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Top 10 Advantages of Video Production for Businesses

Video creation is a significant trend in the business sector right now, but why is this happening? Simply put — because it shows results.

Incorporating video into a company’s daily marketing strategy is incredibly effective. And in order to get the best results for your efforts, hiring a video production service can help you bank on your resources and efficiently produce top-notch content.

We’ve used our industry knowledge to provide the top ten benefits of video production services to underline how this content can help your organization flourish.

Check out the top ten advantages of hiring Video Production Services for Businesses

1. Increased Traffic

Nothing beats video production for breaking through the mundane if your marketing has reached a stalemate. By choosing a video production service for your business, you can increase traffic generation by up to 50% or more. You get a professional perspective and can enhance the quality of your campaigns. Begin by creating videos based on things you’ve already done well with in terms of content, and then expand from there.

2. Increases Shares and engagement

Video production services for business have the potential to catapult your company to the next level in social media. Video postings go viral more frequently than textual posts, engage your audience, and are up to 200 per cent more likely to be shared. A video is seven times more likely to be shared than a link, according to Facebook. Incorporating video into your social media posts can significantly increase your reach and help more people engage with your brand.

3. Acquire clients

Are you encountering difficulties with your clients? Do you notice that you lose a lot of customers at a certain point in your sales funnel? If you’re having trouble getting clients to say “Yes,” video is exactly what you need. One of the most important advantages of video production for business is that videos help visitors convert.

Consider using product demonstration videos to increase conversions in your sales funnel. To build trust and establish a rapport with prospective clients, you may add testimonial films in your email marketing and website.

4. Outstanding ROI

As a business owner, you are aware that there are numerous marketing strategies available to you in order to grow your company. However, when a video is introduced in a way that attracts your audience and pushes them to convert, it offers the highest ROI.

If you don’t believe that motion graphics services can enhance your ROI, consider this: the average corporate video generates more income than a written blog article. More than just an email marketing campaign. And it easily outperforms many other marketing strategies.

5. Boost brand awareness

Whether you’re attempting to establish a reputation for your business online, on television, via email, or through social media.

One of the most significant advantages of video production for a company is the ability of videos to create deep emotional connections with your target audience and improve brand awareness.

Targeting clients using multiple channels, including social media, email, television, and the internet, help you to meet them where they are. There is no better approach to increasing brand awareness than with a tailored video that emotionally connects with your audience.

6. Explain the inexplicable

Do you sell or provide a service that is tough to explain? Is your product or service visually appealing? It can be tough to sell these kinds of products at times especially if you’re merely explaining them in writing.

You may teach clients about the primary benefits of your product through video, showing them exactly how it works and the benefits it gives so that they feel immediately connected.

Video is an effective medium for explaining product benefits to potential customers. Because consumers remember 98 per cent of what they see, they will be more likely to recall your brand when making a purchase.

7. Increase Google rankings

According to Google, websites and webpages that feature video are 33 per cent more likely to rank on the first page than those that do not. So, if you’re having trouble ranking on the first page of Google, it could be as simple as adding a video to your website.

Increased search engine rankings are only one of the numerous significant advantages of video production for business owners that should not be disregarded.

8. Consumers pay attention

Have you ever observed a child suddenly hear their favourite song? Or any sound, for that matter. They immediately stop what they are doing and turn toward the sound. It has them spellbound.

This is comparable to the effectiveness of video in business. Video has the ability to halt consumers’ scrolling and engage with them emotionally.

Simply getting consumers to pause is sometimes enough to get them to focus on what you have to say, and when you say it using video, you have tremendous potential to convert them.

9. A strong CTA

Using video to create effective call-to-action campaigns is extremely important for business owners. With video, you may not only motivate your customer but also tell them exactly what you want them to do.

A great video has the ability to persuade your customer to take the desired action. Whether it’s phoning you, visiting your store, or making an online transaction -hiring the right video production service will help you achieve your CTA

10. Creates an emotional connection

Finally, one of the most profound advantages of video production for business that cannot be replicated by any other media or marketing approach is the strong emotional connections that video produces.

