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bbjobo · 14 days

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Hello hi it’s me, your resident entertainment PR enthusiast. I simply need to talk about the sequel announcement. This is all speculation, but I work in entertainment-adjacent communications and once convinced a household name celebrity to stay at my event to do select press interviews when his wife was going to go into labor at literally any minute, so I like to think I've got a pretty good sense of all of this.

So buckle in, because I'm about how actually fantastic this rollout was, because I’d wager they’ve been planning this since the premiere.

RWRB came out truly smack-dab in the middle of the actors' strike. We all know just how much press we must have missed out on, because the strike started before promo would have kicked off in earnest. And when it was finally over in November, the actors are potentially out of contract for promotion, and that’s not even taking into consideration that the holidays are coming up and the six weeks from American Thanksgiving to New Year’s is truly a black hole of press. So this little movie has to rely almost entirely on fan reaction and word of mouth to hit because they’re so limited in what they can do for promo. And it IS a hit! Records are broken! Comments for an extended version (which, ok Matthew we get it, does not exist) and a sequel start almost immediately.

The marketing team makes the most of what they’ve got: they’re keeping up the official character accounts, they’re dropping deleted scenes and BTS. We get cornettos! The fireside scene! Bloopers! Notably absent? Brownstone Thanksgiving. We’ve seen BTS photos of it, we know it exists. Thanksgiving 2023 would have been a great time to drop it, but they don’t. This is the approximate point at which my own personal sequel speculation began. After the strike ends, the posting pace slows considerably but it’s still consistent. It’s just enough to keep it in your mind but not enough to be like “why are you still posting this much about it?” And this continues into 2024.

On the contracting side, conversations were likely actively happening at this point. I wouldn’t be surprised if negotiations picked up literally as soon as the strike ended. The producers would have had that time to get Matthew and Casey back on board and be fully prepped and ready to move on to contracting actors the minute they could. It’d be a shot in the dark to try to guess when these were finalized, but at some point between November 9 and May 9, yeah, they’re in.

But whew, Nicholas is booked and BUSY. Mary & George drops internationally March 5, The Idea of You closes SXSW on March 17, two weeks later M&G starts airing in the US and Canada, and a month after that, TIOY is available for streaming (and limited theatrical release, which is another whole post), and in between all those premieres, he’s everywhere. He’s criss-crossing the country (and tbh the Atlantic Ocean) for all of these appearances, truly going non-stop. The pacing of the premieres makes it nearly impossible to squeeze in another project announcement, and if they had, it would have been a bigger part of every interview he did after, which is something his own team would be working to balance. Plus between TIOY and RWRB, Prime would have been pitching stories against themselves. Better to let him finish out his other promotional appearances and then switch over.

At the same time, we’ve got awards and red carpet season starting. At nearly every red carpet appearance not for their own projects, both Taylor and Nick are asked about a sequel. If an interviewer is given enough time, they ask about a sequel. Sure, fans comment about a sequel on every vaguely rwrb social post from an official account, but the press asking about a sequel felt like a lot to me. Everyone always gave the same vague answer, that they’d be up for it if the story is right, that they don’t know but would be happy to. (Except one time, Nick does slip up and give an answer that feels a little more definitive here where he says “conversations are being had” all the way back in late February/early March). Press are asking the question so consistently that it felt like if it wasn’t happening, PR teams would have put the sequel on the do not ask list.

Then Prime starts actually ramping up on a FYC campaign for the movie. I'm gonna be honest, I was so surprised. It's a rom com, the odds of a rom com getting any sort of awards recognition is so slim, but I thought, "ok, sure, use FYC as a way to get the promo boost they need for an announcement of whatever's coming next." And then I looked up and Variety has picked it as the winner in the best television movie category, which is blowing my mind. The other categories they're submitting in are stacked and I think a nomination beyond television movie will be a long shot, but again, it's big for it to even be considered. And if they're being talked about, that means Prime's gotta put out a great showing for their FYC campaign.

