Pick, Pack, Sell! Research 3
After looking at various product packaging at a few different stores, I decided to expand my search and look into some advertising agencies. I also wanted to narrow down my selection for my final product choice; at this stage, my final two products were either plasters or lightbulbs.
The two agencies that caught my attention were The Young Jerks and Wildish & Co.
The Young Jerks
The Young Jerks are a Brooklyn Based a team of designers, illustrators, and letterers led by Dan Cassaro and Dan Christofferson.
Company Statement
“Armed with an intuitive understanding of culture and aesthetics and informed by research, we build enthusiastic solutions for brands that retain the charm, hand, and humanity of the process.”
The style used by The Young Jerks appears to be predominantly minimalist and typographically focussed.
Wildish & Co.
Wildish & Co is a small London based design agency that focuses on working with businesses that make a positive impact, particularly with environmental or sustainable projects.
They work with partners from all sectors, from startups to massive global brands.
Company Statement
“The world is busier than ever. With more and more brands competing for attention from today’s ever-evolving consumers. We combine creativity and originality to build brands and experiences that can’t be ignored.”
“The Notorious Nooch company was founded on the idea that it could become everything the existing products were not – bold, inventive, innovative and fun – reflecting the way vegans really use nutritional yeast in this day and age.”
Plasters & Lightbulbs
These inventive plaster and lightbulb packing ideas are among my favourites. It was intriguing to see how different designers approached these products because they are commonplace items with utilitarian designs and dull aesthetics. These products don't usually come in particularly creative packaging.
Skin tone plaster campaign created by advertising agency – Bartle Bogle Hegarty.
‘Bully Proof’ plaster campaign designed by Austin Lotz.
Pear design lightbulb packaging designed by Evgeniy Pelin.
Insect-inspired lightbulb packaging by graphic designers Angelina Pischikova and Anna Orlovskaya.
References:
Geniled Bright Led Bulbs (2021) Packaging Of The World. Available at: https://packagingoftheworld.com/2017/02/geniled-bright-led-bulbs.html (Accessed: 15 January 2024).
Team, E. (2019) #TBT: Fireflies Get out of the Cocoon as Light Bulbs, Branding.news. Branding.news | Discover quality. Available at: https://www.branding.news/2019/04/25/tbt-fireflies-get-out-of-the-cocoon-as-light-bulbs/ (Accessed: 15 January 2024).
The creative decisions behind Tesco’s important skin tone plasters campaign (no date) It’s Nice That. Available at: https://www.itsnicethat.com/news/tesco-about-bloody-time-emily-stein-bbh-advertising-260220 (Accessed: 15 January 2024).
Band Aid Artist Series (no date) Dieline. Available at: https://thedieline.com/blog/2012/7/30/band-aid-artist-series.html (Accessed: 15 January 2024).
(No date) The Young Jerks. Available at: https://youngjerks.com/ (Accessed: 15 January 2024).
Creative Branding Agency London (no date) Wildish & Co. Available at: https://www.wildishandco.co.uk/ (Accessed: 15 January 2024).
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«Դիմում եմ Արցախի այսօրվա իշխանություններին». Նաիրի Հոխիկյան
https://mamul.am/am/news/260220
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©NC #SnowWhite
🌄🌅
•
Beautiful Morning..
Your light is so evocative
as bright as this morning.
The sun began to shine from
the overcast darkness.
Thank you for coming on time..
Because you are the lamp
of all the light that shines
on the universe and the earth
in its entirety.
You are my love in the morning
when it shines, and in the evening
in the afternoon.
The sunrises and the sunsets,
bringing peace to life.
•
#260220📆
#poemsworld📝
#thegoodquote✍
#poemslove✏
#quotesoftheday✒
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Me rindo... porque cada vez que te elijo, tú, terminas huyendo y eso me está matando.
Carol C
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Today’s doodle consists of me deciding on how to line the cloak I’m making
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Sajnáltalak. Potyogtak a könnyeid, amit én végignéztem. Igaz, nem az érzelmeid miatt, hanem mert annyira beteg voltál.
Aztán harmadik szünetben hazamentél, mert nem érezted jól magad.
De még most sem akarom elhinni, hogy láttam egy fiút sírni. Azt a fiút aki régen a mindenem volt.
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