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websitedesigningsblog · 1 year

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VFIX TECHNOLOGY

In the digital era, a well-designed website is the cornerstone of a successful online presence. For businesses in Delhi, finding the best website designing company is crucial to stand out in the competitive online landscape. In this article, we will explore some of the top website designing companies in Delhi, known for their expertise, innovation, and ability to create stunning websites that captivate audiences.

VFIX TECHNOLOGY: Transforming Digital Dreams into Reality

When it comes to website designing companies in Delhi, VFIX TECHNOLOGY stands out as a leading player in the industry. With a proven track record and a team of highly skilled professionals, they have earned a reputation for delivering exceptional web design solutions. From startups to established enterprises, ACT Web Space has the expertise to understand unique business requirements and translate them into captivating online experiences.

The company takes a client-centric approach, working closely with businesses to create websites that not only showcase their brand identity but also drive engagement and conversions. With a focus on user experience, VFIX TECHNOLOGY designs responsive websites that adapt seamlessly to different devices, ensuring a consistent and intuitive browsing experience for visitors.

Innovative Designs and User-Centric Approach

What sets VFIX TECHNOLOGY apart is its commitment to innovative and cutting-edge designs. Their team of talented designers and developers stay up-to-date with the latest design trends and technologies, resulting in websites that are visually striking and functionally robust. They understand the importance of creating a user-friendly interface, employing intuitive navigation, and optimizing page load speeds for optimal performance.

VFIX TECHNOLOGY also places great emphasis on search engine optimization (SEO). They incorporate SEO best practices into the website structure, ensuring that businesses have a strong foundation for organic visibility and improved search engine rankings. By optimizing page elements, meta tags, and incorporating relevant keywords, they help businesses attract organic traffic and increase their online visibility.

Customization and Scalability for Long-Term Success

Recognizing that each business has unique requirements, VFIX TECHNOLOGY offers tailored solutions that align with the brand identity and goals of their clients. They understand the importance of customization and work closely with businesses to create websites that reflect their vision and values. This attention to detail ensures that each website is a true representation of the business, making a lasting impression on visitors.

Furthermore, VFIX TECHNOLOGY considers scalability and future growth in their designs. They build websites with a flexible framework, allowing businesses to easily expand and integrate additional functionalities as their needs evolve. This approach ensures that the websites they create are future-proof, saving businesses time and resources in the long run.

Timely Delivery and Ongoing Support

Timelines and efficient project management are crucial factors in the website designing process. VFIX TECHNOLOGY understands the significance of delivering projects within stipulated timelines. Their streamlined development process, coupled with effective communication, ensures that projects are completed on time without compromising on quality.

Additionally, VFIX TECHNOLOGY offers post-launch support to its clients. They provide ongoing website maintenance, updates, and technical assistance, ensuring that businesses can focus on their core operations while their website remains in optimal condition.

Conclusion: When it comes to choosing the best website designing company in Delhi, VFIX TECHNOLOGY emerges as a top contender. With their expertise, innovative designs, user-centric approach, and commitment to long-term success, they have earned the trust of numerous businesses. By partnering with VFIX TECHNOLOGY, businesses in Delhi can unlock their digital potential, creating captivating websites that engage audiences and drive growth.

Official Website: www.vfixtechnology.com

#web design #web developing company #web development #web developers #website #leading website development company #website development #web page design #webpage application #ecommerce #ecommerce website wordpress #ecommerce website design #app development

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abustudio82 · 2 years

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#interface #ecommerce #branding #website #webpagedesign #relevant webpage #landing page

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kudostasolutionsllp · 5 months

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How UX Design Saves Time and Money?

UX design is a path that ties a knot between the visitors and the business goals. It ensures that strategy and requirements are interconnected and set the direction for visual design and happy customers. Apart from making the customer explore the application smoothly, it also saves time and money.

Thinking why am I saying this? Read below and know how UX design saves your time and money. Moreover, also know why UX design is a critical ingredient in the digital space.

Rework is hectic:

Imagine you wanted to build a house, but now you are not happy with the final output. The amount of rework that requires finishing the whole project is so much. A UX designer is like an architect for any digital project irrespective of the industry. They set expectations and outline work for other teams and give blueprints to follow the path in order to get the desired output. Therefore, we say strategized UX designs can save much of your time and work.

Clear idea and flow

Hiring a UX designer also saves everyone time in meetings discussing requirements, because a designer can give a clear overview and prototypes to start the work that visually appealing before any code has been written. A designer can instantly crafts dummy mockups to show what the application will look like at the final stage, without having to discuss it each time, by reiterating the requirements again and again. The proficient designers have the ability to make the whole team have a final view by keeping everyone in the loop and reducing meeting times.

Specified development Cycles

Designing and development go hand in hand time because it can be done in parallel. While frontend and backend developers are busy building, planning, architecture, the designers are busy creating, iterating, and testing wireframes. By the time the design is finalized and into the picture, the developers are ready to merge the technology and platform to bring out the best output.

Fix-It Before It's Broken

A user experience designer will perform some of the strategized usability checks on the app to check the performance, either through user tests or design evaluations. This directly indicates that what doesn't work and what works even before the developers begin the development part. The UX Designers try various designs and keep the project on track and clear for all the teammates in the loop. The ability of a designer to quickly iterate on prototypes means that you can make development decisions faster and have the confidence that you're building the right app, to begin with.