Motion graphics services have the ability to tell great stories that your audience can relate to and will help you build a deep bond with your prospective clients and those you’re already selling to. No other type of marketing has such a strong connection with customers.

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How 3D rendering services can boost customer engagement for your brand

3D rendering services have become increasingly popular in recent years as a way to boost customer engagement for brands. Lets see how 3D rendering services can boost customer engagement for your brand. By using 3D renderings, businesses can create realistic images of their products or services that can be used in marketing materials, on websites, or in social media posts. Product animation provides an immersive experience that allows customers to get a better sense of what they are looking at. With the rise in online shopping. It’s more important than ever for businesses to find ways to stand out from the competition. If you’re looking for a way to take your customer engagement to the next level, consider using 3D rendering services.

What is 3D rendering?

The process of 3D rendering is the creation of a three-dimensional image from a set of data points that represent the physical properties of an object. This data can be in the form of a 3D model, or it can be generated from scratch using the software. Once the data is in place, the next step is to apply lighting and shading effects to create a realistic image.

3D rendering has become an essential part of many different industries, including product animation, architecture, and advertising. It allows businesses to create realistic images of their products or projects without having to build physical prototypes. This saves time and money, and it also allows businesses to get feedback from customers early on in the design process.

What are the benefits of using 3D rendering services?

There are many benefits of using product animation & 3D rendering services, including:

Increased customer engagement: Customers are more likely to be engaged with your brand if they can see realistic 3D images of your products or services. This can lead to increased sales and brand loyalty.

Greater flexibility: With 3D rendering, you can create images of products or services that don’t yet exist. This allows you to test different concepts and designs before manufacturing them.

Improved communication: It can be difficult to explain complex concepts or designs with 2D images or traditional drawings. However, with 3D rendering services, everyone can easily visualize what you’re trying to communicate, leading to fewer misunderstandings.

Cost savings: Creating physical prototypes of products or services can be expensive and time-consuming. With 3D rendering services, you can get an accurate representation of what your finished product will look like without incurring these costs.

Case studies of companies that have used 3D rendering services

There are a number of companies that have used 3D rendering services to great effect. Here are just a few examples:

Apple: When Apple released the iPhone 7, they used 3D renders to create an interactive experience for potential customers. Customers could view the phone from all angles and see how it would look in various colours. This gave them a better sense of the product and helped them make a more informed purchase decision.

IKEA: IKEA has used 3D rendering to help customers visualize the furniture in their homes before making a purchase. Customers can see how a piece of furniture will look in their space and get an idea of its size and scale. This helps them make sure they’re happy with their purchase before taking it home.

Amazon: Amazon uses 3D renders in its product listing pages to give customers a better idea of what they’re buying. Renders are used for everything from clothing to electronics and provide customers with an accurate representation of the product. This helps reduce returns and increases customer satisfaction.

Conclusion

If you’re looking for a way to engage your customers and give them a truly unique experience, product animation & 3D rendering services by Manipal Digital are the way to go. So if you’re ready to take your customer engagement to the next level, contact us today and let’s get started!

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The future of high end fashion industry

Changing Definitions

The future of High End Fashion industry used to mean only Haute Couture- that most exclusive of fashion worlds, inhabited by exclusive designers. Their skilled workers, and their rich and famous clients. The trouble was, these hand-made works of art were one of a kind and slow to make. Today, driven by practicality and market opportunity. The most high end fashion brands have expanded the term to include Designer wear (occasion- specific bespoke clothing) and RTW or Ready to Wear (colloquially called “premium retail” or “high street retail”). The latter is particularly attractive, because fashion houses can sell these at scale while commanding handsome margins.

Fashion Trends Driven by evolving Tech and Consumer Sensibility

Therefore the future of high fashion is likely to be shaped by a number of factors. Most importantly commercial considerations, but also by advances in technology, changes in consumer behavior, and shifts in cultural and societal values. In particular, today’s fashion conscious buyers are interested in aligning with brands. That are extensions of themselves- reflective of their personal styles, political leanings, and moral values. This last is a strong reason that brands everywhere include environment-friendliness, social impact, and sustainability in their brand positioning statements, marketing materials, and even the product design itself. A few other potential trends that could shape the future of high fashion include:

Greater customization and personalization of fashion items, especially driven by data analytics

Inclusivity and diverse representation in fashion campaigns and runway shows

Continued growth of the digital and e-commerce aspects of the fashion industry

Emergence of new technologies such as mixed reality in fashion retail

Data-driven Fashion

3D printing, AI, and Virtual Reality, driven by Data Analytics will become the dominant methods for brands to be retain their individual identities but still respond with agility and efficiency to fast-changing consumer tastes.

