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thelonesgroup · 8 months
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Creating Connections with Community Pages
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As brokers and agents, we are all tied to our communities and there are so many great ways to get involved too. Some of you reading this today volunteer at shelters, support boys-and-girls clubs, are part of a Rotary Group or community lodge, or maybe you care for aging pets or are a member of a local activity group. These are all great things you can do in person that build your presence within the community and expand your sphere of contacts – and help you feel good too! But how do you illustrate connections to your community to people outside of it, like to someone who is relocating from another part of your state?
One of the things that websites (and social media) do for us is expand our presence and message further than they could ever reach without them – and today I want to focus on how you can demonstrate community connections in a way that isn’t just about you, but that gives your website visitor something of value too.
The Evolution of the Community Page
Since my company has been building real estate websites for nearly two decades, I have seen a lot of changes. Back in the early aughts (2003/2004) a community page was, at its best, a brief gazetteer. A paragraph or two, half-a-dozen photos maybe. Ambitious agents would include some market stats, but there wasn’t any automation to keep them current, so they quickly became dated and for many agents it was just too much to maintain data like that.
As time went on, pages got more interesting. Companies like TrendGraphix would create tools to let agents add self-updating market charts to their websites. Social media like Instagram would emerge and give agents a way to stream current photos from their account. A website with an MLS connection could even show current local listings. It was better, but there was a lot of room for improvement.
Today, thanks to the work of IDX companies, huge data brokering services like Atom Data and Home Junction, local review sites like Yelp, Google Maps, Great Schools, artificial intelligence, and more, community pages are easier than ever to create, maintain, and can provide impressive value to website visitors.
Local Maps
This is crucial. Many people don’t have a great sense of where a place is, so whether you are detailing a county or a local neighborhood, include a map. I love interactive maps that let me zoom-in-and-out. Extra points if that map can show me where local schools, parks, and shopping areas are. This is extremely useful for buyers who want to know where they will be able to make a quick grocery stop, to identify the school their children may attend, determine commuting times and so much more. When we build websites, we always include these features!
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Market Information
No modern community page is complete without up-to-date market information. Buyers and sellers both appreciate this info. It helps you, the real estate agent, start the process of setting expectations even before you have met. It helps potential referring agents from out of the area identify potential neighborhoods (and you) as viable for their moving clients. Information about recent sales, average price, and home ownership rates are a great starting point. If you want to really provide something of value, offer the option of downloading a full market report. Our websites can generate these on demand, which is a great way to capture potential leads from your website, for a quick handout to mail, or to take to a listing presentation.
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Community Description
Of course, every community page should have a description. These days, a short one is just fine since we are going to include a lot more visual info, but if you are talking about a small community then a little more detail can go a long way too. If you use AI to generate your community description, don’t forget to fact check it! We like to include some statistics in our community descriptions, but you have to be careful that they don’t go stale. To keep ours fresh, we use the same data sources that automatically update our market information.
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Schools
For well over a decade, we have been able to include school information with websites and without undue effort. Great Schools has made this easy, whether you go-it-alone or have a professional build your website. It’s just as relevant as it has ever been and every great community page should have it.
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Demographics
Buyers want to know if a community is the right fit for them. Sellers are curious how their community has changed. For you, the agent, having a reliable source of demographics makes for endless, easy content for sharing online, and adds something to your website that most other agents just don’t have at all.
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Local Businesses
Beyond supporting local businesses, which can often use all the help they can get, showcasing local stores and services really integrates you into the community. Locals love seeing their favorite spots featured. Potential clients from further away can get a taste of what is available in your area and maybe even try something out on a visit. We connect our client’s real estate websites to Yelp’s services to showcase popular dining, bars and coffee shops, shopping centers, gyms and self-care, and pet care services.
