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sharkeyesinc · 2 years
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How to Get a Wholesale License in California
If you are starting a business in California and intend to wholesale goods to retailers, you'll need a wholesale license if the goods are taxable. There may be other requirements too such as a tax accountant. You'll also need to check with your city and county to see if you need a business license through them.
Starting a wholesale business can be an overwhelming process if you don't know the ropes. Even getting a California seller's license can seem complicated. A little inside information makes the procedure much smoother.
Do I Need a Wholesale License?
Before going through the process to attain a wholesale license, you'll want to make sure you need one. Do you simply want to be able to sell items within California? If so, you need a seller's permit. If you are looking to buy items from a manufacturer in bulk or from a wholesale dealer without owing taxes, a resale license is what you need.
The bottom line is that if you plan to sell taxable goods, no matter who you'll be selling to and whether your business activity includes selling retail or wholesale, you will definitely need a seller’s permit or wholesale license since they are the same thing. It also doesn’t matter whether you’re an individual, a partnership agreement, or a corporation—you must have a permit in the State of California in order to sell tangible goods.
According to the governor's office at "go biz", if you have a salesroom, office, warehouse, or any other business, even if the location is temporary, you must have a license. All business sales representatives, canvassers, agents, or any retail-level sales, are required to be licensed. That also goes for anyone receiving rent payments as a business or otherwise.
What's the Difference Between a Seller's License, Wholesale License, and Business License?
A resale license is the same thing as a wholesale license. It is required in order to buy large quantities of items. A seller’s permit allows you to sell taxable merchandise.
A business license just allows you to operate your business in California while a seller's permit allows you to sell merchandise that is taxable.
If you're going to be selling goods, you'll need to apply for both - a seller's license and a business license if you're going to conduct business and sell goods that are taxable. If any of those things apply to you, you are ordinarily subject to being licensed under the state's law.
Steps to Obtaining a Seller's Permit
A California wholesale license (also called a seller's permit) is simple to acquire but failure to obtain one is a mistake you don't want to make. Penalties run high for selling without a seller's permit and besides, who wants to start their business off on the wrong foot? If your business closes down because you weren't properly licensed, you will wish you had followed the legal procedure. Besides, you'll save money by not paying sales tax.
Here are some simple steps to help you through the California seller's permit process.
Where and How to Apply for Your Seller's Permit
You can complete the steps to conveniently obtain your seller's permit in several ways - online, in person, or by mail. It's fast and free.
Online
The official website is California Resale Certificate. An online search will usually yield private companies that specialize in assisting in the application process. You can always do business directly with the official website, however.
The application, also known as the online form, can be printed and scanned or filled out online. You can view the information on the main menu. Some private services offer expedited delivery, but they also charge labor costs. They will walk you through the process as part of the service. You will need to give your social security number, so if you aren't comfortable doing that online, look at the other alternatives.
Mail
First, you'll need to obtain a copy of the application and fill it out. You can the application sent to you by calling 800-400-7115. Fill the online form out and mail it. There will be one location address listed online for California.
In-Person
If you'd rather, you can visit a physical location at one of the Board of Equalization's field offices where generally on the same day, you can obtain business licenses. You'll find special information packets at the California Department of Equalization's office. In the packet will be a registration application.
Requirements for a Seller's Permit
The State of California requires all applicants to provide some basic information about their business if they are to acquire a seller’s permit. The state will always demand basic information, but you may also be asked additional questions as it is on a case-to-case basis.
Your social security number, bank account information, and projected monthly sales will need to be listed as well as your full name and date of birth. You may be asked about supplier information, your state ID number, corporate number, business name (if different from your full name), military ID information, federal employer identification number or employer identification number, personal references, tangible personal property, labor charges, and other business information deemed vital.
If you plan to sell tangible property, operate from more than one location, receive rental payments, sell construction equipment, or deal with alcohol or tobacco products, expect to be asked more extensive questions than businesses than are asked for general applications.
Description of Item or Items
The long and the short of it is that businesses that purchase items they plan to sell won't be subject to sales tax on that purchase when doing business in the state if they obtain a wholesale license. The California Department of Tax will need a description of the item or items you are going to sell that you wish to avoid paying sales taxes on. Be sure to include all the required information in addition to extra details as well - to be on the safe side and to avoid paying taxes on the items you'll be selling.
When applying for a California seller's permit as a sales representative, you will need to not only list the item or items for sale, but you'll also be required to describe them. It is best to include more information than is needed rather than to give too little.
If you are selling more than one product, each product will need to be described to obtain a seller's permit to obtain a resale license for each one. For example, you will need a separate permit for selling real estate or taking a security deposit for rental property than you do for getting a resale certificate to sell tobacco.
Tax and Fee Administration
When you apply to avoid paying sales tax on items you plan to resell, the request is taken seriously by the tax and fee administration. It is their job to collect tax, so it is imperative to complete your tax information form in its entirety and to do so correctly.
There is often confusion on the status of businesses such as the difference between corporations, and corporate officers, when corporate officers are excluded applies, limited liability companies, and other specifics on how one is engaged in business. You can check to see how your business is registered which will reveal what to disclose when applying to avoid paying sales tax.
When engaged in business as a seller, it is vital to charge the correct amount of sales tax from your customers. The State of California has set prices so do be sure yours is current by checking with the tax department.
Temporary Permit and Sales Tax
If you are going to operate a resell business for less than ninety days at your business address or anywhere else, you can still avoid paying sales tax on items you purchase for resale. You will need a temporary seller's permit in order to do so though. Fireworks stands, garage sales, and holiday pop-up shops are examples of businesses that would operate under a temporary status.
Wholesale Perks and Obligations
Along with the mandatory reseller's license, you'll receive your share of perks as a business with a wholesale license. If you have plans to sell within the State of California, get yours today.
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sharkeyesinc · 2 years
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How to Get a Wholesale License in Texas
Texas is one of the best states to do business in. There are 2.8 million small businesses in Texas. If you are opening a business in the State of Texas and want to do so without paying sales tax on the goods you plan to resell, you will need a wholesale license.
A Texas wholesale license, or sales tax permit, is required anytime you are making Texas sales because you will have to pay sales taxes on the items you sell but, with a Texas wholesale license, will not have to pay when you shop for goods with wholesale prices.
There are big benefits to having a Texas sales tax permit and big penalties and punishments if you conduct such business without a reseller license. Read on to find out all you need to know about wholesale licenses within the state of Texas.
What is a Texas Wholesale License?
A Texas wholesale license is commonly known as a sales permit, resale certificate, or seller's permit. It is issued by the State of Texas and is required by all businesses when purchasing items without paying sales tax. It also qualifies a business entity to purchase products for wholesale discounts.
Do I Need a Texas Sales Tax Permit?
If you are a business that is buying or selling in Texas, you must have a Texas resale license. If you are just wanting to purchase goods from a manufacturer in bulk or from a wholesale dealer that doesn't charge sales tax, a resale license is what you'll be wanting to secure.
When you are selling taxable goods or taxable services, whether you are selling to retailers or to wholesalers, you will need a sales tax license (wholesale license) because you will not pay sales tax upon purchasing your wholesale goods but will collect sales tax from your customers when you sell your products.
Who Needs a Wholesale License?
Regardless of if you are selling wholesale to the public or selling retail goods, you need a wholesale license. Those in a Texas corporation or any corporation setting, partnership agreement, sole owner, or who are a legal business will need business licenses and a resale certificate (wholesales licenses). Those who do business in a salesroom, office, warehouse, and even online businesses need a wholesale license too.
Additional Tax Permit Information
In addition, the Texas comptroller demands that in order not to pay initial taxes on goods on taxable items, you must have a wholesale license. (sales tax permit). If you receive rent payments or are selling tangible personal property (especially if doing so with a business license or on a regular basis), you'll need a tax permit in Texas.
Business License vs. Seller's Permit
A business license will allow you to conduct business in the state, but a tax permit (seller's permit or reseller permit) is required to avoid paying taxes when you buy wholesale products and then applying a tax to customers when you sell goods.
What is a Wholesale Certificate?
A wholesale certificate is a formal document or certification that gives you the right to not only purchase in bulk for the wholesale price but to sell and add taxes onto your goods as well.
Sales and Use Tax
Sales and use tax are similar but not the same. Both require a license in Texas if they are going to be charged to a buyer from a seller. Taxes on sales is the part of Texas sales and use that describes the money that is added onto the cost of a product during a sale and is typically paid by the customer.
What is Sales and Use Tax?
Use tax is a nonrecurring tax that is added on to sales tax for the storage, use, or consumption of taxable services or to tangible personal property in Texas.
Property Sales
It is commonly levied on rental charges or the sales price of a property when no sales tax has been paid. In order to collect the tax, you need a use tax permit. You may also owe taxes on a security bond.
What is the Tax Rate in Texas?
According to the Texas Comptroller of Public Accounts, the current state rate is 6.25 percent but depending on where you store, use, or consume the item, up to 2 percent may be tacked on.
Is a Tax Permit and a Sales Tax Permit the Same?
A use tax permit and sales tax permit go hand-in-hand but are technically different. They typically always accompany one another and can be accessed at the comptroller's office.
Temporary Business License
If you are simply having a yard or garage sell or setting up a pop-up stand for the holidays or core business activities (permanent or not), you are probably wondering if you still need a seller's permit. Even temporary sellers operating for less than ninety days need seller's permits.
How Taxes Work in Texas
Each state operates to its own specifications where taxes, use tax permit licenses, and reseller certificate formalities are concerned. In Texas, the Texas Secretary of State at the Texas Comptroller's offices is the official who serves in collecting over 60 separate taxes, assessments, and fees - including local sales taxes and sales and use tax.
How to Obtain Seller's Permit in Texas
Applying for a reseller license in Texas is simple as long as you are prepared. Having your license in Texas is a must if you are going to buy wholesale and sell your goods.
Step One
Locate the basic information you will need for your Texas application such as your social security number, business address, bank account information, tax id, employer identification number, and contact information of personal references. Be aware that you may also be required to provide information from business records such as if you are a sole proprietor or part of a partnership.
Step Two
Be prepared for additional questions if you hire employees, sell tobacco products or alcohol, are applying for a Texas resale certificate for more than one business, or have other more complicated factors.
Step Three
Go onto the Texas wholesale license website (Texas Comptroller website). You can apply for your wholesale license in Texas three ways:
Online
You can register online to get a wholesale license. Simply complete the form and click to send it in. Please note that you will need to provide personal information over the internet, so if you aren't comfortable doing so, there are two other options for applying for your wholesale license.
In-Person
There are various locations you can visit to apply for your wholesale license in Texas. The information is available online. Oftentimes, you can get your resale certificate the same day.
By Mail
On the site where the online application is, you will see information if you prefer to mail the form rather than acquire it online.
Why is it Required to Pay Sales Tax?
Adopted in 1961, sales tax is used for multiple things in Texas. Supporting the public education system and health care are among the top priorities.
With a wholesale certificate, you won't owe sales tax when buying but you will when selling. Typically, you'll collect that from your customers.
The Benefits of Tax Permits
While attaining your wholesale license isn't exactly a picnic, the benefits are many. You'll be able to buy wholesale goods in large quantities and won't be taxed for them. In addition, you'll miss out on the huge penalties for reselling without a permit.
Getting a wholesale license in Texas is easy if you simply follow the steps and suggestions above.
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sharkeyesinc · 2 years
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How to Calculate Wholesale Price
If you're buying in bulk, you'll need to know how to calculate the wholesale price. Regardless of if you're reselling wholesale or for retail pricing, the rise in competition among wholesalers has resulted in a wholesale pricing war. In order to come out on the winning side, understanding the concept behind wholesale pricing strategy is imperative.
Wholesale Price: What Does it Entail?
Wholesale price is the charge of a product or group of products when one business sells to another business. Wholesale business can be conducted by a dedicated wholesaler or a distribution firm. Whether the goods are being purchased at a wholesale price and being sold for retail prices or are priced for wholesale customers, the price must allow for profit margins to keep the seller in business after the final selling price is put into play.
Wholesale Business vs. Distributor
A wholesale business buys large quantities and resells them in bulk. A wholesale business buys their wares from a distributor who purchases in high volume from manufacturers.
Then there are distributors. Distributors often have a personal relationship or repour with their clients who they supply. Suppliers are those who are at the source of the goods and services such as manufacturers, processors, and packagers.
Wholesale Price vs Retail Price
In wholesale pricing, the wholesale price is the cost of buying in bulk whereas a retail seller buys at wholesale pricing and sells at a retail price. Consumers pay the retail price unless they have a membership with a wholesale store in which case, they pay the wholesale price.
The retail price is the final cost of a product after it has made its way through the supply chain and includes taxes (federal, state, and value-added taxes). The retail price should always render a profit at the end of the line. That is what spurs businesses to keep doing what they are doing - profit.
How to Calculate Wholesale Price
The goal of any wholesale pricing strategy is to ensure that the profit margin is balanced with your final price. Selling too high will ward off customers and selling at too low of a retail price point may make them suspicious as to the quality of your goods. Having harmony within your strategy will help establish loyal customers who trust you to have good prices and good products.
As you learn how to calculate the wholesale price for your goods and if you are selling wholesale, you will begin to get a feel for it and will be more comfortable.
Using proven wholesale pricing strategies will increase the chances of you coming out ahead and being balanced between cost price (wholesale cost), overhead costs, labor costs, and additional costs such as rent or mortgage payments if you are a brick-and-mortar seller at one or more retail locations or online charges and fees if you sell online.
Choosing a Wholesale Price Calculator System
There are multiple formulas that can be used for wholesale pricing to successfully calculate wholesale prices and what your ultimate selling price should be regardless of its retail price or wholesale pricing for selling in bulk.
The simplest formula for wholesale pricing is:
Wholesale Price - Total Cost Price + Profit Margin
Wholesale Price x 2 = Recommended Retail Price (RRP)
The method above is used to determine keystone pricing. The RRP is required in order to keep yourself from falling into the hold of having a price that's too low since the idea behind having a business is to make a profit.
In the event that you stumble onto a great deal in your product wholesale price, it's alright to make even more profit from it. Sure, you can run a sale on the item temporarily, but you should be open to entertaining a profit margin that helps set your business ahead.
If you "spoil" your customers by always offering products at a little above your wholesale price point, they will feel betrayed if you ever go up - even on a different item. Being fair in the business world also means being fair to yourself. You don't do anyone justice if you go out of business.
There will also be times you'll just break even due to there not being enough difference between the wholesale price and retail price. Those "stellar deals" you've allowed yourself to make a considerable profit on when figuring wholesale vs. retail price will help balance your profit level out.
That's why the suggested retail price of a product is a good standard measurement of what to sell your goods for. There may be adjustments you'll want to make, however. Read on to find out why.
Terms to Know
Familiarizing yourself with various terms that are frequently used in the wholesale and retail industries will help you find your way in the wonderful world of wholesale.
List Price. The list price is the same as the manufacturer's suggested retail price, suggested retail price (SRP), or recommended retail price (RRP).
Cost Price. The cost price is the price the goods cost the merchant.
Total Cost Price (TCP). The TCP is the sum of all costs considered on the product such as the cost of raw materials to manufacture it, labor costs, and overhead expenses like shipping, rent, and packaging.
Variable Cost. The variable cost of a product is what changes when the demand changes. For example, a trending toy costs more when all the kids are wanting it than it does when the newness fades away.
Fixed Costs. Fixed costs are expenses that remain constant such as rent or the mortgage on your physical business location. If you sell online, the monthly payment on your website or shipping costs are fixed costs. Think of fixed costs as obligations that you have to pay regardless of if you are making a profit or not.
Other Ways to Calculate Wholesale Price
The retail price can be figured out using other strategies besides the keystone method. Two other ways to calculate wholesale price - Absorption Pricing and Differentiated Pricing.
Absorption Pricing
Absorption pricing is when all the cost prices are absorbed in order to determine the final retail pricing or selling price. Many business owners adopt this type of pricing.
The absorption pricing method is not complicated as long as you know the price of your wholesale products, your overhead expenses, plus administrative costs which are costs a business owner should know or at least have records available that will make it possible to add up all the costs of staying in business.
Three steps are used to calculate the wholesale price in this method:
Step 1: Calculation of Price Based on Total Cost
This method uses this wholesale price formulation:
Total Cost Price = Variable Cost of the Product + Overhead Expenses + Administrative Cost/Number of Units
Step 2: Profit Margin Calculation
The ratio between the net profit and the revenue is the profit margin. The revenue of an item minus the cost is the net profit.
