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michalwu · 5 years

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Best of 2018 in TV

Another year passed and again I watched a lot of good quality tv. I think that although again it was very hard to choose my top 10 this year was a little bit less intense than previous. Still I had to do a short list of places 20-11 because I couldn’t resist not to mention a few more productions. That said remember I’m not a critic. I watch thinks I like not because I have to and this list is totally subjective though I tried to be fair. I watched over 50 series from 2018 and that’s the results:

20-11 (in random order)

The Affair (season 4), Atlanta (season 2), Homecoming, ACS: The Assassination of Gianni Versace, Killing Eve, One Day at the Time (season 2), Lemony Snicket's A Series of Unfortunate Events, Maniac (season 2), Legion (season 2), AHS: Apocalypse.

10. Anne with and E (season 2)

I never was a huge fan of the book as a kid but I read it as mandatory lecture in primary school. But I am a huge fan of this series. Beautiful placement of the plot plus very talented young cast with leading Amybeth. The best part of the story for me always was the dynamics of Anna's relationship with her adopted parents.

9. Patrick Melrose

What an absolutely outstanding trio of actors: Benedict Cumberbatch, Hugo Weaving and Jennifer Jason Leigh. Plus another young talent this year Seabstian Maltz who as a young Patrick is giving one of the most dramatic performence of the year. Creators did justice to the novel.

8. The Deuce (season 2)

This was one of the most enjoyable series this year. I love the period it shows and since the first season I started to develop a sympathy for all those characters especially for Candy. Too bad the series seems to be forgotten this year by critics. In my opion it came back in a lot better shape than last year. It’s funnier, it’s faster and the whole fuss around making porno adaptation of Red Riding Hood is just captivating.

7. Sharp Objects

Another great limited series and another proof of my love to the craftsmanship of brilliant Jean-Marc Vallée. The story from book was kinda predictable and tacky. But thanks to the director who is an expert of showing emotions and dilemmas from the past plus the cast of three great actresses made it into phenomenal work. I am really looking forward to see more projects from cooperation of Mr. Vallee and HBO because so far it brings only true treasures.

6. Barry

I was always a fan of Bill Harder on SNL and his (usually) small roles in comedies. So then I found out that he’s making his own show I kept my fingers crossed for the success. And the results are better than expected. Barry is a great combination of drama and comedy. It sound like things we see lately very often but Barry is the best mix of two this year (not to mention animated series). Why? Because drama is real (he’s a seriall killer with many very hard moral choices to make) and the comedy provided (mostly) by Henry Winkler is just a poor gold. Well done.

5. The Haunting of Hill House

I’m not a big horror enthusiast but I do have a soft spot for those stories in classical form. And what’s more classic than beautiful, old, and huge haunted house. I fell in love with this series and it’s so much better than the previous movies. This one is actually very far from the original story written by Shirley Jackson but it capture the atmosphere the best. Separation of episode focusing on different from five siblings was a great idea. From non-believer to the most affected of the kids the story became more and more intense and scary. I honestly was scared almost the whole time. Still I tried to play with creators and watch for all the hidden ghosts in the background. The secret of Bent Neck Lady was haunting me for a while and even after finishing the series it all stayed with me in my mind. This was my favorite new series of the year. I’d love to see it again in other form, maybe as anthology like AHS. With this cast yes please!

4. GLOW (season 2)

It’s so nice today that we can get such a smahing tv show this such a huge female cast. I love this series and those Gorgeous Ladies Of Wrestling since season 1. I always enjoy it when show or movie takes me to another peroid of time and GLOW blend us into into that reality of 80 like nothing else. We had so many exctiting things this season with Debbie becoming single mother after divorce, Sam Silvia trying himself as a father and the whole team becoiming more and more like a crazy family (recording of intro in the mall was amazing). In real life I’m not really intrested in wrestling (like at all) and though it probably differs a lot than reality I loved those duels bethween characters. Episode Mother of All Matches is one of the best in 2018.