Hire a Designer

When someone fails to do the design up-front himself, developers mess it up creating an application without a head and tail. However, contrastingly sometimes those people will probably have some good ideas, but it will be more costly and time-consuming than it needs to be and result in an application that's more difficult to use and understand.

Final Touch

Therefore, it is better to build any application under the designer's guidance and support. Hope you would have got the point of how much the UX designers simplify the job of any developers. A good designer not only saves your time and money but also your energy and effort put into it.

#php development #wordpress development #custom web design #custom web development #ecommerce web design #wordpress website #web development #seo services #custom web #web design #digital marketing #webpages #webdesign #web developer #custom web developer #custom website development #cms services

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saibhangio · 8 months

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We are web designers and developers, eCommerce web developers, mobile app developers, and digital marketing professionals dedicated to creative and results-driven web-based solutions using the latest trends and technologies. Do you need to develop a new website from the ground up or set up a custom plugin or module for your existing site? No matter, how large or small your development project is, Saibhang Softronics Pvt Ltd expert team provides you with the best solution.

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mk-webdesign · 2 years

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#6 ways to make Woocommerce onlinehsop faster.#wordpress #CMS #webdesign #ecommerce #shop #ebayseller #ebayresellers #webpage #wordpressdesigner #amazonfba #amazonfbareseller #wordpresswebsites #woocommerce #php #developer #development #developers

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davidfjones9999 · 1 year

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3 types of Web designing

There are many various types of web designing when it comes to the creation of websites. All of them have special qualities and advantages that a company or person can use to increase their online presence. Here are a few different web designing styles to assist you choose the one that would work best for your company.

Static web designing

A static design is ideal when you only require a few pages on your site and don't need the data to update. A static website's information remains constant over time and does not alter. Created using HTML, CSS, and Javascript, static webpages.

2) Dynamic web designing or CMS

The design of a dynamic website can convey dynamic facts. This suggests relying on changes taking place because the site's data are updated automatically based on a few factors. A content management system (CMS), such as WordPress, Joomla, and others, was used to create its design.

3) E-commerce web designing

You require an eCommerce website or e-store if you run a business that involves sales. A good ecommerce platform encourages you to manage the technical aspects of your website. You can design your e-commerce website on various platforms such as Opencart, Woocommerce, Zencart, Magento, OsCommerce.

If you want to learn web designing through a very interactive, visual process, you can always hope on to aspirecoding.ca

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rmrkbl-marketing · 4 months

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Crafting Compelling Ecommerce Calls to Action

Introduction

In the vast landscape of online commerce, mastering the art of crafting compelling calls to action (CTAs) is paramount. As a business striving for success in the digital realm, your CTAs are the linchpin that can elevate conversion rates and guide users seamlessly through their customer journey. In this guide, we delve into the intricacies of creating high-impact CTAs, drawing insights from successful examples across various platforms.

Understanding the Essence of a Call to Action

A Call to Action (CTA) is not merely a button or link; it's a strategic element on a webpage that directs users toward a specific action. Whether it's the assertive "Buy Now," the engaging "Sign Up," or the informative "Learn More," CTAs are instrumental in converting visitors into loyal customers. Let's explore how your ecommerce business can harness the power of CTAs to captivate your audience and drive desired actions.

Types of Ecommerce Calls to Action

1. Buy Now

The Buy Now CTA is the epitome of assertiveness, urging shoppers to complete their purchase promptly. Tailor your offers strategically to entice buyers, compelling them to seal the deal.

2. Shop Now

The Shop Now CTA invites potential customers to explore your product collection. Ideal for reaching new audiences, this CTA fosters a sense of freedom, allowing customers to peruse without feeling pressured to buy immediately.

Strategic Considerations for Crafting CTAs

1. Consider the Funnel Stage

Understanding the marketing funnel is pivotal. Tailor your CTAs to resonate with users at different stages: Top of the Funnel (TOFU) for awareness, Middle of the Funnel (MOFU) for interest, and Bottom of the Funnel (BOFU) for action. Aligning your CTAs with these stages enhances their efficacy.

Example: Pura Vida's Timed Pop-ups

2. Make Early Offers Low Risk

Facilitate customer engagement by making it easy for them to interact with your business. Offer low-risk incentives, such as free-with-purchase items or discounts, encouraging users to take the initial step.

Example: Colourpop's 15% Discount for Email Sign-Up

3. Use Urgency to Increase Conversions

Incorporate a sense of urgency into your CTAs. Highlight limited stock or time-sensitive offers to instill a fear of missing out, a powerful motivator for conversion.

Example: Pura Vida's Countdown Message

4. Test Different Colors

While no definitive button color guarantees optimal conversion, A/B testing is invaluable. Experiment with various colors to find what resonates with your audience and complements your brand.

5. Use a Simple CTA Button and Copy

Simplicity is key. Utilize clear and concise copy on well-designed buttons. Ensure your CTAs align with your product category and target market.

Example: Dr. Squatch's Above-the-Fold Layout

6. Use Captivating Hero Images

Hero images are potent visual CTAs. Leverage them to showcase your products or collections, linking them to relevant pages for swift conversions.

Example: Gamestop's Hero Images

7. Keep it Above the Fold

The "above the fold" concept from newspapers applies to websites. Capture visitors' attention immediately with compelling content and a prominent CTA for continued engagement.