Step 3: Add the Two Steps Above to calculate the wholesale price
Wholesale Price = Total Cost Price + Profit Margin
Pros and Cons of Absorption Pricing
Absorption pricing is a simple method for wholesale businesses to figure out what they should charge for a product with business costs added in the mix. It ensures that wholesale customers don't sell their wares for less than they paid for them.
The absorption pricing formulation also adds in overhead such as administrative fees and other expenses, so it is more optimal than the basic formulation of wholesale price times two.
While this method of wholesale pricing strategy is valuable for determining wholesale prices across the board, it doesn't allow for extenuating factors to be taken into consideration.
What if the final price is a much lower price than other competitors' prices? Will you raise your product prices to reflect competitive product pricing to make a healthy profit? If so, you may want to adjust your absorption pricing strategy to come up with a different price, a higher price.
Remember, there's no harm in making a nice profit.
Differentiated Pricing
Differentiated pricing is very similar to the way pricing is done at an auction. It is consistent with the law of demand in that the price customers pay varies according to the supply and demand of the product.
An item being auctioned might be auctioned for next to nothing if only one person is interested in it. But if a bidding war takes place, the price charged can become so high it's ridiculous. The same product in one place can sell for wholesale price x 2 while in another place, it may sell for ten times market value. The bottom line in the differentiated pricing method is that the price of the same item changes depending upon the given situation.
There are two basic ways to figure out differentiated pricing. They result in different prices. They are as follows:
Pricing is higher than the suggested retail price MSRP. This method may take a little market research, but it is built with the goal in mind of making the desired profit that is higher than the minimum wholesale price times two.
The way this pricing method works best is in locations where selling goods to customers who are able and willing to pay more such as tourist attractions, airports, special events (like a fair or rodeo), beaches, ski resorts, and so forth.
Especially if a higher price is also being charged by competitors, your sales volume will not be hindered by using this method to determine how much profit your item can bring.
Lower pricing for products. Again, market research is necessary to pull this method off successfully to ensure your sales volume will not be lowered.
The goal is to sell your products to where you recover material cost and the price of your wholesale goods but sell for a cheap price. You'll make a lower gross profit but you'll sell quickly.
This method is a good idea when you need to get the money you've invested back by having a high sales volume and also in situations such as if you are selling Christmas products and Christmas is nearing. You don't want to be stuck with the products after Christmas so...you sell cheap rather than value-based pricing.
Pros and Cons of Differential Pricing
There is a good side and a problematic side to differential pricing. If you are selling your wares higher than a recommended retail price, your customers may not be very pleased unless they know to expect a higher price in your shop. If you are at a location where all the other shops around are more expensive on their products, as a tourist attraction, your customers probably won't think much about it.
On the flip side, if you are able to get by with it, differential figuring will help you attain your goal if making a good profit or getting rid of your products quickly.
Choosing Wholesale Price Profit Margin
The price strategy method you use should be determined by several factors including the number of goods you want or need to sell, the amount of profit you want or need to make, and what the situation is with your business.
Are you selling in a high-volume area where people are dumping out money because they're in vacation mode? If so, you'll figure your strategy quite differently than someone whose agenda is to sell at a lower price to be the "go-to" for below average market value pricing.
Once you have chosen a price strategy, you can always adjust it if something changes. If you need to charge higher prices, you are free to do so. Perhaps the supply and demand of your product have changed or your value-based pricing system isn't working for you as it should. Never feel obligated to keep one system in place if it is not the ultimate solution for your business. Do be cautious in changing your prices though, especially if you are increasing them. Oftentimes, customers take changes personally.
Online Wholesale Pricing Strategy
Wholesale pricing online is similar to in-store price strategies in some ways, but in other ways, it is much different. There are things such as shipping, website payments, and seller fees that you are likely to encounter.
Shipping fees can make or break your online business. For that reason, you may want to set in place a minimum order quantity that covers your shipping fees rather than ship single items that may dip into your profit.
There is also "MAP Pricing" to consider. That is the minimum advertised price which will regulate how low you can go when reselling wholesale products.
More About MAP Price
MAP price is the cheapest price a retailer is allowed to advertise a product for sale. It's not the lowest price they can actually sell it for, but the lowest they can advertise it online or in print.
MAP and MSRP: What's the Difference?
MAP and MSRP are often thought to be the same. They are not the same, however. While MAP is the lowest price a product can be advertised for, MSRP (Manufacturer's Suggested Retail Price) is the price the manufacturer is convinced the product should sell for.
MAP pricing is related to the value the manufacturer wants to project to the public. Companies such as Lexus and Tiffany's build their brand on reputation and advertising it at a low price-point might tarnish that repour. For that reason, the MAP price is designed to protect the MSRP.
Online Sales and MAP
MAP is a major part of selling online and wholesale pricing. Online retailers have successfully found a way to skirt around it in order to sell below it, however. The courts and Federal Trade Commission even permit it.
The slant on the loophole is that the price of a product that is displayed in encrypted shopping carts or in a secure checkout isn't subject to MAP since it's not technically being advertised. That is why you sometimes don't see a price and instead are notified that the price is displayed in the cart. So far, the trick is holding good.
Those who sell in physical locations aren't altogether thrilled with the loophole. Neither are the manufacturers, as you can imagine. There are enough challenges to selling online though so one less challenge to deal with is welcomed by online retailers and wholesalers.
Wholesale Challenges
Pick, pack, and ship is the motto of the general wholesale distribution process online. It's not that simple though. There are challenges to dealing in wholesale - both online and off.
According to the experts, the three top challenges in wholesale are:
Product and Service Complexity
Market Competition
Decreasing Margins
The COVID pandemic changed the dynamics of the wholesale industry. The demand overrode the supply of products in many cases.
Distributors faced unforeseen supply chain disruptions and work safety issues. Many situations were ones they had never faced before.
Wholesalers and distributors muddled through and those who were able to find viable solutions were the only ones who stayed in business.
Creative problem solving and strong client relationships were key.
COVID Challenges
Retailers also faced even tougher than normal challenges. When wholesale products are scarce or wholesale prices are marked up, they have to find solutions as well. The loyalty of customers is important in retail sales too.
Wholesale pricing is a challenge all its own. Following the appropriate formula to figure your wholesale prices is imperative in order to determine the wholesale pricing methods to find the retail price that works best for you.
Learning to set wholesale prices in times such as COVID wasn't easy. Demand pricing played a big role due to customer demand. Business expenses were higher too.
Together, everyone worked through it and are better prepared should another pandemic arise. Selling is a collaborative effort between the manufacturer, distributor, wholesaler, and retailer. When times get tough, if they are to be successful, they bond together.
Everyday Challenges
COVID isn't the only challenge sellers have in the world today. When one nation boycotts the goods of another, problems are created. It is common for shipments to be canceled or delayed. In a global wholesale world, there will always be such situations to work through.
Implementing Wholesale Pricing Methods
It's not enough just to learn about wholesale price methods. You must also put them into play. Once you do, you'll find out if the one you chose is the best fit for you and your business. If it's not, it's time to change.
The retail and wholesale industries are not easy. But with knowledge and experience, you'll make it through so you can follow your entrepreneurial dreams.
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sharkeyesinc · 2 years
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How to Start a Convenience Store
If you've ever entertained the thought of owning a convenience store, you might just be a genius. In the past year, the convenience store industry reported 650 billion dollars which is up 45% from just five years ago. It's projected to keep becoming more and more profitable. So, why wouldn't you want to own your own store and get a piece of the pie?
Gleaning on the knowledge and experience of others is priceless when opening a store. Read on to find out some simple suggestions and other excellent information that can help you as you begin your new journey.
What is a Convenience Store?
You've probably heard the term "convenience store" a thousand times throughout your lifetime. Do you really know what a convenience store really is though?
A convenience store, by definition, is a general store with extended hours of operation that sits in an easily accessible location, has convenient parking, and carries a limited variety of groceries and household goods.
Today's convenience stores are often set apart by what they sell or their hours of operation. There are those that are independent and those that are large chains. You can own a store or you can operate a franchise.
The possibilities of convenience store ownership are endless so be sure to use your imagination as you invent your store.
History of Convenient Stores
The very first convenience store in the US opened its doors in Dallas, Texas in 1927. At that time, a convenience store was a brand-new concept. It caught on quickly. At last count, there were 162,836 convenience stores in the United States alone.
Regardless of the number of stores there are, new ones pop up every day. Don't let that scare you off though. It seems like there can never be enough of them so why not join the ranks of those who are making a lucrative living
Projected Success of a Convenience Store Business
Before you start a convenience store, of course, you'll want to make sure there's more demand than supply. An independent convenience store can rake in between $30,000 and $5,000,000 annual revenue. There is, however, the reality that your c store could go under before it even gets off the ground.
What you do and don't do will help to determine how well your store does. Don't skimp on the details. Do all you can to ensure success and you'll soon find yourself a proud new store owner with a thriving store that is making a nice profit.
Convenience Store Considerations
There are so many things to think about when opening a store. It can be overwhelming. But, it doesn't have to be if you utilize these tips.
Some of the factors you'll need to consider in order to have a successful convenience store are:
Business Location - All savvy small business owners know that if you're not in the right location, you'll never make it in business.
Purchase Price - The price of your store building (rent or mortgage) must be taken into consideration and should be considered ongoing expenses. If you have a space in an office building complex, don't forget to include the rent there as well. Some large office complex leasing contracts require you to maintain any landscaping or parking details.
Cost-Efficiency - Figure in every expense. Your profit must exceed your operating expenses, bottom line. Make sure you shop around and even consider online shopping to be sure you are getting the best prices for all your purchases.
Start-Up Costs - Miscalculating initial expenses is a common, often fatal, mistake. There will be many things you'll need to buy upon starting your business such as a point of sale system such as a cash register (or two), freezers, refrigerators, etc. Your initial inventory in your c store will be a nice chunk of change. Some often-overlooked expenses include occupancy permit fees, liquor license fees, and advertising.
Competitive Mark Ups - If an existing convenience store is down the street, know their prices and price your items accordingly.
Sales Tax - Failing to include the sales tax when figuring the price of your wares will cost you. You will owe taxes so it's important to pass them down to your customers.
Convenience Stores vs Grocery Stores
A convenience store is designed to be...well, convenient in every sense of the word. If you are a convenience store owner, your commitment must be different than local grocery stores in order to attract customers. You will want to deliver what customers expect in a convenience store...and more.
You'll be up against competition with other convenience store owners and even regular grocery store owners. You have to be a cut above.
What Makes a Convenience Store Stand Out?
Every convenience store should have its own personality. The character of the store will heavily depend upon its location and the convenience store customers. It will also be a reflection of the store owner.
Where You Are
Some convenient stores are on a highly traveled route where the majority of customers stop in once and hit the road again. This type of convenience store generally stocks up on souvenirs and travel necessities to sell.
Many convenience stores that get foot and car traffic sell gasoline as well. They may offer free coffee and perhaps a nice variety of snacks or some type of fast food.
What You Sell
Other convenience stores are in neighborhoods or certain areas that cater to a target market. They sell food that their customers gravitate to and know what extras sell such as lottery tickets. tobacco products, alcoholic beverages, and sometimes even fast food. Some neighborhood convenience stores rely heavily on foot traffic and learn to do whatever it takes to keep customers coming.
Familiarize yourself with what you want to sell and what brings in the most profit. The more you know, the better your business will do.
Personal Touch
It's imperative to mark your convenience store with your personality. Instigate loyalty programs that offer perks to your customers such as giving a discount for buying coffee from you every morning or give refills on sodas. Call your customers by name and make sure they know yours.
The more you let your customers know you genuinely appreciate them and the more you customize your approach, the more they'll want to return and the more potential customers you'll reach as well.
The Business Behind Convenience Stores
The business structure for convenience store ownership is basically the same business plan as it is with other small businesses in retail. If you're going to own business rights, you must think like a businessperson in addition to thinking like a salesperson.
If you aren't proficient in both areas, you'll need to hire someone who is for your new business. And, if financial management isn't your strong point, you'll need to outsource that duty as well.
Keep in mind that there's never any shame in the game if you are an expert in all the fields required to run your small business, but you won't stand much of a chance unless you find others to help you conduct business for your brand new store.
Decisions, Decisions...Location, Location
One of the most important decisions you'll make is where to situate your convenience store. You'll need to know what makes a convenience store profitable in order to generate cash flow and your location will play a huge role in what makes your store.
Your sales volume will depend largely on the traffic you get in your store. Set up in an area that is busy, but not too busy. If your parking lot cannot accommodate the flow of traffic, no one will want to stop there.
If your store is dependent on foot traffic, you'll want to locate in an area where you are preferably the one and only convenience store in walking distance to the neighborhood that you'll be servicing.
Business Plan Legalities
In order to open a convenience store, there are some legal things you'll need to take care of. These must be tended to. They are not optional.
The best stores are ones owned by those who prepare well.
Business Plan
Create a tight business plan. This is something required to open a convenience store. Whether you are going thro9ugh a local bank for funding or counting on investors, they will want to see your small business plan in black and white in order to secure funding.
Without a sound business plan...you'll go nowhere.
Research
One of the surest ways to succeed in your endeavor is to research all the things you've never done before. You can also ask others who are in the same or a similar line of business. What should be ordered for your first inventory? Who should you buy your wares from? How is best to set the layout of your store?
All these things are easier when you have the advice and knowledge of others to go by.
Legal Entity
You will need to form your store into a legal entity. That means registering as a limited liability company and/or sole proprietor. This is where consulting a business attorney is wise. Sound business and marketing plans should be examined thoroughly by your legal counsel.
The fee can be included in startup costs as it is a necessity of opening a convenience store. Mark it as a necessity, not optional.
Accounting
From inventory purchases and initial expenses when you start a convenience store to inventory management and ongoing expenses, it is vital to keep up with the figures. You can utilize accounting software or hire an accountant for your small business accounting needs.
With proper accounting in place, you'll be able to measure sales growth, stay up to date on your income taxes, and predict sales volumes for the future.
Register
Another requirement when you start a convenience store or any other business is to register for taxes. You'll the formally be assigned a tax number. This will be imperative to have when you collect sales tax and pay taxes.
Once you've registered, you're well on your way to being a functioning business.
Permits and Licenses
You'll need to check with your local agency to find out exactly what permits and licenses are required to own and operate an independent convenience store since they vary from state to state and city to city. In addition, you'll need credentials to sell lottery tickets, alcoholic beverages, and so forth.
The Small Business Administration might be able to help you work through this step. You can find them online or call their toll-free number.
Banking
Opening a business bank account and securing a credit card for your business is a step you won't want to bypass. Even if you are counting on personal assets to carry you through, there will be startup costs and operating costs you may need business credit for.
Whether it's for emergencies, function, or formality, you must have banking in place prior to opening your store. You will also want to have the means to accept credit cards, so don't forget to set that up.
Insurance
Another imperative step in opening a convenience store is to secure insurance so you're covered in the event of a fire or other catastrophes. If you are purchasing from an existing store owner, you may benefit from going with the same insurance company.
Think of all the things that could happen and insure your store accordingly. That way, you won't suffer as much loss if something does happen.
Phone
Your convenience store will need a landline phone service. Don't make the mistake of thinking a cell phone is sufficient. It isn't. Cell phone service can go out during storms and when usage peaks so don't risk it.
In addition, landline phone numbers are more professional so if you have a convenience store, you need a landline and to be in the directory of your local town.
Steps to Owning a Convenience Store Business
If you really want to own your own convenience store and have completed the legal formalities above, it's time to make it all come together by way of marketing your final product. Remember, you don't just need to know how to start a convenience store, you need to know how to make it successful.
Online Presence
Convenience stores need an online presence. Having a website and some reviews on third-party sites will seal your legitimacy and will help you to grow your business. Check out the convenience stores that are thriving and you'll see they all have an online presence so be sure yours does too.
Community Presence
Regardless of if you are counting on interstate traffic from tourists passing through the area or are a neighborhood independent convenience store, community presence is vital. Convenience stores can sponsor little league teams, donate to local causes, and even take up funds for charity. Be sure you are active within your community and your community will repay the favor by shopping in your convenience store.
Networking
Get to know your neighbors and work alongside them. Make bargain deals with them such as giving them free sodas in return for publicity and kind words. If you are next door to a restaurant, trade out something you sell in return for a free lunch every now and then. You may be surprised what all there is to gain from networking, especially with nearby businesses.
