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mycatisanalien · 7 years

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MY CAT IS AN ALIEN contribute to the first book entirely focused on THURSTON MOORE:

“Thurston Moore - We Sing A New Language” by NICK SOULSBY Omnibus Press (UK/ USA) OUT MARCH 13, 2017

From author Nick Soulsby: For “We Sing A New Language: The Oral Discography Of Thurston Moore”, I wanted to use the experiences and perspectives of the people who have played on the numerous records he’s featured on outside of Sonic Youth, to paint a picture of his development and his interests in music across the years. It’s notable how much of his energies, very early on, were on gaining this wider experience while – since the mid-Nineties – there’s a veritable explosion of effort devoted to other scenes which then feeds back into Sonic Youth in the form of the SYR records, releases with Mats Gustafsson, the presence of Borbetomagus on the Murray Street album, their choices of support acts when touring. There’s even a specific character to Moore’s efforts during Sonic Youth’s peak of commercial success in the early-to-mid-Nineties with Moore evangelising and paying tribute to the underground bands who he felt was important – so much of that era is spend on covers and tributes. It’s that kind of pattern that speaking to the people involved was able to tease out.

The book includes a comprehensive Contributors section in which each of the 170 people involved summarises their personal creative urges and expressions – the hope being that it gives the reader a sense of who they’re speaking to and a starting point for further exploration. Frankly, if you enjoy the work of Thurston Moore then there are a lot of people in here worth finding!

In first name alphabetical order:

Aaron Dilloway, Adam Golebiewski, Adam Kriney, Alan Bloor, Alan Licht, Alan Read (Krayon Recordings), Alex Ward, Amanda Kramer, Ambrose Bye (Fast Speaking Music), Andrew Clare, Andrew Kesin, Andrew MacGregor, Andrya Ambro, Andy Moor, Anne Waldman, Anne-James Chaton

Balazs Pandi, Benoit Bel (Mikrokosm Studios), Benoît Bourreau (Film Maker), Bill Nace, Brett Robinson, Brian Kinsman (Deathbomb Arc), Britt Brown, Bryn Harris, Byron Coley, Byron Westbrook

Campbell Kneale, Carlos Giffoni, Carlos van Hijfte (Tour Manager), Chris Corsano, Chris Gollon (artist), Chris Pottinger, Christian Marclay, Colin Langenus, Cory Rayborn (Three Lobed Recordings), Cris Deison, Cristiano Nunes (ZDB Venue)

Dagobert Sondervan, Daniel Sandor (Producer), Dave Keay, David Markey, David Newgarden (Manager to Yoko Ono), David S. Blanco (Blank Editions), Deb Goodge, DJ Spooky, Don Dietrich, Don Fleming. Dylan Nyoukis

Evan Parker, Frank Rosaly, Frans de Waard, Gene Moore, Giancarlo Schiaffini, Glenn Branca, Greg Vegas, Hal Rammel, Hanin Elias, Heath Moerland (Fag Tapes)

J.D. King, Jim Thirlwell, Jack Rabid, James Nares (Artist), James Sedward, James Toth, Jane Scarpantoni, Jean-Marc Montera, Jef Whitehead, Jeff Hartford (Bonescraper Recordings), Jeremy Miller, Jim Dunbar, Jim Sauter, Jim Sclavunos, Joe McPhee, Joe Tunis (Carbon Recordings), Johannes Buff (Mikrokosm), John Clement, John Corbett, John Howard, John Moloney, John Olson, John Russell, John Tye (Lo Recordings), John Wiese, Jon Forss (Lo Recordings), Josh Baer (White Columns), Justin Pizzoferrato (Sonelab)

Karl Hofstetter (Joyful Noise), Keith Wood, Kevin Crump (Wintage), Kim Rancourt, Kommissar Hjuler

Lasse Marhaug, Lea Cummings, Lee Ranaldo, Leslie Keffer, Lin Culbertson, Loren Connors, Lydia Lunch

Mani Mazinani, Manuel Mota, Marc Urselli, Marco Cazzella (My Dance The King), Marco Fusinato, Margarida Garcia, Martin Bisi (Producer), Massimo Pupillo, Mat Rademan (Breathmint), Mats Gustafsson, Matthew Saint-Germain (Freedom From), Maurizio Opalio (My Cat is an Alien), Michael Chapman, Michael Gira, Mike Gangloff, Mykel Board

Nathaniel Howdeshell (Fast Weapons), Neill Jameson, Nels Cline, Nolan Green, Pascal Hector, Patrick Best, Paul Flaherty, Paul Smith (Blast First), Pete Nolan, Phil Blankenship (Troniks), Phil X. Milstein