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Other Details
Slideshows or connecting an Instagram stream of local photos have huge visual value. Including a connection to your MLS where visitors can browse inventory is a must – yes, it’s not what brought them to your website, but they will stay longer and search engines love it too. It’s also important to have lots of opportunities for people to connect with you. Season your community page with these opportunities so that as your visitors look around it is easy for them to reach you with a question. If you are blogging about your area, include a section on your community page of recent blog posts. I would put blogs towards the bottom to give visitors something easy to move on to after they have engaged with your community info.
Closing Thoughts
If you have been reading through this and thinking, "I have no idea how I would even start to add some of these ideas," then stop thinking and take action by giving us a call, emailing us at [email protected] or by visiting us online and scheduling a free consult. For examples of actual community pages, try here, here, or here. Your community pages are a powerful, critical part of connecting with new clients online and illustrating your local connections and knowledge.
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By Denise Lones CSP, M.I.R.M., CDEI - The founding partner of The Lones Group, Denise Lones, brings nearly three decades of experience in the real estate industry. With agent/broker coaching, expertise in branding, lead generation, strategic marketing, business analysis, new home project planning, product development, Denise is nationally recognized as the source for all things real estate. With a passion for improvement, Denise has helped thousands of real estate agents, brokers, and managers build their business to unprecedented levels of success, while helping them maintain balance and quality of life.
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coreychambers · 5 months
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Unlock the Secrets to Real Estate Success with Corey Chambers Coaching — LEADS INCLUDED!
Corey Chambers Coaching Transform Your Agent Career in the Los Angeles Real Estate Market Licensed California real estate professionals are running into more obstacles than ever before, but there are ways to turn those challenges into opportunities. Standing out and attracting leads can be challenging for agents navigating this landscape. Enter Corey Chambers Real Estate Coaching – a…
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mysmartcousin19 · 9 months
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THE RISKS AND REWARDS OF FLIPPING HOUSES: A COMPREHENSIVE GUIDE
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Flipping houses has become a popular way for people to make a profit in the real estate market. It involves buying a property, renovating it and selling it at a higher price. While it can be a lucrative business, there are also risks involved.
At MY SMART COUSIN, we want you to get into property ownership! We can help by providing expertise and resources for budding Real Estate Investors and homebuyers of all stripes–especially those looking to buy a house for the price of a car! As Real Estate Investment Coaches, we work closely with aspiring real estate investors, focusing especially on Black and Brown folks and women, to position you for success in developing and executing your plan for investment and building generational wealth.
In this blog we’ll take a comprehensive look at the risks and rewards of flipping houses.
WHAT IS HOUSE FLIPPING?
House flipping is a real estate investment strategy that involves purchasing a property, renovating or upgrading it and selling it for a profit. The goal of house flipping is to buy a property below its market value, make improvements that increase its value and then sell it for a higher price. This can be a lucrative investment strategy if done correctly, but it is not without risks. Successful house flippers must carefully consider factors such as the local real estate market, the cost of renovations and the potential buying pool before making any investment decisions.
FACTORS AFFECTING HOUSE FLIPPING
There are several factors that can affect the success of a house flipping project. Here are some of the most important factors to consider:
Location: It’s not for nothing that the saying, ‘location, location, location’ exists. The location of the property is one of the most important factors to consider when buying and flipping a house. The reason is that properties in desirable locations that are close to amenities such as schools, shopping centers and transportation tend to sell faster and for higher prices.
Real estate market conditions: The state of the local real estate market can have a big impact on the success of a house flipping project. A strong seller’s market with low inventory and high demand can make it easier to sell a flipped property for a profit, while a buyer’s market with high inventory and low demand can make it more difficult to sell.
Renovation costs: The cost of renovating or upgrading a property is a major consideration when flipping a house. It’s important to accurately estimate the costs of repairs and upgrades to ensure that the investment will yield a profit.
Timeframe: The length of time it takes to complete a house flipping project is an important consideration. The longer the project takes, the more that carrying costs such as mortgage payments, property taxes and utilities will eat into potential profits.
Financing: Securing financing for a house flipping project can be challenging, especially for novice investors. It’s important to have a solid financing plan in place before embarking on a project.