Brands are already increasingly using Big Data to do segmentation, seasonal planning, and purchasing. Especially AI-driven insights will mean brands can identify emerging trends faster. It reduce waste or missteps, and improve their design cycle time and customer response. AI-assisted designs for intricate jewelry, accessories and even clothing will become inputs for 3D-printed manufacturing. In both of the new designs of molds, or the products themselves.

Mixed Reality FashionVirtual Try-ons and Digital Recreations

Blending the physical and digital worlds has big implications for fashion. The obvious one is virtual try-ons, a concept that brands are already putting huge amounts of money and research into perfecting, because it is a direct boost for the multi-trillion dollar eCommerce industry. The benefits of virtual try-ons are well known- brands can save on expensive retail space, while consumers can try an unlimited selection with privacy and convenience.

VR has also been commonly used in the past to create 3D interactive experiences for marketing. For example, Ralph Lauren recreated its flagship store in 3D for users to navigate in as part of its “RL50” launch.

Digital Runways and Virtual Catwalks Beyond virtual try-ons, virtual reality will create personalized fashion catwalks of tomorrow.

Designers use creative ways to expand the catwalk experience. Its from using “light” touches of VR / CGI elements to fully immersive, avatar-based fashion shows. Here are a few notable variations:

Louis Vuitton’s 2017 live-streamed “Series 5” campaign featuring Selena Gomez, optimized for a headset experience

Chanel’s “Paris Cosmopolite” and Prada’s “Apostasy” shows were short films featuring models walking through meticulously created virtual cities

ASOS’s “Virtual Catwalk” AR app lets customers point to any flat surface. however choose a product from ASOS’s catalog, and see models wearing those products

Gucci’s “Epilogue” show again featured models walking in a virtual landscape, but this time it was presented as a video game

Dundas, Tommy Hilfiger and Etro built entire fashion shows in VR, with digital avatars displaying digital versions of their new releases. Guests could interact with each others’ avatars as well

The Helsinki Fashion Week introduced the “Digital Village” concept, where users could “wear the clothes in cyberspace, pre-order the looks in real life, and…claim an asset on the blockchain, use it, trade it, and exchange”

Conclusion

The future of fashion is as dynamic, diverse an un-dogmatic as ever, but in new, exciting ways. Designers and fashion brands are experimenting with new, exciting uses of technology. Such experimentation requires a strong support ecosystem to make commercial sense. Manipal Digital offers world-class CGI and VR asset creation and deployment expertise to turn imagination into fantastic experiences for your customers. Reach out to us today for a free consult. Also to know how to launch your brand into the future in just a few clicks!

#cgi #CGI render #cgi 3d #cgi photography #cgi images #computer generated image

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BEAUTIFUL PHOTOREALISTIC BRAND AND PRODUCT COMPUTER GENERATED IMAGERY (CGI) AND INTERIORS – WITHOUT THE PHOTOGRAPHY

#cgi #cgi 3d #cgi photography #CGI render #3D render

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WE HELP YOU EMBRACE A SUCCESSFUL AND ENRICHING FUTURE!

Industry 4.0 demands that people are up to speed and ready to take on the changing dynamics of the world. We provide solutions that improve performance and enable positive transformation.

We use a range of methods such as gamification, themes, scenarios, decision trees and stories to create custom training. We use the ADDIE (Analysis -Design -Develop – Implement – Evaluate) model to provide end to end learning programs. This starts with a training needs analysis and is evaluated post implementation to determine results and improvements.