Advertising
Included in your convenience store startup costs should be advertising. How will people shop with you if they don't know you exist? Come up with strategies and incentives to attract customers to your store.
Do you have the freshest coffee? Are you the nicest store owner in the area? Maybe you sell winning lotto tickets or the coldest beer around. Whatever it is that makes you stand out, sell yourself. Advertise in the local newspaper, online, and wherever else you can. It's an investment well spent.
Signage
One of the best ways to draw attention to your store is to have great signage. Invest in an expert who knows the psychology of colors, fonts, and graphics. Be sure to include some of the highlights of your store like cold beer, winning lotto tickets, fast service, 24-hour business hours, friendly service, etc.
You'll want a sign that can be seen for people who are driving by as well as one in the window or on the building itself to mark your spot. Accentuate the tone of your business with all that is on your sign.
If you are in a high-class area, be more professional in your signage. If you are in a more relaxed area, have fun with it. Your signage will help set the mood for your store so choose wisely.
Convenience Store Owner
If you are wanting to become the owner of a convenience store, now you know-how. Owning a convenience store isn't easy but it can be extremely profitable.
If you're up for the challenge and follow the suggestions you've just learned, your new venture will be priceless.
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sharkeyesinc · 2 years
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What To Look For When Buying Gas Station Sunglasses
You probably know the drill by heart. You take off on a road trip one sunny day only to discover the sunglasses you thought were in the glove box of your car aren't there anymore. What else can you do but pop into the next Mom and Pop gas station to buy yourself a new pair?
From tiny country filling stations to mega gas stations along the interstates, gas station sunglasses are conveniently displayed on the counter or in handy carousels. They are so in-demand, there's even a song about them. No kidding! Despite their popularity, there are some very important facts you need to be aware of if you're going to buy (or sell) sunglasses from gas stations.
What Are Gas Station Sunglasses?
Gas station sunglasses is a term of endearment given to sunglasses that can be found at filling stations - large and small. Often times they are cheap ones, but you may also find those with UV protections or designer styles.
What to Look for in Sunglasses
While your main goal at the time of purchase from the shop may simply be to block the glare from the sun with tinted lenses, it's wise to see the big picture. Read on to find out some vital factors to consider about the shades you'll be wearing.
Harmful UV Rays
Ultraviolet light and radiation can hurt your eyesight. There are two types, UV 'a' and 'b'. Both are extremely harmful to your eyes. Over time, your vision can be impaired. Cataracts can surface. Diseases can develop including macular degeneration and cancer. There are glasses you can wear with lenses that block or lessen the UV rays though.
Polarized Lenses
Polarized lenses were invented in 1936. They offer ultraviolet protection, also known as UV protection. In short, that means the UV blocking technology enables them to protect your eyes from harmful light from the sun. Polarized means that the glare from the light is being directed off a horizontal surface such as a white-sandy beach, a lake or pond, or a white sidewalk.
These models of UV protection lenses are specially treated with chemicals, so they not only shield your eyes from bright sunlight but also filter out harmful radiation. They greatly reduce or eliminate the danger from the harmful light rays the sun puts off. Regular tinting of sunglasses is often confused with polarized lenses but it is not the same because the protection is lacking.
When looking for a pair of sunglasses, no matter if they are being offered for a dollar or cost a small fortune, be sure to see if they are polarized. If not, you'll want to pass them by. Why wear a pair that doesn't take care of your eyes when you can just as easily and affordably get yourself some that can help take care of your eyes?
Cheap Sunglasses
Although you really can't judge shades by the amount of money they cost, price does play a huge role. You want to get a good pair that has both UVA and UVB protection. If you can get them for a bargain, why not do it? Don't make the mistake of thinking all expensive sunglasses are made of great quality, however. You'd hate to spend a king's ransom to end up with crumby ones. Or that cheap sunglasses can't be good because they absolutely can be.
The sunglasses' features will shed clarity on the quality. Are the frames sturdy? It makes a big difference on the value of the cheap sunglasses if they are going to break right when you put them on your head or if they will be durable for a long while. Even some of the most expensive, top-fashion sunglasses have been known to be cheap and break shortly after you buy them. If the lenses or the frames look to be cruddy, they probably are...no matter what the price tag is.
The more you pay for shades, the better you expect them to be. Finding the same type of models in cheaper brands is a godsend as long as they offer protective qualities and not just a mere tint.
If you are looking for sunglasses that you can get for next to nothing, you can find them without compromising the health of your eyes. Even if they are not sturdy enough to last for decades or are not the latest fashion, there is still value in them as long as they offer protection from the sun's dangerous rays. That is one area you never what to compromise in. Do your homework in polarization so you can end up with sunglasses that are a steal because they take care of your eyes if nothing else and never assume that because they're cheap they aren't efficient in blocking UV.
Prescription Lenses
If you notice you see a lot of distortion when you wear sunglasses, you may need a special lens to correct your vision and not simply for the purpose of shielding the sun's glare or wearing them for fashion alone. When wearing any pairs of shades, do things appear fuzzy? If so, you may need prescription glasses and sunglasses. Don't delay having your eyes tested as failure to have them corrected can lead to eye strain, headaches, and eye irritation. It can also put you at risk when operating a vehicle or doing other activities. Make an appointment and go right away.
In the event that you do need corrective lenses, you will probably want to get two pairs, one with tinted lenses to shield from the light and with UV protection that protects from dangerous rays, and one pair of regular glasses that have clear, non-tinted lenses. Prescriptions for lenses are available through an eye doctor or optical clinic. For the vision test, you will be placed in a dark room and will be asked to read letters from a chart. Then it will be determined if treated lenses that make your eyesight normal are needed. Getting used to prescribed ones may call for times of transitions where you'll go from non-Rx to prescribed ones in spurts.
Buying the Best Sunglasses
Quality lenses have certain features. They are lenses that offer UV protection and also have impact resistance in both the lenses and the frames. The impact resistance of the sunglasses is important, so they last a long time. The amount of UV protection is imperative to know since brands can claim they have protection even when they have very little. Knowing the exact amount of protection is key so you don't get fooled into buying a pair that barely protects from dangerous light. You don't have to be a shopping guru to find fantastic deals. Even if you're a dad trying to choose dads sunglasses, you can find good dad glasses that have a sturdy frame and polarized features.
Simple Solutions for Shopping
Shopping for an excellent pair of sunglasses doesn't have to be complicated. You don't have to go to an expensive designer boutique or to a vision center with a high markup. If you are stopping off at a station, by all means, check out their selection of sunglasses. You may be able to grab one or two pairs for next to nothing. There's no harm in getting a great bargain as long as you make sure they clearly meet your standards.  
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sharkeyesinc · 2 years
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What Are the Best Sunglasses For A Big Nose?
You've probably figured out by now that having a large nose can be a pain when it comes to sunglasses. Not only is the fit sometimes uncomfortable, too snug, or too loose, some shapes can make your nose appear even bigger which is usually the last thing you want.
Don't get it wrong, a big nose isn't necessarily a bad thing. There are tons of celebrities that sport large noses like Cher, Barbara Streisand, Julia Louis-Dreyfus, and many more. Their noses are part of what makes them beautiful (or handsome) and unique. Yours is too. If you aren't wishing to accentuate your nose but rather to find sunglasses that are proportionate, you need search no further. Read on to find out the best choices for big noses. 
Guide for Best Sunglasses for Big Nose
There is a multitude of things to consider when choosing the ultimate sunglasses for big noses. The shape and even the color of the frames and the lens shapes play a huge role in determining whether the sunglasses will draw attention to your oversized nose.
Even your skin tone and the type of material your shades are made of matter. Plus, you want your sunglasses fit to be right too.
Facial Features Matter
Facial features can be made to look more or less prominent according to your sunglasses. If your nose size is larger than you'd like, no problem.
When you know the rules to follow when you buy frames and lenses, you're in luck. It's like magic when you find the perfect frame in sunglasses.
Getting in Shape
The shape of your frames is an important feature to watch out for. In essence, glasses frame your face. You want to coordinate the features of your face to the shaping of any pair of sunglasses you are contemplating.
The more you know about different sunglasses and how they frame or unframe your features and how they work or don't work, for your appearance, the more you'll enjoy buying sunglasses and wearing them too.
Color Coding
The color of your glasses frame can greatly enhance the way your sunglasses look on you. Dark frames go best with large noses because they will appear to have a depth that draws less attention to your nose. Solid colors, in the darkest color selections, don't accentuate your nose.
Patterned frames come with an added flair that draws attention to the glasses. You'll find many fun styles.
A Single Frame Can Make a Big Difference
Any fashion model or celebrity will confer that sunglasses frames make a big difference when it comes to facial features. You can draw attention to and from all areas such as accentuating your high cheekbones to detour attention or highlighting your perfect lips rather than your oversized nose.
Glasses frames can be your best friend or your worst enemy when it comes to appearance so choose wisely.
Face Shapes 101
There are four basic shapes when it comes to faces - oval, round, square, and heart. Your face shaping helps determine what kind of sunglasses look best on you no matter what size your nose is.
Face Size
If you have a small face, you want to choose sunglasses that don't overwhelm it. If you have a large face, you'll want to be choosing glasses that aren't too small but certainly aren't sporting an oversized frame as they would make your face seem even bigger.
The size of your nose is not determined by the size of your face. Even small-faced individuals have bigger noses.
The most important thing is to know the size and design of your face and to give those things consideration as you seek to bring attention away from your large nose.
The Right Shape Will Make You Look Great
There's a science to the art of pairing sunglasses with your big nose. Although it may seem complicated, it's really not. Larger noses do well in certain frame shapes.
Knowing how to make a better choice when shopping for sunglasses will give you a whole new outlook on eyewear. It's fun to see how you can change your look with a single pair of sunglasses.
Round Frames
Round frames are not the best pick for men and women with big noses. They tend to place all the attention on your nose which is not what you want to do.
Rectangular or Square Frames
Rectangular or square frames offer the right kind of shaping for a face with a large nose because the glasses will stand out rather than your nose. They act as an illusion to bring the onlooker's focus away from your nose.
These shapes are highly recommended and come in practically any style imaginable. You can buy rectangular or square frames almost anywhere.
Angular Frames
Angular frames are ones that have edges, unlike round ones. Most angular frame-style glasses make round faces appear narrower and more striking. This type of eyewear, especially when they have one angle, is given to reduce the size of oversized facial features.
Sizing it Up...or Down
The size of the frames themself can make or break how your glasses blend with the size of your nose. Choose a thick frame and avoid light frames because a heavy frame will draw attention horizontally, away from your nose and over towards your ears instead.
Wide frame size sunglasses make your facial features look smaller in general so your nose will not seem so large either, so they are perfect choices.
You can also experiment with frame sizes to see what you think looks attractive because in the long run, that's what matters. Self-confidence is beautiful!
Bridging the Gap
The size and type of bridge you choose are important. Bridge width has to do with the width of the frame across the bridge. A low bridge raises the lenses higher up so the focus is away from your nose.
A high nose bridge, on the other hand, isn't a good fit for everyone with a large nose.
When you buy frames, you want to also take into account the size of your own nose bridge. You'll want the glasses to be comfortable. Some big noses have big bridges or lower set bridge areas.
Since glasses should sit on the upper part of your nose, the best glasses will be ones that have a bridge width that look and feel good on you, not just one or the other. Never underestimate comfort.
Trying on various bridge widths is helpful.
Material Matters
Along with considering your face shape, pay attention to what your frames are made out of. Plastic frames that are dark and thick draw focus to them as opposed to your nose.
Wire glasses and metal frames can be adjusted so the first things noticed are your ears, cheeks, and eyes rather than your nose.
With the right face shape, women's cat-eye style glasses can focus on cheeks and draw attention to the high-fashion style.
Terrific Tips
Below are some excellent suggested tips for finding sunglasses that look good with a big nose so you can find the perfect sunglasses.
Wraparound sunglasses are spectacular for large nose wearers.
Soft edges make a long, pointed nose less obvious.
Women's floral patterns are the ideal distraction.
Sharper corners tend to work in your favor if they are angled away from your nose.
Lenses Count Too!
The size, shape, and color of lenses can make a difference in how large your nose appears as well. Larger lenses work best for those who have big noses. The ideal pair of sunglasses should have lenses that appear appropriate for your size nose and the shape of your face.
Too large of lenses can make it look as if everything about your face is too large while lenses that are too small will only add to the attention your nose receives. Lenses that have a tint that is too dark will direct attention to your nose.
You want the color of the lenses to blend with the frames, so they are not too dark or too light.
Know Before You Buy
The more research you do before you go to a sunglass store or shop online, the better chance you'll have of buying sunglasses that you love. 
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sharkeyesinc · 2 years
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Guide To Buying Wholesale Sunglasses from China
In the past, sunglasses were considered to be a luxury item. Throughout the years, however, they have become a "must-have" accessory. Eighty percent of the American population wears them.
From prescription sunglasses to designer sunglasses and kids' sunglasses, consumers are crazy about sunshades. They tend to purchase sunglasses for eye protection as well as for fashion.
And, a good number of consumers have more than one pair which makes the eyewear business a very lucrative endeavor.
If you are in the market for wholesale sunglasses, it's wise to shop around. Getting the best deal when you buy bulk sunglasses plays a huge part in determining your profit margin.
There are many factors to consider when choosing a wholesaler such as price, quality, and location of your supplier.
Or, you can skip the hard parts and purchase your wholesale sunglasses from us.
Why Buy Wholesale Sunglasses from China?
When buying sunglasses and searching for reliable sunglasses suppliers, you will probably notice that many of the best prices are sunglasses from China.
China is a leader in the wholesale market of sunglasses. They are also an export leader.
Sunglasses were actually invented in China over 2,000 years ago when Inuit Eskimos created make-shift ski goggles from leather, wood, and animal bones in order to shield their eyes from the sun's glare. So, it only makes sense to import sunglasses from the country of origin.
As with other products, sunglasses from China are inexpensive because labor is cheap in the country. That doesn't mean the quality has to be cheap though.
It is important to be sure the eyewear products you purchase are good quality sunglasses products but products from China are not all created equal.
If you are not careful, you can lose your business before you even get going.
China source sunglasses are very popular, but you will want to know a few things ski googles from ut the process before jumping in or you could end up with poor quality sunglasses or even worse, no sunglasses at all.
How China Wholesale Markets Differ
Purchasing wholesale sunglasses from China definitely has its perks but having a third-party recommendation is highly recommended.
Companies like Alibaba provide businesses with portals and payment services to help ensure the international transaction go smoothly. Searching for third-party sourcing platforms is a great idea.
Third-party sites typically host a vast portfolio of wholesale suppliers in categories like sunglasses manufacturers and distributors. The wholesalers must meet stringent requirements in order to retain their status for being trustworthy sunglasses suppliers.
Steps to Buying Sunglasses Manufactured in China
There are several simple steps you can take to help ensure your experience of buying wholesale sunshades is a positive one.
Below you will find a good guideline for purchasing import wholesale sunglasses from China.
To buy the best quality sunglasses from China for deeply discounted prices, it's imperative to go through a third-party that vouches for the numerous sunglass suppliers listed in their directory or to deal with individual wholesalers who sell sunglasses from China and have a proven and verifiable track record.
To find the contact information, you can search for "wholesale sunglasses China" and companies that import sunglasses to the United States will appear. Narrow down your search by investigating the sunglasses supplier or suppliers that stand out for the type or types of sunglasses you are looking to sell.
Do your homework on the import sunglasses to make sure the products are a good fit for your company. If you are interested in plastic frame sunglasses, wayfarer sunglasses, or high-end sunglasses, check to make sure the supplier carries the kind you want. You will also want to read all the reviews both on the site and on non-partial sites.
Once you have found the wholesaler company or companies you feel you can trust to provide you with the quality and price you are interested in, it's time to make contact. Using a third-party host company makes this process easy but it is possible to do it on your own in some circumstances but do be cautious.
Make your selection based on brand, shape, colors, and other specifics. Optical glasses and sunglasses come in a wide variety of choices, so be sure you are familiar with the market before committing to your purchase. You will find an inclusive description of the most popular styles below.
The check-out should be simple and self-explanatory. If it isn't, take it as a red flag and do more investigating before doing business with the supplier.
When your cart is complete, choose the shipping method you would like. Most companies offer economical shipping as well as expedited. The faster the shipping, the more you typically pay for it.
Waiting is always the hardest part. When your shipment comes, if you are pleased, be sure to submit feedback so other consumers can know the source is a good one.
Expect the unexpected. Be prepared for delays by stocking up when you are able to.
