A Beginner’s Guide to Shibuya-Kei: Crossing the West to East
Shibuya kei is a Japanese genre that emerged in the 1990s from the trendy Shibuya shopping district of west Tokyo, which is home to some of the world's most fashionable and well-stocked record and clothing stores. Shibuya kei which directly translates to Shibuya style was the name given to the like-minded pop musicians who emerged from this consumer culture, a group of young Japanese weaned on a steady and amazingly eclectic diet of Western pop exports; the result was an unprecedented collision of sights and sounds. The music genre is characterized by a "cut-and-paste" approach inspired by previous music styles. The culture of the 1960s and Western pop music, particularly the work of Burt Bacharach, Brian Wilson, Phil Spector, and Serge Gainsbourg, had a significant influence on its sound. While Shibuya kei was not the first retro-futurist pop movement, it was one of the most daring and made even more distinguishable by its kitsch, retro fashion aesthetic. Fans of city pop, 60’s french pop, synth-pop, and even new wave would enjoy listening to Shibuya kei because of the similar sounds the genre has.