#i really hope somthing similar happens at the Superbowl

[taviokapudding]

Protestors consistently ruining the Macy's Thanksgiving Parade footage is actually really great & keep boosting their footage when you see it

Every company featured in the parade sets up a contract (similar to the super bowl) where they buy a spot to then get a l a r g e endorsement via placing their ad on a float or in a balloon. Within the line up this year McDonald's, one of the biggest pro-genocide donators, got a large balloon rather than a float. This is important because balloons gets more air time than floats because of their size. On top of that floats may not have guests performing & paying for someone to perform; ideally McDonald's wanted to have a longer air time with their balloon without paying an hourly cost for performers. More air time = more ad revenue = more eyes seeing them = more customers.

The move by pro-Palestinian protestors to jump in front of McDonald's does 2 things:

1. McDonald's is getting less air time than what they were contractually promised, it'll be up to them to request what is owed (because it depends on the agreement made) by Macy's to them

2. And it messes with NBC's obligations with Peacock as the 2nd most important party of the parade + 3rd party in all contracts

So while McDonald's loses money and Macy's is scrambling to figure out how to loophole their way out of not losing money to owe McDonald's, NBC gets fucked too.

Since Oct 7, 2023, NBC has been one of many US news media outlets who actively lied to the US masses. But why do they matter for the parade? Their job is to be the main outlet who records and then uses their main platform, Peacock, to stream the parade. If protestors are seen throughout all your footage, delay large portions, and cause enough disruption to the footage being aired- that means they don't and won't immediately have their show footage ready to go.

Peacock does an offer every year to new customers to watch the parade for a $1.99 USD (not including taxes) monthly plan that can be canceled at any time with the first month free; but in the last 4+hrs after the parade aired people aren't going to stay for the year because their is no footage as promised. I actually have been checking throughout today and it's not available at all.

So not only is McDonald's going to be hemorrhaging alongside with all the other companies whose footage got cut or edited out to match the contractually obligated run time & censor protestors, but both NBC and Peacock will be losing money with each minute they don't have enough footage and a full stream to air- which is money that Macy's was also supposed to get a cut of. Which btw it's now 5pm cst the same day and there's still no footage - which is a $ problem for Peacock & NBC when folks prioritize now finding a service to watch the Superbowl > Parades.

Do not be surprised if Macy's stuff becomes more expensive and the possibility they'll change which news media outlet + streaming service covers the 2024 parade occurs. And yeah, McDonald's is going to become more expensive than it already is long term. Everybody who were financially complicit in the death of 14,000+ Palestinian men, women, and children will have a financially shit end of the year and rough 2024.

In short, despite the arrests, the protestors who sat & glued themselves to the parade route and those who stayed in the crowd to hold up flags and signs throughout really won. A 4 day cease fire for a very obviously one sided genocide isn't enough & tons of rich people are learning the hard way (as I post) that this is the beginning of their punishment by the universe for the actions.

#mun post #macy's thanksgiving day parade #free palestine #palestine #fuck the israeli government #i really hope somthing similar happens at the Superbowl #because rich people getting inconvenienced is already funny but having them bleed money at the same time is better #also shout out to livestreamers making the parade footage free on youtube today - you guys are the eyes on the ground to show the prooof #i watched footage where you could see staff moving reporters and cameras to different zones of the parade to get better footage and the #slow increase of nypd throughout it paints the picture of what was happening and why there's no stream up yet #most of the protestors stayed around the Macy's store but you can see tiny flags throughout w 5th st worn by people not making a ruckus #so reporters and staff had to travel whole blocks down to get footage - making it harder to get consistent shots for a faster stream upload #happy boycottmas #boycott mcdonalds #boycott macys #boycott nbc