Familiarize Yourself with the Different Types of Sunglasses
It's always a good idea to know your product, inside out. If you are selling sunglasses, you'll want to become familiar with all the different types that are available.
You will also want to know what types of shades your customers are looking for. You will also want to know the types that your customers tend to buy.
If you are selling to a teen market, you'll want to supply the fashions they are into rather than the styles sports-oriented individuals are buying.
In many ways, the sunglasses supply business is niche. Know your niche or go broad.
Polarized Sunglasses
Polarized sunglasses lenses are appreciated for their UV protection. Until they came on the scene most sunglasses were simply tinted to reduce glare from the sunlight but did nothing to actually offer any protective solution to harmful sun rays.
More emphasis is being placed on eye health in modern days. Many glasses and sunglasses have protection because awareness of UV dangers has increased.
There are varying degrees of protection so take that into consideration when ordering.
Designer Sunglasses
Designer sunglasses are trendy and it's worth noting that fashions change like the wind. One season, plastic frame sunglasses are in style and the next, metal frame sunglasses are the rage.
Likewise, certain designers never go out of style, yet others are in one day and out the next. Keep up with the trends and you'll do well.
Plastic Frame Sunglasses
Plastic frame sunglasses are popular because they are inexpensive, and they hold up to a lot of wear and tear. Plastic sunglasses frames are lightweight and comfortable too. Many brands are available in plastic frame styles.
There is a wide range of metal or plastic frames you can choose from when ordering. The shapes, colors, and brands can be overwhelming.
Doing your own research on which shades consumers are buying is a must if you want to ensure sales. Even though market research statistics may indicate one style is popular, that particular style may not be well-loved within your group of customers.
Metal Frame Sunglasses
Shades with metal frames are stylish and sturdy and are among the most popular of all fashion sunglasses. They are available in all shapes and sizes and come as polarized sunglasses or tints.
Metal sunglasses are lightweight which is an attractive feature and are associated with high-quality sunglasses. They look nice and feel nice too, making them perfect for those who find plastic glasses to be bulky or heavy.
The type of metal is important to take into consideration when purchasing high-quality eyewear. It can be cheaply made, or it can be very strong. The quality of construction is also a factor so you will need to connect with the right sunglasses supplier to ensure successful sales.
Wayfarer Sunglasses
Wayfarer shades have an easily recognizable appearance. They feature a rim on the top that rests on the top of the nose that sits above frames with round lensed frames and extends out past the eyes to a wing-like corner. The style lays flat across the front of it rather than curving with the face's contours as some other styles do. They can be polarized sunglasses as a subcategory just as they can be metal frame sunglasses.
Sports Sunglasses
Since many sports are played outdoors, shades are a big part of the game. They block out harmful UV rays and also shield the sun's rays so the individual can perform his or her best without interference.
Cycling Sunglasses
Cycling sunglasses are much like other sports eyewear in that they protect the individual's eyes from glare and from damaging rays. They are lightweight and usually have polarized lenses. The main feature that sets them apart is they have a band that goes around the head, like goggles so they don't fall off during the time the person wearing them is engaged inactivity.
Retro Sunglasses
Retro frames are fashion statements. They can be wire frames or plastic. Retro styled shades bring the nostalgia of the past into the present and although the trends change, it is a given that at least one style from yesterday will always be in high demand.
Most eyewear suppliers will carry a retro style for bulk buying.
Shapes of Glasses
Round Sunglasses
Round sunglasses are big sellers in wholesale markets. The circular shades look good on certain face shapes such as those with rectangular or square faces.
It's a good idea to include round options when you purchase sunglasses in bulk because you'll most likely have a good market for them.
Oval Sunglasses
There are shapes of faces that oval sunglasses compliment and customers gravitate to this shape of optical frames just because they like the way they look. Sunglasses suppliers tend to carry oval shapes in UV versions and offer them in different colors too.
Square and Rectangle Sunglasses
Sunglasses suppliers often offer square and/or rectangle sunglass shapes in shades and optical glasses because they are unique looking which attracts buyers.
This shape of optical frames compliments faces that are round or oval.
Cat Eye Sunglasses
Cat-eye sunglasses are shaped like cat eyes as the name implies. Wildly popular in the late sixties, the fashion returns every now and again and for some, they never go out of style.
They are found in versions that protect against UV rays and come in many colors. They typically are made of plastic.
Heart Sunglasses
Heart sunglasses are fun designs that are most popular for women and children. They are typically made of plastic but can be metal-based as well. They are sometimes jazzed up with decorative sequins or inlays.
Many manufacturers in the wholesale market carry them but they aren't as common as some of the other shapes of shades.
Sunglasses Manufacturers in China
Producing sunglasses in China is much different than in the United States, as mentioned before. Sunglasses manufacturers may use cheap materials and do shoddy work when putting them together.
You can also find high-quality sunglasses for incredibly low prices. When you do, you're in business to make a great profit for minimal investment and that's the main goal of any smart retailer.
On the Rise
Even as tensions increase between the US and China from time to time, rarely do they affect e-commerce trading. Importing is bigger than ever and isn't expected to slow down anytime soon.
Initially, it may seem the Chinese are mysterious to do business with. Finding out about their way of life and how they do business is helpful for overcoming your hesitations.
Manufacturing is 40% of the Chinese economy. Over 130 million people are employed by manufacturing companies. It is crucial for those goods to be sold. Going big and selling cheap is their universal strategy.
Win Win
The US demand for goods, both online and off, is great. The need to make a profit is great as well. Since China needs to sell the goods they manufacture so abundantly, the supply is available...and cheap.
Laws and Regulations
It will behoove you to check all the laws and regulations concerning importation from China. The eyewear industry has few legalities, unlike some other industries such as pharmaceutics. Still, know the rules that do exist.
This is a subject certainly worth researching because you don't want to be found in violation. Research the eyeglass industry and all rules pertaining to it.
Remember that ignorance is not enough to keep you out of legal trouble.
Communication
Once you have discovered the product that suits your likes and your pocketbook as well, you'll need to overcome the hurdle of actually doing business with the wholesaler. There is usually a mode of translation available, electronically.
Or, you may have a representative who translates. Otherwise, you will want to use a translation program or hire a translator because much can get lost in this area which can prove to be costly.
Be sure to brush up on business etiquette if you are not used to dealing with Chinese suppliers.
Dealing with China Sunglasses Suppliers
The most important thing when doing business internationally is trust. Communication is another vital factor in good business.
If you don't speak Chinese, you could be in trouble.
Sunglasses suppliers, especially those overseas, typically want to please their customers so it is up to you as the buyer to let the sunglasses suppliers know what you require of them in order to earn your business.
By communicating your expectation and honoring theirs, the two of you can begin a business relationship that involves trust and respect.
Staying Focused
With all that you have learned considered, you are now equipped to purchase sunglasses from sources in China. Remember what your goal is - to buy from a trustworthy source so you can make a hefty profit.
Keep everything in perspective. If you are going to voice a complaint to your supplier, make sure it is something worth fussing about.
Chinese are people who have great pride. You don't want to risk insulting those you are doing business with unless it is truly necessary.
Sometimes you'll have to deal with things like delays in shipping or things that happen as a result of communication blunders. It's wise to determine what is and isn't the fault of your wholesale source. Don't blame them for things they have no control over.
If you've found a good source, keep plugging on despite the minor hurdles.
Are you ready to get rolling? By applying your knowledge, you can get started on your new business.
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sharkeyesinc · 2 years
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Where to Buy Trendy Sunglasses Wholesale
Glasses are one of the hottest selling items on the market – especially those in trendy, fashion-forward styles. In the United States alone, over four billion dollars in revenue was raked in last year with sales expected to escalate even higher this year. Savvy entrepreneurs are getting in on the action and you can too.
One of the most important factors that will make or break your glasses business is your wholesale buying connections. It’s difficult to clear a lucrative profit if you aren’t getting a good deal yourself, so you’ll want to stick with tried and true, trustworthy glasses wholesalers like the ones below:
Shark Eyes Wholesale Eyewear
We like to think that we're one of the best in the business, so we listed ourselves first. With over 40 years of combined experience, Shark Eyes Wholesale Eyewear is a leading provider of wholesale reading glasses and sunglasses located in the USA. The prices are among the lowest in the wholesale eyewear industry. Shark Eyes carries a huge assortment of the latest fashion designs like Foster Grant, Hang Ten, Big Buck, Dazey Shades, and more. Shark Eyes also has a broad selection of trendy sunglasses. You’ll find women’s, men’s, children’s, and unisex collections in both readers and shades - ranging from Dollar Store deals to high-end options. Displays and accessories are available too. The site is user-friendly and courteous and helpful customer service reps are always ready to help. There is no minimum order requirement at Shark Eyes. Shipping is free for orders $50 and over.
WeSee Optical Wholesale
At WeSee Optical Wholesale, wholesale shopping is fun and easy. Offering service to the US, Europe, Canada, Australia, and the Middle East, the wholesaler has stores on Amazon and Alibaba. Selections can be made by simply choosing by shape, color, or type of frame. WeSee Optical has a nice assortment men’s, women’s, children, and unisex readers and sunglasses in Zeelool and Meeloog retail brands. Orders of $799 and above qualify for free shipping as well as free custom logo imprinting on frames, cloths, or bags. Special incentives are often run on the site such as lowering the order amount that qualifies for free shipping and logo customization.
Vision Point Optical
Established in 1999, Vision Point Optical is a global glasses, sunglasses, and goggles wholesaler based in China. Selections are plentiful and include acetate glasses, vintage glasses, and metal-framed glasses. Product pricing is impressive – adding up to over 30,000 pieces being output monthly from this popular glasses wholesale distributor. Bulk orders have a small minimum order requirement and printing your logo is optional when ordering a minimum of only 100 pieces. Shipping is flexible, ranging from the super-saving economical parcel post that takes anywhere from 7-45 days to arrive at a more expensive, but speedy, 3-10 day express option. The company is big on quality assurance. If you receive a faulty or broken product, a replacement is immediately sent for free with no shipping charge and without the hassle of returning the defective one.
Olympic Eyewear
Style is always at the forefront at Olympic Eyewear, a US-based bulk glasses, and sunglasses wholesale company. The branding process is a painstaking one that includes extensive research worldwide to discover what consumers want and the ability to provide the demand in quality eyewear that is priced for retailers to make a marginal profit. Over two dozen brands are available from this company in a full range of fashion-forward frames and lens colors in readers and shades for women, men, unisex, and children. You can shop by brands, shapes, and even trends. Incentives are plentiful and change regularly so there are often deep-discounted savings to be found.
D&L Industry and Trade
A reputable and very inexpensive supplier in wholesale eyeglasses, D&L Industry and Trade is a China-based company that has earned an excellent reputation over the years. The prices are cheap, but the products are surprisingly good quality which is ensured by inspection through the leading quality assurance expert, Intertek. The specialty item of D&L Industry and Trade is their signature magnetic clip-on glasses as well as blue-light blocking glasses. A wide variety of many other types of glasses and sunglasses can also be found, however. The products come with a full warranty, making the company one of the most trusted Chinese suppliers for wholesale eyewear. More information and direct contact and orders are available through Alibaba.
Hilco Vision
Practically every style of glasses you can imagine is available at Hilco Vision, a professional eye care solutions company and wholesaler. In addition to lab equipment and ophthalmic surgical supplies, Hilco Vision offers corrective and protective eyewear at wholesale prices including readers, prescription glasses, and shades. A leader in the global eyewear industry, the products, and accessories sold at Hilco Vision are designed to boost patient traffic and to boost profits at optical shops and eye doctor locations but are also available to all in-store and online retailers. If you are looking for maximum profit in a small space, Hilco specializes in exactly that. A variety of discounts and coupons are generally available on the site and getting help with questions is never a problem.
OptiUSA
You’ll never have to worry that you’re missing out on the latest trends when you shop with OptiUSA, a vibrant optical products wholesale distributor. The Florida-based company is always on top of the hot fashions that are making a splash around the world and what’s more – they are a manufacturer too. Price and quality are attractive features of this company. Private labels allow for customers to brand their own products with exclusive eyewear. Both quality and service are guaranteed 100%. The online shopping experience is a breeze.
Joysee Eyewear
Joysee Eyewear is a Chinese manufacturer and exporter of glasses and sunglasses. Metal, acetate, TR90, and titanium creations are their specialty. Fashion trends are at the helm of the products and pricing is quite reasonable. Hundreds of styles are available in women’s, men’s, unisex, and children’s sections. Quality assurance and customer satisfaction are the main focuses of this company that has become a favorite go-to for retailers across the globe.
Seeing the Situation Clearly
Trusting a wholesale eyeglasses supplier is risky. Not all wholesale companies are dependable. You can end up with products you can’t even sell or…no products at all. But, when you find the best glasses wholesalers who can provide you with high-quality, trendy glasses at an affordable price, you’ve struck gold. That’s when you can join the ranks of those who are making an attractive living by retailing eyewear. 
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sharkeyesinc · 2 years
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How to Dropship Sunglasses
If you are looking for a great way to make some cash, starting a dropshipping business may be your ticket to a lucrative future. Choosing to dropship sunglasses is a wise choice because there is more demand than there is a supply which is key when starting a dropshipping business.
With a little inside knowledge of the sunglasses industry and suggestions on acquiring sunglasses suppliers with reputable and affordable prices, you'll be well on your way to financial freedom in no time.
What is Dropshipping?
Dropshipping is a method of retail sales where the seller takes orders from customers but doesn't stock the goods or even ship them. Most dropshipping stores are online, like Shopify store sites, and woo-commerce stores, but some are brick-and-mortar shops.
Dropshipping is a "hands-off" approach to eCommerce selling that many find very attractive. The orders are transferred to a third party who stocks the products and ships them to the customer which is typically another retailer, a fulfillment house, a wholesaler, or the manufacturer.
It is imperative for a dropshipping business to run a strong store. it is also vital for the store owner to choose trending products, keep customer relations on good terms, and work with the best suppliers who provide excellent dropshipping services.
Retail Store Responsibilities
Retail store owners decide what wares they will sell as well as their marketing of them. They are also responsible for choosing the dropshipping supplier or suppliers. They also deal with the customers prior to, during, and after the sale.
The product quality is one of the most important considerations a retailer must scope out when choosing a drop shipper. Usually, they get a sample of the product since the product in a sale is shipped directly. Customer integrations depend heavily on quality from the suppliers.
One of the main things retail store owners have to figure out when purchasing from a dropship company is if they are required to place a minimum order quantity. If so, that sum must be worked into the budget. Shipping costs are also factored in when comparing companies. They also must trust the dropship suppliers since they have little to no control over what happens after the sale on their site.
Dropshipper Responsibilities
Dropshipping companies are responsible for storing the merchandise, inventory management, shipping, and dealing with the retail stores that buy from them. Some have such strong sales, they are huge suppliers and have dropshippers throughout the entire world.
Benefits of Using Dropshipping Suppliers
Retail stores benefit greatly from dropshippers. They are responsible for upfront costs of the product but past that, it's all profit. Dropship-friendly sites know how to drive traffic in order to sell their wares and point potential customers to their website so they can take their dropshipping order and turn it into their dropshipper or one of their many dropshippers if they are a larger volume store. They get the benefits of the sale without much of the hassle that would accompany it if not for their dropshippers.
Drawbacks of Using Dropshipping Supply Companies
Having a great dropshipper is fabulous. Having a bad dropshipper can put a retail outfit right out of business. Customer places. such as feedback sites, can be brutal when it comes to telling horror stories about their experiences when they don't receive high-quality products as promised or if the shipment arrives late or not at all.
Regardless of whether you're selling sunglasses, camping gear, or any other product, a retail company is only as good as its dropship supplier. The bottom line is that the dropship supplier makes or breaks the retail shop and for shops that have many suppliers, this can be quite risky.
Seeing the Situation Clearly
With 2.14 billion digital buyers around the world, there's a wide market to sell just about everything imaginable. The dropshipping industry is growing. It's projected to reach a market valuation of $557.9 billion by 2025.
Close to 27% of the online sellers use dropshipping as their preferred method of sales. Since dropshipping business owners can make up to 50% more than those who keep up with their own stocks, a dropshipping store makes good sense. The average dropshipping business owner ships out just under 1000 orders per month which adds up to considerable profits.
Modalyst Products Automation
If the wide world of dropshipping seems a bit overwhelming, it's important to know that there are a number of sources available to help you out. One of the best things in the dropship industry is Modalyst, dropship automation software, that assists eCommerce businesses in finding the best dropshipping items to sell so you can have a winning product and make, not lose, money. Custom integrations are put into place to locate dependable suppliers to work with as well.
