digitalmarketingexpertskerala

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Ways to Leverage User Generated Content to Boost Your Marketing Efforts

UGC(User Generated Content) is defined as any form of content created by users related to a particular brand, product, or service. This type of content can include reviews, videos, photos, and more. Leveraging UGC can help to boost your marketing efforts by providing valuable insights into what your customers want and need.

How user-generated contents boost conversions?

User-generated content drives conversions/traffic with the voices of customers. It convinces people without the need of marketing them.

•            Social proof: UGC are actually a social proof. Your audience hears from other people they are buying from us and they are comfortable with the products/services.

•            Evidence of product value: When customers write about your product, it gives them more confidence in purchasing the products and helps users understand its value.

•            Trust and credibility: You can build trust of your customers by leveraging user-generated content. When customers share positive reviews about your business, it shows that you have a credible business

Here are some ways to leverage UGC to boost your marketing efforts:

1. Create a Product Review Section: Creating a product review section on your website is a great way to leverage user-generated content. This allows customers to share their experiences with your products and services, which can help to build trust and credibility.

2. Leverage Social Media: You can use social media to build relationships with customers and use user-generated content to promote your products and services. Encourage customers to share their experiences with your products and services on social media platforms such as Instagram, Twitter, and Facebook.

3. Incorporate User-Generated Content into Your Website: Incorporating user-generated content into your website can help to boost conversions. You can use customer photos, videos, and reviews to show potential customers what your products and services are like.

4. Conduct Contests & Giveaways: Giveaways are a great way to engage with customers and encourage them to share their experiences with your products and services. You can use giveaways to reward customers who post reviews, photos, or videos about your products and services.

5. Implement a Referral Program: Implementing a referral program is another great way to leverage user-generated content. When customers refer their friends and family to your products and services.

6. Include User-Generated Content in Your Email Marketing Campaigns: Incorporating user-generated content (UGC) into your email campaigns can help boost engagement, giving your subscribers an authentic and personalized experience.

7. Use UGC in Advertisements and Paid Promotions: Using UGC in your advertisements and paid promotions can help boost the effectiveness of your campaigns. It's also a great way to show potential customers the real-life experiences of your current customers.

8. Utilize Hashtags: Creating and using relevant hashtags can help to increase visibility of your UGC and make it easier for customers to find and engage with your content. It also encourages customers to engage with your brand and help spread the word about your products or services.

 Benefits of UGC for Marketing

1. Increased Engagement: User generated content can be a great way to engage with your target audience and turn them into loyal customers. By creating content that is unique and engaging, you can easily create a loyal following that will be more likely to share and engage with your brand and bring more business rapidly.

2. Improved SEO: User generated content can help improve your website’s search engine optimization (SEO) efforts. By having content that’s relevant to the topics you’re trying to rank for, you can boost your organic search engine rankings, hence it brings more sales/conversions.

3. Branding/Increased Exposure: User generated content can help increase brand exposure by allowing you to reach a wider audience. By having content that’s shareable and engaging, you can reach more people and potentially convert them into customers.

4. More Credibility: User generated content can help add credibility to your brand since it’s coming from real people. This can help make your brand more trustworthy and reliable, which can lead to more customers.

5. Cost Savings: User generated content can help you save money in the long run since it doesn’t require you to pay for expensive advertising campaigns or content creation. Instead, you can rely on your customers to create.

CONCLUSION

UGC not only provides an easy way to boost a brand’s marketing activities; it also helps to establish consumer trust and confidence. If you haven’t used much UGC in your content marketing strategy, this is the right time to start.

Contact us for the best Digital Marketing Strategies to get your business to the top.

#user generated content #Digital marketing companies in Thrissur #Best SEO service in Thrissur #Best online marketing companies in Thrissur

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How to Rank YouTube Videos in 2022

YouTube is one of the most powerful search engines in this world and because of its popularity, it is the second most used Search Engine worldwide. When it comes to the number of videos, channels, followers, audience, and subscribers then, no one can beat YouTube. YouTube is the sure-shot way to reach your potential customers, whether you are a small, medium, or large-scale business.

However, the best social media marketing company in Kerala states, it's also not that easiest to reach your potential customer. After all, how do you even think of surpassing the 51 million YouTube channels to reach the top? Thankfully, the best digital marketing companies, use the latest SEO techniques to reach your goal.