Conclusion

Crafting compelling CTAs is an art that requires strategic thinking and creative finesse. By implementing the insights gleaned from successful examples, your ecommerce business can not only boost conversions but also create a seamless and engaging customer journey. Elevate your online presence and drive results with CTAs that resonate, captivate, and convert.

FAQs

Questions

Answers

What is the significance of a compelling call to action (CTA) in ecommerce?

A compelling CTA in ecommerce serves as a strategic prompt, guiding users to take specific actions on your website. Whether it's making a purchase, signing up, or exploring products, effective CTAs play a crucial role in increasing conversion rates and achieving business goals.

How can I tailor my CTAs to different stages of the marketing funnel?

Understanding the marketing funnel is key. Align your CTAs with the stages: Top of the Funnel (TOFU) for awareness, Middle of the Funnel (MOFU) for interest, and Bottom of the Funnel (BOFU) for action. This ensures that your CTAs resonate with users at every step of their customer journey.

What are some effective strategies for making early offers low risk?

Making early offers low risk involves enticing prospective customers with minimal commitments. Provide incentives such as free-with-purchase items, discounts, or requests for social follows or email sign-ups. This encourages engagement without significant time, money, or effort investments from the customer.

How can urgency be effectively incorporated into CTAs to boost conversions?

Urgency is a powerful motivator. You can instill a sense of urgency in your CTAs by highlighting limited stock, time-sensitive offers, or countdowns. Creating a fear of missing out encourages users to take immediate action, increasing conversion rates.

Why is A/B testing crucial for determining the most effective CTA button colors?

A/B testing allows you to experiment with different CTA button colors to identify the one that resonates best with your audience. It helps determine which color generates a higher click-through rate, ensuring that your CTAs are visually appealing and align with your brand.

How does the concept of "above the fold" apply to CTAs, and why is it important?

"Above the fold" refers to the content visible on a webpage before scrolling. It's crucial for CTAs to be prominently placed in this area, capturing visitors' attention immediately. If your CTA is above the fold, there's a higher likelihood of engagement and continued navigation through your website.

Can you provide tips for crafting effective CTAs for social media platforms like Facebook and Instagram?

Crafting effective CTAs for social media involves using engaging visuals, action-oriented copy, and strategic prompts. Embrace catchy pop-ups, utilize short videos, and create a sense of urgency. Tailor your wording to increase conversions, making it a seamless experience for users across different platforms.

#digital marketing #e-commerce #seo #seo agency #seo company #local #marketing #localbusiness #seo expert

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leads-view · 4 months

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The Role of Mobile Responsive Design in Landing Page Optimization

When it comes to managing an effective search engine optimization (SEO) strategy, few faux pas can be as detrimental as duplicate content. Although not penalized by Google directly, duplicate content can significantly affect your site's SEO performance. This blog post will delve into the impact of duplicate content on SEO and offer effective strategies to address and avoid it.

Duplicate Content: A Saboteur of SEO

Duplicate content refers to substantial blocks of content within or across domains that completely match other content or are appreciably similar. This can be either a result of careless copy-pasting or simply reusing content elements extensively across your site.

It may seem harmless on the surface, but duplicate content can be damaging to your SEO performance in several ways:

1. Dilutes Link Equity: When multiple pages have the same content, external sites linking to your content may link to several versions instead of concentrating on a single page. This dilutes the value of inbound links, weakening the ranking potential of your content.

2. Wastes Crawl Budget: Search engine bots have a finite resource - the crawl budget - which dictates how often and how many of your pages are crawled in a given time. If a large portion of your site hosting duplicate content, search engines could be wasting their time crawling multiple identical pages instead of discovering new or updated content.

3. Confuses Search Engines: If you have multiple versions of the same content, search engines can get confused about which version to index or rank for query results.

Addressing Duplicate Content: Best Practices

Armed with the understanding of potential problems caused by duplicate content, let's explore some methods to address and prevent such issues.

1. Use 301 Redirects

When you move a page or permanently replace it with another, make sure to implement a 301 redirect - essentially a change of address note to Google - to prevent multiple versions of the same page from existing.

2. Utilize the Canonical Tag

The canonical tag is a piece of HTML code that tells search engines which version of a page you want them to treat as the 'official' one during indexing. It can be especially useful if you have multiple URLs with similar content.

3. Carefully Craft Your Content

The best way to avoid duplicate content issues is to create original and unique content for each webpage. Avoid copying and pasting content across pages, and if you need to quote or reference external content. Make sure to do so in small volumes and include proper attributions.

4. Manage URL Parameters

URL parameters like click tracking and certain eCommerce functions can create a vast array of duplicate content within your domain. Make sure to manage these parameters correctly and consider having them excluded from search engine crawling if necessary.

5. Be Cautious with Syndicated Content

If you syndicate your content - that is, allow others to republish your posts. Ensure that they link back to your original content. And use the canonical tag to acknowledge the source page.

#EngageYourAudience #SocialStrategy #SEO #SearchEngineOptimization #KeywordResearch #OnPageSEO

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cindylouwho-2 · 11 months

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RECENT ECOMMERCE NEWS, RESOURCES AND STUDIES, EARLY JULY 2023

As expected when I posted the recent Etsy and SEO news update in June, I didn't get much time during my road trip to work on the other portion. So here it is, covering ecommerce sites, social media, content marketing and lots of other things small and microbusinesses might need to know.