Which brings us to this week. We start off on Monday with Nick at the Met Gala referring to Uma as his mother-in-law. Incredible. Love it. Wednesday and Thursday are a one-two punch of a FYC event and fan event, and the gang’s all here. At the FYC, we get the industry side of things: new portraits and interviews with Deadline, process talk, etc. Because this little rom com is actually doing pretty well and beating the odds? Knowing what we know now, the PR teams spent this week pre-briefing the press on the sequel announcement. Notable (at least to my knowledge) the sequel question doesn't get asked at the FYC event. Because the press already knows it's coming.

Now, on to yesterday. They do a fan screening and Q&A, and they literally roll out the red carpet. Nine months after the premiere and exactly six months after the strike ended, they get the gang back together with fans of the movie, who they relied on so heavily during the strike to help make the movie a success. The tagline on the screen’s giant promo image has been updated to specifically thank fans for “making history with us.” The moderator for the Q&A is the same person who interviewed Taylor and Nick at the beginning of FYC campaign season, their first joint interview since GQ (right? pretty sure. it's all a blur tbh). And at the end of the Q&A, minutes before 12 AM ET, when the embargo on the press release would have lifted, they make the announcement not to press, but to the fans. The fans who loved the book, who watched it over and over, who spread the word about the movie to help make it one of Prime’s top three rom coms OF ALL TIME.

It’s just… an absolute masterclass in how to execute a major announcement that embraces the fans in a time where fandom and interaction between creators and fans can be an absolute minefield. Prime saw the opportunity to lean into the fannishness of it all and they took it and it was a slam dunk.

So where do we go from here? IDK but here’s some unconnected thoughts in list form like Alex would want.

The book’s 5th anniversary is next Wednesday, the 14th.

Casey’s been posting about working on [redacted] for months at this point, which is almost certainly the screenplay

Nick mentioned needing to be back in the UK for filming soon

They would probably like to release this in US election off-cycle years, so that means 2025 or 2027 (and 2027 is too far away). 2026 would be less bad since it’s a midterm election, but still.

Filming could reasonably start sooner rather than later, and even without an unfinished script

I guess we’re back on content watch for blond hair and BTS pictures

#rwrb #red white and royal blue #taylor zakhar perez #nicholas galitzine #i'm gonna be thinking about this for YEARS #A+ to the whole team that made this happen #i hope they get some rest now #god i love this kind of thing

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doodleodds · 1 year

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Happy Valentines, Akira. Happy Valentines, Asshole.

If you can’t read what Akechi’s secondary inner-dialogue says cause I obscured it too much behind his regular dialogue, here’s a transcription in panel order: Hello, you fucking- Ah- Hello, Akira! Fuck off, why should I tell you- Just a soda- there’s a new flavor.

I don’t want your shitty gift. Oh- haha! You’re so sweet.

I hope I choke. They’re lovely, thank you.

Like hell. Likewise. There’s no way it’s just a coincidence. Still though, it’s a funny coincidence.

#p5 #akeshu #akechi goro #kurusu akira #wow- me?? posting a valentines comic... actually on?? valentines????? wack. absolutely wack #it's a short one! I purposefully tried to keep it short. it was a challenge and it still ended up being 3 pages. but i blame my canvas size #also in case u can't see what akira is holding out to akechi: theyre chocolate covered strawberries on sticks!#i saw them irl and was like oh god i want those. i am going to project that feeling on my favorite characters so help me god #and now! here we are! but my shitty-ass coloring & line quality make it hard to discern them so. sorry about that lmaooooo #ANYWAY i don't do enough post-maruki stuff so. i made this one a little bittersweet. :)#why did i put akechi's scarf in a bow? honestly i dont know! i think i saw some art a while ago that did that too and i thought it was cute #well. plus i guess there's the symbolism of 'akechi being alive and reciprocating your feelings (however involuntarily) IS a gift' part #hence that hes wrapped up in a bow. like a present. :)#also god. the first panel is supposed to be akechi's reflection in a vending machine window. I could NOT get it to look right #so for reference!!! just so you guys understand!!!!!! thats what that panel is supposed to be!!! he is NOT in fact a ghost. (sigh)#hope you enjoyed and had a lovely valentines!! for my part i have eaten nothing but sweets today and hoo boy will that have been a mistake #ALSO in terms of the audience-participation comic...hopefully coming soon. if i can ever gain the will to draw it.#but at least tumblr has polls now so i can do the audience-choose-y bit without needing to use a separate website! so thats good i guess #anyway anyway anway thanks for listening to me ramble if you made it this far! have a lovely rest of your day and hopefully see u again soon