Being the best social media marketing company in Kerala, we shall help you with tips to rank your You Tube videos in 2022.

Perform Keyword Research

We all know that Keywords are the main aspects of a website to rank in search engine. Same as in SEO, keywords perform a vital role in YouTube video to rank well in search engines and reach potential customers. You can add these keywords to the video title, description and tags. You can add these in the about section of your YouTube channel as well as other LSI keywords at different places in your video. Always remember to target low competition keywords to witness results earlier.

If finding the right keyword seems a bit intimidating to you, reach for the best SEO Company in Kerala to help you get some high-ranking keywords and learn how to utilize them for the success for your YouTube channel optimization.

Competitor Video Analysis

The ultimate goal of YouTube is to keep people engaged in watching videos. If your YouTube video serves the purpose of valuable and exciting content, you can reach your viewers and keep ranking higher. You can be consistent in making efforts to create awesome content by following the videos of similar niches. It can help you understand the latest trends and how to mold your content accordingly.

Alternately, you can also seek help from the best digital marketing company in Kerala, to research your competitor channel and emerge with fail proof ideas to rank your videos.

Attractive Video Title

Another catchy thing on YouTube video is the Title. Putting the right keywords at the starting of your title would be a great idea. It is necessary to utilize the title to inform viewers why they should watch your video. However, please don't fall for click baits where you frame a scandalizing title, but your content has nothing to do with it. Through this method, you may attract viewers initially, but later people may report your channel leading to a permanent ban.

To create compelling titles, you can take expert guidance from us. We can help you create genuine titles that represent the services of your company and will ensure organic growth on your channel.

Optimize Your Description

There is an option to include the description for every video you upload. Make the best use of this space by having relevant keywords and providing insights into your video. You can also add the call to action to like, share and subscribe to your channel. You can also request the viewers to visit the website to purchase the products mentioned in the video.

You can also ask creators to inform the viewers about their social media presence. They add that using hashtags in the description section and this adds value to your channel.

Design Relevant Thumbnails

With the advancement of technology, YouTube can auto-generate a thumbnail to the video uploaded. However, you can personalize your videos by adding impactful thumbnails that attract viewers.

If you are unsure of designing the most suitable thumbnail for your video, reach for the Top digital marketing services in Thrissur. We can create attractive thumbnails for your video that will generate engagement and increase your subscriber count.

Include Subtitles

Since technology has shrunk the world and our YouTube videos can have a global audience making the content entertaining and understandable is a priority. You can use subtitles that are the written form of your content to make it user-friendly either way is important to use.

However, you must be careful while adding subtitles since the translations must be understanding rather than look like a vague AI version. Invest some time to create your subtitles or reach for the best digital marketing company in Kerala and take help from their content creators to write easy-to-understand and engaging subtitles for your videos.

Promote your video in Social Medias

Do you know this is the best era for an entrepreneur? You can promote your business to a global audience without spending a penny. All you require is to share your YouTube video on all the relevant social media platforms like Facebook, Twitter that can give the best results.

This is to increase your audience and retention. You can seek platforms like Quora, Reddit, and Twitter etc., to promote your content and generate organic subscriber growth.

Conclusion

Ranking on YouTube isn't a mammoth task if you understand the nuances of marketing. You have to implement a few SEO optimization tricks here, and you can witness substantial growth of the channel. Experience the desired rankings for your business videos by the excellent YouTube Marketing Services from us.

Reach us and we shall be ready to help you.

#YouTubemarketingcompanyinKerala #Social media company in Kerala #Best Social media services in Thrissur Kerala #social media marketing company in kerala #youtube #seo #seo services #Best SEO company in Kerala

[digitalmarketingexpertskerala]

How to create "Add me to Search" in Google and how it affects SEO

Have you ever thought of owning a virtual business card on the first page of search engines? Well, it's possible now with the latest addition of the Google "Add me to search" option. 

By setting up a personal profile you can easily be discovered on Google, where searchers can uncover your websites, online profiles, and contact information.

Whether you’re a business professional, a performer, or you’re simply intended by the prospect of building an online presence, the ‘Add Me to Search’ feature is a beneficial method.  Imagine that you’re just starting a business and have little to no online presence. With the help of an online ‘People card’, you can link to your website, social profiles, and ultimately highlight an existence from which you can build a foundation.

