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Syk pike / Sick of Myself Kristoffer Borgli. 2022

Museum Nobels gate 32, 0268 Oslo, Norway See in map

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Print vs. Web Story

Eli Isenberg

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Print vs. Web Story

Difference #1: Print headline: Democrats Move Left on Universal Health Care

Web headline: The Single-Payer Party? Democrats Shift Left on Health Care

A major difference between these headlines is in the syntax. The web headline asks a question and follows it with a statement, where the print headline makes one simple statement. A likely reason for this is because web-readers have much shorter attention spans. So while a newspaper-reader, typically older with longer attention spans, will read most major stories whether or not the headline is engaging, younger readers using the web for news need something to grab their attention immediately. Another major difference is that the web story gets to the point in the headline: “The Single-Payer Party?” It tells you before reading further what this shift leftwards means. Meanwhile, the print headline does not mention single-payer in the headline. The reader must engage further to understand what the “move left” means. This, again, has to do with the shorter attention spans of web-readers. A web-reader wants something to grab them instantly. The vagueness of the print headline might lose a few clicks online.

 Difference #2: The print story has a second headline on page 16 (the story starts on page 1) which says, “Democrats, Regrouping After Losses, Move Left on Universal Health Care.” Meanwhile, the web story has only the one, original headline. One reason for this is practicality. A web-reader scrolls down to read further. However, a print-reader must flip pages to continue reading the story. Therefore, a second headline is convenient to guide the reader to the continued story. This second headline is also more specific. It goes further than the “what” and gives the “why:” “Regrouping After Losses.” The New York Times, I feel unfairly, makes the inference that the Democrats are using single-payer as a way of regrouping after suffering losses. The reason for increased specificity is because the reader has already decided to read to this point, so the second headline gives more detailed information. However, I do feel that the writer makes an incorrect assumption. The people of California fervently pushed for single-payer. The “move left” was less a way of “regrouping” for the Democratic party, and more so caused by pressure from Californians.

 Difference #3: The third difference is that the web story has more pictures. This occurs because the print story only has so much space to work with. The story must fit alongside many other stories and advertisements. Therefore, the print story has space for just one picture. However, the web story does not fit alongside other stories, so more pictures are able to be used to compliment the story.