#Estratégia

[cachorrodivagador]

Eu gosto de conversar com pessoas que tem alguma coisa na cabeça, mas o que seria isso? Eu não estou dizendo sobre conhecimento ou talento.

Eu estou falando sobre compreensão, ser capaz de ver além do óbvio, eu tenho uma conta no Tinder e no Badoo, é a coisa mais engraçada e divertida de se ver, a confusão quando eu mando uma mensagem reflexiva e me apresento de forma enigmática e eles não entendem nada.

Eu simplesmente não gosto de conversar com pessoas chatas, e é uma boa maneira de fazer um funil de chatice, às vezes depois de uns 30 perfis eu encontro alguém divertido.

— Jean (Cachorro Divagador)

#escrita #escrever #pequenosescritores #autorias #frases reflexivas #frases filosoficas #estratégia #entusiasmo #idiota #inteligência #ignorancia #tinder #badoo #lardospoetas #lardepoetas #espalhandopoesias #espalhepoesias #pequenasescritoras #pequenosautores #pequenospoetas #pequenosversos #relacionamento #dialogo #pessoas chatas #chatice #tédio #pessoas tediosas #Brasil #companheiro #óbvio

[deixa-eu-te-fazer-sorrir]

#a arte da guerra #sun tzu #livro #leitura #estratégia #liderança #líder

[allaboutmarketing4you]

Marketing Strategy And Marketing Mix Of Neiman Marcus

" Marketing Strategies of Neiman Marcus

Neiman Marcus, a titan of the luxury retail industry, has consistently employed innovative and multifaceted marketing strategies to maintain its position at the forefront of the market. Here’s a closer look at the key Marketing Strategies of Neiman Marcus:

1. Target Audience and Brand Positioning

Neiman Marcus caters to a highly exclusive clientele. Their target audience falls within the socio-economic class A, primarily consisting of elite and high-end street shoppers. These individuals frequent luxury boutiques and branded stores similar to Saks Fifth Avenue, seeking out top-tier apparel and personal items.

Neiman Marcus positions itself as the ultimate luxury shopping destination. They go beyond simply selling products; they offer access to exclusive and emerging brands, exceptional customer service, and unique experiences. This brand positioning is built on two pillars: personalized shopping experiences and unwavering commitment to quality.

Neiman Marcus understands the value of loyal customers. A highly affluent clientele, with the top 2% contributing 40% of sales, forms the core of their business. Notably, 80% of these top customers boast a net worth of at least $1 million. Recognizing this, Neiman Marcus prioritizes personalized service and unparalleled product quality, solidifying their position as a leader in the luxury retail landscape.

2. Omni-Channel Presence

In today’s dynamic retail landscape, Neiman Marcus, a renowned luxury brand, prioritizes a robust omnichannel presence. This strategy seamlessly integrates various touchpoints to provide a unified and convenient shopping experience for their discerning clientele.

Neiman Marcus offers a comprehensive suite of omnichannel initiatives:

A feature-rich mobile app: Customers can browse and purchase products, track orders, manage loyalty rewards, and stay informed about latest offerings, all at their fingertips.

A unified website: This platform seamlessly connects with the mobile app and physical stores, ensuring consistent information and a smooth transition between online and offline shopping.

A rewarding loyalty program: Customers earn points for purchases across all channels, online, in-store, and via the app, fostering brand loyalty and encouraging repeat business.

Engaging social media presence: Neiman Marcus leverages social media platforms to connect with customers, showcase new products and promotions, and build brand awareness.

These initiatives culminate in a personalized and frictionless shopping experience. Customers can seamlessly begin their shopping journey online, check product availability in nearby stores using the app, and complete their purchase in-store or vice versa. This flexibility caters to individual preferences and enhances customer satisfaction.

The success of Neiman Marcus’ omnichannel strategy is evident. The company has witnessed a 5% increase in same-store sales and a 10% improvement in customer satisfaction within a short period. Industry recognition further validates their approach, with Neiman Marcus being named the “Omnichannel Retailer of the Year” in 2017. This commitment to omnichannel excellence positions Neiman Marcus at the forefront of delivering exceptional customer experiences in the luxury retail space.

