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#oh maybe a better example would have been onlyoneof mvs. theyre really good at style
sanstropfremir · 2 years
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I don’t know if you’re already aware of them but I came across a group called TAN with their debut song du du du (they were formed out of a show called extreme debut:wild idol). I’m OBSESSED with the song for some reason and wanted your thoughts on the music video.
tan my second gen flop group reject beloveds......... you're obsessed with the song bc it's fucking GOOD that's why!!!! also i was not kidding they are hardcore channelling second gen with everything they've fucking got: from the song itself (r&b is decidedly not on trend rn) to the fact that the mv was filmed with $12 but they refused to use any location filming that would smooth out the rough edges to the prop based choreo to the STYLING!!!!!!!!! it is absolutely not reflected in the mv at all but all their music show stages are based around this black/white/gradiant duality styling that is soooooooooooooooo 'we have $8 and some pocket lint and a stray safety pin but by god we're gonna make this work' of second gen like my eyes blew out of my head every new stage i watched. like look at this!:
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if someone had told me that was from 120322 instead of from 220312 i would have wholecloth believed them. the only thing that gives them away is that there isn't enough eyeliner. the ONLY thing. and i'm not even joking this is not at all a one off, this was a dedicated intentional choice that they upheld for their ENTIRE promo period:
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but by far my favourite is 220326 music core where they have GRADIENT TUXEDOS!!!!!!! actually my other favourite is this gradient pink inkigayo stage, because obviously. it would have been so easy for their stylists to just slap some generic fourth gen type normal clothes on them (which to an extent they did do in the mv), but instead they really dug into this old style coordinating + themed outfits. the mv struggles a bit because there are a lot of ideas happening but see also aforementioned budget of $12. obviously companies wanna put out something big for a debut mv so i don't fault them there but i think they should have encorporated more of the opposites theme of the styling+choreo into the visuals of them mv itself. they could have done a lot more with light/dark imagery and with the umbrella in the choreo they could have gone for a gentleman/'kingsmen' concept that would have been a lot cleaner of a visual and also would smooth over some of the visual discrepency between the fact that one of the members first debuted TEN YEARS AGO and the maknae is still 17, and they can't really do the sexy second gen concept i think they were partially trying to go for. the gratuituous ass shot of taehoon was extremely funny though. you can do very stylized mvs for cheap (see my cheap mvs post!) and i think if they had done something similar to knk's sunset or even oneus' valkyrie (speaking of other insanely good debuts) where there's a heavy emphasis on lighting and camera angles and editing, it would have made much more of an impact. the less money you have to work with the harder it becomes to make maximalist decorated sets work, and sometimes you do have to sacrifice in some areas. regardless of that though i think their debut was success and if you haven't listened to the rest of their mini you should because all the songs fuck (i really hope we get a comeback from them because i want the second half of fix you so bad) and it's very pretty clear that they're all talented and have the vocal chops to back themselves up; see this acapella cover!!
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anyways i'll leave y'all with this parting meme that i made when they first debuted:
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