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starlitblog · 8 months

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7 Innovative Guerrilla Marketing Tactics: Unconventional Strategies That Captivate

In the dynamic world of marketing, standing out from the crowd is no longer a luxury – it's a necessity. Traditional advertising methods often blend into the noise, failing to leave a lasting impact on today's savvy consumers. This is where guerrilla marketing steps in, embracing creativity, surprise, and originality to spark curiosity and ignite conversations. In this blog post, we'll delve into the realm of guerrilla marketing, exploring innovative tactics that have successfully captured the attention of audiences worldwide. Defying Convention with Guerrilla Marketing strategies Guerrilla marketing is all about breaking free from the confines of traditional promotional strategies. It thrives on the element of surprise, leveraging unconventional tactics that evoke emotions, engage the audience, and drive brand recognition. The essence of guerrilla marketing lies in its ability to make a big impact with minimal resources.

1. Street Art Stunts: The Art of Surprise Street art has transcended from mere graffiti to a powerful tool in the guerrilla marketer's arsenal. Brands often collaborate with local artists to create captivating and thought-provoking murals that align with their messaging. These art pieces not only beautify urban spaces but also leave a lasting impression on passersby. Think of it as turning a city into a canvas that tells your brand's story. 2. Flash Mobs: Choreographed Spontaneity Flash mobs are orchestrated gatherings that appear spontaneous and captivate the audience's attention. Companies have used flash mobs to launch products, promote events, and even celebrate milestones. The element of surprise and the enthusiasm of participants create a memorable experience that gets people talking and sharing their encounters on social media platforms. 3. Pop-Up Experiences: Branded Encounters Pop-up experiences blur the line between marketing and entertainment. These temporary installations immerse visitors in a brand's universe, offering a unique and memorable experience. Whether it's a themed cafe, an interactive art installation, or a product showcase, pop-ups create a sense of urgency and exclusivity that drives engagement.

4. Viral Stunts: Share-Worthy Shenanigans Remember the ice bucket challenge? Viral stunts leverage social media to spread like wildfire. These challenges or events encourage users to participate, create content, and share it with their networks. When executed cleverly, these stunts can generate massive online buzz, driving brand awareness and engagement. 5. Reverse Graffiti: Cleaning Up for Attention Reverse graffiti, also known as "clean graffiti," involves creating art by removing dirt and grime from surfaces. Brands use this eco-friendly tactic to craft eye-catching designs on sidewalks, walls, and tunnels. Not only does it grab attention, but it also highlights the impact of pollution while conveying the brand's message. 6. Ambient Advertising: Making Use of Surroundings Ambient advertising takes advantage of everyday spaces to deliver unexpected messages. From elevators and escalators to public restrooms, these tactics surprise audiences by incorporating branding into their surroundings. By seamlessly blending with the environment, brands can deliver a message that resonates on a personal level. 7. Cryptic Teasers: Piquing Curiosity Cryptic messages or symbols can create a buzz of curiosity. Brands release teaser campaigns with mysterious imagery or phrases that provoke speculation and discussion. As audiences try to decipher the meaning, they become emotionally invested in the unfolding story, eagerly awaiting the big reveal.

Unleash Your Creativity In a world inundated with advertisements, guerrilla marketing provides a breath of fresh air. By embracing these innovative tactics, brands can break through the noise and connect with audiences on a deeper level. The key lies in understanding your target audience, crafting a compelling narrative, and daring to be different. Whether it's a captivating mural, an impromptu dance routine, or a viral challenge, guerrilla marketing tactics are your invitation to defy convention and captivate hearts. Remember, the heart of guerrilla marketing is not just about grabbing attention – it's about leaving an indelible mark that lingers long after the campaign is over. So, unleash your creativity, think outside the box, and let your brand's personality shine through these unconventional marketing tactics. Read the full article

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cryptictease · 4 years

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SQUARIN’ UP. . Symbiote Spider-Man: @spielbergfan1 Anti-Gwenom: @cryptictease . 📸 @omarlephotog . #spiderman #symbiote #symbiotespiderman #symbiotespidey #spidey #peterparker #gwenstacy #spidergwen #gwenom #venom #antigwenom #cosplay #animelosangeles (at Animé Los Angeles) https://www.instagram.com/p/B7Rup3LD6IC/?igshid=1n0hubbblo0rc

#spiderman #symbiote #symbiotespiderman #symbiotespidey #spidey #peterparker #gwenstacy #spidergwen #gwenom #venom #antigwenom #cosplay #animelosangeles