3. Event Marketing and Exclusive Collaborations

Neiman Marcus, a name synonymous with luxury, transcends mere product offerings. Recognizing the power of connection and exclusivity, they leverage event marketing and strategic collaborations to cultivate deeper customer engagement and brand loyalty.

One of their signature initiatives is “Shop the Runway,” a biannual event featuring coveted designer collections. This highly anticipated experience, selling out months in advance, allows customers to witness fashion firsthand and immerse themselves in the world of luxury.

Beyond this marquee event, Neiman Marcus curates a diverse calendar:

Trunk shows: Offering intimate access to specific designers and their creations.

Meet-and-greets: Providing opportunities for personalized interactions with industry icons.

Beauty workshops: Equipping customers with expert knowledge and product insights.

Furthermore, Neiman Marcus fosters strategic partnerships for exclusive events. A noteworthy example is their collaboration with Target, creating a unique pop-up shop experience in New York City.

Exclusive collaborations are another cornerstone of their marketing strategy. Partnering with renowned brands like Dior allows them to offer limited-edition collections and unique experiences unavailable elsewhere. This approach fosters a sense of exclusivity and desirability, further solidifying their position as a purveyor of unparalleled luxury.

By orchestrating captivating events and forging strategic collaborations, Neiman Marcus cultivates an emotional connection with its clientele. These initiatives go beyond traditional marketing, fostering brand loyalty and ensuring customers return for more than just exquisite products. They offer immersive experiences and a sense of belonging to the world of luxury, solidifying Neiman Marcus’ position at the forefront of the discerning customer’s journey.

4. Personalization and Customer Engagement

Neiman Marcus understands that luxury is not one-size-fits-all. They prioritize personalization and customer engagement across online and in-store channels, fostering meaningful connections and driving brand loyalty.

Personalization is woven into the fabric of their customer experience:

AI-powered content: Dynamic recommendations, style inspiration, and exclusive offers tailored to individual preferences grace their website and app, ensuring a relevant and engaging journey.

Empowered associates: Equipped with the “Connect” application, associates gain access to rich customer data, enabling them to personalize interactions, making each encounter more meaningful and memorable.

Targeted communication: Leveraging SMS and other channels, Neiman Marcus delivers personalized updates on new arrivals, special offers, and upcoming events, keeping customers informed and engaged.

By prioritizing personalization and customer engagement, Neiman Marcus transcends mere product offerings. They cultivate lasting relationships with their clientele, ensuring a tailored and rewarding luxury experience that keeps them coming back for more. This approach positions them as a leader in understanding and catering to the ever-evolving needs and desires of discerning customers in the luxury retail landscape.

5. Social Media and Influencer Marketing

Neiman Marcus recognizes the power of social media in reaching their discerning clientele. They leverage platforms like Instagram and Pinterest to cultivate an exclusive and visually captivating online presence.

Rich visual content plays a central role in their strategy:

Instagram’s potential is maximized by showcasing stunning product photography, lifestyle imagery, and curated content that resonates with their target audience.

Influencer partnerships further amplify their reach and brand message:

Collaborations with influential figures allow Neiman Marcus to tap into established audiences and gain valuable endorsement. These partnerships can take various forms, including:

Personal video vignettes: Influencers sharing their experiences with Neiman Marcus products in relevant settings.

Unboxing, tutorial, and product review videos: Providing in-depth content that educates and excites potential customers.

Creating engaging content is paramount to success. Neiman Marcus meticulously tailors their approach by:

Understanding their audience: Deeply comprehending their hobbies, passions, and challenges allows them to craft content that resonates and fosters meaningful connections.

By employing these strategies, Neiman Marcus transcends simply selling products. They cultivate a vibrant online community where potential customers discover, engage with, and aspire to the luxury lifestyle they represent.

Their diverse roster of collaborators reflects their commitment to inclusivity and catering to a wide range of tastes:

Women: Partnerships with influential women leaders and established figures like Maggie Gyllenhaal and Veronica Swanson Beard add depth and relatability to their brand narrative.

Men: Collaborations with models and lifestyle influencers like Aaron Wester broaden their reach and cater to the multifaceted interests of their male audience.