Buyer demographics: Understanding the target buyer demographic for the property is important when flipping a house. Different types of buyers have different preferences and expectations, and the renovations and upgrades should cater to the preferences of the target demographic.
Seasonal trends: Seasonal trends in the real estate market can also affect the success of a house flipping project. For example, properties typically sell faster and for higher prices in the spring and summer months, while the market often slows down during the winter holidays.
REWARDS OF FLIPPING HOUSES
High profit potential: One of the main reasons people get into house flipping is the potential for high profits. If done correctly, flipping a house can result in a significant return on investment.
Flexibility: Flipping houses allows for flexibility in terms of work schedule and location. It can be done on a part-time or full-time basis and can be done from anywhere.
Creative outlet: House flipping allows for creativity in terms of design and renovation. It can be a great way to express your artistic side and create a beautiful living space.
Contributing to the community: Flipping houses can also have a positive impact on the community by improving the value and appearance of a property.
RISKS OF FLIPPING HOUSES
Market fluctuations: The real estate market can be unpredictable, and changes in the market can affect the profitability of a flip. Flipping houses in a declining market can result in major losses.
Unexpected expenses: Renovations can be unpredictable and unexpected expenses can add up quickly. It’s important to budget for unforeseen costs and have a contingency plan in place.
Time commitment: Flipping a house requires a significant time commitment, from finding the property to managing the renovation process. It’s important to have the time and resources to commit to the project.
Legal issues: Flipping houses can also come with legal risks such as zoning laws, building codes and contracts. It’s important to have a solid understanding of the legal requirements and consult with professionals when necessary.
STEPS TO SUCCESSFUL HOUSE FLIPPING
Research: Conduct thorough research on the real estate market and pay particular attention to local housing trends, property values and competition.
Financing: Secure financing for the purchase and renovation of the property. Consider all options and spend time evaluating mortgage loans, private lenders and partnerships.
Property selection: Choose a property that has the potential for profit based on location, condition and market demand.
Renovations: Plan and execute renovations that are both cost-effective and attractive to potential buyers.
Marketing: Develop a marketing strategy that showcases the property’s unique features and attracts potential buyers.
Sales: Close the sale and realize the profit.
FINAL THOUGHTS Flipping houses can be a profitable and gratifying business, but it’s important to be aware of the risks involved. By conducting thorough research, developing a solid plan, and seeking professional advice when necessary, you can increase your chances of success. Whether you’re looking to flip houses on a part-time or full-time basis, the rewards can be significant if done correctly.
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dmvpropertydiva · 10 months
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🗣️ Keep calm and trust your Real Estate Coach!
Want to Reach New Levels in Your Real Estate Career?
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jimmyleeus · 1 year
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Rajwant Singh Mohali is a Real Estate Coach, an author, a Financial Educator, and a motivational speaker. He may be contacted as a consultant for mega projects, land development, and the legality of documents pertaining to the property.  
Rajwant Singh Mohali, THE DIRECTOR AT PROPERTY GURUKUL, has more than 28 years of practical experience in the real estate business. He has written Property Karobar se Khushhali is in 3 languages i.e Hindi, Punjabi, and English, and the 2nd book is Property Guru which is in Punjabi. Not Mad So bad, Property DNA is among his other books.
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Our Website: https://propertygurukul.com/
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cherifmedawar · 1 year
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Cherif Medawar is the Best Selling Author, Speaker, leading commercial real estate investing mentor, coach in United States and Puerto Rico.
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loftla · 2 years
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Real Estate Agent Business Coach: Client Retention Strategies
Real Estate Agent Business Coach: Client Retention Strategies
REAL ESTATE NEWS (Los Angeles, CA) — For property professionals, and for more industries, the most cost-effective and profitable customers are repeat customers and referrals. Holding onto customers and serving the customers again and again requires a plan to maximize the outcome. For Realtors(R), here are 7 client retention strategies for times of stagflation, inflation and economic…
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chickscent03 · 2 years
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Getting My Best Real Estate Websites with IDX for Lead Generation To Work
The 7-Second Trick For iHomefinder: Real estate IDX website & marketing solutions
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Even much better, since you modify your website navigation in a single location, the changes you make there also get changed on every page on your website. Your Footer, The footer area of your site will generally have social media contact details, contact number, and a sitemap, which is a list of all the pages available on your website.
