Tumgik
#because the family diner was cancelled because of covid
queen-of-meows · 1 year
Text
Tumblr media Tumblr media
2 notes · View notes
letarasstuff · 3 years
Text
After a life long Quarantine
(A/N): This was requested by an anon. I hope you enjoy it as much as I did writing
Summary: How will Matthew's daughter, a so called covid baby, react to seeing real humans aside from her father for the first time?
Wordcount: 1.5k
✨Masterlist✨
_______________________________
Of course there is not a perfect time to have children. You never are going to be completely prepared. There is always something you’ll worry about. Are you going to be a good parent? Is your child going to be healthy? Are you financially stable enough?
All these and more questions flew through Matthew’s head constantly. But before the baby was due to arrive, the world got a little bit more crazy. Stores had to close, masks help you not kill your neighbor and it feels like breathing air could be the reason you die within the next two weeks. In other words: Covid-19 hit and everything kind of went into saving mode.
Subjectively for Matthew having a baby in the middle of a pandemic is the worst time ever. Shortly after going into lockdown the little (Y/N) was born. He was lucky to be able to come with his back then girlfriend into the hospital, he narrowly missed the restriction.
Sadly for the small family (Y/N)’s mother didn’t feel ready to take care of her and just a few weeks after her birth she took her stuff and made a beeline for a carefree life without responsibilities.
For Matthew it was a banger and he had to get used to a completely new day to day life. Still, he is very happy to have his daughter, his sunshine, with him. And secretly he is happy about the pandemic, because the freshly baked father is able to monitor any new progress or milestone (Y/N) has made in her development. He didn’t miss her first conscious smile, laugh or her first words (“Dada” of course, she is a daddy’s girl). The only thing he is concerned about for now will be the separation anxiety when he has to leave her for Kindergarten or work. But this is something Matthew can worry about later.
To be perfectly honest the only surroundings (Y/N) has seen yet is their apartment and the park. He tries to overlap her nap time with his grocery runs, so his daughter is asleep in her stroller while he picks up the things they need. It’s the easiest and most relaxing way without being separated.
Now, nearly a year after her birth, the whole situation slowly lets up. Stores reopen, people are back in the cities and everything seems a little brighter, a little happier. Travel restrictions are banned (still with safety precautions).
Since his baby’s birth he wasn’t able to see his parents in person. Of course they skyped and facetimes as often as possible, but they have yet to meet their grandchild. That’s why Matthew decided to take a roadtrip from New York City to Las Vegas.
His plan is to drive to Texas to visit Thomas and his family and to show his own child off. He knows that the car ride (to San Antonio 27 hours plus 18 to Las Vegas) is long. Luckily Matthew has enough time to plan this road trip and the plane ride back thoroughly and count enough breaks for him and his daughter. There are many fun activities, like visiting several zoos, a waterpark and a fair for example. He wants to show (Y/N) that there are many beautiful spots in the world she has yet to see.
That’s why he gets up at 4 a.m on a Tuesday, gets her and himself ready and is in the rental car at sharp 5 a.m. He wants to get a few miles done before eating lunch in a diner or something on the way, so the father tries to avoid traffic jams, hence the early start.
Luckily (Y/N) falls back asleep as soon as the car starts and doesn’t wake up before noon. “Daddy, I hungwy”, she pouts after jamming with him to several Disney songs he downloaded on a CD. A quick look to the clock confirms that it is in fact time for lunch. “Alright Baby, let Daddy find a nice place and we get food. What do you want?” “NUGGIES!” Matthew laughs and mutters to himself: “Well, that’s not exactly a surprise.”
Soon he finds a sweet diner off the highway and parks in front of it. With a few practised movements he gets (Y/N) out of her car seat and hoisted up on his hip. “You ready to get the little monster inside your tummy fed?” Matthew asks in a silly voice. Giggling she nods her head.
For lunch time the diner is relatively empty, not many tables are occupied. He finds both of them a small booth and sits her down on his lap for the moment. Only now the father spots the amazed look on his daughter’s face. “What is it, Honey?” “Who they?” She points at the various people in the establishment.
Quickly he puts her finger down, muttering how rude it is to point at someone. “They are humans, Baby.” “Omans? Wike us? More us?” Suddenly it hits him:
(Y/N) has never seen anybody else than him. All the other people she met were over the phone. How is she supposed to understand that they are real, too, when the ones on the TV aren’t?
“Yeah, there are many more. We are going to see so many of them. What do you think?” She seems to weigh her options as a nice looking waitress comes up to their table. “Hey Sweeties, what good can I do for you two? Do you need a high chair?” Matthew smiles at her. “Yes, please. We also are ready to order.”
After her departure to get their things, (Y/N) has come to a decision. “Nice all?” Her father nods. “Yes, most of them are as nice as the lady. We are going to see a really good friend of mine and his family, they are even nicer. There are also other kids. And we are going to visit your grandparents, they are also really nice. Are you excited?” An energetic nod is enough for him to know that this was the right decision.
On the next leg of the road trip (Y/N) is too excited to be quiet. She asks her father all sorts of questions. Has he met every human being? What are those, who aren’t nice? Does he like all of them? Are he and she nice people?
Happily he answers every single one of them, being as honest as possible. Matthew hopes that his daughter still turns out to be a people person like he is, even though she wasn’t exposed to many in her first months of life.
The first few days of their trip is pretty promising. They are now at Thomas’ house and especially Agatha is smitten by the little girl. Whenever Matthew is looking for her, both of them are in her room painting each other's nails (though the older one helps her out), playing hairdresser or watching a kids show.
The last 18 hours of the trip are tackled in two days. The main reason is that the little one got hooked on meeting new people and is way too hyped up to wait any longer to see her grandparents. So Matthew cancels a few plans and makes two out of three, he himself is also excited to meet up with his parents again.
“How wong?” (Y/N) asks from the backseat for what feels like the trillionth time. She already watched all of her favorite movies on her little tv in the headrest and due to the uneven street coloring isn’t an option. Luckily the destination is in sight. “Mhh, I think we are there in five minutes.” Children her age don’t have a sense for time yet, he knows that. Still, the father feels bad lying to her.
Finally they pull into the driveway, two people already waiting outside for them. After getting her out Matthew puts (Y/N) on his hip and makes his way over to his parents. “Baby, these are your grandma and grandpa. Can you say hello to them?”
But she tries to wiggle out of his grip, making the smiles on everybody’s faces fall. The father sets her down. Clumsily (Y/N) toddles over to them, colliding with her grandfather’s leg. “Hello, I love you!” She looks up at them sweetly. Her grandma has to restrain herself from letting the tears of happiness fall down.
“Hello there, Baby. We are so happy to finally meet you!” She says to the toddler, who now is in her grandfather’s arms.
It’s in this moment that Matthew decides his daughter is in fact a people person, which he is kind of relieved about, knowing that quarantine hasn’t taken anything from her.
His father shows him to join the group hug, being finally reunited as a family after all this time.
Taglist:
All works:
@dindjarinsspouse
MGG:
@mggsprettygirl
246 notes · View notes
loversamongus · 4 years
Text
Friends, Fevers, Family Movies
a/n: first one shot for @fromthewatertribe‘s 1k follower event! This turned out to be A LOT longer than I expected and it was also originally for a whole other prompt??? And then just??? Evolved into this??? I knew I wanted to write something that featured a Sokka friendship (and a Katara one!) but also feature good ol’ Zuko fluff. So here ya go. Word vomit. TO CELEBRATE NINA BEING AWESOME.
Also important: written as a world without covid, but does mention the flu. prompt: go to bed, you idiot.
words: 2k
relationship: Zuko x reader
Sharing an apartment with your best friends has its highs and lows. On the bright side, you truly lucked out between the epic prank wars, overly competitive game nights, and the bureaucratic division of chore responsibilities. However, there’s also the constant paranoia that someone can jump out of your closet in a gorilla costume, the frustrated search for the last blue Sorry piece after a certain sore loser flipped over the coffee table, and Katara’s insistence on hand washing all dishware even though the kitchen has a perfectly good dishwasher. The three of you never experience a dull moment.
And you’re so grateful to be living with them. Sokka and Katara are your best friends but now it’s like having a brother and sister of your own. Due to the smaller size of the apartment, you and Katara share a bedroom but neither of you would have it any other way. Though you both have your own corner of the room, you’ll spend hours laying on the gray shag rug in the middle between your beds just talking.
“Today, at the diner, a man had the AUDACITY to call me ‘pretty girl’ and like, yes I am pretty but I don’t need an old coffee-breathed, wrinkly limp noodle to tell me that so I assumed he was just stating the obvious and that I should also call him by obvious nicknames in order to better communicate with and understand the customer, as my manager puts it.”
“And what did you call him?”
“When I came back with their food, he said, ‘Can the pretty girl also get us some mayonnaise packets?’ And I said, ‘Not a problem, ‘crusty man.’”
Katara tried her darnedest to flash you a severe look but couldn’t help choking on a fit of giggles.
“Suki approves of it and we spent the rest of our shift calling each other different names when we crossed paths!”
The rest of the night would linger on with more work day stories, giggles, and Sokka occasionally pounding on the door for you both to shut up already because he is trying to sleep goddamnnit and can’t do that while the apartment is filled with your shrill girlish squeals.
Finally, when you both struggle to fight off sleep, you wave the white flag and drag yourself into bed. But just before you drift off, you hear Katara whisper your name from across the room. You’re not even sure if she’s awake, you’re both so tired, but you answer anyways.
“Hmm?”
“What do you think of Aang?”
“He adores you (yawn) it’s so sweet. I like him for you.”
There’s a silence and you think you’re free to finally fall into your dreams until Katara speaks again.
“What do you think of Zuko?”
“Hmm? I dunno, he’s our (yawn) friend and I like when he brings over (yawn) fireball for game night (yawn) why?”
Your exhaustion overpowers you before you could hear Katara respond, “Because he adores you, it’s so sweet. I like him for you.”
Although also your best friend, living with Sokka feels much less sweet and much more chaotic. Somehow you’re at each other’s throats more so than he is with his own blood related sister. It may have started when the Sock Battle started, a game in which Sokka made it his mission to hide his stenchiest pair of socks somewhere in your stuff. By now, you’ve found his socks in your pillowcases, in textbooks, in your gym bag, and in a picture frame next to your bed. You deliberately retaliate in any way you can during game night. While these instances often have you second guessing your friendship with him, you and Sokka could both put the bickering aside with a Disney movie and a bucket of buttered popcorn.
You could have killed him though when he gave you the flu. Katara was spared thanks to her daily regimen of vitamins and obsession with cleanliness, and Sokka had even recovered rather quickly. But you were not as lucky. Even though it was only the beginning of October, you had Katara dig out your flannel holiday pajamas to warm you up from the chills. The darling that she is, Katara made you her famous homemade soup and set it by your bedside table before heading out to see Aang. In the meantime, it was time for payback.
“Sokka, I need you to refill my water bottle.”
“Do it yourself.”
“Fine and when I get over to the kitchen I’ll lick every bag of beef jerky you own.”
“Oh my god, fine. Give me your water bottle.”
“Sokka, I need to charge my phone. Give me your charger.”
“No? Yours in your room, go get it.”
“If only my legs weren’t so weak from this terrible flu I’ve contracted from someone I trusted to be more hygienic.”
“Here, take it.”
“Sokka, you need to light a candle in the bathroom. Ooh do the rose petal one.”
“Ugh, no. You know I hate yours and Katara’s girly scented candles.”
“Okay, but then don’t complain about the smell when you go in.”
“It can’t be that bad— OH MY GOD DID SOMETHING CRAWL OUT OF YOU AND DIE?! OH MY GOD IT’S TRAVELLING. IT’S TRAVELLING THROUGH THE APARTMENT.”
By the fourth day of having the flu, Sokka was sick. Not of the flu. Of you. Katara had been spending as much time with Aang as she could to avoid catching anything from you so the responsibility of taking care of you fell on Sokka. And he was finally reaching the breaking point after you left used tissues all over “his side” of the couch. You snuggled into your pile of blankets as you watched your best friend grumble about the living room, every so often glancing at you while muttering incoherently.
After picking up the last of your snot filled, flu infected tissues, Sokka stood in front of you and took a long, exaggerated breath.
“I am leaving this Land of Disgusting to eat at the diner before driving Suki home.”
“Sokka, you had me at ‘I am leaving.’”
“Shut up. You still have a fever so I’ve called in reinforcements to look after you while Katara and I are both out. They’ll be here shortly after I’m gone. Can you handle yourself for 10 minutes?”
“Aye aye, captain.”
Before leaving, Sokka grabbed one more blanket from your room to bring to you on the couch. You realize how lucky you are to be such a pain in the ass and still be so loved by your little family. These happy thoughts, along with the utter amusement over the possibility of Toph being the one taking care of you, lulled you into a short, soft nap.
When you open your eyes next, the living room is dark, save for the small lamp in the corner of the room. As you go to stretch out your legs on the couch, your feet kick into something that wasn’t there before.
“Sokka?” you ask wearily, assuming your friend is back from dropping Suki off home.
“Nope.”
It wasn’t Sokka’s voice. Nor was it Toph’s. Trying your best to sit up under the weight of five blankets, you turn your head to see Zuko’s face illuminated by his phone’s screen as his thumb continued to scroll.
“Oh. Hi.”
He looked over at you. “Hey. Can I get you anything?”
It takes you a moment to get over the fact that Zuko is the reinforcements, the one called to take care of you while your roommates are out of the apartment. But finally you respond, “Actually, my throat is really dry. Can you grab my water bottle for me?”
He reached over to the coffee table to grab your water bottle for you. Then, after handing it you, Zuko went back to looking at his phone.
“Katara says you have to take your medicine once you’ve woken up.”
“Ugh noooooo. I don’t want to.”
Taking pills has never been your been your strong suit. Maybe it’s your irrational fear of choking on them or just your innate ability to be stubborn about everything but you try to put up your best fight.
“You have to. Or else we’ll have to cancel another game night or you just won’t be able to play with us. And then who would kill Sokka first in Among Us.”
“You’ll have to continue my legacy, that’s all.”
“Just take the pills. I already cut them up for you.”
“Fine... thank you.”
After you swallow the last pill, you lay back down on the couch but Zuko gets up.
“Where are you going?”
“Since you’re up now, let’s watch a movie. There’s nothing else you should really be doing in your condition.”
“I have my DVDs on my shelf in my room. Pick me a Disney movie?”
“Absolutely not.”
“Oh my god, please? I am very sick and frail and only the nostalgic joys of my childhood can cure me.”
“....fine.”
You muster up a squeal that quickly turns into a cough as Zuko leaves the room. After a few minutes he comes back with Toy Story 2, a choice that makes you raise an eyebrow considering its heartbreaking song is not something you’d expect Zuko to want to watch. Nonetheless, you hardly protest as the two of you settle in on the couch for the movie to begin.
To your surprise, the animated movie managed to steal a couple chuckles from Zuko. After all the bickering throughout the week with Sokka, it was a welcome and pleasant sound ringing in your ears. Despite your better judgment, you shift closer to him, especially when you know Jessie’s big song is getting closer. He doesn’t move away though and even wraps an arm around you. When a chill runs down your spine, you wonder if it’s due to the fever.
“Are you crying?”
“It’s just SO sad, how could you not, Zuko?! Somebody needs to LOVE HER AGAIN.”
Grinning, he hands you the tissue box, which you fully accept both for your tears and flu-inflicted runny nose. But once the song ends and you’ve let out a good cry, your eyelids start to feel enormously heavy. Zuko must sense this because he scoots a bit closer to you, allowing you to rest your head on his shoulder. You hesitate for a moment, not wanting to pass the flu onto Zuko, but for some reason he feels warmer than the mountains of blankets you’re buried under.
The rest of the movie plays on and you struggle to keep your eyes open, often shifting against Zuko to wake yourself back up. You know there’s more to the movie but Zuko picks up the remote and turns off the tv. Before you could even question what he’s doing, he’s lifting you up and walking you to your room.
“But we didn’t see the end of the movie!”
“You weren’t going to stay up to see the end anyways.”
“But you needed to see Jessie and Bullseye find new homes! With Andy! And Wheezy!! Wheezy gets fixed!!”
He helped you under the covers and sat beside you on your bed for a moment. You still feel enough energy to offer up a few more protests.
“Only the end of the movie can cure me with its pure, unadultered childhood joy! You can use some, too! Disney fixes all things!”
He scoffed and rolled his eyes, but before getting up, Zuko leaned in to kiss your forehead lightly.
“Go to bed, you idiot.”
You didn’t even register when he left your side because you were asleep again within minutes. In fact, when the sunlight from the bedroom window wakes you up hours later, you could have sworn it was all just a fever dream anyways. Disney movies cuddled up with Zuko? Definitely sounds fake. However, later on in the morning, you do begin to suspect it was all real when you find your Toy Story 2 DVD still in DVD player and catching Katara and Sokka trying to discreetly give each other a high five.
161 notes · View notes
creepingsharia · 3 years
Text
I Now Better Understand the ‘Good German’
Tumblr media
Apathy in the face of tyranny turns out not to be a German or Russian characteristic.
I Now Better Understand the ‘Good German’
As my listeners and readers can hopefully attest, I have been on a lifelong quest to understand human nature and human behavior. I am sad to report that I have learned more in the last few years, particularly in 2020, than in any equivalent period of time.
One of the biggest revelations concerns a question that has always plagued me: How does one explain the “good German,” the term used to describe the average, presumably decent German, who did nothing to hurt Jews but also did nothing to help them and did nothing to undermine the Nazi regime? The same question could be asked about the average Frenchman during the Vichy era, the average Russian under Lenin, Joseph Stalin, Leonid Brezhnev and their successors, and the millions of others who did nothing to help their fellow citizens under oppressive dictatorships.
These past few years have taught me not to so quickly judge the quiet German, Russian, etc. Of course, I still judge Germans who helped the Nazis and Germans who in any way hurt Jews. But the Germans who did nothing? Not so fast.
What has changed my thinking has been watching what is happening in America (and Canada and Australia and elsewhere, for that matter).
The ease with which tens of millions of Americans have accepted irrational, unconstitutional and unprecedented police state-type restrictions on their freedoms, including even the freedom to make a living, has been, to understate the case, sobering.
The same holds true for the acceptance by most Americans of the rampant censorship on Twitter and all other major social media platforms. Even physicians and other scientists are deprived of freedom of speech if, for example, they offer scientific support for hydroxychloroquine along with zinc to treat COVID-19 in the early stages. Board-certified physician Dr. Vladimir Zelenko, who has saved hundreds of COVID-19 patients from suffering and/or death, has been banned from Twitter for publicizing his lifesaving hydroxychloroquine and zinc protocol.
Half of America—the non-Left half—is afraid to speak their minds at virtually every university, movie studio and large corporation—indeed, at virtually every place of work. Professors who say anything that offends the Left fear being ostracized if they have tenure and being fired if they do not. People are socially ostracized, publicly shamed and/or fired for differing with Black Lives Matter, as America-hating and white-hating a group as has ever existed. And few Americans speak up. On the contrary, when BLM protestors demand that diners outside of restaurants raise their fists to show their support of BLM, nearly every diner does.
