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On this day in 1993, Eazy-E protégés Blood of Abraham, a Jewish hip hop group, released their debut album ‘Future Profits’.
The album gained publicity from ads centered on large text proclaiming “Jesus was a Black Jew”.
Blood of Abraham was sighed to Ruthless Records, a record label founded by N.W.A. member Eric “Eazy-E” Wright. The group composed of members Benjamin “MC Benyad” Mor and David “MC Mazik” Saevitz.
They gained a minor following that eventually led them to wider exposure through a television appearance on ‘The Arsenio Hall Show’ in 1994.
A key characteristic of the group was their unapologetic Jewish identity. Their best-known track, "N*ggaz and Jewz (Some Say K*kes)", was a call for Black and Jewish unity. The song featured a verse from Eazy-E, as well as the first recorded appearance of will.i.am, known at the time as Will 1X.
Will’s association with the group likely lead to him chanting the Hebrew phrases “mozel tov” and “l’chaim” throughout the Black Eyed Peas song “I Gotta Feeling”, the highest selling digital single in the United States. It also likely explains why Mor directed the video for the song.
Although Blood of Abraham has been on hiatus since 2000, the members have continued working in entertainment. Notably, Mor directed music videos for Beyoncé and Coldplay (“Hymn for the Weekend”), will.i.am (“Scream & Shout” with Britney Spears & “That Power” with Justin Bieber), Katy Perry (“Part of Me”), Tinashe (“All Hands On Deck”), Black Eyed Peas (“I Gotta Feeling”), Nas (“Just a Moment” with Quan), and the official song of the 2014 FIFA World Cup— “We Are One (Ole Ola)” by Pitbull, Jennifer Lopez, and Claudia Leitte.