Widgets, Widgets are little pieces of code that let you drag-and-drop website functions like search bars, listings by price variety, email capture, navigation menus, current articles, and many more onto any page of your website. Setting up Demonstrations, Most Word, Press themes will include several designs called demos. Demonstrations are completely ended up design and design variations readily available for your theme.
For example, the popular Houzez style has 16 numerous demonstrations with 16 special layouts for your site. Here's a quick rundown of how to install a demo to change how your site looks. Go to Showcase IDX , Press dashboard and click "," then "" Next, click on "" and browse to the XML of the demo you desire to set up.
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How to Build an IDX Real Estate Website: The Ultimate Guide 2022
The 3-Minute Rule for Best Real Estate Website Builders of 2022 - Our Top 5 Picks
You can change all of these site components by going to your Word, Press control panel and clicking "Appearance," then "Tailor." Some themes may have different methods to customize site aspects, so make sure to read the guidelines that came with the theme. Step 9: Start Structure the Main Pages of Your Website, Now we're getting someplace.
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How to create an optimized IDX real estate website with WordPress in 5 easy steps
Next, we'll start constructing the pages of your website. Before we begin, you require to comprehend the difference in between pages and posts. Pages are the primary pages of your website that don't alter very frequently. Things like about us, contact us, for sale, for lease, blog site, and so on could be pages on your site.
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whitelaugh7 · 2 years
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The 2-Minute Rule for 2021 IDX and Home Search Report - The Made in America
Everything about Best Real Estate Website Builders of 2022 - Our Top 5 Picks
While this may seem obvious initially (leads!!), you 'd be amazed at what you can forget up until you're midway through developing your site. This will also make it simpler to choose the right Word, Press style (more on this later) and IDX service provider (ditto). So take 10 minutes and draw up what you want from your IDX genuine estate website.
What would you like to use your website visitors that will turn them into leads? You do not require to go overboard here; you can (and ought to) upgrade and upgrade your site lot of times over the next couple of years. So do not feel pressured to include definitely whatever now. Just take a couple of minutes to detail the big things prior to you dedicate to anything.
The Definitive Guide for Real Estate MLS Websites - IDX Solutions - Web Design
To assist accelerate the process, we created this extensive overview and ranking of the sites of the leading 25 agents by volume for 2022 according to Genuine, Trends (listed below). What is it specifically about a leading manufacturer's website that you like? Is it the overall look, or something else? Does the site appearance excellent due to the fact that they currently had great branding they simply plugged into a stock site, or is the total design special? Navigation is another vital component to think about.
Action 2: Pick a Web Hosting Company & Domain Call, Before you even think about constructing a page for your website, you require to set up an account with a webhosting business. A webhosting company will offer a home for your website online and guarantee it always loads rapidly and dependably from any gadget.
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What Is IDX? An Explanation for Beginner Real Estate Agents
Real Estate Website Templates from Real Estate Designer
Little Known Questions About IDX Real Estate Websites.
Here's why. Initially, at I Found This Interesting than $3 each month, it is exceptionally budget friendly, and 2nd, it has a tool that lets you install Word, Press with the click of a button. You likewise get 5 email addresses for you, your team, and maybe a couple of inside sales representatives (ISAs), all for less than the cost of a cup of coffee each month.
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What is an IDX Website?
It shouldn't take more than a few minutes. Pick & Purchase Your Domain Call(s)Luckily, selecting a terrific domain is pretty uncomplicated. Just make certain it's remarkable, short enough to scream across a crowded dining establishment, and ideally matches your name or individual brand name. Unless you think you're going to spend your whole profession at your present brokerage, it's probably best to avoid including your brokerage name in your domain name.