So, then, who are we to condemn the average German who faced the Gestapo if he didn’t salute Hitler or the average Russian who faced the NKVD (the secret police and intelligence agency that preceded the KGB) if he didn’t demonstrate sufficient enthusiasm for Stalin? Americans face the left’s cancel culture, but not left-wing secret police or reeducation camps. (At least not yet—I have little doubt the Left would send outspoken conservatives to reeducation camps if they could.)
I have come to understand the average German living under Nazism and the average Russian living under communism for another reason: the power of the media to brainwash.
As a student of totalitarianism since my graduate studies at the Russian Institute of Columbia University’s School of International Affairs (as it was then known), I have always believed that only in a dictatorship could a society be brainwashed. I was wrong. I now understand that mass brainwashing can take place in a nominally free society.
The incessant left-wing drumbeat of the New York Times, Washington Post, Los Angeles Times and almost every other major newspaper, plus The Atlantic, the New Yorker, CNN, ABC, CBS, NBC, PBS, NPR, all of Hollywood and almost every school from kindergarten through graduate school, has brainwashed at least half of America every bit as effectively as the German, Soviet, and Chinese Communist press did (and in the latter case, still does). That thousands of schools will teach the lie that is the New York Times‘ “1619 Project” is one of countless examples.
Prior to the lockdowns, I flew almost every week of the year, so I was approached by people who recognized me on a regular basis. Increasingly, I noticed that people would look around to see if anyone was within earshot and then tell me in almost a whisper: “I support Trump” or “I’m a conservative.” The last time people looked around and whispered things to me was when I used to visit the Soviet Union.
In Quebec this past weekend, as one can see on a viral video, a family was fined and members arrested because six—yes, six—people gathered to celebrate the new year. A neighbor snitched on them, and the celebrants were duly arrested. The Quebec government lauded the snitches and asked for more public “collaboration.”
Snitches are likewise lauded and encouraged in some Democrat-run states and cities in America (Los Angeles Mayor Eric Garcetti in March: “Snitches get rewards”) and by left-wing governments in Australia. Plenty of Americans, Canadians, and Australians are only too happy to snitch on people who refuse to lock down their lives.
All this is taking place without concentration camps, without a Gestapo, without a KGB and without Maoist reeducation camps.
That’s why I no longer judge the average German as easily as I used to. Apathy in the face of tyranny turns out not to be a German or Russian characteristic. I just never thought it could happen in America.
25 notes · View notes
Text
December in Review
Last bits of updating for this year since I really didn't post since early September.
Still working on school and anxious my period was late on the 1st. My nose is still running quite often.
The co2 monitor went off about 9:30 pm on the 2nd. We were fine but it was coming from our new neighbors apartment. By 10:30 they figured out the source and fanned it out again. We didn't leave for TJ's (I didn't feel safe sleeping at home) till 11 pm. Started my period during all that and didn't sleep till about 1 am. What sucked was I was literally laying down right before our co2 alarm went off. I called off work for the next day and asked for an emergency therapy appointment. Then I took most of the stuff back home after therapy. We brought Neo and his big ass litter box because I couldn't stand the thought of leaving him here.
December 3rd allergies are killing me. I was sick at the time but didn't wanna say so.
December 6th I was supposed to meet grandma and grandpa with my sister at LJ but I was still feeling sick so I went to get a covid test to make sure it wasn't covid. I didn't want to get them sick either so I just canceled. It wasn't covid thankfully. The wait though was like an hour and a half.
The next day I went to the mall with mom and my sister. I bought them a few presents and we stopped at my mom's friend's house before going home. I went to work that night and hated working night shift production.
December 8th I took babe to work bc his friend was sick. At this point we were all a bit sick. Went to work. Then at 6:30 my mom called (I was home and so was babe) tell me to sit down with him. She said our grandma had passed in a truck accident. I sobbed for a while before having his mom take me and him to get my sister near by and then to our mom's. We talked for a while before mom took us home. Booked another emergency appointment for therapy the next day.
Still dealing with being sick in some variety on top of being a bit sad randomly about grandma. December 10th was babe's friend's Christmas thing. I forgot about it till he reminded me like 2 hours before I got off work. Stressed and ran around after work getting changed and a present. It was fine and I had fun.
Later that night we had a huge storm. The tornado sirens went off 2 times that night. I didn't sleep well at all. It carried into 5 am on the 11th. Went into work regardless of shit sleep.
December 12th we went to a diner and met up with our 2 cousins and uncle and his girlfriend. We talked and caught up. Didn't know if there would be a funeral yet or not.
Was also trying to get mom to come to dad's for Christmas because at the time I wanted as much family as possible together.
December 15th I found out our grandma was already cremated. There is a big urn and then 7 small ones for the family. The next day I found out the official wreck report and now knew exactly what happened (for the most part). Also I had been trying to get a week straight off work because now that school was done I wanted a break. But Eric found out his week off didn't start till Christmas eve so I had to push it back once more. I was upset.
December 18th was the 'funeral'. It was just 4 hours of us in a Church conference room talking to each other. Not as a group. Just whatever we wanted. It was weird. Grandpa told us the story and her last words "oh honey" which made us cry a bit.
December 19th started the random rashes under my neck and on my face. I still have no idea what causes it other than showers that are too warm.
December 24th we had dinner with my boyfriend's boss and his friend that he works with. Eric forgot about it till last minute (a common theme this month it seems). So I was stressed but it also worked out.
December 25th we opened our gifts from each other. I got a ring and headphones. As well as a onesie. I got him a knife, some pants, and a gaming mouse. Then we went to dad's at 3 and got more gifts. Then we went to moms around 5 or 6 to get gifts and some of grandma's stuff. Mom didn't go to dad's Christmas because her and her boyfriend left for Arkansas on Thursday and didn't get back till Saturday (Christmas) afternoon and were tired.
Also my week off finally started on Christmas Eve. It's been so fucking nice not having school or work to do. I honestly don't want it to end but it'll be nice to have work again for money lol. I spent a lot this month.
December 26th our neighbors finally came over! They were here from 4:30 ish till 7 something. Was upset that they were here during dinner and so I didn't get to eat. But it went well. They're okay. Andrew is cooler than Trevor.
December 28th I took my brother and his friend to a place with bounce houses and lazer tag. Overall it was fun.
I've played a lot of minecraft this month and even more so during my week off. I've loved it. Might play some now because I have therapy at 11 am and its only 8:40. I can play till 10 and then let it cool off for an hour.
December 30th, 2021
1 note · View note
tuellertrails · 3 years
Text
It’s hard to put into words what our first week on trail has been like, but I’ll try.
Tiring. Hot. Cold. Amazing. Beautiful. Adventure. Ouch. Hungry. Thirsty. Dirty. Smelly.
There you have it!
Starting out the PCT was an emotional experience. It was surreal hiking those first few miles, and then it just sinks in “oh right, this is just hiking. And hiking is just walking. And walking is tiring. Wow it’s hot. Wait, how am I already this dirty?” We only made it about .3 miles when we came upon a little campground with some trail angels that we talked to briefly. One of them was an older man with long white silver hair and blue eyes named Legend who apparently is a triple crowner (has hiked the PCT, AT and CDT). He told us to put our hands towards the trail and then grab some air and cup it into a ball in our hands. He said we had grabbed a little piece of magic from the PCT and it is carried in all the hikers who had gone before us and that we were all connected. He told us to hold it up to our hearts to absorb, but being the brilliant nurse that I am, I held it to the right side of my chest instead of the left, so I guess that means the magic went into my rib cage instead. I’m not an expert in PCT magic 🤷🏻‍♀️ so who knows how it will affect me. Magic ribs? Time will tell. He also told us to take another piece of PCT magic and put it in our pocket to give to a friend. I will sell mine to the highest bidder. Authentic PCT magic, hard to come by, Bitcoin will be accepted as a trade.
Hiking has been very physically exhausting for me, more than I expected to be honest. We’re going about 2-2.3 miles per hour at this point, and have done 10-16 miles per day. We wake up between 6-7 AM, pack up our stuff and head out. Generally we eat breakfast at our first break of the day after 3-4 miles, and I’ve found that I need a break about every 3 miles. If we can get to a great spot for lunch, we will generally take at least an hour and sometimes more if it’s in the heat of the day. We try to stop hiking between 5-6 pm, so we can have time to set up camp, make dinner, roll out our feet and sore muscles, and write in our journals before bed. We are very tired every night, but sometimes we don’t sleep very well if it’s windy or very cold. I always take my trusty Benadryl and sleep better with it!
The hardest part for me so far has been the wear and tear on my feet. The biggest mistake I made at the start was not putting inserts in my shoes. My feet have been in a lot of pain and I’ve had to take more breaks to roll them out to continue hiking. No matter how tired I am, I have to roll out my feet at the end of the day or they fee pretty rough the next day. I’ve also been dealing with some blisters and some chafing, so basically everything hurts! Doing miles on miles every single day is a lot of work, and we are sore every day. Other hikers that we’ve met who have done other thru hikes assure us that we will get our trail legs (eventually) but it’s going to take about 3 weeks
Ok, enough complaining!! We have met some amazing people. Landon’s cousin Justin hiked out with us the first day and it was fun to give him a taste of the trail. There was a small group of people that we started with who have been a bit faster than us and are now ahead of us on the trail, but maybe we’ll run into them again!
We met a mother and son duo named Chris and Pat. Pat is a psychologist at a University and counsels students. She was the nicest friendliest little lady and I immediately liked her. Chris, her son, works in film media and is trying to become a landscape photographer. They were both lovely but Pat can't go very fast so I'm not sure we'll see them again, but we're following each other on Instagram now.
We’ve spent quite a bit of time with a small group of hikers, hiking and also hanging out with them in Julian (where we are taking our first zero day, no hiking and only lots of resting, eating and socializing). Half of them are not American which is exciting! Florian is from Germany and is a super interesting guy. He works for Google and has lived in Australia, the UK, and most recently in San Francisco. We talked about the differences between Germany and Europe, some about politics (how crazy American politics are compared to relatively boring German ones), gun control, Mental illness and lack of resources in America, our messed up healthcare system, the largeness of Australian huntsman spiders, and a whole bunch of other things. Lauren is from Canada and loves to quiz you about geography and ask fun questions. Today she asked "which animal most represents the place that you live?" Landon and I debated for a while and decided on a big horn sheep 🐑. She and Florian met on the JMT and are hiking together as friends as they both have significant others. She is always scavenging for everyone’s extra food and someone suggested that her trail name be Trash Panda (people give each other “trail names” on thru hikes, and then that’s how people introduce themselves. We haven’t gotten ours yet but it’s only a matter of time). I don’t think she accepted that trail name though 😂

Another woman from the group is from Germany named Silke who is a bit more shy but still friendly, and man is she fit. She just blazed past us on the trail today. We also gave her a piece of pop tart and some skittles to try, and she hated both, which was very funny to watch her disgusted reaction. She hasn’t built up the junk food tolerance that we have I suppose, it takes years to build and I started very young! Carolina is from the Czech Republic, and has a great sense of humor. I can’t imagine the kind of bravery it takes to go to a foreign country where you know no one and the language spoken isn’t your first language, and taking on a monumental task like hiking the PCT. It’s pretty incredible and I have a lot of respect for all the hikers, but especially the foreign ones. We took a picture yesterday before Carolina had showered and she said “I look so dirty and crazy!” 😂 I ask just about everyone “what does your family think of your coming out to do this?” and the most common answers include “they don’t really get it...” and “They think I’m crazy.”
Otter is a 58 year old guy who was in the airforce for 30 years and has spent the last 5 years of his retirement hiking and traveling. He hiked the Appalachian Trail in 2019. Otter said that he decided to hike the AT initially because he read a story of a guy in his town who hiked it when he was 18. The guy had to ask permission from the board of education in Virginia to graduate high school early in order to hike it, and they told him no, so he quit high school and did it anyways. Otter told us that he read that and it stuck with him, and he made it a goal of his to hike the AT someday. He said it took 35 years, but he always remembered that guy and wanted to do it. Just goes to show that you never know what kind of impact you can have on the people around you! He has been very kind to us and let us come to the Airbnb that he had rented to do laundry and shower when we got into Julian, and we have used the Airbnb as a hangout zone for our whole group yesterday and today, which has been great. After showering and having clean clothes, we almost felt like normal people 😂. In Mt Laguna at mile 42, we showered in a campground bathroom and washed our laundry in the shower like the hiker trash we now are. Real food from a restaurant and a cold drink from a trail angel (people that provide food/drinks/rides to hikers) is also incredible. When you’re living so minimally, the little things are a big deal!
Lastly we have Brandon, who I met on Instagram last year and was also supposed to hike the trail but canceled due to Covid. He ended up getting a permit for this year too and started the day after us (coincidentally he is also a travel nurse). Last night, after hanging out at the Airbnb, We camped behind the Julian Market (they allow PCT hikers to camp there) and Brandon came too. At 5:30 in the morning after just settling back down into his sleeping bag after getting up to pee, he hears a voice say “oh good, you’re up. I really need someone to talk to.” He looks over and sees this strange girl that he doesn’t know (and wasn’t there when we went to bed) who is wrapped up in her sleeping bag. He says “Oh, um..are you ok?” And she says “I have no pants”. And proceeds to tell him that she ripped her hiking shorts and didn’t carry any warm sleeping clothes because they were too heavy. He tells her that she needs to have warm base layers if she is going to continue hiking (and not die) and that she can pick some up at the gear store in town. She tells him that she asked the guy she was hiking with if she could come and cuddle with him and he told her no, so she knocked on some random strangers window at 3 AM and asked for a ride from Mt Laguna to Julian, and the stranger gave her a ride (and luckily didn’t murder her). So that’s how she ended up on that back porch in Julian, possibly staring at Brandon for hours and willing him to wake up to tell him this. Apparently she talked to him for about 45 more minutes and at some point said that she was waiting for her meds to arrive. He said “Maybe you should call your family?” And she said “no way! They’ll freak out” 😬. Landon and I were returning from using the bathroom and we walked right past them, I thought that they knew each other somehow and somehow missed the pleading desperation in Brandon’s eyes to help him in this incredibly awkward 5:30 AM conversation with this random girl. Eventually she ended up going to the pie shop across the street and sitting in there to get warm and charge her phone. Long story short, I really hope that girl is ok, because hiking the PCT is hard enough as it is without having any warm pants. Also, hiking is not a replacement for a support system and therapy. Be safe and get mentally healthy before you hike!!
One last funny story. This morning we were eating at a diner when the waitress came over to take our order. She looked at me hesitantly and said “Um...I’m not sure how to handle this...you have a spider on your hat.” I yelped and threw my hat on the table. She grabbed my hat and took it outside and gently shook it off and de-spidered it for me before bringing it back to me 😥. What a good lady!! Please tell people if they are wearing spiders and help them out. I guess I am just becoming one with nature now.
Anyways, this is long enough, but I just want to say that we’ve had lots of great experiences, seen beautiful scenery, and met awesome people. Even though this is incredibly hard, it’s such a cool adventure and I am loving having a great partner to experience it with me. Hoping my feet are doing better in the next section and that none of my blisters get infected! Our friends helped me shake down my pack today and I was able to get rid of at least a pound in weight. When you carry everything on your back, hips and shoulders, every little ounce makes a difference! Much love to everyone and thanks for the support, it’s been a great first week!
- Joscelyn
P.S. - I’ll post our daily mileage for anyone who is interested
Day 1
Start: Mile 0 Mexican Border
Stop: Mile 11.4
Total: 11.4 miles
Day 2
Start: Mile 11.4
Stop: Mile 26 Boulder Creek Campground
Total: 14.6 miles
Went thru Lake Morena
Day 3
Start: Mile 26 Boulder Creek Campground
Stop: Mile 37.1
Total: 11.1 miles
Elevation gain: about 3k feet 🦶
Day 4
Start: Mile 37.1
Stop: Mile 47.7
Total Mileage: 10.6
Went thru Mt Laguna
Day 5
Start: Mile 47.7
Stop: Mile 63.7
Total: 16 Miles
Day 6
Start: Mile 63.7
Stop: Mile 77
Total: 13.3 Miles
Day 7
Zero Day In Julian
Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media Tumblr media
0 notes
easyfoodnetwork · 4 years
Text
Eric Rivera Is Playing the Game 
Tumblr media
Selling pantry items, like spices, has helped keep Addo afloat.
Despite everything, the Seattle chef has found a way to successfully run his restaurant Addo — and he has some advice for the rest of the industry
Eric Rivera does not run a traditional kitchen. At his Seattle restaurant, Addo, the menu, cuisine, and concept change constantly. So when Seattle restaurants began to close in an effort to stop the spread of COVID-19, Rivera was already ahead of the game.
Rivera was 4,000 miles away giving a culinary tour in Puerto Rico when Washington Gov. Jay Inslee declared a state of emergency due to rising COVID-19 cases. In between staging meals and teaching his guests about the island’s culinary history, he set up his phone as a hotspot and began emailing clients and staff to rearrange the coming weeks of planned dining events and promotions, determining which could be salvaged as takeout and which needed to be completely restructured or worse, canceled.
On March 11, Rivera returned to Seattle and a calendar with reservations booked well into the next year. Addo used the Tock app for dinner reservations, but soon began using it to schedule carryout instead. Addo’s lunch catering, which amounted to about 30 percent of his business, was no longer feasible since all the high-end tech offices in the area closed, so Rivera began to make easy-to-reheat take-home meals to accommodate those newly working from home. He made and sold pantry items, like CSA boxes, yeast kits, and fresh-made pasta. He even hired his own delivery drivers to avoid working with gig-economy food delivery apps, which he believes take too much from both restaurants and drivers.
Adjusting to changes at the drop of a hat is common in most kitchens, but it’s something Rivera was used to well before he started working in restaurants. In the late aughts, Rivera ran his own mortgage insurance and financial services business when the Great Recession hit. He was an early success by most American standards, running his own offices in Washington, Oregon, and Idaho. “There’s this game-of-life kind of thing — you’re raised to believe that you need the nice house with the picket fence, the car. Checkmark, checkmark, checkmark. I had that when I was 24.”
Rivera recalls being at Costco picking up office supplies in 2008 when he got a call from an employee; they wanted him back in the office immediately. Rivera was surprised by the urgency. “No man, leave that shit there. We’re done,” his employee said.
“What? What do you mean?”
“We’re done. Everything’s closed, all the lines of credit. Everything’s done.”
Rivera felt he had to “learn to play the game.”
Rivera’s customers vanished almost immediately, and his business dwindled. He was forced to shift primarily to insurance. He was depressed. To save some money, he started cooking all of his meals at home and blogging about his successes and failures in the kitchen, mostly posting pictures of his process. He quickly amassed a bit of an audience and built a dialogue with some of the followers who were curious about the recipes he shared. “So then it became like more of a serious infatuation that I started to have,” he says. “It’s sort of what started to get me out of that spot.” Motivated by how quickly his skills had developed, he began to consider a career in food, and in 2010 he attended culinary school at the Art Institute in Seattle.