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hyunpic · 5 months

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hyunjin on bubble: im drawing and i started wondering why i even draw. so i can’t sleep.. staying in that period of transition. the reason why i keep asking these questions and trying to find answers is, i think it’s because i believe that it’s only those who love me, that can help me find an answer or a path. because thinking about and questioning things that you don’t really need to think about and answering those questions is contradicting in itself.. is what i think? (translation source)

#hyunjin #🧼#skz #my baby.. ☹️ four am thoughts eating him hard..#hope he can get some of the bestest sleep of his life after pondering and wondering like this #mentally patting his brain like buddy u work really hard now rest for a bit #also to answer to his first question of #why he’s even drawing. i think art runs in your veins and it just needs a creative outlet to get out and shine.#maybe that’s one of the many reasons..#maybe u find comfort in the beauty of the canvas and brush strokes.#maybe u want to make people happy and warm with your creations

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ceruleanthiing · 10 days

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Maybe it was just a throwaway thing to sell more legos maybe it isn’t the same for all dragons but in s1 the ninjas’ dragons went off to migrate and metamorphose into the ultra dragon and Wu said every adolescent dragon goes through some transformation before maturing. I wonder if Riyu will go thru some sort of change (other than getting bigger) since they said he’s teenaged as far as dragon maturity goes n I wonder if he’ll break away from the rest of the ninja for a while to do so

#I’m rewatching early seasons for scuttling compilation purposes #anyway RIYU SPLIT ARC WHEN.#i just. now that we know at least some dragons have people levels of intelligence and language and cultures #I would be so upset if Riyu is just ‘team pet/sidekick’ for the rest of the show i hope we get focus on him as a character #I hope he doesn’t remain like. flat #ninjago #ninjago dragons rising #ninjago Riyu #Riyu

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alchemania · 7 months

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Finally got enough energy to talk about Furina's SQ and while I loved her and the troupe, MC and Paimon were .... Not Great. I talked about this with friends but in Paimon's case especially, the way they interact with Furina feels like people who just don't understand trauma and depression and then engage with someone suffering from both in all the wrong ways.

Talking about how much of a downgrade her house is from the opera house, making fun of how she can't cook, pushing her to act when she's set a very clear boundary and then guilt tripping her after she's stuck to her guns, shaming her for not being able to fight well (Paimon literally talks about how second hand embarrassment is overwhelming and I'm just like ?????), telling her she's "not acting like herself" when she attempts to open up and be vulnerable....it's just really rough. That and the MC asking "is something wrong" when Furina gets sad over Poission ..like bro people died and she couldn't save them and she's tearing herself apart over it. Those people are never coming back and you know it and you have the gall to ask her is something wrong??? Of COURSE there is!!

It just feels especially odd because we literally get to see all of Furina's suffering and Paimon in particular is. SO mean? Like she was more understanding with Wanderer and Ei and THEY'VE tried to kill us multiple times!! I don't get it, and honestly I'm very proud of Furina for refusing to waver. Let her rest!! She's tired and depressed and she needs time to heal; and honestly fuck Paimon for trying to make her feel bad. Furina's worked harder than she EVER will.