As the best SEO Company in Kerala, we have noticed that this exceptional addition can help you amp up your self-branding game. Here, in this post, we shall provide deeper insights into the "Add me to search" function and its SEO ranking capabilities.

What is "Add me to Search?"

"Add me to search" is Google's initiative to help its users create a virtual visiting card. It shall contain all the vital details of the person, including their picture, contact number, address, social media handles and other necessary links to the portfolio. Also known as the "People's card", this feature is for you to showcase the best of your works and grasp leads from the search engine.

This way, users can find you or your business whenever they search for you on Google. You can also add images, links, and text that let people who find your name on Google. As per Google, the people card has been designed to help business professionals, entrepreneurs, freelancers, influencers, etc. gain visibility and grow their online presence. It is a quick and easy way to build your reputation in an increasingly manner in this digitalised world.

For now, the "add me to search" feature is available only in India, Kenya, Nigeria and South Africa.

Distinct features of "Add me to Search"

As the leading SEO Company for your business, we shall inform how beneficial the “Add me to search” tab. is multiple distinct features make it an integral element of your online presence.

Users can add all their details on the "People's Card"

You can jot down a bio to summarise your work

One can link all their social media handles here

One can add their picture to the card

Users must authenticate the card with their mobile number

How does "Add me to Search" affect SEO?

The "Add me to Search" tab will be a knowledge panel with links to your social media handles. These shall highlight your work and help prospective leads to reach you easily. 

According to Google, and the best SEO company in Kerala, a "People's Card" duly filled with all the relevant information and links will increase visibility and help elevate the search engine rankings. Once a viewer searches for your name, the "Add me to search" card shall be instantly available, delivering all the vital details.

Google ensures reliable information through the "Add me to search" card. There are policies to eliminate imposters and maintain a trustworthy knowledge panel. Hence, the "People's card is a platform of reliable information helping it to rank.

 How to create "Add me to Search" in Google

Creating the "Add me to search" card for yourself is an easy task. Or the SEO Company for your business can also create the same for you. Below are the steps to create the "People's Card".

Open the "Google" app on your device

Type "add me to search" in the address bar. 

The first result is to create the "People's card".

Click on "get started" to begin creating your card.

Fill in all the necessary information, i.e., name, bio, location, job, etc.

You can fill out all the relevant information in the tabs.

Add links to your social media profiles.

Google shall instantly connect with your email and phone number that cannot be changed later.

Preview your card to see if all the information is accurate.

Once satisfied, save the card, and Google shall immediately index it in the search engine.

 Benefits of creating the Perfect Virtual Card

Increase visibility for personal branding

Increase visibility to expose a company brand

Positively influence the customers to increase sales

Gain an online presence

Highlight your existing website/social platforms

Create a virtual profile to help searchers quickly discover important information

Showcase your personality, portfolio, and work endeavours

Conclusion

Appearing at the top of Google Search results is a luxury that can be achieved with the Add me to the Search feature. Establishing an online presence has never been easier, so why not plan to create a virtual card today and reap the associated rewards.

Reach us for more options. We are the SEO Company in Kerala specialized in generating website traffic from search engines and paid ads.

#Best seo company #Top SEO Services in Kerala #digital marketing company kerala #Best digital media marketing #online marketing companies in kerala #Social media marketing #Digital marketing agency #Digital marketing trends #SEO

[digitalmarketingexpertskerala]

Grow your business exponentially with the best ERP Software Company in Kerala

 The most crucial problem faced by many companies nowadays is finding a reliable way to gather and store information’s. All the information’s collected has to be properly documented and kept for a better tomorrows.

Innovation is the only key to the growth of ERP software. As the best ERP software company in Kerala, we realized that staying ahead in this competitive digital era calls for realizing the importance of ERP software which is a cutting-edge technology. The present and the upcoming years will witness more integration of various digital technologies into cloud ERP that helps in driving business growth like never ever before.

According to the report, 95% of respondents improved their business processes by implementing ERP software’s. Sounds fantastic, right? But bear in mind that there is no ideal system for everyone – it should serve your business goals and requirements. That is when custom ERP software solutions come into play.

 What makes Reon one of the best ERP software development company in Kerala?