Acclimating to unfamiliar surroundings was nothing new to Rivera. His father was in the military for 30 years, and, as is common with that profession, the family moved around a lot. In order to build a bit of stability, when Rivera was 7 his parents chose to settle in Olympia, Washington — just over 60 miles south of Seattle — for a few years, and his grandparents left Puerto Rico for the Pacific Northwest to help with the kids. Growing up in Olympia, which was 82.5 percent white in the most recent census and more than 90 percent white in 1990, was challenging for Rivera’s Puerto Rican family. Fellow transplants to the Cascade region will tell you about the Seattle Freeze — if they haven’t already adopted it themselves. “In Seattle, in Washington, being passive aggressive, it’s an art form here,” Rivera says. “However, in my culture, if you have a fucking problem with somebody, you tell them in two seconds. You tell them to go fuck themselves. It’s over, it’s done with.” Rivera remembers the move to Washington as an uncomfortable transition. He recalls going to school and quickly realizing he and his family stood out from his predominately white classmates.
Rivera felt he had to “learn to play the game,” as he puts it. Beyond the regular curriculum of a student, he remembers playing the part of a young anthropologist, trying to learn about his peers’ preferred music, movies, food, and anything else that would allow him to fit in. “My grandpa would sit me in front of the TV and be like, ‘Sound like them, not like us!’ Meaning get rid of the accent, learn their shit.” However, while adapting to his surroundings, Rivera learned to embrace his own culture more fully. His grandfather taught him to cook at an early age. It wasn’t always easy to get the right ingredients, but he still managed to make Puerto Rican food, even in Olympia. When his grandparents eventually moved back to Puerto Rico, Rivera spent summers on the island and learned to move between the two worlds.
Tumblr media
Rivera is selling rice, beans, and other Puero Rican pantry staples online.
Tumblr media
The Addo space has transformed from restaurant to storage facility.
After culinary school, Rivera started working in restaurants, spending three years in Chicago as the director of culinary research operations with the Alinea Group. Early on, he began to see cracks in the way the industry was run. After an injury, Rivera was forced out of the kitchen and went without pay for months; again and again, he had to fight for meager raises. “The games you have to play are bullshit,” he says. “You have to go to the kitchens and stage for free. Dude, people that are younger and that come from different cultures and backgrounds can’t afford that — are you kidding me?”
After seven years in the industry, Rivera was ready to do his own thing, on his own terms. In the summer of 2017, he started running a chef’s table out of his Seattle apartment. He was unsure if diners would be interested in such a stripped-down eating experience, in which Rivera covered all aspects of service, but he was confident in himself. At the same time, he was running pop-ups out of any space he could get in town, cooking on panini grills in the back of coffee shops if need be. The hustle and desire to expand eventually led him to seek out his own space in the Ballard neighborhood of Seattle. He called it Addo.
Addo was an unconventional restaurant from the start. Although the chef’s table still existed in the new space, and you could still reserve space for a birthday party as you would at a more traditional restaurant, Addo relied on themed dinners booked months in advance. The menu changed based on current events, trends, and whatever popped into his head: He served a Pacific Northwest meal based on the grade-school computer game The Oregon Trail and multi-course dinners themed around Harry Potter. In an Instagram Live interview with Tom Colicchio in June, he described his process: “It’s truly head on a swivel. There were nights when we were a dine-in restaurant that we were doing three to five things a night because we had to. Here’s steak night, here’s a 20-course tasting menu, here’s Puerto Rican food, here’s a pasta thing we’re doing and there’s another thing.”
Puerto Rican food became a more significant part of Rivera’s professional life when, months after launching Addo, he expanded with Lechoncito, a side business that specializes in perfectly crispy and moist lechon, chicharron de pollo, and the famous jibarito inspired by his time in Chicago. Like Addo, Lechoncito also started as a pop-up, with a brief stint inside a whiskey distillery, but now Lechoncito food is sold through Addo a few times a month.
Although Rivera has mulled over the idea of making Puerto Rican food his primary focus, he appreciates that by having it as just one of the things he does, he’s not beholden to fickle food trends that could celebrate the cuisine one day and forget it the next. “[Puerto Rican cuisine] doesn’t stand out, because it’s just me talking about it or yelling about it, telling people how cool it is. That can only go so far,” he says. “There’s not enough people representing it or [who] know what they’re talking about ... thats why I have to be this fucking guy, that has to operate at this really high level to get that badge that says, ‘He knows what he’s talking about, he’s worked at a place with three Michelin stars.’”
Still, there’s a loyal clientele for Lechoncito. On a recent Sunday, Rivera greeted regulars and fawned over their dogs as they arrived to pick up orders of a sold-out whole-roasted pig, big-as-your-head chicharrones, and arroz con garbanzos. And since mid-July, Puerto Rican food has become an even bigger business for Rivera.
On July 9, at a roundtable for Hispanic business leaders, Goya CEO Robert Unanue praised President Donald Trump, quickly leading many, including Rep. Alexandria Ocasio-Cortez, to call for a Goya boycott. Rivera saw an opportunity.
Rivera has a knack for social media, which he uses to create content for events, speak out about problems in the restaurant industry, or just post pictures of delicious food and cute dogs. As the Goya news and the hashtag #GoyaBoycott spread, he tweeted about his ability to ship pantry staples like sofrito, sazon, and adobo across the United States. Within hours, these tweets had been retweeted thousands of times, and Rivera made around 1,000 sales in the days following. These days, Addo resembles a warehouse space, with Rivera and a couple staff packing up spices, dry goods, and even house plants while Bad Bunny plays and the Puerto Rican flag hangs visibly from the front door. Online, Rivera jokingly calls himself “Amazing Primo,” a play on Amazon Prime.
Tumblr media
“We’re punching above our weight class now,” Rivera says of Addo’s pandemic operation.
Despite the struggles restaurants across the country are facing as they adjust to pandemic restrictions, Addo is busy. Rivera credits his staff, who went from cooking and serving to packing boxes and printing shipping labels, for Addo’s survival. “Is it what I want to be doing? Absolutely not. But I don’t think you have a choice sometimes, and I’m just really grateful we have an option to keep this going ... if anyone was set up to be able to be pivoted, it was us,” says Ingrid Lyublinsky, Addo’s director of operations. “We’ve been doing it since the get-go.”
Addo chef John McGoldrick likens the constantly changing circumstances to the animated show Rick and Morty: “We’re just like a bunch of Mortys and chef Eric is Rick, sending us down a new portal every day.”
Although operating as a makeshift bodega may not be ideal for every kitchen, Rivera believes this is where restaurants are headed if they want to compete as major changes in the industry loom. He has even offered free Zoom classes to chefs about how to widen the scope of their restaurants, including tips on social media and running their own delivery or shipping. “We have less than seven employees, but we’re punching above our weight class right now with scaling things out and being more accessible to more people,” he says.
Rivera has grown increasingly frustrated by the response to the pandemic from many industry leaders. He believes big names and owners of chain restaurants will bounce back, leaving many smaller restaurants behind, as well as restaurant staff and BIPOC (Black, Indigenous, and people of color), who will have to find new avenues of work or face deepening pay discrepancies. “There are people who are getting stimulus, getting enhanced unemployment, but you have undocumented workers who aren’t getting anything,” he says. “And they’re being pushed back into the fire immediately without any help.”
On Twitter, Rivera has called out well-known Seattle restaurateurs like Tom Douglas and Ethan Stowell, who shut down restaurants permanently and laid off hundreds of staff. More recently, Rivera criticized pushes to open restaurants as COVID-19 cases are rising once again. Rivera tweeted on June 11: “There are other options for dining but the consumer will drive things back and greedy owners will compromise their staff to serve them. There are no leaders in this industry. There are no voices that can make these points stick.”
“If I was a dude with an accent that made jibaritos and chicharrones on the side of the street, no one would give a fuck.”
While recent months have brought the cracks in the industry to the forefront, the pandemic is not the direct cause of many of them. Rivera takes issue with an industry built on what he believes is an antiquated system of constant investment and expansion. “A lot of chefs, who are frankly losing their asses right now, are going to realize it’s not wise to seek so much investment, those deals with the devil, in order to push themselves into the stratosphere of the industry,” he says. This system, Rivera says, perpetuates the problems within the restaurant industry and benefits only “old, rich white men.”
Rivera’s tweets have earned the attention of the famous chefs he’s called out; some have even reached out to him. Colicchio invited him to an Instagram Live conversation about his experiences in the restaurant industry. And in an episode of the Dave Chang Show podcast, Chang said of Rivera, “Everything he’s saying is not something I always agree with, but I respect his viewpoints on a lot of things. If you look at what he’s doing it’s anything and everything, that’s what you have to see cause we have no idea what’s going to work. You got to try it all and make mistakes and adapt, make mistakes and adapt.”
Rivera recognizes that his own privilege has contributed to some of this success. “I knew what I had to do in order to play the game for people to listen to me,” he says. “If I was a dude with an accent that made jibaritos and chicharrones on the side of the street, no one would give a fuck.” However, he wants that game to change. “First, they need to get the fuck out of the way. They need to just get out of the way,” he says, referring to the old guard of primarily white men. “I don’t want to see another white dude traveling around the world discovering food. I’m tired of the Christopher Columbus shit.”
Rivera isn’t convinced that a return to some level of “normal” after the pandemic will solve many of his issues with the industry, including the financial barriers for BIPOC-run restaurants and the treatment of back-of-house staff in big-name restaurants. However, he’s inspired by younger generations of cooks and writers, like Alicia Kennedy and Illyanna Maisonet, for speaking out about the changes that need to happen, and credits them with “[helping] me establish how to be a voice, if you will, without just saying ‘fuck you’ every two seconds.” And six months into the pandemic, Rivera is still playing it day to day, ready to pivot once again whenever the need should arise. As he packs up spices, thinks up new to-go meals, and updates his website, he hopes that, at the very least, what he has done in his kitchen resonates in a food world that’s in dire need of a drastic pivot of its own.
Alberto Perez is a freelance writer currently based out of Seattle, but he’d rather be back in Texas eating tacos. Suzi Pratt is a photographer based in Seattle.
from Eater - All https://ift.tt/36lJt39 https://ift.tt/30qG27w
Tumblr media
Selling pantry items, like spices, has helped keep Addo afloat.
Despite everything, the Seattle chef has found a way to successfully run his restaurant Addo — and he has some advice for the rest of the industry
Eric Rivera does not run a traditional kitchen. At his Seattle restaurant, Addo, the menu, cuisine, and concept change constantly. So when Seattle restaurants began to close in an effort to stop the spread of COVID-19, Rivera was already ahead of the game.
Rivera was 4,000 miles away giving a culinary tour in Puerto Rico when Washington Gov. Jay Inslee declared a state of emergency due to rising COVID-19 cases. In between staging meals and teaching his guests about the island’s culinary history, he set up his phone as a hotspot and began emailing clients and staff to rearrange the coming weeks of planned dining events and promotions, determining which could be salvaged as takeout and which needed to be completely restructured or worse, canceled.
On March 11, Rivera returned to Seattle and a calendar with reservations booked well into the next year. Addo used the Tock app for dinner reservations, but soon began using it to schedule carryout instead. Addo’s lunch catering, which amounted to about 30 percent of his business, was no longer feasible since all the high-end tech offices in the area closed, so Rivera began to make easy-to-reheat take-home meals to accommodate those newly working from home. He made and sold pantry items, like CSA boxes, yeast kits, and fresh-made pasta. He even hired his own delivery drivers to avoid working with gig-economy food delivery apps, which he believes take too much from both restaurants and drivers.
Adjusting to changes at the drop of a hat is common in most kitchens, but it’s something Rivera was used to well before he started working in restaurants. In the late aughts, Rivera ran his own mortgage insurance and financial services business when the Great Recession hit. He was an early success by most American standards, running his own offices in Washington, Oregon, and Idaho. “There’s this game-of-life kind of thing — you’re raised to believe that you need the nice house with the picket fence, the car. Checkmark, checkmark, checkmark. I had that when I was 24.”
Rivera recalls being at Costco picking up office supplies in 2008 when he got a call from an employee; they wanted him back in the office immediately. Rivera was surprised by the urgency. “No man, leave that shit there. We’re done,” his employee said.
“What? What do you mean?”
“We’re done. Everything’s closed, all the lines of credit. Everything’s done.”
Rivera felt he had to “learn to play the game.”
Rivera’s customers vanished almost immediately, and his business dwindled. He was forced to shift primarily to insurance. He was depressed. To save some money, he started cooking all of his meals at home and blogging about his successes and failures in the kitchen, mostly posting pictures of his process. He quickly amassed a bit of an audience and built a dialogue with some of the followers who were curious about the recipes he shared. “So then it became like more of a serious infatuation that I started to have,” he says. “It’s sort of what started to get me out of that spot.” Motivated by how quickly his skills had developed, he began to consider a career in food, and in 2010 he attended culinary school at the Art Institute in Seattle.
Acclimating to unfamiliar surroundings was nothing new to Rivera. His father was in the military for 30 years, and, as is common with that profession, the family moved around a lot. In order to build a bit of stability, when Rivera was 7 his parents chose to settle in Olympia, Washington — just over 60 miles south of Seattle — for a few years, and his grandparents left Puerto Rico for the Pacific Northwest to help with the kids. Growing up in Olympia, which was 82.5 percent white in the most recent census and more than 90 percent white in 1990, was challenging for Rivera’s Puerto Rican family. Fellow transplants to the Cascade region will tell you about the Seattle Freeze — if they haven’t already adopted it themselves. “In Seattle, in Washington, being passive aggressive, it’s an art form here,” Rivera says. “However, in my culture, if you have a fucking problem with somebody, you tell them in two seconds. You tell them to go fuck themselves. It’s over, it’s done with.” Rivera remembers the move to Washington as an uncomfortable transition. He recalls going to school and quickly realizing he and his family stood out from his predominately white classmates.
Rivera felt he had to “learn to play the game,” as he puts it. Beyond the regular curriculum of a student, he remembers playing the part of a young anthropologist, trying to learn about his peers’ preferred music, movies, food, and anything else that would allow him to fit in. “My grandpa would sit me in front of the TV and be like, ‘Sound like them, not like us!’ Meaning get rid of the accent, learn their shit.” However, while adapting to his surroundings, Rivera learned to embrace his own culture more fully. His grandfather taught him to cook at an early age. It wasn’t always easy to get the right ingredients, but he still managed to make Puerto Rican food, even in Olympia. When his grandparents eventually moved back to Puerto Rico, Rivera spent summers on the island and learned to move between the two worlds.
Tumblr media
Rivera is selling rice, beans, and other Puero Rican pantry staples online.
Tumblr media
The Addo space has transformed from restaurant to storage facility.
After culinary school, Rivera started working in restaurants, spending three years in Chicago as the director of culinary research operations with the Alinea Group. Early on, he began to see cracks in the way the industry was run. After an injury, Rivera was forced out of the kitchen and went without pay for months; again and again, he had to fight for meager raises. “The games you have to play are bullshit,” he says. “You have to go to the kitchens and stage for free. Dude, people that are younger and that come from different cultures and backgrounds can’t afford that — are you kidding me?”
After seven years in the industry, Rivera was ready to do his own thing, on his own terms. In the summer of 2017, he started running a chef’s table out of his Seattle apartment. He was unsure if diners would be interested in such a stripped-down eating experience, in which Rivera covered all aspects of service, but he was confident in himself. At the same time, he was running pop-ups out of any space he could get in town, cooking on panini grills in the back of coffee shops if need be. The hustle and desire to expand eventually led him to seek out his own space in the Ballard neighborhood of Seattle. He called it Addo.
Addo was an unconventional restaurant from the start. Although the chef’s table still existed in the new space, and you could still reserve space for a birthday party as you would at a more traditional restaurant, Addo relied on themed dinners booked months in advance. The menu changed based on current events, trends, and whatever popped into his head: He served a Pacific Northwest meal based on the grade-school computer game The Oregon Trail and multi-course dinners themed around Harry Potter. In an Instagram Live interview with Tom Colicchio in June, he described his process: “It’s truly head on a swivel. There were nights when we were a dine-in restaurant that we were doing three to five things a night because we had to. Here’s steak night, here’s a 20-course tasting menu, here’s Puerto Rican food, here’s a pasta thing we’re doing and there’s another thing.”
Puerto Rican food became a more significant part of Rivera’s professional life when, months after launching Addo, he expanded with Lechoncito, a side business that specializes in perfectly crispy and moist lechon, chicharron de pollo, and the famous jibarito inspired by his time in Chicago. Like Addo, Lechoncito also started as a pop-up, with a brief stint inside a whiskey distillery, but now Lechoncito food is sold through Addo a few times a month.
Although Rivera has mulled over the idea of making Puerto Rican food his primary focus, he appreciates that by having it as just one of the things he does, he’s not beholden to fickle food trends that could celebrate the cuisine one day and forget it the next. “[Puerto Rican cuisine] doesn’t stand out, because it’s just me talking about it or yelling about it, telling people how cool it is. That can only go so far,” he says. “There’s not enough people representing it or [who] know what they’re talking about ... thats why I have to be this fucking guy, that has to operate at this really high level to get that badge that says, ‘He knows what he’s talking about, he’s worked at a place with three Michelin stars.’”
Still, there’s a loyal clientele for Lechoncito. On a recent Sunday, Rivera greeted regulars and fawned over their dogs as they arrived to pick up orders of a sold-out whole-roasted pig, big-as-your-head chicharrones, and arroz con garbanzos. And since mid-July, Puerto Rican food has become an even bigger business for Rivera.
On July 9, at a roundtable for Hispanic business leaders, Goya CEO Robert Unanue praised President Donald Trump, quickly leading many, including Rep. Alexandria Ocasio-Cortez, to call for a Goya boycott. Rivera saw an opportunity.
Rivera has a knack for social media, which he uses to create content for events, speak out about problems in the restaurant industry, or just post pictures of delicious food and cute dogs. As the Goya news and the hashtag #GoyaBoycott spread, he tweeted about his ability to ship pantry staples like sofrito, sazon, and adobo across the United States. Within hours, these tweets had been retweeted thousands of times, and Rivera made around 1,000 sales in the days following. These days, Addo resembles a warehouse space, with Rivera and a couple staff packing up spices, dry goods, and even house plants while Bad Bunny plays and the Puerto Rican flag hangs visibly from the front door. Online, Rivera jokingly calls himself “Amazing Primo,” a play on Amazon Prime.
Tumblr media
“We’re punching above our weight class now,” Rivera says of Addo’s pandemic operation.
Despite the struggles restaurants across the country are facing as they adjust to pandemic restrictions, Addo is busy. Rivera credits his staff, who went from cooking and serving to packing boxes and printing shipping labels, for Addo’s survival. “Is it what I want to be doing? Absolutely not. But I don’t think you have a choice sometimes, and I’m just really grateful we have an option to keep this going ... if anyone was set up to be able to be pivoted, it was us,” says Ingrid Lyublinsky, Addo’s director of operations. “We’ve been doing it since the get-go.”
Addo chef John McGoldrick likens the constantly changing circumstances to the animated show Rick and Morty: “We’re just like a bunch of Mortys and chef Eric is Rick, sending us down a new portal every day.”
Although operating as a makeshift bodega may not be ideal for every kitchen, Rivera believes this is where restaurants are headed if they want to compete as major changes in the industry loom. He has even offered free Zoom classes to chefs about how to widen the scope of their restaurants, including tips on social media and running their own delivery or shipping. “We have less than seven employees, but we’re punching above our weight class right now with scaling things out and being more accessible to more people,” he says.
