing a movie and posting about it. There is something wrong with making people feel left out for not seeing something and pressuring people to see something to belong in the in group.

#The exact same thing happened during peak popularity of game of thrones #where people who normally wouldnt give a shit about this genre watched it anyway just to be part of the fad #with is one of the most manipulative ways to market a product #the idea here is that when someone hasnt seen Oppenheimer or some shit you go “ok thats fine!” instead of “WHAT you havent SEEN IT YET???” #which is the part that manipulates them instead of motivating them