Why Dropship Sunglasses?
The global market of selling sunglasses is among the most profitable in the dropshipping industry. The sunglasses market totals over $17 million per year and is expected to rise in the years to come. Due to the demand, dropshipping sunglasses just makes good sense.
How to Get Your Sunglasses Business Going
Once you find a sunglasses supplier, you'll be well on your way to start dropshipping and will have the potential to earn very nice profits with sunglasses and sunglasses accessories.
Private label sunglasses dropshipping is quite profitable as are the other fields. You might expect there would be a great deal of competition in the eCommerce store sunglasses world, especially with private label sunglasses dropshipping, but there are so many labels to choose from, there's not that much competition at all.
Sunglasses are one of the finest industries too because there is so much variety. You'll find a long list of suppliers at your fingertips and the line of buyers is equally as delightful.
Dropship Sunglasses: What's in Store for You?
Being a retail site that utilizes dropshipping is hard work. It is wise not to look at it through rose-colored glasses but...it's difficult not to when you study the facts.
Why are Sunglasses Such a Big Deal?
People are accustomed to wearing sunglasses for a fashion statement. They also like to shield their eyes from uncomfortable glares in both winter and summer. Furthermore, sunglasses that have sun protection have been proven to promote eye health.
More Sunglass Selling Perks
Individuals tend to buy multiple pairs of sunglasses. Some do so in order to match various outfits for different occasions while others like to have specialized sunglasses for different activities such as waterproof ones for water sports, those that protect from harmful rays for extended activities in the sun, and sturdy ones for rambunctious activities.
Generally speaking, most customers like to try different styles. They like having a wide array of frame and lens colors and like having sporting big frames and small ones too.
Variety makes the world go round and that's what's so exciting about the sales of sunglasses. There is a myriad of styles available. You can even go with multiple providers, so you have plenty of choices for your store.
People tend to lose and break sunglasses too and when that happens, they are off to buy a new pair. If you sell sunglasses, that's known as job security.
Private label sunglasses dropshipping make out good in this area because when customers prefer a certain label, they tend to be loyal to it so you can guess where they are going to order replacements.
Dropshipping Sunglasses Suppliers
The dropshipping supply companies you use will be partially determined by the niche you are going into if any. You can opt to sell private label sunglasses, sunglasses for men, sunglasses for sports players, women's sunglasses, sunglasses for kids, branded sunglasses, cheap sunglasses, expensive sunglasses, or any other type of sunglasses you can dream of.
One way to decide what type of sunglasses to sell is to go by what type of sunglasses you like to wear. There's nothing wrong with being able to have your own personal supply available.
Dropshipping sunglasses is a retail business that is wide open. The sky is the limit as long as you find wholesale sunglasses supply outfits that do their jobs effectively and efficiently.
Best Wholesale Sunglasses Suppliers
Where do you find the best sunglasses suppliers? The best dropshipping suppliers are typically listed online. You can also get a good feel for the integrity of a dropshipping company by asking fellow retailers in the sunglasses industry who they deal with to get their sunglasses shipped.
What are you looking for in a sunglasses dropshipping outfit? How much or how little do you want to be involved? It's a good idea to spend some time thinking about it.
There are many sunglasses suppliers and they all offer different solutions to your needs so you can find the one or ones who serve you best.
Matching Your Wants and Needs
Do you want to buy sunglasses in huge bulk or just purchase the bare minimum required? Do you need print-on-demand services for sunglasses reading material you wish to offer along with sunglasses?
Do you want to send the customer's billing address and delivery address and that's about all you want to have to do? Maybe you want the option to brand sunglasses with your own label.
Finding suppliers that will ship sunglasses is a breeze no matter what the details of your desires and demands are. Once you find a place that has what you want, make sure they conduct business like you feel they should too.
If you call a supply company and encounter rudeness, take that as a warning. Keep on looking and you are bound to find one that is courteous and respectful. Not only will you want to do your future dealings with good people, but you also want your customers to be treated friendly and fairly too.
Remember that drop ship outfits are competing for your business. Don't sell yourself out. Get the services and treatment you want. Make them earn the right to serve you just as you earn the right to have your own customer list.
Your attitude will go far because ultimately, you teach them how to treat you and you set the boundaries for how you insist on being treated. That goes for how you treat them too though. You will need to be professional and never demanding. The last thing you want to do is to cut off your nose to spite your face and get your supply source upset with you.
Be sure to properly train your employees if you have any. Customer service is one of the most important aspects of the job. Being courteous and friendly is a must. Dealing well with the supply company is also as important so train anyone who works for you or with you to take good care to be bothered personable and professional at all times to anyone and everyone who they come into contact with. It is easy to make ties but it is even easier for them to be severed too. One instance of miscommunication could cost you dearly. Avoid those types of issues.
Whatever it is you want or need in a wholesale supplier, you are likely to find if you conduct google searches and check sunglasses supply services such as AliExpress suppliers and US brand sunglasses supply companies as well.
Doing your homework on all the subjects above will pay off. It is good to be well informed when you have a company and your customers will appreciate it too.
You Can Feel Good About Selling Sunglasses
When selling any product or service, it's nice to feel good about what you are promoting. Sunglasses are important for health reasons. They protect eyes from damaging rays from the sun.
Sunglasses also shield eyes from glares that can cause wrecks or other types of accidents. Sunglasses add fashion and flair to apparel which is helpful to self-esteem.
You've chosen a great industry. Now, it's time to shine so your confidence in your products will be reflected in your sales. Never let your enthusiasm dwindle. Keep the fire burning and it will spread.
Pushing Your Products
If you are going to sell sunglasses, being enthused about them will help you market them. Think of all their uses and why you and others like them. What first attracted you to the sales sunglasses? Make a mental list of all the positive points you would tell your best friend about your products and that's what you'll use to market your wares.
Never lose that fascination and your flourish. Enthusiasm is contagious and that will be the key to your success. Whatever it takes to project your product as the best of the best is what you should do when it comes to marketing. Get excited and show it. Make your potential viewers visit your site and see your products because they want what you have. Why do they want it? Because you are so excited about them, you've presold them before they even see them.
That's the beautiful thing about marketing. It is as much psychology as it is the product. Do be sure to back your claims up or your viewers will never trust you and therefore, they won't purchase from you. What you really want is repeat buyers. Keep in mind that word gets around - both positive and negative. Feedback and reviews can be your best friends, or they can wreck your business.
If you can't get your product promoted on your own, there are plenty of individuals and companies out there that specialize in marketing. There's no shame in using one of them. The only shame is not properly marketing because you'll be missing out and cheating yourself out of a great business.
Think of what benefits sunglasses serve. Write blogs, advertisements, and articles on subjects concerning sunglasses to point viewers to your sunglasses. If you don't write or aren't good in marketing, hire someone who is.
Research what your competition is doing. Don't copy them but do allow them to inspire your own creativity in marketing. What works for others can work for you too.
Never let your company get stagnant. If there's a new style out, you can add it to your mix. What's the harm? Your small investment may pay off big time. You never know until you try. Reach for the stars and you are likely to nab one.
Read up online about what is helping others. If there's a new program out, why not try it? Going the distance is important in any field. Winners aren't afraid to try new things in order to make their endeavors work.
Sunglasses: Get Started Today
If you are ready to secure a sunglasses dropship outfit and place your order, you can get started today. You can be one of the many success stories of stores that made it if you put your best foot forward and keep your eyes on the prize. 
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sharkeyesinc · 2 years
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What is Visual Merchandising?
Visual merchandising is a common practice among retail business owners who want to optimize the way they present their products in order to highlight their features. The intent is to entice shoppers to purchase by attracting, motivating, and engaging them. If you are interested in taking advantage of the concept to market your wares, read on to find out how visual merchandising can increase sales.
Visual Merchandising in Retail Space
What is visual merchandising? Visual merchandising in a restaurant means making food that is pleasing to the eyes. Visual merchandising when it comes to a retail space means displaying the goods you have for sale in a pleasing way that encourages shoppers to buy.
Visual Merchandiser Philosophy
Visual Merchandising is the application of shopper psychology into an active visual merchandising philosophy that merchandisers and store owners employ. They have learned the answer to the question, "What is visual merchandising?"
The secret to visual merchandising success lies within the knowledge of what customers want and what the marketing practice techniques work to produce sales.
Customers agree with the fact that visual merchandising is important. Capturing the shopper's attention from outside the store is imperative. Customers even say they are attracted by visual merchandising.
When polled, 73% of all consumers agreed that digital signs are desirable. From flashing lights that bring them into the store to videos and ads throughout the store and at the checkout, visual merchandising by way of digital signs is brilliant. If you don't believe it, ask your customers.
Visual merchandising philosophy is also about using industry trends to captivate shoppers. Engagement is huge. By finding out what your consumer is about and implementing the trends in marketing, you'll no doubt come up with a winning strategy. That's the goal of visual merchandising philosophy.
Just knowing the philosophy in visual merchandising isn't good enough though. You must put it into action. That is when you'll see the difference.
Facts About Visual Merchandising
Visual merchandising is a creative combination of many factors. Effectively utilizing window and store space to market, using the appropriate lighting and tone, and implementing digital signage and industrial trends are all examples of ways to make visual merchandising work for you.
Visual merchandising done wrong can destroy your business. If your window is over or underdone, no one will want to come in to shop. If your store is so decorated it looks cluttered and sloppy, shoppers will run to get out of your shop. Be sure to not only add the visuals but correctly add them.
Visual merchandising is one of the most vital marketing techniques. If you aren't into it, find someone to hire who is. Yes. It's THAT important.
5 Key Visual Elements That Involves Marketing
There are five main visual marketing elements that every retail store owner should be familiar with. Implementing these elements into your window displays and store setup will greatly boost your sales.
Color
Colors set moods. They catch eyes. Colors come in trends. It's wise to do some research on colors and what colors can do (or undo) when you are setting up your displays.
Pay close attention to the color scheme of your set-ups. Do you have red and green when it's summertime? Red and green are notoriously known for being Christmas colors.
On the same hand, you may not want to focus on fluorescents during the holiday season when red and green, blues, silver, and such are predominant.
Make sure the colors you use with your brand make sense too. If your shop is a baby shop and your store is painted blue and pink, beware of setting flashy bold colors out for display.
Then again, you don't have to be married to a color scheme. Give yourself the freedom to be imaginative without being too stiff. A good balance is the best policy.
Landscape
Being aware of what space you are working within is very important. When working on a window, don't forget to build up and out.
Manipulate the size, shape, and elevation of your displays. This technique produces the most favorable results where vision and concept are concerned.
Don't get boxed in. Use varying lengths, heights, and shapes. Keep things as interesting as possible.
Texture
Texture is much more important than many realize. Textures create interest. They also project thoughts and emotions. Silk represents luxury while leather tends to promote a rough and rugged look and feel.
Delicate, warm, rich, and casual are some of the many words that can be used to describe texture. Make sure you use texture to your advantage. If you are setting up a holiday scene, warm and fluffy fabrics can be paired with elegant party attire or cozy flannel pajamas, depending on what mood you're going for and what it is your hoping to sell.
Pieces can mimic texture which is much more practical in some instances and equally as effective. You may have a mannequin that is made to look as if it has smooth, soft skin when in fact, it's a plastic model. As long as your piece looks as if it has the desired texture, you are good.
Communication
What is your display saying? As you arrange it, ask yourself what statement it is making and if that's what you want it to communicate. Your visual marketing should tell the story you want your shoppers to know.
If you strive to be the trendiest shop, voice that to your customers through the way you appeal to their vision. If your shop is a bargain-basement type, project the great prices in your displays.
Whatever it is about your shop and your products that make them unique should be emphasized in your displays. Furthermore, your shoppers should be able to tell you what message you are sending to them.
If you don't know if they are getting your message...just ask.
Decor
The decor in all your displays and visual effects should be designed to work together toward projecting your products effectively. Your decor sets the scene for your success. If you offer high-end products and have a sitting chair, make it a high-quality one.
In the event you are selling to a teen market, you'd better have some young decor like tripped-out lighting, video signage, and maybe a bean bag chair or two. In other words, if you walk into a teen shop, you should know it.
Your decor is vital to the visual marketing your store requires so learn all you can about it and implement it where possible.
Window Displays in Visual Merchandising
Window displays play a crucial role in visual merchandising because you want to attract those who are passing by to come into your retail store and not just...pass on by. By incorporating a window display, you can magically reinvent your retail store and increase your retail business. There are some general rules of thumb when it comes to creating a successful window display. Below you will find hints from a visual merchandiser:
Target Audience
Be sure to keep your target audience in mind as you arrange your window display. Think of what attracts your specific customers when creating displays in your window and go for visual elements that will give them a taste of the delicious selections you have inside.
Choose the colors, themes, and moods that set the desired atmosphere for the age, gender, and other specific details your target group has in common. If your target market is teen girls, themed window displays that feature things that attract teen girls will ultimately add up to more sales.
The concept of strong visual merchandising being angled to your desired target audience holds true for grocery stores, restaurants, clothing shops, and all other retail sales locations. The goal is to attract the specific customers you tend to sell to by hooking them at the window with your most popular items for that group of individuals.
Be cautious not to send the wrong message to your target group. If you have an upscale shop for better women's fashions but play loud rock music and flashing disco lights, you are not doing a good job at targeting your group.
On the flip side, don't feel you have to do things a certain way just because you serve a select group. Be imaginative but do so within reason.
Brand's Image
Visual merchandising is about finding ways to attract customers. What is it about your wares that stand out? Maybe you have clothes that are stylish or toys that are unique. Whatever makes your goods special is the brand image you want to highlight in your visual display.
Great visual merchandising involves eye-catching product displays that are tailor-made to your brand. When you take the time to customize your merchandising techniques to feature specific elements that are geared to your brand and what it represents, you will encourage consumers to spend time in your retail store.
Fashion Trends
Catch your customer's eye with the latest fashion trends. Give them exactly what they are looking for. Oftentimes, a trend is so new not every store carries it so show off your wares in your product display. Make new styles your focal point.
Store Layout and Visual Merchandising
Equally as important as good visual merchandising window displays is making effective visual merchandising decisions that have to do with your store layout. The goal is, of course, to encourage customers to purchase from you but also, you want to make shopping convenient and safe at the same time so doing business with you is a compelling customer experience.
Types of Visual Merchandising Via Store Layout
When implementing effective visual merchandising through your store layout, it's vital to understand the types of visual merchandising you can incorporate. You can accomplish how your shoppers go through your store and their experiences along the way. The main types of visual merchandising in-store set-ups are as follows:
Grid:
The Grid layout involves a lot of products and merchandise that are set and displayed on long aisles. They are arranged in a predictable manner. This type of layout is ideal for giving shoppers space and allows for browsing too. The grid is a very organized way for shoppers to experience your store.
Free Flow:
The Free Flow design is the simplest design of all layouts. Your merchandise and fixtures flow freely in the space and therefore, so do your shoppers. There is no definite traffic pattern. Shoppers are free to browse and shop at their own pace. This type of layout can be very conducive to enticing shoppers to view and purchase things they didn't necessarily come in to buy.
Herringbone:
Similar to the Grid layout, the Herringbone has main aisles from the back wall to the decompression zone with side aisles that go to the walls and cashier service at the main aisle. This is a great layout to control the shoppers if your store tends to get cluttered. Every spot is wisely used in this set-up and is designed to have a purpose with the ultimate going being to sell more products.
Loop
Also known as a "Racetrack" layout, the Loop is designed to attract customer attention to the entirety of your store by having them take the route to all areas. This powerful marketing tool entails visually appealing displays throughout the store to boost sales.
While the Loop is one of the best store designs, the creative aspects can be overwhelming because you will want to focus on multiple areas when coming up with your store design. Avoid making your customers feel lost in the loop.
Tips from Visual Merchandisers
Visual merchandiser experts know the ins and outs of how to accomplish visual merchandising important factors. They are pros at bringing together what it takes for retail stores to use the sense of sight along with the atmosphere, mood, and other factors in visual displays to increase sales. Here's what the best of the best have to suggest:
Seasonal Displays
Take advantage of seasons, especially those that sell like Christmas for apparel retailers and Thanksgiving for those in the food industry. Seasonal displays can be used for in-store windows and brick and mortar stores in-store layouts and even on and around checkout counters to attract customers.