#as someone with depression and who's highly sensitive this story quest hurt a LOT because ive also encountered people who don't understand.#i've been told i need to get over my anxiety. i've been asked what am i so tired from since i just lay in bed.#so furina's character and how she was treated hit very very hard for me. she's isolating herself and not coping well but she is TRYING.#she's trying so hard and she equates her worth to her role. like she literally tells you that she serves no more use to anyone.#and i wanted to shake her so hard. because it's not about what she can do #she has worth simply because she exists. full stop. she is loved and she is appreciated just for being herself #her worth isn't decided by her power yk??#i hope she can rest and heal and find some good friends - after the way mc and paimon treated her i honestly don't think they should be #or if they are; they'd have to work to earn her trust cuz good LORD. they treated her so weird and so tone deaf!!#i've seen a lot of people complaining about it too so im glad im not alone.#anyway. there is something wrong with me i have cried actual tears over furina please god she needs a hug #and to be told she did a good job and she can rest now and things will get better #4.2 spoilers #genshin impact #furina

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arsenicflame · 1 year

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getting real worried about this one lads

#i absolutely trust the crew to give him a good arc #im just very attached (aren't we all?)#nyxtalks #izzy hands #israel hands #ofmd #im mostly just worried we might get a 'gets worse before it gets better' character arc and s2 is gonna be him doing a bunch of shit #(and the antis going 'hahaha we told you so!!!)#personally i feel like izzy could Have that turning point now; with the situation on the revenge theres great opportunities for him to #ally himself with the rest of the crew instead of leaning into the krakens shit #idk like i said. i trust the crew im pretty confident we are getting izzy redemption at some point in the plan i just personally hope it #starts soon #(honestly this is just a worry in general even if he gets a great arc. i love the backstories to izzy we have built as a community and i #guess i worry that canon could just. fall short idk.)

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flythesail · 9 months

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Alright my nace people! I think we all just need to

#some of those arguments.. good angst #plus nancy being the first one ace calls when something horrible happens and nancy showing right up- i-#i think they spent too much time with the ghost though #main thing is it worries me that it feels like we need to take a big leap to get nace back together #however... something something life is precious... something something nancy's role in things will make a decision more immediate #idk i do worry because we only have one chance to get it all right #but they did pack a lot into 3x13 for example #and just generally speaking i want to be hopeful now #i have the rest of time to be disappointed.. and i want to enjoy this last week as much as i can #nace #nancy drew cw #nancy drew #nancy drew spoilers #flythepost

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starheirxero · 1 month

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I'm one again here to ask you for more headcanons about

✨The toxic yuri lumini✨

PUTS MY HAND ON MY HIP JERMA STYLE. AND I WILL DELIVER MORE HEADCANONS ABOUT TOXIC YURI LUMINI ^_^

You left a tag on one of my Gemini design posts a bit ago where you mentioned the idea of Lunara breaking off one of Gemini's antlers and I have not stopped thinking about it btw. Could you imagine being an entity made of space, stars, light, and unfathomable power and some little rat bastard mortal who you have weird feelings about comes long, bests you in a fight, and breaks off a piece of your antlers?? breaks of a piece of your HALO???? THATS INSANE. /POS

I can just imagine the initial shock after it cracks and snaps right off and there's just a long moment where Lunara is staring at the horn in their hands and Gemini is staring at Lunara while loosely palming the area where it broke off. Once it settles in though, I think Lunara would be absolutely thrilled at what they've done. They'd laugh and they'd taunt Gemini by holding the piece up to their own head and going "look, now we match! <3"

Gemini on the other hand would be... less than pleased LMAO. I think they'd be a mix of humiliated and angry for taking such a hit from this random robot, but they'd also be like aoaughh oly shit. they overpowered me, how did they even,,, theyre . i can be normal about this(< is experiencing the classic "i can't tell if i want to kiss or kill you" dilemma).

I also think that, from that point forward, Lunara would probably wear that piece somewhere on them and they'd get more much comfortable just grabbing Gemini by the horns whenever they felt like it. You know that "how to talk to a short person" meme? That, Imagine that but the "correct" answer is of Lunara grabbing Gemini's antlers and yanking them down so they're at eye level <3