Rivera has grown increasingly frustrated by the response to the pandemic from many industry leaders. He believes big names and owners of chain restaurants will bounce back, leaving many smaller restaurants behind, as well as restaurant staff and BIPOC (Black, Indigenous, and people of color), who will have to find new avenues of work or face deepening pay discrepancies. “There are people who are getting stimulus, getting enhanced unemployment, but you have undocumented workers who aren’t getting anything,” he says. “And they’re being pushed back into the fire immediately without any help.”
On Twitter, Rivera has called out well-known Seattle restaurateurs like Tom Douglas and Ethan Stowell, who shut down restaurants permanently and laid off hundreds of staff. More recently, Rivera criticized pushes to open restaurants as COVID-19 cases are rising once again. Rivera tweeted on June 11: “There are other options for dining but the consumer will drive things back and greedy owners will compromise their staff to serve them. There are no leaders in this industry. There are no voices that can make these points stick.”
“If I was a dude with an accent that made jibaritos and chicharrones on the side of the street, no one would give a fuck.”
While recent months have brought the cracks in the industry to the forefront, the pandemic is not the direct cause of many of them. Rivera takes issue with an industry built on what he believes is an antiquated system of constant investment and expansion. “A lot of chefs, who are frankly losing their asses right now, are going to realize it’s not wise to seek so much investment, those deals with the devil, in order to push themselves into the stratosphere of the industry,” he says. This system, Rivera says, perpetuates the problems within the restaurant industry and benefits only “old, rich white men.”
Rivera’s tweets have earned the attention of the famous chefs he’s called out; some have even reached out to him. Colicchio invited him to an Instagram Live conversation about his experiences in the restaurant industry. And in an episode of the Dave Chang Show podcast, Chang said of Rivera, “Everything he’s saying is not something I always agree with, but I respect his viewpoints on a lot of things. If you look at what he’s doing it’s anything and everything, that’s what you have to see cause we have no idea what’s going to work. You got to try it all and make mistakes and adapt, make mistakes and adapt.”
Rivera recognizes that his own privilege has contributed to some of this success. “I knew what I had to do in order to play the game for people to listen to me,” he says. “If I was a dude with an accent that made jibaritos and chicharrones on the side of the street, no one would give a fuck.” However, he wants that game to change. “First, they need to get the fuck out of the way. They need to just get out of the way,” he says, referring to the old guard of primarily white men. “I don’t want to see another white dude traveling around the world discovering food. I’m tired of the Christopher Columbus shit.”
Rivera isn’t convinced that a return to some level of “normal” after the pandemic will solve many of his issues with the industry, including the financial barriers for BIPOC-run restaurants and the treatment of back-of-house staff in big-name restaurants. However, he’s inspired by younger generations of cooks and writers, like Alicia Kennedy and Illyanna Maisonet, for speaking out about the changes that need to happen, and credits them with “[helping] me establish how to be a voice, if you will, without just saying ‘fuck you’ every two seconds.” And six months into the pandemic, Rivera is still playing it day to day, ready to pivot once again whenever the need should arise. As he packs up spices, thinks up new to-go meals, and updates his website, he hopes that, at the very least, what he has done in his kitchen resonates in a food world that’s in dire need of a drastic pivot of its own.
Alberto Perez is a freelance writer currently based out of Seattle, but he’d rather be back in Texas eating tacos. Suzi Pratt is a photographer based in Seattle.
from Eater - All https://ift.tt/36lJt39 via Blogger https://ift.tt/30orTHX
0 notes
techcrunchappcom · 4 years
Photo
Tumblr media
New Post has been published on https://techcrunchapp.com/tech-gives-tech-takes-away/
Tech gives, tech takes away
Tumblr media
It’s a warm Friday afternoon at a Mountain View sports pub just a stone’s throw from several Google offices, and tables inside and out should be filled with people celebrating the end of the workweek. But the long barroom with seating for 80 is closed by coronavirus regulations, and on the outdoor patio — despite efforts to draw people in — there are just a dozen customers drinking and eating in a space for more than 200.
In this city with an economy heavily dependent on the technology industry’s army of daytime workers, thousands of whom are typically bused in by their employers, the shift to remote work is wreaking financial havoc across a broad swath of Mountain View businesses even as the city’s biggest employer contributes new revenue and pandemic assistance.
“We’re surrounded by Google here, and Microsoft is just over there. A lot of small companies as well,” says Jackie Graham, who has owned The Sports Page with her husband, Rob, for 28 years. “We used to be busy nearly every day because of the surrounding companies.”
Tumblr media Tumblr media
MOUNTAIN VIEW, CA – SEPTEMBER 14: From left, customers Guy Reichman, Lawrence Lin and Michael Dellosso spend time at the patio area of The Sports Page Bar & Grill in Mountain View, Calif., on Sept. 14, 2020. (Dai Sugano/Bay Area News Group) 
Now, the Grahams have pulled the net from the sand volleyball court and ringed the expanse with socially distanced picnic tables plucked from the patio, where they’ve mounted three giant-screen TVs along the rear fence “just to try to bring some people in,” Graham says.
The Sports Page has kept its five bartenders but at dramatically reduced hours. Graham estimates revenue has cratered 70% from pre-pandemic times.
Elsewhere in the city of 83,000, where the most recent census data from 2012 showed annual retail sales topping $1 billion and hotel and food services bringing in nearly $300 million a year, shops, hotels and restaurants are largely deserted. Even when closed-off Castro Street gets lively in the evening, spacing mandates put a heavy damper on the numbers of diners and drinkers. Cities throughout the Bay Area, from Walnut Creek to Pleasanton to Cupertino, are facing similar challenges.
But Mountain View, whose largest employer has enough workers to fill a small city of its own, is experiencing a few benefits that other cities aren’t — even when the offices and campuses of that employer and others are mostly empty.
“It is a double-edged sword,” says city manager Kimbra McCarthy. Without the eating, drinking or shopping of tens of thousands of tech workers, many of whom live outside the city, Mountain View has taken a big hit on sales tax revenue. Hotel-tax revenue has plummeted, too.
But in a region that’s one of the nation’s most expensive real estate markets, property taxes remain the top revenue source. City-owned property delivers another $21 million annually, with Google the largest tenant.
Plus, the city this year has new revenue from business: Mountain View’s per-employee tax went into effect January 1. Google, the city’s largest employer with 23,000 workers in its headquarters complex, is expected to pay more than half of the annual $6 million to be raised.
“A lot of cities don’t have that revenue base so sales tax would perhaps play more prominently in their revenue source,” McCarthy says.
The temporary closure of Castro Street, an experiment many other cities are replicating to provide more space for outdoor dining, is providing a lifeline for restaurants but is far from a cure for their COVID-19 ills. On a recent Monday at lunchtime, a few people were scattered among the restaurant tables arranged on the roadway. Last year, restaurants would have been packed.
Tumblr media Tumblr media
MOUNTAIN VIEW, CA – SEPTEMBER 14: From left, co-workers Paul Carlisle, Frank Tuzzolino, and Casey Golliher, sit for lunch in a nearly empty Castro Street in downtown Mountain View, Calif., on Sept. 14, 2020. Castro Street has been closed to traffic for outdoor dining. (Dai Sugano/Bay Area News Group) 
“We barely get customers,” says Rabi Sharma, a supervisor and server at Quality Bourbons and Barbecue, which has slashed drink prices by a third and food prices 10%. “I have two tables and I just wander around.”
Up the street at novelties shop Therapy Stores, foot traffic has plunged during the street closure, which the city may extend till the end of the year. Though online sales are up, this store is the biggest income generator in the family-owned Bay Area chain, and relied heavily on the city’s biggest industry, said assistant manager Morgan Guidry.
“We would get so much Google traffic, so much tech traffic,” Guidry said. “Even the smaller tech companies, we would get traffic from them.”
Tumblr media Tumblr media
MOUNTAIN VIEW, CA – SEPTEMBER 14: Therapy Stores assistant manager Morgan Guidry is seen in the mirror as she talks with this news organization on Sept. 14, 2020, in downtown Mountain View, Calif. (Dai Sugano/Bay Area News Group) 
Business is down about 27%, and staff hours have been halved, she said.
Still, the city’s flashiest street, Chamber of Commerce CEO Peter Katz is quick to point out, “is not all of Mountain View.”
In a strip mall along El Camino Real, dozens of violins hang from racks at Sono Strings, and larger stringed instruments lean against the walls. Most sales and rentals have become impossible even with curbside pickup because the instruments must be sized in person.
“You can’t do business if you’re not open,” says co-owner Connie Tse, 51, sporting a “Viola Vampire” t-shirt.
About 80% of the shop’s customers work in tech, co-owner Jason Yoon, 34, estimated. Like others in the city’s small business community, Tse cited the challenge of struggling through the pandemic in a city with “tremendously high” commercial rents.
Mayor Margaret Abe-Koga emphasized that the city is running a micro-loan program that has provided funds to about 100 businesses so far.
Tse and her partners said they have not received city assistance. Of the $900,000 fund, $400,000 came from Google after it canceled its annual developers conference because of the virus.
The company has provided more than $1 million in aid in various forms to help Mountain View businesses and residents weather the pandemic, spokesman Michael Appel says. Sunnyvale-headquartered LinkedIn has donated $100,000 to help Mountain View small businesses.
Over the years, the tech industry’s contributions to Mountain View, along with other strong revenue sources, have pushed the city into a relatively favorable position for troubled times, Abe-Koga says.
“We’ve always put away money for rainy days,” Abe-Koga says. “That’s all coming into play now in keeping us afloat.”
Tech companies have kept many of their Mountain View workers employed, albeit remotely, which has helped keep the city’s unemployment rate down to 6%, Abe-Koga said.
But the chamber’s Katz worries that many of the tech workers who patronized local businesses will be gone for some time. Google is taking what its CEO called a “slow, deliberate, and incremental” approach and says its employees can work from home through at least next June.
“I’m more worried now than I was before because it’s been lasting so much longer than I think many people anticipated,” Katz said. “And I don’t see a strong path ahead.”
Abe-Koga said she’s troubled by growing numbers of empty storefronts and “for lease” signs on commercial offices, including an entire 10-story building on El Camino Real. “I haven’t seen something like that since the last recession,” she said.
0 notes
wineanddinosaur · 4 years
Text
How Coronavirus Is Affecting the Hospitality Industry in America
Tumblr media
The COVID-19 coronavirus is a legitimate health concern for every American right now. But for those working in the hospitality industry, the unfolding pandemic not only threatens their physical well-being; their livelihoods are also at risk.
Restaurants and bars, in particular, are suffering. Even in good times, the margins for operating these businesses are razor-thin, and many employed in the industry do not enjoy the safety net of sick pay and health insurance. Many restaurant and bar workers also are not able to work from home to “socially distance” or self-quarantine.
As the situation unfolds, VinePair will be sharing the latest news and updates on a continually updated live blog. But to paint a more detailed picture of how this pandemic is impacting our colleagues in the industry, we reached out to hospitality professionals around the country.
No region in America has yet felt the impact of the coronavirus as significantly as Washington State. At the time of publishing, three-quarters of the reported U.S. deaths attributed to the illness (31) have occurred within the state. Bars and restaurants in its most populous city, Seattle, are scrambling to react to the unfolding crisis.
On Wednesday evening, the Tom Douglas Company, which runs 13 restaurants across the city, announced it was shutting all but one of its locations for eight weeks, following a 90 percent drop in business since the start of the outbreak.
Zach Geballe, the group’s wine educator (and VinePair podcast co-host), was among the staff members who will soon find themselves in temporary unemployment. (The two-month closure will officially start following dinner service on Sunday, March 15.)
“Everyone is just waiting to see what happens,” Geballe says. “It’s impossible to know when, if at all, things will return to normal.”
Though the official word is that the Tom Douglas restaurant group will begin reopening locations in two months’ time, there’s a lot of uncertainty surrounding the situation. Geballe, and many of his colleagues, are left considering the very real possibility that they may be forced to change industries.
“The restaurant industry is inherently an unstable place. Prior to now, that instability has not been too big of an impediment to me building a life,” Geballe says. “While [coronavirus] is admittedly unprecedented, these kind of instances do make you question whether it’s time to find something less fragile.”
The reverberations of any large-scale labor shift would surely impact Seattle’s hospitality sector for months, if not years, to come.
Speak to anyone who manages a bar or restaurant and they’ll confirm just how hard it is to find reliable, skilled workers — even at the best of times. If many within that industry now seek other, more stable employment because of the impact of this pandemic, there may not be enough labor to operate those bars and restaurants when the crisis eventually passes.
Meanwhile, other Seattle restaurants have pivoted their concepts in an effort to keep their workers employed, and to recognize some income.
On Monday, fine-dining institution Canlis announced it would temporarily alter its normal operations, and instead offer Seattle diners three options: a takeout breakfast spot called “The Bagel Shed,” a pickup option serving burgers called “Drive On Thru,” and a delivery service called “Family Meal.”
This option, of course, may not be a reality for all restaurants. And it remains to be seen just how much demand there will be for such an offering on a medium- to long-term time frame. Additionally, this type of solution at other restaurants may only cover the kitchen staff, not the majority of those who work in customer-facing roles, relying on tip-based income.
As someone based in the epicenter of the crisis in the Pacific Northwest, Geballe says he feels a sense of foreboding that slowdowns and closures on the scale of Seattle may soon happen in other cities, such as New York and Chicago.
On Thursday, New York Governor Andrew Cuomo issued a mandate obliging all venues in the state with a capacity of 500 or less (including bars and restaurants) to reduce their capacity by 50 percent. Events and spaces with capacities of over 500 people have been canceled or shuttered.
On Thursday night in Jersey City, just across the Hudson River from Manhattan, bars, restaurants, and other venues were taking attendance at the door, in case of the future need to track exposure.
“At a bar in Jersey City last night, I was required to give my full name, and other places were additionally collecting phone numbers and emails,” says Erica Duecy, VinePair’s editor in chief and chief content officer. “Right now the effort is voluntary. What’s not voluntary is the 10 p.m. curfew on liquor licenses, which adds further hardship on an already struggling industry.”
With margins in hospitality already incredibly fine, operating at 50 percent capacity or working within curfews is not likely to be a tenable solution.
By early Friday afternoon, Manhattan restaurateur Danny Meyer’s Union Square Hospitality Group (USHG) announced all of its 19 restaurants would shut until further notice.
“With all that we now know about federal, state and citywide mandates, as well as the science that has provided evidence urging everyone to reduce nonessential social contact, we have made the difficult, but for us, obvious decision to temporarily close our restaurants in New York City,” Meyer said in a statement.
“Every day is a loss of income and this weekend will be a very strong telling point,” Steven Hall, the owner of a New York-based restaurant PR firm, tells VinePair. While Mondays and Tuesdays are typically slow days for most restaurants — even in New York — strong weekends are crucial for survival, he says.
If that doesn’t turn out to be the case over the next few days, many restaurants will be forced to consider closing throughout the week, to consolidate payroll, or even to follow USHG’s lead in shutting their doors completely until the pandemic subsides.
Not all parts of the hospitality industry have yet reported feeling the implications of the unfolding crisis, however. In California wine country, where many wineries offer hospitality and tasting experiences, some wineries are reporting business as usual.
“Winter tends to be the slowest time of year in general,” Matthew Crafton, winemaker at Napa Valley’s Chateau Montelena, tells VinePair. “Because of that, if there was any drop in visitors, it’s hard to know whether it is due to this.”
A 10 to 15 percent fall in visitors in August, on the other hand, would be “significant,” Crafton says. But with international travel fears, there’s also the possibility that this summer could see a spike in domestic tourism. “We certainly saw that during the recession,” he says.
One thing that unites everyone in the industry right now is uncertainty. And yet, in these uncertain times, some professionals are still managing to offer the trademark hospitality that defines their industry — albeit in novel ways.
On Thursday evening, Washington D.C., bar veteran Derek Brown tweeted: “If anyone is stuck at home tonight and needs a cocktail recipe, tweet me your ingredients. I’ll tell you what to make.”
If anyone is stuck at home tonight and needs a cocktail recipe, tweet me your ingredients. I’ll tell you what to make.
— Derek Brown (@ideasimprove) March 12, 2020
At the time of publishing, more than 1,000 Twitter users have responded to Brown’s offer for help. His suggestions have ranged from classic cocktails, such as the Old Fashioned and Gin Fizz, to innovative uses for hard seltzers.
The risks and realities of a global pandemic are no doubt serious. But a momentary pause for a stiff drink might not be such a bad idea right now.
The article How Coronavirus Is Affecting the Hospitality Industry in America appeared first on VinePair.
source https://vinepair.com/articles/coronavirus-covid19-hospitality-business-impact/
0 notes
johnboothus · 4 years
Text
How Coronavirus Is Affecting the Hospitality Industry in America
Tumblr media
The COVID-19 coronavirus is a legitimate health concern for every American right now. But for those working in the hospitality industry, the unfolding pandemic not only threatens their physical well-being; their livelihoods are also at risk.
Restaurants and bars, in particular, are suffering. Even in good times, the margins for operating these businesses are razor-thin, and many employed in the industry do not enjoy the safety net of sick pay and health insurance. Many restaurant and bar workers also are not able to work from home to “socially distance” or self-quarantine.
As the situation unfolds, VinePair will be sharing the latest news and updates on a continually updated live blog. But to paint a more detailed picture of how this pandemic is impacting our colleagues in the industry, we reached out to hospitality professionals around the country.
No region in America has yet felt the impact of the coronavirus as significantly as Washington State. At the time of publishing, three-quarters of the reported U.S. deaths attributed to the illness (31) have occurred within the state. Bars and restaurants in its most populous city, Seattle, are scrambling to react to the unfolding crisis.
On Wednesday evening, the Tom Douglas Company, which runs 13 restaurants across the city, announced it was shutting all but one of its locations for eight weeks, following a 90 percent drop in business since the start of the outbreak.
Zach Geballe, the group’s wine educator (and VinePair podcast co-host), was among the staff members who will soon find themselves in temporary unemployment. (The two-month closure will officially start following dinner service on Sunday, March 15.)
“Everyone is just waiting to see what happens,” Geballe says. “It’s impossible to know when, if at all, things will return to normal.”
Though the official word is that the Tom Douglas restaurant group will begin reopening locations in two months’ time, there’s a lot of uncertainty surrounding the situation. Geballe, and many of his colleagues, are left considering the very real possibility that they may be forced to change industries.
“The restaurant industry is inherently an unstable place. Prior to now, that instability has not been too big of an impediment to me building a life,” Geballe says. “While [coronavirus] is admittedly unprecedented, these kind of instances do make you question whether it’s time to find something less fragile.”
The reverberations of any large-scale labor shift would surely impact Seattle’s hospitality sector for months, if not years, to come.
Speak to anyone who manages a bar or restaurant and they’ll confirm just how hard it is to find reliable, skilled workers — even at the best of times. If many within that industry now seek other, more stable employment because of the impact of this pandemic, there may not be enough labor to operate those bars and restaurants when the crisis eventually passes.
Meanwhile, other Seattle restaurants have pivoted their concepts in an effort to keep their workers employed, and to recognize some income.