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naughty-dog · 5 years

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Elena Fisher: @cryptictease . Nathan Drake: @spielbergfan1 . Nathan Drake Makeup: @cryptictease, @goodolecosplay, and @kuf_spawn . Nathan Drake holsters: @iwombat87 . Nathan Drake watch band: @cinder_the_handyman . 📸: @kuf_spawn

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fuckyeahalisonblaire · 5 years

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(via Why does she look so pensive? What is she thinking about? “Hot DAMN, I hate nazis.” - Dazzler ...ah yes, perfect. Love this character. . Photography: @davidthestrange . #dazzler #thedazzler #xmen #marvel #alisonblaire #dazzlercosplay #xmencosplay #marvelcosplay #cosplay #comikaze #losangelescomiccon By @cryptictease | See on WEBSTA)

#dazzler #cosplay #marvel #xmen

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spielbergfan1 · 6 years

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In the daytime, we’re @cryptictease and @spielbergfan1, Just some normal dorks with some normal lives. But there’s something about us that no one knows yet, ‘Cause we have a secret. . Shirt designs by @ceejles (congrats on your designs getting made into t-shirts; we’re so happy for you!)

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thenicolexoxo · 7 years

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Tagged by @itswhoiamasaperson

rules: answer all questions, add one question of your own and tag as many people as there are questions.

1. coke or pepsi: neither tbh 2. disney or dreamworks: disney 3. coffee or tea: tea 4. books or movies: movies 5. windows or mac: mac 6. dc or marvel: marvel 7. x-box or playstation: playstation purely because Kingdom Hearts 8. dragon age or mass effect: idk? 9. night owl or early riser: early riser (I’m a night owl, but would prefer to be early riser) 10. cards or chess: cards 11. chocolate or vanilla: chocolate 12. vans or converse: I don’t really wear either 13. Lavellan, Trevelyan, Cadash, or Adaar: …what? 14. fluff or angst: fluff 15. beach or forest: beach 16. dogs or cats: dogs 17. clear skies or rain: clear skies 18. cooking or eating out: eating out 19. spicy food or mild food: mild 20. halloween/samhain or solstice/yule/christmas: Halloween 21. would you rather forever be a little too cold or a little too hot: too hot, anyone who knows me knows how much I hate being cold haha 22. if you could have a superpower, what would it be: shapeshifting or being able to stop time 23. animation or live action: animation 24. paragon or renegade: …what? 25. baths or showers: Showers 26. team cap or team ironman: I didn’t watch it :/ 27. fantasy or sci-fi: fantasy 28. do you have three or four favourite quotes, if so what are they: ehh not really lol 29. youtube or netflix: youtube 30. harry potter or percy jackson: harry potter, although I would like to read the Percy Jackson books at some point! 31. when you feel accomplished: when I make youtube videos (I’ve made one 4 weeks in a row now!!) 32. star wars or star trek: I like both for different reasons! 33. paperback books or hardback books: hardcover when I can afford it 34. horror or rom-com: romcom 35. tv shows or movies: tv shows 36. favorite animal: quokkas 37. favorite genre of music: pop 38. least favorite book: Divergent Series 39. favourite season: Fall 40.sparkly or shiny: shiny

@itswhoiamasaperson question: Cake or Pie? Pie!

My question: Disney or Universal?

tagging

@magmarr @iamnotclara @whysayno @cryptictease @don-t-mess-with-imprefection @regularwillow @snoozelydoodles

#me

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theitachiguy · 6 years

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Sorry Ladybug but the cats are here to put in real work! 😎😅 #switchup THROWBACK TIME! - - It was fun taking pics with Cat Noir! Thanks @spielbergfan1 And @cryptictease for taking the photos! - - #wondercon #wondercon2018 #miraculousladybug #catnoir #ladybugandcatnoir #catnoircosplay #nickolodeon #Blackpanther #Blackpanthercosplayer #tchalla #marvel #marvellegends #cosplayfun #cosplayers #cosplaymodel #marveledit #nerdstuff #Tbt #throwbackthursday #throwbacks #instafun (at Anaheim, California)

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cryptictease · 4 years

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Scared, Peter? . Symbiote Spider-Man: @spielbergfan1 Anti-Gwenom: @cryptictease . 📸 @omarlephotog . #symbiote #symbiotespiderman #spiderman #symbiotespidey #peterparker #gwenstacy #spidergwen #gwenom #antigwenom #venom #cosplay #animelosangeles (at Animé Los Angeles) https://www.instagram.com/p/B7rRC5LDkto/?igshid=1i2auwo22bkwc

