the tiktokification of ao3
or: some of you fundamentally misunderstand ao3 and it really, really shows
i was talking about this with a friend a few days ago and since then i've seen multiple posts of various sorts that have just made me think about it more, so. here is me breaking down a disconnect i see particularly with younger members of the marauders fandom (i say marauders specifically just bc that's the only one i'm plugged into):
okay, so i've seen many (usually younger) marauders fans either talking online about how they wish ao3 was more like social media (specifically regarding algorithms) OR talking about ao3/fanfiction/fanfic writers as if they are operating under the same etiquette/guidelines/assumptions they would bring into social media platforms. this ranges from being mildly irritating to genuinely harmful, and i want to talk abt why.
first - you have to understand that social media, in this day and age, exists in a profit economy. and when i say social media here, i'm referring to platforms like tiktok, twitter, instagram, etc. all of these platforms exist in a profit economy where content is a product that can be monetized. this leads to a few important distinctions:
people posting on these social media platforms are generally posting with the intent to get their content seen by as many people as possible, as quickly as possible
they post with this intent because once their content is consumed by enough people, it becomes a product that they can monetize
therefore, if that content gets popular enough, these people can become influencers, where content creation is an actual job and their audience are, in a sort of vague and obscured way, similar to consumers purchasing a product
because of the profit economy surrounding social media, there are certain assumptions + forms of interaction that bleed across almost all social media platforms. the ones relevant to this little essay include:
operating under the assumption that anyone posting anything on the internet wants to go viral, ie. be seen by as many people as possible as quickly as possible in order to grow an "audience"
these influencers are creating content for us, their audience, so they should want to please us. they should also be trying to appeal to the broadest possible audience. therefore, if we dislike their content, we have a right to make that very, very clear.
in that same vein, we have a general right to critique content creators, as they are making a profit and we are the consumers purchasing their product--much like you might feel entitled to a certain standard of service in a restaurant where you are paying for the food.
when you carry these assumptions over to a platform like ao3, it creates problems. why? in a nutshell: because ao3 exists outside the profit economy
ao3 is a non-profit. it does not have an algorithm because it is not trying to sell you anything. this means that the writers posting their work on ao3 are not making a profit. we are not influencers. we are not creating monetized content to sell to a consumer-audience. where consuming content on other social media platforms might be comparable to eating at a restaurant, reading fanfiction on ao3 is more like coming over to someone's house and eating cookies that they made for free. you are in their house. the cookies are free, given as a gift. so what happens when those assumptions outlined above start to bleed over from other social media?
assuming that anyone posting fanfiction online wants their work to go viral -- i've seen this with popular fic writers getting questions like, "are you worried x isn't going to be as popular as y?" those questions are usually not ill-intended, but they demonstrate a fundamental lack of understanding about why writers post work on ao3. it's not to go viral. it's not to build any sort of online following. most of us who post on ao3 have jobs or schoolwork or other commitments, and writing fanfiction is something done for fun, out of a love for writing. those sharing their work online might be seeking community, but that is fundamentally different from seeking an audience, and in no way involves internet virality. if someone is posting fanfic on ao3 with the hope that it'll "go viral," then they likely either won't continue writing fanfic for long or will reach a point where they have to re-evalute their motivations, because seeking joy and validation by turning your art into a product for consumption just isn't very sustainable.
influencers are creating content for us, so we have a right to let them know if we don't like it -- nope!! fic writers are not influencers. yes, even the popular ones. no matter how much other people might blow their work up on social media, fic writers are still outside the profit economy. they are not creating content for an audience. they are not creating content for you. they are writing because they love it, and they are generously sharing it. if you don't like it, don't interact with it. you are never entitled to loudly and publicly proclaim how much you dislike a fic. i talk about this more here
we have a general right to critique fic writers, the same way we do with content creators/influencers -- again, no. you should not be treating fic writers the way you would treat an influencer on another social media platform, no matter how popular they may be. this is not to say fic writers are beyond all reproach; rather, it is a call-in to check your entitlement. fic writers are not little jesters entertaining in your court. they are not subject to your whims. they do not have to do things for you. they do not have to write things you like. in that post i linked on point 2, i talk about what etiquette might look like if you're really concerned that a fic writer is doing something harmful, but that is not what i'm talking about here. i am talking about the proliferation of negativity i have seen, especially on twitter and tiktok, where people essentially just talk shit about fics or fic writers as though they are entitled to have those fic writers working to please them. this is gross, and it needs to stop. you wouldn't go over to someone's house, eat the cookies they baked to share, and then spit those cookies back in their face and start shouting about what a shitty baker they are. or maybe you would--in which case, congratulations! you are Not A Good Person.
anyway, at the end of the day, a lot of this can be boiled down to: Because ao3 exists outside the profit economy, fic writers are not influencers, and you should never be treating them as though they are. i think i see this disconnect largely with younger people just because they've maybe only ever really understood social media within this sort of influencer-consumer-culture economy, and genuinely don't understand how to interact differently with the internet. so, consider this post a call-in to reevaluate the way you interact with fic writers and the etiquette you use when it comes to engaging with fanfic on ao3! i promise that ao3 being different from social media is a very, very good thing, and also a very, very rare thing, so let's treasure it and focus on fostering community rather than trying to morph it to fit the mould of influencer-audience dynamics that we see almost everywhere else <3
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talked w/ a friend about this and wanted to post something similar yesterday after a convo i saw also
about people criticizing ttcc / ttcc fans for just... being cog fans? being cog centric? usually coming from people who only like the toons.
and everyone likes what they like! it's okay! but saying that people who like the cogs are horrible and support the bad things they do, is just blatantly wrong. i thought we knew that enjoying villainous and morally Bad / grey characters is... okay? it doesn't mean you support what they do. it's interesting to explore these topics.
i've seen many people just... paint anyone who likes the cogs as horrible because they're "apologists of x and y" and... i dunno. rubs me the wrong way! you do have a point and recognize the cogs do bad things, but liking them as characters means nothing about who you are as a person.
and this is not to say that people who are in toontown for the toons are bad. hell! they are right this IS toontown. i may be on the cog liker side but i like the toons! maybe ocs more than the npcs - mostly because i like my friends and the sheer creativity the toons can bring out!!