On Monday, fine-dining institution Canlis announced it would temporarily alter its normal operations, and instead offer Seattle diners three options: a takeout breakfast spot called “The Bagel Shed,” a pickup option serving burgers called “Drive On Thru,” and a delivery service called “Family Meal.”
This option, of course, may not be a reality for all restaurants. And it remains to be seen just how much demand there will be for such an offering on a medium- to long-term time frame. Additionally, this type of solution at other restaurants may only cover the kitchen staff, not the majority of those who work in customer-facing roles, relying on tip-based income.
As someone based in the epicenter of the crisis in the Pacific Northwest, Geballe says he feels a sense of foreboding that slowdowns and closures on the scale of Seattle may soon happen in other cities, such as New York and Chicago.
On Thursday, New York Governor Andrew Cuomo issued a mandate obliging all venues in the state with a capacity of 500 or less (including bars and restaurants) to reduce their capacity by 50 percent. Events and spaces with capacities of over 500 people have been canceled or shuttered.
On Thursday night in Jersey City, just across the Hudson River from Manhattan, bars, restaurants, and other venues were taking attendance at the door, in case of the future need to track exposure.
“At a bar in Jersey City last night, I was required to give my full name, and other places were additionally collecting phone numbers and emails,” says Erica Duecy, VinePair’s editor in chief and chief content officer. “Right now the effort is voluntary. What’s not voluntary is the 10 p.m. curfew on liquor licenses, which adds further hardship on an already struggling industry.”
With margins in hospitality already incredibly fine, operating at 50 percent capacity or working within curfews is not likely to be a tenable solution.
By early Friday afternoon, Manhattan restaurateur Danny Meyer’s Union Square Hospitality Group (USHG) announced all of its 19 restaurants would shut until further notice.
“With all that we now know about federal, state and citywide mandates, as well as the science that has provided evidence urging everyone to reduce nonessential social contact, we have made the difficult, but for us, obvious decision to temporarily close our restaurants in New York City,” Meyer said in a statement.
“Every day is a loss of income and this weekend will be a very strong telling point,” Steven Hall, the owner of a New York-based restaurant PR firm, tells VinePair. While Mondays and Tuesdays are typically slow days for most restaurants — even in New York — strong weekends are crucial for survival, he says.
If that doesn’t turn out to be the case over the next few days, many restaurants will be forced to consider closing throughout the week, to consolidate payroll, or even to follow USHG’s lead in shutting their doors completely until the pandemic subsides.
Not all parts of the hospitality industry have yet reported feeling the implications of the unfolding crisis, however. In California wine country, where many wineries offer hospitality and tasting experiences, some wineries are reporting business as usual.
“Winter tends to be the slowest time of year in general,” Matthew Crafton, winemaker at Napa Valley’s Chateau Montelena, tells VinePair. “Because of that, if there was any drop in visitors, it’s hard to know whether it is due to this.”
A 10 to 15 percent fall in visitors in August, on the other hand, would be “significant,” Crafton says. But with international travel fears, there’s also the possibility that this summer could see a spike in domestic tourism. “We certainly saw that during the recession,” he says.
One thing that unites everyone in the industry right now is uncertainty. And yet, in these uncertain times, some professionals are still managing to offer the trademark hospitality that defines their industry — albeit in novel ways.
On Thursday evening, Washington D.C., bar veteran Derek Brown tweeted: “If anyone is stuck at home tonight and needs a cocktail recipe, tweet me your ingredients. I’ll tell you what to make.”
If anyone is stuck at home tonight and needs a cocktail recipe, tweet me your ingredients. I’ll tell you what to make.
— Derek Brown (@ideasimprove) March 12, 2020
At the time of publishing, more than 1,000 Twitter users have responded to Brown’s offer for help. His suggestions have ranged from classic cocktails, such as the Old Fashioned and Gin Fizz, to innovative uses for hard seltzers.
The risks and realities of a global pandemic are no doubt serious. But a momentary pause for a stiff drink might not be such a bad idea right now.
The article How Coronavirus Is Affecting the Hospitality Industry in America appeared first on VinePair.
Via https://vinepair.com/articles/coronavirus-covid19-hospitality-business-impact/
source https://vinology1.weebly.com/blog/how-coronavirus-is-affecting-the-hospitality-industry-in-america
0 notes
brajeshupadhyay · 4 years
Quote
When a new coronavirus outbreak emerged last week in Beijing, residents were jolted by reports that traces of the virus had been found on a cutting board used for imported salmon, and the backlash was swift. Within a few days, salmon was removed from major supermarket shelves in Beijing, reserves of the fish were dumped and bulk orders evaporated. Diners rushed to cancel reservations at Japanese restaurants in the capital, while salmon suppliers around the world scrambled to salvage the tarnished reputation of their prized product in the country. Chinese officials later said that imported salmon was not responsible for spreading the virus, but the damage had already been done. “The unluckiest restaurateur of 2020,” said Alan Wong, owner of Hatsune, a chain of Japanese restaurants in Beijing and Shanghai. “That’s my title.” “We were packed on Friday and now dead ever since,” he said. “Totally empty.” In a country where fears of the virus remain strong and nationalism is on the rise, imported salmon has found itself an easy target. Facing global criticism for its initial mishandling of the virus, Chinese authorities have for months waged a propaganda campaign to highlight their successes in taming the virus and deflect blame for the pandemic to outsiders. They have cast foreigners as public health risks, sowed doubt about the origins of the virus and even pushed an unfounded conspiracy theory that the United States military had deliberately brought the virus to China. After the chairman of the wholesale market linked to the latest outbreak told a Beijing News reporter that the virus had been found on a cutting board used for salmon, panic ensued. On Saturday, Zeng Guang, a senior epidemiologist at the Chinese Center for Disease Control and Prevention, was quoted in the Global Times, a party-controlled nationalist newspaper, urging the public to temporarily stay away from raw salmon. For years, China’s growing appetite for salmon, like American lobsters, oysters and cherries, had been celebrated as a sign of the country’s rising living standards and burgeoning middle class. Now, the luxury good, which is mostly imported from Norway and Chile, is being cast out. For the many salmon suppliers and restaurateurs who were already struggling to claw their way back in the aftermath of the pandemic, the sudden boycott in China has dealt an unexpected blow. Like many other restaurant owners in China, Mr. Wong of Hatsune was forced to close several of his fifteen restaurants after the epidemic exploded in the country in late January. The remaining restaurants were beginning to return to pre-pandemic levels of business earlier this month. Then reports began circulating last Friday about the contaminated cutting board, and the customers stopped coming. Halfway around the world, the reports also delivered a seismic shock. Regin Jacobsen, chief executive of Bakkafrost, a salmon farming company based in the Faroe Islands, said that calls from China to cancel orders began coming in over the weekend and soon they “practically went from 100 percent down to zero.” Over the last decade, Mr. Jacobsen said, the market for salmon in China had grown with the increase in Japanese restaurants and the expansion of a Chinese middle class interested in reaping salmon’s health benefits. Up to 20 percent of Bakkafrost’s fresh salmon exports, he said, went to China every year. After seeing the mounting cancellations, Bakkafrost rushed to respond, putting out a statement emphasizing that there had been no new cases of the coronavirus in the Faroe Islands since April and that the company’s employees had been regularly tested for the coronavirus. Anders Snellingen, manager of global operations for the Norwegian Seafood Council, an industry group, said that Norway’s seafood companies had also seen a rapid uptick in cancellations for salmon orders from China over the weekend and that several shipments of salmon had been destroyed or returned. “We hope this can be resolved quickly,” said Mr. Snellingen. “In the very short term we see there might be logistical challenges to getting seafood in via Beijing.” It is not the first time that Norwegian salmon has been made collateral damage in China. In 2010, the Nobel committee, which is based in Norway, awarded the Peace Prize to pro-democracy dissident Liu Xiaobo, angering the Chinese authorities. Beijing responded in part by slapping import controls on Norwegian salmon that were so strict that much of the fresh fish reportedly ended up rotting in Chinese warehouses. It took six years for Norway and China to normalize relations, and salmon sales began to recover. Last year, Norwegian salmon accounted for 45 percent of the market in China, according to the Norwegian Seafood Council. The total value of the country’s salmon exports to China last year reached $167 million and was growing, Mr. Snellingen said. The new outbreak, which has so far sickened more than 130 people in Beijing and forced the closure of workplaces, restaurants and hotels in high-risk areas of the city, comes at a delicate time for China’s leader Xi Jinping. Official data released this week showed that authorities are still struggling to rev up the country’s economy. Abroad, the ruling Communist Party faces a growing international backlash for its initial attempts to downplay the epidemic. “Given all of the effort they put into protecting Beijing, the fact that they let the virus slip through their formidable capital defenses is a bit of a blow to the Communist Party,” said Drew Thompson, director for China in the Pentagon from 2011 to 2018 and now a research fellow at the Lee Kuan Yew School of Public Policy in Singapore. “Blaming this on foreign forces that got through their screen is a palatable option for them,” he added, calling the backlash against salmon a form of “xenopescophobia, the fear of foreign fish.” In Beijing, concerns have spread beyond salmon. One vendor at Jingshen market, which processes much of the city’s seafood, said in a telephone interview that he had seen sales of all seafood drop by 80 percent since Friday, though he was optimistic that demand would eventually rebound. In the last few days, state media and health officials have started to walk back their earlier statements about salmon. At a news briefing on Tuesday, Shi Guoqing, an official from the Chinese Center for Disease Control said that there was no evidence to suggest that salmon could host the new coronavirus. Officials, however, have not ruled out the possibility that the seafood products could have been contaminated during the packaging process. Updated June 16, 2020 I’ve heard about a treatment called dexamethasone. Does it work? The steroid, dexamethasone, is the first treatment shown to reduce mortality in severely ill patients, according to scientists in Britain. The drug appears to reduce inflammation caused by the immune system, protecting the tissues. In the study, dexamethasone reduced deaths of patients on ventilators by one-third, and deaths of patients on oxygen by one-fifth. What is pandemic paid leave? The coronavirus emergency relief package gives many American workers paid leave if they need to take time off because of the virus. It gives qualified workers two weeks of paid sick leave if they are ill, quarantined or seeking diagnosis or preventive care for coronavirus, or if they are caring for sick family members. It gives 12 weeks of paid leave to people caring for children whose schools are closed or whose child care provider is unavailable because of the coronavirus. It is the first time the United States has had widespread federally mandated paid leave, and includes people who don’t typically get such benefits, like part-time and gig economy workers. But the measure excludes at least half of private-sector workers, including those at the country’s largest employers, and gives small employers significant leeway to deny leave. Does asymptomatic transmission of Covid-19 happen? So far, the evidence seems to show it does. A widely cited paper published in April suggests that people are most infectious about two days before the onset of coronavirus symptoms and estimated that 44 percent of new infections were a result of transmission from people who were not yet showing symptoms. Recently, a top expert at the World Health Organization stated that transmission of the coronavirus by people who did not have symptoms was “very rare,” but she later walked back that statement. What’s the risk of catching coronavirus from a surface? Touching contaminated objects and then infecting ourselves with the germs is not typically how the virus spreads. But it can happen. A number of studies of flu, rhinovirus, coronavirus and other microbes have shown that respiratory illnesses, including the new coronavirus, can spread by touching contaminated surfaces, particularly in places like day care centers, offices and hospitals. But a long chain of events has to happen for the disease to spread that way. The best way to protect yourself from coronavirus — whether it’s surface transmission or close human contact — is still social distancing, washing your hands, not touching your face and wearing masks. How does blood type influence coronavirus? A study by European scientists is the first to document a strong statistical link between genetic variations and Covid-19, the illness caused by the coronavirus. Having Type A blood was linked to a 50 percent increase in the likelihood that a patient would need to get oxygen or to go on a ventilator, according to the new study. How many people have lost their jobs due to coronavirus in the U.S.? The unemployment rate fell to 13.3 percent in May, the Labor Department said on June 5, an unexpected improvement in the nation’s job market as hiring rebounded faster than economists expected. Economists had forecast the unemployment rate to increase to as much as 20 percent, after it hit 14.7 percent in April, which was the highest since the government began keeping official statistics after World War II. But the unemployment rate dipped instead, with employers adding 2.5 million jobs, after more than 20 million jobs were lost in April. Will protests set off a second viral wave of coronavirus? Mass protests against police brutality that have brought thousands of people onto the streets in cities across America are raising the specter of new coronavirus outbreaks, prompting political leaders, physicians and public health experts to warn that the crowds could cause a surge in cases. While many political leaders affirmed the right of protesters to express themselves, they urged the demonstrators to wear face masks and maintain social distancing, both to protect themselves and to prevent further community spread of the virus. Some infectious disease experts were reassured by the fact that the protests were held outdoors, saying the open air settings could mitigate the risk of transmission. My state is reopening. Is it safe to go out? States are reopening bit by bit. This means that more public spaces are available for use and more and more businesses are being allowed to open again. The federal government is largely leaving the decision up to states, and some state leaders are leaving the decision up to local authorities. Even if you aren’t being told to stay at home, it’s still a good idea to limit trips outside and your interaction with other people. What are the symptoms of coronavirus? Common symptoms include fever, a dry cough, fatigue and difficulty breathing or shortness of breath. Some of these symptoms overlap with those of the flu, making detection difficult, but runny noses and stuffy sinuses are less common. The C.D.C. has also added chills, muscle pain, sore throat, headache and a new loss of the sense of taste or smell as symptoms to look out for. Most people fall ill five to seven days after exposure, but symptoms may appear in as few as two days or as many as 14 days. How can I protect myself while flying? If air travel is unavoidable, there are some steps you can take to protect yourself. Most important: Wash your hands often, and stop touching your face. If possible, choose a window seat. A study from Emory University found that during flu season, the safest place to sit on a plane is by a window, as people sitting in window seats had less contact with potentially sick people. Disinfect hard surfaces. When you get to your seat and your hands are clean, use disinfecting wipes to clean the hard surfaces at your seat like the head and arm rest, the seatbelt buckle, the remote, screen, seat back pocket and the tray table. If the seat is hard and nonporous or leather or pleather, you can wipe that down, too. (Using wipes on upholstered seats could lead to a wet seat and spreading of germs rather than killing them.) Should I wear a mask? The C.D.C. has recommended that all Americans wear cloth masks if they go out in public. This is a shift in federal guidance reflecting new concerns that the coronavirus is being spread by infected people who have no symptoms. Until now, the C.D.C., like the W.H.O., has advised that ordinary people don’t need to wear masks unless they are sick and coughing. Part of the reason was to preserve medical-grade masks for health care workers who desperately need them at a time when they are in continuously short supply. Masks don’t replace hand washing and social distancing. What should I do if I feel sick? If you’ve been exposed to the coronavirus or think you have, and have a fever or symptoms like a cough or difficulty breathing, call a doctor. They should give you advice on whether you should be tested, how to get tested, and how to seek medical treatment without potentially infecting or exposing others. Norwegian officials said on Wednesday that together with Chinese authorities, they had concluded that salmon from Norway was not the source of the coronavirus found on cutting boards at the Beijing market. “We can clear away uncertainty,” Odd Emil Ingebrigtsen, Norway’s fisheries and seafood minister, said during a video conference. Despite the official reassurances, many Chinese diners were still hesitant. Alyssa Mai, 19, a college student from Guangzhou, said that while she knew the risk of getting the virus from eating salmon was low, she would not have it any time soon. “My relatives would be worried,” she said. Some Chinese researchers and state media have zeroed in on a finding that the virus in the latest outbreak most closely resembles what they described as a “European strain.” They have cited it as the latest reason to question whether the virus originated from Wuhan. On Monday, the headline of a story in the Global Times read: “Source of Beijing cases renews speculation over Covid-19 origin.” Other experts said that the speculation over the virus strain was misleading. “It clearly emerged in Wuhan,” said Ben Cowling, a professor and head of the division of epidemiology and biostatistics at Hong Kong University’s School of Public Health. “In the media in China they are saying it’s a European strain but they haven’t clarified that it’s the virus that came from Wuhan and went to Europe and then came back again.” As Beijing reverts to a partial lockdown, many restaurateurs like Li Kuan are finding it harder to be optimistic about the future. Mr. Li had been forced to suspend business at his 30-seat, high-end Japanese restaurant during the height of the epidemic but bookings quickly bounced back in May as restrictions were lifted. But since Friday, the intimate, earth-toned restaurant in eastern Beijing has been nearly empty. Mr. Li said he was reluctant to close the restaurant because he didn’t want to give in to the misinformation. But, he was struggling to stay afloat — he had already sent half of his staff home and was sitting on a rapidly expiring stock of fresh tuna and salmon flown in from Japan. “I’ve been a chef for so many years, I can’t just give up now,” Mr. Li said. “But right now the problem I’m thinking about is just: when is this going to end?” Bella Huang contributed reporting from Hong Kong. The post Coronavirus Fears in China Find a New Target: Salmon appeared first on Sansaar Times.
http://sansaartimes.blogspot.com/2020/06/coronavirus-fears-in-china-find-new.html
0 notes
blschaos3000-blog · 4 years
Text
Its 11:06 pm dark/rainy/writing
Welcome to 8 Questions with…….
Recently I had a chance to review a wickedly funny short film called “Basic” which was written and directed by our next guest,Chelsea Devantez. Oh yeah,she also starred in it as well. While Chelsea has been compared to Tina Fey and Amy Schumer,I found myself thinking she is like Chelsea Devantez. I found Chelsea to be warm,witty and very gracious as well as very funny. Of all the different acting genres in today’s world,I have to say that comedy is the hardest. It takes a lot of blood,sweat and tears to work your way up through the ranks of being a good comedian. Chelsea has done that and more. Be it working with the famed Second City comedy group in Chicago,to co-hosting a podcast and now becoming a comedy writer on TV where Chelsea is rapidly becoming well known for her own unique take on what comedy is .  It hasn’t always been easy but then again,when has comedy in its many forms ever been easy. While Chelsea has been compared to Tina Fey and the late Gilda Radner,I don’t think that is right…I think Chelsea is her own woman with her own voice and she can do whatever she sets her creative heart on.  You can see her writing talent on display in the hit comedy “Bless This Mess” which stars Lake Bell and Dax Shepard and airs on ABC. Now it’s time to ask 8 Questions with the multi-talented Chelsea Devantez…..
         Please introduce yourself and tell us about your current project.
   What’s up! My name is Chelsea Devantez, I am a writer, director and comedian. I made a short film called BASIC that was set to screen at SXSW, which of course got cancelled. Now you can see it online at www.shortoftheweek.com and it’s also a Vimeo Staff Pick and a Lady With Lenses pick! 
What three things drew you to comedy?
  There’s an old adage that comedy comes from pain, and that’s very true with me. I had so much pain inside me that it never even came out as pain, it tipped into comedy and that’s been the way I’ve been able to express myself. I find comedy/sadness is like a water faucet — the water can be really hot but then you turn it a little more and suddenly it’s cold again. I came up in comedy at The Second City, Chicago which specializes in satire. Satire is about turning an unfair situation on its head, heightening it, and putting the punchline on the abusing power, in order to shed light on the underdog. So I found comedy was a way to get people to listen to a political opinion they might otherwise not be open to, or an opinion people would have if they just had all the information. It was also a way to get people to listen to me at all, being a woman, ha! Finally I just love to fuck around and I love to laugh and have fun and now I sound like a Tinder profile. 