I've also updated my Tumblr theme to make it easier to read and more accessible overall. Please let me know what you think!

Finally, the next update will be out in a few weeks, and will contain everything together in one post again. If you don't want to wait for it, follow me on Twitter or on LinkedIn for more timely news.

SOCIAL MEDIA - All Aspects, By Site

Facebook (includes relevant general news from Meta)

You can now pay for a verified Meta account, and unlike Twitter, they actually verify your ID.

Speaking of Twitter, Meta’s copycat app Threads took off rapidly, hitting over 100 million signups in the first week.

If you have a Facebook or Instagram Shop, note that many countries will need to use Meta’s checkout as of April 24 2023. While the US is one of those countries, the following places will not have to change anything at this moment: “Australia, Brazil, Canada, Denmark, France, Germany, India, Indonesia, Italy, Japan, Mexico, Netherlands, Norway, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, U.K. and Ukraine”.

Wonder how Facebook ranks posts these days? Search Engine Land covered the topic for you.

Meta is pulling all news content in Canada after a new law passed that makes platforms pay media sources for their content. Google followed.

LinkedIn recently changed its algorithm, and is giving more weight to people you follow, and to “knowledge and advice”.

Make sure you are using LinkedIn content analytics to see how your posts are performing. The company released some tips on how to get more views and interaction on your ads and posts.

Pinterest is introducing Amazon ads that lead directly to Amazon so browsers can buy there. This is expected to take a few years to fully roll out.

The Shuffles feature is particularly popular with Generation Z women.

Yes, you can use Reddit to promote your business, but it is tricky. “It’s perfectly fine to be a Redditor with a website; it’s not okay to be a website with a Reddit account.”

TikTok

TikTok is selling its own products through the app, called “Trendy Beat", although this is only happening in the UK so far. The items seemed to be based on trending videos.

TIkTok is the latest to test searching by image, in its Shop feature.

Twitter

The Twitter algorithm now promotes Elon Musk’s tweets above all others. Yes, really.

YouTube

YouTube ended Stories on June 26, but plans on doing more with Shorts in the future.

ECOMMERCE NEWS, IDEAS, TRENDS (minus social media)

General

Handmade alternative marketplace Artisans Cooperative has settled on its organisational structure now that they are moving forward with incorporating the co-op, and enrolling new members. Check their blog for all announcements on their plans.

A new California initiative involves both ecommerce and brick and mortar businesses to help track down stolen items. Each site agrees to “assign staff and tools—dedicate webpage, online portal, or point of contact—to address concerns of theft that come in from retails or law enforcement, and to monitor listings “to affirmatively prevent and detect” organized crime.”

50% of online shopping trips start at Amazon, amazingly enough. Google comes in second. After peaking last year, TikTok’s share of product searches has dropped.

Many merchants are reconsidering their return policies, and even free shipping.

Amazon

Some Amazon sellers had huge issues with verifying their information to comply with the INFORM Act. The deadline for completing verification was July 7, after which Amazon will place a hold on all payments.

Amazon will now charge US buyers for returns to UPS stores.

Many backpacks made for adults were removed from Amazon automatically, and sellers were told they needed to show proof the packs had met children’s safety standards.

BigCommerce

BigCommerce has followed Shopify in raising fees for the same amount, although existing users didn’t see the increase until June 1. As with Shopify, site owners can keep their current rate by opting for the annual package.

eBay

If you are worried about eBay showing your home address to prospective buyers (due to the INFORM Act), you can apply for an exception.

Ebay international shipping is available to US-based stores now, but there are a lot of complaints. Other recent eBay announcements and plans are discussed here in coverage of the summer Seller Update.

Sales on eBay continue to drop, as do buyers. Here’s coverage of the 4th quarter report written for sellers, and the 1st quarter 2023.

eBay is now offering Canadian collectible sellers a new “Expedited Lite” Canada Post rate that costs as little as $5.85 to send 200 grams from Toronto to Yellowknife. Tracking and $100 insurance are included. [Attention other platforms - Canadians need these cheap rates!]

Poshmark

Poshmark now operates in the United Kingdom.

Poshmark joined the vast majority of large ecommerce sites in the past year by laying off employees, although the reported numbers were just 2% of the workforce.

Shopify

After making big moves to enter the fulfillment market, Shopify sold off the logistics network to Flexport, which it will continue to work with, as well as owning 13% of Flexport’s stock.

Shopify is resisting a Canada Revenue Agency (CRA) request for 6 years of tax records for 121,000 stores. Note that the CRA must get a judge to approve such a request, which they filed for in April 2023.

Shopify managed to beat the market estimates for the 4th quarter 2022, but predicts growth will continue to slow

There are ways to make your Shopify site more accessible for various disabilities; for some larger merchants, this is a legal requirement.

All Other Marketplaces

Bonanza is trying to improve its shipping label options, with the first step being decreasing the cost of USPS labels. It also now has a synced eBay importer, and is expanding its loan program to more sellers.

Michael's has finally opened its maker supply online marketplace to third-party sellers. While this initial group of merchants was invited, the company is now accepting applications from experienced ecommerce merchants. Fees are a flat 15% commission, so no monthly subscriptions, listing fees or even payment processing fees (apparently). There is also a Shipstation integration. This could be a good channel for high-volume supply sellers who make/design their own products, especially if they work in a niche Michael’s doesn’t already service. Note that their makers website that would compete directly with Etsy is now taking a waitlist.