SO what i wanna say... i dunno. let's not point fingers...? let's have fun in a goofy cartoon game together??? also complaining about people liking VILLAIN ROBOTS on TUMBLR is kind of funny to me. do you realize where you are. but then again a lot of this i see on discord and in-game as well since i avoid things on tumblr... i am a sensitive little fella i avoid misty fight bc of One Really mean "Critic" guy i saw there and i have been shivering in my bootsies since. so you get me
but like yes ttcc is more cog centric but... that's okay? things could be written better and i still wanna speak on it, and i do thing the toons deserve attention and better writing... but the fact it focuses on the cogs isn't... bad? if you don't like how con centric it is you can go play ttr...? god forbid people have fun and explore the villain's side of things...? i'm not saying either toontown server is better or worse than the other... and everyone can like their own things!!
but like... people will just like the cogs and that's okay and it doesn't make you bad. let's all be friends okay? both sides may be going at each other's necks in-game and the cogs in fact do horrible things - but it's what makes them fun, and it gives the toons things to do in the game!! but we don't gotta !!!!!!!! i may be really sarcastic and sometimes mean in private but like that's me just privately sassing, deep down i think people should just... y'know..? enjoy things.
so yea that's the guzma / cathal thought of today. toon people cog people both people are all awesome as fuck and you keep doing what you're doing i love you toontown isn't toontown without you
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I'm drawing Kakashi for the first time (as much as I love them, I rarely ever draw naruto characters so this is a little fun and new for me) and I'm struggling a little bc I'm trying to draw him relaxed, reclining with pakkun (in the way I recline with my cat) and I'm realizing there's something so personal abt drawing him in such a vulnerable pose ig. Like? I'm very tired too rn so maybe I'm being extra emotional and rambly but there are so few scenes of kakashi in canon where he's not wearing the jounin vest, where he's alone and relaxed and out of uniform. And I didn't realize it until I was trying to think back to other similar scenes and there really weren't any. and I'm kind of mesmerized by how you draw him because you capture that so so well, your art is gorgeous but it's also so real and expressive in a way that shows a lot of practice and a lot of love. Idk i think I've said this before and I'm sorry if it's annoying that I'm saying it again (I'll just shut up after this lol) but I went to an art school and I had massive burnout and only really started drawing again in the past 6 months and you were one of my inspirations 2 start drawing again and I'm still not as good as I'd like to be but I draw so much more now and having an actual passion for art has led to a huge improvement, so thank you and thank u for bearing with me and my sleep-deprived rambles. I think my original point got sidetracked. I forgot why i started writing this ask.
dkgjhsdgkjdshg no i think you're 100% right abt the kakashi relaxed thing, even when we see him "relaxed" he doesn't ever really Look relaxed. like
here he is chilling out in the hot springs. this man does not look relaxed but he DOES look exhausted and maybe a little like he's gotten lost. somebody help this confused man find the exit.
anyway art + motivation talk beneath the cut
djhsdkjghsdkjhg thank u for all the compliments abt my art, i do work really hard in order to draw expressive characters, and spend a lot of time paying attention to how the small details in posture and expression change how the character comes across, and im glad it pays off!
also yeah no, similarly, once i left art school (when the pandemic hit) i did have a good 6 months where i did not pick up the pencil even once, and like, usually i feel rlly bad or guilty when i'm not drawing, but my burnout was real bad and i was straight up angry abt everything dgkjhsdgkjh so i just...didn't draw for like 6 months. i didn't even feel bad about it bc i was too busy being angry
and i had a bad relationship with art at the time and eventually realized i kind of had to like? make a different relationship with art—like, try to stop seeing art as something which gave me fundamental worth as a human being, or part of who i am? you know? that's a LOT of pressure to put on just...something that i do.
if i took that kind of approach to literally any other task in my life, i'd never do it. imagine thinking that the way and style with which you descend the stairs gives you your worth as a person and if you don't do it exactly right then it means you're worthless as a person? buddy i'd just find a way to go down and out through the window LMAO
i think this is the thing which gives a lot of people burnout, it's exhausting to be constantly working on something and ALSO believe that if you fuck it up even a little, it's because you are the fuckup, and a fundamental failure of a person. god thats so much pressure.
anyway so i decided to make a naruto art blog because i don't even like naruto That Much but my best friend had been trying to get me into it for years (ty kate ilu kate), and so any art that i made would be purely for fun, wouldn't have anything to do with my self worth, and might make kate laugh too, and that's why this blog exists! and taking the pressure off of creating art like that has been enormously helpful to my mental health and my ability to create, also i take breaks alllllll the time, i'm like...way healthier about my art thanks to that, and also just...a nicer person, i think?
anyway i'm very glad that i inspired you to get back into art but i'm far more glad that you've found a passion for it, cultivating that passion and joy is so important
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