What is a “comedy troupe” and how does one get invited?
   A comedy troupe is an ensemble of comedians whose comedy comes from working together — either writing sketch shows, or doing long form improv, or short form improv, or making videos etc… You don’t have to be invited — you can just create your own if you want. My journey is that I took improv classes from every single improv theater I came near. I met friends in those classes and we formed our own shitty comedy troupes that would perform in basements of sandwich shops. Then as I got better I auditioned at iO for a Harold Team and for The Second City in Chicago and got my first job performing for them, and then I worked my way up at Second City where I eventually did three Mainstage shows. 
What is a “Writer’s Room” and how does it work?
  A writer’s room is a room of writers who work on one specific project — literally a room that everyone sits in, with hopefully other smaller rooms and offices you can break out into. A showrunner runs the room, and pitches out stories, themes, characters, basically the show they want to make. And that room of people helps them break the stories and create the season, from making episode outlines, to writing episodes, to pitching jokes. It can be a very serious place where you spend 16 hour days meticulously mapping out a story, or it can be a place where people are standing on chairs competing for who can do the best impression of Lindsay Lohan dancing in Mykonos as two other people eat shrimp cocktail and someone naps in a corner with a glass of whiskey. 
Do you write for a character or the actor who plays the role?
  I think you write for character first, and then as soon as it’s cast, you write towards this new character that the actor created when they embodied them. 
In your opinion, why is it easier for a comedian to do drama rather than a dramatic actor doing comedy?
   Man, I really tried to articulate this, and I’m not sure I can, even though I do agree that’s true. I personally think more people can be taught how to be a dramatic actor because it’s human to have emotions like sadness and joy and love, and you can tap into them. But comedy doesn’t exist in every single human, there’s only so much it can be taught, and it definitely can be taught, but only to a certain degree. Someone truly truly funny has it inside them.
If offered a starring role as an actress in a show, would you take it and why.
  Hm. Really depends if the contract would allow me to still be able to make my own work. I love acting and love being able to take on a role and just focus on that, but I do always need to be writing and making my own stuff, for my own heart and mind to be happy and survive this business. There are stories and points of view that are really important to me to tell and I hope I get to tell them all one day.
What do you like about making films?
   So many parts are my favorite. I think the moment everything is set and you’re on camera or other actors are and they improvise a magical moment, is always my favorite. I also love the moment in editing that you realize you made something great. I find that every time I look at the first cut I’m just horrified and regretful and it seems like it’s all garbage. And then there’s always a certain point as you revise and move everything around where suddenly the film you imagined emerges, and it’s a great feeling. 
What do you do for fun when you’re not working?
   I’m a weirdo and I love working. For me, making art is the joy and the fun I pursue. Being onstage and writing a script are my favorite things to do. I also love to just LOUNGE. My boyfriend Yassir Lester is also a writer and actor on Black Monday and Duncanville, so when we get a break together we love to read, watch movies, hate watch terrible shows, and go to dinner with friends. I also love to play Mario Kart on switch and we just fostered a dog and we’re walkin’ his ass all the time. 
Aggies or Lobos?
Hahahhaa you looked up New Mexico sports! This makes me so happy. But I’m gonna have to say LOS Lobos — the band.  
The cheetah and I are flying over to watch your latest film but we are a day early and now you are playing tour guide, what are we doing?
   I live in Los Angeles but my family is still in Santa Fe, so I’ll pretend we’re there. You gotta go to the farmers market and join the African dance class in the community center. Tomasitas is phenomenal for classic New Mexican food, order your enchiladas Xmas style — both green and red chile, you’ll have to fight through tourists and locals for a seat though. Harry’s Roadhouse is a great little diner and their coffee cake is to die for. Ten Thousand Waves is where you get your hot spring on, and then make sure you walk Canyon road for the incredible art and then stop at the Teahouse and get the oatmeal. Go see a healer, there’s so many of them and then get a burrito and watch the sunset because it’s just like the post cards.
  I like to thank Chelsea for taking the time off her Covid-19 lockdown to sit down and chat with us.  I’m looking forward to seeing “Bless This Mess” and taking a chug of iced coffee whenever we see her name in the credits. Chelsea’s star is one to watch and hopefully we’ll see her name on a big studio feature right after this flu gets done with wrecking havoc on America.
You can can up with Chelsea by various means….like her own personal website. Read other reviews and stories about “Basic“. (where is our review,cheri?) Join Chelsea on her InstaGram page. Follow Chelsea on her Twitter page. And see what Chelsea has upcoming by following her IMDb page.
Thank you for supporting Chelsea and the other folks that we have chatted with. If you are new to the “8 Questions” interview series,you can catch up by clicking here. Feel free to drop a comment or three.
8 Questions with…………writer/director/comedian Chelsea Devantez Its 11:06 pm dark/rainy/writing Welcome to 8 Questions with....... Recently I had a chance to review a wickedly funny short film called "
0 notes
godfreyymuwonge · 4 years
Text
We’re Entering the Stay-Home Economy. Here are 10 Industries That Will Be Winners
The below article is part of Robert Glazer’s LinkedIn Newsletter series and originally appeared on Glazer’s LinkedIn page. He is the founder and CEO of Acceleration Partners, an affiliation marketing company.
As COVID-19 spreads globally, many countries—including the United States—are mandating extreme social distancing measures. People are being urged to work remotely, schools have been canceled for weeks at a time and public gatherings are being discouraged, if not prohibited. It is increasingly likely that people will be self-quarantining in their home for weeks at a time and limiting their socialization for much longer than that.
These behavioral shifts are creating rapid changes in our economy. There will be both short-term and long-term impact as consumers and businesses are forced to change their behavior radically for weeks or months.
We are entering a new reality: the stay-home economy.
These shifts are also likely to change how people work and shop far into the future and accelerate the pace of changes already underway.
While some of the hardest-hit industries such as hospitality, travel and entertainment industries are sure to come back to life, other changes might be longer lasting. Perhaps organizations will see value in remote work and allow employees to continue it after the pandemic passes. Shoppers may be less interested in going to the grocery store once they’ve grown accustomed to home delivery.
While many businesses will struggle with the shift to a stay-home economy, both companies and content publishers in these 10 verticals are poised to thrive, especially though a relationship called affiliate marketing. Companies in these industries and business leaders looking to reposition their offerings would be wise to take note.
Remote Work and Education Support
It is likely that millions of employees and students will spend significant time teleworking and participating in distance learning. As a result, there will likely be a spike in demand for items to ease this transition such as laptops, flexible cell phone plans, headsets, monitors and superior wi-fi. Businesses that provide this enabling technology and equipment can capitalize on this with special pricing and promotions.
Direct to Consumer Brands
Home delivery services have been surging in the past decade, but as people are encouraged to avoid crowded supermarkets and big box retailers, you can expect direct-to-consumer providers of clothing, over-the-counter medicines, cleaning supplies, and even home decor to see an influx of new customers. It’s fair to assume many new customers will continue buying from these brands after the pandemic has passed. Buyers will be also looking for publishers and content websites that spotlight the latest deals and advise on the best products and these sites should expect a huge bump in traffic.
Physical and Mental Health Apps
Two needs will immediately appear for many who are isolated due to COVID-19—the need to exercise at home, and the need to relieve the added stress of dealing with the pandemic. Brands like ClassPass can draw customers to their database of online yoga, pilates and HIIT classes. Meditation apps like Headspace and Calm will provide opportunities for users to unwind after a long day of solitary work or managing a household full of kids off school. Health apps like Noom will also see increased interest from people who will want to keep track of their health goals while they’re stuck at home.
Games, Toys & Projects
Parents, especially working parents, are scrambling to keep children entertained while they are home from school and isolated alongside their parents. You can expect to see families invest in toys, to keep their children occupied, as well as board games, projects and puzzles that can be done as a family in the evening and on weekends. Hasbro, which currently has five of the 10 top-selling board games on Amazon, has major potential here.
Influencer parenting bloggers are already putting together lists of their favorites items in these categories and sharing them broadly. Your business may want to consider partnering with them.
Food Delivery
As consumers are increasingly avoidant of public spaces, the restaurant industry will likely be hit the hardest. It’s no surprise that Dominos is the only restaurant chain whose stock is up this year.
Because people will be eating at home as often as possible, both direct to consumer meal prep companies such as Purple Carrot, Blue Apron and Hello Fresh and local delivery apps such as Instacart, Uber Eats and Caviar will have the chance to serve an increasing number of home diners. And as with direct to consumer vendors, these businesses may gain customers who try their services for the first time and stick with them well after the COVID-19 threat has dissipated.
Companies who deliver will also need to recruit thousands of new delivery people in the coming months to accommodate demand, so advertisers who can help promote these opportunities will do well, and college students who are home early should be good targets to earn some extra income.
Streaming Media
Streaming giants such as Netflix and Disney+ were already dominating the entertainment landscape, and they’ll only see demand increase. For working parents, Disney+ will help carry the burden of keeping kids entertained so parents can work during business hours, and in-home movie nights will become a leading social activity for individuals, couples, small friend groups and families.
But those aren’t the only players in the media world. Apple Music should see increased interest from people who suddenly have much more time to listen to music. And, of course, anyone who doesn’t already have Amazon Prime will also probably be enticed by its free and fast shipping, as well as a wide collection of streamable music and movies.
Audiobooks and eBooks
With public social activities limited, kids and adults will need to find ways to pass the time. And while purchasing physical books may not be practical during the pandemic, consumers will find the instantaneous accessibility of eBooks and Audiobooks enticing when they are facing another weekend stuck in the house. This will be another area where Amazon will succeed with the easy access of Kindle, and audiobook vendors like Audible can thrive as well.
There’s also an opportunity for publishers who create book reviews and recommend book lists as people research what to read and listen to during their time at home.
Gaming and E-sports
Video games are a dominant market force as is, and they’re the perfect activity for both parents and kids who are isolated in their homes. Not only will game-sellers profit, but online gaming platforms such as Twitch will likely see a significant uptick in users who visit more often, and for longer periods of time. With these platforms drawing so many eyeballs, they’ll become key places for advertisers to invest in, especially to reach younger buyers.
Esports will also see a surge in popularity as well. While in-arena esports events will be cancelled, these video game leagues are prepared to move entirely online. An industry that was already tracking toward US$1.5 billion in 2023 may grow even faster—and become highly valuable to advertisers.
Virtual and Video Tools
Even as the stock market plunged in the past two weeks, the videoconferencing leader Zoom is one of the few stocks up this year, and is earning press coverage for giving services to schools for free.
You can expect other remote software providers such as GoToMeeting, Asana and Slack to experience similar upticks in demand as more employees work remotely and government and non-profits learn how to go digital and virtual. This will speed up a transition that was already underway, and many organizations will likely continue to rely on these tools after they return to the office.
Virtual Health Services
Perhaps the most-dire need during the COVID-19 outbreak is for virtual health services. Individuals will be more wary than ever of sitting in a medical waiting room or standing in line at the pharmacy. Companies that either provide prescription deliveries, such as CVS, or allow virtual consultations with doctors, like Roman, will likely draw more patients than ever before.
Opportunity in the Stay-Home Economy
The COVID-19 pandemic, and the stay-home economy that accompanies it, will change much of the world even after the threat has diminished. Many companies have an opportunity to provide vital goods and services during a stressful time—and build lasting consumer trust in the long-term.
Businesses in these industries can capitalize by creating a great initial experience for new customers. As people research products that can make isolated living easier, they will likely gravitate toward publishers and websites who have credibility showcasing products in these industries. They could make great partners for your business through affiliate marketing.
If you have a service business, I would look to these industries as the companies that will be growing and hiring this year. Same for employees who are looking for a job or a career switch.
The stay-home economy will drastically change the business world. However, companies who are smart and use this time as an opportunity to innovate will look back on this as a turning point for their businesses.
What am I missing? I would love to hear your ideas in the comments below.
Robert Glazer is an EO member and has contributed to Octane several times. For the latest on news about COVID-19, EO members can check out the EO COVID-19 Communications Centre. 
The post We’re Entering the Stay-Home Economy. Here are 10 Industries That Will Be Winners appeared first on Octane Blog – The official blog of the Entrepreneurs' Organization.
from Octane Blog – The official blog of the Entrepreneurs' Organization https://blog.eonetwork.org/2020/03/were-entering-the-stay-home-economy-here-are-10-industries-that-will-be-winners/ via IFTTT
0 notes
isaiahrippinus · 4 years
Text
How Coronavirus Is Affecting the Hospitality Industry in America
Tumblr media
The COVID-19 coronavirus is a legitimate health concern for every American right now. But for those working in the hospitality industry, the unfolding pandemic not only threatens their physical well-being; their livelihoods are also at risk.
Restaurants and bars, in particular, are suffering. Even in good times, the margins for operating these businesses are razor-thin, and many employed in the industry do not enjoy the safety net of sick pay and health insurance. Many restaurant and bar workers also are not able to work from home to “socially distance” or self-quarantine.
As the situation unfolds, VinePair will be sharing the latest news and updates on a continually updated live blog. But to paint a more detailed picture of how this pandemic is impacting our colleagues in the industry, we reached out to hospitality professionals around the country.
No region in America has yet felt the impact of the coronavirus as significantly as Washington State. At the time of publishing, three-quarters of the reported U.S. deaths attributed to the illness (31) have occurred within the state. Bars and restaurants in its most populous city, Seattle, are scrambling to react to the unfolding crisis.
On Wednesday evening, the Tom Douglas Company, which runs 13 restaurants across the city, announced it was shutting all but one of its locations for eight weeks, following a 90 percent drop in business since the start of the outbreak.
Zach Geballe, the group’s wine educator (and VinePair podcast co-host), was among the staff members who will soon find themselves in temporary unemployment. (The two-month closure will officially start following dinner service on Sunday, March 15.)
“Everyone is just waiting to see what happens,” Geballe says. “It’s impossible to know when, if at all, things will return to normal.”
Though the official word is that the Tom Douglas restaurant group will begin reopening locations in two months’ time, there’s a lot of uncertainty surrounding the situation. Geballe, and many of his colleagues, are left considering the very real possibility that they may be forced to change industries.
“The restaurant industry is inherently an unstable place. Prior to now, that instability has not been too big of an impediment to me building a life,” Geballe says. “While [coronavirus] is admittedly unprecedented, these kind of instances do make you question whether it’s time to find something less fragile.”
The reverberations of any large-scale labor shift would surely impact Seattle’s hospitality sector for months, if not years, to come.
Speak to anyone who manages a bar or restaurant and they’ll confirm just how hard it is to find reliable, skilled workers — even at the best of times. If many within that industry now seek other, more stable employment because of the impact of this pandemic, there may not be enough labor to operate those bars and restaurants when the crisis eventually passes.
Meanwhile, other Seattle restaurants have pivoted their concepts in an effort to keep their workers employed, and to recognize some income.
On Monday, fine-dining institution Canlis announced it would temporarily alter its normal operations, and instead offer Seattle diners three options: a takeout breakfast spot called “The Bagel Shed,” a pickup option serving burgers called “Drive On Thru,” and a delivery service called “Family Meal.”
This option, of course, may not be a reality for all restaurants. And it remains to be seen just how much demand there will be for such an offering on a medium- to long-term time frame. Additionally, this type of solution at other restaurants may only cover the kitchen staff, not the majority of those who work in customer-facing roles, relying on tip-based income.
As someone based in the epicenter of the crisis in the Pacific Northwest, Geballe says he feels a sense of foreboding that slowdowns and closures on the scale of Seattle may soon happen in other cities, such as New York and Chicago.
On Thursday, New York Governor Andrew Cuomo issued a mandate obliging all venues in the state with a capacity of 500 or less (including bars and restaurants) to reduce their capacity by 50 percent. Events and spaces with capacities of over 500 people have been canceled or shuttered.
On Thursday night in Jersey City, just across the Hudson River from Manhattan, bars, restaurants, and other venues were taking attendance at the door, in case of the future need to track exposure.
“At a bar in Jersey City last night, I was required to give my full name, and other places were additionally collecting phone numbers and emails,” says Erica Duecy, VinePair’s editor in chief and chief content officer. “Right now the effort is voluntary. What’s not voluntary is the 10 p.m. curfew on liquor licenses, which adds further hardship on an already struggling industry.”
With margins in hospitality already incredibly fine, operating at 50 percent capacity or working within curfews is not likely to be a tenable solution.
By early Friday afternoon, Manhattan restaurateur Danny Meyer’s Union Square Hospitality Group (USHG) announced all of its 19 restaurants would shut until further notice.
“With all that we now know about federal, state and citywide mandates, as well as the science that has provided evidence urging everyone to reduce nonessential social contact, we have made the difficult, but for us, obvious decision to temporarily close our restaurants in New York City,” Meyer said in a statement.
“Every day is a loss of income and this weekend will be a very strong telling point,” Steven Hall, the owner of a New York-based restaurant PR firm, tells VinePair. While Mondays and Tuesdays are typically slow days for most restaurants — even in New York — strong weekends are crucial for survival, he says.
If that doesn’t turn out to be the case over the next few days, many restaurants will be forced to consider closing throughout the week, to consolidate payroll, or even to follow USHG’s lead in shutting their doors completely until the pandemic subsides.
Not all parts of the hospitality industry have yet reported feeling the implications of the unfolding crisis, however. In California wine country, where many wineries offer hospitality and tasting experiences, some wineries are reporting business as usual.
“Winter tends to be the slowest time of year in general,” Matthew Crafton, winemaker at Napa Valley’s Chateau Montelena, tells VinePair. “Because of that, if there was any drop in visitors, it’s hard to know whether it is due to this.”
A 10 to 15 percent fall in visitors in August, on the other hand, would be “significant,” Crafton says. But with international travel fears, there’s also the possibility that this summer could see a spike in domestic tourism. “We certainly saw that during the recession,” he says.
One thing that unites everyone in the industry right now is uncertainty. And yet, in these uncertain times, some professionals are still managing to offer the trademark hospitality that defines their industry — albeit in novel ways.
On Thursday evening, Washington D.C., bar veteran Derek Brown tweeted: “If anyone is stuck at home tonight and needs a cocktail recipe, tweet me your ingredients. I’ll tell you what to make.”
If anyone is stuck at home tonight and needs a cocktail recipe, tweet me your ingredients. I’ll tell you what to make.
— Derek Brown (@ideasimprove) March 12, 2020
At the time of publishing, more than 1,000 Twitter users have responded to Brown’s offer for help. His suggestions have ranged from classic cocktails, such as the Old Fashioned and Gin Fizz, to innovative uses for hard seltzers.
The risks and realities of a global pandemic are no doubt serious. But a momentary pause for a stiff drink might not be such a bad idea right now.