3. BoJack Horseman (season 5)

Oh how I love this show and this character. And before anyone judge me I don’t love BoJack for being a walking disaster and misery. I love this character and many other on the show for the incredibly smart writing. He is a alcoholic, narcissus and washed-out tv star and that who he is. Just like Priness Caroline is an ambitious woman who will give up many things for career even if she know it won’t give her happines in the end. But that’s the greatest thing about this show and creators that they won’t change those characters and put them in unexpected positions just to get the wow factor from the viewers. They still find a way to present those persons in fresh and captivating way but making it “in” the nature of the character. And that’s the fift season so congrats! And still we can count on them to give us some real gems like episode Free Churro which is a masterpiece of writing. The thing is this season of BoJack doesn’t stand out in specific way from other but it gives us the thing it always did and never disappoints - crazy rollercoaster ride.

2. Mozart in the Jungle (season 4)

When I said at the beginning that this list is totally subjective I meant it inter alia because of this series. Mozart IS my favorite tv series. I don’t know if the best but it always gave me the most joy when watching it adn that’s a pretty good determinant. Unfortunately I will have to start saying it WAS my favorite because Amazon cancelled series after this season. I’m still mad and disappointed because GoT is about to end so all platforms grab the money to invest in “next huge thing” (in case of Amazon it’s new Lord of the Ring..yeah we need it). But don’t get me wrong. I didn’t put Mozart this high because I’m mad and or to mark someone’s mistake. I just really loved this season. Placing the plot in Japan was bull’s-eye move. Rodrigo De Souza (favorite tv character next to Leslie Knope) as a boyfriend of Hailey was hilarious, a much as observing her way to become succesfull and independent artist. The scene when she debuts as conductor with piece “Hi” is maybe my favorite moment in whole season. Even stronger is her performence at the finale. Although I rooted for Hailey and Rodrigo as a couple I’m glad that creators didn’t go into cliche with their relationship. Another strong scene is the on at traditional tea ceremony. Of course as always the whole season was very firm from the music side (this series helped me to discover a little piece of classical music and I’m grateful for that). I will really miss this series. I think it could easily do another season especially now when creators decided to end this season in such an interesting place. Too bad...

1. The Marvelous Mrs. Maisel (season 2)

There’s nothing to explain... but I will ;) I compared all the series with each other and in my opinion there was nothing better that Mrs. Maisel this year. I enjoyed it last year but I didn’t even expected how much delight will it be to have it back. Visually it is the most beautiful thing in tv right now. And the writing as always is case of Amy Sherman-Palladino is just excellent. Those characters are so fast and wit it’s just a pleasure to observe them interact and discuss with much to many words and refrences than any normal person would use. And those actors really take it like a champs. All episodes in Paris was nice but it was nothing compre to Catskill where it felt like watching dirty dancing but with much better and more interesting story. I love the way Palladino direct her characters. How they develop especially Midge, her friendship with Susie and her realisation that stand-up comedy is not only the thing she want to do but it is something she will do for the rest of her life. Every time she stands in front of audience, camera or father himself she proves to be nailer and we as audience live for those moments! I really enjoyed see her parents in Paris as we could discover totally different side of them both and also new romance of Midge. But my favorite sequence of the season was Midge watching Lenny Bruce (Luke Kirby is so on point with this role) in last episode and realising it all (inconspicuous scene but made me waste a few tears). At the end I will add that I love the attitude towards the children presented in this series...irrational like many other things.

*******

Suming up in my list dominant are HBO and Netflix productions but in the end two first places go to Amazon.

Comapring with previous year there is no sign of Legion in top 10. Well season 2 was good, sometimes even great but not enough to get into the top. Beside there’s less new series on the list (seven in 2017, four this year) but we had some amazing comebacks.

I don’t have huge disappointments this year, maybe just a few. 1) Romanoffs were boring as hell and I really counted on Weiner. 2) Cancelling of many good series like Mozart in the Jungle or Daredevil. 3) Riverdale became so absurd that it beats and law of logic. I mean why it gotta be so intense?

