#enfuse

[enfuse-solutions]

6 eCommerce Trends That Will Impact Your Data Strategy in 2022

It’s a great time to be an eCommerce business. In 2021, there were 900 million more digital buyers than there was the year before. By 2022, eCommerce is expected to account for $5.42 trillion in sales with volume continuing to grow by 15% through 2023. In fact, by 2040, 95% of all purchases are projected to be made online.Shoppers love eCommerce for its convenience, personalization, purchase options, and customer experiences.

Online shopping has leveled the business playing field and allowed even smaller companies to compete confidently with larger competitors. Of course, this doesn't mean that eCommerce success is easy. To succeed, online businesses must be aware of the trends that will drive the channel in the coming years.

1. Zero-Party Data Will Drive Personalization in eCommerce

In April 2021, Apple allowed users to opt out of data tracking on its iOS 14.5 with a new App Tracking Transparency feature. Following this launch, Facebook lost access to lots of valuable user behavior data. Consequently, many eCommerce brands saw a massive decrease in the effectiveness, reach, and profitability of targeted Facebook ads.

In 2022, eCommerce brands that want to continue advertising on Facebook will adapt to these changes. They will collect "zero-party data," i.e., data directly from customers, and then use it for personalized marketing and ad targeting.

To collect zero-party data, brands will:

Run surveys

Entice customers with quizzes

Add conversational pop-ups in email and SMS marketing

Do more to attract new people to their website

Send product recommendations via email marketing

As more customers become more privacy-conscious, eCommerce firms that respect these developments will succeed.

2. Chatbots Will Make Online Shopping Easier

In the coming years, more brands will add chatbots to their shopping pages to communicate with shoppers via a live chat interface. Chatbots will also help businesses to reduce costs by over $8 billion per year by 2022.

Well-designed, well-trained, on-brand chatbots will converse with shoppers in a human-like manner to:

Provide 24/7 instantaneous customer service

Lead shoppers to the right pages

Seamlessly guide customers during the shopping process

Manage payments

Self-learning chatbots and chatbots based upon Natural Language Processing (NLP) will play an increasingly important role in how customers communicate with eCommerce businesses and how these businesses ultimately retain their customers.

Chatbot technology will also empower eCommerce companies to deliver personalized service and experiences, which 80% of customers are already expecting. To enable this, eCommerce companies will need to have a strong product data strategy.  

3. Voice Shopping Will Become More Prevalent

In 2023, voice eCommerce sales are expected to reach $19.4 billion, and 50% of searches will be voice-driven by 2022. That's why many eCommerce brands will offer voice-based shopping. Voice search and conversational shopping will enable customers to find what they need and complete their purchases with minimal hassle.

These features will enable eCommerce companies to help customers in real time by:

Providing personalized recommendations

Supporting them throughout their buying journey

Delivering frictionless experiences every time they shop online

Chatbots and voice bots will enable eCommerce firms to provide omnichannel customer experiences, another trend that will continue in 2022 and beyond.

4. Augmented Reality Will Attract Both New and Repeat Buyers 

Augmented Reality (AR) is fast evolving into a competitive differentiator in eCommerce. With AR features like product builders, product visualizers, and 3D mapping, shoppers can use their smartphones or other digital devices to "see" a product in their own environment for a more immersive and engaging product experience. These experiences can create an emotional connection between a shopper and a product and ultimately help companies “win” sales with new customers and then keep them coming back for that same rewarding shopping experience. For instance, they can see what a piece of furniture will look like in their own living room. Or they can virtually "try on" new clothes or jewelry before making a purchase. These product merchandising methods will help eCommerce businesses attract and retain more customers and grow their sales and profits in 2022.

5. Mobile and Social Commerce Will Drive eCommerce Growth

In 2020, mobile commerce sales in the U.S. grew by 41.4%. Between 2021 and 2025, annual sales are projected to double. As a result, many eCommerce brands are placing mobile commerce at the center of their strategies.

To build a stronger relationship with mobile shoppers, eCommerce brands will:

Engage more with mobile-first platforms like social media

Leverage more influencer platforms

Build mobile customer experiences to increase engagement

Create mobile-optimized websites and eCommerce apps

Include features like push notifications, SMS marketing, and mobile-ready email content to guide shoppers throughout their buying journey

Offer GPS-enabled mobile shopping experiences to augment in-store experiences

Social Commerce will also be a big trend. Millions of shoppers already use social media to shop for new products, check reviews, and ask online communities for purchase suggestions. As a result, eCommerce brands will be actively selling through social media, which is why social commerce sales are expected to reach $79.6 billion by 2025.

