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skepticalarrie · 3 years

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Hello!

I am a new larrie. I just thought that I should share my story. My first year of university ended around April 2021 and I had break of about 4 months, because my uni was trying to reduce online classes and start offline (which is not yet achieved. Online classes have started and they suck). I was never music fan tbh, let alone One Direction. The only one direction songs I knew was wmyb and soml and steal my girl. My sister had the music videos for soml and smg downloaded on her laptop when it was released and had let me and my bestfriends watch it. And my lord, 13 year-old Mani (that's my name, pet name) was enamored by soml. I remember, whenver I was left alone in my house, I used to hold a broken skipping rope handle as a mic and sing soml. But eventually I forgot about them. I know it's a popular belief that Harry was most famous of one direction, but since I am from India, I knew Zayn more than Harry. I did not know about harry until 2020 I guess. But Zayn brother's face is right outside my house, on the poster of the men's salon (what an inhumanly beautiful creature). Since I had four months of vacay, I was basically on instragram, scrolling through reels. Which is when I saw the reel of harry and Louis and it peaked my curiosity. I will admit, the first initial curiosity was of gossipy intent and mainly humour (look where we are now). So I googled onto YouTube and found videos, crack and proofs and tiktok and everything else. I remember staying up late and watching crack videos and laughing. It seemed very obvious to me, I did not know the existence of antis yet. Slowly my Instagram explore page started getting filled with HarryandLouis. I had not yet ventured into their music (both the band and solo). Then when I did listen to it, OH BOY. I was a changed person. Nobody in my house, especially my sister could believe what happened to me. I was so invested in the music, I basically played it everywhere (no one except me was happy), while taking a bath, while sleeping, cleaning, simply existing. And this is was just the band. I listened to Louis before Harry, I started with defenseless and then misss you and then everything else. First harry song was Kiwi then sweet creature and then everything else. At this point in my life, my country was under strict lockdown, and I had not met anyone. But I was bursting to tell someone!! I met my bestfriend and told her everything, from 2011 to 2021 in a span of 4 days and god bless her listened to me, questioned me and believed me. While I wouldn't call her a larrie, she is so sweet to me, let's me rant about them in the beginning before we talk about our lives! She makes me stickers of Louis and Harry for whatsapp, makes me meme and screams and coos with me at their pictures. She is not a huge music person but loves them for their presence in my life. Just today I showed her the funniest and wittiest @bluewinnerangel granlarents aesthetic and we had so much fun, before moving on to discuss dreams and jobs after uni. I did try to expand my Larry irl circle to my other mates, but I don't think any of them were free enough to research on their own, and I cannot explain this over a phone call to a first timer. But I did try, and they never shamed me for it or anything, just were shocked that I was this invested in music. After the initial excitement of experiencing everything and wanting to have a definite proof for everything, I am at that point in the journey, where nothing could waver my belief. It's just now a intrinsic part of my life, one that I don't need to justify, at least to myself. I am just happy to receive individual content from both of them, and sometimes lose my mind over the chaos they set the fandom on. Maybe it's my personal choice, or an unconscious choice, but I definitely try to stay on the larrie side of the fandom, to try and make myself happy, because let's be real, my real life is fucked up.

Thank you for listening/reading!💙

It was fun sharing, hehe.

Aww that's so nice! As I said I love to know what made people fall down the rabbit hole. That was fun to read, thank you for sharing. And welcome to the fandom 💖

#ask

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seaside-stars · 3 years

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little vent, deleting later

sometimes my sis seriously annoys me. she said multiple times how tiktok is cringy (mind you, she mostly saw random straight tiktoks on IG explore) and when I remind her that I do cosplay tiktoks she always backpedals that she didn’t mean me. and she made it pretty clear multiple times that she doesn’t get titktok and doesn’t want to make tiktoks

well, since IG’s algorithm sucks, multiple people told her to upload tiktoks as reels and that should help. so she downloaded the app. and then, just now, she was complaining to me that making tiktoks is hard and editing them is hard and she doesn’t understand why people do them if it’s this difficult.