#top10 #2018 #year summary #tv series #hbo #netflix #Amazon #marvelous mrs maisel #mozart in the jungle #Bojack Horseman #glow #the haunting of hill house #barry #sharp objects #the deuce #patrick melrose #anne with an e #best of 2018

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askkopcommunity-blog · 7 years

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Rating The Super Bowl Commercials

Posted by Alexander Wolfe, Feb 3, 2008 10:06 PM

As always, the real contest at the Super Bowl was among the commercials. (Admittedly, the game, in which the Giant upset the Patriots 17 – 14, was exciting, too.) On Fox, there were some 50 ads, which went for upwards of $2.7 million for each 30-second spot. Based on the preponderance of beer ads, it must be an American truism that you can never be too rich or have too much Bud Light.

There were also a surprising large complement of tech- and Web-site ads, which gives me my excuse for blogging this Super Bowl ad report-card. Dell (Dell), Go Daddy, Garmin (NSDQ: GRMN), Careerbuilder.com, and T-Mobile were all represented, albeit in mostly tepid fashion.

In crowded marketplaces, as in life, sometimes the best way to get one’s message across is to speak softly.

That was the case with the best commercial; admittedly not a huge honor amid such a weak field. Nevertheless, my winner is “Doritos Sing Along,” which stepped back from the smart-ass ad agency meme to feature a new singer, one Kina Grannis, doing her song, “Message From Your Heart.” There’s an interesting back-story here: The ad came out of Doritos’ “Crash The Super Bowl Challenge,” which Grannis won, along with a contract from Interscope Records.

In a less high-minded vein, I’m forced to admit that the most memorable ad was “Booooood Light.” This commercial for Bud seemingly attempted to flip stereotypes about non-English-speaking Americans on their ear, but only ended up reinforcing them in the most boorish manner. (Which is why this also was probably the worst among the Super Bowl ads.)

Here, then, are my ratings, in the order in which the commercial appeared during the Fox broadcast (tech ads noted via red titles):

1) Bud Light Dinner Date Fire-Breathing Guy. Unusually well-manner guy — presumably he hasn’t started tanking up yet — having dinner a deux at his date’s apartment. Demonstrating his biggest skill before the meal is served, he lights the candles the way most people blow them out. But then her cat enters the room and, being allergic, his sneezes ignite the rest of the room. Smokin? A little. B

2) Audi Godfather. Stealing a scene from the Coppola classic, a guy wakes up screaming, but to a car grill, not a horse’s head, in his bed. Interesting, if contextually misplaced, reference. Points for reinforcing the automobile’s brand; I’m mean, who even knew Audi was still a factor in the U.S. market? B

3) Diet Pepsi Max Announcer Guys. SuperBowl announcers Troy Aikman and Joe Buck appear on screen, so you almost think the game didn’t cut to commercial. But no, they’re “announcing” the intro to a commercial. A boring commercial, which doesn’t tip its hand until way too late to get me excited about Diet Pepsi Max. Pass me the Diet Coke. C

4) Animated Salesgenie Guy. I’ve always wondered about Salesgenie.com. Do you get 100 free sales leads, or do you get 100 free leads that work? The guys from Glengarry Glen Ross want to know. D

5) Terminator: Sarah Connor Chronicles. House ad for Fox series about a superbabe with a steel plate in her head. (I’m not rating the house ads or the public-service announcements.)

6) Bud Light Cheese Wheel. Guys acting stupid over football and beer in the kitchen, while the pretty girls are left alone in the living room. What’s wrong with this picture? The commercial’s mildly effective, though, at tying the watery beer brand to youthful male camaraderie. B-

7) UnderArmour Nation. Another ad which was hard to place, I’m thinking, this has gotta be a Nike ad. Not the strongest brand when your ad’s look-and-feel suffers from such apparent me-too-ism, even more so when this company apparently occupies a unique niche as a purveyor of form-fitting athletic wear. C

8) Bud Light Screeching Animals. A bunch of rodents and an owl wailing as a car speeding down a winding country lane comes dangerously close but manages to avoid turning them into road kill. Not driven by a Bud Light drinker, I hope. What was this one about? Couldn’t tell until the end, when the Bridgestone tire logo appeared. B-

9) Doritos Sing Along. The one straight commercial which didn’t need schtick to make its point. The ad wasn’t about the chip, but rather has a new singer, one Kina Grannis, doing her song, “Message From Your Heart.” Very nice. A+

10) Prudential Retirement. Not memorable, though one might wish that these ads would be the ones that’d stick with you, rather than the booze commercials. We’d all be happier in our old age. C-

