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#marketing tips
femmefatalevibe · 8 months
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any tips for getting into copywriting?
Learn the basics of copywriting & writing fundamentals/ marketing skills
Study the different types of copywriting (web/banners, email, social, ads, direct mail, sales letters, etc.)
Decide on your niche(s). Study everything you can about the industry, trends, latest news, customer demographics/psychographics, customer behavior, types of lifestyles/preferences they have, how they speak, where they spend the most time (IRL or digitally)
Craft an inspiration folder full of compelling copywriting examples you find when browsing on the web, going through your email, scrolling on social media, billboards, magazines, direct mail, etc.
Practice rewriting these examples with your own flair. Evaluate it, and keep practicing until you're proud of your copy.
Be as concise, clever, and convincing as possible. Keep your tone conversational (write like how you would speak), catchy, simple, and witty. Take out any extraneous or fluff words. Pepper in cultural references, puns, and relatable anecdotes understood by your target audience when relevant to your messaging/CTA
Create a portfolio with these mock-ups or projects done for family/friends (state they're spec work, not client-commissioned samples) or clips from an internship, school work, etc.
Craft a USP for yourself (including your niche, copywriting specialties, and the specific expertise you offer within your broader niche/service offerings that makes you unique)
Create an Upwork profile and share your services on LinkedIn (optimize both of these profiles)
Research local clients and small businesses within your niche. Also, take time to create a list of dream clients. Study their copy, brand voice, and keep tabs on updates regarding these companies' happenings
Learn the art of a cold email/LinkedIn pitch/Upwork proposal. Introduce yourself and your services to your prospect and share with them how you can fulfill a specific need they're seeking out (For local and smaller companies, feel free to offer suggestions. With more established companies, connect the dots as to why your experience/expertise is a great fit for their brand/target audience), and attach your work/link to your LinkedIn profile, website, and any other relevant hub for your professional services & content
Ask for referrals from friends/family to get started. If they're not a relative, get a testimonial to include in your portfolio
Follow up once if you haven't heard back from a prospective client after an initial pitch after a few days
Search for potential gigs on sites like Upwork/ProBlogger/People Per Hour
Once you land a gig, execute to the best of your ability and hand in your work by the deadline (strategies surrounding best business practices is a whole other post, lol)
Gather testimonials from all clients of successful projects. Confirm with clients whether you can use their work in your portfolio if you're unsure
Continue studying copywriting from books, courses, and everyday reading & living
Stay knowledgeable about advancements/updates in your field, keep updated on current events, and culture/social trends, and read a lot in general. Have interesting, multi-faceted conversations with others. Observe what makes people tick & remain engaged in a verbal dialogue or content
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puneet07 · 1 month
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That moment when you get free basic SEO from TechLogic Softwares and feel like a no one can beat me! 😂
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sincerely-sofie · 2 months
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Ahoy again Sofie… your work is amazing and your ability to interact with your captive audience is near magical at moments but I do have two questions for you if you maybe so kind as to answer my queries, from someone who has charted the ways of a creator for many to see and be amazed by.
The first is how does one start creating a series upon the sea known as the internet. No matter if the ship you’re creating is one of an already formed series(like PKMD for example) or a completely original hand crafted story.
And the second is, how does one go about finding an audience if you haven’t a soul how knows of you yet?
Thank you so much for your kind words! You're very sweet!
Oh man. Do I ever have no answers. I’ll try my best, but I’m really not qualified for this ;w;
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For your first question: The first thing you've gotta do is let go of your ego and have fun. Forget your pride and revel in your favorite tropes and storytelling strategies. Cringe culture is dead— you don't have to resurrect it to bully yourself about having a highbrow, marketable story. I always thought that the advice to “Have fun and your audience will too” was a bit inaccurate, but then I decided to go ham with all the self-indulgent elements I included in TPiaG and I'm at over 400 followers in under 6 months (which is absolutely unprecedented I must say). That's the most important guiding principle, I think. Because then you'll have fun no matter what comes of your project!
As for question two: I have no idea. Apparently fanworks are the way to go? I will say that technically I had 1k-ish subscribers on YouTube and 100-ish followers on a previous Instagram account (~80% of which were friends and family in the Instagram account’s case), so I wasn't starting from absolutely nothing, but I didn't mention my Tumblr anywhere after I made it because it was supposed to be private. I made my main blog as a personal art archive, learned I couldn't keep it utterly hidden, and figured I'd just have a couple bots like a post here and there after I tagged my posts to make it easier for me to search them. That was very much NOT what happened, as you can guess. According to my sister who works as a professional illustrator, fanart is a great way to get more eyes on your art so that more people can be exposed to personal work (if that's your goal!)