like, honey, you saw how long it takes me to set up to film. you heard me try to record the same video over 10 times before. you heard me complain you can’t pause or scroll the video when adding captions. What did you think was going to happen? you open the app and immediately you are amazing at it? there’s a learning curve with everything new you try, why would tiktok be different?

not to mention she has an older sibling who has been using the app from before it became tiktok, she could have just asked me to show her how things work. and I have a TON of audios saved, in google docs, with notes on what’s said or sang in the video, so i could help her find some to use because i know that’s one of the hardest things when starting, finding audios to use, especially if you are not following cosplayers yet and the algorithm doesn’t know to show cosplayers on your fyp yet.

also I’m not sure how I feel about her shitting on making tiktoks and only wanting to do some to combat the algorithm on instagram :/

#when you like to do something and people start to shit on it because idk why people do it if it's this difficult... that feels bad #you could have been like wow i didn't know this took so much effort I appreciate what you make more now #but instead you went what's the point and why do you even do it i don't get it #i forgot tags get rid of quotation marks #whatever im too lazy to fix it #gonna delete later anyway

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magzoso-tech · 4 years

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New Post has been published on https://magzoso.com/tech/instagram-drops-igtv-button-but-only-1-downloaded-the-app/

Instagram drops IGTV button, but only 1% downloaded the app

At most, 7 million of Instagram’s 1 billion-plus users have downloaded its standalone IGTV app in the 18 months since launch. And now, Instagram’s main app is removing the annoying orange IGTV button from its home page in what feels like an admission of lackluster results. For reference, TikTok received 1.15 billion downloads in the same period since IGTV launched in June 2018. In just the US, TikTok received 80.5 million downloads compared to IGTV’s 1.1 million since then, according to research commissioned by TechCrunch from Sensor Tower.

“As we’ve continued to work on making it easier for people to create and discover IGTV content, we’ve learned that most people are finding IGTV content through previews in Feed, the IGTV channel in Explore, creators’ profiles and the standalone app. Very few are clicking into the IGTV icon in the top right corner of the home screen in the Instagram app” a Facebook company spokesperson tells TechCrunch. “We always aim to keep Instagram as simple as possible, so we’re removing this icon based on these learnings and feedback from our community.”

Instagram users don’t need the separate IGTV app to watch longer videos, as the IGTV experience is embedded in the main app and can be accessed via in-feed teasers, a tab of the Explore page, promo stickers in Stories, and profile tabs. Still, the fact that it wasn’t an appealing enough destination to warrant a home page button shows IGTV hasn’t become a staple like past Instagram launches including video, Stories, augmented reality filters, or Close Friends.

One thing still missing is an open way for Instagram creators to earn money directly from their IGTV videos. Users can’t get an ad revenue share like with YouTube or Facebook Watch. They also can’t receive tips or sell exclusive content subscriptions like on Facebook, Twitch, or Patreon.

The only financial support Facebook and Instagram have offered IGTV creators is reimbursement for production costs for a few celebrities. Those contracts also require creators to avoid making content related to politics, social issues, or elections, according to Bloomberg‘s Lucas Shaw and Sarah Frier.

“In the last few years we’ve offset small production costs for video creators on our platforms and have put certain guidelines in place,” a Facebook spokesperson told Bloomberg. “We believe there’s a fundamental difference between allowing political and issue-based content on our platform and funding it ourselves.” That seems somewhat hypocritical given Facebook CEO Mark Zuckerberg’s criticism of Chinese app TikTok over censorship of political content.

Now users need to tap the IGTV tab inside Instagram Explore to view long-form videoAnother thing absent from IGTV? Large view counts. The first 20 IGTV videos I saw today in its Popular feed all had fewer than 200,000 views. BabyAriel, a creator with nearly 10 million Instagram followers that the company touted as a top IGTV creator has only post 20 of the longer videos to date with only one receiving over 500,000 views.