In addition to spending advertising dollars on social media branding campaigns, eCommerce brands will:

Encourage and share user-generated content to engage followers and build customer communities

Partner with influencers to expand their reach to new customers

Use Livestream shopping to showcase new products

Leverage targeted advertising for sales events and to incent repeat purchases

6. Omnichannel Customer Experiences Will Become a Strategic Priority

Omnichannel customer experiences, a key priority for many businesses in 2022, will help eCommerce brands to deliver more personalized and coordinated shopping experiences for their customers. Focusing on omnichannel experiences should:

Push marketers to create and deliver coordinated content across channels

Drive measurement of online and offline marketing and sales efforts across various devices and channels

Highlight the need to integrate data from across multiple channels to improve overall conversion rates and sales volume

Enable companies to provide personalized recommendations and tailored customer service to improve both sales and customer loyalty

Conclusion

The world is now shopping online. In the coming years, customers will continue to demand seamless online shopping experiences, digital features, and personalized service. If you are an eCommerce company, there are some key trends that will shape the future of your business. Preparing your company to capitalize on those trends and customers' changing expectations will help your business succeed in the future.

EnFuse Solutions offers numerous eCommerce services to help clients achieve higher conversion rates by delivering engaging digital experiences and reducing friction in the online shopping and buying process. Contact us to learn how we can help you succeed.

#ecommerceservices #ecommercecompanies #ecommercesolutions #enfusesolutions #enfuse

[drishti-nayak]

Why Data Management Automation Is Crucial For Business Expansion?

Data has become the cornerstone of businesses across industries in today's dynamic and digitally-driven landscape. As organizations continue to gather massive amounts of data, it is imperative to efficiently manage and leverage this valuable asset. At EnFuse Digital House, we provide comprehensive data management services, technology, and expertise to help organizations harness the power of automation.

#DataManagementServices #DataManagementCompanies #DataManagementCompanyinIndia #EnterpriseDataManagement #DataEnrichment #DataProfiling #DatabaseMigration #DataStandardization #EnFuse #EnFuseSolutions #EnFuseSolutionsIndia

[arnav-malhotra-blogs]

What are the benefits of online proctoring?

A proctored exam is an online exam in which proctors keep an eye on students as they take exams, either by recording or watching live videos to catch cheaters in the act to ensure that the integrity of the exam is maintained. If you're looking for the best proctoring services in India, then EnFuse Solutions is a top proctoring service provider with decades of experience. They can help you simplify, streamline, and secure your Proctoring exam process.

#OnlineProctoring #LiveProctoringServicesIndia #RecordandReviewProctoringinIndia #ProctoringCompanies #EnFuse #EnFuseSolutions #EnFuseSolutionsIndia

[veenaahuja]

Let’s Understand The Various Aspects Of Data Annotation For Autonomous Vehicles

With autonomous vehicles (AVs) becoming mainstream, understanding how the data annotation process plays a significant role in their success is vital. Building safe driverless vehicles requires an autonomous algorithm with vital annotated data — reflecting upon the immense viability of machine learning (ML) in this space. EnFuse supports your annotation needs and provides a robust framework with seamless execution to accelerate autonomous vehicle development. We focus on facilitating highly intelligent platforms for annotating data and helping businesses make the most of ML and AI.

#AnnotationServices #DataAnnotationServices #DataAnnotationCompanies #MachineLearningServices #EnFuse #EnFuseSolutionsIndia

[shailesh-shetty]

#ProductInformationManagement #PIM #eCommerceServices #BesteCommerceCompany #eCommerceCompaniesIndia #DataManagement #DataManagementServices #EnterpriseDataManagement #EnFuse #EnFuseSolutionsIndia

[tania-arora]

Live Proctoring Service, Company in India - EnFuse Solutions

For advanced online exams at academic institutions and universities, EnFuse Solutions is one of the most secure options for high-stakes live proctoring services. They provide both automated and manual monitoring as part of their live proctoring service.

Find more information about Live Proctoring Services here: https://www.enfuse-solutions.com/services/proctoring-services/live-proctoring/

#LiveProctoringServicesIndia #LiveProctoredExam #OnlineProctoringIndia #ProctoringServicesinIndia #RemoteProctoring #OnlineProctoring #eProctoring #EnFuseSolutions #EnFuse

[tanglepelt]

Dc x dp idea 133

Danny is really confused. Like sure he made a fake account in order “use” his parents completely valid and not in biased research on ghosts.

Cause obviously. Their completely legit research disproves multiple peer reviewed and factual papers.

Tucker made the fake account. No real names or numbers. So. They couldn’t know it was him right?!??

He just wanted people to see how wack the papers were and bring to light the very not accurate papers. He figured using botched research to counter claim others would do something.

But??? Why was the flash in his living room arguing with his parents about scientific articles. And proper research??

#dpxdc #dpxdc prompt #dcxdp crossover #Danny managed to piss off thenscience community #fentons are making a mockery of it #the papers were getting flack #but a look at the fentonWorks website caused the investigation #they mentioned some experiments #some pretty unethical things #which turned into a violation of the anti meta acts #and given the security system that no one could disable #it’s enfused with ecto #then the weapons destruction trail via social media #well. best to send some hero’s #flash just has personal beef with the fentons

[lex-cursus]

Says things about my WoL

#local dark knight just #a million and ten different ways to help someone and they involve becoming enfused with so much dragon aether they have no way of expending #nevermind the light it's the dragon eye that's the problem #can't get rid of it now it's her eye

[acesentialsketches]

Honestly one of the things I'm most excited for with ARMA Reforger and the eventual ARMA 4 is the game allowing terrain features that you just couldn't get in previous versions of ARMA/The Real Virtuality Engine, at least without some massive caveats. Things like narrow gullies along roadside, river/water streams, and even terraced terrain are just much more feasible with the Enfusion Engine.