 We have the best consultants to talk about your requirements by visiting your organization. We analyse the major challenges one by one and based on this, we develop an ERP strategy that goes with your business needs. Once the project is approved from the other end, our software development team executes the development process and after continuous involvement and analysis, we then takes a feedback from the client for a smooth flow of our development process.

 Keeping this continuous rapport with our clients, we enable a smooth execution and on time delivery of customized ERP systems of international standards. All these tasks make Reon Technologies, one of the best ERP software development company in Thrissur, Kerala.

 Advantages of having a Custom ERP Software

At Reon, we do custom ERP software’s to customize your requirements of your organizations. Various departments of your business may use different software systems to complete their task on timely manner, this may sometimes find hard to tackle the various scenarios processed. By implementing a customized uniform ERP software’s, all the requirements of all departments are tackled in a seamless manner.

 Here are some of the benefits of our Customized ERP Software.

o   You require only a single system to manage all your business functionalities. This will save a lot of money you have spent on opting multiple software systems or applications.

o   Only a single database is required to operate faster various functionalities. This increases the efficiency of each applications and promote a strong data security

o   By speeding up all the work process, a lot of time is consumed and we need to provide only very less effort in managing and computing the process

o   By implementing a single ERP system, you will get a complete idea of your business processing and insights to take confident business decisions.

o   Customized ERP solutions are less expensive and can be easily customized using Plugins and various modules

  When should you implement a customized ERP Software?

If you are looking for resolving specific     business problems 

If you require immediate access to your     business insights

If you are facing more and more operational     issues

When the employees use various software’s in     different departments and thereby affecting the business productivity.

Problems faced by accountants in generating     invoices and sales order and the process is much time consuming

Inventory management failure 

 Contact our Custom ERP Software Development Experts

ERP systems are used by many organizations in and out of all sizes from small to medium to become more efficient and overcome day to day challenges.

At Reon Technologies, the best ERP software company in Kerala, businesses can work alongside with experienced software developers to create you the best custom ERP software solutions to meet the primary objectives and operations within your business. These custom ERP solutions result in more efficient business operations and consolidated data.

To learn more about why a company should acquire custom ERP software, reach out our experts at Reon Technologies by calling [phone] or by requesting a consultation online.

#erp #erp software #erp for small business #odoo erp #cloud erp #erp solutions #best erp system #ERP software development company in Thrissur #enterprise resource planning

[digitalmarketingexpertskerala]

How does an SEO company be the driving force behind your business growth | Reon

SEO continues to be one of the most important aspect of digital marketing. If you want to create long-term brand awareness, broaden your targeted audience and push up your sale revenues, then you should follow SEO in your marketing strategy. There are plenty of factors that contribute to the performance of the website on the search engine. And, only a professional SEO expert knows how to crack the same and proceed.

Be it the local SEO or e-Commerce SEO, we come up with the best SEO strategies to optimize your website performance in the search engine results and help you build your brand credibility that pays you long-term rewards.

As one of the best SEO company in Kerala, we understand the nuances of SEO for each of the niches and helps businesses reach their goals.

As a trusted Digital marketing partner, we provide the best Digital marketing plans for your business, whether you’re business is big or small, struggling or successful to reach more people and generate more revenue.

SEO increases Visibility

Business grows with its customer base. None other than online marketing can take your business to your end customer in this digitalised world. However, only digitalising your business and not focusing on SEO can lead you nowhere. Since SEO is what catapults the brand and enhances its visibility so that more people know about your business

Recent research from the best SEO company in Kerala states that Google has almost 3.5 billion searches in a day. These are instrumental in bringing your business in front of the customer. Hence, if you have digital marketing plans with SEO companies on board, remember that visibility is their top agenda and will be instrumental to your business.

SEO Grabs you the Right Audience

As we talk about visibility, it is crucial to have the right audience for your brand. If your website traffic is a huge percentage of those uninterested in your products, it brings zero value to the business. Hence, your digital marketing plans must enhance visibility with the right audience.

At Reon, we are equipped with the latest search algorithms. They can help increase visibility with the right audience to increase the conversion rates. We are built with a well-designed SEO plan with apt keywords focussing on the right audience with a huge probability of conversion. Hence, being instrumental in your business growth.