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thelonesgroup · 11 months
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Consistency Now Means Opportunity Later
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Welcome to this week’s Zebra Report. This week I want to talk to you about how your business should respond when the market is going through a period of limited turn-over and whether agents’ natural reaction to cutting back on marketing is the right one.
This week a client asked me whether they should continue geographical farming. All of a sudden, their farm over the last six months had gone silent. No responses to any of their mailings. Right now, we are in a market where inventory is low, we have higher interest rates, and the middle of that market has become stuck.
That doesn’t mean that people in that farm area aren’t going to ever move. It just means that this may not be that moment in time. The advice I gave that agent was to stick with it. You have to stay consistent in that farming area.
Every market changes and the moment that we see interest rates change, it is going to open up possibilities for many of those sellers that are now sitting in their homes and unwilling to give up their lower rate mortgages. They are going to have the opportunity to consider more options and you need to be present both before and after that opportunity presents itself.
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Need help developing consistency and staying the course with your monthly mailers? Need a professional and experienced team that takes care of it for you? Try our LeadMagnet program!
Check out our LeadMagnet program or email [email protected] for more info.
The second opportunity had by staying consistent is an opportunity of education for buyers. A lot of buyers and sellers right now are really unsure about where the market is right now – or where it will be in six months.
I think if you go back and listen to some of my previous Zebra Reports, talking specifically about the shortage of inventory that we have caused by lack of building and if you look at housing needs statistics in your state vs housing available you will find that the result is housing prices will continue to go up and continue to be a great investment for buyers.
Your continued monthly outreach is an opportunity to capitalize on market changes, to position yourself as the expert, and to educate clients about what is happening in the market and how they can benefit from it.
The number one thing that agents tend to do when they see the market slowing and has less turn-over is to cut back on marketing, but this is the wrong choice. Agents need to stay the course and stay consistent so that they are planting seeds in advance of better weather.
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By Denise Lones CSP, M.I.R.M., CDEI - The founding partner of The Lones Group, Denise Lones, brings nearly three decades of experience in the real estate industry. With agent/broker coaching, expertise in branding, lead generation, strategic marketing, business analysis, new home project planning, product development, Denise is nationally recognized as the source for all things real estate. With a passion for improvement, Denise has helped thousands of real estate agents, brokers, and managers build their business to unprecedented levels of success, while helping them maintain balance and quality of life.
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coreychambers · 2 years
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Real Estate Agent Business Coach: Client Retention Strategies
Real Estate Agent Business Coach: Client Retention Strategies
REAL ESTATE NEWS (Los Angeles, CA) — For property professionals, and for more industries, the most cost-effective and profitable customers are repeat customers and referrals. Holding onto customers and serving the customers again and again requires a plan to maximize the outcome. For Realtors(R), here are 7 client retention strategies for times of stagflation, inflation and economic…
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faramirsonofgondor · 9 months
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Not enough people talk about this.
“Night Jamie.”
“A love letter?”
- 1x10 The Hope That Kills You
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“We ain’t having sex, he ain’t me type. Too scratchy.”
Jamie about his relationship with coach beard.
- AFC Richmond Twitter
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I can’t tell if Jamie was being sarcastic or not the first time around but I like to think that he genuinely thought Coach Beard might have a crush on him. Jamie literally says in the 2nd clip that he has no idea what goes on in Beard’s mind at any given point in time. So Jamie might actually be think “he might have a crush on me” but he would have no way of knowing. And he definitely would never ask. Even in the second clip, he says the reason they’re not having sex is that Beard isn’t Jamie’s type. Which implies that if he was Jamie’s type they would be having sex… Which is just so…. Jamie of him.
Anyways I take this as proof that Jamie has no qualms about fucking his coaches so long as they’re his type. And his type is Roy. Therefore Jamie and Roy are fucking.
I don’t make the rules sorry not sorry!