But yeah. I seriously don’t know how so many lovely people decided to click on my blog and like what they saw. It’s a bit shocking bc I’ve never had such an involved community before and it’s so overwhelmingly encouraging :,>
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Types of Most Clicked Blog Titles – Click Now!
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alienpost · 5 months
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Attract more visitors with a creative website
A well-designed website goes a long way in helping your brand establish an online presence and gain loyal customers. your design decisions not only impact your website’s performance but your brand recognition as well. A creative website design can provide Brand Credibility, User Retention, SERP Rankings, Seamless User Experience and many more. Alienspost provides you not only a creative website but also help in business gowth, reach your maximum target audience, marketing and improving your seach engine result by providing a good rank. Post your project on Alienspost and let your business shine in commercial society.
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ronniecarabay · 5 months
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According to Travis Burch Gold Coast ccomparatively the cost of internet marketing offered by digital marketing companies is a lot cheaper and has the potential to reach an unlimited number of consumers.
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digitalmarketarsadia · 5 months
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Facebook Marketing Guide: 9 Strategies to Succeed
In this article, we're going to touch on various Facebook marketing tactics you should employ within your overarching social media strategy, and how to get started.
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How to create a Facebook marketing strategy
1. Set goals for your Facebook marketing
2. Know your Facebook audience
3. Publish a mix of content to your Facebook feed
4. Post when your followers are most active
5. Schedule your Facebook content
6. Engage proactively with your audience
7. Use Messenger to build relationships with customers
8. Track & analyze your results
8. Determine your Facebook ads strategy
Additional resources for Facebook Marketing
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akashgh522 · 7 months
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New Business Marketing Tips and Tricks for Success
Starting a new business can be an exhilarating adventure, but it also comes with its fair share of challenges, especially in the competitive landscape of today's marketplace. To stand out and thrive, effective marketing is crucial. Here are four essential marketing tips and tricks to help your new business succeed:
Define Your Target Audience and Create Customer Personas:
One of the first steps in crafting a successful marketing strategy for your new business is to identify and understand your target audience. Who are your ideal customers, and what are their needs, preferences, and pain points? Creating customer personas can help you visualize and humanize your audience, making it easier to tailor your marketing efforts effectively.
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Start by conducting market research to gather data about your potential customers. Analyze demographics, psychographics, and behavior patterns to create detailed customer personas. These personas should include information like age, gender, income, interests, and pain points.
Once you have a clear understanding of your target audience, customize your marketing messages and strategies to resonate with them. Craft compelling content, advertisements, and promotions that address their specific needs and desires. By speaking directly to your ideal customers, you'll increase the chances of building meaningful connections and driving conversions.
Leverage the Power of Digital Marketing:
In the digital age, online presence and digital marketing are indispensable for any new business. Here are some essential digital marketing strategies to consider:
a. Build a User-Friendly Website: Your website is often the first point of contact for potential customers. Ensure that it is well-designed, easy to navigate, and mobile-responsive. Optimize it for search engines (SEO) to improve your visibility in search results.
b. Content Marketing: Create valuable and relevant content that educates, entertains, or solves problems for your target audience. Blog posts, videos, infographics, and social media updates can all be part of your content marketing strategy.
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c. Social Media Marketing: Identify the social media platforms where your audience is most active and engage with them there. Develop a content calendar and use a mix of organic and paid content to reach a wider audience.
d. Email Marketing: Build and nurture an email list to stay in touch with your customers. Send personalized and relevant content, offers, and updates to keep them engaged and informed.
e. Pay-Per-Click Advertising (PPC): Consider running targeted PPC campaigns on platforms like Google Ads and Facebook Ads to reach potential customers actively searching for your products or services.
Emphasize Customer Relationships and Engagement:
In a competitive market, building and maintaining strong customer relationships is vital. Consider these strategies to enhance customer engagement:
a. Provide Exceptional Customer Service: Respond promptly to inquiries and address customer concerns with care. Happy customers are more likely to become loyal advocates for your brand.
b. Personalization: Use customer data and segmentation to personalize your marketing messages and offers. People appreciate tailored experiences that cater to their unique preferences.
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c. Encourage User-Generated Content: Encourage customers to share their experiences with your products or services on social media or review platforms. User-generated content can build trust and credibility.
d. Loyalty Programs: Reward repeat customers with loyalty programs, discounts, or exclusive access to new products or services. Loyalty programs can foster long-term relationships and increase customer retention.
Monitor, Analyze, and Adapt:
Marketing is not a one-size-fits-all endeavor. To continually improve your strategies, track key performance indicators (KPIs) and adapt based on the data:
a. Use Analytics Tools: Employ tools like Google Analytics, social media insights, and email marketing metrics to monitor the performance of your marketing efforts.
b. A/B Testing: Experiment with different marketing approaches and compare their results through A/B testing. This allows you to refine your strategies over time.