Kohl’s opened a third-party marketplace, which includes their loyalty program benefits for buyers.

All Other Website Builders

Squarespace bought Google Domains, but Google is still a domain registrar, and this should not affect your Google rankings.

Payment Processing

Apple is very late to the buy-now-pay-later game, introducing Apple Pay Later for some users.

Shipping

There is a UPS strike looming; the union contract expires August 1. This could not only affect businesses who ship products via UPS, but also those of us who order supplies etc.

Also note that the port workers in British Columbia are on strike as of July 1. “Analysts have said a strike could have a significant impact on worldwide shipping and the Canadian economy. According to the Maritime Employers Association's website, its members contribute $2.7 billion to the national GDP and handled roughly 16 per cent of Canada's total traded goods worth $180 billion in 2020.”

Chinese ecommerce businesses could lose their US tariff exemption, which allows companies in China to ship to the US cheaply. The bill is not yet law.

USPS raised stamp prices and combined several services into the new USPS Ground Advantage plan, as of July 9.

(CONTENT) MARKETING (includes blogging, emails, and strategies)

Is your small business making some common content marketing mistakes? 5 frequent errors and their solutions.

Email welcome pages are a good way to increase sales from your list. “Imagine a shopper subscribes and is sent immediately to a page that, first, shares the discount code and, second, includes a short (30-second) welcome video that explains how to apply the code — without having to check email.”

ONLINE ADVERTISING (NOT SOCIAL MEDIA OR ECOMMERCE SITES)

Advertising through “retail media” (such as Amazon) will probably be greater than television ad revenue by 2028. “Retailers from Amazon, Walmart and Target to grocers such as Carrefour, Ahold Delhaize, Tesco and Sainsbury's are working aggressively to attract big advertisers to their websites” which could constitute more than 15% of all advertising spend by 2028.

Google’s Merchant Center will be getting easier to use next year, with the introduction of Merchant Center Next. Looks like complicated product feeds will be a thing of the past.

Google Ads users are encouraged to import the conversion info from Google Analytics 4, to potentially improve ad performance.

STATS, DATA, TRACKING

Many sites are incorrectly reporting visits as direct when they actually come from sources such as social media; here’s a study showing how that can break down.

Google’s latest instructions for migrating from Google’s Universal Analytics to Google Analytics 4 even includes videos. If you don’t like Google’s explanation, here is another good tutorial [video and transcript] And here is a detailed outline of how to track organic search traffic in GA4, and how to set up site search. Don’t worry if you haven’t migrated your account yet - although it will not collect new data starting some time after July 1, 2023, Google will transition the account to GA4 for you, and will also let you download your old Universal Analytics data for the next year. If you didn’t update to GA4 yourself, you are in the majority of website owners.

Once you do start with GA4, make sure to connect with the Search Console and activate reports. There are also some reports you cannot get with GA4, but this article explains what you can come close to replicating from the old version.

You can now move all of your Google Search Console data into Google’s BigQuery, which is great for really large sites. If you struggle to digest the info provided by Google Search Console, then you might be interested in a few integrations to make things easier. Some are even free!

BUSINESS & CONSUMER TRENDS, STATS & REPORTS; SOCIOLOGY & PSYCHOLOGY, CUSTOMER SERVICE

How to answer common buyer questions to make purchasing easier (and more likely!)

Generation Z (born from 1997 to 2012) uses social media differently than other age groups, and that affects how you can market to them. Check out the different values and behaviours they have as a group.

Many sole proprietorships struggle with how to deal with demanding customers. Maybe you should fire them instead? [Twitter thread] Example: “Bad Clients are “un-leveragable”. You cannot

Learn from them

Use them as references

Earn a good margin to fuel your biz

Factor the intangibles when calculating your ROI. Not everything that counts can be counted.”

Consumers are always changing how they shop and buy; here’s some data from the end of last year, explaining that buying through social media is slowly growing, among other points. Also, “42% of consumers have chosen a product based on it being made by a small business in the last three months, up 8% from May 2022.” Hubspot also released more data on the social media angle of the research, giving reasons why some buyers are still hesitant.

US ecommerce sales were up 3% in the first 3 months of 2023. The total was $272.6 billion.

IMAGES, VIDEO, GRAPHIC DESIGN, & FREE ONLINE TOOLS

Need new icons for your website? Here are 20 free sets.

And here are some free web design tools, although you should note many use AI.

#ecommerce #microbusiness #cindylouwho2 #marketplace #social media #content marketing

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ikokastechnologies · 2 years

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#ecommerce web development India #ecommerce webdevelopment #ecommerce #web development in India #web development #ecommerce webpage #ecommerce web design India

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attractivewebsolution · 10 months

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Build your Business website!! Use the website to connect with your audience. We are ready to help you create your business website, make your business progress and develop with a good website, there is special promo this month, BOOK NOW!

Call at: +91 9540041043 Visit at: www.attractivewebsolutions.co.in

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fractiondigital · 1 year

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SEO guidelines for e-commerce product pages

In today’s world, while digital experiences and multi-channel platforms are constantly evolving, customers are nowhere behind. The way your customers shop online is changing every day. In such a competitive age of omnichannel eCommerce, your content should be unique and engaging enough to urge users to purchase your products across multiple devices. For your content to be easily available for customers, you need to improve your site’s Search Engine visibility across platforms.