11) Derek Jeter for Gatorade. Who doesn’t like Derek Jeter? Plus, there’s no steroid taint. This one wasn’t flashy, but it’s effective. B

12) Go Daddy. This one hints at the Web domain registrar’s infamous Super Bowl ad of several years back, where a busty babe was poised to drop her top before a committee of superannuated Senators. (Hope they had a CPR kit handy.) This time, race car driver Danica Patrick, seen on a video screen — how meta is that? — threatens to peel down the zipper on her top. Why? Still, you gotta hand it to these guys: How many domain-name sellers are known to the general public? Undoubtedly just this one. B+

13) Buy Dell. A funky, MTV-generation commercial which picks up Dell’s new Red product theme. It moves, and is short and to the point. B+

14) FedX Carrier Pigeons On Steroids. Birds gone wild attack the city, prompting white-male middle manager to suggest that his younger minion pick FedEx (NYSE: FDX) for his future shipping needs. Huh? C+

15) Cars.com Doofus Death Match. A twenty-something buyer comes to the used car lot armed with data on his planned purchase, salesman doesn’t give him a hard time, so he says: “Good, otherwise I’d have you fight Klondor over there in a death match inside the wheel of fire.” Who says creativity is dead? For all that, I knew that this one was for cars.com right from the get-go. For this reason, it gets a B+

16) Tide Job Interview. As this one unspolled, I was thinking it had to be CareerBuilder.com, because I’d read they’d purchased a commercial. For CareerBuilder, this would’ve been cute, since it had a guy inappropriately talking past his interrogator during a job interview. However, since it was for a stain removal pen by Procter & Gamble’s flagship detergent brand, not so much. C-

17) Budweiser: Hank The Horse. Oh, I get it, he’s a Clydesdale, and he’s pulling a freight train, to the theme from Rocky, the better to prove he’s worthy of joining the beer-toting horse team. You know, if they spent one-fiftieth of the money they pour into beer commercials on medical research, they could cure cancer in a week. B

18) Iron Man, the Movie. Robert Downey Jr. is out of rehab and CGI-buff as the latest Marvel super hero to hit the silver screen. Coming this summer.

19) Toyota (NYSE: TM) Corolla. The high point of this very muted car ad is that the voice over was by the Peterman guy from Seinfeld. C

20) George Clooney, Leatherheads. Another movie ad.

21) Garmin GPS. Some kind of French vibe going on, with a Euro car driving through some non-American looking city, an actor dressed up like Napolean, and French rock ‘n roll in the background. Sorry, I only know Ca Plan Pour Moi. B-

22) CareerBuilder: Follow Your Heart. A throbbing, disembodied heart leaps off a keyboard and makes its way into the bosses office. Ah, this is the CareerBuilder.com ad. That sound I hear is Monster.com not being worried. C-

23) Thriller/Life Water. I really should know who that model bopping with a bunch of lizards to strains of Michael Jackson’s Thriller is. Naomi Campbell, right? (Nah.) A fun little commercial, in spite of itself. Loses half a grade since I still don’t know what Life Water is. A-

24) Yukon Hybrid from GMC. “Never Say Never.” To what, high gas prices? This commercial was so muted, it made me wonder what kind of internal constituency hybrid technologies have inside GM (NYSE: GM). Certainly, this is not one of Bob Lutz’s “gotta have” cars. D

25) Boooood Light. A continuation of Bud’s series where non-native speakers from India and China are initiated into doofus bad-beer lingo. This time, though, the ESL geek gets the pretty girl. This commercial is so idiotic and aberrant that it’s … memorable. So it gets a high rating, but please don’t tell anyone I said that. A

26) Planter’s Cashews. Unattractive 30-something woman bops down the street to strains of Frankie Valley’s 1967 hit, “You’re Just Too Good To Be True.” Grabs a handful of Planters nuts, still looks the same, but suddenly all the guys are chasing her. See, it’s not just about looks! Kinda heartwarming, actually. A-

27) Charles Barkley for T-Mobile. The cellular service provider is doing the hard sell for its “Friends and Family” plan, with the former basketball star calling his son, or maybe Dwayne Wade, or maybe both. I couldn’t really tell. Yawn. Hey, I’m still waiting for Sir Charles to run for the senate. C-