Displaying Products
By displaying products that you actually have for sale in-store, you are boosting sales. The experts understand you'll also need props that you don't sell to establish interest and brand identity, but the more you can display items you actually sell, the better.
Set the Mood
Visual merchandising experts agree that to attract more customers, accentuating different moods is a must. If your brand identity is about being young and vibrant, set the mood in your product displays.
For the holidays, use appropriate colors, extra props, and even other elements such as music. Wedding dresses can be displayed under soft lighting or dim lighting to project a romantic look and feel in product displays.
If you have a casual bookstore, why not add some comfy lounging furniture to the mix and set the scene for reading and relaxing? Some bookstores even have coffee bars. It's ok to do your own thing.
Respective owners who set moods according to the time of year and the likes of their target audiences will win the prize...customers who buy.
Test Your Store's Visual Appeal
The visual appeal of every inch of your store is imperative. It's a wise idea to have several people walk your store to give you honest feedback. Be willing to make changes in your product displays if needed.
Implement In-Store Visuals into Your Online Retail
If you have an online retail store, you can go by the basic rules of visual merchandising into your online sales channels in order to develop eye-catching displays on your site. Just as with brick and mortar stores, your goal is to attract shoppers through visual stimuli.
Laying it All Out
Visual merchandising is an art. It involves wide-ranging discipline and attention to detail to effectively attract new customers and to keep existing customers by focusing on multiple products in order to sell products in all areas of the store.
Customers recognize and appreciate the efforts that are made in design elements but it is important to respect them as well. Never lose sight that the deciding factor of customers purchasing in your store, whether in person or online, will be a mixture of things that are important to them.
Being treated with respect, the quality of your products, the availability of your wares, and the price you set for your items will also determine how many customers will buy from you.
Creating Customer Experience
In the long run, creating an environment that is conducive to an excellent experience is the most vital thing you will do to bring and keep customers shopping with you.
Neuro-sales is the study of customers and the psychology behind them. It has been discovered that customer experience is the number one factor customers look for when shopping, even beyond price, value, and anything else about the store or the product.
Customers want to feel good when they are shopping and they want to enjoy the experience. Be sure you are elevating customer experience on every level. 
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sharkeyesinc · 3 years
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14 Top Wholesale Websites
Buying online wholesale definitely has some super-sized advantages. Shopping is simple and wholesaler prices are cheaper than ever. Finding verified suppliers worthy of your trust can be time-consuming and costly, however.
Fortunately for you, we've done the research for you. If you can't afford to lose in the wholesale marketplace, read on to discover our top picks for the best fifteen sellers in the wholesale industry and tips to navigate the wonderful world of wholesale central.
Read on to find out valuable information that can save you a world of trouble.
Verified Suppliers and Wholesale Prices
It is imperative to use trustworthy, verified wholesale suppliers, especially when doing business out of the country. Wholesaler prices are also important so you'll want to be able to see them upfront with shipping and other details available as well.
Wholesale information comes by way of wholesale directory lists or websites with products and other information detailed. Wholesale directories are useful for sorting out wholesalers in the wholesale industry so you only see those who are reputable, unlike conducting your own search.
Best Wholesale Vendors
Global Sources
Global Sources is a wholesale shopping site that ranks high in many categories. It not only sources a huge variety of items, such as pet supplies, toys, and household goods, it is a trade show facilitator of wholesale products.
The wholesale price of an item is generally quite cheap since all are manufactured in China. Shoppers can browse Chinese manufactured products with ease. As with most global wholesale distributors, the supplier verification process is very professional.
Verified suppliers carry a badge so buyers know their legal documents and licenses are legitimate. Although products can't be purchased by adding them to the cart and require negotiating with suppliers listed on the wholesale directory, Global Sources has live chat with direct shipping agents that enables buyers to quickly find suppliers and get fast shipping.
The product categories are immense and wholesale purchases are priced incredibly low, making it a favorite among online retailers.
Alibaba
Alibaba is a highly recognized wholesale supplier of worldwide brands. The wholesale online shopping app is among the largest of its kind and is a pioneer in the realm of international wholesale trade.
Earning a reputation for being one of the leading trustworthy wholesale suppliers of gift stores, Alibaba deals in a variety of goods in over 5,900 different product categories ranging from pet supplies and toys to hardware and tools and just about everything in between.
Cross-border shipping costs are cut due to the company's efficiency in utilizing the most affordable methods. Customers in the wholesale market are fond of the way all items are able to be added to one cart.
Alanic Clothing
For clothing retailers, Alanic Clothing is one of the best wholesale companies.It is appreciated for being one of the largest clothing niche sellers in the wholesaler industry.
The prices are low enough buyers can set a retail price to make a profit. Alanic Clothing has a vast range of clothing and is a site buyers go to explore market trends and to find hot selling products in men, women, and children fashions.
Headquartered in Beverly Hills, California, it is one of the highest quality manufacturers of clothing. One of the best things about Alanic Clothing is that sellers are able to order custom clothing and then sell them under their own brand.
Importers Direct Wholesaler Co.
A Los Angeles, California-based alcoholic beverage wholesale company, Importers Direct Wholesaler Co. has an impressive range of products. Beer, vodka, whisky, wine, brandy, sparkling beverages, liquor, and cognac are among the many categories.
The prices on the site are quite affordable. They are highly trusted and the shipping fees are reasonable too. Bars, bottle shops, liquor stores, and restaurants are known to frequently purchase from this wholesale giant.
Shark Eyes
We've got to mention ourselves as well. We're one of the largest wholesale eyewear suppliers in Los Angeles. Shark Eyes offers sunglasses, glasses, and displays, and accessories. Wholesale buyers are able to choose between top-fashion brands and dollar store versions as well so there is a large array for every budget.
Shark Eyes is appreciated within the eyewear industry for the ease of ordering from their online store, extensive product categories, high-quality products, no shipping fees with purchases over $50, and no minimum order policy.
They also have an excellent customer support team to ensure smooth sailing in the online ordering process. The customer approval rate of Shark Eyes is excellent.
HKTDC (Hong Kong Trade Development Council)
HKTDC is a large Hong Kong-based wholesale platform. It is one of the best wholesale websites - linking retailers to opportunities for trade with many companies within the global wholesaler landscape.
Most of the companies are in Hong Kong and China and the wares are largely along the lines of video games, toys, and computers. Although the site does not have a direct buying mechanism, it is very useful for sorting out the good wholesalers from the bad since it relies on the verification of sellers' product quality, trading activities, and factory details. Both wholesale suppliers and buyers benefit from this wholesale marketplace.
Bwanaz
Bwanaz is a California-based leader in the wholesale goods industry. The company partners with major players like Bloomingdales, Microsoft, and Walmart. Bwanaz is committed to excellence and makes the buying experience quick and simple.
Bwanaz is known for providing a good variety. They have a wide range of products including jewelry, apparel, sports equipment, food and drink, toys, and more.
Super Delivery
Super Delivery is another online wholesale Japanese product buying site. What sets it apart from other sites featuring wholesale suppliers in Japan is that it is super user-friendly.
The selection of online wholesale products is huge (over 480,000 items). Clothing, shoes, and even furniture are among the best sellers.
Unlike some online wholesale shopping sites that deal with overseas shipments, Super Delivery allows buyers to view the ways the orders ship and the estimated arrival time for each product. Users can view for free and search items without obligation.
Consultation is available for buyers purchasing $5,000 worth of products or more and container transportation can be arranged for cross-border shipping.
Eindiawholesale
Set up similar to Alibaba, Eindiawholesale is headquartered in India. It is one of the largest sources for boutique items in the wholesale industry.
With an emphasis on imitation and handmade jewelry and fashion, the Eindiawholesale store display products in easy to view categories and makes wholesale buying a breeze. Shipping and buyer protection are stellar on the site.
It's a good idea to inquire about a crafts products tax exemption status. Most retain buyers feel wholesale online shopping is a pleasure when purchasing from Eindiawholesale.
Chinavasion
While buying from China can be dangerously risky, not so when the wholesale company comes with the reputation Chinavasion does.
With excellent prices in electronics and high-tech gadgets, the wholesale outfit is headquartered in the smartphone hub of the world, Shenzhen, China. Apple, HTC, and Samsung are among the most popular brands that are sold on the site. Tablets, cellphones, and accessories can be purchased for a song and shipped for a reasonable price.
A4 Sportswear
A USA-based supplier of wholesale sports apparel products, A4 Sportswear is recognized as one of the most outstanding dropshipping suppliers in its niche. Jerseys, socks, pants, shirts, t-shirts, bags, hoodies, and more are items on the dropship list.
The company has a reputation of being superb when it comes to delivering on time which is ultra-important in the dropshipping world. The quality of their products is second-to-none as well.
Wholesale Grocers Directory
Selling groceries is big business these days, both online and off. Wholesale Grocers Directory is the largest and best of all grocery wholesale directories for buyers to find suppliers with over 2,500 foodservice distributors, 2,000 wholesale grocers, and 18,000 buyers.
The wholesale directory is updated twice per year and is available in spreadsheet form, delivered right to your email. The list of bulk grocery services includes price, type of products, locations of operation, and volume of sales.
Membership is required. Lifetime memberships are sold for a one-time payment of just under $600.
Tasha Apparel
Tasha Apparel is a third-party fulfillment company, meaning they drop ship the product to the customer after the buyer purchases it at a discounted wholesale-based price. The company sells trendy wares for 60-80% below the average wholesale price and the site is a cinch to use.
Buyers are allowed to use free images from the Tasha Apparel site on their own stores. The customer service is stellar and no minimum order quantity is ever required.
KKAMI
KKAMI is a wholesaler of Korean products, specializing in high-quality fashions for children. The website is set up for success, for both the buyer and the seller. It is updated on a regular basis and makes it easy to find items.
The site is a directory but doesn't allow just any wholesaler to participate in the listings. Only the best of the best and most proven are included in the directory so buyers can be certain they are dealing with reputable wholesaler companies.
How Wholesale Suppliers Add Up
When searching for wholesale dealers, it's easy to get scammed. The websites, apps, and wholesale directory spots above are priceless in keeping you safe while you find the best wholesale supply companies for your needs. 
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sharkeyesinc · 3 years
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Cheap Wholesale Products for Resale
With prices of most everything reaching monumental highs in the past few years, it's nice to know that it's still possible to get a good deal. Buying at a wholesale price cuts costs and makes good sense, especially in these turbulent times.
In this article, you'll learn some tips for dealing with wholesale suppliers, how to find the best wholesale price, and you'll find a list of 10 cheap wholesale products for resale to get you started in your wholesale pursuit for your retail business.
What Wholesale Suppliers Do
Wholesale distributors sell wholesale items in bulk amounts. They are about to acquire their goods at discounted prices since they buy in huge volumes. In turn, they sell in smaller bulks to retail businesses such as online store owners, e-commerce store owners, sellers on other online marketplaces, and for those who sell online or at physical stores.
The idea is for retailers to find wholesale suppliers in order to purchase profitable wholesale products. It is imperative that the prices be cheap enough for them to make money yet the quality must be adequate so they can resale them without complaints or dealing with returned items. You want excellent retail prices but not to give up quality in the process. of attaining the wholesale products.
Sometimes, it gets tricky when trying to create an online business model on wholesale products because cheap wholesale products aren't always of good quality and wholesale suppliers aren't always trustworthy. Retail arbitrage is often encountered so you need to do a great deal of research to find a wholesale supplier who has the best prices.
Finding Wholesale Prices with Profit Margin
Since the idea of shopping for great deals particular product at a wholesale price is to make a profit when reselling, you will need to be sure what you intend to sell is a profitable item. Figuring out the retail price to sell at is imperative but takes some footwork.
When you buy wholesale, ask yourself what the supply and demand looks like in the product category? If you don't choose profitable items in product categories and do market research, you can lose money. Therefore, do all you can to find the best suppliers of products that are in demand. Find suppliers that offer unique goods when possible.
You will also want to check into exactly what other sellers with similar products are selling and what their price is so you can sell for a lower price. You will give yourself the upper edge by doing so.
The goal is to have low competition coupled with a low price. By having the lowest prices and giving the best deals, you will earn regular customers you can count on while still making a good profit.
There are a few different methods you can use to ensure your selling price is the best of the best. You can search for your product or products and check competition sites out or you can sell unique items no one else is selling. You don't want to end up with a higher price than another store. Regardless of how you go about it, you will want to set yourself up to succeed.
10 Items with Super Cheap Wholesale Prices
It's time to get your feet wet, so to speak. To give you an example and opportunity to get a taste of what the wonderful world of wholesale price has to offer, here are 15 wholesale products at prices you can't refuse:
Kole Imports
Kole Imports sells low-cost products such as toys, gifts, beauty products, skin care products, and novelty items. In addition to the items that are always listed for wholesale, you'll find clearance items for dirt-cheap prices and specials they run periodically too.
This wholesale central dealer is great for cheaper items. New shoppers are often given an additional discount. The cheap prices allow for more profit in the item category.
Kids love fidget hand spinners. This set of 68 turns out to be only 42 cents apiece when you buy in bulk. The toys bring a nice retail price and are always in demand. Talk about high-profit margins!
The handy tub container comes with the toys and is perfect for storing the toys in or if you have a physical store, you can set the tub on the counter to attract sales during the check-out process.
Wholesale Deals UK Tool Set
If you want to get the best retail price from items in the United Kingdom, Wholesale Deals UK is the business model where you can find cheap wholesale products on quality goods. You will need an account if you wish to see the retail prices but you can opt for a free account.
One of the best deals at this store is the tool section. This Stanley Tool Set contains a whopping 142 tools and comes in a handsome case. The price is so cheap, it is advertised it allows for a $183 mark-up from this wholesaler UK when figuring the retail price. Though the prices are in euros, you can convert the price into dollars.
Sam's Club Dog Treats
Sam's Club is membership only but most find it is well worth the investment. When you join Sam's Club, you typically get a great incentive such as $50 off your membership or free goods.
Pet supplies are one of the best departments you'll find at Sam's. From cat beds to dog food and small animal goods, Sam's Club has it all. Fifteen pounds of Milk-Bone dog treats is only $14 and some change. Now, that's a real tail-wagging deal. Whether you run a dog supply store or have a pooch that you'd like to pamper, the price is right to buy up a case of them.
Dear Lover Denim Jacket
Dear Lover is a wholesale company that caters to women's fashions. The top-notch seller has excellent prices and is a favorite of those who deal in female fashions.
One of the most popular items in the store is this black contrast leopard denim jacket that can be purchased for a mere $13. The material is cotton and polyester and it is available in three sizes.
If you own a store that is geared for women, you won't want to miss out on all this store has to offer.
Amazon Business Sharpie Set
Amazon Business is a smart place to shop if you use or sell business supplies. You can easily create an account to take advantage of the huge savings. Shipping comes quickly and the more you buy, the more you save.
This Sharpie set of Chisel tip highlighters comes with three markers and is available for only $11.15 but if you purchase in bulk, you can get them as low as $7.87 per set. Amazon is a trusted seller in both retail and wholesale.
Costco Huggies Diapers
Baby gear always sells well and if that is your target market, you're in luck. Costco is one of the best wholesale outlets to purchase a number of things such as security cameras, kids' toys, and baby items. One of the best-selling items in the baby item category of low-priced items at Costco is Huggies diapers.
Along with getting a fantastic deal, for a limited time Costco is offering an additional $10 off a package, of Huggies Plus, making a final low cost of 13 cents per diaper.
International Wholesale Company Christmas Headbands
You can buy wholesale dollar items at International Wholesale Company. Due to the super inexpensive prices, it is certainly possible to bring in maximum profits.
One of the main attractions for shoppers at this wholesale store is seasonal products. Children go wild over fun and festive Christmas headbands so why not buy them for next to nothing? At International Wholesale, simply create an account to reveal the price. The more you buy, the more you'll save.
Shark Eyes Sunglasses
Of course, we should also mention ourselves. Shark Eye is a leader in wholesale eyewear. At Shark Eyes, you are able to buy cheap wholesale products such as glasses and sunglasses without sacrificing quality. Imagine getting 12 high-fashion women's aviator-style Dazey Shade sunglasses for just $50.
With such profitable products, you can easily offer a fair retail price to your customers while saving a ton on quality products. Or, you can keep all 12 for yourself.
It's easy to find cheap wholesale products in the glasses and sunglasses realm at Shark Eye that are fashionable and in hot demand. Customers with online stores find the products magnificent for selling online and those with physical stores love that they also sell displays.
