I finished reading Roxxon Presents: Thor and immediately wanted to throw up, which is a testament to Al Ewing’s excellent writing, but this page in particular stood out to me for a couple of reasons.
I think this page has a few more layers past being just a callout on big businesses putting out art, or “content”, about the evils of big business… I doubt Al Ewing would keep writing marvel comics if that were case.
For starters, if we go with the theory that this comic is partially meant to parody the MCU and it’s take on Thor, then this could be seen as reflective of how the MCU started to stop taking itself seriously and have all of it’s characters treat the very world they inhabit like a joke, to act like all they’re battles have no real stakes, and constantly make jokes when they’re supposed to be protecting civilians. People often criticize the MCU for all too often serving as propaganda for the military industrial complex (I thought the MCU was moving away from that aspect for a while, only for phase 4 to double down on it) and I think a big reason that this aspect usually slips past people’s heads is because the MCU rarely ever takes itself or the sociopolitical themes it tries to tackle seriously, and instead opts to focus on quips and jokes.
Secondly… him referring to the comic as an in-universe work of self parody, an in-universe joke at the people at the bottom of society’s expense… really brings to mind how an entire generation was radicalized by jokes and memes. For the longest time, fascists and fascist-leaning trolls on the internet cloaked their beliefs under the guise of ‘humor’ and ‘irony”. Right up until they had grown their base large enough to actually impact the real world.
With that in mind… I can’t help but wonder how certain people in the marvel universe are reacting to this comic that is supposedly a work of self-parody. I imagine all the people who put thin blue line Punisher skulls on their cars all looked at the page where The Executioner calls down an army of Roxxon crowd control drones to electrocute some protesters (in the interest of good taste, I am not going to post that page) would all applaud that scene on social media, and then immediately walk that back by pointing out the scene where The Roxxin’ “Thor” advertises some Roxxon engine oil and hot sauce scented body gel and saying “what are you getting so upset about? It’s just a joke!” I also imagine Dario himself has his fair amount of simps who act exactly like the Elon Musk fandom in real life and still continue to do so even after the Xemnu debacle from The Immortal Hulk. I imagine they’d all look at the page at the end of the comic where Dario essentially bribes The Roxxin’ “Thor” into doing his bidding and say: “wow! If only the real Thor was more like this!” (Side note, maybe all the right-wingers’ and fascists’ craving for a more right-wing, authoritarian version of Thor, ignited by this very comic, is what Amora is actually using to fuel her spell?)
This whole comic feels like it was ripped straight out of The Boys and, in this case, I mean that as a positive.
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Here’s a piece of trivia for ya’ll!
One of the few ways Wolverine can actually die despite the presence of his healing factor is via drowning. Not only because his healing factor is derived from the brain which needs oxygen in order to function, but he can’t swim because his adamantium skeleton is too heavy and will cause him to sink.
It’s basically the same reason as to why Stitch from Lilo & Stitch can’t swim either:
From Wolverine: Weapon X #5 by Jason Aaron & Ron Garney.
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why is menshealth explaining this to me
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Alright, you know what?
Brainwash the corporate pig just for that fucking remark, fuck that guy.
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Deathlok #1 (July 1990) by Marvel Comics
Written by Dwayne McDuffie and Gregory Wright, drawn by Jackson Guice, cover by Joe Jusko.
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Recent Rank
DEATHLOK
In the qrt'ed thread, one of our editors tells another that he sympathizes with #Deathlok fans who play #MCoC, but does not expect the wait to end in 2023. Does a Deathlok cyborg belong in @MarvelChampions?
click, search “Deathlok,” and vote:
http://tinyurl.com/mcocwishlist
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Roxxon easter egg In echo.
ROXXON is that oil company that pops up every now a again. But I believe it first show up in the first ironman.
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A preview of Roxxon Presents: Thor#1
ROXXON PRESENTS: THOR #1
From the pages of IMMORTAL THOR — the ROXXON AGE OF COMIXX BEGINS! In his secret identity as A.I. spokesguru CHAD HAMMER, the son of Odin knows Mama Gaea is a TOP PRIORITY for heroes AND for business! But when a group of insane environmental activists take “saving the Earth” TOO FAR, it’s time to show them the wisdom on BOTH sides — AS THOR! But WHICH God of Evil is prompting the kids to rebel? Could it be…LOKI, GOD OF EVIL??? Featuring an all-star cast of heroes! MINOTAUR! EXECUTIONER! ENCHANTRESS! And the THOR-TRUCK! This is the story of THE ROXXIN’ THOR… and it’s a VITAL part of the “ABSOLUTE ABSOLUTION” MEGA-EVENT!
Written by: Al Ewing
Art by: Greg Land, Jay Leisten, Frank D’Armata
Cover by: Greg Land, Frank D’Armata
Page Count: 28 Pages
Release Date: April 17, 2024
Say hello to the Brand-new Roxxon Thor! Brought to you by Roxxon, the shameless piece of crappy Capitalism of Marvel!
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So here's some really fun trivia for y’all!
For my "Idea of the American South" graduate school class, we just had to read William Faulkner's novel Absalom, Absalom! this week, since Faulkner is highly regarded by historians for his nuanced portrayal about the darker side & systemic injustices of the Deep South. But this was actually not my first exposure to Faulkner, since one of his other novels, Go Down, Moses, was actually directly referenced in The Adamantium Men arc of Jason Aaron's Wolverine run. In the arc, the evil Roxxon corporation managed to duplicate the Weapon X procedure which gave Logan his adamantium claws to a bunch of private mercenary henchman in order to act as bodyguards for the company's illegal activities overseas. And they all have lightsaber claws!
One of the titular Adamantium Men was apparently a huge Faulkner fan and was even reading a first edition copy of Go Down, Moses before being told by a Roxxon higher-up to assassinate Wolverine. But when said-mercenary realizes that he's about to lose the fight, he actually asks Logan to spoil the ending of the novel for him before he dies, and Logan honors his request!
I was told that the copy of Go Down, Moses displayed in the comic is actually the original first-edition copy from the guest-lecturer for said-class since it was the only version to ever feature the subtitle “And Other Stories” on the front cover.
And it honestly makes sense that Aaron would reference Faulkner's work since he's similarly written stories which are highly critical of the American South such as his Image Comic series Southern Bastards. One issue of that series even had a variant cover featuring glorious sight of a dog ripping a Confederate flag to shreds!
So beautiful! I would love to train my dog Zoe to do the same thing to one of those AWFUL flags! Plus, the royalties for that variant cover were even donated to the survivors & families of the Charleston mass-shooting in 2015.
From Wolverine: Weapon X #4 by Jason Aaron & Ron Garney.
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