When the lack of monetization is combined with less than stellar view counts compared to YouTube and TikTok, it’s understandable why some creators might be hesistant to dedicate time to IGTV. Without their content keeping the feature reliably interesting, it’s no surprise users aren’t voluntarily diving in from the home page.

In another sign that Instagram is folding IGTV deeper into its app rather than providing it more breathing room of its own, and that it’s eager for more content, you can now opt to post IGTV videos right from the main Instagram feed post video uploader. AdWeek Social Pro reported this new “long video” upload option yesterday. A Facebook company spokesperson tells me “We want to keep our video upload process as simple as possible” and that “Our goal is to create a central place for video uploads”.

IGTV launched with a zealotish devotion to long-form vertical video despite the fact that little high quality content of this nature was being produced. Landscape orientation is helpful for longer clips that often require establishing shots and fitting multiple people on screen, while vertical was better for quick selfie monologues.

Yet Instagram co-founder Kevin Systrom described IGTV to me in August 2018, declaring that “What I’m most proud of is that Instagram took a stand and tried a brand new thing that is frankly hard to pull off. Full-screen vertical video that’s mobile only. That doesn’t exist anywhere else.”

Now it doesn’t exist on Instagram at all since May 2019 when IGTV retreated from its orthodoxy and began allowing landscape content. I’d recommended it do that from the beginning, or at least offer a cropping tool for helping users turn their landscape videos into coherent vertical ones, but nothing’s been launched there either.

If Instagram still cares about IGTV, it needs to attract more must-see videos by helping creators get paid for their art. Or it needs to pour investment into buying high quality programming like Snapchat Discover’s Shows. If Instagram doesn’t care, it should divert development resources to it’s TikTok clone Reels that actually looks very well made and has a shot at stealing market share in the remixable social entertainment space.

#Miscellaneous

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thenewscover · 4 years

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The Rise Of TikTok | Explained By The News Cover

The News Cover: 2020 has been a year of chaos, uncertainty and grief. A global pandemic, record unemployment and nationwide protests have left people reeling. Through it all though, there's been TikTok, providing moments of levity and new dance crazes, interspersed with more serious commentary on the issues that we face. TikTok, it's like the party you want to be at, a t the moment.

You'll see hair tutorials, cooking tutorials. People can create challenges, they can create duets, th ey can interact, they can engage. T ikTok is the most downloaded app of 2020. Since its global release less than two years ago, TikTok and its Chinese counterpart, Douyin, have amassed 800 million monthly active users, more than Reddit, Snapchat or Twitter. Its parent company, ByteDance, is the most valuable startup in the world. Its reach might surprise you unless you're a member of Gen Z or the parent of one. But as millions scramble for connection amidst quarantines, more and more users of all ages are hopping aboard.

We're all just kind of going through the same thing together. And we happen to be documenting it all through TikTok. It's not all rosy, though. The Chinese-owned app faces a slew of regulatory hurdles, privacy concerns and allegations of censorship. Amidst these struggles, it's brought in a new CEO. This guy is Kevin Mayer. Formerly the Head of Streaming at Disney. That's basically what Kevin Mayer's first priority needs to be, is to make sure that Americans trust TikTok. In the long run, t hat may prove complicated. But in the short term, it hasn't prevented tens of thousands of new users from signing up.

The predecessor to TikTok was an app called Musical.ly. Founded in 2014, it provided a platform for users to create short, 15 second videos set to a song of their choice. The content mostly involved lip-syncing and dancing, and it took off quickly among preteens and teens in the U.S. This is an app that was built around the fact that there was music that was licensed to be used on this app. This was something that Musical.ly decided really to invest in, because they knew that music and sharing music was inherently social.

By July 2015, a year after its launch, Musical.ly reached number one in the iTunes app store. It continued to grow and was bought by the Beijing-based startup ByteDance for one billion dollars in 2017. ByteDance already owned Tik Tok, a similar video sharing platform, and merged the two apps less than a year later. Now TikTok's main office is in Los Angeles, California. They're essentially an American startup that is subsidized by a successful Chinese tech company. As the app has grown, it's given rise to a whole new pack of social media celebrities.

