wjackman
The House That Jack Built
Stuff I need to say
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Marketing Out of the Building
Marketing Out of theĀ Building
Now that our Funnelcake app is in the App Store, marketing is King. Long live the King! Unfortunately, our recent marketing efforts have not achieved the robust results that we wanted (see recent blog posts). Weāve done some good work, but it hasnāt substantially moved the needle, as measured by new signups. Sponsored posts on blogs did not work well, and while other online reviews may beā¦
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Funnelcake Marketing Progress - Reviews
Funnelcake Marketing Progress āĀ Reviews
In the last post, I described the beginning of our marketing effort, creating a presence on social media. The second thrust of our marketing plan has been to get some reviews on the web. Everybody else seems to be getting these great reviews, so why canāt we? We donāt need to be reviewed everywhere to start, just in enough places that we can claim a few good reviews in our App Store writeup. Iā¦
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#First Time Mom & Dad#Larger Family Life#Mommy blog#review#There&039;s Just One Mommy#YourAppReport
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Funnelcake Marketing Progress - Social Media 1
Funnelcake Marketing Progress ā Social MediaĀ 1
Itās been quite a while since the last post, and a lot has happened since then. The biggest thing is that Funnelcake is released to the App Store and is functioning well enough that further development is on hold. All of our efforts have been on marketing the app. Since I am Marketing Central for Funnelcake, I have been busier than usual.
What does marketing Funnelcake look like? Well, all theā¦
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How is Funnelcake? Now that Funnelcake for iPhone is out, we want to know what people think about it. What do you like best about it?
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Funnelcake Released!
Funnelcake has been released from itsā bondage and is in the App Store! Here at Limulus Systems, we couldnāt be more excited that the app is finally available for iPhone. Now you can create your location-based photo and message albums, or āfunnelsā, to share with the people around you. The app is dead easy and fun to use.
Weāre very proud of what weāve done to develop Funnelcake. However, thisā¦
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Unavoidable Delays
Darn! The release of Funnelcake to the App Store is going to be delayed. The problem is that the introduction of iOS 8 by Apple caused some parts of our app to break and the breaks are bad enough to substantially affect the user experience. We canāt release until it is fixed.
See, what happened was that the interjabber would no longer communicate with the flibbertigibbet technorotor andā¦ No, itāsā¦
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Funnelcake Submitted to Apple
Good news ā our Funnelcake app has been submitted to Apple for review! As you know if youāve followed this blog, itās been a long road to get to this point, so itās very exciting to think that we might soon have an app in the Store. Itās anybodyās guess how long it will take to be reviewed by Apple, so weāll cross our fingers and hope itās released quickly.
Of course, releasing the app to the Appā¦
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A New Beginning
You, the readers of this blog (both of you!), have come to know these pages as the story of my travails in starting a new business. Iāve presented the ups and downs of startup life from the first glimmers of a crazy idea for an iPhone app, to the days when I was learning programming so that I could create my DIY project, on through a variety of app ideas as I was testing out to see what ideaā¦
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Me And the Boys
Me And theĀ Boys
Recently Iāve been participating in Sprint planning with the guys at my Funnelcake development team, Project Ricochet. The Sprint planning meetings are weekly video conferences in which we go over the list of tasks that need to be accomplished to develop Funnelcake further. We prioritize tasks and assign the tasks to the participants to be done that week as a way of managing the complex job ofā¦
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Anybody Wanna Trade(mark)?
One aspect of protecting your intellectual property is making sure that nobody can copy your work and claim it for your own. The main ways of doing that is via patents, copyright, and trademarks. Patents will protect your inventions, copyright covers your creative work, but what about your brand? What covers your good name, developed through hard work and good will towards your customers (orā¦
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Vacation 2014 It's vacation time for Limulus Systems - in Vermont for a couple of weeks, as usual. Keep reading for more exciting news in the future!
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Christmas in July
Everybody loves a holiday, and everybody loves getting something for free. Thatās why Christmas and birthdays are so popular. Unfortunately, Christmas is a long way off and birthdays donāt come often enough. Here at Limulus Systems, we hope to alleviate this problem by proclaiming Christmas in July for our readers. Yes, itās time to give something away to everyone who takes time to read thisā¦
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The Funnelcake Media Channel Is Live
The Funnelcake Media Channel IsĀ Live
Our Funnelcake media push is up and running! I posted some introductory paragraphs to our Funnelcake pages on Facebook and Google+, and likewise posted to our Tumblr blog. Throw in a couple of tweets from @FunnelcakeApp and some screenshot images on Pinterest, and you have the beginnings of a social media presence. The posts on Facebook, Google+, and Tumblr are all based on the same article, soā¦
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Funnelcake Media Plan: Next Steps
Funnelcake Media Plan: NextĀ Steps
As Funnelcake development continues and we approach a general release, it comes time to begin our social media push. Nobody is following us yet, which is OK for now, but we still need to post a few things so that we have a presence on the web. We wonāt look very professional if people come looking for us on the web and all they find is a bunch of empty pages.
What to post? I envision a series ofā¦
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Mysteries of the Modern World
Mysteries of the ModernĀ World
Sometime I just have to vent. I normally reserve this blog to chronicle the progress of Limulus Systems, but on occasion other topics take over my consciousness and refuse to let go. These topics are generally the Mysteries of the Modern World, too big for any one person to hold in their head, and so must be shared. Reader, prepare yourself for what must follow.
In this case, my mystery surroundsā¦
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New And Improved
āEnough about the trials and tribulations of being an entrepreneur! Whatās up with the Funnelcake app?ā Thatās the feedback Iāve been getting recently about this blog. āWhatās the next step for Funnelcake?ā
Truth is, I havenāt talked specifics of the Funnelcake app in a few weeks because there hasnāt been a lot to report. After testing version 1.0 in front of potential users, we went back to theā¦
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A Distraction-free Environment to Work In
A Distraction-free Environment to WorkĀ In
One of the keys to working at home, as I do, is a distraction-free environment, a place where you can work without interruption, since those extended stretches of quiet are required to accomplish a concentrated task like creating a blog post. My fellow writers and at-home workers find that a separate room in the house is ideal, or better yet, one of those stand-alone small office spaces in theā¦
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