What Is Search Engine Optimization?

SEO for eCommerceis the process of driving traffic to your online store by increasing the visibility of the website or webpage to users of a web search engine. “Search” is one of the biggest sources to increase traffic. In fact, nearly 60% of all the traffic on the web begins with a Google search. Adding traffic from other popular search engines such as Bing, Yahoo, etc, 70% of all the traffic originates from a search engine.

In e-commerce SEO, and the algorithms used for it, are constantly changing, as the search engines which use a variety of algorithms are changed and updated daily. An eCommerce site requires the same amount of attention when it comes to Search Engine Optimization as any other informational website. Having hundreds of optimised products in your eCommerce store will be of no good if the individual products are not search-friendly. Your ranking in search engines plays a crucial role in helping you thrive as a marketer and boost the growth of your business.

Do-s Of An eCommerce SEO Strategy

Describe the product in a creative way

Write a unique, compelling and detailed product catalogue optimization description for each product that you own. Make sure not to copy-paste the description of a product from the manufacturer’s site and instead write one of your own. Write product optimization descriptions that are at least 150 words in length. Identify frequently searched and relevant keywords associated with your product SEO and incorporate them and their variations. It is a good idea to make product descriptions SEO friendly.

Make sure the meta description and title tags are included

Adding meta descriptions and title tags on each web page of your online store are extremely crucial to help you with SEO eCommerce. These are descriptions that are placed on each page so that Google knows what these pages are about. While it is important to keep these as unique as possible, you should also mention the specific product in your meta description and the title for better optimization.

Your website should contain customer reviews

Including customer reviews on your eCommerce website can act as gold for your business. Positive reviews on your site can help grow your organic rankings on Google. Showcasing customer reviews not only increases the authenticity of your eCommerce store, but it also leads to higher conversion rates among customers.

For more information visit

#fractiondigital #digitalmarketingagency #SEO #guidelines #ecommerce #customer #customerreviews

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webmeridian · 1 year

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How to Choose the Right eCommerce Development Partner

The article was initially published in WebMeridian blog.

Nasdaq previously projected that by 2040, 95% of all purchases will be through eCommerce. As the global eCommerce industry continues to grow, businesses are increasingly expected to keep up with the competition by having a strong online presence.

In the digital age, slow websites and poorly-constructed user interfaces can spell disaster for an eCommerce retailer. As people’s attention spans continue to wane, so does the likelihood of them returning to a website if they have had a bad experience. Experts reveal that it only takes a little over three seconds for the average person to abandon a slow webpage — that’s bad news for any eCommerce retailer’s bottom line.

The solution to this problem is simple — hire an eCommerce partner with the right expertise, experience, and skillset to create an amazing online presence that resonates with one’s target audience. An eCommerce partner agency can provide businesses with the necessary expertise and resources to create an online platform that is robust, secure, and suited to their needs.

But how do you find the right eCommerce solution partner? Below, we’ll take a deep dive into the steps to find the best eCommerce partner for your business. Let’s get started.

What Are the Benefits of eCommerce Outsourcing?

Choosing the right eCommerce development agency can help an online business transform its operations by highlighting all the features on its website that are driving engagement and sales.

Here are some of the benefits of outsourcing for eCommerce development:

Access to a Variety of Skills and Specializations

Developing one’s eCommerce website in-house can help businesses initially save on costs but investing in eCommerce outsourcing services can give businesses access to a full suite of resources that are not easily accessible in-house.

Software development partners typically have a wide range of skills and specializations, such as UI/UX (user interface/user experience) design, product photography, web hosting, and content writing — all services necessary for creating a strong online presence.

Better Productivity

Choosing the right eCommerce partner also means one can rely on clearly-defined cost estimates and project delivery timelines. Outsourced eCommerce development teams typically charge by the hour, depending on the size and complexity of an eCommerce development project. This allows for more effective planning and project management, as well as higher productivity.

Scalability and Flexibility

eCommerce solution providers can also help businesses scale their operations up or down quickly and effectively. This means that businesses can easily adjust to the unexpected challenges of the online business landscape, such as sudden spikes in traffic or customizations in product offerings.

Bigger Savings

While outsourcing one’s eCommerce development project by the hour may seem costlier, quite the contrary is true, as an experienced software development partner can provide businesses with cost savings and quality assurance in the long run.

As opposed to paying the salaries of full-time in-house developers, outsourcing helps businesses save on overhead costs such as payroll taxes and benefits — especially if one doesn’t need to have developers on board permanently.

How to Choose the Right eCommerce Development Partner

It’s easy to find eCommerce developers promising stellar results — but finding the right eCommerce partner can help take an online business from good to great. Below are some guidelines to consider when searching for the perfect eCommerce web development partner:

1. Check Out Their Website

The website of an eCommerce agency should reflect their own expertise and experience — if they can’t develop their own website effectively, that’s a red flag. Take some time to explore their online presence and assess how well-developed it is. Check for site speed and get a feel for their design skills, as well as the user experience of their site.

Additionally, visit their blog or resource center to see if it’s up to date. A relevant knowledge center proves that an agency is abreast of the latest trends in the industry and is updated on technological developments in the field.