The article How Coronavirus Is Affecting the Hospitality Industry in America appeared first on VinePair.
source https://vinepair.com/articles/coronavirus-covid19-hospitality-business-impact/ source https://vinology1.tumblr.com/post/612525426992201728
0 notes
easyfoodnetwork · 4 years
Text
Your Reservation Has Been Cancelled
Tumblr media
How apps like OpenTable, Tock, and Resy are pivoting to keep themselves — and restaurants — afloat in a world without bookings
Gregory and Daisy Ryan opened Bell’s, a 35-seat French bistro in Los Alamos, California, in 2018. The pair had worked in restaurants in New York, Los Angeles, and Austin before returning to Daisy’s hometown. The couple had several choices when it came to online reservation booking platforms and ultimately went with Tock, a system that they say worked so well, the restaurant didn’t even need a phone. “I didn’t want to have people sitting at the bar and listen to me explain something that someone can find on the internet,” says Gregory Ryan. “I didn’t want that to ruin someone’s experience.” During a typical dinner service pre-COVID-19, about 80 percent of guests had reservations.
Because of its location, in a small town near California’s central coast wine country, Bell’s wasn’t beholden to the early occupancy reduction mandates, and later closures, that happened so quickly in major cities like New York and San Francisco in response to the spread of COVID-19. “It wasn’t until the second week of March that we knew something was on its way — but we didn’t know what it looked like yet,” Gregory Ryan says. He tried to figure out a way to use Tock to accommodate takeout instead of reservations and events in an effort to stay open. Plus, the restaurant didn’t ever offer takeout before. “Not because we think we’re too good for it, or anything,” he says. “Because we only have two [chefs] on the line.”
But before he could figure out a technical solution on his own, he says, Tock contacted him offering a new online ordering system he could implement quickly. When he first considered takeout, Gregory Ryan says, “I was like, ‘Oh, shit, am I going to have to get a phone?’ My staff was like, ‘No, absolutely not.’” Today, Bell’s remains phone-free.
“We opened a restaurant for certain reasons,” he says. He didn’t ever expect takeout to be his business’s lifeline.
Since the spread of COVID-19 began forcing restaurants across the country to cease dining room operations, there’s been much talk about its effect on both individual restaurants and the industry as a whole. But what about the industries that support it? Reservation services like Tock, OpenTable, Yelp, and Resy are big business, and make their money by charging restaurants to use the software. Diners use them to book available tables, and restaurants also use them to manage their dining rooms’ floor plan and record notes about customers. It’s how the host knows where to seat you when you show up for your 8 p.m. booking.
Plans vary, but a restaurant can expect to pay at least several hundred dollars per month for a basic plan that includes both reservations and table management. Prices go up from there depending on additional features like custom messaging, ticketed events, or, in OpenTable’s case, the number of people it brings in the door. OpenTable collects a per-diner commission fee on each reservation it facilitates, and busy restaurants can expect a monthly bill that easily stretches into thousands of dollars.
Of all the brands, OpenTable is the largest reservations service in the U.S. In mid-March, as the national rollout of dining restrictions was just beginning, the company released year-over-year data that showed a 45 percent diner reduction in Seattle, 40 percent in San Francisco, 30 percent in New York, and 25 percent in London, Los Angeles, and Chicago. Ten days later, on March 23, every market listed on OpenTable’s COVID-19-inspired state of the industry dashboard showed a 95 to 100 percent reduction in bookings. That is: There were essentially zero reservations booked at the nearly 60,000 restaurants the company supports worldwide.
In response to the slowdown, OpenTable and its competitors have been forced to pivot as quickly as the restaurants they serve. All fairly quickly suspended most fees they charge restaurants to use their software. They’ve also proactively begun making changes to their apps and website to reflect the realities of the restaurant business today, offering both temporary and permanent solutions for restaurants that saw their operations upended overnight.
OpenTable added a grocery feature, allowing shoppers to reserve a shopping time slot at a store the same way they’d book a seating time at a restaurant. According to Andrea Johnston, OpenTable’s chief operating officer, the idea came from an OpenTable advisory board member — a restaurateur himself — who noticed that many restaurants were operating as small grocers to stay open. So far, in OpenTable’s hometown of San Francisco, just a handful of businesses offer the service, but Johnston says the company is actively onboarding several large regional grocery chains, with more to come. She confirmed that the service is free for all grocery stores and restaurants-turned-grocers, whether or not they’ve worked with OpenTable in the past.
“I hope that the world won’t continue to need a product that supports grocery store reservations.”
Johnston says she’s also encouraging partner restaurants to update their profiles to reflect current operations, including delivery, takeout, gift cards, and fundraisers, which are then displayed in the OpenTable app. The company is waiving gift card fees through June; previously, restaurants paid $25 per month to sell gift cards through the OpenTable system. And at this point more than 1,500 restaurants have added their fundraising efforts to their listings, Johnston says.
OpenTable had already added a delivery category to its app in 2019. Listings are in partnership with companies like Uber Eats and Caviar, which each charge their own fees on top of the booking service. In the last month or so, clicks on delivery options within the app have grown 172 percent.
A reservations app probably isn’t the first stop for a diner looking to support local restaurants right now, and in response, these companies have had to modify their marketing strategies. To diners, OpenTable, Tock, and Resy have all begun sending emails with lists of partner restaurants open for delivery or takeout. To restaurants, they’re sending a steady stream of news, ideas, and tactical information to survive. OpenTable has launched a dedicated restaurant resource center to share news and product information related to the coronavirus pandemic, and hosts a weekly webinar series for restaurants. Resy, too, just announced a new industry-focused podcast in partnership with the Welcome Conference.
“It has been nice to see that for the most part they’ve been doing what they can to support us — obviously knowing that supporting us supports them in the long run,” says Gina Buck, general manager of Concord Hill, a small Brooklyn restaurant that uses OpenTable. The restaurant remains open for takeout, serving food and cocktails seven days per week from noon until 10 p.m.
Speaking from the middle of her new busy workday fielding, packaging, and distributing to-go orders, Buck says she isn’t sure what more reservations services could offer to help. “I think the normal before this has completely died and will never exist again,” she says. “We’re able to stay open. We’re doing okay. It’s just two of us — we can’t afford to bring anyone else in at the moment, but we are getting through this.”
OpenTable competitor Resy has also shifted its strategy to support eating at home. Instead of reservations, diners can order takeout food directly through its app and website. They select a meal option, choose a pickup time, and pay, all through the Resy platform.
Greg Lutes is chef-owner of 3rd Cousin, one of the handful of restaurants in San Francisco that’s currently offering takeout via Resy. “It’s useful, but there’s not much volume in it,” he says, noting that they’ve sold “a few meals” through the platform. He also signed up with Uber Eats and DoorDash for the first time, but says most customers just call orders in to the restaurant directly.
When a customer books a pickup on Resy, it’s communicated to the restaurant the same way a reservation would be: in an app that’s meant for a front-of-house staffer to manage. Lutes was recently surprised by a customer who showed up at the restaurant to pick up a family meal he had only just ordered. Even so, he plans to continue offering takeout through Resy, and isn’t worried about accepting orders from multiple sources. “We need all the revenue we can get,” he says. Resy has also modified the format of the restaurant pages on its website to allow operators to link to outside initiatives, like fundraisers. “It’s so that customers can see all of the preferred ways that their favorite restaurants are asking for support,” says Resy co-founder and CEO Ben Leventhal.
Tock went a step further, building out an entirely new product — in a week.
While all the big booking services have adjusted their functionality to meet the moment, reservations and event ticketing service Tock, used by more than 3,000 restaurants worldwide, went a step further, building out an entirely new product — in a week. Tock To Go launched March 16 for existing and new Tock customers. It allows customers to reserve and purchase restaurant meals for pickup or delivery and charges the restaurant a fee of 3 percent per order. (Tock has waived its regular monthly fees.) “We cannot operate without doing that,” says Nick Kokonas, Tock’s co-founder and CEO, who’s also the co-owner of Chicago’s Alinea Group restaurants.
Tock’s To Go system has allowed restaurants to sell completely new, exclusive-to-takeout offerings, something that’s proven useful for the kind of fine dining and higher-end establishments that Tock has become known for. In New York, Dan Barber’s Blue Hill restaurants are offering takeaway boxes of various goods at both the Manhattan and Tarrytown locations. Customers can select from a variety of options, including stews and purees, garden vegetables, grass-fed beef, dry-aged pheasant, bread, and even a sommelier-selected bottle of wine to accompany a diner’s selections.
In San Francisco, Tosca Cafe recently reopened under new ownership in the midst of the pandemic by selling family-style dinners — shrimp alfredo, spaghetti alla Norma — to go on Tock, and in LA, sister restaurants Bestia and Bavel are both offering weekly changing menus that have sold out within days of being listed on Tock. Proceeds go to maintain employee health care, and chef-owner Ori Menashe says if demand remains high, he may even be able to re-hire some staff to keep up.
Kokonas says that Tock currently supports close to 400 restaurants offering takeout across the U.S., Europe, and Australia, with another 650 in some stage of onboarding. One month in, the company already processes nearly $1 million in to-go sales per day. On one weekday earlier this month, restaurants on the platform sold 11,700 orders for nearly 40,000 meals.
“Tock is not just a booking system,” says Kokonas, “it’s a sales engine ... and it links and leverages, meaningfully and transparently, to the largest networks — search and social media.”
At Bell’s, Gregory Ryan uses social channels to promote the restaurant’s current offerings on Tock To Go, including kits for making the restaurant’s popular egg salad sandwich at home, and other a la carte offerings, like CSA-style produce boxes. Ryan likes that Tock’s system of pre-ordering gives restaurant staff some idea of what to expect each day. It also helps him know how much of which ingredients and supplies to purchase.
“That’s why takeout is always tough, because you’re never really sure when something’s going to come,” he says. “But if you’re able to wake up in the morning and know, ‘We have seven takeout orders, six chicken dinners tonight, and an egg salad,’ you’re at least working toward something. As those continue to populate [throughout the day] you’re a little bit better able to handle the information.”
He’s also happy that it’s allowed him to continue to keep 11 of his employees on payroll, though he says everyone has taken “a little bit of a haircut” on their paychecks. (Ryan and his wife stopped paying themselves completely.)
Still, even with new measures in place, not all booking platforms are pivoting as gracefully. So far, Yelp is the only major reservations provider to announce a reduction in staff, laying off or furloughing 2,100 of its approximately 6,000 employees. OpenTable’s Johnston says for them, anything related to a layoff would be “an absolute last resort.” At Tock, Kokonas says he will be hiring soon. “We never really stopped,” he says. “The only tricky part to bringing on new employees is training... We will figure that out.”
As they work to support restaurants, executives at reservations companies are asking the same questions as chefs and restaurateurs: How long will this last? Will anyone even want to come and sit down for a meal in a few weeks? “Restaurants are going to reopen at some point with occupancy restrictions, extra and important safety measures, and lower demand,” says Kokonas. “Yet — and this is very important — the fixed costs of rent and utilities remain the same, and the business model was built with high demand in mind.”
Leventhal indicates that Resy would likely continue to support its expanded initiatives in the future, but stops short of confirming any product changes. “This is without a doubt a reset moment for the industry,” he says. “Evolution, innovation, and creativity are going to be crucial for restaurants, and the tech platforms that support them, to survive in a post-COVID world.”
Tock To Go is now a permanent part of Tock’s functionality moving forward, built directly into the product’s dashboard. It’s an acknowledgement that the industry isn’t going to go back to “normal” anytime soon, and much about the future of the industry is unknown. “Will there be a market for $35 takeout meals in 2022? Who knows?” says Kokonas.
For OpenTable, Johnston says the company will continue to offer new options as long as restaurants need them. “I hope that the world won’t continue to need a product that supports grocery store reservations,” she says, “but we will keep it free and available as long as necessary.”
Disclosure: Resy’s Ben Leventhal was one of the co-founders of Eater, but is no longer involved in its operations.
Kristen Hawley writes about restaurant operations, technology, and the future of the business from San Francisco. She’s the founder of Expedite, a restaurant technology newsletter that’s existed, in some form, for the last seven years.
from Eater - All https://ift.tt/2VrjjGv https://ift.tt/34TS7Dq
Tumblr media
How apps like OpenTable, Tock, and Resy are pivoting to keep themselves — and restaurants — afloat in a world without bookings
Gregory and Daisy Ryan opened Bell’s, a 35-seat French bistro in Los Alamos, California, in 2018. The pair had worked in restaurants in New York, Los Angeles, and Austin before returning to Daisy’s hometown. The couple had several choices when it came to online reservation booking platforms and ultimately went with Tock, a system that they say worked so well, the restaurant didn’t even need a phone. “I didn’t want to have people sitting at the bar and listen to me explain something that someone can find on the internet,” says Gregory Ryan. “I didn’t want that to ruin someone’s experience.” During a typical dinner service pre-COVID-19, about 80 percent of guests had reservations.
Because of its location, in a small town near California’s central coast wine country, Bell’s wasn’t beholden to the early occupancy reduction mandates, and later closures, that happened so quickly in major cities like New York and San Francisco in response to the spread of COVID-19. “It wasn’t until the second week of March that we knew something was on its way — but we didn’t know what it looked like yet,” Gregory Ryan says. He tried to figure out a way to use Tock to accommodate takeout instead of reservations and events in an effort to stay open. Plus, the restaurant didn’t ever offer takeout before. “Not because we think we’re too good for it, or anything,” he says. “Because we only have two [chefs] on the line.”
But before he could figure out a technical solution on his own, he says, Tock contacted him offering a new online ordering system he could implement quickly. When he first considered takeout, Gregory Ryan says, “I was like, ‘Oh, shit, am I going to have to get a phone?’ My staff was like, ‘No, absolutely not.’” Today, Bell’s remains phone-free.
“We opened a restaurant for certain reasons,” he says. He didn’t ever expect takeout to be his business’s lifeline.
Since the spread of COVID-19 began forcing restaurants across the country to cease dining room operations, there’s been much talk about its effect on both individual restaurants and the industry as a whole. But what about the industries that support it? Reservation services like Tock, OpenTable, Yelp, and Resy are big business, and make their money by charging restaurants to use the software. Diners use them to book available tables, and restaurants also use them to manage their dining rooms’ floor plan and record notes about customers. It’s how the host knows where to seat you when you show up for your 8 p.m. booking.
Plans vary, but a restaurant can expect to pay at least several hundred dollars per month for a basic plan that includes both reservations and table management. Prices go up from there depending on additional features like custom messaging, ticketed events, or, in OpenTable’s case, the number of people it brings in the door. OpenTable collects a per-diner commission fee on each reservation it facilitates, and busy restaurants can expect a monthly bill that easily stretches into thousands of dollars.
Of all the brands, OpenTable is the largest reservations service in the U.S. In mid-March, as the national rollout of dining restrictions was just beginning, the company released year-over-year data that showed a 45 percent diner reduction in Seattle, 40 percent in San Francisco, 30 percent in New York, and 25 percent in London, Los Angeles, and Chicago. Ten days later, on March 23, every market listed on OpenTable’s COVID-19-inspired state of the industry dashboard showed a 95 to 100 percent reduction in bookings. That is: There were essentially zero reservations booked at the nearly 60,000 restaurants the company supports worldwide.
In response to the slowdown, OpenTable and its competitors have been forced to pivot as quickly as the restaurants they serve. All fairly quickly suspended most fees they charge restaurants to use their software. They’ve also proactively begun making changes to their apps and website to reflect the realities of the restaurant business today, offering both temporary and permanent solutions for restaurants that saw their operations upended overnight.
OpenTable added a grocery feature, allowing shoppers to reserve a shopping time slot at a store the same way they’d book a seating time at a restaurant. According to Andrea Johnston, OpenTable’s chief operating officer, the idea came from an OpenTable advisory board member — a restaurateur himself — who noticed that many restaurants were operating as small grocers to stay open. So far, in OpenTable’s hometown of San Francisco, just a handful of businesses offer the service, but Johnston says the company is actively onboarding several large regional grocery chains, with more to come. She confirmed that the service is free for all grocery stores and restaurants-turned-grocers, whether or not they’ve worked with OpenTable in the past.
“I hope that the world won’t continue to need a product that supports grocery store reservations.”
Johnston says she’s also encouraging partner restaurants to update their profiles to reflect current operations, including delivery, takeout, gift cards, and fundraisers, which are then displayed in the OpenTable app. The company is waiving gift card fees through June; previously, restaurants paid $25 per month to sell gift cards through the OpenTable system. And at this point more than 1,500 restaurants have added their fundraising efforts to their listings, Johnston says.
OpenTable had already added a delivery category to its app in 2019. Listings are in partnership with companies like Uber Eats and Caviar, which each charge their own fees on top of the booking service. In the last month or so, clicks on delivery options within the app have grown 172 percent.
A reservations app probably isn’t the first stop for a diner looking to support local restaurants right now, and in response, these companies have had to modify their marketing strategies. To diners, OpenTable, Tock, and Resy have all begun sending emails with lists of partner restaurants open for delivery or takeout. To restaurants, they’re sending a steady stream of news, ideas, and tactical information to survive. OpenTable has launched a dedicated restaurant resource center to share news and product information related to the coronavirus pandemic, and hosts a weekly webinar series for restaurants. Resy, too, just announced a new industry-focused podcast in partnership with the Welcome Conference.
“It has been nice to see that for the most part they’ve been doing what they can to support us — obviously knowing that supporting us supports them in the long run,” says Gina Buck, general manager of Concord Hill, a small Brooklyn restaurant that uses OpenTable. The restaurant remains open for takeout, serving food and cocktails seven days per week from noon until 10 p.m.
Speaking from the middle of her new busy workday fielding, packaging, and distributing to-go orders, Buck says she isn’t sure what more reservations services could offer to help. “I think the normal before this has completely died and will never exist again,” she says. “We’re able to stay open. We’re doing okay. It’s just two of us — we can’t afford to bring anyone else in at the moment, but we are getting through this.”
OpenTable competitor Resy has also shifted its strategy to support eating at home. Instead of reservations, diners can order takeout food directly through its app and website. They select a meal option, choose a pickup time, and pay, all through the Resy platform.
Greg Lutes is chef-owner of 3rd Cousin, one of the handful of restaurants in San Francisco that’s currently offering takeout via Resy. “It’s useful, but there’s not much volume in it,” he says, noting that they’ve sold “a few meals” through the platform. He also signed up with Uber Eats and DoorDash for the first time, but says most customers just call orders in to the restaurant directly.
When a customer books a pickup on Resy, it’s communicated to the restaurant the same way a reservation would be: in an app that’s meant for a front-of-house staffer to manage. Lutes was recently surprised by a customer who showed up at the restaurant to pick up a family meal he had only just ordered. Even so, he plans to continue offering takeout through Resy, and isn’t worried about accepting orders from multiple sources. “We need all the revenue we can get,” he says. Resy has also modified the format of the restaurant pages on its website to allow operators to link to outside initiatives, like fundraisers. “It’s so that customers can see all of the preferred ways that their favorite restaurants are asking for support,” says Resy co-founder and CEO Ben Leventhal.
Tock went a step further, building out an entirely new product — in a week.
While all the big booking services have adjusted their functionality to meet the moment, reservations and event ticketing service Tock, used by more than 3,000 restaurants worldwide, went a step further, building out an entirely new product — in a week. Tock To Go launched March 16 for existing and new Tock customers. It allows customers to reserve and purchase restaurant meals for pickup or delivery and charges the restaurant a fee of 3 percent per order. (Tock has waived its regular monthly fees.) “We cannot operate without doing that,” says Nick Kokonas, Tock’s co-founder and CEO, who’s also the co-owner of Chicago’s Alinea Group restaurants.