Through strategic social media engagement and influencer partnerships, Neiman Marcus positions itself as a thought leader in the luxury retail space, fostering brand loyalty and driving sales in the ever-evolving digital landscape.

6. Seasonal Sales and Promotions

Seasonal sales and promotions are a cornerstone of Neiman Marcus’ marketing strategy. The company regularly hosts sales events throughout the year, offering significant discounts on a wide range of merchandise. These sales attract bargain-conscious shoppers and help to clear out older inventory. Additionally, Neiman Marcus participates in major shopping holidays like Black Friday, further boosting sales and brand awareness.

Beyond seasonal sales, Neiman Marcus offers a variety of ongoing promotions and services to entice customers. Their Last Call section provides daily discounts of up to 70%, while the Friends & Family event offers 25% off on select items. These exclusive promotions create a sense of urgency and exclusivity, encouraging customers to shop more frequently.

Neiman Marcus also leverages special events to enhance the customer experience and drive sales. Holiday events like Breakfast with Santa and White Elephant parties create a festive atmosphere and attract families. Additionally, trunk shows allow customers to meet designers and preview new collections, fostering a sense of exclusivity and excitement. These events not only generate sales but also build brand loyalty and create lasting memories for customers.

7. Loyalty Program

Neiman Marcus fosters customer loyalty through its reward program, InCircle. This program offers tiered benefits based on annual spending, incentivizing customers to shop more frequently and increase their brand engagement.

InCircle features five main tiers, each with increasingly attractive privileges. As customers spend more, they unlock benefits like exclusive discounts, member-only events, personalized shopping experiences, and early access to new collections. These exclusive perks create a sense of value and appreciation, encouraging customers to remain loyal to the brand.

The program also rewards everyday purchases. Members earn points on their spending, which can be redeemed for valuable rewards like gift cards and discounts. This points system provides immediate gratification and motivates customers to continue shopping at Neiman Marcus.

Overall, InCircle plays a crucial role in Neiman Marcus’ marketing strategy by building customer loyalty, driving repeat business, and fostering a sense of community among its most valued customers.

By continually adapting their strategies and embracing innovation, Neiman Marcus remains a dominant force in the luxury retail landscape. Their customer-centric approach, commitment to digital excellence, and focus on storytelling ensure that the brand continues to resonate with discerning consumers seeking an unparalleled luxury experience.

Marketing Mix of Neiman Marcus

Neiman Marcus’ success in the highly competitive luxury retail landscape can be attributed to their strategic use of the marketing mix, also known as the 4Ps: Product, Price, Place, and Promotion. Let’s delve deeper into how Neiman Marcus utilizes each element to cultivate a distinctive brand identity and attract their target audience.

1. Product

Premium quality and exclusivity: Neiman Marcus meticulously curates a selection of high-end designer brands and products, ensuring exceptional quality and craftsmanship. This focus on exclusivity caters to a discerning clientele seeking unique and coveted items.

Brand diversity: While maintaining a focus on luxury, Neiman Marcus offers a diverse range of brands across various categories, including clothing, accessories, beauty, home goods, and gifts. This caters to a wider audience with varying tastes and preferences within the luxury segment.

Limited-edition offerings and collaborations: Partnering with renowned designers and brands for exclusive capsule collections or limited-edition products creates a sense of scarcity and desirability, driving customer interest and excitement.

Personalized shopping experiences: Neiman Marcus offers personalized styling consultations and recommendations, catering to individual preferences and needs. This elevates the product offering beyond mere transactions, creating a tailored and memorable experience.

2. Price

Premium pricing strategy: Consistent with the brand’s positioning and the quality of products offered, Neiman Marcus employs a premium pricing strategy. This reinforces the perception of exclusivity and value associated with the brand.

Price differentiation: While maintaining a premium positioning, Neiman Marcus employs strategic pricing across different product categories and brands, catering to a broader customer base within the luxury segment.

Promotional pricing and loyalty programs: The brand strategically utilizes limited-time discounts, special offers, and loyalty programs to incentivize purchases, drive customer engagement, and reward loyal customers.

3. Place

Omnichannel presence: Neiman Marcus seamlessly integrates online and offline channels to provide a convenient and cohesive shopping experience. Their website offers a curated selection with personalized recommendations, while physical stores provide a luxurious ambiance, personalized service, and exclusive events.