SEO Enhances your Content

Eye-catching, captivating content is crucial for your business growth. Since it is a channel through which the audience can connect with the business and know more about you. With the right amount of content required to enlighten the audience and perform adequate optimisation, an SEO company can catapult your business performance.

As one of the leading SEO Company in Kerala can provide you with the necessary copies for all the content needs. It can also make them highly customised to reach the right audience.

SEO Solves Technical Aspects of your Online Business

SEO is both on-page and off-page. While on-page SEO is slightly understandable, off-page or technical SEO can only be altered and optimised by professionals. It is crucial to optimise both on-page and off-page SEO for business growth.

You may have a captivating website with the best content for your audience. However, messing up the technical SEO can take things down the drain. We help your business websites by optimising page speed, looking through the website infrastructure, compiling structured data and other technical aspects of SEO to increase visibility.

SEO Draws Plans of Success

Our SEO experts knows that digital marketing plans are a merger of structured layouts constructed by thorough research and a few ad-hoc policies. SEO professionals spend substantial time learning search engine algorithms and keeping track of the frequent changes.

As the best SEO Company in Kerala, we offer the best SEO marketing to provide you with the best results. Our SEO plans are determined keeping in mind your business structure and customers to gain maximum conversions and enhance your business growth.

Conclusion

These are merely a few examples of how a search engine optimization company can take off the extra load from your shoulders. In practicality, a complete SEO marketing involves many more steps including building links to the website, managing social media presence, monitoring traffic & search engine rankings, assessing the effects of the strategy against the stated targets and more.

In short, your business requires the best SEO Company to unfurl its potential and reach maximum customers. So why wait? Reach out to us as we draw the perfect SEO plans for your business and help you attain success.

#Seo company #Best Digital marketing company in Kerala #Top SEO services in Kerala #Leading SEO company #Digital marketing company in kerala #digital marketing

[digitalmarketingexpertskerala]

How to Secure your Mobile Apps Effectively.

Mobile devices have become well liked than desktops and laptops. Users gripped in nearly all activities on mobile devices, for watching the news, checking emails, instant messaging, purchasing items online, and doing bank transactions etc. Through these apps, businesses can gather valuable information, such as the location, usage statistics, phone number, and other meaningful benchmarks about users, which can help businesses make accurate decisions to improve their services. If the data in your mobile devices go in the wrong hands, it can be dangerous to you. Thus, the necessity for mobile app and its security has become unpreventable.

What Is a Mobile App in a Business and Why Is It Important?

A mobile app business plan is a tactical way of playing a role in emerging markets. Building a user-friendly advanced application is crucial for the project’s success. This is the major concern while you are choosing a Mobile App Development Company in Kerala.

Many people download custom mobile applications from app stores or play store and use mobile applications that can access enterprise assets or perform business functions. And unfortunately, most of these applications have no security promises. They can easily undergo attacks and violations of enterprise security policies all the time.

What are the mobile security Threats?

Data leakage

Insecure Wi-Fi

Network spoofing

Phishing and social engineering attacks

Spyware

Poor cyber hygiene, including weak passwords

Poor technical and hardware issues, such as improper session handling, out-of-date devices and older version operating systems, and cryptographic controls.

To imprints the mobile security issues, you need to start with simple solutions, like getting the basics right, understanding the demands of your business and deciding what risks you want to take on.

Why we need Security?

Security has always been an important priority for businesses. And this concern is even much bigger when it comes to mobile apps. Today, any and every business has a mobile app to connect more easily with their customers and other people. And if a business does not take proper security actions means, it can put their brand name at risk.

Mobile app security checklist

Enforce Strong Authentication – To prevent unauthorised access and to prevent password guessing attacks, you should implement multi-factor authentication.

Encrypt Mobile Communications – Your Mobile App should make sure that all communications between apps and app servers are encrypted.

Scan Mobile Apps for Malware – Eliminate malware and spyware by testing apps for vulnerable behaviour.

Protect app data on your device – Make sure your Mobile App is not storing any of your private data on their server. If you must store your data on device for some reason, first make sure it’s encrypted/protected. And then only store it.

Secure the Platform – Your platform should be properly secured and encrypted.

Prevent Data Leaks – To avoid data leaks while still allowing users to install personal apps on their mobile devices, it must distinguish business apps from personal apps.