2. Look at Reviews from Various Sources

Online reviews are essential when assessing an eCommerce solution provider as they give you an honest look at what customers and industry experts think about their services. Reviews can provide great insights into the quality of customer service, project delivery timelines, and product capabilities.

Review websites specifically dedicated to reviewing development services and related products may be helpful for this purpose. Check out sites like Clutch, CrowdReviews, and C2CReview for in-depth, reliable reviews about a potential web development partner.

3. Analyze Their Technical Expertise

Make sure to ask potential software development partners for their portfolio as well as additional case studies or samples of their work. This can help gauge their level of technical expertise, as well as the range of eCommerce solutions they are familiar with.

Additionally, find out what processes and technologies a potential partner is comfortable working with. Check through their portfolio and review the types of eCommerce platforms they build on (WordPress, Shopify, Magento, etc.) — and whether or not these platforms align with your technical requirements.

4. Set a Budget in Advance

Begin negotiations from a position of knowledge. Have a budget in mind, and ensure that it is realistic for the scope of your project. Talk about the project’s total cost of ownership (TOC), which will cover all costs arising from the project including post-production upgrades and maintenance costs.

Having a clear budget and timeline well in advance allows you to adjust expectations accordingly and ensures that everyone is on the same page throughout the development process.

5. Beware of “Yes-Man” Agencies

Finding the right eCommerce agency also means not going with the first agency that promises to deliver on every technical requirement you have with zero questions asked. By nature, an eCommerce developer will have the expertise needed to provide you with salient advice on what can and cannot be done within the time and budget you agreed on.

This means they should be vocal about their opinions and provide constructive feedback to help you develop a better website. If an agency only says yes to everything, it could be a sign of inexperience or lack of knowledge.

6. Revisit their Core Values

An agency’s core values should be in line with your own values and goals. Consider if they are offering the same level of commitment, accountability, and professionalism as you expect from them. If their core values don’t feel like a match, it could be challenging to build a successful and productive working relationship.

7. Pick an eCommerce Partner that Understands Your Business Goals

A proactive eCommerce development agency should take the initiative to understand your business before offering any solutions. This includes assessing where you are now and helping you determine the strategy to get from here to there.

Rarely is eCommerce development ever disconnected from a brand’s larger goals, so if you find that your development agency only treats your project as a one-and-done task, then it’s time to look for a more suitable partner.

A strong eCommerce partner should have a clear understanding of your brand, target audiences, and product offerings in order to provide effective insights into how best to launch or grow your online store.

What to Look For in an eCommerce Development Partner

Finding the right eCommerce development company is easier when you know what to look for in a provider. These include technical expertise, clear communication, realistic pricing, and a shared understanding of your needs.

Here are some things to look out for when searching for the best eCommerce service provider:

Extensive Experience

eCommerce is an ever-changing field, and your chosen eCommerce development team should have a solid track record of success with a wide range of clients and platforms. Look for an agency that:

Has significant technical experience from delivering successful B2B and B2C eCommerce projects across various industries;

Has ideally delivered local and global eCommerce projects using a range of technologies;

Is well-versed in providing effective eCommerce development services — from website design to hosting and integration.

These attributes will ensure that your chosen vendor is capable of delivering meaningful value from their eCommerce development services.

A Proactive Approach

There are few things more frustrating than working with an agency that doesn’t take the initiative to understand your business. You want an eCommerce development team who takes ownership of their own responsibilities and is willing to go the extra mile for you, even if it means taking on additional tasks or offering fresh perspectives.

Ultimately, you want to work with an agency that understands your needs and objectives from the start and is willing to provide the level of planning and support necessary to ensure success.

Excellent Communication Skills

The best eCommerce agencies have excellent communication skills, both written and verbal. They should be able to clearly explain their processes, procedures, and decisions in ways that are easy to understand.

Confusion or miscommunication can quickly lead to a breakdown between client and agency, so make sure to vet the communication skills of any potential eCommerce partner.

Realistic Pricing

While it may be tempting to choose an agency based on cost alone, it’s important to remember that you usually get what you pay for. It’s better to invest in a quality eCommerce development team than settle for a lesser-quality solution that’s cheaper in the short run but will cost you more money and time in the long run.

Make sure to evaluate all of your options before committing to an agency, as this will ensure you receive value for every dollar spent.

Openness to Innovations

Developers should always be open to new ideas and be willing to experiment with the latest technologies. The best eCommerce development teams are always looking for ways to improve their services and provide value to their clients — whether that’s through experimenting with different platforms or integrating innovative features into your existing store.

Complete Transparency

A successful eCommerce partner should be open and honest with their clients throughout the development process. They should provide regular updates on progress and be willing to answer any questions you may have in a timely manner.

Furthermore, they should also offer access to project timelines and other documents so that you can easily track the status of your store.

Responsibility for Results

Related to transparency, a good eCommerce development team should be willing to stand behind their work and take responsibility for any issues that may arise during the course of the project. They should also be open to discussing how they can fix them in order to ensure the best possible outcome.

Customer-First Approach

As previously mentioned, a reliable eCommerce development provider should keep your business goals in mind throughout the entire process. They should have an understanding of your target markets, and use this knowledge to create a user experience that resonates with customers.

This also means giving you expert advice on features you may want added but may not necessarily be the best solution for your business.