By the nature of how AI navigation works in ARMA 3 and before, the AI can only reliably navigate on the height map ground of a given terrain as well as roads. Things like buildings or bridges, they needed to be given special nav nodes on them so they can navigate them point to point (it looks very robotic in action). These nodes don't exist on rocks, so an AI can't navigate across them even if it wanted to, and if you plopped an AI onto one, it would be stranded, only able to look around and shoot.

Now in ARMA Reforger/The Enfusion engine, they've introduced AI Nav meshes that cover the game world's terrain, both over terrain objects as well as over bridges and building interiors. This grants them overall much more flexibility in navigation and reduces the otherwise robotic behavior they exhibited in past games. On top of that (at least from what I've seen poking around in the game engine), there can be multiple types of AI nav meshes made, which may open up the possibility of certain corridors or paths opened for certain types of AI (vehicle, animal, civilian, etc).

Also, the AI nav meshes seem to take into consideration height information, which may play a role in visibility/spotting as well as tactical AI. Which is super exciting.

#ARMA #ARMA Reforger #Gaming #screenshot #Real Virtuality #Enfusion

[wygolvillage]

i think the belmont clan has a wide variety of family recipes passed down through the ages and most of them are various roast meats and stews, and 99% of them incorporate garlic (make the vampires ALLERGIC to YOU!!!) and maybe some energizing potions and stuff to keep them alert in battle. belmont recipes are considered staples in the areas they live(d) as theyre often simple to prepare and filling, and the family wasnt too secretive about their preparation when asked

#something something magic enfused cooking but the magic IS the cooking

[ipadhannibal]

Testosterone did actually make me evil in the sense that I understand why guys are so obsessed with their cars now.

#also probably the fact that i can actually drive now #i want a car so bad #i used to just think of an environmentally friendly car bc canada doesnt have public transit :( #but now i want my dads small old shitty car sooooo bad its enfused with the smell of disel and it vibrates if you use the breaks but Idc #i could fix her.

[arnav-malhotra-blogs]

Why are Image and Video Annotation Challenging and Complex?

#ImageAnnotationServices #VideoAnnotationCompaniesIndia #DataAnnotationCompanyinIndia #BestAnnotationCompanies #AnnotationCompanyinIndia #EnFuse #EnFuseSolutions #EnFuseSolutionsIndia

[veenaahuja]

#OnlineProctoring #OnlineProctoringServicesIndia #LiveProctoring #LiveProctoringServices #RemoteProctoring #RecordandReviewProctoring #ProctoringSolutions #EnFuse

[shailesh-shetty]

Leading B2B Digital Service, Company in India - EnFuse Solutions

EnFuse Solutions is a global provider of digital services, including managed services, proctoring, eCommerce, data management, and AI/ML enablement to businesses. Their comprehensive business solutions and industry-specific domain experience ensure that business processes are strategically in line with each client's business objectives. Learn more about EnFuse Solutions' business and digital solutions here: https://www.enfuse-solutions.com/

#DigitalServicesinIndia #AnnotationServices #DataManagement #eCommerceServices #EnFuseSolutionsIndia #EnFuse #EnFuseIndia

[tania-arora]

#eCommerce #eCommerceServices #eCommerceServicesIndia #BesteCommerceSolutions #eCommerceCatalogManagement #ProductDataManagement #EnFuse #EnFuseSolutionsIndia

[tradedmiami]

SALE IMAGE: Oleg Movchan, Christian Angle & Carmen D’Angelo DATE: 02/08/2024 ADDRESS: 5001 Northeast 8th Terrace MARKET: Boca Raton ASSET TYPE: Single Family ~ ACRES: 1.1 SELLER: Beata Vaynberg (@Beata_Vaynberg); Oleg Movchan - Enfusion BUYER'S REP: Christian Angle (@Angle_Real_Estate) - Christian Angle Real Estate SELLER'S REP: Carmen D’Angelo - Premier Estate Properties (@PremierEstateProperties) SALE PRICE: $29,000,000 SF: 14,848 ~ PPSF: $1,953 NOTE: A Boca Raton waterfront estate was sold for a record-breaking $29 million by the CEO of an investment management software company to an undisclosed Florida entity. The sale, brokered by Carmen D’Angelo of Premier Estate Properties and Christian Angle of Christian Angle Real Estate, surpasses the previous record of $28 million and reflects the escalating luxury real estate prices in South Florida. #Miami #RealEstate #tradedmia #MIA #BocaRaton #SingleFamily #CarmenDAngelo #PremierEstateProperties #ChristianAngle #ChristianAngleRealEstate #BeataVaynberg #OlegMovchan #Enfusion

#Miami #RealEstate #tradedmia #MIA #BocaRaton #SingleFamily #CarmenDAngelo #PremierEstateProperties #ChristianAngle #ChristianAngleRealEstate #BeataVaynberg #OlegMovchan #Enfusion