Rafael Toral, Rat Bastard, Rhys Chatham, Richard Hell, Richard Kern (Film Maker), Rob Hayler, Robert Meijer (En/Of), Robert Poss, Roberto Opalio (My Cat is an Alien), Ron Lessard (RRRecords)

Samara Lubelski, Sanford Parker, Sarah Register, Sérgio Hydalgo (ZDB), Shayna Dulberger, Sonny Vincent, Stavros Giannopoulos, Steve Lowenthal (Vin Du Select Qualitite), Stuart Braithwaite, Susan Stenger

T. Mortigan (Destructive Industries), Terri Kapsalis, The New Blockaders, Thurston Moore, Tim Foljahn, Tom Moore, Tom Smith, Tom Surgal, Toshi Makihara, Trumans Water

Venec Miller, Vice Cooler, Virginia Genta, Wally Shoup, Walter Prati, Warren Defever, Wharton Tiers, William Hooker, William Winant, Yoko Ono

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NICK SOULSBY: https://nirvana-legacy.com/

OMNIBUS PRESS: http://www.omnibuspress.com/Product.aspx?ProductId=1127389

#nick soulsby #Thurston Moore #my cat is an alien #maurizio opalio #roberto opalio #MCIAA #we sing a new language #omnibus press #books #music #experimental music #sonic youth

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networkingdefinition · 4 years

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Marketing Quotes

Official Website: Marketing Quotes

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• Affiliate marketing has made businesses millions and ordinary people millionaires. – Robert Foster Bennett • All of marketing consists in creating relationships. Real relationships: friends, lovers, partners, warriors, fans. – John Kremer • And let’s be clear: It’s not enough just to limit ads for foods that aren’t healthy. It’s also going to be critical to increase marketing for foods that are healthy. – Michelle Obama • Any change in form produces a fear of change, and that has accelerated. Marketing is the death of invention, because marketing deals with the familiar. – Nicolas Roeg • Avon invented the concept of direct marketing and direct selling beauty. And that’s still very valid to us. We’ll have a firm that will be around for another 114 years as strongly as it was the first 114. – Andrea Jung