If you decided to start your business – or even if you are already running one – try to implement the following mobile app security checklists. It’ll help you protect your business from any malicious act or loss. ‌‌So always try to choose the best mobile app development services available in the market.

Conclusion

While concluding, the important point is that, choosing the best Mobile App Developing Company is crucial. Always feel free to contact us to get more details of your mobile app security with our Apps. We are ready to hear and answer you any time.  

#mobile app development company in kerala #Mobile app developers #Custom mobile app development services #Mobile apps #mobile app development

[digitalmarketingexpertskerala]

How to increase Instagram followers in 2022

Instagram is the newest destination to brand your business and make more profit. Though it was looked down upon as a photo-sharing app for the Zen Z, now people know its reach and are weaving a unique digital marketing strategy to rule the app. It isn’t easy to reach your target audience with every other brand creating amazing content. The main ask is to increase followers to have an audience spread the word. But how?

Well, the best social media marketing company in Kerala is here to help. Let’s begin.

Elaborate the introduction

The Instagram bio provides a limit of 150 characters to disclose your brand. Make the best use of these 150 characters by not only elaborating your products and services but by making the disclosure intriguing. A precise description that includes a call to action is ideal to elaborate your bio. Also, don’t forget to include the bio link. You can play with links to lead the viewers to a plethora of your products.  Connect with the best social media marketing company in Kerala to get the right bio link for your profile to stand out.

Create Unique Content

Uniqueness in content is not just a tip to increase followers. It’s an essential of marketing. However, with so much content released each day, it becomes imperative to think ahead of time. Create some fun stories and wholesome content that resonates with the sentiments to spring up your followers. Take advantage of Instagram reels that’s a hit now and showcase your exciting personality. The best digital marketing strategy says to go with the flow yet keep thinking ahead and making the journey nothing but fun.

Use Catchy Captions

Let’s agree that captions are the true hooks of Instagram content. If your pic or reel catches attention, the caption shall retain it. Work truly hard to find the real gem of words to elevate your content and make people find their true sentiments with the caption. Or, you can also have the easy way out. Reach for the best social media marketing company in Kerala to write awesome captions and wind wholesome content to keep the number of followers increasing.

Hashtags to Rescue

Hashtags provide a larger exposure to your posts. However, using suitable hashtags requires adequate research. Using the right hashtags can expose your Instagram feed to a large audience. Also, the key advantage of hashtags is that it’s the target audience that reaches your feed. Hence there is an increase in followers and conversion too. Instagram allows 30 hashtags with each post. But, you require to use the necessary ones. The best digital marketing strategy for the Instagram hashtag is to avoid crowding the post and use only reliable ones. The best social media marketing company in Kerala can guide you with the necessary hashtags for the post.

Post at the Right Time

Let’s break the myth of the right time. The advice to post on a specific day and time to gain followers is a bad idea since every business has a separate target audience. Once you begin posting, it shall be easier to analyse the time of maximum views. Here the analytics can help you schedule the next post for a wider reach. The best digital marketing strategy is to perform an in-depth analysis of each post and its reach to spot your right time to post.

Upload Consistently

Consistency can take you places. Be it reaching your career height or for Instagram followers, remain consistent, and you shall bear the fruits soon.   Once you begin to post on Instagram, decide how you will take this in the future. It may be 7 posts in a week or in a day. Whatever is decided must be followed, so the viewers know you are reliable. Hence, always makes doable decisions and keep following them. The best social media marketing company in Kerala states uniqueness and consistency as the key to success on social media handles.

Promote Well

Do not shy from promoting your content. You can use all the other platforms for the same. There are Facebook, Youtube, Pinterest, Reddit, Tumblr and many more places where you can share your Instagram posts and reels to attract viewers. If they find the content fascinating enough, they shall surely click the ‘follow’ tab.

Conclusion

Increasing Instagram followers may be easy with a few hacks here and there. However, retaining them is the biggest battle. Here is why you require the best social media marketing company in Kerala to devise the best digital marketing strategy. Reach out with us for your Instagram profile upgrade, and we shall surely share a few more tricks to a shooting follower list.

#social media marketing company #social media services #digital marketing company in kerala #best social media marketing services in kerala #instagram marketing services #instagram advertising company