Tock’s To Go system has allowed restaurants to sell completely new, exclusive-to-takeout offerings, something that’s proven useful for the kind of fine dining and higher-end establishments that Tock has become known for. In New York, Dan Barber’s Blue Hill restaurants are offering takeaway boxes of various goods at both the Manhattan and Tarrytown locations. Customers can select from a variety of options, including stews and purees, garden vegetables, grass-fed beef, dry-aged pheasant, bread, and even a sommelier-selected bottle of wine to accompany a diner’s selections.
In San Francisco, Tosca Cafe recently reopened under new ownership in the midst of the pandemic by selling family-style dinners — shrimp alfredo, spaghetti alla Norma — to go on Tock, and in LA, sister restaurants Bestia and Bavel are both offering weekly changing menus that have sold out within days of being listed on Tock. Proceeds go to maintain employee health care, and chef-owner Ori Menashe says if demand remains high, he may even be able to re-hire some staff to keep up.
Kokonas says that Tock currently supports close to 400 restaurants offering takeout across the U.S., Europe, and Australia, with another 650 in some stage of onboarding. One month in, the company already processes nearly $1 million in to-go sales per day. On one weekday earlier this month, restaurants on the platform sold 11,700 orders for nearly 40,000 meals.
“Tock is not just a booking system,” says Kokonas, “it’s a sales engine ... and it links and leverages, meaningfully and transparently, to the largest networks — search and social media.”
At Bell’s, Gregory Ryan uses social channels to promote the restaurant’s current offerings on Tock To Go, including kits for making the restaurant’s popular egg salad sandwich at home, and other a la carte offerings, like CSA-style produce boxes. Ryan likes that Tock’s system of pre-ordering gives restaurant staff some idea of what to expect each day. It also helps him know how much of which ingredients and supplies to purchase.
“That’s why takeout is always tough, because you’re never really sure when something’s going to come,” he says. “But if you’re able to wake up in the morning and know, ‘We have seven takeout orders, six chicken dinners tonight, and an egg salad,’ you’re at least working toward something. As those continue to populate [throughout the day] you’re a little bit better able to handle the information.”
He’s also happy that it’s allowed him to continue to keep 11 of his employees on payroll, though he says everyone has taken “a little bit of a haircut” on their paychecks. (Ryan and his wife stopped paying themselves completely.)
Still, even with new measures in place, not all booking platforms are pivoting as gracefully. So far, Yelp is the only major reservations provider to announce a reduction in staff, laying off or furloughing 2,100 of its approximately 6,000 employees. OpenTable’s Johnston says for them, anything related to a layoff would be “an absolute last resort.” At Tock, Kokonas says he will be hiring soon. “We never really stopped,” he says. “The only tricky part to bringing on new employees is training... We will figure that out.”
As they work to support restaurants, executives at reservations companies are asking the same questions as chefs and restaurateurs: How long will this last? Will anyone even want to come and sit down for a meal in a few weeks? “Restaurants are going to reopen at some point with occupancy restrictions, extra and important safety measures, and lower demand,” says Kokonas. “Yet — and this is very important — the fixed costs of rent and utilities remain the same, and the business model was built with high demand in mind.”
Leventhal indicates that Resy would likely continue to support its expanded initiatives in the future, but stops short of confirming any product changes. “This is without a doubt a reset moment for the industry,” he says. “Evolution, innovation, and creativity are going to be crucial for restaurants, and the tech platforms that support them, to survive in a post-COVID world.”
Tock To Go is now a permanent part of Tock’s functionality moving forward, built directly into the product’s dashboard. It’s an acknowledgement that the industry isn’t going to go back to “normal” anytime soon, and much about the future of the industry is unknown. “Will there be a market for $35 takeout meals in 2022? Who knows?” says Kokonas.
For OpenTable, Johnston says the company will continue to offer new options as long as restaurants need them. “I hope that the world won’t continue to need a product that supports grocery store reservations,” she says, “but we will keep it free and available as long as necessary.”
Disclosure: Resy’s Ben Leventhal was one of the co-founders of Eater, but is no longer involved in its operations.
Kristen Hawley writes about restaurant operations, technology, and the future of the business from San Francisco. She’s the founder of Expedite, a restaurant technology newsletter that’s existed, in some form, for the last seven years.
from Eater - All https://ift.tt/2VrjjGv via Blogger https://ift.tt/34VEbc1
0 notes
easyfoodnetwork · 4 years
Text
Restaurant Suppliers Are Opening Up to the Public to Keep Their Businesses Alive
Tumblr media
Photo by Isabel Infantes/AFP via Getty Images
Foragers, farmers, and fishers across the U.S. are offering delivery and pickup to the general public
“Probably until the recent past, and I do mean the recent past,” Jason Roland says with a laugh, “about 70 percent of our sales were to restaurants.” He and his wife run Organically Roland, a two-acre farm in South Carolina where they grow produce like sunchokes, broccoli, sweet potatoes, and collard greens. On March 18, the governor ordered restaurants and bars in the state to close to dine-in customers to curb the spread of coronavirus, echoing efforts that swept throughout the country. “I think everybody knew it was coming,” Roland says. A few days before the governor’s announcement, his customers started pulling him aside and canceling or reducing their orders. All but one order was fully canceled after the statewide closures.
“I just finished planting 400 pounds of seed potatoes which I was assured chefs would be buying by the bushel,” Roland says. “That’s just not going to happen now.” Other than one $80 invoice he’s letting go to help out a client, most of his produce was paid for on delivery, so Roland’s new normal is more about finding new buyers for perishable foods than chasing unpaid bills. And of course, Roland is not alone. Across the country, governors and other officials are mandating the closure of dine-in establishments in many states, leaving these suppliers, like so many others, scrambling to sustain their businesses. As Roland says, “I feel confident that this will be one of those things that you always say ‘there was a before time and an after time.’”
“The hardest thing I’ve ever done was build up this business, and overnight, it disappeared”
Many businesses might not exist if it weren’t for chefs on the lookout for unusual flavors or something special to give their diners. Often these businesses — those providing specialty produce, fresh seaweed, or mushrooms picked directly from the woods — go unseen by the general dining public. “A pretty good chunk of my business are flowers that chefs are tweezering at Michelin-starred restaurants,” says Bryan Jessop of Morchella Wild Foods in California. That income is now gone. “The hardest thing I’ve ever done was build up this business, and overnight, it disappeared.” For entrepreneurs who grow their product, losing restaurant contracts doesn’t just mean there’s no income coming in — it means weeks or months of money spent on seeds and labor that might not be recuperated.
Like every supplier I spoke with, Jessop is hoping to pivot to a home delivery or CSA model through posting on neighborhood groups like Nextdoor; others are relying on their social media followings to offload product. “I don’t think it will make me whole, but it will keep me busy and doing what I love to do,” Jessop says of direct-to-consumer delivery sales. “The silver lining might be that I can get to know some of my neighbors and maybe when things are back to normal, I’ll have something to supplement my restaurant business.”
Suppliers who grow, forage, or catch specialty foods that go beyond the realm of the typical grocery store shopping list have long had a symbiotic relationship with the restaurant industry. “Restaurants have the ability to use a really specialized product” compared to supermarkets or even farmers market patrons, says Tyler Akabane, who runs foraging tours through his company Mushrooms For My Friends and works as a forager for Wild Mushrooms in the Boston area, where 99 percent of clients were restaurants. “When patrons go out [to restaurants], they can try something they’ve never had before,” Akabane says and notes that most laypeople don’t know what to look for when buying some of these specialty foods or how to cook them.
On Saturday, Akabane posted to Instagram asking if people in the area would be interested in having mushrooms delivered to their house for $20 a mixed bag. People were excited, not just for the opportunity to support a struggling business, but to get their hands on rare mushrooms without venturing into the woods. Akabane sources over 50 seasonal varieties throughout the year. He’s posted videos about different mushroom varieties and how to cook them on his Instagram both as a way to help out new buyers and give people stuck at home something to do.
“It was not easy and could have used a lot of streamlining,” Akabane says of the first deliveries. He’s hopeful that he can make it work with better planning on his delivery routes. Last week he sold 140 bags to 100 households. “It seems sustainable if I could keep orders like this up,” he says. But so far there are only 42 orders this week. “We have to assess and see if this is something we want to do or not,” Akabane says. “But we don’t have anything else.”
New York City’s Farm One, a hydroponic farm that focuses on specialty produce, microgreens, and edible flowers mostly grown to order for 40 or so restaurants and bars in the city, is in the same boat. “We went from planning for the spring menus with a number of restaurants to a place right now where the majority of our customers are no longer open,” says sales manager Marissa Siefkes. Less than 10 percent of Farm One’s customers are still operating, and with restaurants switching to a delivery- or takeout-only model, small edible flourishes may not make it onto the new menus.
“We’re pivoting from a grow-to-order model where we have hundreds of crops growing at a time to a narrower set of crops we can grow and offer to the public,” Siefkes says. Farm One is hoping that it can stay in business selling fresh herb kits, DIY cocktail kits, microgreens, mustard greens, and other, similar products. Unfortunately many of its crops take one to five weeks of lead time to grow, and with the sudden restaurant closures, Farm One was left with “more waste than we would want,” as Siefkes puts it. “We didn’t have the staff to redirect product to a charitable cause,” he says. And the team has had to scrap some ideas for generating income — like drying herbs or making other value-added products — because it would be so labor intensive that it might put employees at risk of transmitting COVID-19 in a small enclosed space. Luckily, Farm One hasn’t had to lay off any of its full-time employees as of last week, although it stopped having interns or volunteers come in.
While these small suppliers are struggling, overall they may be in a better position than larger companies: Some argue it’s easier for a supplier that consists of just a handful of people to pivot quickly to a new business model. “I feel like we’re in a much better place because we aren’t over-extended,” says Kenny Belov, owner of the “small to mid-size” sustainable seafood distributor Two X Sea. “Right now we’re so boutique we can’t seem to find any customers interested in what we offer,” he jokes.
Although Two X Sea sells items that the average customer could prepare at home, including tuna, trout, scallops, and salmon, there’s not enough volume of direct-to-consumer sales to make the fishing worth it. “I had to tell my fishermen there was no need to go fishing, which was me telling them there’s no need for you to make any money,” Belov says. “That’s been devastating.” Two X Sea does own a trout farm which Belov describes as a “very expensive aquarium,” until he can find residential buyers for the fish. He’s been running deliveries by himself for the dozens of home delivery stops he’s managed to get. It’s about a third of the orders Two X Sea used to get from restaurants, and these are all smaller, family-size orders as well. “I have no problem doing whatever needs to be done to keep as much staff on as possible while we weather this,” Belov says.
Jessop feels similarly about his chances to make it out of this as a small supplier. “I was depressed Monday through Wednesday but seeing the level of support was really encouraging,” Jessop says. “Maybe there are some good opportunities to pivot.”
These suppliers realize that they’re not the only ones struggling, and while they’re doing what they can to stay afloat, their small size also puts them in a position to help others. Organically Roland’s CSA has more than doubled in size in the last week, but he brought a few boxes of produce to one local restaurant so service workers could take what they need for free. “I don’t know how many of the restaurants will be able to come back,” Roland says. “We’re going to help them as much as we possibly can and as long as we possibly can while looking out for our own needs as a business.”
Roland is confident that unlike some larger farms nearby, his two-acre farm will survive. “I know of some folks around here who are bigger and they are in trouble,” he says. Others used to urge him to grow his farm, and he’s now glad he never took their advice. “They don’t have the resources to get rid of their stuff the way that I do.” Now, more than ever, he’s happy to be small-scale.
Tove Danovich is a freelance journalist and former New Yorker who now lives in Portland, Oregon. Follow her on Twitter @TKDano.
from Eater - All https://ift.tt/2QHHOMO https://ift.tt/3dr9VJY
Tumblr media
Photo by Isabel Infantes/AFP via Getty Images
Foragers, farmers, and fishers across the U.S. are offering delivery and pickup to the general public
“Probably until the recent past, and I do mean the recent past,” Jason Roland says with a laugh, “about 70 percent of our sales were to restaurants.” He and his wife run Organically Roland, a two-acre farm in South Carolina where they grow produce like sunchokes, broccoli, sweet potatoes, and collard greens. On March 18, the governor ordered restaurants and bars in the state to close to dine-in customers to curb the spread of coronavirus, echoing efforts that swept throughout the country. “I think everybody knew it was coming,” Roland says. A few days before the governor’s announcement, his customers started pulling him aside and canceling or reducing their orders. All but one order was fully canceled after the statewide closures.
“I just finished planting 400 pounds of seed potatoes which I was assured chefs would be buying by the bushel,” Roland says. “That’s just not going to happen now.” Other than one $80 invoice he’s letting go to help out a client, most of his produce was paid for on delivery, so Roland’s new normal is more about finding new buyers for perishable foods than chasing unpaid bills. And of course, Roland is not alone. Across the country, governors and other officials are mandating the closure of dine-in establishments in many states, leaving these suppliers, like so many others, scrambling to sustain their businesses. As Roland says, “I feel confident that this will be one of those things that you always say ‘there was a before time and an after time.’”
“The hardest thing I’ve ever done was build up this business, and overnight, it disappeared”
Many businesses might not exist if it weren’t for chefs on the lookout for unusual flavors or something special to give their diners. Often these businesses — those providing specialty produce, fresh seaweed, or mushrooms picked directly from the woods — go unseen by the general dining public. “A pretty good chunk of my business are flowers that chefs are tweezering at Michelin-starred restaurants,” says Bryan Jessop of Morchella Wild Foods in California. That income is now gone. “The hardest thing I’ve ever done was build up this business, and overnight, it disappeared.” For entrepreneurs who grow their product, losing restaurant contracts doesn’t just mean there’s no income coming in — it means weeks or months of money spent on seeds and labor that might not be recuperated.
Like every supplier I spoke with, Jessop is hoping to pivot to a home delivery or CSA model through posting on neighborhood groups like Nextdoor; others are relying on their social media followings to offload product. “I don’t think it will make me whole, but it will keep me busy and doing what I love to do,” Jessop says of direct-to-consumer delivery sales. “The silver lining might be that I can get to know some of my neighbors and maybe when things are back to normal, I’ll have something to supplement my restaurant business.”
Suppliers who grow, forage, or catch specialty foods that go beyond the realm of the typical grocery store shopping list have long had a symbiotic relationship with the restaurant industry. “Restaurants have the ability to use a really specialized product” compared to supermarkets or even farmers market patrons, says Tyler Akabane, who runs foraging tours through his company Mushrooms For My Friends and works as a forager for Wild Mushrooms in the Boston area, where 99 percent of clients were restaurants. “When patrons go out [to restaurants], they can try something they’ve never had before,” Akabane says and notes that most laypeople don’t know what to look for when buying some of these specialty foods or how to cook them.
On Saturday, Akabane posted to Instagram asking if people in the area would be interested in having mushrooms delivered to their house for $20 a mixed bag. People were excited, not just for the opportunity to support a struggling business, but to get their hands on rare mushrooms without venturing into the woods. Akabane sources over 50 seasonal varieties throughout the year. He’s posted videos about different mushroom varieties and how to cook them on his Instagram both as a way to help out new buyers and give people stuck at home something to do.
“It was not easy and could have used a lot of streamlining,” Akabane says of the first deliveries. He’s hopeful that he can make it work with better planning on his delivery routes. Last week he sold 140 bags to 100 households. “It seems sustainable if I could keep orders like this up,” he says. But so far there are only 42 orders this week. “We have to assess and see if this is something we want to do or not,” Akabane says. “But we don’t have anything else.”
New York City’s Farm One, a hydroponic farm that focuses on specialty produce, microgreens, and edible flowers mostly grown to order for 40 or so restaurants and bars in the city, is in the same boat. “We went from planning for the spring menus with a number of restaurants to a place right now where the majority of our customers are no longer open,” says sales manager Marissa Siefkes. Less than 10 percent of Farm One’s customers are still operating, and with restaurants switching to a delivery- or takeout-only model, small edible flourishes may not make it onto the new menus.
“We’re pivoting from a grow-to-order model where we have hundreds of crops growing at a time to a narrower set of crops we can grow and offer to the public,” Siefkes says. Farm One is hoping that it can stay in business selling fresh herb kits, DIY cocktail kits, microgreens, mustard greens, and other, similar products. Unfortunately many of its crops take one to five weeks of lead time to grow, and with the sudden restaurant closures, Farm One was left with “more waste than we would want,” as Siefkes puts it. “We didn’t have the staff to redirect product to a charitable cause,” he says. And the team has had to scrap some ideas for generating income — like drying herbs or making other value-added products — because it would be so labor intensive that it might put employees at risk of transmitting COVID-19 in a small enclosed space. Luckily, Farm One hasn’t had to lay off any of its full-time employees as of last week, although it stopped having interns or volunteers come in.
While these small suppliers are struggling, overall they may be in a better position than larger companies: Some argue it’s easier for a supplier that consists of just a handful of people to pivot quickly to a new business model. “I feel like we’re in a much better place because we aren’t over-extended,” says Kenny Belov, owner of the “small to mid-size” sustainable seafood distributor Two X Sea. “Right now we’re so boutique we can’t seem to find any customers interested in what we offer,” he jokes.
Although Two X Sea sells items that the average customer could prepare at home, including tuna, trout, scallops, and salmon, there’s not enough volume of direct-to-consumer sales to make the fishing worth it. “I had to tell my fishermen there was no need to go fishing, which was me telling them there’s no need for you to make any money,” Belov says. “That’s been devastating.” Two X Sea does own a trout farm which Belov describes as a “very expensive aquarium,” until he can find residential buyers for the fish. He’s been running deliveries by himself for the dozens of home delivery stops he’s managed to get. It’s about a third of the orders Two X Sea used to get from restaurants, and these are all smaller, family-size orders as well. “I have no problem doing whatever needs to be done to keep as much staff on as possible while we weather this,” Belov says.
Jessop feels similarly about his chances to make it out of this as a small supplier. “I was depressed Monday through Wednesday but seeing the level of support was really encouraging,” Jessop says. “Maybe there are some good opportunities to pivot.”
These suppliers realize that they’re not the only ones struggling, and while they’re doing what they can to stay afloat, their small size also puts them in a position to help others. Organically Roland’s CSA has more than doubled in size in the last week, but he brought a few boxes of produce to one local restaurant so service workers could take what they need for free. “I don’t know how many of the restaurants will be able to come back,” Roland says. “We’re going to help them as much as we possibly can and as long as we possibly can while looking out for our own needs as a business.”
Roland is confident that unlike some larger farms nearby, his two-acre farm will survive. “I know of some folks around here who are bigger and they are in trouble,” he says. Others used to urge him to grow his farm, and he’s now glad he never took their advice. “They don’t have the resources to get rid of their stuff the way that I do.” Now, more than ever, he’s happy to be small-scale.
Tove Danovich is a freelance journalist and former New Yorker who now lives in Portland, Oregon. Follow her on Twitter @TKDano.
from Eater - All https://ift.tt/2QHHOMO via Blogger https://ift.tt/2Uf6NsS
0 notes