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• But in marketing, the familiar is everything, and that is controlled by the studio. That is reaching its apogee now. – Nicolas Roeg • But the business side of it, as with most creative things, there is no room for business. It is about art. It’s not about marketing. – Warren Cuccurullo • By listening, marketing will re-learn how to talk. – David “Doc” Searls • By the immediate preservation of eggs for home consumption through the use of water glass or lime water, larger supplies of fresh eggs may be made available for marketing later in the season, when production is less and prices higher. – David F. Houston • Content is king, but marketing is queen, and runs the household. – Gary Vaynerchuk • Content-based marketing gets repeated in social media and increases word-of-mouth mentions; it’s the best way to gather buzz about a product. – Marsha Collier • Did people think I sounded black? Totally, but that was a marketing tool as well, but also this is how I grew up and these are my influences. – Taylor Dane • Don’t blame the marketing department. The buck stops with the chief executive. – John D. Rockefeller • Every time you’re exposed to advertising in America you’re reminded that this country’s most profitable business is still the manufacture, packaging, distribution, and marketing of bullshit. High-quality, grade-A, prime-cut, pure American bullshit. – George Carlin • Everybody’s saturated with the marketing hype of next-generation consoles. They are wonderful, but the truth is that they are as powerful as a high end PC is right now. – John Carmack • For a truly effective social campaign, a brand needs to embrace the first principles of marketing, which involves brand definition and consistent storytelling. – Simon Mainwaring • Google actually relies on our users to help with our marketing. We have a very high percentage of our users who often tell others about our search engine. – Sergey Brin • His name, even, is part of the marketing scheme, I mean, Thelonious Sphere Monk – how can you think of a better name to fit his style of playing? – Matthew Shipp • Home base is the support system where we have a culinary team, my own writers because of the shows and the books and stuff, we have a culinary team of about six people. Marketing, public relations, accounting and all that sort of stuff. – Emeril Lagasse • I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes. – David Ogilvy • I chose Sony Classics, not just because of their practical experience, not just because of their wisdom in marketing, but mainly because of their integrity. – Arthur Cohn • I do not believe in censorship, but I believe we already have censorship in what is called marketing theory, namely the only information we get in mainstream media is for profit. – Sam Sheppard • I just believe that the cost of marketing is going to increase and the cost of delivery is going to decrease as the Net gets stronger and mass media gets weaker. – Joichi Ito • I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination. – David Ogilvy • I spent 10 years as a marketing manager. I’ve found my experience in the financial world invaluable background for writing about white-collar crimes. – Sara Paretsky • I was a pretty good coach and working with marketing was like coaching. – Bernard Ebbers • I would say, as an entrepreneur everything you do – every action you take in product development, in marketing, every conversation you have, everything you do – is an experiment. If you can conceptualize your work not as building features, not as launching campaigns, but as running experiments, you can get radically more done with less effort. – Eric Ries • If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing. – Guy Kawasaki • I’m not a marketing person. I don’t ask myself questions. I go by instinct. – Karl Lagerfeld • In marketing I’ve seen only one strategy that can’t miss – and that is to market to your best customers first, your best prospects second and the rest of the world last. – John Romero • In marketing you must choose between boredom, shouting and seduction. Which do you want? – Roy H. Williams • In marketing, the familiar is everything. – Nicolas Roeg • in seduction, as in all forms of marketing, form superseds content. – Jesse Kellerman • In the past the publishers I’ve worked with have been extremely generous. And in almost every case, have been people who believed in the work rather than the sales and marketing. – Peter Sotos • Instead of one-way interruption, Web marketing is about delivering useful content at just the right moment that a buyer needs it. – David Meerman Scott • Internet marketing entrepreneurs have truly opened my eyes to just how important a quick turnaround time can be. Often times, an interview they conduct with me today is online by the next morning. The interviewee is then able to start making money less than 24 hours after the initial interview. – Marc Ostrofsky • It is all about marketing; that is where the real craft comes in. The best actors do not necessarily become the biggest stars. And vice versa. – Dirk Benedict • It will work. I am a marketing genius. – Paris Hilton • It’s about using the right tools, with the right triggers, within a proper marketing framework – Vishen Lakhiani • Make your marketing so useful people would pay you for it. – Jay Baer • Marketing and innovation make money. Everything else is a cost. – Peter Drucker • Marketing has always been about the same thing – who your customers are and where they are. – Noah Kagan • Marketing is a contest for people’s attention. – Seth Godin • Marketing is a necessary part of the creative process. – Paula Scher • Marketing is a race without a finishing line – Philip Kotler • Marketing is a very good thing, but it shouldn’t control everything. It should be the tool, not that which dictates. – Nicolas Roeg • Marketing is everything and everything is marketing. – Regis McKenna • Marketing is no longer about the stuff that you male, but about the stories you tell. – Seth Godin • Marketing is not about your agency winning awards. It’s about your organization winning business. – David Meerman Scott • Marketing is not an event, but a process It has a beginning, a middle, but never an end, for it is a process. You improve it, perfect it, change it, even pause it. But you never stop it completely. – Jay Conrad Levinson • Marketing is not only much broader than selling, it is not a specialized activity at all. It encompasses the entire business. It is the whole business seen from the point of view of its final result, that is, from the customer’s point of view. – Peter Drucker • Marketing is not selling. Marketing is building a brand in the mind of the prospect. – Al Ries • Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value. – Philip Kotler • Marketing is really just about sharing your passion. – Michael Hyatt • Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it. – Seth Godin • Marketing is the devil. – Billy Bob Thornton • Marketing is the set of human activities directed at facilitating and consummating exchanges. – Philip Kotler • Marketing is too important to be left to the marketing department. – David Packard • Marketing is what gets you noticed, and that side of it something – this side of it, if you like, doing interviews – is the side of it that I least enjoy, and yet is 50% of the project. – Rowan Atkinson • Marketing is what gets you noticed. – Rowan Atkinson • Marketing is what you do when your product is no good. – Edwin Land • Marketing strategy is a series of integrated actions leading to a sustainable competitive advantage. – John Sculley • Marketing takes a day to learn. Unfortunately, it takes a lifetime to master. – Philip Kotler • Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day. – Beth Comstock • Money coming in says I’ve made the right marketing decisions – Adam Osborne • More brands are waking up to their social responsibility and doing good work through cause marketing campaigns. Yet too many still go about it the wrong way. I mean ‘wrong’ in two senses. Firstly, they are marketing ineffectively, and secondly, as a consequence their positive social impact is not maximized. – Simon Mainwaring • Music is always occurring. It is just a matter of marketing, attention, and many other factors, that determines whether people will hear these songs or not. – Judy Collins • My relationship with Music Row has always been, from my end, optimistic and hopeful that there is more than one way to approach the writing, recording, and marketing of an album. – Deana Carter • Network marketing is really the greatest source of grass-roots capitalism, because it teaches people how to take a small bit of capital, that is your time, and build the American dream. – Jim Rohn • Network marketing is the big wave of the future. It’s taking the place of franchising, which now requires too much capital for the average person. – Jim Rohn • Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for. – Christine Comaford-Lynch • No great marketing decisions have ever been made on qualitative data – John Sculley • No one in my family had a retail or marketing background. They were professionals. They didn’t understand just what I was doing by going into retailing. After I started, though, it got into my blood. I knew this was what I wanted. – Andrea Jung • No, my publisher has always done the marketing. – Jean M. Auel • Now it really is, believe it or not, 90% of the films are green lit, not by the studio heads, but by the marketing department. – Sylvester Stallone • Other than that one year, Salon has been very cautious about the way it spends money. For instance, since last year, we’ve had virtually no marketing budget. It’s just word of mouth. And our circulation continues to grow that way by breaking news stories. – David Talbot • Perhaps the most important marketing step any business can take is to discover a way to be different. – John Jantsch • Permission marketing turns strangers into friends and friends into loyal customers. It’s not just about entertainment – it’s about education. Permission marketing is curriculum marketing. – Seth Godin • Search, a marketing method that didn’t exist a decade ago, provides the most efficient and inexpensive way for businesses to find leads. – John Battelle • Since I’m a mother and a wife, I have to have passion or the frustration would win out. But I love managing people. The product is second to managing the people. And marketing to consumers is so challenging because it is evolving constantly. – Andrea Jung • The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. – Peter Drucker • The aim of marketing is to make selling superfluous. – Peter Drucker • The art of marketing is the art of brand building. If you arenot a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner. – Philip Kotler • The future of content marketing is in your hands. – David Hahn • The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation. – Seth Godin • The network marketing industry offers many unique benefits to those who want more out of life. – Robert Kiyosaki • The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it. – Sergio Zyman • The true axis of evil in America is the brilliance of our marketing combined with the stupidity of our people. – Bill Maher • Their marketing strategy had to be changed to the young people. That’s who buys the beer. – Felix Sabates • There is more similarity in the marketing challenge of selling a precious painting by Degas and a frosted mug of root beer than you ever thought possible. – A. Alfred Taubman • There is probably a perverse pride in my administration… that we were going to do the right thing, even if short-term it was unpopular. And I think anybody who’s occupied this office has to remember that success is determined by an intersection in policy and politics and that you can’t be neglecting of marketing and P.R. and public opinion. – Barack Obama • There’s so many things that can go wrong in the execution of a project like a television show or a movie, so many little elements, any number of things, all the way to marketing – like they could market it poorly and nobody finds it and down it goes. – Bryan Cranston • To me, we’re marketing hope. – Joel Osteen • Today’s marketing success comes from self-publishing web content that people want to share. It’s not about gimmicks. It’s not about paying an agency to interrupt others. – David Meerman Scott • Transforming a brand into a socially responsible leader doesn’t happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify a vision that your customers will find credible and aligned with their values. – Simon Mainwaring • We’re obviously going to spend a lot in marketing because we think the product sells itself. – Jim Allchin • Whether people like it or not, my marketing thought is if you keep something in front of people for too long, they get used to it. – Shahrukh Khan • You must market your marketing. – Jay Baer