Alibaba Android Tablet
Alibaba is a trusted name in worldwide wholesale companies. They are headquartered in Chino but are known for having reliable suppliers. Their low wholesale prices make it a cinch for online retailers to sell products for profit.
How would you like a 10.1 Inch Android Tablet Pc with Touch Screen? It has 8GB and 256GB Wifi and has both a front camera and a rear camera.
From this stellar wholesale sourcing center, the price you'll pay is a mere $69 per tablet or $79 for a single sample. You'll only pay $68 for each tablet if you purchase 10 to 99 of them and even less the more you order. Many wholesalers don't allow cheap products to be sold individually, so Alibaba is a hit.
Tiger Claw
Contact sports like MMA and karate are hugely popular. Tiger Claw specializes in MMA, karate, and other contact sports equipment. From uniforms to boxing gloves and spar dummies, you'll find it all at Tiger Claw.
Tiger Claw fight gloves are priced to sell at just $49 which gives room for a nice mark-up. The more you buy at this store, the lower your price will be.
Do Your Homework
Successful wholesaling is accomplished like anything else. The more time you spend doing your homework, the better it will work out for you. By reading up on wholesale subjects such as those covered in this article, you will be a pro in no time.
The World of Wholesale
Once you learn your way around buying wholesale and selling retail, you'll quickly get the hang of it and the sky is the limit of where it will take you. 
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sharkeyesinc · 3 years
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How to Make Sunglasses Tighter
Sunglasses that slide down your nose and slip off your ears are downright obnoxious. Plus, ill-fitting sunglasses don't make the fashion statement you probably want them to. The best way to ensure your eyewear fits optimally is to visit your eye care professional or eyewear retailer. If that's not possible or you need a quick fix until you can make it in, so here are some tight tips to help that are at little or no cost to you.
Diagnosing Why Your Sunglasses Don't Fit Properly
In order to adjust your sunglasses so they fit correctly, it's imperative to find out why they don't fit properly in the first place. If your glasses have a looser fit that causes the nose pads to slip down your nose or your metal frames or wireframes have stretched so far out they aren't holding your glasses on, it's time to figure out the issue so a solution can be found.
Keep in mind that unless you have prescription glasses or sunglasses that are fitted by an eye doctor, your sunglasses probably aren't custom-sized in the first place. It is imperative that your sunglasses fit right or they won't protect your eyes from the sun. Sun can damage your eyes. Whether it is the nose piece in need of a fix, the arms being out of shape, or the frames being stretched, it's important to remedy the issue.
Much of the time, eyeglasses can be tweaked to hold in place until you can get in to see an eye specialist. Most optometrists or one of their staff members are happy to accommodate you to adjust your loose glasses or sunglasses for a minimal fee.
Here are some issues that may be causing your prescription glasses or nonprescription glasses or sunglasses to be too loose and what to do to fix the problem:
Nose Pads
Bringing your nose pads closer is one way to correct looseness in sunglasses. Follow these simple directions:
Steps to Tighten Nose Pads
Start by setting the glasses or sunglasses on a flat surface. Then, gently grasp the pair of glasses by the bridge between your thumb and forefinger. Take caution not to hold your glasses or sunglasses by the wire or plastic frame or by the lenses even if they are constructed of memory plastic material.
Take your wire of plastic frames and gently push the nose pads together. This is a temporary fix you don't want to do very often so you don't wear down the nose pad metal.
Steps to Loosen Nose Pads
Adjustments on the nose pads are simple when you grasp your pair of glasses or sunglasses by the bridge between your forefinger and thumb. Be sure not to hold the glasses by their frame or lenses, even if you have sturdy plastic lenses.
Gently take the pair of glasses and pull the nose pads apart. If you do this too often, however, you risk wearing down the metal on the nose pads.
Plastic Frames
Plastic frames can easily stretch out and fit too loosely but there are some things that can be done to tighten them.
Blow Drier
For one, you can use a hairdryer to heat metal frames and bend them slightly on one side or on both sides to keep them from slipping and fitting too loose at the temples.
Hot Water
Likewise, you can hold the frames of your shades under hot water to bend them to a point they are no longer too loose. Be sure the heat is not too hot but you will also need to ensure the plastic frame is pliable before you attempt to bend the arm of the eyeglasses or you risk damaging the glasses arms or another part.
Metal Frames
Glasses come in many styles including aluminum alloy and other sources of metal or "wire". You can gently make adjustments on wire glasses with metal frames as well by applying a little pressure and giving the temple arms or other problem areas a slight bend but not to the point they will break. The pressure you are using should be carefully monitored, especially on the arms as you don't want them to bust as you adjust them.
Once you feel the eyeglasses frame and lense are in the correct position, try them on and see if the fit is still too loose. If it is, continue to gently adjust them until they are no longer sliding down your face. When the arms are finally tight enough and they are not sliding, keep the arms where they are and do not adjust any further as your eyeglasses being too tight can be uncomfortable too and can cause the lens to pop out of the frame.
Plastic Glasses
Plastic eyeglasses come in multiple styles and are easy to adjust in order to prevent them from sliding. Begin by holding them by the arms and heating the part of the glasses that are causing them to be loose such as the frames that hold in the lens, the arm that is stretched out, or the nose pad.
Pinpoint the culprit that is the source of the glasses or sunglasses being too loose, then tighten them after running very warm water on the arm or frames before gently making adjustments to tighten the area, such as the temple arms, so they don't slide. Various styles have different thicknesses in arms and frames so adjust the degree of pressure you apply during the adjustments.
Adjustments on the Arms of Eyeglasses
The arms of eyeglasses often cause them to become too loose. It is not unusual for the hinge that connects the frame that holds the lens to need repair or to require some troubleshooting. A screw might be missing or loose. You will want to tighten the screws so they rest evenly on the bridge of your nostrils. Here are some tips when doing so:
What to Do When Adjusting Eyeglasses Arms
The arms of a pair of eyeglasses are held into place by a hinge that contains screws, generally two of them. Whether you have plastic glasses or a titanium fashion, your eyeglasses will have screws that hold the hinges in. They hold the part of the frames that encase the lens and the nose pieces as well.
When the hinge is the source of the problem, you can purchase eyeglass repair kits as a remedy. The kit contains a mini screwdriver that makes the process a breeze because it fits right into the small hardware. Follow the instructions on the kit or just use your own common sense to add a screw or two in the hinge or to take out a stripped screw to replace it with a new one. When putting the screw in, only use gentle pressure regardless of if the style of glasses or sunglasses is metal or plastic.
Once you have repaired or replaced the screws, try the glasses on to see if they still fit too loose. If they do, you may need to also tweak additional issues within the frames of the glasses. Also make sure the frames of the glasses aren't too tight at the temples or anywhere else and if they are, make adjustments to ensure a comfortable fit.
When the Glasses Ears are Too Loose or Too Tight
The glasses ear is too snug or too stretched, it is uncomfortable to wear them. If they are too snug, they may have too much pressure at the temples causing you to get headaches. They may allow the lens to pop out if they don't fit securely. Or, they may be so stretched out they don't grasp your ear which can cause slipping to the point your lenses are not in the proper position, therefore, interfering with your vision. An adjustment is a solution.
Depending on if the glasses fit too snug or too loose, you will want to bend the arms accordingly. If they are fit too snug, bend them outward. If they are too loose on your ear, gently bend the eyeglass frames bring the arm closer to your ear. tend to the other side as well. Once you have fixed one side, Be sure the lens is secure in their position.
How you make the adjustment will be determined by the style of your glasses. Plastic frames the are heated by a blow drier or by running very warm water over them are pliable enough to make the adjustment while metal glasses can be gently manipulated to accomplish a comfortable fit at the ears at the eyeglasses upside or wherever the issue is stemming from. Try the eyeglasses on to make sure they fit comfortably after the adjustment and that the arm is secure and comfortable and that the nose pad is not slipping. If more bending is needed to shape them up, don't hesitate to do so.
Professional vs. DIY Glasses Fixes
Taking your eyeglasses to a vision shop is always the most optimal way to ensure they have the ultimate fit. Your vision is worth the time, cost, and effort. But, if you are unable to do that, the solutions above are excellent ways to use do-it-yourself tips to remedy common problems. Now that you have the tools and tips at your disposal, you can apply them to adjusting your glasses to keep them in great shape. 
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sharkeyesinc · 3 years
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How to Measure for Fitover Sunglasses
Fitover sunglasses are protective eyewear that goes over prescription glasses to provide protection from damaging UV rays. They also shield your eyes from obnoxious glares caused by the sun. It is important to make sure your fitover fits correctly over your prescription glasses or the purpose will be defeated.
Read on to find out how to take the frame measurements from your prescription eyewear frame for an optimized fit of your fit over sunglasses so you can simply click on a shop to get your fitover and you will understand the ordering process and will be able to link to the fitover that most closely resembles the one that's the best fit.
Fitovers for Prescription Glasses
If you already have prescription glasses, you can save money on protecting your eyes from the sun by purchasing a fitover versus sunshade prescription eyewear that is designed to make sure of the glasses you wear every day. The fitovers fit over sunglasses are designed to be placed securely over the prescription eyewear frame, achieving the same result as if you were to buy expensive sunglasses prescription eyewear but for a fraction of the cost. The concept is genius because instead of having two sets of prescription eyewear to deal with that are designed to address vision correction, you only have one pair of prescription eyewear since the fit over sunglasses utilizes the prescription eyewear you already own and maintain.
Frame Measurements
Prescription frames come in a myriad of styles and sizes so it is important to measure your prescription eyewear frame to ensure your fitover will be the right size. You will want your fitover to be slightly larger than your prescription eyewear frame for a fashionable fit and for the best fit to serve the purpose of shielding your eyes. For example, if the glasses you have worn for the past few months are larger than the fitover, you will lose the benefits of accurate fitting glare blocking which can be dangerous when driving and uncomfortable too.
Be sure the eyeglasses you have worn for a while are designed right and that you can see well out of them. If so, it is time to take the size fit over sunglasses in inches so you can order without error because any error in sizes can cause big problems in the way the set fits. Select with care when you choose a fitover to pair with the eyeglasses you have worn already.
Here are some tips to doing the math so your prescription eyewear frames line up perfectly with your fitover in order to provide comfort and function, making your prescription eyewear a valuable two-in-one investment without having to buy both prescription sunglasses and prescription eyewear. Because you will wear the eyeglasses and frame you have worn for a while, you will be saving money and resolving a fashionable fit. But, only if the width is balanced. If the width of the fitover doesn't coordinate, you'll be wasting money because the frame of your glasses should be just a little smaller than the frame of your fitover.
Your frame should be wide x figured with the frame height. The widest fit will be figured with the width so wide x will be the measurement of the width of the frame and wide x will represent the inches or mm from the sides of the frame at the widest point. Wide x is a common number way to calculate that when choosing the fitover and making a cart buy. The width is extremely important or the frame of your eyeglasses may not coordinate with the frame of your fitover for the closest fit.
Importance of a Proper Fit
Since you have already worn your current glasses, you know they are the correct prescription and the right fit so all you have to do is purchase a fitover to wear over the glasses you've already worn, fitovers are designed to go over the frame and are not designed to provide any prescription assistance. It's important to understand what the respective parts are designed to do and the duties each are to perform.
Saving Money
While your worn glasses are designed to provide the correction you need to see properly, fitovers are designed to provide the protection and shielding your eyes require. If you have never worn the eyeglasses you are going to be using to fit a fitover over, you may want to wear them for a time before investing in a fitover. Once you have worn them and are sure they are a good fit for you, you will use the worn eyeglasses frames in measuring to inches to ensure the best fit.
Steps to Measure for Fit Over Sunglasses
Determine the shape of your prescription eyewear frame such as round, square, oval, or rectangle. The shape of your fitover should be the exact same as the shape of your pair of glasses that you have worn for a while. Never attempt to put a different shape over your eyeglasses because there will be areas of your eyeglasses that aren't covered where the shape differs and you won't get the proper size fit. Fitovers are designed to be larger than the eyewear style you have already worn.
Measure the full width of your prescription eyewear glasses at the widest points from ear to ear of your eyeglasses prescription frames. Be sure you measure correctly, double-checking and then figuring wide x 2 in order to include the width of both lenses and frames, and be careful you measure your glasses the widest fit for the closest fit possible. Determine the measurements in inches.
Measure the height of your prescription eyewear frames including all the space that will be covered by your lens covers sunglasses as it fits over sunglasses and is designed to be a bit larger in height and width. When you measure the height, figure in inches. The height should be very close to the fitover size height.
Write down the figures you come up with and then add a little to the inch measurement so you know the fit of the fitover you select is slightly larger in size than the glasses you've worn. Check the sizes of fitovers available and click on the one that is the best one to choose, making sure the fitover is a little larger in width and height but not as much as an inch, or that will be too much.
Now, you are ready to purchase a fitover that is designed to fit over your eyeglasses frames by way of a clip. In order to ensure the size and frames fit is perfect, go by the inches of the widest part with the number of inches of the tallest part of the eyewear you have worn and are sure has a good fit. Some foreign fitovers may be figured in metric but if you take measurements in inches, use a guide so you can convert to standard USA measurements (inches).
Size Matters
When you choose your fitover by measuring the size of the worn eyewear including the frames , select the fitover that best fits and click on to purchase after you have created an account designed for making purchases and keeping up with your account and to be informed when they have a sale or promotion. You can also leave items in your cart and they will be displayed when you come back to your cart at a later date.
The Fine Details
Don't forget to read fitover reviews. Referring to impartial third-party reviews is especially helpful and is a great guide when choosing your prescription eyewear frame.
Identify important details such as if the fitover is polarized or not. Polarized fitovers will greatly increase the amount of protection you get from the sun and its glare. Polarized fitovers are very popular and are quite popular because polarized versions are considered to be the ultimate in vision protection.
Go for styles that are lightweight. Even if the height is tall, having a pair that is lightweight will ensure the light is kept out of your eyes but that they aren't too heavy. But, also be sure the size isn't so large your eyeglasses are overwhelmed by the fitover or they won't block light. Height is important to ensure the size is balanced and width figuring is imperative too when dealing with your prescription eyewear frame.
Be Super Sure
Double-check the size. Be sure you are figuring mm if the product goes by mm. Some go by mm and others use USA measurements such as inches.
When converting mm, you can't be too sure you have the size right so double-check yourself. It is important the size is perfect or its size may be too large or may hit your nose if the height is too tall on your prescription eyewear frame.
Metric and Standard Measurements
Determine mm and what measurement they are ordered by like mm or millimeters. Millimeters and mm measurements can be confusing but much of the world uses mm and millimeters rather than inches. Click on a conversion chart online and figure millimeters or so you know you have figured correctly.
To make your purchase based on the fitover that best resembles the figures you have, simply click on the item displayed and it will go into the cart. You can view the cart at any time to make sure it is loading correctly. Double-check the height of the fitover and that you have converted inches into mm properly. If the information of the fitover displayed lines up with the size you need, you can make the final commitment on your prescription eyewear frame.
Purchasing the Perfect Fitover for Prescription Eyewear Frame
Decide if you want to spend a medium amount of money or if you want to go for the top of the line or the most economical style. Decide what type of clip for your pair of frames you want in the fitover you buy and if you want to spend a medium amount or go the most expensive or the cheapest route. Double-check that the fit and the size will be optimal. Ensure that you have the size right from the height to the width.
Before you pay, read the fine print and be sure that everything is in order. Check the guide and if you are certain, go ahead and commit to your fitovers.
Shark Eyes carries a several types of wholesale fitover sunglasses, check them out here.
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sharkeyesinc · 3 years
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How to Adjust Sunglasses
When your sunglasses are sliding down your nose or the left lens is higher than the right or the right is higher than the left, everything can seem off-balance. You don't have to rush out and buy a new pair or pay an astronomical fee for a professional repair though. Find out how to save big bucks when you adjust your glasses yourself as featured in this article.
Disclaimer
It is best to speak to your optician or eye doctor before doing anything that involves your eye care, no matter how minor. Problems such as pressure on your eyes can be a sign of serious problems that your optician can diagnose. This article is in no way intended to replace the advice of a professional optician or eye doctor.
Common Issues with Sunglasses
There are a number of issues with glasses that affect the way they fit or look. Normal daily wear can place stress on your glasses including the frames, lenses, nose pads, and temple arms.
In this guide, you'll find a list of the featured problems you may encounter and how to fix your glasses at home including the arm causing pressure or giving the nose pad a better fit.
Frames
Frames basically hold a pair of glasses together and hold them in their proper position. Glasses frames are available in a wide range of options.