Strategic store locations: Neiman Marcus stores are situated in affluent neighborhoods and premier shopping districts, catering to their target audience and reinforcing the brand’s association with luxury and exclusivity.

Partnerships and pop-up experiences: Collaborating with other luxury brands or hosting pop-up events in strategic locations allows Neiman Marcus to reach new audiences and create unique shopping experiences.

4. Promotion

Luxury storytelling and content marketing: Neiman Marcus invests in high-quality content through its “The Book” and online magazine, featuring fashion editorials, trend insights, and exclusive interviews. This positions them as a thought leader and tastemaker in the luxury space.

Targeted social media marketing: Utilizing platforms like Instagram and TikTok, Neiman Marcus showcases curated content, influencer collaborations, and behind-the-scenes glimpses, fostering brand awareness and engagement with a younger audience.

Personalized communication and targeted advertising: Leveraging customer data, Neiman Marcus personalizes email marketing, social media ads, and other promotional efforts, ensuring relevant and engaging communication with different customer segments.

Experiential marketing: Hosting in-store events, trunk shows, and exclusive experiences creates a sense of community, reinforces the brand’s association with luxury, and generates excitement and buzz.

By meticulously crafting each element of the marketing mix, Neiman Marcus cultivates a unique brand identity that resonates with their target audience. Their focus on premium quality, personalized experiences, strategic pricing, and omnichannel marketing allows them to maintain their position as a leader in the luxury retail landscape. "

Source: thebrandhopper.com

#mktmarketing4you#distributionchannels#HoshinPlanning#Leanmethods#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#Kanban#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle

#Brand#Neuromarketing#McKinseyMatrix#Breakevenanalysis#innovation#Facebook#icebergmodel#EdgarScheinsCultureModel#STARMethod #VRIO #7SFramework #gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix

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#marketing4you #marketing #advertising #social media #estratégia #branding

[olharmotivation]

"Persistência e Inspiração no Jogo de Tênis 🎾🏆

Prepare-se para ser inspirado por uma verdadeira lição de determinação e superação! Neste vídeo, testemunhamos um jogador de tênis demonstrando habilidades impecáveis, tornando seu adversário correr incansavelmente pela quadra. Diante de cada obstáculo, ele se manteve firme, nunca desistindo do seu objetivo.

A verdadeira magia aconteceu quando, mesmo com desvantagens momentâneas, sua confiança e resiliência o mantiveram no jogo. Com cada jogada, ele se tornou uma força imparável, redefinindo a persistência em seu sentido mais autêntico. A cada ponto conquistado, sua determinação se tornava ainda mais palpável.

A jornada foi repleta de desafios, mas esse jogador nos mostrou que a persistência, aliada à paixão pelo esporte, pode resultar em feitos surpreendentes. O jogo foi uma lição inspiradora de que, quando alimentamos nossa vontade de vencer e nunca desistimos, alcançamos resultados incríveis.

Agora é sua vez de se inspirar e aplicar essa lição em sua própria vida. Quando enfrentar momentos difíceis, lembre-se desse jogador incansável, e permita que a chama da persistência brilhe em você.

Assista agora ao vídeo e deixe-se envolver por essa emocionante trajetória rumo à vitória! 👏🎾

#frases do dia #persistência #motivation #marketing #motivacional #motivação #melhor​jogada #estratégia #foco

[santa-conta]

Post 06: Semana 03 - O papel do gestor na utilização de dados para uma tomada de decisão

Segundo estimativas publicadas pelo The Wall Street Journal, tomamos em média 35 mil decisões por dia, desde as mais simples até as mais complexas, no ambiente empresarial não é diferente, e para que as decisões possam ser consideradas boas e corretas, deve ser realizada uma análise, inicialmente do problema, pois é necessário entender o que deve ser resolvido, qual a finalidade, onde se quer chegar para assim posteriormente realizar uma pesquisa objetiva que dará resultados úteis que servirão para criar opções de estratégia para que em seguida possa ser planejado e definido como será o processo de alcance do objetivo inicial.