Content is public by default on TikTok, and the algorithm that determines what appears on a user's home page gives every creator the chance to put their video in front of millions. Really what we saw was a different style of humor. It wasn't the sketches that you saw on Vine, and it wasn't longer-form YouTube videos. It was meme culture or like the general public's take on a meme. What I enjoyed about it is there was some deeper humor in there if you were paying attention to the trends that were happening.

On TikTok, King uses creative video editing to make it look like he's performing magic tricks, a skill which has earned him over 44 million followers, the second most on the app as of June 2020. But at 30, King represents the rare millennial that's broken into TikTok's top ranks. Many of the most followed users are in their teens, and lip syncing and dancing remain wildly popular. So I originally started when I was 14 years old, and so I started using my facial expressions and hand motions to make these like larger than life lip sync videos. And as I grew up, I think the app also grew up. Now there's so much more that you can do.

While Martin has found her niche with dancing and lifestyle content, she says there's something out there for everyone. There's like creators who are huge when it comes to comedy, some still do lip syncing, some cooking videos, tutorials. You can do whatever you want as long as it's fun, it's quick and it catches people's eye. Stay at home orders have propelled the app's rapid growth in the United States. So between October and March, according to research fro m Comscore, its unique visitors has grown from 27 million to 52 million, so doubled in the past five months.

And within that time period, just in March alone, according to Comscore TikTok added 12 million new unique visitors. People in the U.S. on TikTok spent more time on TikTok than Instagram users spent on Instagram or Snapchat users spent on Snapchat in the month of March. That's a big deal since Snap and Instagram are two of the app's main competitors. They're all extremely popular among young users, b ut in the U.S. at least, TikTok still has some catching up to do. We estimate that this year TikTok will have 45 million users.

But Instagram, we're estimating will have over 110 million and Snapchat will have 85 million users. But TikTok is also huge abroad, especially in India and China. In China, it operates as a technically separate but very similar app called Douyin. And in the first quarter of 2020, TikTok and Douyin were downloaded 315 million times globally, a 68 percent increase over the previous year. In April, the company reached two billion overall downloads.

India is by far the app's largest market when it comes to downloads, accounting for 30.3 percent of the total. But China is definitely the largest from a revenue standpoint, accounting for about 72 percent of total spending on the app. The U.S. is third in terms of downloads and second in terms of revenue, and its influence continues to grow. Viral dances and memes have propelled a number of songs to the top of the U.S. charts, most famously, Old Town Road in 2019 . And now the moms, dads and siblings of the TikTok o bsessed have started to get in on the trends as well, learning dances and performing challenges together.

You're still laughing at them, but actually the fact that parents are getting on it, I mean they needed that demo so badly to even make it to this level that they're at now. In order to build out a sustainable revenue model, e xperts say that TikTok eventually needs to attract older users. Advertisers are going after broader demographics and especially those with purchasing power. But TikTok is not under immediate pressure to make money just yet. Its parent company ByteDance is valued at over 100 billion dollars and made three billion dollars in revenue last year.

That's because it owns a host of other, more profitable Chinese apps, most notably Douyin and a news aggregator called Toutiao. TikTok's revenue model is still very, very nascent. This is a company that has some advertising, we have some of the users starting to do sponsorships. But at the end of the day, this is a company with hundreds of millions of users here in the U.S. that's still not making as much money as it could some day. Monetization aside, many say that CEO Kevin Mayer's first priority needs to be the regulatory and privacy concerns facing the app, which stem from its Chinese ownership as well as its popularity among children.

You know, it's never been the case that so many Americans are putting so much of their visual data in the hands of a Chinese company. And as we know, the relationship between the Chinese government and Chinese corporations is a pretty tight one. While TikTok claims that all American user's data is stored within the U.S. and is not subject to Chinese law, many security experts remain skeptical. Similar concerns exists in India, where data protection laws are weaker and thus citizens are more vulnerable. Regulators are going to be very weary of that separation.

