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#personal brand
vlvlyou · 1 year
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Video Marketing Tips for YouTube
Video marketing is a whole beast in itself and having an essential amount of knowledge about content development with video can help you rise to the top on YouTube! Keep reading to learn more about the essentials of video marketing.
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cleakarstprocess · 1 year
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Branding Identity Guide!
May 10th, 2023
Kapferer's Brand Identity Prism
Today's theme was all about branding! I learned about Kapferer's Brand Identity Prism.
This has been super helpful in deciding what I want my personal brand to be about.
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Kapferer's Prism, sections brand image into 6 characteristics that are separated into 2 sections.
The Externalization component of a brand image are the exterior, outside that are perceived qualities of the brand:
Physical - the actual visual qualities that define a brand. (are their products minimal? bright? sleek? edgy? do they sell clothing? technology?) This quality is determined by the brand itself.
2. Relationship - How does the brand connect with their consumers and vice versa?
3. Reflection - How others perceive the consumers of that brand. Are they seen as smart? daring? rugged? youthful? This quality is determined by the consumer.
The Internalization component are the interior qualities within the brand:
4. Personality - The human characteristics that are given to a brand. If you were to imagine the brand as a person this is the type of person they would be. What would be their behaviors? What would be the way they view the world? This quality is determined by the brand itself.
5. Culture - the set of values and perspectives that are deemed important by the brand and by their customers. How does the brand and it's consumers view the world around them?
6. Self-Image - How do consumers feel when they use the brand? How do they view themselves when they are using the brand? This quality is up to the consumer.
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backtonormallife · 1 year
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"Personal Brand"
There is a takeaway from the South Park episode that is more important than pillorying H+M. It was a very good take on the notion of "Personal Brand." There is so much talk about creating a brand, especially when looking for a job. Yes, it applies to social media as well.
A Personal Brand used to be known as a reputation.
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redshift-13 · 1 year
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notes of a grocery store curmudgeon
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Isn’t this the final abject capitulation?
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Are you doing your best?
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theworkingblog · 17 days
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By following these steps and continually nurturing your brand identity, you can stand out in the marketplace and, most importantly, build a loyal customer base that resonates with your values and vision. Your unique brand identity is your ticket to making a lasting impact in the business world. So, make it stick!- Antonette Oloo
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maxsemo · 1 month
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Personal Branding: Essential Tool for Entrepreneurs [2024]
As an entrepreneur (and as a business owner), you know that branding is crucial for your company to stand out from competition.
In the same way, you can use personal branding to differentiate yourself from others in the whole business landscape.
Whether you’re a seasoned business owner, a startup owner, or a solopreneur, crafting a compelling personal brand can elevate your entrepreneurial journey to new heights.
In this blog post, we are going to explore:
What is personal branding, from an entrepreneur’s perspective?
Why personal branding is important for entrepreneurs?
10 personal branding tips for entrepreneurs can use
Few real-life examples of entrepreneurs who leveraged personal branding
Do check it out here.
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eatliveescape · 1 month
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How To Set Your Personal Brand Narrative (And Avoid Bad Publicity) 
Getting public relations right is always difficult. You never quite know how to present yourself or get your side of the argument across. The basic problem is that it is hard to view yourself from the outside. While it is easy to form instant opinions on other people, applying that same approach to yourself is more difficult. It’s all so psychological! Fortunately, there are some…
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andycmarshall · 3 months
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The Art of Stealing
If you had the power to change one law, what would it be and why? Treat others as you would wish to be treated yourself… But from a thriving Artist perspective you should learn the art of stealing like and artist and not just stealing art. Artists often find themselves grappling with the concept of originality. The age-old adage, “good artists copy, great artists steal,” attributed to Pablo…
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learnordo · 3 months
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Personal branding
I’ve spent almost 2 hours waiting for my computer to update this morning! Good grief! It’s REALLY cutting into my to-do time!  Yesterday, I took the advice of my outplacement coach and did an exercise around personal branding. There was a worksheet with a list of descriptive attributes and a list of skills and I had to pick from them to describe me and what I’m best at doing. That was the easy…
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thunkdeep · 4 months
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ThunkDeep: Artist vs Automation
Ever wondered what's behind the scenes of ThunkDeep? It's raw, it's real, and it's all me, baby. Dive into the mind of a creator who's blending AI and human genius like never before. Don't miss out on the journey – visit thunkdeep.com now!