Mesmo após o início do processo, ele deverá continuar sendo analisado com finalidade de entender se está tudo conforme planejado, para caso não esteja, possa ser corrigido e repensado com antecedência.

Um exemplo prático é uma empresa que pretende expandir seus serviços à outra região, é necessário verificar antes da tomada dessa decisão, como será realizada a expansão, quantos funcionários deverão ser contratados, se aquela região trará lucro, se haverá público alvo naquela interessado no produto, quais serão os custos com esse deslocamento, entre muitas outras questões, após a tomada de decisão, o processo deve ser acompanhado para verificar se os resultados estão conforme as pesquisas anteriormente realizadas, com finalidade de evitar ou concertar problemas antes que esses possam resultar no fracasso da operação.

É de suma importância que hajam colaboradores capacitados, treinados e especializados nessa função, pois a falta de capacitação faz com que o empreendedor não saiba planejar. Conforme dados do Sebrae, o Microempreendedor Individual (MEI) é o mais impactado: 29% fecham as portas nos primeiros cinco anos, enquanto o percentual das microempresas é de 21%, e as de pequeno porte, 17%.

O passo a passo pode se dar resumidamente da seguinte forma:

- Definição do problema: analisar a situação e definir qual o problema e onde se quer chegar;

- Objetivo da pesquisa: quais as questões serão analisadas com a pesquisa, qual o objetivo de sua utilização;

- Coleta de dados: deverão ser coletados os dados;

- Processamento e análise dos dados: os dados coletados deverão ser processados e analisados a fim de que somente sejam usados para a tomada de decisão os que tenham pertinência com o assunto e objetivo da pesquisa;

- Criação de estratégia e plano de ação: após o acesso as informações pertinentes coletadas, deverá ser estudada as estratégias e as maneiras como será alcançado o objetivo inicial;

- Monitoramento das ações: Mesmo após a definição e início do plano de ação que levará a empresa ao seu objetivo, o processo deve ser monitorado a fim de diminuir o índice de erros e de falha.

#gestãodeprocessos #dados #empreendedorismo #analise #tomada de decisão #administração #contabilidade #estratégia #objetivos #empresarios

[edsonjnovaes]

Há 3 anos, quem acertou?

Há 2 anos, quem acertou? A grande diferença de respeito às pessoas do Restaurante Madero e das Lojas Cem! 15 DE MARÇO DE 2022 Há 2 anos, tivemos no início da pandemia um comportamento de extremos de duas empresas significativas: Madero e Lojas Cem. Vale a pena relembrar a visão de ambas: Está repercutindo em todo o Brasil a fala arrogante, egoísta e equivocada do Chef Junior Durski, proprietário…

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#a favor da prudência e do respeito humano #administração #atitude correta #Ética #Brasil #Burger King Solar #Chef Junior Durski #consumidor #coronavírus #desnutrição e inanição #DISCUTINDO CONTEMPORANEIDADES #estratégia #grande varejista sediado em Salto-SP #HANNAH ARAGÃO - FDR #Há 2 anos #início da pandemia #lockdown #mercado #negócios #pessoas assassinadas no Brasil #propriedade da tradicional família Dalla Vecchia #proprietário da rede gastronômica Madero #quem acertou? A grande diferença de respeito às pessoas do Restaurante Madero e das Lojas Cem! 15 DE MARÇO DE 2022 #responsabilidade social #simpática e responsável das Lojas Cem

[jbmagalhaesnetoblog]

ORÇAMENTO MIMÉTICO

A PEC 32/2022 teve vários apelidos desde a primeira versão apresentada (robusta e ampla), até o chegar ao atual conteúdo, menos largo, com prazo de validade menor, mas ainda “pesado” fiscalmente. A interpretação dos nomes de batismo da proposta de emenda constitucional aprovada no Congresso Nacional revela as mudanças de interpretação ao longo do processo: a) logo no início, a PEC começou a se…

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#Administração Pública #BRASÍLIA #BRASIL #Democracy #Estado #Estratégia #Gestão #Governability #Governo #ORÇAMENTO #Planejamento estratégico #Poder #POLÍTICA #POLÍTICA ECONÔMICA #Politics #Public Governance #Setor Público #SOCIEDADE

[gato0w0]

Sabe,eu gosto muiiiito de Planta vs Zombies. Por isso fiz esse conceito de Planta :⁠^⁠).