Where's the data held? What's the cross-pollination look like? A number of incidents over the years have provided ample reason for worry. An investigation by The Guardian last September revealed that TikTok moderators were instructed to censor videos related to Tiananmen Square and other content deemed sensitive by the Chinese government.

While the company claimed that these guidelines had been phased out by the time of the investigation, it still helped spur the Federal Committee on Foreign Investment in the United States to open an ongoing review into ByteDance's acquisition of Musical.ly. It seems unlikely that ByteDance would be forced to divest itself of what was Musical.ly, now is TikTok. But I do think that this all speaks to the great amount of concern and oversight over this app that's gone from a tiny little thing to this huge powerhouse.

Most recently, the app received criticism for what it said was a technical glitch, in which post tagged with #BlackLivesMatter and #GeorgeFloyd appeared to have zero views when they actually have over two billion. And in the past, both India and Indonesia have instituted brief bans on the app due to concerns over inappropriate content like violence and pornography.

Lastly, there are ongoing issues regarding children's privacy. Users under 13 are technically not allowed on TikTok, but there's not much really preventing them from signing up. In February 2019, the company paid 5.7 million dollars to the FTC to settle charges that it was illegally collecting children's personal information. This then prompted the U.K. to conduct their own investigation into the matter. While TikTok said it would make changes, in May 2020 a coalition of consumer groups filed a complaint stating that TikTok had not kept its promises.

It's all undoubtedly a lot for Mayer to inherit. But given his background at Disney, some say he may be exactly the right person to address these concerns. So he is someone who has experience dealing with regulation, dealing with oversight, and especially dealing with online security issues, which are certainly front of mind for TikTok as they navigate their relationship with the FTC. If Mayer can secure the trust of U.S. consumers and investors, Byt eDance could be well positioned for an IPO in the next year or two. Beyond that, experts say that TikTok's long-term prospects depend upon its ability to keep users engaged while building out a sustainable monetization strategy.

YouTube could be seen as a model in the way that YouTube shares advertising revenue with its content creators. Mayer's background in streaming services also has both analysts and creators excited about what new forms of content may lie on the horizon. I have been begging TikTok to get into the streaming game. People have speculated that TikTok might get involved in original programming.

To make TikTok sustainable, you're going to have to do long-form content. I don't see a version where you make 60 second videos forever and it stays cool for another two to three years. King also says TikTok's live-streaming feature has room to grow. It's super popular in China, but hasn't yet taken off in the U.S. I think what's next for TikTok is how they figure out how to make money, how they figure out how to create a home for advertisers, and how they make sure that content creators themselves want to stick around and don't want to go jump off to whatever the next cool app is going to be.

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sheminecrafts · 4 years

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Instagram drops IGTV button, but only 1% downloaded the app

To be fair, TikTok has spent huge sums on install ads. But while long-form mobile video might gain steam as the years progress, Instagram hasn’t seemed to crack the code yet.

For a company that’s won by betting big and moving fast, IGTV feels half-baked and sluggish. That might have been alright when Snapchat was shrinking and TikTok was still Musically, but Instagram is heading into an era of much stiffer competition. Quibi and more want to consume multi-minute spans of video viewing on mobile, and the space could grow as adults familiarize with the format. But offering the platform isn’t enough for Instagram. It needs to actively assist creators with finding what content works, and how to earn sustainable wages marking it.

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technicalsolutions88 · 4 years

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To be fair, TikTok has spent huge sums on install ads. But while long-form mobile video might gain steam as the years progress, Instagram hasn’t seemed to crack the code yet.

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#Technical Solutions #SEO #Online Earning #Youtube Marketing #Android Developer

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sheminecrafts · 4 years

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Instagram drops IGTV button, but only 1% downloaded the app

To be fair, TikTok has spent huge sums on install ads. But while long-form mobile video might gain steam as the years progress, Instagram hasn’t seemed to crack the code yet.

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technicalsolutions88 · 4 years

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from Social – TechCrunch https://ift.tt/38h6NwO Original Content From: https://techcrunch.com

#Technical Solutions #SEO #Online Earning #Youtube Marketing #Android Developer

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