#asks #ichangemynameseveryfiveseconds #ALSO ITS GAY AS HELL TO GRAB SOMEONE'S ANTLERS IN ANY CONTEXT ANYWAYSHAHSHDBDJD #deer can't feel their antlers so there's no. like. 'auwoo thats sensitive' or whatever #but to get anywhere near their horns to begin with that means Lunara is crossing Gemini's personal bubble MUCH more than usual #so its like. in gemini's space + grabbing their halo + neither feel entirely normal about it. GAY AS FUCK .!!!!#I dunno if Lunara would ever break off both of their /entire/ antlers #but if they did I imagine they'd marvel at how less grand they look now and say some vaguely homosexual shit like #'aww not so high and might now are you little Gemini? It's easy to forget you're just as mortal as the rest of us when you're all dolled up #dawww not so high and mighty now are you little Gemini? Its easy to forgot youre just as mortal as the rest of us-#-when you're all dolled up in grand accessories like that... but now its much clearer. Are you scared little Gemini? I sure hope so.'#lunar and earth show #the lunar and earth show #tlaes #lumini #lunar x gemini #evil lunar x gemini #sams evil lunar #evil lunar #laes gemini #xero thoughts and rambles

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goldkirk · 4 days

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#everything’s fine and I’m fine I’m just saying this to say it rn #I don’t know what I would choose to do if he WAS still alive and I COULD still report officially #but a large part of me is really really glad that that mayor is dead. and I don’t ever have to hear him or see him at events or feel his #unusually long weird fingernails and iron grip while telling me to smile for pictures ever again #a part of me would love to confront him #but most of me is just glad he’s gone and can’t scare me or make life hell for my parents ever again #he never should’ve gotten away with all the things he did for so many years. but he did.#now that we’re here in the present. it’s a gift to get to move on from it knowing he’s not still out there at least #he was a gross greedy person with police and government power and never should’ve had those positions for so many decades like he did #but that being said. he can’t ever speak to or touch me again.#I’m not grateful now. I wasn’t grateful then after he stopped pretending either. but I’m glad I get to walk away and never live near #any subdivision or building or anything else with his name or picture #ever again. and he’s never able to touch another child ever. good riddance. you gross greedy poor excuse for a public servant.#now I’m gonna go try to write some of what I’ve learned into a fic to help my future self and others #who do you think came out on top at the end of the day mayor L?#I came out of this with friends and kindness and gentleness and healthy rage. you died just as greedy and fake and paranoid as you lived.#I hope you got better towards the end. for your wife and family’s sake.#I get to protect others from people like you for the rest of my life. and I’ll win.#because I deserve it and every current kid deserves it too.#shh katie

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onegroovyrose · 1 year

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Arclight shenanigans!

#yugioh #yugioh zexal #zexal #christopher arclight #thomas arclight #michael arclight #byron arclight #HELLOOOOOOO!!!!!#i like to think the arclights get together to help show chris what gaming is BAHAA #especially since chris I feel would work himself way too hard :(#if I had a dollar for every time I drew a sleepy chris I might be a billionaire now BUT #he deserves the sleep and I will probably do it again!! AKDBSK #I also turned 21 today and safely tried some new beverages!! :D #overall I hope you guys are all still doing well and getting lots of rest!!#thanks for reading this far HAHA #val art

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bewareofthenewphannie · 5 months

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I have a perfectly logical reason to believe that wdapteo 2023 happening is still very much possible and that is that Dan posts his top dan memes videos in like january anddd this is kind of the same genre of video THEREFORE even if they don't post it today there is still hope and I will refuse to believe they're not doing it until like march thanks for coming to my ted talk...

#in all seriousness though while I would love a video like this so much I do not actually expect them to do it #rule of threes and that kind of stuff #also I hope they're getting some rest right now #dan and phil #misty says things

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smallest-moon · 1 year

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imagine if mark just dropped this in the middle of the week and you'd be left wondering if the movie hes working on is either the fnaf or the barbie one

right until the trailer drops and its revealed is neither of them

#mine.#markiplier #barbie #barbie movie #fnaf movie #i know i just made a post kinda sayinf this already but im sleep deprived and this is very amuskng to me #really hope he can get some rest soon #hes so tired like i know he said it but if he didnt youre still able to see it #anyways i think im ready to sleep now

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hajikelist · 5 days

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