#plants #plants vs zombies #I'amlike #estratégia #game #cool

[lefandesign]

#marketing #estratégia #marketingestrategico #impacted

[arthurluz]

Essa é como está a minha cidade Noctúria agora, cheguei à Era Progressiva, e coloquei mais alguns edifícios e decorações, deem uma olhada como ela está agora. Minha guilda é a FORTALEZA COLORADA e tô no servidor de Korch!!!

#forgeofempires #jogosdeestratégia #construçãodecidades #ComunidadeFOE #estratégia #jogosdenavegador #jogosdenavegadordeestratégia #jogosdegraça #jogos gratuitos #jogosdepc

[geekpopnews]

Conheça o jogo que destronou Hades 2 na Steam: Manor Lords

Conheça o jogo que destronou Hades 2 na Steam: Manor Lords #ManorLords #VilaMedieval

Manor Lords levará os jogadores de volta a época medieval para construir estratégias e cidades. Sendo assim, os jogadores terão a tarefa de transformar uma vila em uma poderosa cidade. Com isso, o novo jogo ultrapassou 3 milhões de listas de desejos na Steam. Além disso, o game receberá um desconto especial nas duas primeiras semanas de lançamento direto na Nuuvem. Com isso, a produção indie…

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#cidadesmedievais #construção #estratégia #hades2 #manorlords #Simulador

[cachorrodivagador]

Nem toda fraqueza é verdadeira, e nem toda vantagem é vantajosa.

Não tenha medo de ter pontos fracos, sem eles você não pode prever onde seus inimigos vão atacar.

A maior vantagem é permitir que seus inimigos se aproximem com descuido, e atacá-los com força.

— Jean (Cachorro Divagador)

#escrita #escrever #pequenosescritores #escrita criativa #autorias #frases reflexivas #poesia brasileira #poetizei #frases filosoficas #poesia #filosofando #filosofía #inimigos #sua vida #guerra #estratégia #lardospoetas #lardepoetas #espalhandopoesias #espalhepoesias #pequenosautores #pequenasescritoras #pequenospoetas #pequenosversos #poder #influência #jornada #história #autorais #lutar contra o mundo

[buchade5]

#amizade #Aventura #bar #bebida #Biquini #casa de vó #cativante #Chapado #cigarro #confortável #curiosidade #dança #desconhecida #diálogo #diversão #drink #emocionante #encontro #enigma #entrentenimento #envolvente #estratégia #experiência #festa #foto #frio #garçom #instigante #interação #madeira

[allaboutmarketing4you]

How China's BYD Overtook Tesla

" Elon Musk’s Tesla has been overtaken by China’s BYD as the world’s top selling electric carmaker. BYD’s rise is the result of long-term strategic thinking by both the company and the Chinese government. And it’s setting up China to be a dominant player in the global automotive industry. Here are the three most important things that have made BYD the king of EVs.

0:00 Introduction

01:08 China's electric vehicle subsidies

02:13 Cheaper vehicles

03:15 Manufacturing secret sauce: Vertical Integration

05:04 Founder Wang Chuanfu vs Elon Musk

06:14 Global expansion plans "

Source: Bloomberg Originals

#China#BYD#tesla

#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle

#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing #STARMethod #7SFramework #gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix

#marketing4you #marketing #estratégia #branding #Youtube

[deixa-eu-te-fazer-sorrir]

A arte da guerra - Sun Tzu

#a arte da guerra #sun tzu #livro #leitura #lider #liderança #estratégia

[learncafe]

Curso online com certificado! Capacitação em Análise de Experiência do Jogador

Este curso de Capacitação em Análise de Experiência do Jogador oferece uma compreensão abrangente e prática sobre a análise de dados, comportamento do jogador, usabilidade, narrativa e imersão em jogos. Com aulas estruturadas e projetos práticos, os participantes irão dominar ferramentas e metodologias essenciais para interpretar e aprimorar a experiência dos jogadores. Através da aplicação […]

#análise de jogos #analista #capacitação #comportamento #estratégia #experiência #gameplay #jogador