An astronaut embarks on a solitary journey through a corridor aglow with neon technology and cosmic ambiance. Man, let me break it down for you, real talk. I’m out here with my ThunkDeep brand, and yeah, I use automation. It’s like my digital sidekick, taking all the craziness from my brain, whether it’s right or wrong, and spinning it into something you can vibe with. But hold up, don’t get it…
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campaaronapollo · 4 months
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thesleepinbeauty · 5 months
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Title: Navigating Time Management Amid Uncertainty: A Journey of Learning and Growth
Hey there, it’s Jo, and today I want to dive into a topic that’s close to my heart – managing time in the midst of uncertainty. We all know life can throw unexpected curveballs our way, and it’s crucial to find a balance, especially when juggling various interests like data science, project management, social media content, public speaking, and brand-building. I’m no expert, and I’m learning just…
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bigeyedeauh · 6 months
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mind map | 11.7.23
okay well i thought i wanted to do a newsletter but that’s too complicated
i really just want to have a way to show people my process or maybe not honestly lol
i guess in that regard i wonder if i’m fully relying on my digital community to keep in the loop
i wonder if it’s even tailored to someone who doesn’t want to participate in capitalism through human design
like are most spiritual tools pushing towards how to make money?
where are the avenues where I can just focus on creating and it be received and followed by people without it having to go through this capitalistic loop of marketing?
how do people get the word out?
how do i build community outside of social media?
how do i share my life
do i need to share my life
what if they don’t know what’s happening?
what will happen to my friends if
will i have anyone if i’m not contributing to the world through content creation in a “normal” way?
i don’t try enough to facilitate these irl conversations that i so deeply want
i don’t really think it’s possible
kind of ignoring it
 the desire to make an overwhelming impact in an effort to be a mark and not be forgotten
what would i focus on if im not creating there?
im already insane about it
i don’t have work right this second
building relationships with my friends
going to the gym
going to a fiber circle
i feel the need to kind of create the wheel don’t i
instead of being a brand, i’d like to just be a person that wants to make things happen
how do i create movement without the need for social media
clearly this is my path, to bring people together
i need to fall back on my already successful endeavors and keep leaning into that
i need to find spaces that already exist
but what if they don’t exist?
what if im trying to force it?
the difference between creating a brand and reaching out to my friend group
that i made through work
having them invite them
working slowly
creating more initiatives to spend time together
showing up in spaces/events to connect with others
what is my responsibility in this life?
what responsibilities have i upheld?
guide
voice
facilitator
colleague
but who am i really
crocheter
chef
hermit
queer
comic reader
i still feel really attached to it
i still feel the need to post on my stories
life updates
it says so but it’s interesting that i still fall under the should mentality within it
what if i took the responsibilities away from being a content creator?
where can i share photos?
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“Brand yourself for the career you want, not the job you have.” This quote is a powerful reminder that you should always be thinking about your long-term goals and aspirations, even if you’re already a successful business person. By building a personal brand that reflects your values, skills, and passions, you can position yourself for even greater success in your field. Personal branding is not just for job seekers or entrepreneurs, it’s for anyone who wants to stand out from the crowd and make a positive impact. So don’t be afraid to take risks, learn new things, and showcase your unique talents. You never know where your personal brand might take you! 🚀
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realnewsposts · 6 months
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Personal Brand vs Business Brand: An Essential Guide
In branding, there’s a crucial distinction to understand – personal brand vs business brand. What are they? How do they differ? Why are they important? This guide embarks on a journey to answer these questions and delve deep into the world of branding. Weighing both personal and business brands, we uncover their significance and the role they play in shaping success. How can you leverage this…
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