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c. Stay Informed: Keep up with industry trends, competitors, and evolving customer preferences. Stay open to adjusting your marketing plan as needed.
In conclusion, successful marketing for a new business involves understanding your audience, utilizing digital strategies, fostering customer relationships, and staying adaptable. By implementing these tips and tricks, your new business can navigate the competitive landscape and carve out its own path to success.
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theramenphase · 11 months
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Are you familiar with the concept of A/B testing?
The basic idea is to create two or more variations of something (e.g. a webpage) and then segment the users at random between the different variations in order to see which variation performs the best.
The key is to only change one thing at a time, so that you can control all of the other variables and see how that one change affects performance.
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brightwitchbrews · 2 months
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I made bookmark business cards to hand out at markets. There are four designs and they each have a little oracle message on the back ☺️
I wanted to make something that people would want to keep and get some use out of, so bookmarks with pretty art and magical messages seemed like the thing to do!
They were really popular, and a great icebreaker to bring people into the stall 💜
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How Many website Visitors Are You Really Losing?- Things you should know✅
Are you frustrated by your website's high bounce rate?
Do you feel like you're losing visitors before they even have a chance to explore your content?
Don't worry, you're not alone. Many website owners struggle with this issue, but the good news is that there's something you can do about it.
First, it's important to understand what a bounce rate is. Simply put, it's the percentage of visitors who leave your site after viewing only one page. A high bounce rate can indicate that your website isn't engaging enough or that your visitors aren't finding what they're looking for.
But what's causing your bounce rate to be so high?
That's where things get interesting. There could be a number of factors at play, from slow load times to confusing navigation. By taking a closer look at your website's analytics, you can start to uncover the truth behind your bounce rate.
Once you have a better understanding of what's causing visitors to leave your site, you can take steps to improve the user experience. This might mean redesigning your homepage, simplifying your navigation, or optimizing your images and videos.
Ultimately, the key to reducing your bounce rate is to make your website as user-friendly and engaging as possible.
By taking the time to identify and address the underlying issues, you can start to attract and retain more visitors.
So don't let a high bounce rate hold you back - take action today and start seeing the results you deserve!
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kulassa · 4 months
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Dive into the Digital Storytelling Realm! 📖✨ Discover how content marketing can transform your brand's narrative and connect deeply with your audience. 🚀💡 It's not just about selling; it's about engaging, educating, and empowering. Join us in this insightful journey and see the magic unfold! 🌐
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sincerely-sofie · 2 months
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i'd like to add to the writing tip of success, if i may. and it is to not be solely dependant on outside audience approval, you should always make sure to have a lovely group of folks to interact with who'll keep you trying, because the internet is a very hard place to navigate and wherein your name is often drowned out by all the others. i think its important to try to not be discouraged by it, which is why taking pride in what you make and just enjoying what you do is. well. incredibly important. even if its just a slow and steady ride that takes a Long time to get somewhere. I'm still trying, personally! and still failing! but i shant give in, because i don't ever see myself doing anything else... hope you dont mind this addition, good day!
Everyone listen to this guy. They have the answers here. Not me.
I made my blog as a personal art archive. Even if nobody saw what I made, I still planned to keep doing it, because I loved it and it made me happy. It's a miracle that this was the point after years of trying to earn a following I've had success like I've dreamed of, and it only happened when I decided I didn't need a following to be happy.
Plus, having your inner circle who'll hype you up and get your motivated is so important! And if you don't have access to that kind of support network, being it for yourself!
Again, everyone listen to this Anon. They've got the good advice.
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What are the 5 Elements of Mobile Marketing
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alienpost · 1 month
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Change is the key to success
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darrylhudson86 · 5 months
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The Best Marketing Design Strategies To Get More Traffic and Sales..
🌟 Let's talk about the BEST marketing design practices to elevate your brand and captivate your audience. 🎨
Did you know that 90% of the information transmitted to the brain is visual? That's why having eye-catching and impactful designs is crucial for your marketing strategy. 💥
First things first, always prioritize simplicity and clarity in your designs. Keep it clean, easy to understand, and visually appealing. 🖌️
Color psychology is a real thing, folks! Different colors evoke different emotions, so choose your color palette wisely to convey the right message and vibe. 🌈
Consistency is key! Make sure your designs align with your brand's identity and maintain a cohesive look across all platforms. This builds brand recognition and trust. 🔒
Don't forget about the power of typography! The right font can convey personality and tone, so choose fonts that complement your brand and are easy to read. ✍️
Lastly, always optimize your designs for mobile. With the majority of internet users accessing content on their phones, it's crucial to ensure your designs look great on all devices. 📱
Check out my ultimate marketing design guide for more tips, tricks, and inspiration! 🚀
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