#especially knowing what an astute businessman he is and just how deep an understanding he has

[lhrry]

x

#also really hope louis’ team has something up their sleeves to get fan excitement up for the release week because boy is this weak and they #really should do better to ramp it up #post tiktoks with tiny snippets of the songs and having the fans guess what song it is for example #or something to boost fan engagement because ive been through many impending album releases in this fandom and this is not it #the excitement is quite mild #they did a big push for bigger than me and a lot of it seemed to me to be for promo rather than for the single #there was scarcely anything new for out of my system in the sense that the questions are still the same as they were for btm #they are circulating the same old and it’s not interesting for many people to watch and then they manage to sneak in babygate always and in #quite ridiculous senses like him listening the album first and stuff and while i still think there’s a reason for this (and i’ve spoken #about what i think may be happening with that and with the reasons for it before so i’ll not repeat myself) #but it just alienates more and more people and with the promo being repetitive there’s nothing much to outweight it for many people #and unfortunately since louis himself is saying he does not care for charts the fans are not very motivated to stream and do listening #parties as they used to be when getting to number 1 was encouraged and by the boys and desirable #plus imho they messed up the tour announcement and sale which shouldve come after the album comes out because people will know what they’re #buying tickets for #but anyway i wonder whether there’s something up still with sabotage of louis and radios not playing him and stuff #because despite the emphasis on him being free and in control there are so many old patterns recurring that it’s incongruent #im really excited for the album and the music and the direction louis is going to take artistically and creatively #but some things about his promo still seem very off #especially knowing what an astute businessman he is and just how deep an understanding he has #of his fanbase as well as the GP and marketing #also i really do think it’s purposeful they’re building on chicago and danielle associations and ramping up babygate and that E is out #for good