#digital #cgi #CGI render #cgi 3d #cgi images

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https://manipaldigital.info/blog/the-future-of-social-media-marketing-augmented-reality-ar-influencers/

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Sustainability and packaging pre-press services

From non-recyclable coffee cups to the horror of single-use plastics, the media has been raging against plastics and demanding eco-friendly packaging in all of its forms since the turn of the year.

Consumers, especially the new generations, look at plastic packaging with disdain. They believe that if at all possible, all packaging should be abolished. And if the packaging is essential, it should be ‘natural,” renewable, “recyclable,’ or ‘compostable,’. The goal is to achieve sustainable packaging in whatever way possible. The stringent ban on single-use plastics makes innovation not only economically necessary but also necessary from a sustainability standpoint. Whether the strategy of choice has been the use of renewable materials, light-weighting, compostability, or recyclability, a wide range of packaging producers can cite examples of significant changes and improvements in their products and processes that have been in existence for a long time; thus, the media outcry can feel a little unfair.

https://manipaldigital.info/blog/sustainability-and-packaging-pre-press-services/

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How Pre-Press Packaging is contributing to the market boom https://manipaldigital.info/blog/how-pre-press-packaging-is-contributing-to-the-market-boom/

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How Pre-Press Packaging is contributing to the market boom

Before the boxes are made, the paper printed and the logo published, there is the process of knowing what your packaging will look like. The designing and ideating is the beginning of the journey. Once you know what you want, this is where pre-press comes in.

Pre-press includes all the processes between creating the layout and the final printing. From artwork and consultations, colour management to digital proofing, Pre-press includes services that require technology as well as creativity.

The Pre-Press Market

As more and more companies want to align their packaging with evolving consumer preferences and tastes, pre-press printing has emerged as an ideal way to keep on track of changes and creativity. The Pre-press Packaging Market in the year 2018 was valued at ~US$ 3.5 Bn and is predicted to see a CAGR of ~4% during the forecasted period. It certainly is a big deal in the packaging industry to make sure the mocks, colors, and pixels are picture-perfect, and they are ready to pay for it!

In the pre-press industry, every solution must help the product stand out. Each task is to be done in perfection within an alarmingly short time. How does the industry manage such high expectations?

By evolving! https://manipaldigital.info/blog/how-pre-press-packaging-is-contributing-to-the-market-boom/

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How Pre-Press Packaging is contributing to the market boom  https://manipaldigital.info/blog/how-pre-press-packaging-is-contributing-to-the-market-boom/

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Gamification and Simulations

High Fidelity Simulations

Games that are fun, immersive and realistic

To practice knowledge and skills in controlled circumstances without fear of real-world consequences whilst also making them fun at the same time.

From emulating software training in a Show-Tell-Try mode, to high-fidelity simulations addressing business processes for mid to large enterprises, we develop solutions that are

Personalized

Role based

Real-time feedback driven

https://manipaldigital.info/learning-and-publishing/

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https://manipaldigital.info/learning-and-publishing/

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High Fidelity Simulations

Games that are fun, immersive and realistic

To practice knowledge and skills in controlled circumstances without fear of real-world consequences whilst also making them fun at the same time. 

From emulating software training in a Show-Tell-Try mode, to high-fidelity simulations addressing business processes for mid to large enterprises, we develop solutions that are

Personalized

Role based

Real-time feedback driven

https://manipaldigital.info/learning-and-publishing/

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TRANSFORMING YOUR IMAGES INTO A STUNNING REPRESENTATION OF YOUR BRAND!

We retouch millions of images every year. From complex colour and material change to cosmetic enhancement, our in-house retouching experts are renowned in the digital imaging industry

https://manipaldigital.info/image-retouching/

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Making " picture-perfect " a reality with our Image Retouching ServicesWe retouch millions of images every year. From complex colour and material change to cosmetic enhancement, our in-house retouching experts are renowned in the digital imaging industry   https://manipaldigital.info/image-retouching/

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Making " picture-perfect " a reality with our Image Retouching ServicesWe retouch millions of images every year. From complex colour and material change to cosmetic enhancement, our in-house retouching experts are renowned in the digital imaging industry

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Premium Packaging Prepress Services https://manipaldigital.info/packaging-prepress/