28) Justin Timberlake for Pepsi. The once and current pop star is hurled into the air, through traffic, and all about the city, literally, but survives. Dating Britney couldn’t have been this rough. B+

29) Doritos Chair Guy. Guy in chair eats Doritos, gets beaten up by guy in giant mouse suit. Forgettable. C

HALFTIME

30) Cars.com. Now our data-laden auto buyer is threatening to have the recalcitrant dealer’s head shrunk. Hey, it wasn’t funny the first time, but I get the “cars.com” tag, which is presumably why they paid the $2.7 million. A-

31) Salesgenie Panda. Now they’ve got an animated panda named Ling Ling, doing a Charlie Chan voice, pimping for the sales-lead site. In most workplaces, including mine, that wouldn’t be allowed. D-

32) Shaquille O’Neal Vitamin Water. The basketball star wins a horse race and gets a cold, nonalcoholic beverage as his reward. Most memorable moment: Little kid in stands inserting finger up nose. Decent (the ad, not the pick), but not Super Bowl-worthy. C

33) Bud Light Cave Men. In ad terms, this one is an oldie but oldie. D

34) Carmen Electra/Ice Breakers Gum. The breath-freshener preferred by “D” listers? D

35) Alice Cooper/Richard Simmons Bridgestone. In the second chapter of this tire saga, our winding-road driver has passed the animals and finds a couple of celebs in his path. There’s a couple of hundred bucks in it if you get them both, buddy. (I originally thought Alice was Ozzy Osborne, until a commenter below corrected me. Makes more sense; Ozzy doesn’t need the work.) B-

36) CareerBuilder’s Wishing. The job site tries to move the needle in its battle with Monster with this “Wishing Won’t Get You A Better Job” ad. Doesn’t. C-

37) E-Trade Baby. Toddler in high chair buys stock on line, upchucks. Like you or I, after we’ve checked our 401(k) balances the past few weeks. B-

38) Bud Light “Flying.” The watery brew now gives you the ability to fly, the ad posits. If you’ve been chugging every time a Bud ad has come on during the game, well, yeah. C

39) Music Girls For Sunsilk. Marilyn Monroe, Shikira, and Madonna for some kind of hair product (I couldn’t figure out whether it was shampoo, or what, from the site.) Bet only two of them have used it. B

40)Stewie Griffin for Coke. The Family Guy character, as a Macy’s Thanksgiving Day balloon, vies with Pluto {correction: Underdog) for a Coca-Cola, but Charlie Brown snaps it up at the last minute. Where’s Lucy when you need her? B

41) James Carville and Bill Frist for Coke. Whaaaaaaaat on Earth is this? One of the most off-putting commercials I’ve ever seen. What demographic is this one aimed at? Dead people? Pass me a Pepsi. Please. F

42) Toyota Sequoia. “The dishes will have to wait” is the theme of this one, as our SUV owner goes out for a spin. About as flashy as your average Toyota. B

43) E-Trade Baby 2. This kid’s diaper must be leaking by now. B

44) Taco Bell. Just what you want when it’s a nail-biter of a fourth quarter and the Giants are up 10 to 7 over the Patriots. C

45) Gatorade: Man’s Best Friend. A very big dog slurps up Gatorade from his water dish. And this is supposed to turn me on to their drink how? C

46) Will Ferrell for Bud. The egregiously unfunny comedian pitches the watery brew in surprisingly humorous fashion. Best is Ferrell’s close: “Bud Light. Suck One.” A

47) Hyundai Genesis. Straight car commercial; gets the message across. B

48) Victoria’s Secret. The game’s almost over, promises the tag line, as a beautiful babe tosses a football askance. Maybe Tom Brady’s after-party. I give it a wishful-thinking B-

49) Fat Guy for Amp. The Red Bull competitor gets the almost Full Monty, as a hip-hop-dancing tow truck driver chugs the energy drink to get “amp’ed” enough to jump-start a stalled car. This all makes sense in the world of $2.7-million Super Bowl ads. B+

Here’s the Kina Grannis video:

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