#symbiote #symbiotespiderman #spiderman #symbiotespidey #peterparker #gwenstacy #spidergwen #gwenom #antigwenom #venom #cosplay #animelosangeles

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cryptictease · 4 years

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🕷GIRL POWER💕 . Peni: @peachpotatoes Gwen: @cryptictease . 📸 @omarlephotog . #spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius (at La Convention Center Comic Con) https://www.instagram.com/p/B6RPlxQjvSk/?igshid=omcixqehxkch

#spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius

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cryptictease · 4 years

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He makes it look so easy. 💪 . Symbiote Spider-Man: @spielbergfan1 Anti-Gwenom: @cryptictease . 📸 @omarlephotog . #symbiote #symbiotespiderman #spiderman #symbiotespidey #peterparker #gwenstacy #spidergwen #gwenom #antigwenom #venom #cosplay #animelosangeles (at Animé Los Angeles) https://www.instagram.com/p/B7l4IwGjcLZ/?igshid=1gnjnk63wjli8

#symbiote #symbiotespiderman #spiderman #symbiotespidey #peterparker #gwenstacy #spidergwen #gwenom #antigwenom #venom #cosplay #animelosangeles

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cryptictease · 4 years

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Oh, I just can’t wait to get my claws on you~ . Symbiote Spider-Man: @spielbergfan1 Anti-Gwenom: @cryptictease . 📸 @omarlephotog . #symbiote #symbiotespiderman #spiderman #symbiotespidey #peterparker #gwenstacy #spidergwen #gwenom #antigwenom #venom #cosplay #animelosangeles (at Animé Los Angeles) https://www.instagram.com/p/B7UHTJBDQha/?igshid=1rpupqvry10yc

#symbiote #symbiotespiderman #spiderman #symbiotespidey #peterparker #gwenstacy #spidergwen #gwenom #antigwenom #venom #cosplay #animelosangeles

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cryptictease · 4 years

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Raise your hand if we’re seeing you tomorrow 🙋‍♀️ . Peter: @spielbergfan1 Gwen: @cryptictease . 📸 @omarlephotog . #spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius (at La Convention Center Comic Con) https://www.instagram.com/p/B7Jfo1UjQOx/?igshid=1siix3aw07nqp

#spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius

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cryptictease · 4 years

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The Spidey power couple will return this weekend... but... something is different about them this time. What could possibly have gone wrong? Come say hi to us at ALA and you just might meet a few aliens as well! . Peter: @spielbergfan1 Gwen: @cryptictease . 📸 @omarlephotog . #spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius (at La Convention Center Comic Con) https://www.instagram.com/p/B6_f8p7jsjK/?igshid=ksndi0bgbueb

#spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius

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cryptictease · 4 years

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Uhh... has no one else noticed that this Lady Doc has apparently kidnapped and replaced Spider-Man Noire? Help?? Miles: @dn.nnguyen Gwen: @cryptictease Peter: @spielbergfan1 Peni: @peachpotatoes Doc Ock: @leelabluepins . 📸 @omarlephotog . #spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius (at Los Angeles Convention Center) https://www.instagram.com/p/B4nvZ5IjlKr/?igshid=cq9k6eujv34

#spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius

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cryptictease · 4 years

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You guys got this, right? I’ll just be the moral support. . Miles: @dn.nnguyen Gwen: @cryptictease Peter: @spielbergfan1 Peni: @peachpotatoes Doc Ock: @leelabluepins . 📸 @omarlephotog . #spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius (at Los Angeles Convention Center) https://www.instagram.com/p/B4lAQugD9rk/?igshid=12spqst0rgink

#spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius

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cryptictease · 4 years

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Spidey Fri-dey? Is that a thing? Can it be a thing? . Peter: @spielbergfan1 Gwen: @cryptictease . 📸 @omarlephotog . #spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius (at La Convention Center Comic Con) https://www.instagram.com/p/B5vrKFpjPeF/?igshid=1h08gajftcawe

#spiderman #spiderverse #spidermanintothespiderverse #intothespiderverse #gwenstacy #spidergwen #milesmorales #peterparker #peterbparker #peniparker #docock #ladydocock #doctoroctopus #losangelescomiccon #oliviaoctavius

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