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Interestingly, this beautiful 1905 former brick carriage house/stable in the City of Hudson, Columbia County, New York was converted to a home and made to look like a loft. It’s listed at $1.250M. 
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It’s completely open concept, but was probably already open b/c it was mostly a stable. They left an interior brick wall exposed and vertical as well as horizontal beams.
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It looks like they may have broken thru a brick wall to make the kitchen, and it was a support wall, b/c there’s an I-beam giving it support. 
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They gave it 2 units of sleek modern fitted cabinets.
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Cozy powder room.
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Nice little dining area by the window.
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They gave it industrial stairs to the 2nd fl. bdms. 
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On the 2nd fl. there are 3 bdms. and 2 baths.
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Original doors to the former hayloft. It would’ve been nice if there was balcony, but they did put a rail, so I guess you sit in front of it.
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The en suite bath for the main bdrm.
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2nd bdm. and bath.
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Very nice window seat.
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The garden is lovely, but I’m wondering if the price is bit too high.
https://circaoldhouses.com/property/brick-carriage-house-and-coachman%e2%80%b2s-quarters/
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ppl keep talking about how the Amazon show can’t mention Feanor and the Silmarilli bc they don’t have the rights to the Silmarillion (only to the LotR appendices) as if Appendix A didn’t namedrop Feanor on the very first page like
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What the hell are you talking about. What LotR appendices were you reading.
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bell-arina271 · 10 months
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Day 18 and 19 of Building Elsa’s Ice Palace
Yesterday I crashed for like 12 hours lol. I mean I had to stay up for like 28 hours for that to happen, but totally worth it, right?
(Hopefully that won’t happen again any time soon.)
I finally looked up vrbo and boy am I late to the party. I thought it was for regular rentals, not vacation homes. Oh well there goes that idea. I guess I can try advertising on craigslist.
Well I couldn’t do anything at work (personal projects-wise) because the internet kept going out, so a bit of a delay on my end. It gives me time to plan out my weekend.
I don’t remember if I mentioned that I considered getting another overnight gig or not, but I was thinking about getting a second job to overlap with my first one, since most of my night is pretty quiet. So on a whim I decided to apply for a tumblr customer support job lol let’s see if I hear back I wanna see what happens.
Once I got home I was finally free to get my butt in gear and get my business started! :D It’s actually not hard at all filing for an LLC and making your business legal and filed with the state. Only problem is for my particular state you need to pay to file for the paperwork. :/ Oh well, small cost in the long run.
Honestly getting zoom set up took longer. It was super annoyingly hard trying to get my calendar and mail connected and set up with it. The thing wouldn’t connect through google to let me sign in at first. But now it’s done, so people can sign in and schedule appointments. I tried to make a website, but I’ll have to set up my business bank account first so that I can process payments and start actually booking appointments (gotta at least have a place for the money to go, right?)
And honestly? I feel really good. I felt super productive and started getting things done left and right. Granted it was simple stuff but it still didn’t leave me feeling exhausted like it normally does. Maybe all that praying finally worked lol. Only issue is that for any website, app, or service etc. that I can find to help me book appointments or schedule things is still a paid service (which makes sense since this is for businesses) which means I can’t do anything until next week when my paycheck comes in. Looks like it will be split between down payment costs and business start ups. But hey, at least I can write these off for my taxes!
Checking craigslist there seems to be a few people renting and a couple people looking to rent, so that’s promising. I sent a couple emails out to people so I’ll wait to hear back from them. As long as I can find a tenant a couple weeks after closing, I’ll be golden.
Speaking of closing, my loan is now with the underwriters. Basically they're the final approval process for the loan. Everything should go smoothly, and I assume I'll hear back sometime next week.
Well I’d better eat and head to bed. There’s going to be a lot more involved in the business start up than I even realized, but what else is new, lol. Wish me luck in my new ventures!
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cherifmedawar · 1 year
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Cherif Medawar is the Best Selling Author, Motivational Speaker, leading real estate investing mentor in United States and Puerto Rico.
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