Metal Frames
There are many types of metal that are featured in eyeglass shops that are used for lenses with titanium being one of the strongest on the market. Metal frames are featured in many optical stores and are appreciated for being stylish and sturdy but it is possible for them to become crooked or break, even titanium although titanium frames are quite strong. You may also notice an arm needs to tighten or may become stretched out so a lens is falling out.
While some severe problems with metal frames require welding, many can be adjustments and repairs are so simple you can adjust your glasses at home. Of course, the remedy will depend on the particular issue you are experiencing with your glasses.
Broken Frames
In the event that your glasses frames have broken, you can typically repair them with a little super glue. Apply a tad at the point of the break, being very careful not to pour too much or get any on your fingers. Carefully dab any excess glue off and sit the glasses on a flat surface that is covered with a piece of paper or plastic cloth. Allow the glue to dry.
Your sunglasses should be as good as new. Try your eyeglass on to ensure you have the right fit behind your ears, on the temple, and that there is nowhere they pinch. Check the part where the glasses were broken and make sure the two pieces now fit tight and closer together.
Lop-sided Frames
If the left side of your metal frames are sitting where the right is higher than the left or the left side is higher than the right, you may be able to bend the left (or bend the right) to bring them into balance. Carefully bend them but only in the specific area where the adjustment is needed such as the temples or behind the ears. Remember that bending metal is not foolproof so service them with care.
Bending your frames requires great care. You don't want to adjust them too far or they may snap so let them fall back to where they were by memory. Once you have adjusted them, try them on to see if they fit properly and comfortably.
If not, repeat the process until you get a great fit, and again, allow the metal to fall into place by memory. Try them on to make sure the fit is correct and if not, continue the process until they fit comfortably.
Plastic Frames
Plastic frames are more fragile when it comes to making adjustments. Some brands are sturdier than others (like memory plastic) so you might speak with your optical shop to find out the exact type of plastic material your sunglasses are made from before attempting an eyeglass repair.
Warming Plastic Frames
You will need to get the plastic warm by holding them under hot running water. Or, rather than using warm water, you can hold a hairdryer to the plastic until it is soft.
Then, hold the glasses with your thumb and fingers so you can gently adjust them at the point of the problem such as at the temples, behind the ear, or wherever they are loose, pinching, or feeling uncomfortable.
Once warm, a bit on one side and then, if needed, bend on the other side. When you bend the right side, hold your glasses on the left side and when you bend the left side, hold them on the right side so you will have more control as you adjust.
Accessing
Try them on and see if they are fit alright. If not, gently bend them a bit more. Plastic glasses can be contrary so if you need to hold them under hot water again, don't hesitate to do so. It is better than breaking your eyeglasses frame. The frame should bend easily and never be forced.
Broken Plastic Lenses
You can repair your broken plastic frame glasses at home in the same manner as wire glasses frames - with super glue. Whether they are broken on the temple arms or anywhere else on the glasses, you will dab a small amount of glue onto one end of the glasses, being careful not to get the glue on the lens. Wipe up excess glue. Set the glasses on a piece of paper or plastic on a flat surface and allow the glue on the glasses to dry completely.
Once dry, try the glasses on to make sure the frames are no longer broken and that they fit well. Don't apply much pressure in the glued area and be cautious when you tighten them and be careful when you sit them down that no undue pressure is put on the arm or wherever you glued them.
If the arm or temple needs to be adjusted after gluing them, be sure to warm the plastic using warm water first so you don't break them again during the adjustment.
Lenses
If your lenses are popping out, they may break so it is imperative to adjust or tighten them in order to correct the issue before they do. You can use super glue to glue them in if necessary. Or, the problem may lay in the nose or area or the frame may be too loose, thus causing the lens to not fit in securely enough.
Identifying the issue is important before you can adjust them correctly. If the issue lies in how they fit in the frame, gluing will hopefully do the trick which is why this tip is being featured.
But if your eyeglasses frame is problematic at the nose and therefore the lenses are slipping out, you'll need to repair the nose. The same is true if the problem is featured in the frame at the temple area.
Temple Adjustment
If the arms of your pair of eyeglasses are loose, many issues can occur so adjustments to the arms are vital to keep them fitting well at the temple. When adjustments are not made, ill-fitting eyeglasses that are pinching or too loose at the temple are not only uncomfortable, the lens may also fall out.
The tips of the temple arm can pinch or the tips can be stretched out and prevent a proper fit behind the ear. The featured temple hinge can cause a myriad of problems but may only require a screw to be tightened or replaced.
To repair the temples of your eyeglasses, you have several options. You can purchase a temple repair kit at an optical shop that contains all the tools and supplies that are needed to make a temple arm repair at the hinges. Or, you can improvise, adjusting the arms of the temples at the hinge and the tips by placing something through the small hole such as a toothpick.
If your eyeglasses are plastic, don't forget to heat them a bit so they are warm. But, don't heat them too much or you can actually melt them.
It can't be stressed enough how important the temples are featured in the fit of your glasses. The temples can set the stage for your glasses to work properly or for them to set crooked or loose. In many ways, the feel of your glasses may hinge on the condition of the temple area.
Nose Pads
Adjusting the nose pads of your glasses is easy. The simplest way is the purchase a glasses repair kit at an optical store. You will most likely need a new set of nose pads as well.
Use the screwdriver in the kit (or one of your own) and a magnifying glass to remove the screws of your existing nose pad and remove the old pads. Then place the new nose pad on and gently screw it in to replace the old one and do the same on the other side.
Adjusting the nose pads of your glasses is easier on plastic glasses when your run warm water over them first because warm water makes your glasses less likely to break.
Access and Test
Try your eyeglasses on and make sure they fit properly, paying attention to the nose area as well as the temples, arms, ears, and lens areas that can be affected by the way the pads fit.
If they need further adjusting, don't hesitate to continue working with them to ensure they aren't crooked or loose. It is vital that the lens of your glasses are secure so check the lens as well.
Adjust Your Glasses at Home
When your eyeglasses are too tight and cause pressure on your face or they pinch behind your nose or hurt your ear, oftentimes they can be adjusted at home for better fitting eyeglasses and longer wear.
The tips featured in this article are designed to assist you in adjusting your eyeglasses but not to replace a visit to your eye specialist for the care of your eyesight or to make sure the lens are the proper ones for you, especially if they are prescription lenses. 
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sharkeyesinc · 3 years
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How to Use Reading Glasses
If things are looking a bit fuzzy, you may need to wear reading glasses to see more clearly. Reading glasses are designed to compensate for the loss of near vision such as the sight you use to read, sew, or see anything else up close. There is a multitude of styles, sizes, and strengths of reading glasses available and numerous places to purchase glasses.
Please make sure to consult an eye care professional before purchasing or wearing any type of eye-wear.
How to Determine if You Need Reading Glasses
Typically, anyone forty years of age or older need to wear reading glasses to correct presbyopia (diminished near vision). Any of these may be a sign you need glasses:
Needing to pull items away from you to see them more clearly at a distance.
Blurred vision when reading small print.
Experiencing eye strain on the words on a computer screen.
Getting headaches from trying to focus on objects at a close distance.
Inability to focus in dim light.
What to Do if You Need to Wear Reading Glasses
If you've determined that you do need a pair of reading glasses, it's important to figure out what strength you need. A visit to your optometrist will shed light on the condition of your eyes so you know if regular readers are enough to correct your eyesight or if you need prescription strength.
Your eye doctor will give you an eye exam. The doctor will then let you know the power of glasses that will make objects easier to read and to see, such as the print on the screen of a computer. Vision correction may be as simple as reading glasses that are 1.00 to 1.25 power range readers or it may take a prescription lens to correct your vision.
Time for a Change?
Failure to start wearing corrective lenses for presbyopia can result in headaches, eye strain, or deterioration of reading. Presbyopia is not to be taken lightly and should be determined by an optometrist since you only get one set of eyes. You may need corrective eyewear at any age including prescription-strength lenses or just a pair of reading glass readers. Presbyopia should never be ignored but should be diagnosed by an eye care doctor.
If you have worn eyeglasses before that are not working for you now and you can't see fine print (like a restaurant menu or book), no matter how long you've worn them, it is time to change the strength of your reading eyeglasses. Glasses should remedy your vision problem completely when reading books, reading a sign, and even conducting other tasks up close that don't involve reading.
Otherwise, you need reading glasses or a vision check-up to change your current reading glasses. Reading glasses that are not the right strength can actually damage your vision so be sure your glasses provide the right corrective lens.
Seeing should be free of straining or squinting with your eye lens when reading and in daily tasks. Anytime reading small print causes issues with your vision, it's time to attend to the matter.
Where to Find a Pair of Reading Glasses
Once you have determined the details and extent of your vision presbyopia, it's time to search for a pair of glasses. If the eye doctor gave you a prescription for prescription reading glasses because your eye exam revealed your vision needed more correction than counter reading glasses, you can typically purchase a pair of reading glasses from an optical shop or you can generally conduct your eye shopping online.
Purchasing Readers Online
Since you can't try corrective vision lenses on when buying your glasses online, you will need to know the strength your reading glasses need to be. Wearing glasses should allow your eyes to see clearly at any distance, regardless of your age. Some children even need glasses.
You will find a menu on the page related to such details as types of frames, how strong the readers are, and anything else related to the selection. On the website page, you will also see a variety of colors that are available for the lenses and for the frames. Some sites even have information available that will assist you in deciding what shape and color are optimal for you.
Inquire
If you have questions at all about reading glasses, customer service should be able to assist you. Buying glasses or sunglasses that are not the right magnification can result in headaches and loss of the ability to do tasks like seeing objects that are close, regardless of how close you hold them. It's better to spend as much time as you can be sure than finding out the hard way that they don't work for you.
Return Policy
Be sure if you buy glasses online that you check to make sure you can return them if they don't work out. Most places allow you to do so but don't forget to confirm you will be allowed to if there's a problem and to find out any and all stipulations concerning the process.
Purchasing Readers at an On-site Shop
Generally, you can find readers at a location close to you if you search the computer online or contact stores to see if they carry counter reading glasses. You can then see in person if you find the style of glasses or sunglasses you like.
Trying Them On
One advantage to choosing your eyewear in person is that you can try the glasses or sunglasses on to make sure the frames look good on you and to ensure the lenses are the right strength for your eyes. Don't settle for any that aren't perfect for you - in the fit, feel, and in all other realms.
Try the glasses or sunglasses on and focus your eyes on objects that are close to your eyes and try them in dim light as well. It is best to do each eye separately and to vary the distance with each eye to see if you can focus.
Making the Most of Your Reading Glasses
Reading glasses are a wonderful invention that is able to enhance your vision and your life. Before reading glasses, people couldn't see properly plus had to suffer from the symptoms of not having the benefits of reading glasses. Rather than thinking of your reading glasses as a burden, it is helpful to appreciate them for what they are...a way to optimize your sight.
Friendly Reminder
Remember that seeing your eye care professional is always recommended. We in no way advocate going without examinations. Your eyesight is much too precious to take chances on so be sure you are following all suggestions your eyecare professional makes. You can never be too sure or too safe. 
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sharkeyesinc · 3 years
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How to Keep Sunglasses From Slipping
It seems to never fail. Just when you're trying to show off your new shades, there they go...slipping down your nose again. There's nothing more obnoxious than sunglasses slippage but now, you can keep your glasses in place in just a few simple steps.
Keeping Your Glasses from Slipping Depends on the Problem
Before you can find the solution to prevent your glasses from slipping, it's important to diagnose the problem. Once you've located the issue, fixing it should be a breeze.
Where are your Glasses Slipping From?
Sunglasses can slip from any area they secure to such as the bridge of your nose or your ears. If they don't fit properly, your glasses may slip throughout the day which is very frustrating and uncomfortable.
Once you have pinpointed the location of the problem, it's time to check things out even further. Is your ear hook lose? Is your nose pad faltering? If so, those issues can be easily remedied.
Nose Pads
If your nose pads are not fitting right or are damaged, they can be replaced whether they are the traditional screw-in type or are the snap-on style. Follow these simple steps:
Replacing Nose Pads
Nose pads for eyeglasses are basically cushioned pieces that fit on the bridge of your nose to hold your glasses on and keep the lenses positioned in the correct place on your face. When they become worn or damaged, you'll need to make some adjustments or replace one or both. Here's how to replace a nose pad:
Be sure to measure your existing nose pad so you can purchase the right new one. They range from 6-24 millimeters (0.24 to .94 inches). Keep in mind that for the most part, you'll want to get the same shape and size.
Order your nose pad online or at a sunglasses or ophthalmologist-related shop. Nose pads come in glass, plastic, silicone, and rubber. Shapes include teardrop, circle, rectangle, and D-shaped. You can, however, upgrade to a more comfortable and effective style as long as it fits in place and is adjustable.
Once you have the nose pad, the rest is easy. You can watch a video on the process online or just go by the directions that come with your product along with following these instructions.
Take off the original nose pads by unscrewing them with an eyeglass screwdriver which will typically come with your order or by snapping them off (silicone) if they are that type. Attach the new ones on using the same method you did to get the old ones off and make sure they are well-secured when united.
Try your sunglasses on. They should fit as good as new on your head and on your nose. If not, you can adjust them until they are comfortable and still offer the support you need.
Nerdwax
If the nose padding of your eyeglasses isn't the problem with your slipping sunglasses, your oily skin may be the culprit. If you find your eyewear slipping a lot at the temple and your frames that hold the lenses are getting caught in your hair, check to see if the skin on your nose is oily. If so, you'll need to help your glasses stick.
Even those who don't have oily skin as a rule or have combination skin may be prone to an oily nose. Oily noses and sunglasses don't mix well because they will slide and slip and your frames will be all over the place and can easily tangle up in your hair which is obnoxious and painful. Prevent the discomfort and frustration with a little wax and be free of the problem.
In addition to patting the oil off your nose bridge from time to time to keep your glasses on properly, you can try a product called Nerdwax which will keep the frame on your glasses from slipping. Nerdwax is a cosmetic-grade wax that adheres to your skin that keeps your frames from sliding down your nose.
The special wax will stick to oil and is usually found in a tube and is inexpensive and easy to use. Simply apply to the bridge as directed and an anti-slip layer of friction will be created. You can also use the wax on the skin on the tops of your ears to keep the ear hooks of your sunglasses in place so they will fit securely at the temple and the tip of your ear. If it gets in your hair or makes contact with your face, don't worry. It will easily wash out.
Ear Slippage
Sunglasses that don't fit onto your ears properly can cause a myriad of problems. The arms of the eyewear typically don't fit securely. They are uncomfortable to wear because you are always having to push them back over your ears and the tip simply doesn't fit correctly. With a few adjustments, this problem can be eliminated though.
Ear Hooks
Ear hooks for your ears, also called temple tips, help set your glasses in place. A temple tip are usually made of silicone or a substance that offers a comfortable surface for your ears. They slide over the arms of your pair of glasses or sunglasses and then hook onto the backside of your ear to keep them from sliding. Most are designed not to tangle in your hair or in your hair ties which is a huge plus.
The glasses ear hooks can be adjusted for a natural fit on your face and ears. They are quite discrete so no one will see them behind your ears, providing the perfect solution in many instances. Even when you wear hair ties, you usually can't detect them.
A Hack to Tighten the Fit of Your Glasses
Another way to prevent the ear tips of your sunglasses from slipping off your ears is to tighten the actual glasses with a simple adjustment with this hack. If you have a metal frame, you can gently bend the metal at the temples. Don't bend too hard or you could break the frames.
If you have plastic frames, you can use a heat shrink hack. Just heat the frame in very warm water. When the eyeglasses are pliable, slowly and gently manipulate them at the temples so they fit tighter.
You may need to heat them several times and work to adjust the temples but remember not to bend them in a manner that will cause the sunglasses to break. Adjust the arms and the tips but not too much at a time.
Size of Glasses
When you are buying glasses, be sure you get the right fit to begin with. If you have a small head, you may need a special pair of smaller glasses in order to ever have the right fit. Or, if you have a larger head, your glasses may need to be larger.
No More Glasses Slipping Down Your Nose or Off Your Ears
Sunglasses and glasses are made to help protect your eyes and to be fun, stylish, and comfortable. They should feel natural on your head.
Glasses should find support behind your ear and the bridge of your nose and should never slide down. If they don't fit securely, you will dread to wear them.
Sunglasses are definitely not free. A pair of upper-end sunglasses can cost a good bit of money. Be sure your money isn't wasted by trying the helpful information above. It could prevent you from having to buy a new pair. 
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