5 Reasons Why Your Social Media Strategy Isn't Working
Why Your Social Media Strategy Isn't Working
Very often we forget that social media channels are marketing platforms. If we keep this single fact in mind when we plan our social media strategy, we will effectively be in a better position to leverage each channel to support our marketing and advertising initiatives. Take a look at the 5 reasons noted in this article about why your social media strategy might not be working.
You're overestimating "community"
You aren't advertising
You get distracted by flashy tactics
You don't understand the data
You act like a big brand - you're not
Explore the details of the above reasons why your social media strategy isn't working. You will very likely find a few things that you can very quickly change, and get back on track.
The 2 reasons that resonated with me were:
You're not advertising
Getting distracted by flashy tactics
I am a firm believer that one should stay focussed on the fundamentals of marketing. Advertising remains central to getting access to potential customers via social media channels. In addition, these channels provide a good deal of data to help you assess the effectiveness of your campaigns, and determine how to optimize for better results. The second point or reason that hit home for me was getting distracted by flashy tactics. The idea that something is new, means that it works better, never made sense to me. The basic marketing tactics of understanding your potential customer needs, and creating messages in a clear and concise way are still the best way to go.
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If you still want Link iseas for the Forsaken au: a child named Link dressed in green and a hat, posing in the woods.
Zelda shivered as they patrolled the edge of the forest. "Those people did say he was here, right?"
"Yeah," her Gerudo companion answered hesitantly. "But... doesn't this forest feed into the Lost Woods?"
"The Master Sword is said to be in the Lost Woods," Zelda noted. "This could actually be it!"
"But they said it was a kid," Link argued. "Like, a bonafide child. There's no way, right?"
Zelda grew surprisingly somber, pausing. "I hope not. But we still need to look. Just because some adults said it's a kid doesn't mean anything - people could call you and me kids if they're ancient enough."
Link supposed she was right, but he still didn't like it. Sighing, he took a few steps into the forested area. The pair wandered for what had to be hours, and Link watched the sun steadily sink towards the horizon with no luck whatsoever. No sign of this supposed child, clad in green and a strange hat, that the people had spoken of. They would have to stay in the nearby village the night if the princess wanted to keep searching.
"These false leads!" Zelda groaned, frustrated. "Why do I bother believing the people, anyway?"
"They are your people, Your Highness," Link pointed out. "I mean... they have to know something, right? They wouldn't lie to their princess."
The princess grumbled, twirling a curl between her fingers. Then she stomped her foot. "Well, I'm not giving up! Come on. Let's go back to the village. We'll gather more information and then try again in the morning."
Meanwhile, in the Lost Woods...
Link stared at the little boy as he played with Friend. Friend barked excitedly, lowering her front half as her butt wiggle with her happy tail, pointed straight into the air. The little boy giggled in reply, chasing the dog as she took off running.
It was a strange thing to figure out, really. The little boy liked emulating his style and would often wear clothes made similarly to his own, but what was he doing this deep in the forest? He'd said his mother had let him come play here, but why? The nearby village would know this place was no place for children.
Well, perhaps they didn't. The knew the Lost Woods wasn't for children, but their own forest nearby wasn't too harmful.
"So you wandered a bit too far, eh, kiddo?" he asked as he leaned against a tree.
"Mama said I could play here," the boy replied. "She said it was hide and seek! I could only let you or her find me."
Link narrowed his eyes suspiciously. "Link... did your mama say she would come find you?"
The little boy paused, suddenly remembering. "She did, but I had to stay hidden because some people were looking for me!"
"What people?"
The child shrugged.
The child's namesake sighed, both in annoyance and unease. He'd heard whispers of the Princess of Hyrule searching for someone named Link. He half wondered if the village had let the child wander just to lure her in. The princess was no danger to the boy, and the woods were no danger to him so long as Link was here. But that was foolhardy to assume he'd be around.
Freaking people, he grumbled internally as he motioned for the kid to follow him. Think that just because I save folks means I can be volunteered into their shenanigans. "Come on, let's get you home. I'll take you to the field and then Friend can escort you home."
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Does Nintendo?
I have a scientific thingy in mind.
Take Sonic the Hedgehog 1, the original Genesis version, and get Sonic to achieve his maximum running speed. Now, measure how fast the screen scrolls in pixels or tiles per frame. Use an invincibility cheat or something to not get interrupted and write down the result.
The question: are there any Super NES platform games where you can run at least that fast with the same limitations and measuring system, and a main character at roughly the same scale?
Two games came up when I asked this on one of my Discord servers:
Speedy Gonzales Los Gatos Banditos, to the extent that it has a hack where you play as Sonic.
Bubsy in Claws Encounters of the Furred Kind, released on both systems and very much a reason for the invincibility cheat mention.
So all I'd need to answer the title question is a bigger sample size (more games that fit the bill) and their numbers.
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