Conclusion

Ultimately, finding an effective eCommerce development team or vendor is essential for achieving success in the digital economy. Taking into account all the factors listed above can help you make informed decisions when selecting a provider to work with.

If you’re looking for an experienced and reliable vendor providing e-commerce development services, WebMeridian is here to help! We are a full-service Magento development agency comprised of eCommerce experts and tech professionals dedicated to helping clients build successful online stores.

With years of experience in this field and well-established processes, our team has the skills you need to make your digital store a success. Contact us today to get started!

#Ecommerce #ecommerce web development #ecommerce website #ecommerce website development

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farhadmalegam · 1 year

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SEO Trends in 2023 & Its Impact on Search Visibility

SEO is an ever-changing game. In 2023, huge innovations in search engine algorithms are coming up! Each major update will have the potential to impact website visibility!

With major updates, will come the decrease in ranking of improperly maintained or unresponsive websites, as well as websites containing poor quality content.

In this article, our SEO expert went through the predictions of major Search Engine Algorithm updates.

As an SEO agency, we keep an eye on how Search Engine Algorithm affects the ranking of our clients and will provide you with the 5 main types of SEO game-changer updates.

Google isn’t the only search engine, but when it comes to innovation, they lead the way. Google is aware of the practice of some digital marketers and so-called SEO experts practicing black hat SEO, the practice of dubious SEO techniques, against search engine guidelines, used to get a fast ranking in search engine algorithms.

Black hat SEO success is often short-term, though, as Google tends to penalise websites affected by such practice.

Blog table of content:

Depth of content over length

Backlinks will still be important

Human-generated content v/s AI content

There will be one more E in E-A-T

Will require improved user experience

In Conclusion

1. Depth of content over length

In other words, quality over quantity! Content depth is the measure of coverage of authenticity and wholeness of topic. A minimum length is necessary, but the quality of the content is the most important.

But why does it matter to Search Engines?

Google prefers content written by domain experts, relevant to search queries, that explains the whole topic, and is engaging. The simpler and more thorough the content is, the better experience it can provide.

In-depth content also attracts natural backlinks and builds high domain authority. Webpages with thin content often don’t describe the entire topic or context.

Even for eCommerce websites, it’s important to have sufficient and relevant information on each product page.

Furthermore, pages with in-depth content index faster on Google.

2. Backlinks will still be important

Backlinks will continue to be important because it helps Search Engines understand the E-A-T (Expertise, Authority, and Trustworthiness) of website.

Getting backlinks for the sake of it is a dangerous strategy. Low-quality and spammy backlinks will hurt your ranking in the long term.

Google uses algorithms that detect spammy backlinks. According to Google’s SPAM policy, Google considers links as an important ranking factor and monitors backlinks created with the intention to manipulate rankings.

3. Human-generated content v/s AI content

Let’s understand it from user’s perspective. Do you know why users search on Google? They want actionable advice or quick solutions to their problems.

AI content tends to be more generic than specific. Human-generated content has real-life experience. And experience speaks!

AI content has a lack of accuracy, creativity, and depth. As explained earlier, depth of content is important for Google.

Human-generated content performs better when it comes to engagement. Although AI content is inexpensive, it violates Google’s guidelines. And can potentially damage your website’s reputation.

Google considers AI content spam and penalizes websites with AI-generated content. For organic ranking, AI content is a big NO!

Instead, we should focus on adding value to the readers. In that way, you can help users and create brand recognition.

Google will continue to improve algorithms to detect AI content and emphasize human-generated unique and in-depth content.

4. There will be one more E in E-A-T

E-A-T (Expertise, Authority, and Trustworthiness) term has been popular since 2018. It is the measure of a website’s topical expertise. Having E-A-T on your website is helpful for organic ranking.

In 2022, Google added “Experience” to define content’s strength. And for upcoming years, it is going to be crucial. Google emphasizes it more for health and pharmaceutical niches.

So, how do you optimise website for EEAT?

By sharing your experience with the readers!

To improve E-E-A-T, your content must be authentic, real, and research-based. This helps Google to serve the best content to the users. E-E-A-T improves the credibility of a website. The more credible your website is, better for users!

5. Will require improved user experience

Websites with good UX will be more important in 2023. It helps users grab information easily. The more relatable your UI, UX will be good. Google counts better user experience as a positive ranking signal. Having a good UX means solving a visitor’s problem in a creative way. And Google improves ranking of websites that aim to solve users’ problems.

Website’s conversion rate majorly depends on user experience. Good UI is not enough for better UX. Intuitiveness, ease of navigation, and brand recognition are must for improved UX.

In 2023, you should start A/B testing to analyse the best-performing landing page. It’ll improve UX by analysing less performing sections of your website.

In Conclusion

SEO will continuously evolve in 2023. Hence, website owners must have a strategy to improve organic ranking. Your strategy must include UX, backlinks, authority, and content.

Any changes in algorithm impact search visibility. That’s why aligning and preparing your website for upcoming updates is necessary.

At Sydney Digital Agency, we deliver SEO-friendly websites. We provide tailored SEO services for each business, that help your potential customers find your business effortlessly. Looking to enhance the organic ranking of your website? Email us at [email protected].

Content Source SEO Trends in 2023 & Its Impact on Search Visibility

#seo trends #SEO #SEO Agency

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