[clickbank-storefront-bestselling]

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equitiesstocks · 4 years

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Marketing Quotes

Official Website: Marketing Quotes

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[clickbank-storefront-bestselling]

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oldshrewsburyian · 2 years

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New semester, new book on the Ottomans.

#books #photography #the ottomans #history side of tumblr #marc david baer

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samuelpboswell · 5 years

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Top Marketing Resources for CMOs in 2019

A seat at the executive table for marketers in the form of the CMO role has not come without costs. CMOs have half the tenure of CEOs and the spotlight is on marketing leadership like never before. While it’s undoubtedly a tough job, there's plenty of opportunity. More than 25% of CEOs at large publicly traded companies have a marketing background. A CMO title has become the ultimate goal for many marketers and those that make the grade have to continue working hard on advancing their knowledge, skills and staying on top of industry trends. To help CMOs and aspiring CMOs connect to strategic, useful and engaging information, here are 5 of the top resources worthy of a CMOs time. 1. CMO Moves - Nadine Dietz, aka “The Beyonce of CMOs”, has created a new site and interview series that shares what she calls the human side of game-changing CMOs. CMO Moves asks CMOs at brands ranging from Ameritrade to Ford to Walmart questions like, How did they get to the top? What rules did they have to break along the way? Who do they see as their role models? How do they inspire and grow their teams to greatness? CMO Moves was recently acquired by Advertising Age with 52 podcast episodes plus articles and resources. The site is a great opportunity for CMOs and fast tracking marketers alike to learn from their peers. 2. Marketing Industry Influencers of CMOs - Of course resources for marketing knowledge come in many forms and we all know that peers are far more influential than brands, including the topics tracked by CMOs. Speaking of tracking, Forbes has reported on the top influencers of CMOs citing research from Leadtail and their tracking of nearly 1,300 North American CMOs. Here is a list of the top 10 influencers of CMOs:

Vala Afshar (@ValaAfshar): Chief Digital Evangelist, Salesforce

Tamara McCleary (@TamaraMcCleary): CEO, Thulium.co

Scott Brinker (@ChiefMartec): VP Platform Ecosystem, HubSpot

Gary Vaynerchuk (@GaryVee): CEO, Vayner Media

Kim Whitler (@KimWhitler): Former GM / CMO, Forbes contributor

Evan Kirstel (@EvanKirstel): Cofounder, EviraHealth

Brian Solis (@BrianSolis): Principal Analyst, Altimeter Group

Michael Brenner (@BrennerMichael): CEO, Marketing Insider Group

Margaret Molloy (@MargaretMolloy): CMO, Siegel + Gale

Jay Baer (@JayBaer): Founder, Convince and Convert

While this list is from 2017, I have found lists of this type to be fairly consistent year after year. Hopefully Leadtail will publish an updated report in 2019 or maybe we should. CMOs also learn from their peers. Here is a list of the top 10 most influential CMOs according to 2018 research from Forbes and Sprinklr:

Keith Weed (@keithweed): Chief Marketing and Communications Officer, Unilever

Linda Boff (@lindaboff): Chief Marketing Officer, GE

Leslie Berland (@leslieberland): Chief Marketing Officer & Head of People, Twitter

Antonio Lucio (@ajlucio5): Global Chief Marketing Officer, Facebook

Raja Rajamannar (@RajaRajamannar): Chief Marketing & Communications Officer and President, Healthcare Business, Mastercard

Ann Lewnes (@alewnes): EVP & Chief Marketing Officer, Adobe

Phil Schiller (@pschiller): Senior Vice President of Worldwide Marketing, Apple

Dean Evans (@Hyundai): Chief Marketing Officer, Hyundai

Kristin Lemkau (@KLemkau): Chief Marketing Officer, JPMorgan Chase

Marc Mathieu (@marcfmath): Chief Marketing Officer, Samsung Electronics America

3. Websites - There are many marketing publications but not that many websites specifically focused on content for CMOs. Here is a list of 6 industry publications dedicated to the chief marketing officer.

CMO.com (Adobe)

CMO Today (WSJ)

Chief Marketer (Access Intelligence)

CMO Survey (Deloitte, Duke University’s Fuqua School of Business and The American Marketing Association)

Harvard Business Review: Marketing

Forbes CMO Network

4. Podcasts - When you’re as busy as a CMO is, you have to use every spare bit of time as efficiently as possible and podcasts on a commute, on a plane or similar time are just that. Here are 10 of the top podcasts recommended by CMOs via the CMO Club:

Start with Why: David Mead and Stephen Shedletzkyv inspired by Simon Sinek's book.

HBR IdeaCast: Harvard Business Review features leading thinkers in business and management.

No Agenda Show: Adam Curry and John C. Dvorak discuss recent news and media memes.

Tim Ferriss Podcast: Interviews with celebrities and experts.

Gary Vaynerchuk Podcasts: Gary's keynotes on marketing and business, interviews.

Disrupt Yourself Podcast with Whitney Johnson: Interviews with disruptive innovators and personal disruptors.

Masters of Scale: Reid Hoffman shows how companies can grow from zero “to a gazillion.”

This Week in Startups: Jason Calacanis & guests discuss stories in tech entrepreneurship.

How I Built This with Guy Raz: NPR podcast featuring stories behind some of the world’s most famous companies.

Renegade Thinkers Unite: Drew Neisser on marketing innovators and their ongoing success.

5. Special Interest Groups - Communities for senior marketing decision makers.

CMO Council

CMO Club

Of course there are many more useful resources ranging from industry conferences to executive education to special analyst reports but hopefully this post has provided you with links to information and communities that are helpful. It might take some trial and error to find the right sources for your specific needs and interests, but one thing is certain: there will alway be a need to feed a marketing executive's brain with up to date analysis, insight and trends. If you are a senior marketing executive, what resources would you add?

The post Top Marketing Resources for CMOs in 2019 appeared first on Online Marketing Blog - TopRank®.

from The SEO Advantages https://www.toprankblog.com/2019/01/cmo-resources/

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befoundonlinemarketing · 5 years